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CONTACT | WOOPRA
Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear fromyou!
JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY Journey Analytics Reports. Uncover critical obstacles and opportunities at every point in the customer experience - from campaign conversions to product engagement. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customers digitally interact with organizations multiple times before reaching any goal. These repeated interactions make up what is called the customer journey. The overall experience across these channels, where customers interact with organizations, make up the customerexperience.
CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by WHAT IT MEANS TO HAVE A PRODUCT-FIRST COMPANY Looking at the likes of Stripe, Slack, Evernote or MailChimp, you can begin to understand the meaning of a product-first organization. It’s not a website tagline or value statement, but a culture they’ve embraced that places innovation and user experience aboveall else.
CHOOSING THE RIGHT DATA INTEGRATION TOOL FOR YOUR BUSINESSSEE MORE ONWOOPRA.COM
HOW TO NOTIFY YOUR CUSTOMERS OF YOUR PRIVACY PRACTICESSEE MORE ONWOOPRA.COM
CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra is the future of customer analytics. The Salesforce integration allows our sales team to leverage product behavioral data directly from within Salesforce to optimize the sales flow and conversions. SAAS ANALYTICS SOFTWARE TOOL What is SaaS Analytics? SaaS Analytics is the process used by SaaS companies to analyze user engagement across all touch-points. Companies use SaaS Analytics to analyze users' behavior throughout their journey to reduce churn, increase customer engagement, and ultimately grow their recurring revenue. THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS Google Analytics is a great tool, but like any tool, it has limitations. To track the full customer journey in Google Analtyics, you have to track the customer from your public-facing marketing website to their in-product usage, often on different subdomains.CONTACT | WOOPRA
Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear fromyou!
JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY Journey Analytics Reports. Uncover critical obstacles and opportunities at every point in the customer experience - from campaign conversions to product engagement. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customers digitally interact with organizations multiple times before reaching any goal. These repeated interactions make up what is called the customer journey. The overall experience across these channels, where customers interact with organizations, make up the customerexperience.
CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by WHAT IT MEANS TO HAVE A PRODUCT-FIRST COMPANY Looking at the likes of Stripe, Slack, Evernote or MailChimp, you can begin to understand the meaning of a product-first organization. It’s not a website tagline or value statement, but a culture they’ve embraced that places innovation and user experience aboveall else.
CHOOSING THE RIGHT DATA INTEGRATION TOOL FOR YOUR BUSINESSSEE MORE ONWOOPRA.COM
HOW TO NOTIFY YOUR CUSTOMERS OF YOUR PRIVACY PRACTICESSEE MORE ONWOOPRA.COM
WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.INTEGRATIONS PORTAL
Integrate email, chat, customer support & voice into customer journeys and get the most comprehensive picture of how users engage with yourproduct.
ECOMMERCE ANALYTICS SOLUTIONS Apps have revolutionized the way in which we work, streamlining our ability to manage, innovate and scale with speed. eCommerce companies love our integrations with platforms like Magento and Shopify, marketing automation tools like Mailchimp and messaging solutions likeSonar.
WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! WHAT IS CUSTOMER ANALYTICS? AND HOW IT WORKS Customer Analytics is the process of analyzing historical customer behavior (Descriptive Analytics), such as how, what, and where they shop to derive actionable customer segments. 7 INTERESTING REAL LIFE CUSTOMER JOURNEY MAP EXAMPLES Creating a customer journey map is vital for any business to optimize its sales and marketing processes. According to Salesforce, “among high-performing teams, 88% say a customer journey strategy is critical to the success of their overall marketing.”. An effective customer journey map will include all of the customer touchpoints a shopper interacts with on the way to making a purchase. WHAT IS WOOPRA: PRODUCT CAPABILITIES There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! WHAT IT MEANS TO HAVE A PRODUCT-FIRST COMPANY Looking at the likes of Stripe, Slack, Evernote or MailChimp, you can begin to understand the meaning of a product-first organization. It’s not a website tagline or value statement, but a culture they’ve embraced that places innovation and user experience aboveall else.
TURNING INSIGHT INTO ACTION: THE QUEST FOR A DATA-DRIVEN Welcome to the final chapter in our three-part series taking marketers on the journey to a Data-Driven Culture. In this series, you’ll learn how to design a data-fueled marketing strategy that removes the gut check from decision making and enables hyper-relevant marketing ata global scale.
SAAS TRACKING
There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra is the future of customer analytics. The Salesforce integration allows our sales team to leverage product behavioral data directly from within Salesforce to optimize the sales flow and conversions. WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.CONTACT | WOOPRA
Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear fromyou!
CUSTOMER STORIES
AppLovin is Lovin' Woopra for Site Analysis and the Ability to Respond to Customers in Real-Time. Founded in 2012, AppLovin’s marketing platform provides marketing automation and analytics for brands to reach their consumers on mobile, enabling them to make effective marketing decisions across one billion consumers worldwide. CUSTOMER JOURNEY PLATFORM Woopra’s Cohort Analytics Reports help teams analyze growth trends over time by monthly or quarterly cohorts, allowing you to measure patterns throughout the customer lifecycle. Breakdown users by behaviors such as acquisition date, signup date, first purchase date and more to understand the attributes and actions driving success. WOOPRA DOCUMENTATIONWOOPRA APPWOOPRA VS GOOGLE ANALYTICS There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS Google Analytics is a great tool, but like any tool, it has limitations. To track the full customer journey in Google Analtyics, you have to track the customer from your public-facing marketing website to their in-product usage, often on different subdomains. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY Journey Analytics Reports. Uncover critical obstacles and opportunities at every point in the customer experience - from campaign conversions to product engagement. SAAS ANALYTICS SOFTWARE TOOL What is SaaS Analytics? SaaS Analytics is the process used by SaaS companies to analyze user engagement across all touch-points. Companies use SaaS Analytics to analyze users' behavior throughout their journey to reduce churn, increase customer engagement, and ultimately grow their recurring revenue. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customers digitally interact with organizations multiple times before reaching any goal. These repeated interactions make up what is called the customer journey. The overall experience across these channels, where customers interact with organizations, make up the customerexperience.
CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra is the future of customer analytics. The Salesforce integration allows our sales team to leverage product behavioral data directly from within Salesforce to optimize the sales flow and conversions. WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.CONTACT | WOOPRA
Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear fromyou!
CUSTOMER STORIES
AppLovin is Lovin' Woopra for Site Analysis and the Ability to Respond to Customers in Real-Time. Founded in 2012, AppLovin’s marketing platform provides marketing automation and analytics for brands to reach their consumers on mobile, enabling them to make effective marketing decisions across one billion consumers worldwide. CUSTOMER JOURNEY PLATFORM Woopra’s Cohort Analytics Reports help teams analyze growth trends over time by monthly or quarterly cohorts, allowing you to measure patterns throughout the customer lifecycle. Breakdown users by behaviors such as acquisition date, signup date, first purchase date and more to understand the attributes and actions driving success. WOOPRA DOCUMENTATIONWOOPRA APPWOOPRA VS GOOGLE ANALYTICS There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS Google Analytics is a great tool, but like any tool, it has limitations. To track the full customer journey in Google Analtyics, you have to track the customer from your public-facing marketing website to their in-product usage, often on different subdomains. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY Journey Analytics Reports. Uncover critical obstacles and opportunities at every point in the customer experience - from campaign conversions to product engagement. SAAS ANALYTICS SOFTWARE TOOL What is SaaS Analytics? SaaS Analytics is the process used by SaaS companies to analyze user engagement across all touch-points. Companies use SaaS Analytics to analyze users' behavior throughout their journey to reduce churn, increase customer engagement, and ultimately grow their recurring revenue. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customers digitally interact with organizations multiple times before reaching any goal. These repeated interactions make up what is called the customer journey. The overall experience across these channels, where customers interact with organizations, make up the customerexperience.
CUSTOMER STORIES
AppLovin is Lovin' Woopra for Site Analysis and the Ability to Respond to Customers in Real-Time. Founded in 2012, AppLovin’s marketing platform provides marketing automation and analytics for brands to reach their consumers on mobile, enabling them to make effective marketing decisions across one billion consumers worldwide. REAL-TIME AUTOMATION AND TRIGGERS Engage users in real-time with built-in triggers and automation. Take action on your data at times when it matters the most.ABOUT US | WOOPRA
Woopra was founded in 2012 by two engineers who recognized the need for a product analytics solution that would capture the whole userjourney.
CUSTOMER JOURNEY PLATFORM Woopra’s Cohort Analytics Reports help teams analyze growth trends over time by monthly or quarterly cohorts, allowing you to measure patterns throughout the customer lifecycle. Breakdown users by behaviors such as acquisition date, signup date, first purchase date and more to understand the attributes and actions driving success.TRENDS REPORTS
Trends make it easy to analyze how key metrics perform over time. Create a Trends report to analyze feature usage and user engagement.No SQL required.
CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customers digitally interact with organizations multiple times before reaching any goal. These repeated interactions make up what is called the customer journey. The overall experience across these channels, where customers interact with organizations, make up the customerexperience.
WHAT IS CUSTOMER ANALYTICS? AND HOW IT WORKS Customer Analytics is the process of analyzing historical customer behavior (Descriptive Analytics), such as how, what, and where they shop to derive actionable customer segments. GETTING STARTED WITH WOOPRA There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by DATA LOADER OVERVIEW There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! By continuing to use this website, you consent to the use of cookies in accordance with our Privacy Policy .*
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END-TO-END CUSTOMER JOURNEY ANALYTICS No hours sank into aggregating and cleaning data. No complex SQL queries required. Just the answers teams need to make smarter decisions, fast. Now, that's data-driven. Get started for free TRUSTED BY OVER 5,000 OF THE WORLD'S MOST INNOVATIVE COMPANIES Learn More about our customers ANALYTICS FOR PRODUCT, MARKETING, SALES AND SUPPORT TEAMSUNIFY
Seamlessly track and unify data across product, marketing, sales and support touchpoints with custom tracking and 50+ integrations.Learn more
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Customer Journeys, Trends, Retention, Segmentation and more. Whatever the question, there’s an analytics report with answers.Learn more
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Take real-time action based on user behavior with built-in triggers. Personalize, target and connect with users like never before.Learn more
OPTIMIZE EVERY TOUCHPOINT IN THE CUSTOMER EXPERIENCE Analytics to answer any business question. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more. Know exactly what users are doing across touchpoints to increase acquisition, drive engagement and improve retention. ------------------------- > “The biggest problem was that we didn't know what our customers > were doing. Woopra made information immediately available for us to > find answers to specific questions, map out the customer journey and > acts as the baseline for our customer data.” > Scott Smith, VP Sales, CloudAppLearn More
SEE THE PEOPLE BEHIND THE NUMBERS Real-time individual-level analysis. Examine every user and every action they've taken in real-time with People Profiles. See who is making payments, interacting with your website, opening emails and using key product features all within asingle platform.
------------------------- > “We needed a solution that would integrate well, tie all of our > data points together, show us customizable funnels and ultimately, > show us real people (not just numbers). Woopra fit these needs> perfectly.”
> Dave Nevogt, Co-Founder, HubstaffLearn More
DEMOCRATIZE KNOWLEDGE Every employee should be able to ask any question of their data beforemaking decisions.
Woopra's easy to use visual interface allows anyone to quickly answer questions without writing a single line of code. Empower every employee with the ability to make data-driven decisions, fast. ------------------------- > “Woopra enables other departments to be more autonomous than ever > before. An engineering request that might have taken weeks to > accomplish can now be done by our own marketing team in the same> day.”
> Ryan Stevens, Product Manager, MayvennLearn More
TAKE REAL-TIME ACTION Trigger personalized interactions with built-in automation. Automatically trigger emails, post Slack messages or update Salesforce fields based on user behavior and attributes. Woopra's Triggers help you engage in deep, meaningful customer interactions through the right channels at the right time. ------------------------- > “Woopra’s Journey Analytics platform offered a turnkey solution > that enabled us to improve internal workflows and respond in > real-time to clients’ unique needs.” > Andrew Karam, Co-Founder & VP Product, AppLovinLearn More
50+ ONE-CLICK INTEGRATIONS Seamlessly unify data across tools, teams and touchpoints. With a suite of one-click integrations and the ability to track any custom actions, Woopra unites your customer data — helping teams identify obstacles and opportunities in the moments that matter most. ------------------------- > “With Woopra, we’re able to pull data from one central source so > teams can work off the same data set and automate report sharing for > collaboration. The more information we have about engagement, the > more we can communicate to clients about their target audience and > advise them on campaign performance.” > Lik Fun Chan, Product Manager, SERMOBrowse Integrations
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We needed to learn more about our users. Before Woopra came into play, we had been working with another provider and we weren’t really getting effective services. We were going into a cave without a flashlight. And once we turned on our flashlight, which was Woopra for us, we were able to enlighten and see the whole cave. Jason Bangerter, CEO, Rentler__
Woopra is the future of customer analytics. The Salesforce integration allows our sales team to leverage product behavioral data directly from within Salesforce to optimize the sales flow and conversions. On the product side, we can measure feature usage, identify challenges and stay ahead of user churn by proactively analyzing and understanding our user base at an individual and aggregate level. Vinny Pasceri, Director of Product Management, iSpot.tv__
Woopra is an amazing tool that we use on a daily basis to grow our business. Its simple user interface gives even unexperienced users the power to analyze and draw conclusions from very complex data sets. It is a must have tool for any company that wants to quickly gain insights into their business. Yaron Lipshitz, CEO, AllSeated__
Woopra enables our team to track the journeys of our customers and measure their lifetime value in real-time which might have taken weeks to build otherwise aggregating data into a report. We're able to make decisions much quicker using this insight. Teri Levy, Director of eCommerce, Lather__
Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle__
We needed to learn more about our users. Before Woopra came into play, we had been working with another provider and we weren’t really getting effective services. We were going into a cave without a flashlight. And once we turned on our flashlight, which was Woopra for us, we were able to enlighten and see the whole cave. Jason Bangerter, CEO, Rentler__
Woopra is the future of customer analytics. The Salesforce integration allows our sales team to leverage product behavioral data directly from within Salesforce to optimize the sales flow and conversions. On the product side, we can measure feature usage, identify challenges and stay ahead of user churn by proactively analyzing and understanding our user base at an individual and aggregate level. Vinny Pasceri, Director of Product Management, iSpot.tv__
Woopra is an amazing tool that we use on a daily basis to grow our business. Its simple user interface gives even unexperienced users the power to analyze and draw conclusions from very complex data sets. It is a must have tool for any company that wants to quickly gain insights into their business. Yaron Lipshitz, CEO, AllSeated__
Woopra enables our team to track the journeys of our customers and measure their lifetime value in real-time which might have taken weeks to build otherwise aggregating data into a report. We're able to make decisions much quicker using this insight. Teri Levy, Director of eCommerce, Lather__
Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle__
We needed to learn more about our users. Before Woopra came into play, we had been working with another provider and we weren’t really getting effective services. We were going into a cave without a flashlight. And once we turned on our flashlight, which was Woopra for us, we were able to enlighten and see the whole cave. Jason Bangerter, CEO, Rentler__
Woopra is the future of customer analytics. The Salesforce integration allows our sales team to leverage product behavioral data directly from within Salesforce to optimize the sales flow and conversions. On the product side, we can measure feature usage, identify challenges and stay ahead of user churn by proactively analyzing and understanding our user base at an individual and aggregate level. Vinny Pasceri, Director of Product Management, iSpot.tv__
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