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ABOUT US | WHATRUNSWHERE About Us. WhatRunsWhere® is a competitive intelligence service for online media buying. We help online and mobile advertisers buy more intelligently, discover new traffic sources, and keep an eye on their competition. We are currently in 5 markets and have been an industry standard since 2011. COMPETITIVE MARKET ANALYSIS FOR DIGITAL AD STRATEGIES Whether you're researching the intricate details of a campaign or just looking for a high-level snapshot of the digital ad landscape, WhatRunsWhere has all the competitive market analysis tools you need to eliminate the guesswork and start finding strategies that work. WRW BLOG - WHATRUNSWHERE © 2020 WhatRunsWhere.com All Rights Reserved. 501 Santa Monica Blvd Suite 301 Santa Monica, CA 90401 3 STEPS TO CREATING AN EFFECTIVE AD Assess the Competition. Conducting a full competitive analysis to get to know your competition a little better is good advice. But let's start smaller. Scope out your competition with clear ad analysis to pinpoint where they receive the best exposure and engagements. WhatRunsWhere provides in-depth insights into your competitor's ads,including
4 WAYS TO OPTIMIZE YOUR LANDING PAGES NOW It’s clear – Download Now. Motivates your audience to take action – Boost Your ROI. Creates a sense of urgency – Claim Your Offer Now. CTA button uses actionable colors – Red, Orange. When a visitor arrives at your landing page, it’s crucial they know exactly what to do and why it’s important they do so RIGHT NOW. TERMS AND CONDITIONS Terms and Conditions. 1. Scope and Application. By registering to use this website (the "Website") located at WhatRunsWhere.com You - the party entering ordering information ("You") - are entering into a legally binding agreement (the "Agreement") with us, WhatRunsWhere, Inc, ("Company"), the owners and operators of the Website effective asof
PROGRAMMATIC MEDIA BUYING 101: WHAT ARE PROGRAMMATIC AD BUYS? In short, programmatic media or ad buying is the use of technology to automate and optimize the ad buying process in real-time. A simplified example of programmatic is the use of ad networks like AdWords, which is powered by algorithms, to serve highly targeted ads at viewers. But programmatic has evolved to be much more complex than this. RING RING! IT'S PAY PER CALL Image credit Pay Per Call has been around for awhile but it’s only recently catching on as advertisers take the leap to investing more in mobile marketing. If you are wondering how it’s promoted, here is a good overview by Ring Partner of the types of promotions being utilized to drive calls. In BUILD ADS THAT CONVERT: LEARNING FROM PROGRESSIVE With such great performance online, it is time to take a page or two from their books. 1. Progressive’s Top Desktop Display Ads. Taking a look at all these display ads it is clear to see some of the different elements that they are testing in their ads. Color— For branding purposes, they tend to stick their signature blue and orange AD INTELLIGENCE: NATIVE AD SPY TOOL FOR COMPETITOR DISPLAY ADSFEATURESPRICINGBLOGAFFILIATE PROGRAMHELPNIKE VS. UNDER ARMOUR Easily identify winning campaigns to inform your own strategy. Find new traffic sources and reach larger audiences with ad intelligence. Access best-in-class data across 5 of the largest online markets. Stay up-to-date on the ins and outs of your competitors' display ad strategies. Understand key trends across desktop, mobile and nativechannels.
ABOUT US | WHATRUNSWHERE About Us. WhatRunsWhere® is a competitive intelligence service for online media buying. We help online and mobile advertisers buy more intelligently, discover new traffic sources, and keep an eye on their competition. We are currently in 5 markets and have been an industry standard since 2011. COMPETITIVE MARKET ANALYSIS FOR DIGITAL AD STRATEGIES Whether you're researching the intricate details of a campaign or just looking for a high-level snapshot of the digital ad landscape, WhatRunsWhere has all the competitive market analysis tools you need to eliminate the guesswork and start finding strategies that work. WRW BLOG - WHATRUNSWHERE © 2020 WhatRunsWhere.com All Rights Reserved. 501 Santa Monica Blvd Suite 301 Santa Monica, CA 90401 3 STEPS TO CREATING AN EFFECTIVE AD Assess the Competition. Conducting a full competitive analysis to get to know your competition a little better is good advice. But let's start smaller. Scope out your competition with clear ad analysis to pinpoint where they receive the best exposure and engagements. WhatRunsWhere provides in-depth insights into your competitor's ads,including
4 WAYS TO OPTIMIZE YOUR LANDING PAGES NOW It’s clear – Download Now. Motivates your audience to take action – Boost Your ROI. Creates a sense of urgency – Claim Your Offer Now. CTA button uses actionable colors – Red, Orange. When a visitor arrives at your landing page, it’s crucial they know exactly what to do and why it’s important they do so RIGHT NOW. TERMS AND CONDITIONS Terms and Conditions. 1. Scope and Application. By registering to use this website (the "Website") located at WhatRunsWhere.com You - the party entering ordering information ("You") - are entering into a legally binding agreement (the "Agreement") with us, WhatRunsWhere, Inc, ("Company"), the owners and operators of the Website effective asof
PROGRAMMATIC MEDIA BUYING 101: WHAT ARE PROGRAMMATIC AD BUYS? In short, programmatic media or ad buying is the use of technology to automate and optimize the ad buying process in real-time. A simplified example of programmatic is the use of ad networks like AdWords, which is powered by algorithms, to serve highly targeted ads at viewers. But programmatic has evolved to be much more complex than this. RING RING! IT'S PAY PER CALL Image credit Pay Per Call has been around for awhile but it’s only recently catching on as advertisers take the leap to investing more in mobile marketing. If you are wondering how it’s promoted, here is a good overview by Ring Partner of the types of promotions being utilized to drive calls. In BUILD ADS THAT CONVERT: LEARNING FROM PROGRESSIVE With such great performance online, it is time to take a page or two from their books. 1. Progressive’s Top Desktop Display Ads. Taking a look at all these display ads it is clear to see some of the different elements that they are testing in their ads. Color— For branding purposes, they tend to stick their signature blue and orange 3 STEPS TO CREATING AN EFFECTIVE AD Assess the Competition. Conducting a full competitive analysis to get to know your competition a little better is good advice. But let's start smaller. Scope out your competition with clear ad analysis to pinpoint where they receive the best exposure and engagements. WhatRunsWhere provides in-depth insights into your competitor's ads,including
4 WAYS TO OPTIMIZE YOUR LANDING PAGES NOW It’s clear – Download Now. Motivates your audience to take action – Boost Your ROI. Creates a sense of urgency – Claim Your Offer Now. CTA button uses actionable colors – Red, Orange. When a visitor arrives at your landing page, it’s crucial they know exactly what to do and why it’s important they do so RIGHT NOW. TERMS AND CONDITIONS Terms and Conditions. 1. Scope and Application. By registering to use this website (the "Website") located at WhatRunsWhere.com You - the party entering ordering information ("You") - are entering into a legally binding agreement (the "Agreement") with us, WhatRunsWhere, Inc, ("Company"), the owners and operators of the Website effective asof
COMPETITIVE ADVERTISING AND AD SPY TOOLS: WHATRUNSWHERE Competitive Advertising: Promotional technique in which an advertiser claims the superiority of its product over competing product (s) by direct or indirect comparison. If other products are mentioned by their name (and not as ‘brand X,’ ‘brand Y,’ etc.) the owners of those brands may challenge the fairness of the comparison in acourt.
RING RING! IT'S PAY PER CALL Image credit Pay Per Call has been around for awhile but it’s only recently catching on as advertisers take the leap to investing more in mobile marketing. If you are wondering how it’s promoted, here is a good overview by Ring Partner of the types of promotions being utilized to drive calls. In 4 SPLIT TEST STRATEGIES FOR EFFECTIVE ONLINE ADVERTISING While performing split tests helps improve our campaign results and improve ROI, sometimes trying to think up new ideas of what to test can get a little exhausting, especially with the fear of wasting too many dollars testing ads. 5 TOP-PERFORMING EXAMPLES FOR YOUR BLACK FRIDAY STRATEGY Mod Cloth. Most advertisers drop most of their own branding in favour of dark colours for Black Friday. Mod Cloth, however, keeps it original by maintaining their girly and unique look – with only the copy making it evident what the ad is for. MEET THE TEAM: JORDAN MATHESON, CUSTOMER SUCCESS MANAGER Hands down my favorite feature. If you ever have any questions please feel free to email Jordan at jordan@whatrunswhere.com. All of our awesome support staff can be reached by phone at (888) 606-7335, or of course via Live Chat Monday to Friday from 10 AM to 6 PM EST. Tweet. MEET THE TEAM: JONATHAN MARMOR, ACCOUNT EXECUTIVE The life of a WhatRunsWhere sales team member is one of jet setting, spying, and networking – pretty glamorous, right? But in all seriousness, our sales team knows how to stay ahead of the curve with getting our product to the people who need it. WEBINAR RECAP: USING DATA TO DESIGN SMARTER ONLINE AD Yesterday, our COO, Max Teitelbaum and ReTargeter’s Senior Director of Marketing, Hafez Adel hosted a Webinar on how you can use data to lift your advertising ROI, better target your audience and place your campaigns with precision. Here’s a recap of the session and 10 key takeaways: Smart advertising is methodical, data-driven and targeted.__
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Access best-in-class data across 5 of the largest online markets Stay up-to-date on the ins and outs of your competitors' display adstrategies
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