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MYTH #34: SIMPLE = MINIMAL Myth #34: Simple = minimal. Simplicity is key to great and innovative product design. But simplicity (reduction of complexity) is way often confused with minimalist style (reduction of elements). In fact, simple looking, minimal product UIs often carry hidden complexity. Design decisions aiming for reduction can easily introduce morefriction
MYTH #32: SUCCESS HAPPENS OVERNIGHT Apple iPod: It took 3 years for the iPod to become an overnight success. “The first iPod was released in 2001. Within a year, Apple had revised it to improve ergonomics in a second version. But it wasn’t until the fourth version in 2004 that sales started to take off.”. - Apple’s MYTH #28: WHITE SPACE IS WASTED SPACE Myth #28: White space is wasted space. White space or “negative space”, referring to the empty space between and around elements of a design or page layout, is often overlooked and neglected. Although many may consider it a waste of valuable screen estate, white space is an essential element in web design and “is to be regarded as an MYTH #30: IF YOU ARE AN EXPERT, YOU DON’T NEED TO TEST Myth #30: If you are an expert, you don’t need to test your design. When it comes to evaluating the usability of an interface, user testing is often considered unnecessary if an expert has already reviewed it. Since people rarely behave the way you expect, an expert can find major usability problems, but usability tests always reveal MYTH #23: CHOICES SHOULD ALWAYS BE LIMITED TO 7+/-2 Myth #23: Choices should always be limited to 7+/-2. Limiting the number of menu tabs or the number of items in a dropdown list to the George Miller’s magic number 7 is a false constraint. Miller’s original theory argues that people can keep no more than 7 (plus or minus 2) items in their short-term memory. MYTH #25: AESTHETICS ARE NOT IMPORTANT IF YOU HAVE GOOD Myth #25: Aesthetics are not important if you have good usability. There are usability practitioners who completely dismiss the importance of aesthetics, often citing unattractive but popular websites such as Craigslist. However, aesthetics do have a function. Attractive things work better. UX MYTHS - FRANCAISTRANSLATE THIS PAGE UX Myths - Francais. UX Myths recense les légendes les plus répandues au sujet de la conception et explique en quoi elles sont loin d’être la vérité. Et vous n’aurez pas besoin de nous croire sur parole, nous allons vous montrer de nombreux résultats de recherche et articles rédigés par des gurus du design et UX MYTHSMYTH #29: PEOPLE ARE RATIONALPEOPLE DON'T SCROLLABOUTYOU ARE LIKE YOUR USERSDEUTSCH UX Myths collects the most frequent user experience misconceptions and explains why they don't hold true. And you don't have to take our word for it, we'll show you a lot of research findings and articles by design and usability gurus. MYTH #29: PEOPLE ARE RATIONAL Myth #29: People are rational. People don’t make purely rational decisions based on careful analysis of cost and expected utility, despite what classical economics taught us. Research findings confirm that our decisions are driven more by our emotions than logical and conscious thinking. However, our irrationality is predictable. MYTH #31: UX DESIGN IS A STEP IN A PROJECT Myth #31: UX design is a step in a project. Many think that user experience design is confined to sketching the interfaces. However, UX design is a much broader process that - ideally - starts at the strategy level and affects the whole lifecycle of a project or abusiness.
MYTH #34: SIMPLE = MINIMAL Myth #34: Simple = minimal. Simplicity is key to great and innovative product design. But simplicity (reduction of complexity) is way often confused with minimalist style (reduction of elements). In fact, simple looking, minimal product UIs often carry hidden complexity. Design decisions aiming for reduction can easily introduce morefriction
MYTH #32: SUCCESS HAPPENS OVERNIGHT Apple iPod: It took 3 years for the iPod to become an overnight success. “The first iPod was released in 2001. Within a year, Apple had revised it to improve ergonomics in a second version. But it wasn’t until the fourth version in 2004 that sales started to take off.”. - Apple’s MYTH #28: WHITE SPACE IS WASTED SPACE Myth #28: White space is wasted space. White space or “negative space”, referring to the empty space between and around elements of a design or page layout, is often overlooked and neglected. Although many may consider it a waste of valuable screen estate, white space is an essential element in web design and “is to be regarded as an MYTH #30: IF YOU ARE AN EXPERT, YOU DON’T NEED TO TEST Myth #30: If you are an expert, you don’t need to test your design. When it comes to evaluating the usability of an interface, user testing is often considered unnecessary if an expert has already reviewed it. Since people rarely behave the way you expect, an expert can find major usability problems, but usability tests always reveal MYTH #23: CHOICES SHOULD ALWAYS BE LIMITED TO 7+/-2 Myth #23: Choices should always be limited to 7+/-2. Limiting the number of menu tabs or the number of items in a dropdown list to the George Miller’s magic number 7 is a false constraint. Miller’s original theory argues that people can keep no more than 7 (plus or minus 2) items in their short-term memory. MYTH #25: AESTHETICS ARE NOT IMPORTANT IF YOU HAVE GOOD Myth #25: Aesthetics are not important if you have good usability. There are usability practitioners who completely dismiss the importance of aesthetics, often citing unattractive but popular websites such as Craigslist. However, aesthetics do have a function. Attractive things work better. UX MYTHS - FRANCAISTRANSLATE THIS PAGE UX Myths - Francais. UX Myths recense les légendes les plus répandues au sujet de la conception et explique en quoi elles sont loin d’être la vérité. Et vous n’aurez pas besoin de nous croire sur parole, nous allons vous montrer de nombreux résultats de recherche et articles rédigés par des gurus du design et MYTH #27: UX DESIGN IS ABOUT USABILITY Myth #27: UX design is about usability. Designing for the user experience has a lot more to it than making a product usable. Usability allows people to easily accomplish their goals. UX design covers more than that, it’s about giving people a delightful and meaningful experience. A good design is pleasurable, thoughtfullycrafted, makes you
MYTH #14: YOU ARE LIKE YOUR USERS Myth #14: You are like your users. When designing a website, it’s easy to assume that everybody is like you. However, this leads to a strong bias— the false-consensus effect —and often ends in an inefficient design. You evidently know a lot about your services and your website; you’re passionate about them. Your users, on the otherhand
MYTH #8: STOCK PHOTOS IMPROVE THE USERS’ EXPERIENCE Myth #8: Stock photos improve the users’ experience. Usability tests and eye-tracking studies show that stock photos and other decorative graphic elements rarely add value to a website and even less to a mobile app. They more often harm than improve the users’ experience. Such images aren’t related to the topic of the website and don’t MYTH #22: USABILITY TESTING IS EXPENSIVE Myth #22: Usability testing is expensive. Many organizations still believe usability testing is a luxury that requires an expensively equipped lab and takes weeks to conduct. In fact, usability tests can be both fast and relatively cheap. You don’t need expensiveprototypes; low
MYTH #9: DESIGN HAS TO BE ORIGINAL Myth #9: Design has to be original. Many designers would rather attempt reinventing the wheel than to adapt conventional user interface design patterns. It should be considered, however, that such design conventions are well-working because they’ve already been introduced and tested for usability. MYTH #4: DESIGN IS ABOUT MAKING A PRODUCT LOOK GOOD Myth #4: Design is about making a product look good. Many people regard product design as decoration; the art of making a website, a mobile app or any product look good. However, design is more about how something works rather than how it looks. Design is about both form and function. In contrast with art, good design is not only visuallyand
MYTH #26: USABILITY TESTING = FOCUS GROUPS Myth #26: Usability testing = focus groups. When it comes to collecting feedback from users, usability tests and focus groups are often confused although their goals are completely different. Focus groups assess what users say: a number of people gather in order to discuss their feelings, attitudes and thoughts on a given topic toreveal their
MYTH #25: AESTHETICS ARE NOT IMPORTANT IF YOU HAVE GOOD Myth #25: Aesthetics are not important if you have good usability. There are usability practitioners who completely dismiss the importance of aesthetics, often citing unattractive but popular websites such as Craigslist. However, aesthetics do have a function. Attractive things work better. MYTH #12: MORE CHOICES AND FEATURES RESULT IN HIGHER Myth #12: More choices and features result in higher satisfaction. Having choices is considered a good thing. We are used to choices and we value dearly if we can be in control. However, the more choices a website or web application offers, the harder it is to understand theinterface.
UX MYTHS - FRANCAISTRANSLATE THIS PAGE UX Myths recense les légendes les plus répandues au sujet de la conception et explique en quoi elles sont loin d’être la vérité. Et vous n’aurez pas besoin de nous croire sur parole, nous allons vous montrer de nombreux résultats de recherche et articles rédigés par des gurus du design et de l’ergonomie. UX MYTHSMYTH #29: PEOPLE ARE RATIONALPEOPLE DON'T SCROLLABOUTYOU ARE LIKE YOUR USERSDEUTSCH UX Myths collects the most frequent user experience misconceptions and explains why they don't hold true. And you don't have to take our word for it, we'll show you a lot of research findings and articles by design and usability gurus. MYTH #29: PEOPLE ARE RATIONAL Myth #29: People are rational. People don’t make purely rational decisions based on careful analysis of cost and expected utility, despite what classical economics taught us. Research findings confirm that our decisions are driven more by our emotions than logical and conscious thinking. However, our irrationality is predictable. MYTH #31: UX DESIGN IS A STEP IN A PROJECT Myth #31: UX design is a step in a project. Many think that user experience design is confined to sketching the interfaces. However, UX design is a much broader process that - ideally - starts at the strategy level and affects the whole lifecycle of a project or abusiness.
MYTH #34: SIMPLE = MINIMAL Myth #34: Simple = minimal. Simplicity is key to great and innovative product design. But simplicity (reduction of complexity) is way often confused with minimalist style (reduction of elements). In fact, simple looking, minimal product UIs often carry hidden complexity. Design decisions aiming for reduction can easily introduce morefriction
MYTH #32: SUCCESS HAPPENS OVERNIGHT Apple iPod: It took 3 years for the iPod to become an overnight success. “The first iPod was released in 2001. Within a year, Apple had revised it to improve ergonomics in a second version. But it wasn’t until the fourth version in 2004 that sales started to take off.”. - Apple’s MYTH #28: WHITE SPACE IS WASTED SPACE Myth #28: White space is wasted space. White space or “negative space”, referring to the empty space between and around elements of a design or page layout, is often overlooked and neglected. Although many may consider it a waste of valuable screen estate, white space is an essential element in web design and “is to be regarded as an MYTH #30: IF YOU ARE AN EXPERT, YOU DON’T NEED TO TEST Myth #30: If you are an expert, you don’t need to test your design. When it comes to evaluating the usability of an interface, user testing is often considered unnecessary if an expert has already reviewed it. Since people rarely behave the way you expect, an expert can find major usability problems, but usability tests always reveal MYTH #23: CHOICES SHOULD ALWAYS BE LIMITED TO 7+/-2 Myth #23: Choices should always be limited to 7+/-2. Limiting the number of menu tabs or the number of items in a dropdown list to the George Miller’s magic number 7 is a false constraint. Miller’s original theory argues that people can keep no more than 7 (plus or minus 2) items in their short-term memory. MYTH #25: AESTHETICS ARE NOT IMPORTANT IF YOU HAVE GOOD Myth #25: Aesthetics are not important if you have good usability. There are usability practitioners who completely dismiss the importance of aesthetics, often citing unattractive but popular websites such as Craigslist. However, aesthetics do have a function. Attractive things work better. UX MYTHS - FRANCAISTRANSLATE THIS PAGE UX Myths - Francais. UX Myths recense les légendes les plus répandues au sujet de la conception et explique en quoi elles sont loin d’être la vérité. Et vous n’aurez pas besoin de nous croire sur parole, nous allons vous montrer de nombreux résultats de recherche et articles rédigés par des gurus du design et UX MYTHSMYTH #29: PEOPLE ARE RATIONALPEOPLE DON'T SCROLLABOUTYOU ARE LIKE YOUR USERSDEUTSCH UX Myths collects the most frequent user experience misconceptions and explains why they don't hold true. And you don't have to take our word for it, we'll show you a lot of research findings and articles by design and usability gurus. MYTH #29: PEOPLE ARE RATIONAL Myth #29: People are rational. People don’t make purely rational decisions based on careful analysis of cost and expected utility, despite what classical economics taught us. Research findings confirm that our decisions are driven more by our emotions than logical and conscious thinking. However, our irrationality is predictable. MYTH #31: UX DESIGN IS A STEP IN A PROJECT Myth #31: UX design is a step in a project. Many think that user experience design is confined to sketching the interfaces. However, UX design is a much broader process that - ideally - starts at the strategy level and affects the whole lifecycle of a project or abusiness.
MYTH #34: SIMPLE = MINIMAL Myth #34: Simple = minimal. Simplicity is key to great and innovative product design. But simplicity (reduction of complexity) is way often confused with minimalist style (reduction of elements). In fact, simple looking, minimal product UIs often carry hidden complexity. Design decisions aiming for reduction can easily introduce morefriction
MYTH #32: SUCCESS HAPPENS OVERNIGHT Apple iPod: It took 3 years for the iPod to become an overnight success. “The first iPod was released in 2001. Within a year, Apple had revised it to improve ergonomics in a second version. But it wasn’t until the fourth version in 2004 that sales started to take off.”. - Apple’s MYTH #28: WHITE SPACE IS WASTED SPACE Myth #28: White space is wasted space. White space or “negative space”, referring to the empty space between and around elements of a design or page layout, is often overlooked and neglected. Although many may consider it a waste of valuable screen estate, white space is an essential element in web design and “is to be regarded as an MYTH #30: IF YOU ARE AN EXPERT, YOU DON’T NEED TO TEST Myth #30: If you are an expert, you don’t need to test your design. When it comes to evaluating the usability of an interface, user testing is often considered unnecessary if an expert has already reviewed it. Since people rarely behave the way you expect, an expert can find major usability problems, but usability tests always reveal MYTH #23: CHOICES SHOULD ALWAYS BE LIMITED TO 7+/-2 Myth #23: Choices should always be limited to 7+/-2. Limiting the number of menu tabs or the number of items in a dropdown list to the George Miller’s magic number 7 is a false constraint. Miller’s original theory argues that people can keep no more than 7 (plus or minus 2) items in their short-term memory. MYTH #25: AESTHETICS ARE NOT IMPORTANT IF YOU HAVE GOOD Myth #25: Aesthetics are not important if you have good usability. There are usability practitioners who completely dismiss the importance of aesthetics, often citing unattractive but popular websites such as Craigslist. However, aesthetics do have a function. Attractive things work better. UX MYTHS - FRANCAISTRANSLATE THIS PAGE UX Myths - Francais. UX Myths recense les légendes les plus répandues au sujet de la conception et explique en quoi elles sont loin d’être la vérité. Et vous n’aurez pas besoin de nous croire sur parole, nous allons vous montrer de nombreux résultats de recherche et articles rédigés par des gurus du design et MYTH #27: UX DESIGN IS ABOUT USABILITY Myth #27: UX design is about usability. Designing for the user experience has a lot more to it than making a product usable. Usability allows people to easily accomplish their goals. UX design covers more than that, it’s about giving people a delightful and meaningful experience. A good design is pleasurable, thoughtfullycrafted, makes you
MYTH #14: YOU ARE LIKE YOUR USERS Myth #14: You are like your users. When designing a website, it’s easy to assume that everybody is like you. However, this leads to a strong bias— the false-consensus effect —and often ends in an inefficient design. You evidently know a lot about your services and your website; you’re passionate about them. Your users, on the otherhand
MYTH #8: STOCK PHOTOS IMPROVE THE USERS’ EXPERIENCE Myth #8: Stock photos improve the users’ experience. Usability tests and eye-tracking studies show that stock photos and other decorative graphic elements rarely add value to a website and even less to a mobile app. They more often harm than improve the users’ experience. Such images aren’t related to the topic of the website and don’t MYTH #22: USABILITY TESTING IS EXPENSIVE Myth #22: Usability testing is expensive. Many organizations still believe usability testing is a luxury that requires an expensively equipped lab and takes weeks to conduct. In fact, usability tests can be both fast and relatively cheap. You don’t need expensiveprototypes; low
MYTH #9: DESIGN HAS TO BE ORIGINAL Myth #9: Design has to be original. Many designers would rather attempt reinventing the wheel than to adapt conventional user interface design patterns. It should be considered, however, that such design conventions are well-working because they’ve already been introduced and tested for usability. MYTH #4: DESIGN IS ABOUT MAKING A PRODUCT LOOK GOOD Myth #4: Design is about making a product look good. Many people regard product design as decoration; the art of making a website, a mobile app or any product look good. However, design is more about how something works rather than how it looks. Design is about both form and function. In contrast with art, good design is not only visuallyand
MYTH #26: USABILITY TESTING = FOCUS GROUPS Myth #26: Usability testing = focus groups. When it comes to collecting feedback from users, usability tests and focus groups are often confused although their goals are completely different. Focus groups assess what users say: a number of people gather in order to discuss their feelings, attitudes and thoughts on a given topic toreveal their
MYTH #25: AESTHETICS ARE NOT IMPORTANT IF YOU HAVE GOOD Myth #25: Aesthetics are not important if you have good usability. There are usability practitioners who completely dismiss the importance of aesthetics, often citing unattractive but popular websites such as Craigslist. However, aesthetics do have a function. Attractive things work better. MYTH #12: MORE CHOICES AND FEATURES RESULT IN HIGHER Myth #12: More choices and features result in higher satisfaction. Having choices is considered a good thing. We are used to choices and we value dearly if we can be in control. However, the more choices a website or web application offers, the harder it is to understand theinterface.
UX MYTHS - FRANCAISTRANSLATE THIS PAGE UX Myths recense les légendes les plus répandues au sujet de la conception et explique en quoi elles sont loin d’être la vérité. Et vous n’aurez pas besoin de nous croire sur parole, nous allons vous montrer de nombreux résultats de recherche et articles rédigés par des gurus du design et de l’ergonomie. UX MYTHSMYTH #29: PEOPLE ARE RATIONALPEOPLE DON'T SCROLLABOUTYOU ARE LIKE YOUR USERSDEUTSCH UX Myths collects the most frequent user experience misconceptions and explains why they don't hold true. And you don't have to take our word for it, we'll show you a lot of research findings and articles by design and usability gurus. MYTH #29: PEOPLE ARE RATIONAL Myth #29: People are rational. People don’t make purely rational decisions based on careful analysis of cost and expected utility, despite what classical economics taught us. Research findings confirm that our decisions are driven more by our emotions than logical and conscious thinking. However, our irrationality is predictable. MYTH #34: SIMPLE = MINIMAL Myth #34: Simple = minimal. Simplicity is key to great and innovative product design. But simplicity (reduction of complexity) is way often confused with minimalist style (reduction of elements). In fact, simple looking, minimal product UIs often carry hidden complexity. Design decisions aiming for reduction can easily introduce morefriction
MYTH #32: SUCCESS HAPPENS OVERNIGHT Apple iPod: It took 3 years for the iPod to become an overnight success. “The first iPod was released in 2001. Within a year, Apple had revised it to improve ergonomics in a second version. But it wasn’t until the fourth version in 2004 that sales started to take off.”. - Apple’s MYTH #33: MOBILE USERS ARE DISTRACTED Computer users and TV watchers are just as much distracted: a Google study showed that 67% of the time we use a PC, we simultaneously use another device (75% for tablets, 77% for TV). In comparison, 57% of the time when using smartphones are we using another device. Drivers are also distracted. 86% of us eat or drink, 41% of us meddle with the MYTH #6: ACCESSIBLE SITES ARE UGLY Myth #6: Accessible sites are ugly. Accessibility on the web means making your content available to users with different skills and devices. A key requirement of web accessibility is to separate content (HTML) from visual appearance (CSS) in order to allow those preferring - or requiring - to use their own specific style sheet to access the MYTH #2: ALL PAGES SHOULD BE ACCESSIBLE IN 3 CLICKS Myth #2: All pages should be accessible in 3 clicks. Usability tests have long challenged the so called three-click rule or two tap rule. Contrary to popular belief, people don’t leave your site or app if they’re unable to find the desired information in 3 clicks or taps. MYTH #28: WHITE SPACE IS WASTED SPACE Myth #28: White space is wasted space. White space or “negative space”, referring to the empty space between and around elements of a design or page layout, is often overlooked and neglected. Although many may consider it a waste of valuable screen estate, white space is an essential element in web design and “is to be regarded as an MYTH #30: IF YOU ARE AN EXPERT, YOU DON’T NEED TO TEST Myth #30: If you are an expert, you don’t need to test your design. When it comes to evaluating the usability of an interface, user testing is often considered unnecessary if an expert has already reviewed it. Since people rarely behave the way you expect, an expert can find major usability problems, but usability tests always reveal MYTH #16: SEARCH WILL SOLVE A WEBSITE’S NAVIGATION Myth #16: Search will solve a website’s navigation problems. On a website, people usually scan for trigger words first and only use the search function when they’re unable to find a good enough navigational link. This holds true for most websites, though people habitually search by default for books, DVDs and CDs, computer games;that is
UX MYTHSMYTH #29: PEOPLE ARE RATIONALPEOPLE DON'T SCROLLABOUTYOU ARE LIKE YOUR USERSDEUTSCH UX Myths collects the most frequent user experience misconceptions and explains why they don't hold true. And you don't have to take our word for it, we'll show you a lot of research findings and articles by design and usability gurus. MYTH #29: PEOPLE ARE RATIONAL Myth #29: People are rational. People don’t make purely rational decisions based on careful analysis of cost and expected utility, despite what classical economics taught us. Research findings confirm that our decisions are driven more by our emotions than logical and conscious thinking. However, our irrationality is predictable. MYTH #34: SIMPLE = MINIMAL Myth #34: Simple = minimal. Simplicity is key to great and innovative product design. But simplicity (reduction of complexity) is way often confused with minimalist style (reduction of elements). In fact, simple looking, minimal product UIs often carry hidden complexity. Design decisions aiming for reduction can easily introduce morefriction
MYTH #32: SUCCESS HAPPENS OVERNIGHT Apple iPod: It took 3 years for the iPod to become an overnight success. “The first iPod was released in 2001. Within a year, Apple had revised it to improve ergonomics in a second version. But it wasn’t until the fourth version in 2004 that sales started to take off.”. - Apple’s MYTH #33: MOBILE USERS ARE DISTRACTED Computer users and TV watchers are just as much distracted: a Google study showed that 67% of the time we use a PC, we simultaneously use another device (75% for tablets, 77% for TV). In comparison, 57% of the time when using smartphones are we using another device. Drivers are also distracted. 86% of us eat or drink, 41% of us meddle with the MYTH #6: ACCESSIBLE SITES ARE UGLY Myth #6: Accessible sites are ugly. Accessibility on the web means making your content available to users with different skills and devices. A key requirement of web accessibility is to separate content (HTML) from visual appearance (CSS) in order to allow those preferring - or requiring - to use their own specific style sheet to access the MYTH #2: ALL PAGES SHOULD BE ACCESSIBLE IN 3 CLICKS Myth #2: All pages should be accessible in 3 clicks. Usability tests have long challenged the so called three-click rule or two tap rule. Contrary to popular belief, people don’t leave your site or app if they’re unable to find the desired information in 3 clicks or taps. MYTH #28: WHITE SPACE IS WASTED SPACE Myth #28: White space is wasted space. White space or “negative space”, referring to the empty space between and around elements of a design or page layout, is often overlooked and neglected. Although many may consider it a waste of valuable screen estate, white space is an essential element in web design and “is to be regarded as an MYTH #30: IF YOU ARE AN EXPERT, YOU DON’T NEED TO TEST Myth #30: If you are an expert, you don’t need to test your design. When it comes to evaluating the usability of an interface, user testing is often considered unnecessary if an expert has already reviewed it. Since people rarely behave the way you expect, an expert can find major usability problems, but usability tests always reveal MYTH #16: SEARCH WILL SOLVE A WEBSITE’S NAVIGATION Myth #16: Search will solve a website’s navigation problems. On a website, people usually scan for trigger words first and only use the search function when they’re unable to find a good enough navigational link. This holds true for most websites, though people habitually search by default for books, DVDs and CDs, computer games;that is
ABOUT - UX MYTHS
Build your product based on evidence, not false beliefs. About. UX Myths is aimed at both product designers and clients. We set ourselves the task to end the battles of personal opinions and – often false – beliefs and move design conversations into the realm of facts andevidence.
MYTH #31: UX DESIGN IS A STEP IN A PROJECT Myth #31: UX design is a step in a project. Many think that user experience design is confined to sketching the interfaces. However, UX design is a much broader process that - ideally - starts at the strategy level and affects the whole lifecycle of a project or abusiness.
MYTH #16: SEARCH WILL SOLVE A WEBSITE’S NAVIGATION Myth #16: Search will solve a website’s navigation problems. On a website, people usually scan for trigger words first and only use the search function when they’re unable to find a good enough navigational link. This holds true for most websites, though people habitually search by default for books, DVDs and CDs, computer games;that is
MYTH #6: ACCESSIBLE SITES ARE UGLY Myth #6: Accessible sites are ugly. Accessibility on the web means making your content available to users with different skills and devices. A key requirement of web accessibility is to separate content (HTML) from visual appearance (CSS) in order to allow those preferring - or requiring - to use their own specific style sheet to access the MYTH #1: PEOPLE READ ON THE WEB Myth #1: People read on the web. People only read word-by-word on the web when they are really interested in the content. They usually skim the pages looking for highlighted keywords, meaningful headings, short paragraphs and scannable list. Since they’re in a hurry to find the very piece of information they’re looking for, they’ll skip MYTH #8: STOCK PHOTOS IMPROVE THE USERS’ EXPERIENCE Myth #8: Stock photos improve the users’ experience. Usability tests and eye-tracking studies show that stock photos and other decorative graphic elements rarely add value to a website and even less to a mobile app. They more often harm than improve the users’ experience. Such images aren’t related to the topic of the website and don’t MYTH #9: DESIGN HAS TO BE ORIGINAL Myth #9: Design has to be original. Many designers would rather attempt reinventing the wheel than to adapt conventional user interface design patterns. It should be considered, however, that such design conventions are well-working because they’ve already been introduced and tested for usability. MYTH #3: PEOPLE DON’T SCROLL Myth #3: People don’t scroll. Although people weren’t used to scrolling in the mid-nineties, nowadays it’s absolutely natural to scroll. For a continuous and lengthy content, like an article or a tutorial, scrolling provides even better usability than slicing up the text to several separate screens or pages. You don’t have to squeeze MYTH #22: USABILITY TESTING IS EXPENSIVE Myth #22: Usability testing is expensive. Many organizations still believe usability testing is a luxury that requires an expensively equipped lab and takes weeks to conduct. In fact, usability tests can be both fast and relatively cheap. You don’t need expensiveprototypes; low
MYTH #23: CHOICES SHOULD ALWAYS BE LIMITED TO 7+/-2 Myth #23: Choices should always be limited to 7+/-2. Limiting the number of menu tabs or the number of items in a dropdown list to the George Miller’s magic number 7 is a false constraint. Miller’s original theory argues that people can keep no more than 7 (plus or minus 2) items in their short-term memory.* Home
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Build your product based on evidence, not false beliefs. UX Myths collects the most frequent user experience misconceptions and explains why they don't hold true. And you don't have to take our word for it, we'll show you a lot of research findings and articles by design and usability gurus. * Myth #34: Simple = minimal * Myth #33: Mobile users are distracted * Myth #32: Success happens overnight * Myth #31: UX design is a step in a project * Myth #30: If you are an expert, you don’t need to test yourdesign
* Myth #29: People are rational * Myth #28: White space is wasted space * Myth #27: UX design is about usability * Myth #26: Usability testing = focus groups * Myth #25: Aesthetics are not important if you have good usability * Myth #24: People always use your product the way you imagined theywould
* Myth #23: Choices should always be limited to 7+/-2 * Myth #22: Usability testing is expensive * Myth #21: People can tell you what they want * Myth #20: If it works for Amazon, it will work for you * Myth #19: You don't need the content to design a website * Myth #18: Flash is (or rather used to be) evil * Myth #17: The homepage is your most important page * Myth #16: Search will solve a website's navigation problems * Myth #15: Users make optimal choices * Myth #14: You are like your users * Myth #13: Icons enhance usability * Myth #12: More choices and features result in higher satisfaction * Myth #11: You need to redesign your website periodically * Myth #10: If your design is good, small details don't matter * Myth #9: Design has to be original * Myth #8: Stock photos improve the users' experience * Myth #7: Graphics will make a page element more visible * Myth #6: Accessible sites are ugly * Myth #5: Accessibility is expensive and difficult * Myth #4: Design is about making a website look good * Myth #3: People don't scroll * Myth #2: All pages should be accessible in 3 clicks * Myth #1: People read on the web * ...and myth #0: If you read lists like this one, you don't need todo research
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