Are you over 18 and want to see adult content?
More Annotations
A complete backup of bakeryandsnacks.com
Are you over 18 and want to see adult content?
A complete backup of underarmouroutlet-sale.com
Are you over 18 and want to see adult content?
A complete backup of coachoutletstore.co
Are you over 18 and want to see adult content?
Favourite Annotations
A complete backup of mobilesupplies.nl
Are you over 18 and want to see adult content?
A complete backup of cadadiaunfotografo.com
Are you over 18 and want to see adult content?
A complete backup of paulmarkuskiinsurance.com
Are you over 18 and want to see adult content?
A complete backup of nonnaspizzeria.com
Are you over 18 and want to see adult content?
Text
languages.
PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
A CONVERSATION WITH DOVE ON BRAND PURPOSE I TRAACKR A Conversation with Dove on Brand Purpose. Brand purpose has always been important, but lately it is taking center stage with over 63% of consumers citing purpose as a driver for purchasing from a company. With the unpredictability and upheaval of 2020, this is a perfect time for brands to dig deep and find their purpose, or lean into their THE BIGGEST INFLUENCER FAILS OF 2019 I TRAACKR 2019 has been an immensely successful year in influencer marketing. We’re seeing a rise in authenticity and organic partnerships, with many brands moving towards sophisticated software that allows them to discover, vet and measure the impact of influencers according to advanced content and audience criteria.. We’ve also witnessed continued success with micro and mid-tier influencer 4 STEPS TO BECOMING A MODERN SALES PROFESSIONAL I TRAACKR 1. Listen. Just as there’s an enormous amount of information at the fingertips of the buyer, the same is true for the sales professional on the other side of the table. Conversations are happening across the social web about your market, brand, products, and 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. FROM TRANSACTIONAL TO RELATIONAL: EXPECTATIONS FOR Influencers also understand the value of long-term relationships. In our report, Global Influencer Marketing: Insights from Beauty, we studied average influencer audience growth and found that less than 30% of beauty influencers will grow their audience by more than 50% in a year.Not to mention, roughly 10% will actually lose audience. Influence is hard to earn, easy to lose and the HOW BRANDS CAN CONTRIBUTE TO THE SOCIAL JUSTICE MOVEMENTS TPH is just over 6 months old and while the brand may be new to the shelves, Taraji has decades of experience pushing hair culture forward, which is the brand’s overall goal. The brand’s founder is passionate about social justice and mental health, and so are their customers. The TPH team is fully aware that their shared values makeit
ATTRIBUTION & A/B TESTING WITHIN THE MARKETING LANDSCAPE I Attribution & A/B Testing Within The Marketing Landscape. Traackr. December 26, 2014. Recently we published our take on the marketing technology landscape. We studied enterprise marketing trends, brands that are undergoing digital marketing transformations ( like Philips ), and additional successful digital models of our customers. Nowafter
TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Access the Largest Global Influencer Data Set. Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators. Search bios, captions, and content on 13 social platforms. Discover influencers in 50 countries and 26languages.
PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
A CONVERSATION WITH DOVE ON BRAND PURPOSE I TRAACKR A Conversation with Dove on Brand Purpose. Brand purpose has always been important, but lately it is taking center stage with over 63% of consumers citing purpose as a driver for purchasing from a company. With the unpredictability and upheaval of 2020, this is a perfect time for brands to dig deep and find their purpose, or lean into their THE BIGGEST INFLUENCER FAILS OF 2019 I TRAACKR 2019 has been an immensely successful year in influencer marketing. We’re seeing a rise in authenticity and organic partnerships, with many brands moving towards sophisticated software that allows them to discover, vet and measure the impact of influencers according to advanced content and audience criteria.. We’ve also witnessed continued success with micro and mid-tier influencer 4 STEPS TO BECOMING A MODERN SALES PROFESSIONAL I TRAACKR 1. Listen. Just as there’s an enormous amount of information at the fingertips of the buyer, the same is true for the sales professional on the other side of the table. Conversations are happening across the social web about your market, brand, products, and 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. FROM TRANSACTIONAL TO RELATIONAL: EXPECTATIONS FOR Influencers also understand the value of long-term relationships. In our report, Global Influencer Marketing: Insights from Beauty, we studied average influencer audience growth and found that less than 30% of beauty influencers will grow their audience by more than 50% in a year.Not to mention, roughly 10% will actually lose audience. Influence is hard to earn, easy to lose and the HOW BRANDS CAN CONTRIBUTE TO THE SOCIAL JUSTICE MOVEMENTS TPH is just over 6 months old and while the brand may be new to the shelves, Taraji has decades of experience pushing hair culture forward, which is the brand’s overall goal. The brand’s founder is passionate about social justice and mental health, and so are their customers. The TPH team is fully aware that their shared values makeit
ATTRIBUTION & A/B TESTING WITHIN THE MARKETING LANDSCAPE I Attribution & A/B Testing Within The Marketing Landscape. Traackr. December 26, 2014. Recently we published our take on the marketing technology landscape. We studied enterprise marketing trends, brands that are undergoing digital marketing transformations ( like Philips ), and additional successful digital models of our customers. Nowafter
RUN GLOBAL, DATA-DRIVEN INFLUENCER PROGRAMS WITH TRAACKR What You Can Do with Traackr. Influencer Discovery. Search the largest global influencer data set by influencer content, attributes, and audience criteria to surface the best potential partners. Influencer Vetting. Leverage data-driven insights to find top performing influencers who are brand safe, on-message, and speak to your targetaudience.
ABOUT TRAACKR
Why Traackr. At Traackr, we see our technology and our team as agents of change to support our customers through their transformation. We have fostered a culture that empowers our team to spend every ounce of energy solving our customers’ problems and lifting their businesses through influencer marketing. It’s our method that tames themadness.
TRAACKR | OUR AMAZING CUSTOMERS Influencers. Read the case study . “Traackr is an incredible tool”. “Brings structure and science to IM“. “Great influencer identification“. “The customer support team is excellent!”. “Perfect tool to streamline influencer marketing”. “Influencer marketing and ROI made easy”. “10/10 customer support”. CPG INFLUENCER MARKETING: CREATING A WIN-WIN RELATIONSHIP 4 min read. At a Glance: Challenge: As Colgate-Palmolive accelerated its influencer marketing program, it needed greater visibility and coordination between country hubs and its agency partners. Solution: Traackr was implemented to serve as Colgate-Palmolive's system of record for influencer marketing uniting regions, brands and agencies on one platform for discovery, campaign management and ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021.The report investigates how the events of the past year have informed emerging trends in the beauty industry, as well as the social media platform and influencer marketing sectors.TRAACKR ACADEMY
Traackr analyzed 2 years of data to uncover the winning influencer marketing trends and strategies to take into 2021. Discover and vet the right partners for every campaign, event or program. Manage organic and paid activations with a comprehensive toolset. LGBTQIA+ ORGANIZATIONS YOU CAN DONATE TO I TRAACKR Happy Pride Month y’all! We’ve been reflecting on the danger of “rainbow-washing” and working on how to be allies with an actionable plan in place. This list of organizations below began when our team started working on Traackr’s company donation matching program, and we’re sharing it here because we hope you’ll join us. 4 WAYS TO BUILD A COMMUNITY WITH INFLUENCERS I TRAACKR 4. Master the art of cross-promotion. There are dozens of ways to cross-promote with influencers. One way is appearing on each other’s podcasts and livestreams. You could also promote each other through your newsletter or other outreach initiative. This is a great way to grow your respective audiences by sharing information that isbeneficial
HOW COCA-COLA IDENTIFIES AND ENGAGES INFLUENCERS I TRAACKR The content below comes from a presentation by Stanislas Magniant, Coca-Cola’s Online Communications Director for Western Europe at Traackr’s London conference Beyond The Buzzword: Influencer Marketing in Action.. As Stanislas explains, the first stage of influencer marketing is to know your influencers. Learn how Coca-Cola identifies and engages influencers as part of their marketingTRAACKR HELP CENTER
Studios by Traackr. Collaborating with brands on campaigns. 3 articles in this collection. Written by Eva Papadimitriou, Liane Ledoux, andAmy Minor.
TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Access the Largest Global Influencer Data Set. Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators. Search bios, captions, and content on 13 social platforms. Discover influencers in 50 countries and 26languages.
STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
MICHELIN CASE STUDY I TRAACKRSEE MORE ON TRAACKR.COM MELIÁ HOTELS INTERNATIONAL CASE STUDY I TRAACKR During the same period, visits to Melia.com from social media grew from 9% in 2017 to 12% worldwide in 2018, while in Europe that figure increased to 16%. Meanwhile, mobile sales increased by an astonishing 491% from 2016 to 2017, generating €33.8 million. Established Global Workflows & Methodology. 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. COMMENT COCA-COLA IDENTIFIE ET ENGAGE SES …TRANSLATE THIS PAGE Les influenceurs identifiés grâce à Traackr : les fans de Coca et de rugby à gauche et un fan de Coca disposant d’une forte portée et d’une forte pertinence sur la droite. #DietCokeBreak (Pause Coca Light) : conversation avec des super fans. Avec Sysomos, la marque identifie les tweets mentionnant « Diet Coke break ». LES LEÇONS DE MARKETING D'INFLUENCE DE SEPHORIA ; …TRANSLATE THISPAGE
Les leçons de marketing d'influence de SEPHORiA ; quand le tutoriel beauté devient réalité. Le week-end dernier, Sephora, la plus grande chaîne de boutiques de produits de beauté au monde, a célébré ses 20 ans sur le marché américain lors de son premier grand événement beauté, SEPHORiA - House of Beauty. Cet événementétait l
COMMENT L’ORÉAL DÉPLOIE SA VISION STRATÉGIQUE DU …TRANSLATETHIS PAGE
Comment L’Oréal déploie sa vision stratégique du marketing d’influence à travers le monde. Traackr s’est associé à Olivier Cimelière pour cet entretien, qui fait partie de notre série “Influencer Marketing at Scale” à laquelle participent égalementScott
TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Access the Largest Global Influencer Data Set. Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators. Search bios, captions, and content on 13 social platforms. Discover influencers in 50 countries and 26languages.
STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
MICHELIN CASE STUDY I TRAACKRSEE MORE ON TRAACKR.COM MELIÁ HOTELS INTERNATIONAL CASE STUDY I TRAACKR During the same period, visits to Melia.com from social media grew from 9% in 2017 to 12% worldwide in 2018, while in Europe that figure increased to 16%. Meanwhile, mobile sales increased by an astonishing 491% from 2016 to 2017, generating €33.8 million. Established Global Workflows & Methodology. 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. COMMENT COCA-COLA IDENTIFIE ET ENGAGE SES …TRANSLATE THIS PAGE Les influenceurs identifiés grâce à Traackr : les fans de Coca et de rugby à gauche et un fan de Coca disposant d’une forte portée et d’une forte pertinence sur la droite. #DietCokeBreak (Pause Coca Light) : conversation avec des super fans. Avec Sysomos, la marque identifie les tweets mentionnant « Diet Coke break ». LES LEÇONS DE MARKETING D'INFLUENCE DE SEPHORIA ; …TRANSLATE THISPAGE
Les leçons de marketing d'influence de SEPHORiA ; quand le tutoriel beauté devient réalité. Le week-end dernier, Sephora, la plus grande chaîne de boutiques de produits de beauté au monde, a célébré ses 20 ans sur le marché américain lors de son premier grand événement beauté, SEPHORiA - House of Beauty. Cet événementétait l
COMMENT L’ORÉAL DÉPLOIE SA VISION STRATÉGIQUE DU …TRANSLATETHIS PAGE
Comment L’Oréal déploie sa vision stratégique du marketing d’influence à travers le monde. Traackr s’est associé à Olivier Cimelière pour cet entretien, qui fait partie de notre série “Influencer Marketing at Scale” à laquelle participent égalementScott
RUN GLOBAL, DATA-DRIVEN INFLUENCER PROGRAMS WITH TRAACKR What You Can Do with Traackr. Influencer Discovery. Search the largest global influencer data set by influencer content, attributes, and audience criteria to surface the best potential partners. Influencer Vetting. Leverage data-driven insights to find top performing influencers who are brand safe, on-message, and speak to your targetaudience.
DELIVER STRATEGIC INFLUENCER OFFERINGS WITH TRAACK Run Successful Influencer Campaigns. Make every campaign count by selecting the right influencers, estimating their performance, and entering negotiations with data-driven insights. Work Efficiently Across Teams & Regions. Save time on manual processes like discovery, vetting and reporting with customizable workflows and activationtracking so
CPG INFLUENCER MARKETING: CREATING A WIN-WIN RELATIONSHIP 4 min read. At a Glance: Challenge: As Colgate-Palmolive accelerated its influencer marketing program, it needed greater visibility and coordination between country hubs and its agency partners. Solution: Traackr was implemented to serve as Colgate-Palmolive's system of record for influencer marketing uniting regions, brands and agencies on one platform for discovery, campaign management and STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. TRAACKR I INFLUENCER DISCOVERY Traackr’s data quality and breadth of its database are unrivaled. It’s been essential in our work to find the perfect influencers for our clients and prospects – whether we are working on a complex proposal with the creation of custom KPIs or on the day-to-day influencer relationships.CALCULATEUR DE ROI
Calculez votre retour sur investissement avec Traackr. Investir dans le bon logiciel peut être en faveur de vos programmes, ou non. Nous aidons nos clients à améliorer les performances de leurs programmes d'influence rémunérés de 15 à 70%. Voyons tout de comment Traackrpeut
ACADEMY OF INFLUENCER MARKETING Academy of Influencer Marketing. Develop the influencer marketing skills you need to scale your influencer program—and bring the power of influence to your LGBTQIA+ ORGANIZATIONS YOU CAN DONATE TO I TRAACKR Happy Pride Month y’all! We’ve been reflecting on the danger of “rainbow-washing” and working on how to be allies with an actionable plan in place. This list of organizations below began when our team started working on Traackr’s company donation matching program, and we’re sharing it here because we hope you’ll join us. THE BIGGEST INFLUENCER FAILS OF 2019 I TRAACKR 2019 has been an immensely successful year in influencer marketing. We’re seeing a rise in authenticity and organic partnerships, with many brands moving towards sophisticated software that allows them to discover, vet and measure the impact of influencers according to advanced content and audience criteria.. We’ve also witnessed continued success with micro and mid-tier influencer A CONVERSATION WITH DOVE ON BRAND PURPOSE I TRAACKR A Conversation with Dove on Brand Purpose. Brand purpose has always been important, but lately it is taking center stage with over 63% of consumers citing purpose as a driver for purchasing from a company. With the unpredictability and upheaval of 2020, this is a perfect time for brands to dig deep and find their purpose, or lean into their TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Access the Largest Global Influencer Data Set. Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators. Search bios, captions, and content on 13 social platforms. Discover influencers in 50 countries and 26languages.
STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
MICHELIN CASE STUDY I TRAACKRSEE MORE ON TRAACKR.COM MELIÁ HOTELS INTERNATIONAL CASE STUDY I TRAACKR During the same period, visits to Melia.com from social media grew from 9% in 2017 to 12% worldwide in 2018, while in Europe that figure increased to 16%. Meanwhile, mobile sales increased by an astonishing 491% from 2016 to 2017, generating €33.8 million. Established Global Workflows & Methodology. 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. COMMENT COCA-COLA IDENTIFIE ET ENGAGE SES …TRANSLATE THIS PAGE Les influenceurs identifiés grâce à Traackr : les fans de Coca et de rugby à gauche et un fan de Coca disposant d’une forte portée et d’une forte pertinence sur la droite. #DietCokeBreak (Pause Coca Light) : conversation avec des super fans. Avec Sysomos, la marque identifie les tweets mentionnant « Diet Coke break ». LES LEÇONS DE MARKETING D'INFLUENCE DE SEPHORIA ; …TRANSLATE THISPAGE
Les leçons de marketing d'influence de SEPHORiA ; quand le tutoriel beauté devient réalité. Le week-end dernier, Sephora, la plus grande chaîne de boutiques de produits de beauté au monde, a célébré ses 20 ans sur le marché américain lors de son premier grand événement beauté, SEPHORiA - House of Beauty. Cet événementétait l
COMMENT L’ORÉAL DÉPLOIE SA VISION STRATÉGIQUE DU …TRANSLATETHIS PAGE
Comment L’Oréal déploie sa vision stratégique du marketing d’influence à travers le monde. Traackr s’est associé à Olivier Cimelière pour cet entretien, qui fait partie de notre série “Influencer Marketing at Scale” à laquelle participent égalementScott
TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Access the Largest Global Influencer Data Set. Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators. Search bios, captions, and content on 13 social platforms. Discover influencers in 50 countries and 26languages.
STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
MICHELIN CASE STUDY I TRAACKRSEE MORE ON TRAACKR.COM MELIÁ HOTELS INTERNATIONAL CASE STUDY I TRAACKR During the same period, visits to Melia.com from social media grew from 9% in 2017 to 12% worldwide in 2018, while in Europe that figure increased to 16%. Meanwhile, mobile sales increased by an astonishing 491% from 2016 to 2017, generating €33.8 million. Established Global Workflows & Methodology. 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. COMMENT COCA-COLA IDENTIFIE ET ENGAGE SES …TRANSLATE THIS PAGE Les influenceurs identifiés grâce à Traackr : les fans de Coca et de rugby à gauche et un fan de Coca disposant d’une forte portée et d’une forte pertinence sur la droite. #DietCokeBreak (Pause Coca Light) : conversation avec des super fans. Avec Sysomos, la marque identifie les tweets mentionnant « Diet Coke break ». LES LEÇONS DE MARKETING D'INFLUENCE DE SEPHORIA ; …TRANSLATE THISPAGE
Les leçons de marketing d'influence de SEPHORiA ; quand le tutoriel beauté devient réalité. Le week-end dernier, Sephora, la plus grande chaîne de boutiques de produits de beauté au monde, a célébré ses 20 ans sur le marché américain lors de son premier grand événement beauté, SEPHORiA - House of Beauty. Cet événementétait l
COMMENT L’ORÉAL DÉPLOIE SA VISION STRATÉGIQUE DU …TRANSLATETHIS PAGE
Comment L’Oréal déploie sa vision stratégique du marketing d’influence à travers le monde. Traackr s’est associé à Olivier Cimelière pour cet entretien, qui fait partie de notre série “Influencer Marketing at Scale” à laquelle participent égalementScott
RUN GLOBAL, DATA-DRIVEN INFLUENCER PROGRAMS WITH TRAACKR What You Can Do with Traackr. Influencer Discovery. Search the largest global influencer data set by influencer content, attributes, and audience criteria to surface the best potential partners. Influencer Vetting. Leverage data-driven insights to find top performing influencers who are brand safe, on-message, and speak to your targetaudience.
DELIVER STRATEGIC INFLUENCER OFFERINGS WITH TRAACK Run Successful Influencer Campaigns. Make every campaign count by selecting the right influencers, estimating their performance, and entering negotiations with data-driven insights. Work Efficiently Across Teams & Regions. Save time on manual processes like discovery, vetting and reporting with customizable workflows and activationtracking so
CONTACT TRAACKR
Reach out to Traackr to request a demo of our influencer marketing solutions. Find our offices in San Francisco, New York, Boston, London& Paris.
CPG INFLUENCER MARKETING: CREATING A WIN-WIN RELATIONSHIP 4 min read. At a Glance: Challenge: As Colgate-Palmolive accelerated its influencer marketing program, it needed greater visibility and coordination between country hubs and its agency partners. Solution: Traackr was implemented to serve as Colgate-Palmolive's system of record for influencer marketing uniting regions, brands and agencies on one platform for discovery, campaign management and STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. INFLUENCER MARKETING RESOURCES Influencer marketing resources that detail strategies in influencer selection, campaign management, budgeting & compensation, measurement & reporting, and market insights & reports. THANK YOU FOR CONTACTING TRAACKR Thank you for contacting Traackr. Check out these helpful influencer marketing resources while we process your request.CALCULATEUR DE ROI
Calculez votre retour sur investissement avec Traackr. Investir dans le bon logiciel peut être en faveur de vos programmes, ou non. Nous aidons nos clients à améliorer les performances de leurs programmes d'influence rémunérés de 15 à 70%. Voyons tout de comment Traackrpeut
ACADEMY OF INFLUENCER MARKETING Academy of Influencer Marketing. Develop the influencer marketing skills you need to scale your influencer program—and bring the power of influence to your LGBTQIA+ ORGANIZATIONS YOU CAN DONATE TO I TRAACKR Happy Pride Month y’all! We’ve been reflecting on the danger of “rainbow-washing” and working on how to be allies with an actionable plan in place. This list of organizations below began when our team started working on Traackr’s company donation matching program, and we’re sharing it here because we hope you’ll join us. TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Access the Largest Global Influencer Data Set. Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators. Search bios, captions, and content on 13 social platforms. Discover influencers in 50 countries and 26languages.
STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
MICHELIN CASE STUDY I TRAACKRSEE MORE ON TRAACKR.COM MELIÁ HOTELS INTERNATIONAL CASE STUDY I TRAACKR During the same period, visits to Melia.com from social media grew from 9% in 2017 to 12% worldwide in 2018, while in Europe that figure increased to 16%. Meanwhile, mobile sales increased by an astonishing 491% from 2016 to 2017, generating €33.8 million. Established Global Workflows & Methodology. 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. COMMENT COCA-COLA IDENTIFIE ET ENGAGE SES …TRANSLATE THIS PAGE Les influenceurs identifiés grâce à Traackr : les fans de Coca et de rugby à gauche et un fan de Coca disposant d’une forte portée et d’une forte pertinence sur la droite. #DietCokeBreak (Pause Coca Light) : conversation avec des super fans. Avec Sysomos, la marque identifie les tweets mentionnant « Diet Coke break ». LES LEÇONS DE MARKETING D'INFLUENCE DE SEPHORIA ; …TRANSLATE THISPAGE
Les leçons de marketing d'influence de SEPHORiA ; quand le tutoriel beauté devient réalité. Le week-end dernier, Sephora, la plus grande chaîne de boutiques de produits de beauté au monde, a célébré ses 20 ans sur le marché américain lors de son premier grand événement beauté, SEPHORiA - House of Beauty. Cet événementétait l
COMMENT L’ORÉAL DÉPLOIE SA VISION STRATÉGIQUE DU …TRANSLATETHIS PAGE
Comment L’Oréal déploie sa vision stratégique du marketing d’influence à travers le monde. Traackr s’est associé à Olivier Cimelière pour cet entretien, qui fait partie de notre série “Influencer Marketing at Scale” à laquelle participent égalementScott
TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Access the Largest Global Influencer Data Set. Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators. Search bios, captions, and content on 13 social platforms. Discover influencers in 50 countries and 26languages.
STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
MICHELIN CASE STUDY I TRAACKRSEE MORE ON TRAACKR.COM MELIÁ HOTELS INTERNATIONAL CASE STUDY I TRAACKR During the same period, visits to Melia.com from social media grew from 9% in 2017 to 12% worldwide in 2018, while in Europe that figure increased to 16%. Meanwhile, mobile sales increased by an astonishing 491% from 2016 to 2017, generating €33.8 million. Established Global Workflows & Methodology. 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. COMMENT COCA-COLA IDENTIFIE ET ENGAGE SES …TRANSLATE THIS PAGE Les influenceurs identifiés grâce à Traackr : les fans de Coca et de rugby à gauche et un fan de Coca disposant d’une forte portée et d’une forte pertinence sur la droite. #DietCokeBreak (Pause Coca Light) : conversation avec des super fans. Avec Sysomos, la marque identifie les tweets mentionnant « Diet Coke break ». LES LEÇONS DE MARKETING D'INFLUENCE DE SEPHORIA ; …TRANSLATE THISPAGE
Les leçons de marketing d'influence de SEPHORiA ; quand le tutoriel beauté devient réalité. Le week-end dernier, Sephora, la plus grande chaîne de boutiques de produits de beauté au monde, a célébré ses 20 ans sur le marché américain lors de son premier grand événement beauté, SEPHORiA - House of Beauty. Cet événementétait l
COMMENT L’ORÉAL DÉPLOIE SA VISION STRATÉGIQUE DU …TRANSLATETHIS PAGE
Comment L’Oréal déploie sa vision stratégique du marketing d’influence à travers le monde. Traackr s’est associé à Olivier Cimelière pour cet entretien, qui fait partie de notre série “Influencer Marketing at Scale” à laquelle participent égalementScott
RUN GLOBAL, DATA-DRIVEN INFLUENCER PROGRAMS WITH TRAACKR What You Can Do with Traackr. Influencer Discovery. Search the largest global influencer data set by influencer content, attributes, and audience criteria to surface the best potential partners. Influencer Vetting. Leverage data-driven insights to find top performing influencers who are brand safe, on-message, and speak to your targetaudience.
DELIVER STRATEGIC INFLUENCER OFFERINGS WITH TRAACK Run Successful Influencer Campaigns. Make every campaign count by selecting the right influencers, estimating their performance, and entering negotiations with data-driven insights. Work Efficiently Across Teams & Regions. Save time on manual processes like discovery, vetting and reporting with customizable workflows and activationtracking so
CONTACT TRAACKR
Reach out to Traackr to request a demo of our influencer marketing solutions. Find our offices in San Francisco, New York, Boston, London& Paris.
CPG INFLUENCER MARKETING: CREATING A WIN-WIN RELATIONSHIP 4 min read. At a Glance: Challenge: As Colgate-Palmolive accelerated its influencer marketing program, it needed greater visibility and coordination between country hubs and its agency partners. Solution: Traackr was implemented to serve as Colgate-Palmolive's system of record for influencer marketing uniting regions, brands and agencies on one platform for discovery, campaign management and STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. INFLUENCER MARKETING RESOURCES Influencer marketing resources that detail strategies in influencer selection, campaign management, budgeting & compensation, measurement & reporting, and market insights & reports. THANK YOU FOR CONTACTING TRAACKR Thank you for contacting Traackr. Check out these helpful influencer marketing resources while we process your request.CALCULATEUR DE ROI
Calculez votre retour sur investissement avec Traackr. Investir dans le bon logiciel peut être en faveur de vos programmes, ou non. Nous aidons nos clients à améliorer les performances de leurs programmes d'influence rémunérés de 15 à 70%. Voyons tout de comment Traackrpeut
ACADEMY OF INFLUENCER MARKETING Academy of Influencer Marketing. Develop the influencer marketing skills you need to scale your influencer program—and bring the power of influence to your LGBTQIA+ ORGANIZATIONS YOU CAN DONATE TO I TRAACKR Happy Pride Month y’all! We’ve been reflecting on the danger of “rainbow-washing” and working on how to be allies with an actionable plan in place. This list of organizations below began when our team started working on Traackr’s company donation matching program, and we’re sharing it here because we hope you’ll join us. TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Access the Largest Global Influencer Data Set. Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators. Search bios, captions, and content on 13 social platforms. Discover influencers in 50 countries and 26languages.
STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
MICHELIN CASE STUDY I TRAACKRSEE MORE ON TRAACKR.COM MELIÁ HOTELS INTERNATIONAL CASE STUDY I TRAACKR During the same period, visits to Melia.com from social media grew from 9% in 2017 to 12% worldwide in 2018, while in Europe that figure increased to 16%. Meanwhile, mobile sales increased by an astonishing 491% from 2016 to 2017, generating €33.8 million. Established Global Workflows & Methodology. 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. COMMENT COCA-COLA IDENTIFIE ET ENGAGE SES …TRANSLATE THIS PAGE Les influenceurs identifiés grâce à Traackr : les fans de Coca et de rugby à gauche et un fan de Coca disposant d’une forte portée et d’une forte pertinence sur la droite. #DietCokeBreak (Pause Coca Light) : conversation avec des super fans. Avec Sysomos, la marque identifie les tweets mentionnant « Diet Coke break ». LES LEÇONS DE MARKETING D'INFLUENCE DE SEPHORIA ; …TRANSLATE THISPAGE
Les leçons de marketing d'influence de SEPHORiA ; quand le tutoriel beauté devient réalité. Le week-end dernier, Sephora, la plus grande chaîne de boutiques de produits de beauté au monde, a célébré ses 20 ans sur le marché américain lors de son premier grand événement beauté, SEPHORiA - House of Beauty. Cet événementétait l
COMMENT L’ORÉAL DÉPLOIE SA VISION STRATÉGIQUE DU …TRANSLATETHIS PAGE
Comment L’Oréal déploie sa vision stratégique du marketing d’influence à travers le monde. Traackr s’est associé à Olivier Cimelière pour cet entretien, qui fait partie de notre série “Influencer Marketing at Scale” à laquelle participent égalementScott
TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Access the Largest Global Influencer Data Set. Traackr provides rich insights for more than 6M vetted profiles including audience demographics, brand affinity, fraud detection, and historical performance indicators. Search bios, captions, and content on 13 social platforms. Discover influencers in 50 countries and 26languages.
STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. PLATEFORME DE MARKETING D'INFLUENCE Nous propulsons les plus grands programmes d'influence au monde. Traackr est le système de gestion du marketing d'influence basé sur les données, utilisé par les spécialistes du marketing pour investir dans les. bonnes stratégies, rationaliser les campagnes et. mettre à l'échelle les programmes d'influence. Découvrez Traackr. ANNOUNCING THE STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Announcing the State of Influence: Beauty 2021. Fragrance, inclusive skincare, body positivity and TikTok-driven content were among the top beauty trends in the influencer market in 2020, according to our latest State of Influence: Beauty 2021. The report investigates how the events of the past year have informed emerging trends in thebeauty
MICHELIN CASE STUDY I TRAACKRSEE MORE ON TRAACKR.COM MELIÁ HOTELS INTERNATIONAL CASE STUDY I TRAACKR During the same period, visits to Melia.com from social media grew from 9% in 2017 to 12% worldwide in 2018, while in Europe that figure increased to 16%. Meanwhile, mobile sales increased by an astonishing 491% from 2016 to 2017, generating €33.8 million. Established Global Workflows & Methodology. 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) Alex is known for posting videos and photos of insanely luxurious cars. COMMENT COCA-COLA IDENTIFIE ET ENGAGE SES …TRANSLATE THIS PAGE Les influenceurs identifiés grâce à Traackr : les fans de Coca et de rugby à gauche et un fan de Coca disposant d’une forte portée et d’une forte pertinence sur la droite. #DietCokeBreak (Pause Coca Light) : conversation avec des super fans. Avec Sysomos, la marque identifie les tweets mentionnant « Diet Coke break ». LES LEÇONS DE MARKETING D'INFLUENCE DE SEPHORIA ; …TRANSLATE THISPAGE
Les leçons de marketing d'influence de SEPHORiA ; quand le tutoriel beauté devient réalité. Le week-end dernier, Sephora, la plus grande chaîne de boutiques de produits de beauté au monde, a célébré ses 20 ans sur le marché américain lors de son premier grand événement beauté, SEPHORiA - House of Beauty. Cet événementétait l
COMMENT L’ORÉAL DÉPLOIE SA VISION STRATÉGIQUE DU …TRANSLATETHIS PAGE
Comment L’Oréal déploie sa vision stratégique du marketing d’influence à travers le monde. Traackr s’est associé à Olivier Cimelière pour cet entretien, qui fait partie de notre série “Influencer Marketing at Scale” à laquelle participent égalementScott
RUN GLOBAL, DATA-DRIVEN INFLUENCER PROGRAMS WITH TRAACKR What You Can Do with Traackr. Influencer Discovery. Search the largest global influencer data set by influencer content, attributes, and audience criteria to surface the best potential partners. Influencer Vetting. Leverage data-driven insights to find top performing influencers who are brand safe, on-message, and speak to your targetaudience.
DELIVER STRATEGIC INFLUENCER OFFERINGS WITH TRAACK Run Successful Influencer Campaigns. Make every campaign count by selecting the right influencers, estimating their performance, and entering negotiations with data-driven insights. Work Efficiently Across Teams & Regions. Save time on manual processes like discovery, vetting and reporting with customizable workflows and activationtracking so
CONTACT TRAACKR
Reach out to Traackr to request a demo of our influencer marketing solutions. Find our offices in San Francisco, New York, Boston, London& Paris.
CPG INFLUENCER MARKETING: CREATING A WIN-WIN RELATIONSHIP 4 min read. At a Glance: Challenge: As Colgate-Palmolive accelerated its influencer marketing program, it needed greater visibility and coordination between country hubs and its agency partners. Solution: Traackr was implemented to serve as Colgate-Palmolive's system of record for influencer marketing uniting regions, brands and agencies on one platform for discovery, campaign management and STATE OF INFLUENCE: BEAUTY 2021 I TRAACKR Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. INFLUENCER MARKETING RESOURCES Influencer marketing resources that detail strategies in influencer selection, campaign management, budgeting & compensation, measurement & reporting, and market insights & reports. THANK YOU FOR CONTACTING TRAACKR Thank you for contacting Traackr. Check out these helpful influencer marketing resources while we process your request.CALCULATEUR DE ROI
Calculez votre retour sur investissement avec Traackr. Investir dans le bon logiciel peut être en faveur de vos programmes, ou non. Nous aidons nos clients à améliorer les performances de leurs programmes d'influence rémunérés de 15 à 70%. Voyons tout de comment Traackrpeut
ACADEMY OF INFLUENCER MARKETING Academy of Influencer Marketing. Develop the influencer marketing skills you need to scale your influencer program—and bring the power of influence to your LGBTQIA+ ORGANIZATIONS YOU CAN DONATE TO I TRAACKR Happy Pride Month y’all! We’ve been reflecting on the danger of “rainbow-washing” and working on how to be allies with an actionable plan in place. This list of organizations below began when our team started working on Traackr’s company donation matching program, and we’re sharing it here because we hope you’ll join us. TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Traackr is the system of record for data-driven influencer marketing that marketers use to invest in the right strategies, streamline campaigns, and scale programs. RUN GLOBAL, DATA-DRIVEN INFLUENCER PROGRAMS WITH TRAACKR The data-driven influencer marketing platform that helps you find new influencers, optimize your influencer investments, measure your performance and scale your program.ABOUT TRAACKR
Understand how Traackr's data-driven influencer marketing platform transforms brands, providing the intelligence and tools needed to runimpactful programs.
PLATEFORME DE MARKETING D'INFLUENCE Les plus grandes marques du monde gèrent leur marketing d'influenceavec Traackr.
A CONVERSATION WITH DOVE ON BRAND PURPOSE I TRAACKRDOVE SOAP BRANDHISTORY OF DOVE SOAP BRAND Brand purpose has always been important, but lately it is taking center stage with over 63% of consumers citing purpose as a driver for purchasing from a company. With the unpredictability and upheaval of 2020, this is a perfect time for brands to dig deep and find their purpose, or lean into their established missions. ACADEMY OF INFLUENCER MARKETING Academy of Influencer Marketing. Develop the influencer marketing skills you need to scale your influencer program—and bring the power of influence to your business—with our online courses. THE BIGGEST INFLUENCER FAILS OF 2019 I TRAACKR 2019 has been an immensely successful year in influencer marketing. We’re seeing a rise in authenticity and organic partnerships, with many brands moving towards sophisticated software that allows them to discover, vet and measure the impact of influencers according to advanced content and audience criteria.. We’ve also witnessed continued success with micro and mid-tier influencer 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) FROM TRANSACTIONAL TO RELATIONAL: EXPECTATIONS FOR Influencers also understand the value of long-term relationships. In our report, Global Influencer Marketing: Insights from Beauty, we studied average influencer audience growth and found that less than 30% of beauty influencers will grow their audience by more than 50% in a year.Not to mention, roughly 10% will actually lose audience. Influence is hard to earn, easy to lose and the HOW BRANDS CAN CONTRIBUTE TO THE SOCIAL JUSTICE MOVEMENTSCURRENT SOCIAL JUSTICE MOVEMENTSCURRENT SOCIAL JUSTICE MOVEMENTSSOCIAL JUSTICE MOVEMENTSSOCIAL JUSTICE MOVEMENTSWHAT IS SOCIAL JUSTICE This week on The Fast Traack podcast we have the enormous pleasure of interviewing the team behind Taraji P. Henson’s TPH haircare. Specifically, Erin Williams, Director of Marketing and Product Development and Jennifer Johnson, Social Media Manager, for TPH by Taraji joined us to help answer the question, “How Can Brands Contribute to the Social Justice Movements of Today?” TRAACKR I THE DATA-DRIVEN INFLUENCER MARKETING PLATFORMBLOGRESOURCESLOGIN TALK TO US CUSTOMERS ABOUT US Traackr is the system of record for data-driven influencer marketing that marketers use to invest in the right strategies, streamline campaigns, and scale programs. RUN GLOBAL, DATA-DRIVEN INFLUENCER PROGRAMS WITH TRAACKR The data-driven influencer marketing platform that helps you find new influencers, optimize your influencer investments, measure your performance and scale your program.ABOUT TRAACKR
Understand how Traackr's data-driven influencer marketing platform transforms brands, providing the intelligence and tools needed to runimpactful programs.
PLATEFORME DE MARKETING D'INFLUENCE Les plus grandes marques du monde gèrent leur marketing d'influenceavec Traackr.
A CONVERSATION WITH DOVE ON BRAND PURPOSE I TRAACKRDOVE SOAP BRANDHISTORY OF DOVE SOAP BRAND Brand purpose has always been important, but lately it is taking center stage with over 63% of consumers citing purpose as a driver for purchasing from a company. With the unpredictability and upheaval of 2020, this is a perfect time for brands to dig deep and find their purpose, or lean into their established missions. ACADEMY OF INFLUENCER MARKETING Academy of Influencer Marketing. Develop the influencer marketing skills you need to scale your influencer program—and bring the power of influence to your business—with our online courses. THE BIGGEST INFLUENCER FAILS OF 2019 I TRAACKR 2019 has been an immensely successful year in influencer marketing. We’re seeing a rise in authenticity and organic partnerships, with many brands moving towards sophisticated software that allows them to discover, vet and measure the impact of influencers according to advanced content and audience criteria.. We’ve also witnessed continued success with micro and mid-tier influencer 7 FEMALE AUTOMOTIVE INFLUENCERS CHANGING THE INDUSTRY I Alexandra Hirschi aka SuperCarBlondie is probably the most widely-recognized female automotive influencer. She’s an Australian VIP influencer with over 7 million highly engaged followers world-wide, based in Dubai (but with a big US following!) FROM TRANSACTIONAL TO RELATIONAL: EXPECTATIONS FOR Influencers also understand the value of long-term relationships. In our report, Global Influencer Marketing: Insights from Beauty, we studied average influencer audience growth and found that less than 30% of beauty influencers will grow their audience by more than 50% in a year.Not to mention, roughly 10% will actually lose audience. Influence is hard to earn, easy to lose and the HOW BRANDS CAN CONTRIBUTE TO THE SOCIAL JUSTICE MOVEMENTSCURRENT SOCIAL JUSTICE MOVEMENTSCURRENT SOCIAL JUSTICE MOVEMENTSSOCIAL JUSTICE MOVEMENTSSOCIAL JUSTICE MOVEMENTSWHAT IS SOCIAL JUSTICE This week on The Fast Traack podcast we have the enormous pleasure of interviewing the team behind Taraji P. Henson’s TPH haircare. Specifically, Erin Williams, Director of Marketing and Product Development and Jennifer Johnson, Social Media Manager, for TPH by Taraji joined us to help answer the question, “How Can Brands Contribute to the Social Justice Movements of Today?” DELIVER STRATEGIC INFLUENCER OFFERINGS WITH TRAACK Transform your agency's influencer marketing offering with Traackr's data-driven influencer marketing platform. Access insights to create powerful presentations for clients and future clients. TRAACKR | OUR AMAZING CUSTOMERS Traackr powers impactful influencer marketing for hundreds of brands and agencies in 50 countries and 19 languages. Find out why they chose Traackr to power their influencer marketing programs.CONTACT TRAACKR
Reach out to Traackr to request a demo of our influencer marketing solutions. Find our offices in San Francisco, New York, Boston, London& Paris.
TRAACKR I CAMPAIGN MANAGEMENT Get customizable workflows for influencer campaign management. Traackr supports all types of campaigns - organic advocacy, product sends andpaid partnerships.
TRAACKR I INFLUENCER DISCOVERY Traackr’s data quality and breadth of its database are unrivaled. It’s been essential in our work to find the perfect influencers for our clients and prospects – whether we are working on a complex proposal with the creation of custom KPIs or on the day-to-day influencer relationships. INFLUENCER MARKETING RESOURCES Influencer marketing resources that detail strategies in influencer selection, campaign management, budgeting & compensation, measurement & reporting, and market insights & reports.EVY LYONS I TRAACKR
Evy Wilkins is the VP of Account Based Marketing at Traackr. She’s spent the last 10 years working with early stage startups to define their brands and develop their positions as thought leaders. As Traackr’s first marketing hire, Evy helped define the practice of authentic, relationship-driven influencer marketing that’s at the heart of Traackr’s technology. THE BIGGEST INFLUENCER FAILS OF 2019 I TRAACKR 2019 has been an immensely successful year in influencer marketing. We’re seeing a rise in authenticity and organic partnerships, with many brands moving towards sophisticated software that allows them to discover, vet and measure the impact of influencers according to advanced content and audience criteria.. We’ve also witnessed continued success with micro and mid-tier influencer ACADEMY OF INFLUENCER MARKETING Enroll the newly launched Academy of Influencer Marketing and learn to build an influencer marketing program that is integrated with your current marketing initiatives. THE BEST INFLUENCER MARKETING IN THE TRAVEL INDUSTRY I TRAACKR Travel conjures up many emotions, from stress and anxiety to wonder and excitement. The very best marketing campaigns in the travel space play on these themes, and influencers are the secret weapons ofchoice.
Product
FOR BRANDS
Traackr provides brand managers and marketing teams with influencer discovery, streamlined workflows and performance reporting.FOR AGENCIES
Traackr empowers agencies with a global influencer database, rich audience data and simply reporting tools to deliver insights toclients.
INFLUENCER MARKET BENCHMARK Benchmark your brand among influencer content in a given market and measure the performance of your influencer strategies.Use Cases
INFLUENCER DISCOVERY CAMPAIGN & PROGRAM REPORTINGINFLUENCER VETTING
INFLUENCER MARKETING BENCHMARKING RELATIONSHIP MANAGEMENTCAMPAIGN MANAGEMENT
BRAND SAFETY & VALUES MATCHCustomers
Resources
Blog
About Us
Login
Talk to Us
BEST-IN-CLASS INFLUENCER MARKETING STARTS HERE TRAACKR IS A SYSTEM OF RECORD FOR ALL TYPES OF INFLUENCER MARKETING INCLUDING ORGANIC ADVOCACY, GIFTING AND PAID PARTNERSHIPS. THE PLATFORM IS USED BY MARKETING AND INSIGHTS TEAMS TO RUN GLOBAL PROGRAMS FROM DISCOVERY TO MEASUREMENT.Discover Traackr
for Brands
for Agencies
THE 2019 STATE OF INFLUENCE FOR BEAUTYRead now
CHELSEA RIGGS
Brand President, Amika “We were looking for a platform that was essentially a CRM for influencer management that also allowed us to aggregate our campaign analytics and access the insights we need to properly evaluate influencers. We spent more than six months researching and testing every platform out there and found Traackr fits exactly what weneeded.”
Read Case Study
SANTIAGO GARCIA SOLIMEI Global Director of Social Media, Meliá Hotels International “We chose Traackr to be the backbone of our influencer program because of its product completeness, unparalleled depth of data andglobal presence.”
Read Case Study
NATHALIE FOLCO
Account Director, Integrated Media Strategy, Weber Shandwick “Traackr’s data quality and breadth of its database are unrivaled. It’s been essential in our work to find the perfect influencers for our clients and prospects – whether we are working on a complex proposal with the creation of custom KPIs or on the day-to-day influencer relationships.”Learn More
AMISHA GANDHI
VP of Influencer Marketing, SAP Ariba “We know that programs and content typically generate 2-4X greater return than if we were to run that same campaign without an influencerpartnership.”
Read Whitepaper
UNRIVALED INFLUENCER DISCOVERY ACCESS THE LARGEST VETTED INFLUENCER DATABASE Traackr is a search engine for influencers, not a closed network, so you can access more than 6M vetted profiles rich with audience insights, fraud detection and historical performance indicators. * Search bios, captions and content on 12 platforms * Identify top performing influencers at every tier * Filter by demographics, follower count, engagement ratesLearn More
STREAMLINED WORKFLOWS RUN IMPACTFUL INFLUENCER CAMPAIGNS AT SCALE Traackr provides brand managers with customizable workflows for all types of influencer campaigns including organic advocacy, events and product gifting and paid partnerships. * Simply workflows for all types of activations * Manage and track communications in one place * Reduce time spent on manual workLearn More
POWERFUL PERFORMANCE INSIGHTS INVEST INFLUENCER BUDGETS WHERE THEY DRIVE RESULTS Optimize influencer marketing investments with performance reporting at every level. Traackr is the only solution to provide insights at the market, program, influencer and content levels. * Benchmark your performance in a given market * Track influencer spend against program performance * Optimize your strategies with competitive insightsLearn More
ENTERPRISE-GRADE SCALABILITY BUILT TO SCALE WITH GLOBAL ORGANIZATIONS Gain visibility and create efficiencies by standardizing influencer management across brand portfolios and regions. Traackr provides global teams with the structure and strategic expertise to manage large-scale programs. * Manage programs spanning large brand and regional portfolios * Track influencers in 19 languages and 43 countries * Access world-class customer support and strategy servicesLearn More
IRM FOR BRANDS
EVERYTHING YOU NEED TO RUN IMPACTFUL INFLUENCER PROGRAMS AT SCALE Traackr IRM provides brand managers the insights and structure required for best-in-class global influencer strategies. * Uncover which influencers work best for your brand * Prove the value of influencer collaborations * Enhance collaboration across teams and promote best practices.Learn More
IRM FOR AGENCIES
WIN MORE STRATEGIC INFLUENCER MARKETING BUSINESS WITH TRAACKR Traackr IRM for agencies provides access to a massive database of influencers that grows everyday and comprehensive reporting to deliver insights to clients. * Discover influencers quickly no matter the size or niche topics * Create influencer strategic deck backed by insights and data * Report on campaign and influencer performanceLearn More
IMB: INFLUENCER MARKET BENCHMARK MEASURE THE IMPACT OF INFLUENCER CONTENT ON YOUR MARKET SHARE IMB by Traackr is the global standard for transparent measurement of the impact of influencer strategies and the attention your brand earnsin your market.
* Benchmark your performance in the market * Optimize influencer marketing investments * Capture share of influence in your industryLearn More
WE’RE PROUD TO BE FEATURED IN THESE GREAT PUBLICATIONSMARTECH SERIES
TechBytes with Therese Little, Senior Sales Director at TraackrLearn more
RCI VENTURES
Hotelier now has 7 million followers on social Meliá!Learn more
GLOSSY
Beauty insiders weigh in on whether or not to pay influencersLearn more
Discover More
CUSTOMER STORIES
More than twenty of the top global advertisers and hundreds of emerging brands and agencies depend on Traackr everyday to make smarter influencer marketing decisions. ESTABLISHING A DATA-DRIVEN INFLUENCER PROGRAM Melia Hotels International was inundated with influencer requests for partnership. The global hotel chain needed a way to consolidate influencer marketing across the organization, provide insights for influencer selection and measure impact. * 84% increase in engagements * 204% increase in video views * 2X increase in ReachRead Case Study
SCALING A STRATEGIC INFLUENCER MARKETING VISION GLOBALLY As L’Oréal scales its influencer programs across 150 countries and 34 brands, Traackr has become a critical component of the L’Oréal brand tech stack by helping the organization to calibrate budget resource, monitor activities and measure ROI for each country.* 150 Countries
* 34 Brands
* 10K influencers
Read Interview
DRIVING AWARENESS, IN-STORE TRAFFIC & SALES Amika’s relaunch in Sephora, led by an influencer marketing strategy, demonstrates how strategic planning powered by Traackr can significantly impact brand awareness, consumer engagement and ultimately drive measurable revenue objectives. * 91% increase in influencer mentions * 140% increase in reach * 191% increase in influencer engagementsRead Case Study
EXCITED?
Contact us today or ping us in the chat box for a faster reply
Let’s Chat !
Still window shopping?Subscribe
to get new case studies, invites to our events and our monthly influencer marketing newsletter. The standard for influencer marketing.PRODUCT
For Brands
For Agencies
Influencer Market BenchmarkCUSTOMER STORIES
Pegasus
Meliá Hotels InternationalAmika
Travelocity
COMPANY
About
Careers
Partners
Press
TRENDING TOPICS
In 2020, fashion and beauty brands will invest more in influencers Sneakers, Sustainability, Secondhand and Size Inclusion: 2019’sSocial Standouts
Talking Influence 2020 Predictions: Part TwoLATEST ARTICLES
The Biggest Influencer Fails of 2019 The Anatomy of a Loop Giveaway FTC Updated Influencer Guidelines: What Do They Mean For InfluencerMarketing?
2020 TRAACKR. ALL RIGHTS RESERVED.Terms of Service
Privacy Policy
Influencer Privacy Notice Do Not Sell My Personal InformationEn
Fr
En
Details
Copyright © 2024 ArchiveBay.com. All rights reserved. Terms of Use | Privacy Policy | DMCA | 2021 | Feedback | Advertising | RSS 2.0