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WHAT’S NEW AT MSL
MSL Canada Announces New CEO and President. Big news here at MSL Canada today as we announce two key promotions on our senior leadership team. MSL U.S. clients were honored with SABRE Innovation Awards at the PRovoke North America Summit on February 24, 2021. Utilizing our proprietary and data-driven methodology, the LeadershipIndex is a
CONTACT | MSL GLOBAL The award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world. INTRODUCING MSL FLUENCY, A TRANSFORMATIVE END TO END Austin, Texas; March 7, 2019: The need for an efficient and effective Influencer marketing solution that delivers business impact at scale has become more pronounced than ever before.Recognizing this critical need, MSL has unveiled the MSL Fluency service and named Rema Vasan to lead it. As Global Lead, Vasan will oversee the rollout of this service around the world and its debut MSL CANADA ANNOUNCES NEW CEO AND PRESIDENT Big news here at MSL Canada today as we announce two key promotions on our senior leadership team. We are thrilled to announce Jessica Savage as the new CEO of MSL Canada. Jess came into the MSL and Publicis family back in 2016 as part of MSL APPOINTS JOANNA ONG MANAGING DIRECTOR, MSL SINGAPORE MSL has apppinted Joanna Ong as Managing Director, MSL Singapore. An alum of Next Story Group and Hilton Worldwide, Ong will be instrumental to strengthening and expanding our Singapore operations. SINGAPORE (March 15, 2021) -- MSL, Publicis Groupe-owned global Public Relations and Integrated Communications partner and one of the largestglobal
MSL U.K. LAUNCHES NEW DATA-DRIVEN TECHNOLOGY PLATFORM, MSL MSL U.K. has launched a new data-driven insights tool, the MSL Belief Stack. The MSL Belief Stack uniquely measures audiences’ deep-help Beliefs and Values with over one million data points provided by the leading target audience company GlobalWebIndex (GWI).MSLGROUP.COM
Redirecting to http://mslgroup.com/where-we-are.HOME - MSL INDIA
At MSL India, in-house experts, research tools, and insight platforms come together to extract contextual consumer and industry knowledge that drive our client programs. Digital & Social Media. Our end-to-end digital solutions combine strategy, art, code, copy, and media planning to tell stories that connect, engage, and inspire. Media &Crisis.
HOME | MSL GLOBALNEWSROOM | BLOGCONTACTCANADA 40 countries. 100 offices. 2,000 employees. We love being in the right place at the right time and with our network of offices and partners across the globe there isn’t a CANADA MSLGROUPSLAM DUNK MOMENTS WITH SNAPCHATGENERATION X: INVISIBLE AT 37INFLUENCING GEN Z PRESIDENT, MSLGROUP Canada. Nadia has overseen MSL’s growth and transformation into one of Canada’s most respected agencies. With a track record of uninterrupted growth over several years, Nadia has remained on the leading edge of earned media, social media and influencer marketing in Canada. Known for pushing the boundaries of PRand
WHAT’S NEW AT MSL
MSL Canada Announces New CEO and President. Big news here at MSL Canada today as we announce two key promotions on our senior leadership team. MSL U.S. clients were honored with SABRE Innovation Awards at the PRovoke North America Summit on February 24, 2021. Utilizing our proprietary and data-driven methodology, the LeadershipIndex is a
CONTACT | MSL GLOBAL The award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world. INTRODUCING MSL FLUENCY, A TRANSFORMATIVE END TO END Austin, Texas; March 7, 2019: The need for an efficient and effective Influencer marketing solution that delivers business impact at scale has become more pronounced than ever before.Recognizing this critical need, MSL has unveiled the MSL Fluency service and named Rema Vasan to lead it. As Global Lead, Vasan will oversee the rollout of this service around the world and its debut MSL CANADA ANNOUNCES NEW CEO AND PRESIDENT Big news here at MSL Canada today as we announce two key promotions on our senior leadership team. We are thrilled to announce Jessica Savage as the new CEO of MSL Canada. Jess came into the MSL and Publicis family back in 2016 as part of MSL APPOINTS JOANNA ONG MANAGING DIRECTOR, MSL SINGAPORE MSL has apppinted Joanna Ong as Managing Director, MSL Singapore. An alum of Next Story Group and Hilton Worldwide, Ong will be instrumental to strengthening and expanding our Singapore operations. SINGAPORE (March 15, 2021) -- MSL, Publicis Groupe-owned global Public Relations and Integrated Communications partner and one of the largestglobal
MSL U.K. LAUNCHES NEW DATA-DRIVEN TECHNOLOGY PLATFORM, MSL MSL U.K. has launched a new data-driven insights tool, the MSL Belief Stack. The MSL Belief Stack uniquely measures audiences’ deep-help Beliefs and Values with over one million data points provided by the leading target audience company GlobalWebIndex (GWI).MSLGROUP.COM
Redirecting to http://mslgroup.com/where-we-are.HOME - MSL INDIA
At MSL India, in-house experts, research tools, and insight platforms come together to extract contextual consumer and industry knowledge that drive our client programs. Digital & Social Media. Our end-to-end digital solutions combine strategy, art, code, copy, and media planning to tell stories that connect, engage, and inspire. Media &Crisis.
WHO WE ARE | MSL GLOBAL We are committed to advancing the communications industry through cutting-edge analytics, unique creative, impactful earned-first storytelling, strategic stakeholder engagement and sophisticated influencer marketing.WORK WITH US
Choose one Become a Client Crisis Support Media Inquiries General Inquiries/Other. * Country: Choose one Global Latin America Asia-Pacific Africa Europe, excluding U.K. Middle East U.K. U.S. * First and Last Name: * Company: * Title or Position: Phone Number: * Email: Tell us more about your request: BLOG – CANADA MSLGROUP Influencing Gen Z. By: Sisi Berhe, Account Manager & Camilla Castro, Account Associate. An emerging demographic – one that has rapidly become a critical target for marketers and brands to understand – is Generation Z. This post-millennial generation is loosely defined asthose born
MSLGROUP
Redirecting to http://mslgroup.com/where-we-are. CONTACT – CANADA MSLGROUP Montreal: 358, Rue Beaubien Ouest, Bureau 500, Montral H2V 4S6.MSLGROUP.COM
Redirecting to http://mslgroup.com/who-we-are. VICKS – LEARNING TO LOVE #TOUCHOFCARE Vicks – Learning to Love #TouchOfCare. The campaign reinforces Vicks’ belief in the power of care by supporting an online video about a Filipino man’s journey of transformation when an orphan enters his life. Through this film, Vicks sought to provoke conversations about what it means to be a family. NETFLIX - LIVING WITH SPOILERS The Solution. The rise of streamed TV has led to the emergence of the Spoiler phenomenon. To capitalize on the trend, in collaboration with our colleagues at MSLGROUP New York, we undertook transatlantic research to contrast and compare consumer behaviours and attitudes to ‘Spoilers’. The quantitative research was supported by qualitative THANKS TO THE VOLUNTEERS The Service Civique is a voluntary commitment, opened to youngsters from 16 to 25 years old, to serve the general interest. During the last 7 years, the Service Civique Agency touched more than 200 000 youngsters from all backgrounds, with almost 100 000 of them in 2016, and mobilized 10 000 host organizations giving them the opportunity to offer missions of general interest to the youngsters.BJORN WAGLUND
Bjorn Waglund | Björn has more than ten years of consultancy and project management experience with expertise in Public Affairs, as well as broad experience in corporate communications and crisis management. He has helped many clients navigate complex opinion landscapes and solve concrete challenges with the help of innovativecommunications.
HOME | MSL GLOBALNEWSROOM | BLOGCONTACTCANADA 40 countries. 100 offices. 2,000 employees. We love being in the right place at the right time and with our network of offices and partners across the globe there isn’t a CANADA MSLGROUPSLAM DUNK MOMENTS WITH SNAPCHATGENERATION X: INVISIBLE AT 37INFLUENCING GEN ZMSLGROUP GERMANYMSLGROUP CHICAGOMSLGROUP BOSTONMSLGROUP AMERICASMSLGROUP DCMSL PRESIDENT, MSLGROUP Canada. Nadia has overseen MSL’s growth and transformation into one of Canada’s most respected agencies. With a track record of uninterrupted growth over several years, Nadia has remained on the leading edge of earned media, social media and influencer marketing in Canada. Known for pushing the boundaries of PRand
BLOG – CANADA MSLGROUP Influencing Gen Z. By: Sisi Berhe, Account Manager & Camilla Castro, Account Associate. An emerging demographic – one that has rapidly become a critical target for marketers and brands to understand – is Generation Z. This post-millennial generation is loosely defined asthose born
OUR WORK – CANADA MSLGROUP Our Work. Pantene – #ShineStrong. Always – #LikeAGirl. Indigo Books & Music – Holiday 2016. Olay Whips: Light as Air Launch. Pampers: Prioritizing Earned Over Ads to Drive Ecommerce Sales. Corporate Communications With Cogeco Peer 1. INTRODUCING MSL FLUENCY, A TRANSFORMATIVE END TO END Austin, Texas; March 7, 2019: The need for an efficient and effective Influencer marketing solution that delivers business impact at scale has become more pronounced than ever before.Recognizing this critical need, MSL has unveiled the MSL Fluency service and named Rema Vasan to lead it. As Global Lead, Vasan will oversee the rollout of this service around the world and its debut CONTACT – CANADA MSLGROUP Montreal: 358, Rue Beaubien Ouest, Bureau 500, Montral H2V 4S6. MSL CANADA ANNOUNCES NEW CEO AND PRESIDENT Big news here at MSL Canada today as we announce two key promotions on our senior leadership team. We are thrilled to announce Jessica Savage as the new CEO of MSL Canada. Jess came into the MSL and Publicis family back in 2016 as part of MSL U.K. LAUNCHES NEW DATA-DRIVEN TECHNOLOGY PLATFORM, MSL MSL U.K. has launched a new data-driven insights tool, the MSL Belief Stack. The MSL Belief Stack uniquely measures audiences’ deep-help Beliefs and Values with over one million data points provided by the leading target audience company GlobalWebIndex (GWI). GENERATION X: INVISIBLE AT 37? Think about it: roughly 7.2 million Canadians fall into the Gen X demographic (loosely described as those aged 37 to 50), and even though Gen X is often considered to be the oft-overlooked ‘middle child’ generation lost between the bigger and louder Baby Boomer and Millennial cohorts, it is a pretty powerful group.HOME - MSL INDIA
At MSL India, in-house experts, research tools, and insight platforms come together to extract contextual consumer and industry knowledge that drive our client programs. Digital & Social Media. Our end-to-end digital solutions combine strategy, art, code, copy, and media planning to tell stories that connect, engage, and inspire. Media &Crisis.
HOME | MSL GLOBALNEWSROOM | BLOGCONTACTCANADA 40 countries. 100 offices. 2,000 employees. We love being in the right place at the right time and with our network of offices and partners across the globe there isn’t a CANADA MSLGROUPSLAM DUNK MOMENTS WITH SNAPCHATGENERATION X: INVISIBLE AT 37INFLUENCING GEN ZMSLGROUP GERMANYMSLGROUP CHICAGOMSLGROUP BOSTONMSLGROUP AMERICASMSLGROUP DCMSL PRESIDENT, MSLGROUP Canada. Nadia has overseen MSL’s growth and transformation into one of Canada’s most respected agencies. With a track record of uninterrupted growth over several years, Nadia has remained on the leading edge of earned media, social media and influencer marketing in Canada. Known for pushing the boundaries of PRand
BLOG – CANADA MSLGROUP Influencing Gen Z. By: Sisi Berhe, Account Manager & Camilla Castro, Account Associate. An emerging demographic – one that has rapidly become a critical target for marketers and brands to understand – is Generation Z. This post-millennial generation is loosely defined asthose born
OUR WORK – CANADA MSLGROUP Our Work. Pantene – #ShineStrong. Always – #LikeAGirl. Indigo Books & Music – Holiday 2016. Olay Whips: Light as Air Launch. Pampers: Prioritizing Earned Over Ads to Drive Ecommerce Sales. Corporate Communications With Cogeco Peer 1. INTRODUCING MSL FLUENCY, A TRANSFORMATIVE END TO END Austin, Texas; March 7, 2019: The need for an efficient and effective Influencer marketing solution that delivers business impact at scale has become more pronounced than ever before.Recognizing this critical need, MSL has unveiled the MSL Fluency service and named Rema Vasan to lead it. As Global Lead, Vasan will oversee the rollout of this service around the world and its debut CONTACT – CANADA MSLGROUP Montreal: 358, Rue Beaubien Ouest, Bureau 500, Montral H2V 4S6. MSL CANADA ANNOUNCES NEW CEO AND PRESIDENT Big news here at MSL Canada today as we announce two key promotions on our senior leadership team. We are thrilled to announce Jessica Savage as the new CEO of MSL Canada. Jess came into the MSL and Publicis family back in 2016 as part of MSL U.K. LAUNCHES NEW DATA-DRIVEN TECHNOLOGY PLATFORM, MSL MSL U.K. has launched a new data-driven insights tool, the MSL Belief Stack. The MSL Belief Stack uniquely measures audiences’ deep-help Beliefs and Values with over one million data points provided by the leading target audience company GlobalWebIndex (GWI). GENERATION X: INVISIBLE AT 37? Think about it: roughly 7.2 million Canadians fall into the Gen X demographic (loosely described as those aged 37 to 50), and even though Gen X is often considered to be the oft-overlooked ‘middle child’ generation lost between the bigger and louder Baby Boomer and Millennial cohorts, it is a pretty powerful group.HOME - MSL INDIA
At MSL India, in-house experts, research tools, and insight platforms come together to extract contextual consumer and industry knowledge that drive our client programs. Digital & Social Media. Our end-to-end digital solutions combine strategy, art, code, copy, and media planning to tell stories that connect, engage, and inspire. Media &Crisis.
WHO WE ARE | MSL GLOBAL We are committed to advancing the communications industry through cutting-edge analytics, unique creative, impactful earned-first storytelling, strategic stakeholder engagement and sophisticated influencer marketing.LOG IN | MSL GLOBAL
The award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world. CONTACT | MSL GLOBAL The award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world. MSL APPOINTS JOANNA ONG MANAGING DIRECTOR, MSL SINGAPORE MSL has apppinted Joanna Ong as Managing Director, MSL Singapore. An alum of Next Story Group and Hilton Worldwide, Ong will be instrumental to strengthening and expanding our Singapore operations. SINGAPORE (March 15, 2021) -- MSL, Publicis Groupe-owned global Public Relations and Integrated Communications partner and one of the largestglobal
BLOG – PAGE 3 – CANADA MSLGROUP The Challenge. P&G’s Pantene brand was debuting a new global platform dubbed Shine Strong, which was designed to inspire and empower young women to be strong, believe in themselves, and shine. P&G challenged MSLGROUP Canada to drive conversations on YouTube andNewer Entries.
POLICY – CANADA MSLGROUP Accessibility Policy. This policy describes how MSL Canada (MSL) will meet its accessibility goals and the requirements of the Accessibility for Ontarians with Disabilities Act (AODA).Some parts of the policy apply to employees and some parts apply to customers, clients and members of the public. CITIZENSHIP IN CANADA: MEANINGFUL INVOLVEMENT Active Citizenship means Meaningful Involvement Canadian Millennials’ perspective on active citizenship comes down to two words: meaningful involvement. To Millennials, this means being civic minded: – participating in their community – voting – getting involved when help is needed – volu MIA PEARSON RETIRES FROM AGENCY LIFE AFTER 30-YEAR CAREER It is often said that if you want to achieve great things, surround yourself with those with similar ambitions. Human nature is such that we are often influenced by the drive, creativity and values of those we seek out in friends, colleagues and teams. No truer approach could categorize the team atINFLUENCING GEN Z
By: Sisi Berhe, Account Manager & Camilla Castro, Account Associate An emerging demographic – one that has rapidly become a critical target for marketers and brands to understand – is Generation Z. This post-millennial generation is loosely defined WHO WE ARE - MSL INDIA A business-driven communications consultancy, 20:20 MSL is focused on delivering integrated, creative programs through data-based insights, and driven by making a real impact on business through strategic communications in the digital age. As full-service communication and engagement consultancy, 20:20 MSL provides advisory, strategy and creative solutions both within corporate communications Skip to main contentMAIN MENU
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MSL BUILDS INFLUENCE AND DELIVERS IMPACT We’re a public relations and integrated communications partner We champion our clients’ interests through fearless and insightfulcampaigns
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