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LIFEMINDERS SOLD
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership.WHAT IS EPUB?
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. TOP TEN ESSENTIAL FEATURES FOR NEWSLETTERS EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. NEWS & EZINE STRATEGIES FOR EMAIL NEWSLETTER PUBLISHERS EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. ABOUT EMAILUNIVERSE.COM EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. EZINE-TIPS FREE SUBSCRIPTION FOR EMAIL NEWSLETTER Attention Email Newsletter Publishers: Learn How To Grow Your Email Newsletter, Improve Your Email Deliverability; Write Compelling Content That Creates an Emotional Connection With Your Audience and Drive Your Sales & Leads Through The Roof -- Thanks To The Power of Your Ezine!. Limited Time Bonus For New Subscribers: Get a *free* copy of my special insider report, "Chris Knight's Top 16LIFEMINDERS SOLD
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership.WHAT IS EPUB?
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. TOP TEN ESSENTIAL FEATURES FOR NEWSLETTERS EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership.WHAT IS EPUB?
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. CHRISTOPHER KNIGHT'S EZINE PUBLISHER'S AFFILIATE PROGRAM EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SUBMIT YOUR EZINE-TIP EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. UNLEASH THE MARKETING & PUBLISHING POWER OF RSS Unleash the Marketing & Publishing Power of RSS Acknowledgements Special thanks to all the people that made this e-book possible, especially • to my better half, Simona, who stood by me and supported me during all this time; • to Crt Jakhel who stood by as my on-the-fly editor and helped me edit the first version of this e-book, as well as provided some much needed expert technical EMAIL NEWSLETTER VOLUME AND NUMBERING SCHEMES EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. BOOST YOUR EMAIL NEWSLETTER SUBSCRIPTION CONVERSIONS WITH EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. 98-2 AFFILIATE JV PARTNER PRINCIPLE AND HOW YOU CAN USE EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. INCREASE YOUR EZINE FREQUENCY VIA SMARTER EMAIL SEGMENTATION EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. AN EASY WAY TO CHOOSE NEWSLETTER TOPICS EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. FOUR SUBJECT LINES TO AVOID EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. NEWS & EZINE STRATEGIES FOR EMAIL NEWSLETTER PUBLISHERS EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. ABOUT EMAILUNIVERSE.COM The vision for EmailUniverse.com is to deliver the largest collection of resources, directories, community, tools, tips, tricks, suggestions, ideas, and strategies to help entrepreneurs and enterprise-level people who are responsible for email newsletter marketing to succeed. We're very sincere and passionate about this andhope you enjoy the
EZINE-TIPS FREE SUBSCRIPTION FOR EMAIL NEWSLETTER Limited Time Bonus For New Subscribers: Get a *free* copy of my special insider report, "Chris Knight's Top 16 Favorite Ways To Grow An Email List" when you sign up today! This is your invitation to join Christopher Knight's FREE email newsletter called "Ezine-Tips" -- designed specifically FOR Email Newsletter Publishers like you.WHAT IS EPUB?
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SUBMIT YOUR EZINE-TIP any other ezine business strategy. Here is the 3 step process to submit to our site: You'll need to have a free basic level membership at EzineArticles.com. Go here to register and create your account or login if you already have an author membership account. Once logged in to your EzineArticles.com members only area, click on SUBMIT ARTICLES. LIST-LINGO - THE NEWBIE'S GUIDE TO EMAIL LIST TERMINOLOGY EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. THE "REPLY-TO:" FIELD (EFFECTIVE USE OF EMAIL HEADER EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. CHRISTOPHER KNIGHT'S EZINE PUBLISHER'S AFFILIATE PROGRAM EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SENDER POLICY FRAMEWORK (SPF) Sender Policy Framework (SPF) - ExplainedBy Christopher Knight. SPF stands for Sender Policy Framework and it's an anti-forgery email solution that can also help improve your ability to send legitimate emails into hosts (fancy name for saying other people's email server) that have SPF implemented. Warning: This article is not for newbie's.LIFEMINDERS SOLD
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. NEWS & EZINE STRATEGIES FOR EMAIL NEWSLETTER PUBLISHERS EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. ABOUT EMAILUNIVERSE.COM The vision for EmailUniverse.com is to deliver the largest collection of resources, directories, community, tools, tips, tricks, suggestions, ideas, and strategies to help entrepreneurs and enterprise-level people who are responsible for email newsletter marketing to succeed. We're very sincere and passionate about this andhope you enjoy the
EZINE-TIPS FREE SUBSCRIPTION FOR EMAIL NEWSLETTER Limited Time Bonus For New Subscribers: Get a *free* copy of my special insider report, "Chris Knight's Top 16 Favorite Ways To Grow An Email List" when you sign up today! This is your invitation to join Christopher Knight's FREE email newsletter called "Ezine-Tips" -- designed specifically FOR Email Newsletter Publishers like you.WHAT IS EPUB?
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SUBMIT YOUR EZINE-TIP any other ezine business strategy. Here is the 3 step process to submit to our site: You'll need to have a free basic level membership at EzineArticles.com. Go here to register and create your account or login if you already have an author membership account. Once logged in to your EzineArticles.com members only area, click on SUBMIT ARTICLES. LIST-LINGO - THE NEWBIE'S GUIDE TO EMAIL LIST TERMINOLOGY EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. THE "REPLY-TO:" FIELD (EFFECTIVE USE OF EMAIL HEADER EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. CHRISTOPHER KNIGHT'S EZINE PUBLISHER'S AFFILIATE PROGRAM EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SENDER POLICY FRAMEWORK (SPF) Sender Policy Framework (SPF) - ExplainedBy Christopher Knight. SPF stands for Sender Policy Framework and it's an anti-forgery email solution that can also help improve your ability to send legitimate emails into hosts (fancy name for saying other people's email server) that have SPF implemented. Warning: This article is not for newbie's.LIFEMINDERS SOLD
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. LIST-NEWS - THE EMAIL LIST-OWNER NEWS SOURCE EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. LIST-LINGO - THE NEWBIE'S GUIDE TO EMAIL LIST TERMINOLOGY EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SUBMIT YOUR EZINE-TIP EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. FOUR SUBJECT LINES TO AVOID EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. EMAIL NEWSLETTER VOLUME AND NUMBERING SCHEMES EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership.EZINE ARTICLE IDEAS
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. EZINE TOPICS- WHAT TO SEND YOUR EMAIL NEWSLETTER AUDIENCE EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. UNLEASH THE MARKETING & PUBLISHING POWER OF RSS Unleash the Marketing & Publishing Power of RSS Acknowledgements Special thanks to all the people that made this e-book possible, especially • to my better half, Simona, who stood by me and supported me during all this time; • to Crt Jakhel who stood by as my on-the-fly editor and helped me edit the first version of this e-book, as well as provided some much needed expert technical AN EASY WAY TO CHOOSE NEWSLETTER TOPICS EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. 98-2 AFFILIATE JV PARTNER PRINCIPLE AND HOW YOU CAN USE 98-2 Affiliate JV Partner Principle and How You Can Use Email For Both SegmentsBy Christopher Knight. In many affiliate programs, you will often see 98% of the performance coming from 2% of your affiliates. Today I'm going to recommend that you segment your affiliate partners (those who sell for you online on a commission basis) by either being NEWS & EZINE STRATEGIES FOR EMAIL NEWSLETTER PUBLISHERSAURORA UNIVERSITY EMAILDUKE UNIVERSITY EMAILOHIO STATE UNIVERSITY EMAILTROYUNIVERSITY EMAIL
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. ABOUT EMAILUNIVERSE.COM The vision for EmailUniverse.com is to deliver the largest collection of resources, directories, community, tools, tips, tricks, suggestions, ideas, and strategies to help entrepreneurs and enterprise-level people who are responsible for email newsletter marketing to succeed. We're very sincere and passionate about this andhope you enjoy the
EZINE-TIPS FREE SUBSCRIPTION FOR EMAIL NEWSLETTER Limited Time Bonus For New Subscribers: Get a *free* copy of my special insider report, "Chris Knight's Top 16 Favorite Ways To Grow An Email List" when you sign up today! This is your invitation to join Christopher Knight's FREE email newsletter called "Ezine-Tips" -- designed specifically FOR Email Newsletter Publishers like you.WHAT IS EPUB?
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SUBMIT YOUR EZINE-TIP any other ezine business strategy. Here is the 3 step process to submit to our site: You'll need to have a free basic level membership at EzineArticles.com. Go here to register and create your account or login if you already have an author membership account. Once logged in to your EzineArticles.com members only area, click on SUBMIT ARTICLES. LIST-LINGO - THE NEWBIE'S GUIDE TO EMAIL LIST TERMINOLOGYEMAIL MARKETING TERMINOLOGYEMAIL MARKETING TERMINOLOGY EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. THE "REPLY-TO:" FIELD (EFFECTIVE USE OF EMAIL HEADER EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. CHRISTOPHER KNIGHT'S EZINE PUBLISHER'S AFFILIATE PROGRAM EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SENDER POLICY FRAMEWORK (SPF) Sender Policy Framework (SPF) - ExplainedBy Christopher Knight. SPF stands for Sender Policy Framework and it's an anti-forgery email solution that can also help improve your ability to send legitimate emails into hosts (fancy name for saying other people's email server) that have SPF implemented. Warning: This article is not for newbie's.LIFEMINDERS SOLD
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. NEWS & EZINE STRATEGIES FOR EMAIL NEWSLETTER PUBLISHERSAURORA UNIVERSITY EMAILDUKE UNIVERSITY EMAILOHIO STATE UNIVERSITY EMAILTROYUNIVERSITY EMAIL
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. ABOUT EMAILUNIVERSE.COM The vision for EmailUniverse.com is to deliver the largest collection of resources, directories, community, tools, tips, tricks, suggestions, ideas, and strategies to help entrepreneurs and enterprise-level people who are responsible for email newsletter marketing to succeed. We're very sincere and passionate about this andhope you enjoy the
EZINE-TIPS FREE SUBSCRIPTION FOR EMAIL NEWSLETTER Limited Time Bonus For New Subscribers: Get a *free* copy of my special insider report, "Chris Knight's Top 16 Favorite Ways To Grow An Email List" when you sign up today! This is your invitation to join Christopher Knight's FREE email newsletter called "Ezine-Tips" -- designed specifically FOR Email Newsletter Publishers like you.WHAT IS EPUB?
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SUBMIT YOUR EZINE-TIP any other ezine business strategy. Here is the 3 step process to submit to our site: You'll need to have a free basic level membership at EzineArticles.com. Go here to register and create your account or login if you already have an author membership account. Once logged in to your EzineArticles.com members only area, click on SUBMIT ARTICLES. LIST-LINGO - THE NEWBIE'S GUIDE TO EMAIL LIST TERMINOLOGYEMAIL MARKETING TERMINOLOGYEMAIL MARKETING TERMINOLOGY EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. THE "REPLY-TO:" FIELD (EFFECTIVE USE OF EMAIL HEADER EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. CHRISTOPHER KNIGHT'S EZINE PUBLISHER'S AFFILIATE PROGRAM EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SENDER POLICY FRAMEWORK (SPF) Sender Policy Framework (SPF) - ExplainedBy Christopher Knight. SPF stands for Sender Policy Framework and it's an anti-forgery email solution that can also help improve your ability to send legitimate emails into hosts (fancy name for saying other people's email server) that have SPF implemented. Warning: This article is not for newbie's.LIFEMINDERS SOLD
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. LIST-NEWS - THE EMAIL LIST-OWNER NEWS SOURCE EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. LIST-LINGO - THE NEWBIE'S GUIDE TO EMAIL LIST TERMINOLOGY EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. SUBMIT YOUR EZINE-TIP EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. FOUR SUBJECT LINES TO AVOID EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. EMAIL NEWSLETTER VOLUME AND NUMBERING SCHEMES EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership.EZINE ARTICLE IDEAS
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. EZINE TOPICS- WHAT TO SEND YOUR EMAIL NEWSLETTER AUDIENCE EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. UNLEASH THE MARKETING & PUBLISHING POWER OF RSS Unleash the Marketing & Publishing Power of RSS Acknowledgements Special thanks to all the people that made this e-book possible, especially • to my better half, Simona, who stood by me and supported me during all this time; • to Crt Jakhel who stood by as my on-the-fly editor and helped me edit the first version of this e-book, as well as provided some much needed expert technical AN EASY WAY TO CHOOSE NEWSLETTER TOPICS EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. Features include educational announcement lists, discussion lists, and resources that will benefit all related to List Ownership. 98-2 AFFILIATE JV PARTNER PRINCIPLE AND HOW YOU CAN USE 98-2 Affiliate JV Partner Principle and How You Can Use Email For Both SegmentsBy Christopher Knight. In many affiliate programs, you will often see 98% of the performance coming from 2% of your affiliates. Today I'm going to recommend that you segment your affiliate partners (those who sell for you online on a commission basis) by either being Search In Ezine-Tips» Ezine-Tips
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Ezine Strategies for Email Newsletter Publishers CAN-SPAM NEW RULES REQUIRE SINGLE ACTION EMAIL OPT-OUT, DESIGNATEDSENDERS - 4 TIPS
There are (4) new rules issued by the Federal Trade Commission that amend the CAN-SPAM Act of 2003 that you should know about. Don't have time to read the 109 page memo? Check out this quick article to give you the basics in a few minutes. INTERVIEW WITH TAD CLARKE - MARKETINGSHERPA EDITORIAL DIRECTOR - EMAIL NEWSLETTER TIME INVESTMENTS Tad Clarke, Editorial Director for MarketingSherpa said that a typical newsletter they produce involves 1-2 hours of research, 1-5 hours writing each story, the submission of each story to an editor and someone who formats the work...resulting in a total of about 16-20 hours PER newsletter. Discover what he thinks are the (3) things you must absolutely test in your email newsletter: MARKETINGSHERPA PRESIDENT ADVOCATES EMAIL NEWSLETTER INVESTMENTS BASED ON BEST FRIEND THEORY While at MarketingSherpa's Email Summit in Miami, I was able to catch up with Eric Stockton, President of MarketingSherpa... to discuss the state of email newsletter strategies and how MarketingSherpa uses ezines to drive community engagement and be of 'service' to their membership. MARKETINGSHERPA RELEASES DIRTY DOZEN EMAIL NEWSLETTER MISTAKES NEARLYEVERYONE MAKES 7-12
In an effort to promote their upcoming 3rd annual Em@il Summit '08 in Miami _(that I'll be attending as well)_, the experts over at MarketingSherpa have released their dirty dozen mistakes that they believe nearly everyone makes. Here are the last (6) of their "Dirty Dozen" along with my comments: MARKETINGSHERPA RELEASES DIRTY DOZEN EMAIL NEWSLETTER MISTAKES NEARLYEVERYONE MAKES 1-6
In an effort to promote their upcoming 3rd annual Em@il Summit '08 in Miami _(that I'll be attending as well)_, the experts over at MarketingSherpa have released their dirty dozen mistakes that they believe nearly everyone makes. Here are the first (6) of their "Dirty Dozen" along with my comments: EMAIL NEWSLETTER VOLUME AND NUMBERING SCHEMES - WHAT'S THE RULE TOFOLLOW?
Kathy writes: "I have been creating an e-zine for the past five months and now that we are in a new year do not know if I should change the volume number, along with the issue number, now that we're in a new year. Can you tell me the rules about this?" Yes, I can help.Read on...
EZINE TOPICS- WHAT TO SEND YOUR EMAIL NEWSLETTER AUDIENCE THIS ANDNEXT WEEK?
The EOY (End Of Year) time is a great reason to send a series of email newsletters that answers various questions relating to the end of a period of time and the future outlook for the next year. Here are (6) new ezine content topic ideas for you to consider: CYBER MONDAY EMAIL VOLUME UP 54 PERCENT - UNSUB BEST PRACTICE REVIEW According to the Retail Email blog (Chad White), they found in that 68% of retailers in their survey sent out a Cyber-Monday promotion compared to 44% last year (54% increase). In addition, 25% of retailers in their survey sent promotional emails the Sunday before compared to 12% last year (108% increase). Read on to learn more about best practices for handling unsub requests. EMAIL DELIVERY FREQUENCY DURING THE HOLIDAYS CAN BURN YA With the holiday shopping season in full gear, many retail and e-tailers have already had a strong October and November sales rush thanks largely in part to their email marketing efforts. When consumer buying budgets are blown, many e-tailers turn to increasing their email frequency with hopes to gently brow beat their prospects & clients into buying. There's a better way: MAILERMAILERS EMAIL MARKETING METRICS REPORT RECOMMENDS PERSONALIZEDSUBJECT LINES
Recently Email Service Provider (ESP) MailerMailer released an email metrics report on the first half of this year. To save you some time from reading all 28 pages of this report, I'm going to give you the quick highlights: EMAIL REPUTATION MORE IMPORTANT THAN CONTENT TO IMPROVE EMAIL DELIVERABILITY PERFORMANCE Your reputation determines your email deliverability more so than your content... at least that's the finding of a recent Lyris ISP Deliverability Report card for 1st quarter 2007. Two things that can improve your email campaign and newsletter results are: LIST-SLAUGHTER OR WHY EMAIL LIST REPURPOSING IS BAD There are two types of evil when it comes email newsletter publishers who repurpose their email lists: Type 1) Intentionally misleading and no true respect for the privacy of their list member and Type 2) List-slaughter is where they unintentionally come to the realization that the current ezine relationship isn't working for their business interests any more so they take liberties that they know are wrong. EMAIL NEWSLETTER TOPICAL IDEAS FOR 2007 - 5 QUICK STRATEGIES If you've run out of 'good' ideas for topics for your next email newsletter, today you're going to discover my top 5 favorite ways to pick new ezine topics and a link to another article of 20 more new ezine topical ideas for you to leverage. EZINE PUBLISHING: TO INCLUDE PERSONAL INFO OR NOT? Many times I come to an email newsletter to get a specific outcome, such as being more informed, keeping up on trends, picking up a new strategy to test, or simply being entertained... and lately I've noticed handfuls of ezine publishers who have a hard time realizing that I didn't give them permission to tell me about their personal life... on and on and on and on... You get the point. EMAIL NEWSLETTER FROM FIELD - EZINE BRAND MANAGEMENT There's an ezine mistake that I've been seeing more of lately and while my solution to it may not apply to many of the tens of thousands of readers of Ezine-Tips; For the few dozen to a hundred who are doing this brand mistake, I hope it improves your ezine management and branding experience. BOOST YOUR EMAIL NEWSLETTER SUBSCRIPTION CONVERSIONS WITH THIS SMARTEZINE STRATEGY
Discover two strategies to improve your ezine subscription conversion rate. Your email newsletter conversion rate is the number of new subscriptions you receive divided by the total number of unique visitors to your website (or squeeze page) each day. FALSE POSITIVES DECLINING - LYRIS'S ISP EMAIL DELIVERABILITY REPORTFOR Q2 2006
Even after you've done everything you can as a responsible email newsletter publisher or permission-based email marketer (such as watching your email content, mailing history/frequency and list hygiene), false-positives are still a serious threat to your ability to get your emails delivered. ALL-IN-ONE EZINE PUBLISHING SYSTEM BY PATSI KRAKOFF REVIEWED Patsi Krakoff, Psy. D. and Denise Wakeman run something called the "Blog Squad" – and they also have recently released an All-In-One Ezine Publishingtraining system for
$197 USD _(at the time of this review)_. Is it worth it? I got my hands on it and have read it cover-to-cover to share my thoughts onit.
EZINE PUBLISHING DESIGN FOR THE EMAIL PREVIEW PANE "The biggest challenge facing online marketers today is to design for the preview pane and ever-shrinking real estate of the email inbox," said Stefan Pollard, Director of Consulting, EmailLabs in a recent media release. I do agree that it's a major challenge for ezine publishers and let's give it some attention today by considering how to improve your email newsletter template to address the previewpane's impact.
EMAIL NEWSLETTER PRODUCTION - SHOULD YOU FIND SOMEONE ELSE TO PUBLISHYOUR EZINE?
Should you risk outsourcing your ezine production to a 3rd party? Here are my thoughts for those with and without a marketingbrain. :)
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