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CLIENTS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM TourRadar is an online marketplace for travellers to compare and book multi-day tours. The company works with over 500 tour and river cruise operators including: Avalon, Contiki, G Adventures, Globus, Intrepid Travel and Topdeck. Services: Trade Development. Worked together from: July 2018. New Zealand Walking Tours. BANNIKIN BRANDING VIDEO SERIES Everything about every part of our industry is being rethought in this moment. So your brand is probably the very last thing you want to think about. We get that. However, there is an unprecedented opportunity in this moment to give your travel brand what it needs for what comes next. And here’s why. Travel,WHAT WE'RE UP TO
What We’re Up To. Once again we are delighted to be using our Friday. We can all do more to make it so that exploring ou. UPDATED! We’re on the lookout for an experienced. We're turning to Bannikin's home country for today. We’re on the lookout for an experienced, ambitio. Congratulations to PRESS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Press. Exodus – Travel + Leisure December 7, 2020. Organic Ocean – eliteGen June 24, 2020. Adventure Canada – Fathom June 16, 2020. Natural Habitat Adventures – AFAR May 29, 2020. Adventure Canada – Condé Nast Traveler May 29, 2020. Natural Habitat Adventures – Travel Weekly April 22, 2020. DESTINATION DEVELOPMENT Bannikin works with DMOs and tour operators seeking to diversify experiences through new or niche tourism segments (i.e. culinary, adventure or luxury travel). We also collaborate with regions unknown to the North American and/or Asian markets that are looking to increase interest. This is a big job, and requires smart goals andthoughtful
GRACE RUSSELL
Grace Russell has been crafting compelling stories, forging steadfast connections, and bringing well-deserved attention to the world’s most remarkable people, places, and things for more than a decade. She has worked with some of Canada’s most notable talent, and has helped present many of the country’s signature art and culture events. Grace’s unrivaled talent for LET'S CHAT - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Interested in learning more about us and what we can do for you? Contact Bannikin at tincup@bannikin.com or +1 416-619-4414. TOURISM DEVELOPMENT AND PR Their expertise in the field of travel-industry public relations has been a game-changer for our PR strategy. Grey County Tourism asked Bannikin to assist us in framing out a marketing strategy on a fairly short timeframe. They provided a 2-day workshop, promoting creativity and out-of-the-box thinking with our team, and then created a strategy YOU - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM What Do You Need? As a tour operator or accommodations provider maybe you’re an owner-operated business interested in growing and spreading the word about your trips, but you’re not sure how. Maybe this is your first time selling to the North American travel market. Or maybe you’re looking to target emerging markets, like active, adventure and millennial travellers or under-represented WHO WE ARE - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Bannikin Travel & Tourism ltd. has been in operation since 2010 and has built a reputation as a leading travel trade development, branding and storytelling, media relations and destination development consultancy specializing in experiential tourism and regenerative travel. We are a small but mighty team with DMO, tour operator anddestination
CLIENTS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM TourRadar is an online marketplace for travellers to compare and book multi-day tours. The company works with over 500 tour and river cruise operators including: Avalon, Contiki, G Adventures, Globus, Intrepid Travel and Topdeck. Services: Trade Development. Worked together from: July 2018. New Zealand Walking Tours. BANNIKIN BRANDING VIDEO SERIES Everything about every part of our industry is being rethought in this moment. So your brand is probably the very last thing you want to think about. We get that. However, there is an unprecedented opportunity in this moment to give your travel brand what it needs for what comes next. And here’s why. Travel,WHAT WE'RE UP TO
What We’re Up To. Once again we are delighted to be using our Friday. We can all do more to make it so that exploring ou. UPDATED! We’re on the lookout for an experienced. We're turning to Bannikin's home country for today. We’re on the lookout for an experienced, ambitio. Congratulations to PRESS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Press. Exodus – Travel + Leisure December 7, 2020. Organic Ocean – eliteGen June 24, 2020. Adventure Canada – Fathom June 16, 2020. Natural Habitat Adventures – AFAR May 29, 2020. Adventure Canada – Condé Nast Traveler May 29, 2020. Natural Habitat Adventures – Travel Weekly April 22, 2020. DESTINATION DEVELOPMENT Bannikin works with DMOs and tour operators seeking to diversify experiences through new or niche tourism segments (i.e. culinary, adventure or luxury travel). We also collaborate with regions unknown to the North American and/or Asian markets that are looking to increase interest. This is a big job, and requires smart goals andthoughtful
GRACE RUSSELL
Grace Russell has been crafting compelling stories, forging steadfast connections, and bringing well-deserved attention to the world’s most remarkable people, places, and things for more than a decade. She has worked with some of Canada’s most notable talent, and has helped present many of the country’s signature art and culture events. Grace’s unrivaled talent for LET'S CHAT - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Interested in learning more about us and what we can do for you? Contact Bannikin at tincup@bannikin.com or +1 416-619-4414. BANNIKIN BRANDING VIDEO SERIES Everything about every part of our industry is being rethought in this moment. So your brand is probably the very last thing you want to think about. We get that. However, there is an unprecedented opportunity in this moment to give your travel brand what it needs for what comes next. And here’s why. Travel, COVID-19 NEWS, INFORMATION & UPDATES Reliable and accurate information is one of our most valuable tools in these challenging times. In order to support our clients and industry colleagues, we’ve compiled the below list of important news, updates and insights regarding Covid-19 and the travel and tourism industry. Please read, share and consider. And don’t hesitate to reach out to DESTINATION DEVELOPMENT Bannikin works with DMOs and tour operators seeking to diversify experiences through new or niche tourism segments (i.e. culinary, adventure or luxury travel). We also collaborate with regions unknown to the North American and/or Asian markets that are looking to increase interest. This is a big job, and requires smart goals andthoughtful
THOUGHTS ARCHIVES
Thoughts. Bannikin’s team of niche travel experts share insight on travel trends, the future of tourism, and all things travel. February4, 2021.
WHAT WE'RE UP TO
What We’re Up To. Once again we are delighted to be using our Friday. We can all do more to make it so that exploring ou. UPDATED! We’re on the lookout for an experienced. We're turning to Bannikin's home country for today. We’re on the lookout for an experienced, ambitio. Congratulations to MARKETING AND MEDIA RELATIONS Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales. We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key socialWHAT IS A BRAND?
Welcome to our Bannikin Branding & Storytelling video series examining how you can make your brand work for you. In our first video in the series, our manager of creative & branding, Zach Vanasse, looks to answer two important questions: What is a brand? Why is now the time to put your brand to workBANNIKIN ASIA
Do you know where to start? Asia has long been a key source market for mainstream destinations and experiences around the world. Now, a robust market of travellers from Asia are looking beyond the masses for enriching travel experiences that take them deep into the soul ofa region.
MAY 14: COVID-19 UPDATE Eight weeks in, and after following developments from initial global closures to the first tentative reopenings, we’ve noticed a rising sense of urgency in the international tourism sector, with brands shifting from a “we’ll be here when you’re ready” position in MARKETING - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Our team is made up of former journalists with years of experience exploring the world to unearth the narratives that bring destinations and travel companies to life. We dig deep and get to the core of what makes your brand distinct and rewarding to travellers. Then we create practical branding guidelines, develop targeted storytelling TOURISM DEVELOPMENT AND PR Their expertise in the field of travel-industry public relations has been a game-changer for our PR strategy. Grey County Tourism asked Bannikin to assist us in framing out a marketing strategy on a fairly short timeframe. They provided a 2-day workshop, promoting creativity and out-of-the-box thinking with our team, and then created a strategy YOU - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM What Do You Need? As a tour operator or accommodations provider maybe you’re an owner-operated business interested in growing and spreading the word about your trips, but you’re not sure how. Maybe this is your first time selling to the North American travel market. Or maybe you’re looking to target emerging markets, like active, adventure and millennial travellers or under-represented WHO WE ARE - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Bannikin Travel & Tourism ltd. has been in operation since 2010 and has built a reputation as a leading travel trade development, branding and storytelling, media relations and destination development consultancy specializing in experiential tourism and regenerative travel. We are a small but mighty team with DMO, tour operator anddestination
CLIENTS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM TourRadar is an online marketplace for travellers to compare and book multi-day tours. The company works with over 500 tour and river cruise operators including: Avalon, Contiki, G Adventures, Globus, Intrepid Travel and Topdeck. Services: Trade Development. Worked together from: July 2018. New Zealand Walking Tours. COVID-19 NEWS, INFORMATION & UPDATES Reliable and accurate information is one of our most valuable tools in these challenging times. In order to support our clients and industry colleagues, we’ve compiled the below list of important news, updates and insights regarding Covid-19 and the travel and tourism industry. Please read, share and consider. And don’t hesitate to reach out toTHOUGHTS ARCHIVES
Thoughts. Bannikin’s team of niche travel experts share insight on travel trends, the future of tourism, and all things travel. February4, 2021.
PRESS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Press. Exodus – Travel + Leisure December 7, 2020. Organic Ocean – eliteGen June 24, 2020. Adventure Canada – Fathom June 16, 2020. Natural Habitat Adventures – AFAR May 29, 2020. Adventure Canada – Condé Nast Traveler May 29, 2020. Natural Habitat Adventures – Travel Weekly April 22, 2020. DESTINATION DEVELOPMENT Bannikin works with DMOs and tour operators seeking to diversify experiences through new or niche tourism segments (i.e. culinary, adventure or luxury travel). We also collaborate with regions unknown to the North American and/or Asian markets that are looking to increase interest. This is a big job, and requires smart goals andthoughtful
MARKETING AND MEDIA RELATIONS Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales. We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key social BANNIKIN TRAVEL AND TOURISM PRESENTS T O U R I S M M A R K C h i n a A d v e n t u r e T o u r i s m M a r k e t S t u d y 0 4 A b o u t e B a n n i k i n Bannikin Travel & Tourism ltd. has been in operation since 2010, and has built a TOURISM DEVELOPMENT AND PR Their expertise in the field of travel-industry public relations has been a game-changer for our PR strategy. Grey County Tourism asked Bannikin to assist us in framing out a marketing strategy on a fairly short timeframe. They provided a 2-day workshop, promoting creativity and out-of-the-box thinking with our team, and then created a strategy YOU - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM What Do You Need? As a tour operator or accommodations provider maybe you’re an owner-operated business interested in growing and spreading the word about your trips, but you’re not sure how. Maybe this is your first time selling to the North American travel market. Or maybe you’re looking to target emerging markets, like active, adventure and millennial travellers or under-represented WHO WE ARE - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Bannikin Travel & Tourism ltd. has been in operation since 2010 and has built a reputation as a leading travel trade development, branding and storytelling, media relations and destination development consultancy specializing in experiential tourism and regenerative travel. We are a small but mighty team with DMO, tour operator anddestination
CLIENTS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM TourRadar is an online marketplace for travellers to compare and book multi-day tours. The company works with over 500 tour and river cruise operators including: Avalon, Contiki, G Adventures, Globus, Intrepid Travel and Topdeck. Services: Trade Development. Worked together from: July 2018. New Zealand Walking Tours. COVID-19 NEWS, INFORMATION & UPDATES Reliable and accurate information is one of our most valuable tools in these challenging times. In order to support our clients and industry colleagues, we’ve compiled the below list of important news, updates and insights regarding Covid-19 and the travel and tourism industry. Please read, share and consider. And don’t hesitate to reach out toTHOUGHTS ARCHIVES
Thoughts. Bannikin’s team of niche travel experts share insight on travel trends, the future of tourism, and all things travel. February4, 2021.
PRESS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Press. Exodus – Travel + Leisure December 7, 2020. Organic Ocean – eliteGen June 24, 2020. Adventure Canada – Fathom June 16, 2020. Natural Habitat Adventures – AFAR May 29, 2020. Adventure Canada – Condé Nast Traveler May 29, 2020. Natural Habitat Adventures – Travel Weekly April 22, 2020. DESTINATION DEVELOPMENT Bannikin works with DMOs and tour operators seeking to diversify experiences through new or niche tourism segments (i.e. culinary, adventure or luxury travel). We also collaborate with regions unknown to the North American and/or Asian markets that are looking to increase interest. This is a big job, and requires smart goals andthoughtful
MARKETING AND MEDIA RELATIONS Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales. We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key social BANNIKIN TRAVEL AND TOURISM PRESENTS T O U R I S M M A R K C h i n a A d v e n t u r e T o u r i s m M a r k e t S t u d y 0 4 A b o u t e B a n n i k i n Bannikin Travel & Tourism ltd. has been in operation since 2010, and has built a WHAT'S NEW(S) ARCHIVES BAN-NI-KIN (noun). 1. Slang. Small tin cup. 2. Niche travel and tourism group enhancing the business of small operators, emerging destinations and hotel properties. BANNIKIN BRANDING VIDEO SERIES Everything about every part of our industry is being rethought in this moment. So your brand is probably the very last thing you want to think about. We get that. However, there is an unprecedented opportunity in this moment to give your travel brand what it needs for what comes next. And here’s why. Travel, PRESS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Press. Exodus – Travel + Leisure December 7, 2020. Organic Ocean – eliteGen June 24, 2020. Adventure Canada – Fathom June 16, 2020. Natural Habitat Adventures – AFAR May 29, 2020. Adventure Canada – Condé Nast Traveler May 29, 2020. Natural Habitat Adventures – Travel Weekly April 22, 2020. MARKETING AND MEDIA RELATIONS Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales. We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key socialGRACE RUSSELL
Grace Russell has been crafting compelling stories, forging steadfast connections, and bringing well-deserved attention to the world’s most remarkable people, places, and things for more than a decade. She has worked with some of Canada’s most notable talent, and has helped present many of the country’s signature art and culture events. Grace’s unrivaled talent for COVID-19 UPDATE: JANUARY ROUND-UP UK now has more new Covid cases per capita than any other country in the world. After quick vaccine success, Israel faces new virus woes. Canada’s travel industry thrown into ‘tailspin ’ by Ottawa’s new Covid-19 testing rules. Merkel announces an extension of the lockdown in Germany, and other news from around the world. MAY 20: COVID-19 UPDATE (Re)-open for business? Welcome to our ninth media and communications newsletter, designed to help you track travel- and coronavirus-related developments that continue to affect our industry at large. Over the past week, we’ve seen stark contrasts in what “reopening” looks like for tourism around the globe. Some countries are opening borders, while others are tightening restrictions MARCH 24: COVID-19 UPDATE We’re here to help With so much changing so quickly in the news and within our industry, we at Bannikin want to do what we can to support you in communications and media relations. We’ve compiled a broad-strokes review of travel-related news from the last week below, so you can see how much has changed, LET'S CHAT - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Interested in learning more about us and what we can do for you? Contact Bannikin at tincup@bannikin.com or +1 416-619-4414. COVID-19 UPDATE: MAY 26 An uncertain start to summer Welcome to our tenth media and communications newsletter, designed to help you track travel- and coronavirus-related developments that continue to affect our industry at large. With summer around the corner – and, in some places, like Lake of the Ozarks, apparently in full swing – this past week sawthe
TOURISM DEVELOPMENT AND PR Their expertise in the field of travel-industry public relations has been a game-changer for our PR strategy. Grey County Tourism asked Bannikin to assist us in framing out a marketing strategy on a fairly short timeframe. They provided a 2-day workshop, promoting creativity and out-of-the-box thinking with our team, and then created a strategy YOU - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM What Do You Need? As a tour operator or accommodations provider maybe you’re an owner-operated business interested in growing and spreading the word about your trips, but you’re not sure how. Maybe this is your first time selling to the North American travel market. Or maybe you’re looking to target emerging markets, like active, adventure and millennial travellers or under-represented WHO WE ARE - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Bannikin Travel & Tourism ltd. has been in operation since 2010 and has built a reputation as a leading travel trade development, branding and storytelling, media relations and destination development consultancy specializing in experiential tourism and regenerative travel. We are a small but mighty team with DMO, tour operator anddestination
CLIENTS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM TourRadar is an online marketplace for travellers to compare and book multi-day tours. The company works with over 500 tour and river cruise operators including: Avalon, Contiki, G Adventures, Globus, Intrepid Travel and Topdeck. Services: Trade Development. Worked together from: July 2018. New Zealand Walking Tours. COVID-19 NEWS, INFORMATION & UPDATES Reliable and accurate information is one of our most valuable tools in these challenging times. In order to support our clients and industry colleagues, we’ve compiled the below list of important news, updates and insights regarding Covid-19 and the travel and tourism industry. Please read, share and consider. And don’t hesitate to reach out toTHOUGHTS ARCHIVES
Thoughts. Bannikin’s team of niche travel experts share insight on travel trends, the future of tourism, and all things travel. February4, 2021.
PRESS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Press. Exodus – Travel + Leisure December 7, 2020. Organic Ocean – eliteGen June 24, 2020. Adventure Canada – Fathom June 16, 2020. Natural Habitat Adventures – AFAR May 29, 2020. Adventure Canada – Condé Nast Traveler May 29, 2020. Natural Habitat Adventures – Travel Weekly April 22, 2020. UPDATED: WE'RE HIRING We are hiring! Media Relations & Trade Development Account Manager UPDATED (April 16, 2021): New start date and now a full-time position. Virtual & Full-time. Start date: June 1, 2021 or later. About Bannikin Travel & Tourism Ltd. Bannikin Travel & Tourism Ltd. has been in operation since 2010 and has built a reputation DESTINATION DEVELOPMENT Bannikin works with DMOs and tour operators seeking to diversify experiences through new or niche tourism segments (i.e. culinary, adventure or luxury travel). We also collaborate with regions unknown to the North American and/or Asian markets that are looking to increase interest. This is a big job, and requires smart goals andthoughtful
MARKETING AND MEDIA RELATIONS Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales. We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key social TOURISM DEVELOPMENT AND PR Their expertise in the field of travel-industry public relations has been a game-changer for our PR strategy. Grey County Tourism asked Bannikin to assist us in framing out a marketing strategy on a fairly short timeframe. They provided a 2-day workshop, promoting creativity and out-of-the-box thinking with our team, and then created a strategy YOU - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM What Do You Need? As a tour operator or accommodations provider maybe you’re an owner-operated business interested in growing and spreading the word about your trips, but you’re not sure how. Maybe this is your first time selling to the North American travel market. Or maybe you’re looking to target emerging markets, like active, adventure and millennial travellers or under-represented WHO WE ARE - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Bannikin Travel & Tourism ltd. has been in operation since 2010 and has built a reputation as a leading travel trade development, branding and storytelling, media relations and destination development consultancy specializing in experiential tourism and regenerative travel. We are a small but mighty team with DMO, tour operator anddestination
CLIENTS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM TourRadar is an online marketplace for travellers to compare and book multi-day tours. The company works with over 500 tour and river cruise operators including: Avalon, Contiki, G Adventures, Globus, Intrepid Travel and Topdeck. Services: Trade Development. Worked together from: July 2018. New Zealand Walking Tours. COVID-19 NEWS, INFORMATION & UPDATES Reliable and accurate information is one of our most valuable tools in these challenging times. In order to support our clients and industry colleagues, we’ve compiled the below list of important news, updates and insights regarding Covid-19 and the travel and tourism industry. Please read, share and consider. And don’t hesitate to reach out toTHOUGHTS ARCHIVES
Thoughts. Bannikin’s team of niche travel experts share insight on travel trends, the future of tourism, and all things travel. February4, 2021.
PRESS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Press. Exodus – Travel + Leisure December 7, 2020. Organic Ocean – eliteGen June 24, 2020. Adventure Canada – Fathom June 16, 2020. Natural Habitat Adventures – AFAR May 29, 2020. Adventure Canada – Condé Nast Traveler May 29, 2020. Natural Habitat Adventures – Travel Weekly April 22, 2020. UPDATED: WE'RE HIRING We are hiring! Media Relations & Trade Development Account Manager UPDATED (April 16, 2021): New start date and now a full-time position. Virtual & Full-time. Start date: June 1, 2021 or later. About Bannikin Travel & Tourism Ltd. Bannikin Travel & Tourism Ltd. has been in operation since 2010 and has built a reputation DESTINATION DEVELOPMENT Bannikin works with DMOs and tour operators seeking to diversify experiences through new or niche tourism segments (i.e. culinary, adventure or luxury travel). We also collaborate with regions unknown to the North American and/or Asian markets that are looking to increase interest. This is a big job, and requires smart goals andthoughtful
MARKETING AND MEDIA RELATIONS Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales. We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key social WHAT'S NEW(S) ARCHIVES BAN-NI-KIN (noun). 1. Slang. Small tin cup. 2. Niche travel and tourism group enhancing the business of small operators, emerging destinations and hotel properties. COVID-19 NEWS, INFORMATION & UPDATES Reliable and accurate information is one of our most valuable tools in these challenging times. In order to support our clients and industry colleagues, we’ve compiled the below list of important news, updates and insights regarding Covid-19 and the travel and tourism industry. Please read, share and consider. And don’t hesitate to reach out to BANNIKIN BRANDING VIDEO SERIES Everything about every part of our industry is being rethought in this moment. So your brand is probably the very last thing you want to think about. We get that. However, there is an unprecedented opportunity in this moment to give your travel brand what it needs for what comes next. And here’s why. Travel, ABOUT US - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM BAN-NI-KIN (noun) 1. Slang. Small tin cup. 2. Niche travel and tourism group enhancing the business of small operators, emerging destinations and hotel properties. Small cup. Big ideas.WHAT WE'RE UP TO
What We’re Up To. Once again we are delighted to be using our Friday. We can all do more to make it so that exploring ou. UPDATED! We’re on the lookout for an experienced. We're turning to Bannikin's home country for today. We’re on the lookout for an experienced, ambitio. Congratulations to MARKETING AND MEDIA RELATIONS Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales. We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key socialBANNIKIN ASIA
Do you know where to start? Asia has long been a key source market for mainstream destinations and experiences around the world. Now, a robust market of travellers from Asia are looking beyond the masses for enriching travel experiences that take them deep into the soul ofa region.
COVID-19 UPDATE: JANUARY ROUND-UP UK now has more new Covid cases per capita than any other country in the world. After quick vaccine success, Israel faces new virus woes. Canada’s travel industry thrown into ‘tailspin ’ by Ottawa’s new Covid-19 testing rules. Merkel announces an extension of the lockdown in Germany, and other news from around the world. LET'S CHAT - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Interested in learning more about us and what we can do for you? Contact Bannikin at tincup@bannikin.com or +1 416-619-4414. MARKETING - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Our team is made up of former journalists with years of experience exploring the world to unearth the narratives that bring destinations and travel companies to life. We dig deep and get to the core of what makes your brand distinct and rewarding to travellers. Then we create practical branding guidelines, develop targeted storytelling TOURISM DEVELOPMENT AND PR Their expertise in the field of travel-industry public relations has been a game-changer for our PR strategy. Grey County Tourism asked Bannikin to assist us in framing out a marketing strategy on a fairly short timeframe. They provided a 2-day workshop, promoting creativity and out-of-the-box thinking with our team, and then created a strategy YOU - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM What Do You Need? As a tour operator or accommodations provider maybe you’re an owner-operated business interested in growing and spreading the word about your trips, but you’re not sure how. Maybe this is your first time selling to the North American travel market. Or maybe you’re looking to target emerging markets, like active, adventure and millennial travellers or under-represented WHO WE ARE - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Bannikin Travel & Tourism ltd. has been in operation since 2010 and has built a reputation as a leading travel trade development, branding and storytelling, media relations and destination development consultancy specializing in experiential tourism and regenerative travel. We are a small but mighty team with DMO, tour operator anddestination
WHAT'S NEW(S) ARCHIVES BAN-NI-KIN (noun). 1. Slang. Small tin cup. 2. Niche travel and tourism group enhancing the business of small operators, emerging destinations and hotel properties. CLIENTS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM TourRadar is an online marketplace for travellers to compare and book multi-day tours. The company works with over 500 tour and river cruise operators including: Avalon, Contiki, G Adventures, Globus, Intrepid Travel and Topdeck. Services: Trade Development. Worked together from: July 2018. New Zealand Walking Tours.THOUGHTS ARCHIVES
Thoughts. Bannikin’s team of niche travel experts share insight on travel trends, the future of tourism, and all things travel. February4, 2021.
PRESS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Press. Exodus – Travel + Leisure December 7, 2020. Organic Ocean – eliteGen June 24, 2020. Adventure Canada – Fathom June 16, 2020. Natural Habitat Adventures – AFAR May 29, 2020. Adventure Canada – Condé Nast Traveler May 29, 2020. Natural Habitat Adventures – Travel Weekly April 22, 2020. UPDATED: WE'RE HIRING We are hiring! Media Relations & Trade Development Account Manager UPDATED (April 16, 2021): New start date and now a full-time position. Virtual & Full-time. Start date: June 1, 2021 or later. About Bannikin Travel & Tourism Ltd. Bannikin Travel & Tourism Ltd. has been in operation since 2010 and has built a reputation DESTINATION DEVELOPMENT Bannikin works with DMOs and tour operators seeking to diversify experiences through new or niche tourism segments (i.e. culinary, adventure or luxury travel). We also collaborate with regions unknown to the North American and/or Asian markets that are looking to increase interest. This is a big job, and requires smart goals andthoughtful
MARKETING AND MEDIA RELATIONS Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales. We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key social TOURISM DEVELOPMENT AND PR Their expertise in the field of travel-industry public relations has been a game-changer for our PR strategy. Grey County Tourism asked Bannikin to assist us in framing out a marketing strategy on a fairly short timeframe. They provided a 2-day workshop, promoting creativity and out-of-the-box thinking with our team, and then created a strategy YOU - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM What Do You Need? As a tour operator or accommodations provider maybe you’re an owner-operated business interested in growing and spreading the word about your trips, but you’re not sure how. Maybe this is your first time selling to the North American travel market. Or maybe you’re looking to target emerging markets, like active, adventure and millennial travellers or under-represented WHO WE ARE - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL Bannikin Travel & Tourism ltd. has been in operation since 2010 and has built a reputation as a leading travel trade development, branding and storytelling, media relations and destination development consultancy specializing in experiential tourism and regenerative travel. We are a small but mighty team with DMO, tour operator anddestination
WHAT'S NEW(S) ARCHIVES BAN-NI-KIN (noun). 1. Slang. Small tin cup. 2. Niche travel and tourism group enhancing the business of small operators, emerging destinations and hotel properties. CLIENTS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM TourRadar is an online marketplace for travellers to compare and book multi-day tours. The company works with over 500 tour and river cruise operators including: Avalon, Contiki, G Adventures, Globus, Intrepid Travel and Topdeck. Services: Trade Development. Worked together from: July 2018. New Zealand Walking Tours.THOUGHTS ARCHIVES
Thoughts. Bannikin’s team of niche travel experts share insight on travel trends, the future of tourism, and all things travel. February4, 2021.
PRESS - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Press. Exodus – Travel + Leisure December 7, 2020. Organic Ocean – eliteGen June 24, 2020. Adventure Canada – Fathom June 16, 2020. Natural Habitat Adventures – AFAR May 29, 2020. Adventure Canada – Condé Nast Traveler May 29, 2020. Natural Habitat Adventures – Travel Weekly April 22, 2020. UPDATED: WE'RE HIRING We are hiring! Media Relations & Trade Development Account Manager UPDATED (April 16, 2021): New start date and now a full-time position. Virtual & Full-time. Start date: June 1, 2021 or later. About Bannikin Travel & Tourism Ltd. Bannikin Travel & Tourism Ltd. has been in operation since 2010 and has built a reputation DESTINATION DEVELOPMENT Bannikin works with DMOs and tour operators seeking to diversify experiences through new or niche tourism segments (i.e. culinary, adventure or luxury travel). We also collaborate with regions unknown to the North American and/or Asian markets that are looking to increase interest. This is a big job, and requires smart goals andthoughtful
MARKETING AND MEDIA RELATIONS Targeting strategic communications avenues, Bannikin gets your story out there, driving awareness and sales. We work with our clients to effectively promote their travel experiences through thoughtful media relations both on- and off-line. With our long-standing relationships with journalists, freelance writers, bloggers and key social WHAT'S NEW(S) ARCHIVES BAN-NI-KIN (noun). 1. Slang. Small tin cup. 2. Niche travel and tourism group enhancing the business of small operators, emerging destinations and hotel properties. ABOUT US - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM BAN-NI-KIN (noun) 1. Slang. Small tin cup. 2. Niche travel and tourism group enhancing the business of small operators, emerging destinations and hotel properties. Small cup. Big ideas. WHAT WE DO - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL What We Do. Bannikin works with destinations and businesses at all stages of the tourism life cycle, from development, to implementation to going to market. We offer a comprehensive suite of services to a specialized industry: niche travel & tourism. We define niche travel as small-group and specialist travel experiences ranging from active BANNIKIN BRANDING VIDEO SERIES Everything about every part of our industry is being rethought in this moment. So your brand is probably the very last thing you want to think about. We get that. However, there is an unprecedented opportunity in this moment to give your travel brand what it needs for what comes next. And here’s why. Travel, COVID-19 NEWS, INFORMATION & UPDATES Reliable and accurate information is one of our most valuable tools in these challenging times. In order to support our clients and industry colleagues, we’ve compiled the below list of important news, updates and insights regarding Covid-19 and the travel and tourism industry. Please read, share and consider. And don’t hesitate to reach out toWHAT WE'RE UP TO
What We’re Up To. Once again we are delighted to be using our Friday. We can all do more to make it so that exploring ou. UPDATED! We’re on the lookout for an experienced. We're turning to Bannikin's home country for today. We’re on the lookout for an experienced, ambitio. Congratulations toTRADE DEVELOPMENT
Effectively delivering your unique selling proposition, Bannikin fosters travel trade development through targeted marketing andrepresentation.
MARKETING - BANNIKIN TRAVEL & TOURISMBANNIKIN TRAVEL & TOURISM Our team is made up of former journalists with years of experience exploring the world to unearth the narratives that bring destinations and travel companies to life. We dig deep and get to the core of what makes your brand distinct and rewarding to travellers. Then we create practical branding guidelines, develop targeted storytelling NEW BRUNSWICK DEPARTMENT OF TOURISM, HERITAGE AND CULTURE THE SITUATION New Brunswick, one of Canada’s Atlantic provinces, has always been well-known for their motorcoach and family travel offerings, appealing to travellers interested in the destination’s culture, heritage, and coastal charm. In late 2014, New Brunswick Department of Tourism, Heritage and Culture looked to Bannikin for help on capturing new markets in North America; BANNIKIN TRAVEL AND TOURISM PRESENTS T O U R I S M M A R K C h i n a A d v e n t u r e T o u r i s m M a r k e t S t u d y 0 4 A b o u t e B a n n i k i n Bannikin Travel & Tourism ltd. has been in operation since 2010, and has built aMenu
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.slide" data-cycle-speed="3000" data-cycle-timeout="2000"> YOU CREATE INCREDIBLE TRAVEL EXPERIENCES.WE ELEVATE THEM.
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blockquote" data-cycle-center-horz="true" data-cycle-center-vert="true" data-cycle-timeout="15000" style="position: relative;"> > “We’ve been working with Bannikin for four years and have been > extremely happy. Since they took over we’ve noticed a marked > improvement in social media engagement, newsletter engagement, and > SEO improvement as measured by a huge jump in organic leads. They > have also spearheaded several ad hoc projects to improve customer > loyalty and help us secure mutually beneficial partnerships with > other travel companies and media groups. The team at Bannikin, and > especially Zach, has worked closely with us to truly learn our > identity and our clients’ profile and their focus on the travel > industry is extremely apparent when they pitch ideas.”>
> Eric Bartanen SOUTHERN EXPLORATIONS ••••••• > “We’ve been working with Bannikin for four years and have been > extremely happy. Since they took over we’ve noticed a marked > improvement in social media engagement, newsletter engagement, and > SEO improvement as measured by a huge jump in organic leads. They > have also spearheaded several ad hoc projects to improve customer > loyalty and help us secure mutually beneficial partnerships with > other travel companies and media groups. The team at Bannikin, and > especially Zach, has worked closely with us to truly learn our > identity and our clients’ profile and their focus on the travel > industry is extremely apparent when they pitch ideas.”>
> Eric Bartanen SOUTHERN EXPLORATIONS > Adventure Canada was lucky enough to find Bannikin five years ago, > and they quickly became our go-to PR experts. They have placed > literally hundreds of high-calibre journalists aboard our voyages– > creating thousands of pages of editorial – which has led to over a > million dollars in sales. Their expertise in the field of > travel-industry public relations has been a game-changer for our PR> strategy.
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> Clayton Anderson ADVENTURE CANADA > Grey County Tourism asked Bannikin to assist us in framing out a > marketing strategy on a fairly short timeframe. They provided a > 2-day workshop, promoting creativity and out-of-the-box thinking > with our team, and then created a strategy document which outlined > key positioning, goals and marketing activities. We appreciated > their fresh approach and insights and have applied their work in our > marketing activities with great results.>
> Bryan Plumstead GREY COUNTY > We have been working with Bannikin for more than five years. They > identify the best opportunities, help develop the perfect pitch, and > get you in front of the right buyers -- a great formula that > continues to grow our business. Bannikin is an amazing partner for > any tourism business looking to grow their B2B sales channels; we > love working with them.>
> Brian Pearson UPSCAPE > Working with Bannikin on re-inventing our product with the aim of > capturing new markets has been an awesome and eye-opening experience > for us. I love the energy and enthusiasm they bring to our company. > Their knowledge of the travel tourism trade has been insightful and > helpful to us in our transition from a sport fishing focus into soft > adventure travel. We are excited about our continued relationship> and success.
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> Krista Cheeseman WILDERNESS NORTH > The experts at Bannikin play a critical role for me and Sol Fitness > Adventures. For more than three years they've worked with me to > shape and direct Sol's unique position in the market. I've hired > Bannikin to create industry communication outlines, develop pricing > strategies, share media opportunities and write press releases - all > yielding high performance and response rates. Their industry > connections are invaluable, but more important, their expertise and > professionalism have been a pleasure to work with.>
> Melanie Webb SOL FITNESS ADVENTURES > Working with the Bannikin team has been inspiring, as we have > embarked on a strategic planning process to grow as a global tour > company, approaching our 25th Anniversary. They have such a broad > base and depth of experience, it has been fantastic to be able to > consult with them on everything from marketing and website > development to partnership development with our suppliers. I feel > like they've really 'got my back' when I'm stuck on an issue and > trust their insightful, creative and flexible approach to problem > solving and visioning. Absolute gems!>
> Jennifer Haddow WILD WOMEN EXPEDITIONSOUR ASSOCIATIONS
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