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ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endAFFINIO PLATFORM
Don't have an account? Request a Demo Forgot your password? New Feature Spare the mental overhead of defining popular audiences. Building an audience report has never been faster or easier with our newest platform feature of 'Predefined Personas'.ATON | AFFINIO
ATON can be hosted by Affinio or enterprises can choose to deploy ATON on their own private cloud, eliminating the need to send private data outside their secure data environment. ATON can access data from any enterprise source including data lakes, databases, DMPs, CDPs, CRMs,etc.
AFFINIO EXPRESS: INSTANT AUDIENCE INSIGHTS When you can expect delivery from Amazon the next day, cook a full chicken in 10 minutes in your pressure cooker, or order groceries online and pick them up upon arriving at the store, it’s not hard to notice that we as humans have grown impatient and aren’t willing to wait. Even a one-second lag VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE Following on from the success of the premiere, BBC Worldwide wanted to gain a deeper understanding of what online communities were using the hashtag #PlanetEarth2. BBC Worldwide turned to Affinio to validate its understanding of the Planet Earth II audience, confirm hypothesis of which key audience segments were engaging with the show, uncover new insights, strengthen audience understanding QUIT THE GUESSWORK: IDENTIFYING NON-ENDEMIC ADVERTISING Quit the Guesswork: Identifying Non-endemic Advertising Opportunities with Data. When you break down advertising opportunities by endemic and non-endemic, it’s easy to simplify the buckets. Endemics are pretty clear-cut, i.e. when Titleist is considering where to air ads, the obvious, endemic, choice would be to air them on the Golf Channel. AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endAFFINIO PLATFORM
Don't have an account? Request a Demo Forgot your password? New Feature Spare the mental overhead of defining popular audiences. Building an audience report has never been faster or easier with our newest platform feature of 'Predefined Personas'.ATON | AFFINIO
ATON can be hosted by Affinio or enterprises can choose to deploy ATON on their own private cloud, eliminating the need to send private data outside their secure data environment. ATON can access data from any enterprise source including data lakes, databases, DMPs, CDPs, CRMs,etc.
AFFINIO EXPRESS: INSTANT AUDIENCE INSIGHTS When you can expect delivery from Amazon the next day, cook a full chicken in 10 minutes in your pressure cooker, or order groceries online and pick them up upon arriving at the store, it’s not hard to notice that we as humans have grown impatient and aren’t willing to wait. Even a one-second lag VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE Following on from the success of the premiere, BBC Worldwide wanted to gain a deeper understanding of what online communities were using the hashtag #PlanetEarth2. BBC Worldwide turned to Affinio to validate its understanding of the Planet Earth II audience, confirm hypothesis of which key audience segments were engaging with the show, uncover new insights, strengthen audience understanding QUIT THE GUESSWORK: IDENTIFYING NON-ENDEMIC ADVERTISING Quit the Guesswork: Identifying Non-endemic Advertising Opportunities with Data. When you break down advertising opportunities by endemic and non-endemic, it’s easy to simplify the buckets. Endemics are pretty clear-cut, i.e. when Titleist is considering where to air ads, the obvious, endemic, choice would be to air them on the Golf Channel.OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
MEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
BLOG | AFFINIO
NFL TV Ratings Case Study: The Power of Social Media Data. Read More. Featured Blog Post: Quantifying the Power of Interests in Entertainment and Media. Read More. Featured Blog Post: Direct-to-Community is the new D2C. Read More. MEDIA & ENTERTAINMENT Powered by our custom graph technology. Affinio Analytics is an AI-powered insights-to-activation platform. It is powered by a custom graph analytics engine embedded inside the Snowflake Data Marketplace that examines billions of data connections in a single query. It incorporates affinity scoring and visualization technologies which quickly identify patterns across the entirety of any dataset MANAGED SERVICES AGREEMENT Last Updated: February 20, 2020. Managed Services Agreement. This Managed Services Agreement (“Agreement”) between Client and Affinio Inc. (“Affinio”) specifies the terms under which Affinio will provide to Client the services described as Managed Services inan
AFFINIO EXPRESS: INSTANT AUDIENCE INSIGHTS When you can expect delivery from Amazon the next day, cook a full chicken in 10 minutes in your pressure cooker, or order groceries online and pick them up upon arriving at the store, it’s not hard to notice that we as humans have grown impatient and aren’t willing to wait. Even a one-second lag HOW AFFINIO IS TRANSFORMING THE WAY MECCA THINKS ABOUT ITS It would make it easy for all employees to keep these customer clusters top-of-mind. More than that, these clusters will allow MECCA to transform the way it thinks about its customers. For example, rather than grouping all customers together, the brand now has the basis to understand the needs of each segment, how to talk to them,and how to
DIRECT-TO-COMMUNITY IS THE NEW D2C Direct-to-Community is the new D2C. Let’s examine the modern consumer: they’re wearing Warby Parker glasses and Allbird shoes. Ditching Gillette for Dollar Shave Club and sleeping on Casper mattresses. Consumers care about the brands they buy from more than ever before, which means the rise of Direct-to-Consumer (D2C) retailis upon us.
HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE 1 The Marketing Intelligence Platform The Bafta award-winning Planet Earth II, premiered in the UK on the 6th of November 2016. The first episode of the six part Natural History documentary AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
AFFINIO PLATFORM
Don't have an account? Request a Demo Forgot your password? New Feature Spare the mental overhead of defining popular audiences. Building an audience report has never been faster or easier with our newest platform feature of 'Predefined Personas'. MEDIA & ENTERTAINMENT Affinio helps to analyze your first-party and third-party data in a repeatable and automated way, allowing you to better understand and address viewer and advertiser expectations to uncover insights that help you make strategic decisions. With Affinio you can uncover additional types of services you should offer and where to offer them.RETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
AFFINIO PLATFORM
Don't have an account? Request a Demo Forgot your password? New Feature Spare the mental overhead of defining popular audiences. Building an audience report has never been faster or easier with our newest platform feature of 'Predefined Personas'. MEDIA & ENTERTAINMENT Affinio helps to analyze your first-party and third-party data in a repeatable and automated way, allowing you to better understand and address viewer and advertiser expectations to uncover insights that help you make strategic decisions. With Affinio you can uncover additional types of services you should offer and where to offer them.RETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
BLOG | AFFINIO
NFL TV Ratings Case Study: The Power of Social Media Data. Read More. Featured Blog Post: Quantifying the Power of Interests in Entertainment and Media. Read More. Featured Blog Post: Direct-to-Community is the new D2C. Read More.AFFINIO PLATFORM
Don't have an account? Request a Demo Forgot your password? New Feature Spare the mental overhead of defining popular audiences. Building an audience report has never been faster or easier with our newest platform feature of 'Predefined Personas'.CASE STUDIES
Take a quick peek at Affinio's case studies to learn how other companies have utilized Affinio's platform to gain insight into theiraudiences.
AFFINIO
Affinio Express. Search audiences and see their affinities in real-time for persona building, thematic discovery, and competitive intel. Immediately build your creative and activate, or opt to discover more granular clusters. MEDIA & ENTERTAINMENT With the phasing out of third party cookies brands are scrambling to find a scaled solution for media buys. Snowflake’s Data Marketplace and Affinio are powering the next-gen second party data exchanges between brands and publishers. Affinio’s matchmaker allows you to stand out in Snowflake’s Data Marketplace and generate free leads. MANAGED SERVICES AGREEMENT Last Updated: February 20, 2020. Managed Services Agreement. This Managed Services Agreement (“Agreement”) between Client and Affinio Inc. (“Affinio”) specifies the terms under which Affinio will provide to Client the services described as Managed Services inan
VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE Following on from the success of the premiere, BBC Worldwide wanted to gain a deeper understanding of what online communities were using the hashtag #PlanetEarth2. BBC Worldwide turned to Affinio to validate its understanding of the Planet Earth II audience, confirm hypothesis of which key audience segments were engaging with the show, uncover new insights, strengthen audience understanding AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
AFFINIO PLATFORM
Don't have an account? Request a Demo Forgot your password? New Feature Spare the mental overhead of defining popular audiences. Building an audience report has never been faster or easier with our newest platform feature of 'Predefined Personas'. MEDIA & ENTERTAINMENT Affinio helps to analyze your first-party and third-party data in a repeatable and automated way, allowing you to better understand and address viewer and advertiser expectations to uncover insights that help you make strategic decisions. With Affinio you can uncover additional types of services you should offer and where to offer them.RETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
AFFINIO PLATFORM
Don't have an account? Request a Demo Forgot your password? New Feature Spare the mental overhead of defining popular audiences. Building an audience report has never been faster or easier with our newest platform feature of 'Predefined Personas'. MEDIA & ENTERTAINMENT Affinio helps to analyze your first-party and third-party data in a repeatable and automated way, allowing you to better understand and address viewer and advertiser expectations to uncover insights that help you make strategic decisions. With Affinio you can uncover additional types of services you should offer and where to offer them.RETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
BLOG | AFFINIO
NFL TV Ratings Case Study: The Power of Social Media Data. Read More. Featured Blog Post: Quantifying the Power of Interests in Entertainment and Media. Read More. Featured Blog Post: Direct-to-Community is the new D2C. Read More.AFFINIO PLATFORM
Don't have an account? Request a Demo Forgot your password? New Feature Spare the mental overhead of defining popular audiences. Building an audience report has never been faster or easier with our newest platform feature of 'Predefined Personas'.CASE STUDIES
Take a quick peek at Affinio's case studies to learn how other companies have utilized Affinio's platform to gain insight into theiraudiences.
AFFINIO
Affinio Express. Search audiences and see their affinities in real-time for persona building, thematic discovery, and competitive intel. Immediately build your creative and activate, or opt to discover more granular clusters. MEDIA & ENTERTAINMENT With the phasing out of third party cookies brands are scrambling to find a scaled solution for media buys. Snowflake’s Data Marketplace and Affinio are powering the next-gen second party data exchanges between brands and publishers. Affinio’s matchmaker allows you to stand out in Snowflake’s Data Marketplace and generate free leads. MANAGED SERVICES AGREEMENT Last Updated: February 20, 2020. Managed Services Agreement. This Managed Services Agreement (“Agreement”) between Client and Affinio Inc. (“Affinio”) specifies the terms under which Affinio will provide to Client the services described as Managed Services inan
VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE Following on from the success of the premiere, BBC Worldwide wanted to gain a deeper understanding of what online communities were using the hashtag #PlanetEarth2. BBC Worldwide turned to Affinio to validate its understanding of the Planet Earth II audience, confirm hypothesis of which key audience segments were engaging with the show, uncover new insights, strengthen audience understanding AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
MEDIA & ENTERTAINMENT Powered by our custom graph technology. Affinio Analytics is an AI-powered insights-to-activation platform. It is powered by a custom graph analytics engine embedded inside the Snowflake Data Marketplace that examines billions of data connections in a single query. It incorporates affinity scoring and visualization technologies which quickly identify patterns across the entirety of any datasetRETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
AFFINIO PLATFORM
Affinio Platform
AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
MEDIA & ENTERTAINMENT Powered by our custom graph technology. Affinio Analytics is an AI-powered insights-to-activation platform. It is powered by a custom graph analytics engine embedded inside the Snowflake Data Marketplace that examines billions of data connections in a single query. It incorporates affinity scoring and visualization technologies which quickly identify patterns across the entirety of any datasetRETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
AFFINIO PLATFORM
Affinio Platform
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
BLOG | AFFINIO
NFL TV Ratings Case Study: The Power of Social Media Data. Read More. Featured Blog Post: Quantifying the Power of Interests in Entertainment and Media. Read More. Featured Blog Post: Direct-to-Community is the new D2C. Read More.CASE STUDIES
Take a quick peek at Affinio's case studies to learn how other companies have utilized Affinio's platform to gain insight into theiraudiences.
AFFINIO PLATFORM
Affinio Platform
MEDIA & ENTERTAINMENT With the phasing out of third party cookies brands are scrambling to find a scaled solution for media buys. Snowflake’s Data Marketplace and Affinio are powering the next-gen second party data exchanges between brands and publishers. Affinio’s matchmaker allows you to stand out in Snowflake’s Data Marketplace and generate free leads.AFFINIO
Affinio Express. Search audiences and see their affinities in real-time for persona building, thematic discovery, and competitive intel. Immediately build your creative and activate, or opt to discover more granular clusters. MANAGED SERVICES AGREEMENT Last Updated: February 20, 2020. Managed Services Agreement. This Managed Services Agreement (“Agreement”) between Client and Affinio Inc. (“Affinio”) specifies the terms under which Affinio will provide to Client the services described as Managed Services inan
VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE Following on from the success of the premiere, BBC Worldwide wanted to gain a deeper understanding of what online communities were using the hashtag #PlanetEarth2. BBC Worldwide turned to Affinio to validate its understanding of the Planet Earth II audience, confirm hypothesis of which key audience segments were engaging with the show, uncover new insights, strengthen audience understanding AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
MEDIA & ENTERTAINMENT Powered by our custom graph technology. Affinio Analytics is an AI-powered insights-to-activation platform. It is powered by a custom graph analytics engine embedded inside the Snowflake Data Marketplace that examines billions of data connections in a single query. It incorporates affinity scoring and visualization technologies which quickly identify patterns across the entirety of any datasetRETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
AFFINIO PLATFORM
Affinio Platform
AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
MEDIA & ENTERTAINMENT Powered by our custom graph technology. Affinio Analytics is an AI-powered insights-to-activation platform. It is powered by a custom graph analytics engine embedded inside the Snowflake Data Marketplace that examines billions of data connections in a single query. It incorporates affinity scoring and visualization technologies which quickly identify patterns across the entirety of any datasetRETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
AFFINIO PLATFORM
Affinio Platform
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
BLOG | AFFINIO
NFL TV Ratings Case Study: The Power of Social Media Data. Read More. Featured Blog Post: Quantifying the Power of Interests in Entertainment and Media. Read More. Featured Blog Post: Direct-to-Community is the new D2C. Read More.CASE STUDIES
Take a quick peek at Affinio's case studies to learn how other companies have utilized Affinio's platform to gain insight into theiraudiences.
AFFINIO PLATFORM
Affinio Platform
MEDIA & ENTERTAINMENT With the phasing out of third party cookies brands are scrambling to find a scaled solution for media buys. Snowflake’s Data Marketplace and Affinio are powering the next-gen second party data exchanges between brands and publishers. Affinio’s matchmaker allows you to stand out in Snowflake’s Data Marketplace and generate free leads.AFFINIO
Affinio Express. Search audiences and see their affinities in real-time for persona building, thematic discovery, and competitive intel. Immediately build your creative and activate, or opt to discover more granular clusters. MANAGED SERVICES AGREEMENT Last Updated: February 20, 2020. Managed Services Agreement. This Managed Services Agreement (“Agreement”) between Client and Affinio Inc. (“Affinio”) specifies the terms under which Affinio will provide to Client the services described as Managed Services inan
VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE Following on from the success of the premiere, BBC Worldwide wanted to gain a deeper understanding of what online communities were using the hashtag #PlanetEarth2. BBC Worldwide turned to Affinio to validate its understanding of the Planet Earth II audience, confirm hypothesis of which key audience segments were engaging with the show, uncover new insights, strengthen audience understanding AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endAFFINIO PLATFORM
Affinio Platform
VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
FRUITION + CONVOKE + AFFINIO HELP TRANSFORM PITTSBURGH As a starting point, Convoke and Fruition Co. divided the potential audience into two buckets: Pittsburgh-based and outside of Pittsburgh. To better understand the latter, they identified the Twitter handles of tech stars (e.g. Elon Musk), startups and angel investors followed by the ideal target audience. HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE Following on from the success of the premiere, BBC Worldwide wanted to gain a deeper understanding of what online communities were using the hashtag #PlanetEarth2. BBC Worldwide turned to Affinio to validate its understanding of the Planet Earth II audience, confirm hypothesis of which key audience segments were engaging with the show, uncover new insights, strengthen audience understanding QUIT THE GUESSWORK: IDENTIFYING NON-ENDEMIC ADVERTISING Quit the Guesswork: Identifying Non-endemic Advertising Opportunities with Data. When you break down advertising opportunities by endemic and non-endemic, it’s easy to simplify the buckets. Endemics are pretty clear-cut, i.e. when Titleist is considering where to air ads, the obvious, endemic, choice would be to air them on the Golf Channel. HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE 1 The Marketing Intelligence Platform The Bafta award-winning Planet Earth II, premiered in the UK on the 6th of November 2016. The first episode of the six part Natural History documentary AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endAFFINIO PLATFORM
Affinio Platform
VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
FRUITION + CONVOKE + AFFINIO HELP TRANSFORM PITTSBURGH As a starting point, Convoke and Fruition Co. divided the potential audience into two buckets: Pittsburgh-based and outside of Pittsburgh. To better understand the latter, they identified the Twitter handles of tech stars (e.g. Elon Musk), startups and angel investors followed by the ideal target audience. HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE Following on from the success of the premiere, BBC Worldwide wanted to gain a deeper understanding of what online communities were using the hashtag #PlanetEarth2. BBC Worldwide turned to Affinio to validate its understanding of the Planet Earth II audience, confirm hypothesis of which key audience segments were engaging with the show, uncover new insights, strengthen audience understanding QUIT THE GUESSWORK: IDENTIFYING NON-ENDEMIC ADVERTISING Quit the Guesswork: Identifying Non-endemic Advertising Opportunities with Data. When you break down advertising opportunities by endemic and non-endemic, it’s easy to simplify the buckets. Endemics are pretty clear-cut, i.e. when Titleist is considering where to air ads, the obvious, endemic, choice would be to air them on the Golf Channel. HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE 1 The Marketing Intelligence Platform The Bafta award-winning Planet Earth II, premiered in the UK on the 6th of November 2016. The first episode of the six part Natural History documentaryPRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
BLOG | AFFINIO
NFL TV Ratings Case Study: The Power of Social Media Data. Read More. Featured Blog Post: Quantifying the Power of Interests in Entertainment and Media. Read More. Featured Blog Post: Direct-to-Community is the new D2C. Read More.MEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
MEDIA & ENTERTAINMENT With the phasing out of third party cookies brands are scrambling to find a scaled solution for media buys. Snowflake’s Data Marketplace and Affinio are powering the next-gen second party data exchanges between brands and publishers. Affinio’s matchmaker allows you to stand out in Snowflake’s Data Marketplace and generate free leads. MEDIA & ENTERTAINMENT Powered by our custom graph technology. Affinio Analytics is an AI-powered insights-to-activation platform. It is powered by a custom graph analytics engine embedded inside the Snowflake Data Marketplace that examines billions of data connections in a single query. It incorporates affinity scoring and visualization technologies which quickly identify patterns across the entirety of any datasetRETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
MANAGED SERVICES AGREEMENT Last Updated: February 20, 2020. Managed Services Agreement. This Managed Services Agreement (“Agreement”) between Client and Affinio Inc. (“Affinio”) specifies the terms under which Affinio will provide to Client the services described as Managed Services inan
HOW AFFINIO IS TRANSFORMING THE WAY MECCA THINKS ABOUT ITS It would make it easy for all employees to keep these customer clusters top-of-mind. More than that, these clusters will allow MECCA to transform the way it thinks about its customers. For example, rather than grouping all customers together, the brand now has the basis to understand the needs of each segment, how to talk to them,and how to
HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE 1 The Marketing Intelligence Platform The Bafta award-winning Planet Earth II, premiered in the UK on the 6th of November 2016. The first episode of the six part Natural History documentary AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
AFFINIO PLATFORM
Affinio Platform
WHITE PAPERS
Affinio white papers can show you in detail the process of data analysis coupled with Artificial Intelligence which will bring to lifeyour company data.
VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
DIRECT-TO-COMMUNITY IS THE NEW D2C Direct-to-Community is the new D2C. Let’s examine the modern consumer: they’re wearing Warby Parker glasses and Allbird shoes. Ditching Gillette for Dollar Shave Club and sleeping on Casper mattresses. Consumers care about the brands they buy from more than ever before, which means the rise of Direct-to-Consumer (D2C) retailis upon us.
AFFINIO | OFFICIAL WEBSITERESOURCESPRICINGAFFINIO + SNOWFLAKELOGINATONSOCIAL It's only with tools like Affinio that provides genuine insight. Crisis communications, Digital activations or New businesses proposals, Affinio is the resource that you can always rely on to help you understanding your audience interests and activities, which is the key to generating relatable and impactful strategies and activations.This
ABOUT US | AFFINIO
The augmented analytics platform that reveals hidden insights at scale. Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of businessusers
PRICING | AFFINIO
Our Pricing. Help us to understand a little about your business so we can reveal the true benefits of the Affinio products. we’re sure you’ll love our flexible pricing options. This website uses cookies to improve your experience. We'll assume you're ok with this, but youcan opt-out if
OUR CUSTOMERS
Affinio has become an integral component of our customers’ business initiatives. Affinio gives us the ability to understand people and culture at scale. You can uncover rich psychographic traits on any audience. Genuinely insightful – a word often claimed and rarelydelivered against.
SOCIAL | AFFINIO
Take theirs. Affinio has become an integral component of our customers’ marketing initiatives. Affinio's Social platform provides a nice starting point for understanding our consumers and looking at the landscape of who we’re trying to speak to. Insights at the endMEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
AFFINIO PLATFORM
Affinio Platform
WHITE PAPERS
Affinio white papers can show you in detail the process of data analysis coupled with Artificial Intelligence which will bring to lifeyour company data.
VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
DIRECT-TO-COMMUNITY IS THE NEW D2C Direct-to-Community is the new D2C. Let’s examine the modern consumer: they’re wearing Warby Parker glasses and Allbird shoes. Ditching Gillette for Dollar Shave Club and sleeping on Casper mattresses. Consumers care about the brands they buy from more than ever before, which means the rise of Direct-to-Consumer (D2C) retailis upon us.
IN THE NEWS
In The News. Read about all the great things happening in our industry. View Affinio now fully embedded inside Snowflake. November3rd, 2020.
AI MARKETING SOLUTIONS AI Marketing Solutions puts the power of AI at your fingertips. Request a demo to learn how you can leverage consumer data and gain that competitive advantage.BLOG | AFFINIO
NFL TV Ratings Case Study: The Power of Social Media Data. Read More. Featured Blog Post: Quantifying the Power of Interests in Entertainment and Media. Read More. Featured Blog Post: Direct-to-Community is the new D2C. Read More.MEET OUR LEADERS
Jon Baron brings a wealth of senior-level experience in revenue acceleration, marketing cloud innovation and entrepreneurship to Affino. He previously served as president of Bamboo Rose, CRO of IgnitionOne, CEO and Co-Founder of TagMan, among others. As CRO, he will be responsible for Affinio’s go-to-market strategy through todriving
AFFINIO
Affinio Express. Search audiences and see their affinities in real-time for persona building, thematic discovery, and competitive intel. Immediately build your creative and activate, or opt to discover more granular clusters. MEDIA & ENTERTAINMENT Powered by our custom graph technology. Affinio Analytics is an AI-powered insights-to-activation platform. It is powered by a custom graph analytics engine embedded inside the Snowflake Data Marketplace that examines billions of data connections in a single query. It incorporates affinity scoring and visualization technologies which quickly identify patterns across the entirety of any datasetRETAIL / CPG
Staying up to speed with the ever-changing preferences and interests of consumers is a challenge in the retail and CPG industry. Derive deeper insights about customers, transactions and operations, acrossall
MANAGED SERVICES AGREEMENT Last Updated: February 20, 2020. Managed Services Agreement. This Managed Services Agreement (“Agreement”) between Client and Affinio Inc. (“Affinio”) specifies the terms under which Affinio will provide to Client the services described as Managed Services inan
VAYNERMEDIA AND AFFINIO: AN ANALYSIS OF WHO WATCHED A On choosing Affinio, Juliana Lewis, Consumer Insights Strategist at VaynerMedia explained, “Affinio is able to add colour and dimension to a TV audience that listening cannot do alone. Affinio adds qualitative, human features to a 2D landscape.”. Affinio analyzes the billions of relational network connections that exist within anygiven
HOW BBC WORLDWIDE UNEARTHED THE PLANT EARTH II AUDIENCE Following on from the success of the premiere, BBC Worldwide wanted to gain a deeper understanding of what online communities were using the hashtag #PlanetEarth2. BBC Worldwide turned to Affinio to validate its understanding of the Planet Earth II audience, confirm hypothesis of which key audience segments were engaging with the show, uncover new insights, strengthen audience understandingSkip to content
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DON'T TAKE OUR WORD FOR IT. TAKE THEIRS. Affinio has become an integral component of our customers’ businessinitiatives.
> Affinio becomes a nice starting point for understanding our > consumers and looking at the landscape of who we’re trying to> speak to.
>
> SAM GLASSOFF
>
> TBWAChiatDay
> Insights at the end of the day, are the currency that we operate on. > Affinio really opens the door to let us see some of those new> insights.
>
> CHAD STOLLER
>
> IPG Mediabrands
> It's only with tools like Affinio that you can really get the same > values you would've got from research. It's only with tools like > Affinio that provides genuine insight.>
> DAVID BOYLE
>
> BBC Worldwide
> Affinio helps us understand who our consumer is, their relationship > to culture, and Affinio’s cluster analysis helps us get to > insights quickly. The self-serve interface democratizes access to > rich data, meaning you don’t need to be a data scientist to> benefit.
>
> NATALIE MONBIOT
>
> UM Worldwide
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