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June 7, 2021, 7:54 p.m. ET. Staff members at a Houston-area hospital walked out on Monday night to protest a policy that requires employees JUNE 9, 2021 DAILY MINI CROSSWORD PUZZLE About New York Times Games. Times games have captivated solvers since the launch of the Crossword in 1942. Our experts create engaging word and visual games — in 2014 we introduced the MiniSPELLING BEE
About New York Times Games. Times games have captivated solvers since the launch of the Crossword in 1942. Our experts create engaging word SUDOKU - NEW YORK TIMES NUMBER PUZZLES - THE NEW YORK TIMES About New York Times Games. Times games have captivated solvers since the launch of the Crossword in 1942. Our experts create engaging word WHAT WE LEARNED FROM NEW YORK CITY'S SECOND DEMOCRATIC The Democratic candidates, debating in person for the first time, sparred over a broad range of topics, including immigration, crime, policing, education and the economy. By Michael Gold, JefferyPAUL KRUGMAN
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June 7, 2021, 7:54 p.m. ET. Staff members at a Houston-area hospital walked out on Monday night to protest a policy that requires employees JUNE 9, 2021 DAILY MINI CROSSWORD PUZZLE About New York Times Games. Times games have captivated solvers since the launch of the Crossword in 1942. Our experts create engaging word and visual games — in 2014 we introduced the MiniSPELLING BEE
About New York Times Games. Times games have captivated solvers since the launch of the Crossword in 1942. Our experts create engaging word SUDOKU - NEW YORK TIMES NUMBER PUZZLES - THE NEW YORK TIMES About New York Times Games. Times games have captivated solvers since the launch of the Crossword in 1942. Our experts create engaging word WHAT WE LEARNED FROM NEW YORK CITY'S SECOND DEMOCRATIC The Democratic candidates, debating in person for the first time, sparred over a broad range of topics, including immigration, crime, policing, education and the economy. By Michael Gold, JefferyPAUL KRUGMAN
Paul Krugman, a New York Times opinion columnist, writes about macroeconomics, trade, health care, social policy and politics. In 2008, he received the Nobel Prize in Economics. HOUSE LIFTS MASK MANDATE FOR FULLY VACCINATED INDIVIDUALS 28 minutes ago · Fully vaccinated lawmakers and staff in the House of Representatives will no longer be required to wear a mask or maintain six feet of social distance, HUNTING LEAKS, TRUMP D.O.J. OFFICIALS SEIZED RECORDS OF 1 day ago · The Justice Department seized records from Apple for metadata of House Intelligence Committee members, their aides and family members. By Katie Benner, Nicholas Fandos, Michael S. Schmidtand Adam
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The Untold Story of the NFT Boom. Digital creators used the blockchain to create a whole new art scene. Then their work started selling for thousands — sometimes millions of dollars. WHAT WE LEARNED FROM NEW YORK CITY'S SECOND DEMOCRATIC The Democratic candidates, debating in person for the first time, sparred over a broad range of topics, including immigration, crime, policing, education and the economy. By Michael Gold, Jeffery TILES - THE NEW YORK TIMES - THE NEW YORK TIMES About New York Times Games. Times games have captivated solvers since the launch of the Crossword in 1942. Our experts create engaging word and visual games — in 2014 we introduced the Mini HARDCOVER FICTION BOOKS The New York Times Best Sellers are up-to-date and authoritative lists of the most popular books in the United States, based on sales in the past week, including fiction, non-fiction, paperbacks CATAWBA COUNTY, NORTH CAROLINA COVID CASE AND RISK TRACKER Note: The 7-day average is the average of a day and the previous 6 days of data. An average of 19 cases per day were reported in CatawbaCounty, a
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The Untold Story of the NFT Boom. Digital creators used the blockchain to create a whole new art scene. Then their work started selling for thousands — sometimes millions of dollars. WHAT WE LEARNED FROM NEW YORK CITY'S SECOND DEMOCRATIC The Democratic candidates, debating in person for the first time, sparred over a broad range of topics, including immigration, crime, policing, education and the economy. By Michael Gold, Jeffery TILES - THE NEW YORK TIMES - THE NEW YORK TIMES About New York Times Games. Times games have captivated solvers since the launch of the Crossword in 1942. Our experts create engaging word and visual games — in 2014 we introduced the Mini HARDCOVER FICTION BOOKS The New York Times Best Sellers are up-to-date and authoritative lists of the most popular books in the United States, based on sales in the past week, including fiction, non-fiction, paperbacks CATAWBA COUNTY, NORTH CAROLINA COVID CASE AND RISK TRACKER Note: The 7-day average is the average of a day and the previous 6 days of data. An average of 19 cases per day were reported in CatawbaCounty, a
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LILITH, LILIBET … LUCIFER? HOW BABY NAMES WENT TO ‘L Prince Harry and Meghan Markle are hardly the only new parents gravitating toward quirk, family tradition and “L” names. By Alex Williams Give Prince Harry and Meghan Markle credit: The THE MORNING NEWSLETTER David Leonhardt and Times journalists guide you through what’s happening — and why it matters. Sign up for The Morning newsletter. The New York Times. Today in Chicago. Mostly sunny and cool BIPARTISAN GROUP OF SENATORS ANNOUNCE PROPOSAL ON 1 day ago · WASHINGTON — A bipartisan group of senators announced on Thursday that they had reached an agreement on a framework to invest in the nation’s 5 WAYS TO EASE BACK INTO THE WORLD Karsten Moran for The New York Times. Dip your toe into the pool first. Find ways to phase back into pre-pandemic activities. Try taking a few rides on the subway or consider visiting one WHAT SHOULD I WEAR TO A FUNERAL? 13 hours ago · A reader wonders what is appropriate funeral attire. By Vanessa Friedman I anticipate, sadly, attending funerals — older family members, very close relatives and friends — in HOW A NONPROFIT SOCCER LEADER SPENDS HIS SUNDAYS 1 day ago · Manhattan Soccer Club is one of the largest youth soccer organizations in New York. Its home base for play is Randalls Island in Manhattan, where around 1,500 members between 5 THE OFFICIANT FINALLY BECOMES THE BRIDE 1 day ago · It was the classic tale with a twist: Victoria Hogan was always the officiant, never the bride. The 35-year-old owner of a Las Vegas-based pop-up wedding company, Flora Pop, had single-handedlyMETROPOLITAN DIARY
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HARDCOVER FICTION BOOKS The New York Times Best Sellers are up-to-date and authoritative lists of the most popular books in the United States, based on sales in the past week, including fiction, non-fiction, paperbacks WHAT WE LEARNED FROM NEW YORK CITY'S SECOND DEMOCRATIC The Democratic candidates, debating in person for the first time, sparred over a broad range of topics, including immigration, crime, policing, education and the economy. By Michael Gold, JefferyTHE NEW YORK TIMES
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HARDCOVER FICTION BOOKS The New York Times Best Sellers are up-to-date and authoritative lists of the most popular books in the United States, based on sales in the past week, including fiction, non-fiction, paperbacks WHAT WE LEARNED FROM NEW YORK CITY'S SECOND DEMOCRATIC The Democratic candidates, debating in person for the first time, sparred over a broad range of topics, including immigration, crime, policing, education and the economy. By Michael Gold, Jeffery OPINION - THE NEW YORK TIMES New York Times Opinion columnists, editorials and guest essays. Analysis from David Brooks, Maureen Dowd, Charles Blow, Paul Krugmanand others.
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Media |2020 Super Bowl Commercials: Funeral for Mr. Peanut, Tears for Google https://nyti.ms/2RV3MNv*
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Continue reading the main story 2020 SUPER BOWL COMMERCIALS: FUNERAL FOR MR. PEANUT, TEARS FOR GOOGLE2020 SUPER BOWL COMMERCIALS: FUNERAL FOR MR. PEANUT, TEARS FORBy Tiffany Hsu
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in STYLN_latest_story-0_control_STYLN_latest_story ImageSuper Bowl 2020 ads, clockwise, from top left: Sabra, Snickers, TurboTax and Bud Light Seltzer.Credit...Sabra; Snickers; TurboTax; Bud Light An audience expected to be around 100 million. Big companies paying as much as $5.6 million for 30 seconds of advertising time. In addition to deciding the National Football League champion, the Super Bowl is the biggest event of the year for TV commercials. The commercials on Sunday were mostly light and bright. BLASTS FROM THE PAST Nostalgia was a big theme, with companies marketing their products with ads that showed love for the ’80s and ’90s. Cheetos had the rapper MC Hammer and his zoot-suit-inspired pants in an ad about the orange dust the snack leaves in its wake. Squarespace sent Winona Ryder, the Gen X star who has made a comeback thanks to Netflix’s “Stranger Things,” to Winona, Minn., where she was born. Bill Murray, with a sidekick from the rodent family, relived the 1993 comedy “Groundhog Day” for Jeep , and Mountain Dew Zero riffed on the 1980 film “The Shining” with an assist from the “Breaking Bad” actor Bryan Cranston. A commercial for Avocados From Mexico featured Molly Ringwald, the star of “Pretty in Pink” and other ’80s comedies.Advertisement
Continue reading the main story The nostalgia mixed with sentimentality. And several heartfelt commercials, from companies like New York Life Insuranceand WeatherTech
, seemed
to have left the deepest impression on viewers. A spot from Google— about the
85-year-old grandfather of a Google employee searching for ways to remember his partner, Loretta — inspired a flood of “I’m not crying, you’re crying” social media posts. “The ads that people remember most over time are the simplest ads with human stories, and that was missing for the most part,” said the longtime ad executive Donny Deutsch. Much of the game-day advertising, he said, “was a manic, overproduced celebrity cornucopia, to the point that some of these ads didn’t mean anything and you didn’t really remember who was withwho.”
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Continue reading the main story THE STREAMERS ARE HERE The New England Patriots quarterback Tom Brady spent this Super Bowl as a Hulu spokesman, saying in a commercialfor the streaming
service that “it’s time to say goodbye to TV as you know it” before slyly adding, “but me, I’m not going anywhere.” An ad from the short-form streaming service Quibi, featuring bank robbers who pause to watch a quick show on their phone screens, made one thing clear: how to pronounce “Quibi.” (It’s kwi-bee, not kwee-bee.) Amazon Prime Video and Disney Plus also plugged their offerings. UNITY AMID DIVERSITY In other Super Bowl ads, Verizon, Bud Light
and other companies
emphasized — and celebrated — what Americans have in common beneath their differences. Don’t we all complain about the same things? Don’t we all defy cultural stereotypes? And don’t we alllove hummus?
Those were some of the messages that figured in the sunny portrait of a nation that emerged from 80-plus commercials during the Super BowlLIV broadcast.
“We’re at a moment in the country where it’s important that we all contribute to things that unite as opposed to things that separate,” said Diego Scotti, the chief marketing officer ofVerizon.
Sabra cast two former contestants from “RuPaul’s Drag Race,” Kim Chi and Miz Cracker, making it possibly the first Super Bowl commercial to feature drag queens . One Million Moms, a conservative activist group that recently pushed the Hallmark Channel to pull ads featuring brides kissing each other,
circulated a petition demanding that the Sabra spot be removed, to noavail.
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Continue reading the main story Companies are also slipping into other companies’ commercials. Pringles paired up with the animated Adult Swim series “Rick and Morty” for an ad filled with horrifying child robots. Tide, which overran the Super Bowl 2018 with crossover commercials, teamed this year with Bud Ligh t, the upcoming film “Wonder Woman 1984 ” and the Fox show “The Masked Singer.” Pop-Tarts
, which featured the flowing hair of Jonathan Van Ness of “Queer Eye” in its commercial, called out Hyundai’s Boston-accented spot “Smaht Pahk” by posting on
:
“Pahp-Tahts.”
POLITICS CRASHES THE TV PARTYThe first
of two 30-second ads from President Trump’s campaign, which together cost more than $11 million, aired in the first commercial break after kickoff. The spot focused on Alice Marie Johnson,
a woman who was serving a life sentence in federal prison on charges related to cocaine distribution and money laundering when her case was brought to Mr. Trump’s attention by Kim Kardashian West, the reality television star. Mr. Trump commuted Ms. Johnson’s sentence in 2018. It was the first Super Bowl to feature national ads from two presidential candidates, and the political tone of the ads stood out in a broadcast filled with companies trying to avoid sensitive topics the day before the Democratic caucusesin Iowa.
Before the second-half kickoff, the billionaire presidential candidate Michael R. Bloomberg presented an ad about gun control that featured Calandrian Simpson-Kemp, whose football-loving son died in a shooting in 2013. Mr. Bloomberg has swarmed the Democratic field with over $275 million in advertising, according to the ad-tracking firm Advertising Analytics. This was not his first Super Bowl commercial touching on gun laws — he did the same in a 2012 ad with Thomas M. Menino, then the mayor of Boston.THE JAY-Z INFLUENCE
Another exception to the escapist fare was a spot on police shootings. Surprisingly, it came from an organization that has shied away from the issue: the National Football League. The spot showed the retired 49ers wide receiver Anquan Boldin reflecting on the 2015 death of his cousin, who was shot by a police officer, and it included a dramatic re-enactment of the killing. The commercial promoted the N.F.L.’s Inspire Change initiative, a social outreach program that the league has put together with Roc Nation, the entertainment company founded by Jay-Z.
Colin Kaepernick — Mr. Boldin’s onetime 49ers teammate — set offan uproar
a year after the killing by kneeling during the national anthem to protest racism and police brutality. The N.F.L. struggled with itsresponse for years.
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Continue reading the main story A STUNT AD LIGHTS UP SOCIAL MEDIA After days of hype, Planters ran a commercial showing the funeral of its monocled mascot, Mr. Peanut. Other brand avatars stood at the grave site, including the Kool-Aid Man and Mr. Clean. After the Kool-Aid Man shed a tear, something sprouted in the dirt. It was a baby version of Mr. Peanut, squeaking like a dolphin and saying, “Just kidding, I’m back.” The reaction on social mediawas
not kind.
MORE POSITIVITY
The great majority of Super Bowl LIV spots were jaunty and optimistic, lightening the mood with what Matt Ian, the chief creative officer of the McGarryBowen agency in New York, called “some wonderfuldumbness.”
TurboTax had a commercial involving people of many races, genders, ages and walks of life dancing to a bounce-inflected earworm of a jingle, “All People Are Tax People.” The mood continued the trend toward tonally light commercials that came to the fore in 2018. In 2017, the first year of President Trump’s administration, Budweiser and Coca-Cola, among other brands, touched on immigration, equal rights and fair pay. Martin Scorsese, who is nominated for an Oscar this year for “The Irishman,” was also involved in a Super Bowl commercial, but not behind the camera. Instead, he appeared in an ad from Coca-Cola , waiting anxiously at a party for Jonah Hill, whom he had directed in “The Wolf of Wall Street,” to muster enough energy to join him. Mr. Hill, who was cast first, suggested Mr. Scorsese when the company asked him to recommend someone to play the out-of-place friend. While many ads looked to the past for inspiration, Walmart and others were fixatedon the cosmos
.
Olay alluded to the first all-female spacewalk last year in an ad featuring Lilly Singh and Busy Philipps with the retired astronaut Nicole Stott. A spot from the home carbonation company SodaStream , with Bill Nye, showed astronauts finding water on Mars.
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Continue reading the main story The tech sector had several firsts: Facebook debuted at the Super Bowl with an ad that included a cameo appearance by Chris Rockand the “Rocky”
actor Sylvester Stallone. Microsoft’s ad features Katie Sowers, the San Francisco 49ers assistant coach who was the first woman and openly gay person to help lead a team to the big game. But awareness of Super Bowl ads — which tend to take months to plan — generally peaks two weeks after game day, according to the research firm YouGov. Half an hour after the game ended, none of the ads were among the top 10 trendingtopics on Twitter.
In the coming months, the Super Bowl commercials that were rolled out with so much hype will dissolve into the general advertising atmosphere, appearing in the act breaks of sitcoms, police procedurals and reality shows, most likely all but unnoticed. SUPER BOWL COMMERCIALS HYPED ELECTRIC CARS. BUT WILL ANYONE BUY THEM? This year’s Super Bowl ads may be a sign that a shift is coming, as automakers try to persuade a skeptical public that electric vehiclesare the future.
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