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TRUE VENTURES
empower. extraordinary founders from all walks of life. Madison Reed Founder and True Partner Amy Errett discusses the importance of deeply engaged relationships and mentorship. Pendulum CEO Colleen Cutcliffe talks vulnerabilities and what every early-stage founder needs tosucceed.
TRUE VENTURES
True Ventures - Team. A strong community + decades of experience =. wisdom and empathy. True. Team: Our team has worked together well for over a decade. Serial entrepreneurs ourselves, True partners have collectively built more than 25 companies. We’ve been in your shoes, and we know what it’s like to be a founder.TRUE VENTURES
Last week, Vista Equity Partners closed its acquisition of True Portfolio company TripleLift, which is valued at $1.4 billion. Today, we are honored to finally congratulate the company’s co-founders, Eric Berry, Ari Lewine, and Shaun Zacharia, on this tremendous success. We co-led TripleLift’s seed round in 2012 and have continued to support the company through each subsequent round of COMPANIES | TRUE VENTURES JOB BOARD 126. Academia is building a new distribution and peer review platform for the world's academic research. Guided by AccessPay develops and offers cloud-based payment and cash management solutions. The company’s cloud-based ser Marketing and digital experience teams at thousands of the world’s most admired companies rely on AirshipTRUE VENTURES
Bryan Mason. As Vice President and Head of Network for True, Bryan works to deepen the connection between founders and connect them with resources that help them create long-lasting, value-driving companies. He joined the team as a special advisor in 2020 and previously was funded by True as a co-founder of Typekit.TRUE VENTURES
Adam D’Augelli. Adam is a partner at True Ventures. He previously worked with True portfolio company B-Stock, an online marketplace for liquidating excess inventory, and initially joined the True Ventures team as an analyst in 2010. Adam graduated magna cum laude from the University of Florida with a bachelor’s degree in science and aTRUE VENTURES
Ann Crady Weiss. Ann is a partner at True Ventures. She has deep experience as an entrepreneur, having founded and run two startups, both funded by the firm. Her experience spans early-stage consumer, mobile, and IOT companies. Her passion is working with early stage founders who have a clear vision and quiet confidence.TRUE VENTURES
When we use personal metrics for greater productivity, we are really saying that we want to spend less time doing things that are less of a priority, so we have more time for things that are of a greater priority to us personally. For me, spending less time reading and responding to email, browsing distracting websites, and partaking inlow
TRUE VENTURES
Peloton’s SVP of Member Experience, Brad Olson, gave us a window into how the revolutionary fitness and technology brand has been able to cultivate contagious customer loyalty by being emotionally in tune with Peloton members and their needs. Prior to Peloton, Brad led strategy and global operations for Starwood Preferred Guest, StarwoodTRUE VENTURES
The $27.9 million Crowdfunding Campaign: Q&A with Glowforge. The Glowforge 3D printer is one of the most magical hardware products in the True Ventures portfolio. Since our investment in May 2015, we have eagerly awaited the release of the printer that lets you create nearly anything from a dazzling array of materials, including leather, metalsTRUE VENTURES
empower. extraordinary founders from all walks of life. Madison Reed Founder and True Partner Amy Errett discusses the importance of deeply engaged relationships and mentorship. Pendulum CEO Colleen Cutcliffe talks vulnerabilities and what every early-stage founder needs tosucceed.
TRUE VENTURES
True Ventures - Team. A strong community + decades of experience =. wisdom and empathy. True. Team: Our team has worked together well for over a decade. Serial entrepreneurs ourselves, True partners have collectively built more than 25 companies. We’ve been in your shoes, and we know what it’s like to be a founder.TRUE VENTURES
Last week, Vista Equity Partners closed its acquisition of True Portfolio company TripleLift, which is valued at $1.4 billion. Today, we are honored to finally congratulate the company’s co-founders, Eric Berry, Ari Lewine, and Shaun Zacharia, on this tremendous success. We co-led TripleLift’s seed round in 2012 and have continued to support the company through each subsequent round of COMPANIES | TRUE VENTURES JOB BOARD 126. Academia is building a new distribution and peer review platform for the world's academic research. Guided by AccessPay develops and offers cloud-based payment and cash management solutions. The company’s cloud-based ser Marketing and digital experience teams at thousands of the world’s most admired companies rely on AirshipTRUE VENTURES
Bryan Mason. As Vice President and Head of Network for True, Bryan works to deepen the connection between founders and connect them with resources that help them create long-lasting, value-driving companies. He joined the team as a special advisor in 2020 and previously was funded by True as a co-founder of Typekit.TRUE VENTURES
Adam D’Augelli. Adam is a partner at True Ventures. He previously worked with True portfolio company B-Stock, an online marketplace for liquidating excess inventory, and initially joined the True Ventures team as an analyst in 2010. Adam graduated magna cum laude from the University of Florida with a bachelor’s degree in science and aTRUE VENTURES
Ann Crady Weiss. Ann is a partner at True Ventures. She has deep experience as an entrepreneur, having founded and run two startups, both funded by the firm. Her experience spans early-stage consumer, mobile, and IOT companies. Her passion is working with early stage founders who have a clear vision and quiet confidence.TRUE VENTURES
When we use personal metrics for greater productivity, we are really saying that we want to spend less time doing things that are less of a priority, so we have more time for things that are of a greater priority to us personally. For me, spending less time reading and responding to email, browsing distracting websites, and partaking inlow
TRUE VENTURES
Peloton’s SVP of Member Experience, Brad Olson, gave us a window into how the revolutionary fitness and technology brand has been able to cultivate contagious customer loyalty by being emotionally in tune with Peloton members and their needs. Prior to Peloton, Brad led strategy and global operations for Starwood Preferred Guest, StarwoodTRUE VENTURES
The $27.9 million Crowdfunding Campaign: Q&A with Glowforge. The Glowforge 3D printer is one of the most magical hardware products in the True Ventures portfolio. Since our investment in May 2015, we have eagerly awaited the release of the printer that lets you create nearly anything from a dazzling array of materials, including leather, metalsTRUE VENTURES
We've partnered with founders in personal wellness, robotics, therapeutics, climate technologies, ocean exploration, and more. Exits. Highlights. Initial public offering for molecular technology company in 2021. Initial public offering for technology-enabled fitness company in 2019. Initial public offering for wearable hardwarecompany in 2015.
TRUE VENTURES
True Ventures - True Platform. Building a company takes more than money. It takes creativity, collaboration, and heart. That’s why we invest heavily in resources and educational events to help True Founders and their teams reach their full potential. Our community gathers frequently online and off to share learnings, inspire newideas, and
COMPANIES | TRUE VENTURES JOB BOARD 126. Academia is building a new distribution and peer review platform for the world's academic research. Guided by AccessPay develops and offers cloud-based payment and cash management solutions. The company’s cloud-based ser Marketing and digital experience teams at thousands of the world’s most admired companies rely on AirshipTRUE VENTURES
The $27.9 million Crowdfunding Campaign: Q&A with Glowforge. The Glowforge 3D printer is one of the most magical hardware products in the True Ventures portfolio. Since our investment in May 2015, we have eagerly awaited the release of the printer that lets you create nearly anything from a dazzling array of materials, including leather, metalsTRUE VENTURES
Jon Callaghan. Jon is an early stage venture capitalist and co-founder of True Ventures. He has been in the venture capital business since 1991 and built three companies of his own. His first was Mountain Bike Outfitters, Inc., which he created at age 18.TRUE VENTURES
John O’Connell. As an analyst at True, John assists the firm’s deals team in researching high-impact, seed-stage companies and evaluating promising investment opportunities. John is a proud True Ventures Fellowship alumnus from 2018, when he worked on the productteam at
TRUE VENTURES
Rohit Sharma. Rohit Sharma is a partner at True Ventures. He began his career as founder and CTO of ONI Systems, which pioneered the use of optical switching and real-time signal processing technologies in optical networks. ONI Systems was acquired by Ciena, where Rohit served as SVP and CTO of Metro Networks Group. Rohit holds abachelor’s
TRUE VENTURES
5. Amazon as Its Own Unique Channel. Amazon is an increasingly important retail channel for all omnichannel brands. And given its scale and relative share of wallet of potential customers, it justifies the time and energy required for a brand to develop its own unique strategy on the platform.TRUE VENTURES
That’s why we announced – to True Founders first – the closing of our two new funds, totaling $840 million in fresh capital, at this morning’s event. The new funds include our seventh “core” early stage fund, True Fund VII, at $465 million and True Select Fund IV at$375 million.
TRUE VENTURES
Automation and AI bring complex questions to surface. True Partner Rohit Sharma believes now is the time to ask and answer these questions as we begin to outsource physical labor and other tedious work to machines. He believes automation will enable the human workforce to spend more time and imagination on what matters most.TRUE VENTURES
empower. extraordinary founders from all walks of life. Madison Reed Founder and True Partner Amy Errett discusses the importance of deeply engaged relationships and mentorship. Pendulum CEO Colleen Cutcliffe talks vulnerabilities and what every early-stage founder needs tosucceed.
TRUE VENTURES
True Ventures - Team. A strong community + decades of experience =. wisdom and empathy. True. Team: Our team has worked together well for over a decade. Serial entrepreneurs ourselves, True partners have collectively built more than 25 companies. We’ve been in your shoes, and we know what it’s like to be a founder.TRUE VENTURES
We've partnered with founders in personal wellness, robotics, therapeutics, climate technologies, ocean exploration, and more. Exits. Highlights. Initial public offering for molecular technology company in 2021. Initial public offering for technology-enabled fitness company in 2019. Initial public offering for wearable hardwarecompany in 2015.
TRUE VENTURES
Adam D’Augelli. Adam is a partner at True Ventures. He previously worked with True portfolio company B-Stock, an online marketplace for liquidating excess inventory, and initially joined the True Ventures team as an analyst in 2010. Adam graduated magna cum laude from the University of Florida with a bachelor’s degree in science and aTRUE VENTURES
Rohit Sharma. Rohit Sharma is a partner at True Ventures. He began his career as founder and CTO of ONI Systems, which pioneered the use of optical switching and real-time signal processing technologies in optical networks. ONI Systems was acquired by Ciena, where Rohit served as SVP and CTO of Metro Networks Group. Rohit holds abachelor’s
TRUE VENTURES
Ann Crady Weiss. Ann is a partner at True Ventures. She has deep experience as an entrepreneur, having founded and run two startups, both funded by the firm. Her experience spans early-stage consumer, mobile, and IOT companies. Her passion is working with early stage founders who have a clear vision and quiet confidence.TRUE VENTURES
Laura Vrcek. Since fall of 2016, Laura has been helping members of the True team and community put their pens to paper and share insights through content development and communications. She brings more than a decade of experience with startups and their founders toTRUE VENTURES
Peloton’s SVP of Member Experience, Brad Olson, gave us a window into how the revolutionary fitness and technology brand has been able to cultivate contagious customer loyalty by being emotionally in tune with Peloton members and their needs. Prior to Peloton, Brad led strategy and global operations for Starwood Preferred Guest, StarwoodTRUE VENTURES
Joyce Bremer joined True Ventures as an executive assistant in 2015. She brings with her more than 20 years of experience working with startups, pre-IPO organizations, and publicly owned companies spanning biotechnology, pharmaceutical, medical device, and legal industries.TRUE VENTURES
What’s Working: Peloton’s Retail Showroom Strategy. In September of 2016, several of us from the True team joined our friends at Peloton to celebrate their opening of the company’s 17th showroom. In our own backyard here in Palo Alto, we test-rode Bikes, mingled with instructors, and caught a glimpse of Peloton’s newest namesakegear
TRUE VENTURES
empower. extraordinary founders from all walks of life. Madison Reed Founder and True Partner Amy Errett discusses the importance of deeply engaged relationships and mentorship. Pendulum CEO Colleen Cutcliffe talks vulnerabilities and what every early-stage founder needs tosucceed.
TRUE VENTURES
True Ventures - Team. A strong community + decades of experience =. wisdom and empathy. True. Team: Our team has worked together well for over a decade. Serial entrepreneurs ourselves, True partners have collectively built more than 25 companies. We’ve been in your shoes, and we know what it’s like to be a founder.TRUE VENTURES
We've partnered with founders in personal wellness, robotics, therapeutics, climate technologies, ocean exploration, and more. Exits. Highlights. Initial public offering for molecular technology company in 2021. Initial public offering for technology-enabled fitness company in 2019. Initial public offering for wearable hardwarecompany in 2015.
TRUE VENTURES
Adam D’Augelli. Adam is a partner at True Ventures. He previously worked with True portfolio company B-Stock, an online marketplace for liquidating excess inventory, and initially joined the True Ventures team as an analyst in 2010. Adam graduated magna cum laude from the University of Florida with a bachelor’s degree in science and aTRUE VENTURES
Rohit Sharma. Rohit Sharma is a partner at True Ventures. He began his career as founder and CTO of ONI Systems, which pioneered the use of optical switching and real-time signal processing technologies in optical networks. ONI Systems was acquired by Ciena, where Rohit served as SVP and CTO of Metro Networks Group. Rohit holds abachelor’s
TRUE VENTURES
Ann Crady Weiss. Ann is a partner at True Ventures. She has deep experience as an entrepreneur, having founded and run two startups, both funded by the firm. Her experience spans early-stage consumer, mobile, and IOT companies. Her passion is working with early stage founders who have a clear vision and quiet confidence.TRUE VENTURES
Laura Vrcek. Since fall of 2016, Laura has been helping members of the True team and community put their pens to paper and share insights through content development and communications. She brings more than a decade of experience with startups and their founders toTRUE VENTURES
Peloton’s SVP of Member Experience, Brad Olson, gave us a window into how the revolutionary fitness and technology brand has been able to cultivate contagious customer loyalty by being emotionally in tune with Peloton members and their needs. Prior to Peloton, Brad led strategy and global operations for Starwood Preferred Guest, StarwoodTRUE VENTURES
Joyce Bremer joined True Ventures as an executive assistant in 2015. She brings with her more than 20 years of experience working with startups, pre-IPO organizations, and publicly owned companies spanning biotechnology, pharmaceutical, medical device, and legal industries.TRUE VENTURES
What’s Working: Peloton’s Retail Showroom Strategy. In September of 2016, several of us from the True team joined our friends at Peloton to celebrate their opening of the company’s 17th showroom. In our own backyard here in Palo Alto, we test-rode Bikes, mingled with instructors, and caught a glimpse of Peloton’s newest namesakegear
TRUE VENTURES
True Ventures - True Platform. Building a company takes more than money. It takes creativity, collaboration, and heart. That’s why we invest heavily in resources and educational events to help True Founders and their teams reach their full potential. Our community gathers frequently online and off to share learnings, inspire newideas, and
TRUE VENTURES
True Welcomes Bryan Mason as Vice President and Head of Network. By Jon Callaghan and Phil Black, March 4, 2021. Introducing Spoke: The True Ventures Scout Program. By Phil Black, February 3, 2021. What Founders Have Learned a Year Into Remote Work. By The True Team,January 27, 2021.
COMPANIES | TRUE VENTURES JOB BOARD 126. Academia is building a new distribution and peer review platform for the world's academic research. Guided by AccessPay develops and offers cloud-based payment and cash management solutions. The company’s cloud-based ser Marketing and digital experience teams at thousands of the world’s most admired companies rely on AirshipTRUE VENTURES
Rohit Sharma. Rohit Sharma is a partner at True Ventures. He began his career as founder and CTO of ONI Systems, which pioneered the use of optical switching and real-time signal processing technologies in optical networks. ONI Systems was acquired by Ciena, where Rohit served as SVP and CTO of Metro Networks Group. Rohit holds abachelor’s
TRUE VENTURES
Ann Crady Weiss. Ann is a partner at True Ventures. She has deep experience as an entrepreneur, having founded and run two startups, both funded by the firm. Her experience spans early-stage consumer, mobile, and IOT companies. Her passion is working with early stage founders who have a clear vision and quiet confidence.TRUE VENTURES
Bryan Mason. As Vice President and Head of Network for True, Bryan works to deepen the connection between founders and connect them with resources that help them create long-lasting, value-driving companies. He joined the team as a special advisor in 2020 and previously was funded by True as a co-founder of Typekit.TRUE VENTURES
John O’Connell. As an analyst at True, John assists the firm’s deals team in researching high-impact, seed-stage companies and evaluating promising investment opportunities. John is a proud True Ventures Fellowship alumnus from 2018, when he worked on the productteam at
TRUE VENTURES
5. Amazon as Its Own Unique Channel. Amazon is an increasingly important retail channel for all omnichannel brands. And given its scale and relative share of wallet of potential customers, it justifies the time and energy required for a brand to develop its own unique strategy on the platform.TRUE VENTURES
Ulrike Kellmereit. Uli originally joined the True Ventures team in 2011. Today, in her role as CFO, she oversees all financial operations and ensures each new investment is handled with care and diligence. She started her career in tax advisory services for Ernst & Young’s Berlin office and transitioned to the company’s assurance servicesTRUE VENTURES
That’s why we announced – to True Founders first – the closing of our two new funds, totaling $840 million in fresh capital, at this morning’s event. The new funds include our seventh “core” early stage fund, True Fund VII, at $465 million and True Select Fund IV at$375 million.
TRUE VENTURES
A Silicon Valley-based venture capital firm focused on early stage technology startups. We invest in brilliant people who bring ideas that matter to life.TRUE VENTURES
Serial entrepreneurs ourselves, True partners have collectively built more than 25 companies. We've been in your shoes, and we know what it’s like to be a founder.TRUE VENTURES
See who we've funded and hear from a few True founders who've built big. The True portfolio spans commerce, hardware, health, software,and more.
TRUE VENTURES
Last week, Vista Equity Partners closed its acquisition of True Portfolio company TripleLift, which is valued at $1.4 billion. Today, we are honored to finally congratulate the company’s co-founders, Eric Berry, Ari Lewine, and Shaun Zacharia, on this tremendous success. We co-led TripleLift’s seed round in 2012 and have continued to support the company through each subsequent round ofTRUE VENTURES
Adam is a partner at True Ventures. He previously worked with True portfolio company B-Stock, an online marketplace for liquidating excess inventory, and initially joined the True Ventures team as an analyst in 2010.. Adam graduated magna cum laude from the University of Florida with a bachelor’s degree in science and a master’sdegree in finance.
TRUE VENTURES
Rohit Sharma is a partner at True Ventures. He began his career as founder and CTO of ONI Systems, which pioneered the use of optical switching and real-time signal processing technologies inTRUE VENTURES
Laura Vrcek brings more than a decade of experience in content strategy for startups to her role as True’s director of editorial.TRUE VENTURES
Ann is a partner at True Ventures. She has deep experience as an entrepreneur, having founded and run two startups, both funded by the firm. Her experience spans early-stage consumer, mobile, andTRUE VENTURES
Having recently completed our seventh True University, a two-day, annual event designed to foster collaboration and education among our community of startup Founders and their teams, we’re now sharing session highlights.. Peloton ’s SVP of Member Experience, Brad Olson, gave us a window into how the revolutionary fitness and technology brand has been able to cultivate contagious customerTRUE VENTURES
In September of 2016, several of us from the True team joined our friends at Peloton to celebrate their opening of the company’s 17th showroom. In our own backyard here in Palo Alto, we test-rode Bikes, mingled with instructors, and caught a glimpse of Peloton’s newestnamesake gear.
TRUE VENTURES
A Silicon Valley-based venture capital firm focused on early stage technology startups. We invest in brilliant people who bring ideas that matter to life.TRUE VENTURES
Serial entrepreneurs ourselves, True partners have collectively built more than 25 companies. We've been in your shoes, and we know what it’s like to be a founder.TRUE VENTURES
See who we've funded and hear from a few True founders who've built big. The True portfolio spans commerce, hardware, health, software,and more.
TRUE VENTURES
Last week, Vista Equity Partners closed its acquisition of True Portfolio company TripleLift, which is valued at $1.4 billion. Today, we are honored to finally congratulate the company’s co-founders, Eric Berry, Ari Lewine, and Shaun Zacharia, on this tremendous success. We co-led TripleLift’s seed round in 2012 and have continued to support the company through each subsequent round ofTRUE VENTURES
Adam is a partner at True Ventures. He previously worked with True portfolio company B-Stock, an online marketplace for liquidating excess inventory, and initially joined the True Ventures team as an analyst in 2010.. Adam graduated magna cum laude from the University of Florida with a bachelor’s degree in science and a master’sdegree in finance.
TRUE VENTURES
Rohit Sharma is a partner at True Ventures. He began his career as founder and CTO of ONI Systems, which pioneered the use of optical switching and real-time signal processing technologies inTRUE VENTURES
Laura Vrcek brings more than a decade of experience in content strategy for startups to her role as True’s director of editorial.TRUE VENTURES
Ann is a partner at True Ventures. She has deep experience as an entrepreneur, having founded and run two startups, both funded by the firm. Her experience spans early-stage consumer, mobile, andTRUE VENTURES
Having recently completed our seventh True University, a two-day, annual event designed to foster collaboration and education among our community of startup Founders and their teams, we’re now sharing session highlights.. Peloton ’s SVP of Member Experience, Brad Olson, gave us a window into how the revolutionary fitness and technology brand has been able to cultivate contagious customerTRUE VENTURES
In September of 2016, several of us from the True team joined our friends at Peloton to celebrate their opening of the company’s 17th showroom. In our own backyard here in Palo Alto, we test-rode Bikes, mingled with instructors, and caught a glimpse of Peloton’s newestnamesake gear.
TRUE VENTURES
Alignment. To "true" a wheel means to bring all elements into alignment, a balanced circle. This concept ensures we invest in founders with whom we're aligned on mission, meaning, and the belief that entrepreneurship can and should make the world a better place.TRUE VENTURES
That’s why we invest heavily in resources and educational events to help True Founders and their teams reach their full potential. Our community gathers frequently online and off to share learnings, inspire new ideas, and tap into the collective mindshare of the Truenetwork.
TRUE VENTURES
Get the scoop on True Ventures portfolio companies, firm news, and commentary from our team of former founders-turned-investors. COMPANIES | TRUE VENTURES JOB BOARD We only use strictly necessary, first-party cookies on this job board. These are cookies that are necessary to deliver this service to you, or are necessary for True Ventures to understand how it is being used.TRUE VENTURES
As Vice President and Head of Network for True, Bryan works to deepen the connection between founders and connect them with resources that help them create long-lasting, value-driving companies.TRUE VENTURES
As an analyst at True, John assists the firm’s deals team in researching high-impact, seed-stage companies and evaluating promising investment opportunities.TRUE VENTURES
Ann is a partner at True Ventures. She has deep experience as an entrepreneur, having founded and run two startups, both funded by the firm. Her experience spans early-stage consumer, mobile, andTRUE VENTURES
I think it is human nature to want to better ourselves. Whether we strive to be a better parent, athlete, or software programmer, there are commonalities to how weTRUE VENTURES
Uli originally joined the True Ventures team in 2011. Today, in her role as CFO, she oversees all financial operations and ensures each new investment is handled with care and diligence.TRUE VENTURES
Close to 200 founders from more than 100 True portfolio companies joined us this morning for a virtual version of Founder Camp, our annual event designed to connect True Founders with one another, inspire collaboration, and strengthen leadership skills.* Portfolio
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Madison Reed Founder and True Partner Amy Errett discusses the importance of deeply engaged relationships and mentorship.Watch interview
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At True, relationships are our most precious resource. We support founders for the entirety of their creative lives, often investing in their companies multiple times.About True
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