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HOME: SUPERUNION
Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to creative positive, meaningful change.WORK: SUPERUNION
Our greatest hits and most recent releases. Compiled from our creative universe. If you're here to make a snap judgement, make it based onthis.
CIELO SOMMERSO: SUPERUNION Cielo Sommerso is a unique bio-dynamic white wine. The makers have faithfully followed an ancient technique of ageing the wine in clay pots, buried underground for a period of eight months, resulting in incredibly rich and vibrant flavours. We took inspiration from this unique ancient method to create a name, label and clay wrap. A BEGINNER’S GUIDE TO TCFD In 2015, at the iconic Lloyd’s of London building, Bank of England Governor Mark Carney introduced the concept of the ‘tragedy of the horizon’ – explaining that, by the time climate change becomes a defining issue for financial stability, it will likely be too late to do anything about it. DREAMHACK X FORTNITE: ONE TOURNAMENT. MILLIONS OF PLAYERS Boosting appeal to fans of both. Offering players across Europe and North America the chance to compete for a monthly prize pool of $250,000 ($1.75million total for 2020) from the comfort of their own homes, DreamHack Open featuring Fortnite is set to play a critical role in shaping the development of Fortnite's global esports scene and APPLETON ESTATE RUM: CRAFTED WITH JOY: SUPERUNION The manufacturing of Appleton Estate rum is a true art and labour of love. The team settle for nothing but the best, taking pride in every bottle, crafting it with joy and pursuing each detail of the distillation process with determination and perseverance. We wanted to celebrate this joyful spirit and pursuit of excellence and evoke asense of
PATAGONIA: TAKAYNA PROJECT: SUPERUNION The Drum's Creative Director's Choice gives a chance to highlight the work that creative directors think is the best in the ad world. Our New York Executive Creative Director, Ross Clugston, writes about Patagonia's Takayna project, a film project which looks to save a valuable rainforest in Tasmania by making it a World Heritage Site. "Too many campaigns these days are doing the same thing HONG KONG: SUPERUNION The ability of Superunion's Hong Kong team to adapt and add value across industries, geographies and cultures is testament to our international outlook. We are lawyers, artists, economists and linguists – as well as brand strategists and designers – blending our experiences to create real brands for real people.HAMBURG: SUPERUNION
Superunion Hamburg's dedicated creatives, strategists and client managers have been working hard to find the best solutions for clients. Brands like Henkel, Vodafone and Fontem trust us for services like naming, packaging, portfolio strategy, innovation development andcorporate design.
HOME: SUPERUNIONABOUTEXPERTISEWORKNEWSSUPERUNION CORPORATEINSIGHTS Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to creative positive, meaningful change.HOME: SUPERUNION
Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to creative positive, meaningful change.WORK: SUPERUNION
Our greatest hits and most recent releases. Compiled from our creative universe. If you're here to make a snap judgement, make it based onthis.
CIELO SOMMERSO: SUPERUNION Cielo Sommerso is a unique bio-dynamic white wine. The makers have faithfully followed an ancient technique of ageing the wine in clay pots, buried underground for a period of eight months, resulting in incredibly rich and vibrant flavours. We took inspiration from this unique ancient method to create a name, label and clay wrap. A BEGINNER’S GUIDE TO TCFD In 2015, at the iconic Lloyd’s of London building, Bank of England Governor Mark Carney introduced the concept of the ‘tragedy of the horizon’ – explaining that, by the time climate change becomes a defining issue for financial stability, it will likely be too late to do anything about it. DREAMHACK X FORTNITE: ONE TOURNAMENT. MILLIONS OF PLAYERS Boosting appeal to fans of both. Offering players across Europe and North America the chance to compete for a monthly prize pool of $250,000 ($1.75million total for 2020) from the comfort of their own homes, DreamHack Open featuring Fortnite is set to play a critical role in shaping the development of Fortnite's global esports scene and APPLETON ESTATE RUM: CRAFTED WITH JOY: SUPERUNION The manufacturing of Appleton Estate rum is a true art and labour of love. The team settle for nothing but the best, taking pride in every bottle, crafting it with joy and pursuing each detail of the distillation process with determination and perseverance. We wanted to celebrate this joyful spirit and pursuit of excellence and evoke asense of
PATAGONIA: TAKAYNA PROJECT: SUPERUNION The Drum's Creative Director's Choice gives a chance to highlight the work that creative directors think is the best in the ad world. Our New York Executive Creative Director, Ross Clugston, writes about Patagonia's Takayna project, a film project which looks to save a valuable rainforest in Tasmania by making it a World Heritage Site. "Too many campaigns these days are doing the same thing HONG KONG: SUPERUNION The ability of Superunion's Hong Kong team to adapt and add value across industries, geographies and cultures is testament to our international outlook. We are lawyers, artists, economists and linguists – as well as brand strategists and designers – blending our experiences to create real brands for real people.HAMBURG: SUPERUNION
Superunion Hamburg's dedicated creatives, strategists and client managers have been working hard to find the best solutions for clients. Brands like Henkel, Vodafone and Fontem trust us for services like naming, packaging, portfolio strategy, innovation development andcorporate design.
HOME: SUPERUNION
Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to creative positive, meaningful change.WORK: SUPERUNION
Our greatest hits and most recent releases. Compiled from our creative universe. If you're here to make a snap judgement, make it based onthis.
VACANCIES: SUPERUNION Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to create positive, meaningful change.Find out more
WPP: SUPERUNION
A self-sparking symbol of the ever-changing creative landscape, that expresses the power of the sum through its individual components. We helped define the new WPP vision as a dynamic, forward-looking company with creativity and technology at its heart, and the core purpose of creating better futures for its clients and people. CHINA OUTBOUND: SUPERUNION Maggie Chien, Business Director of Superunion China, was invited to the forum of “Chinese DTC Brand Marketing Strategy” to give an opening speech on the topic of ‘Brand is priority: Brand strategy for Chinese companies going abroad’. TOM ROBINSON: SUPERUNION Read the biography for Tom Robinson, Global Head of Offer - responsible for building Superunion’s knowledge and skills across all markets, establishing the way we deliver them to our clients and defining how our offer continues to evolve in the future. DANCING ON THE EDGE OF A VOLCANO: SUPERUNION Sir Simon Rattle said: "'Dancing on the Edge of a Volcano' is a phrase Alban Beg and others used to describe the febrile atmosphere in Germany in the 1930s. It's an extraordinary expression, one that inspired us to explore what was happening in the musical world in the first half of the 20th century. The era produced some of the darkestmusic
PO KAY LEE: SUPERUNION Po Kay Lee. Head of Business Development, Asia. Po Kay considers collaboration to be the engine for great ideas and solutions at Superunion. In her role of Managing Director, Singapore and Head of Development, Asia for Superunion, Po Kay focuses on growing the next generation of Asian brands and helping global brands excel in newmarkets.
SAO PAULO: SUPERUNION Sao Paulo. Sao Paulo. Epigram Superunion is one of the main players in the market of branding, design, strategy and retail in Brazil, specialising in brand management along the shopping journey and focused on strategic design, building bridges between business, brandand communication.
BERLIN: SUPERUNION
Superunion Berlin's client management, creative and strategy teams are devoted to brands, branding and design and specialise in creating an individual brand experience for clients such as Audi, Dresdner Kreuzchor, GTAI – Germany, Trade & Invest, Mazda, Maria Galland andBahlsen.
HOME: SUPERUNIONABOUTEXPERTISEWORKNEWSSUPERUNION CORPORATEINSIGHTS Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to creative positive, meaningful change.HOME: SUPERUNION
Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to creative positive, meaningful change. STUDIO OF THE YEAR: SUPERUNION Studio of the Year. Superunion wins Studio of the Year title in the Dieline Awards 2020. Congratulations to our clients, Figlia, Notpla, Cielo and our teams around the world, winners of the Studio of the Year title and the Best of Show, Editor's Choice and Silver awards byDieline, one of
A BEGINNER’S GUIDE TO TCFD In 2015, at the iconic Lloyd’s of London building, Bank of England Governor Mark Carney introduced the concept of the ‘tragedy of the horizon’ – explaining that, by the time climate change becomes a defining issue for financial stability, it will likely be too late to do anything about it. TOM ROBINSON: SUPERUNION Read the biography for Tom Robinson, Global Head of Offer - responsible for building Superunion’s knowledge and skills across all markets, establishing the way we deliver them to our clients and defining how our offer continues to evolve in the future. PATAGONIA: TAKAYNA PROJECT: SUPERUNION The Drum's Creative Director's Choice gives a chance to highlight the work that creative directors think is the best in the ad world. Our New York Executive Creative Director, Ross Clugston, writes about Patagonia's Takayna project, a film project which looks to save a valuable rainforest in Tasmania by making it a World Heritage Site. "Too many campaigns these days are doing the same thing DANCING ON THE EDGE OF A VOLCANO: SUPERUNION Sir Simon Rattle said: "'Dancing on the Edge of a Volcano' is a phrase Alban Beg and others used to describe the febrile atmosphere in Germany in the 1930s. It's an extraordinary expression, one that inspired us to explore what was happening in the musical world in the first half of the 20th century. The era produced some of the darkestmusic
PO KAY LEE: SUPERUNION Po Kay Lee. Head of Business Development, Asia. Po Kay considers collaboration to be the engine for great ideas and solutions at Superunion. In her role of Managing Director, Singapore and Head of Development, Asia for Superunion, Po Kay focuses on growing the next generation of Asian brands and helping global brands excel in newmarkets.
HONG KONG: SUPERUNIONCHO HONG KONG 4HONG KONG 4 HOUSTONHONG KONG 4 MARKETHONG KONG 4 SUPERMARKETHONG KONG UNION CITYHONG KONG UNIONSQUARE
The ability of Superunion's Hong Kong team to adapt and add value across industries, geographies and cultures is testament to our international outlook. We are lawyers, artists, economists and linguists – as well as brand strategists and designers – blending our experiences to create real brands for real people.HAMBURG: SUPERUNION
Superunion Hamburg's dedicated creatives, strategists and client managers have been working hard to find the best solutions for clients. Brands like Henkel, Vodafone and Fontem trust us for services like naming, packaging, portfolio strategy, innovation development andcorporate design.
HOME: SUPERUNIONABOUTEXPERTISEWORKNEWSSUPERUNION CORPORATEINSIGHTS Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to creative positive, meaningful change.HOME: SUPERUNION
Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to creative positive, meaningful change. STUDIO OF THE YEAR: SUPERUNION Studio of the Year. Superunion wins Studio of the Year title in the Dieline Awards 2020. Congratulations to our clients, Figlia, Notpla, Cielo and our teams around the world, winners of the Studio of the Year title and the Best of Show, Editor's Choice and Silver awards byDieline, one of
A BEGINNER’S GUIDE TO TCFD In 2015, at the iconic Lloyd’s of London building, Bank of England Governor Mark Carney introduced the concept of the ‘tragedy of the horizon’ – explaining that, by the time climate change becomes a defining issue for financial stability, it will likely be too late to do anything about it. TOM ROBINSON: SUPERUNION Read the biography for Tom Robinson, Global Head of Offer - responsible for building Superunion’s knowledge and skills across all markets, establishing the way we deliver them to our clients and defining how our offer continues to evolve in the future. PATAGONIA: TAKAYNA PROJECT: SUPERUNION The Drum's Creative Director's Choice gives a chance to highlight the work that creative directors think is the best in the ad world. Our New York Executive Creative Director, Ross Clugston, writes about Patagonia's Takayna project, a film project which looks to save a valuable rainforest in Tasmania by making it a World Heritage Site. "Too many campaigns these days are doing the same thing DANCING ON THE EDGE OF A VOLCANO: SUPERUNION Sir Simon Rattle said: "'Dancing on the Edge of a Volcano' is a phrase Alban Beg and others used to describe the febrile atmosphere in Germany in the 1930s. It's an extraordinary expression, one that inspired us to explore what was happening in the musical world in the first half of the 20th century. The era produced some of the darkestmusic
PO KAY LEE: SUPERUNION Po Kay Lee. Head of Business Development, Asia. Po Kay considers collaboration to be the engine for great ideas and solutions at Superunion. In her role of Managing Director, Singapore and Head of Development, Asia for Superunion, Po Kay focuses on growing the next generation of Asian brands and helping global brands excel in newmarkets.
HONG KONG: SUPERUNIONCHO HONG KONG 4HONG KONG 4 HOUSTONHONG KONG 4 MARKETHONG KONG 4 SUPERMARKETHONG KONG UNION CITYHONG KONG UNIONSQUARE
The ability of Superunion's Hong Kong team to adapt and add value across industries, geographies and cultures is testament to our international outlook. We are lawyers, artists, economists and linguists – as well as brand strategists and designers – blending our experiences to create real brands for real people.HAMBURG: SUPERUNION
Superunion Hamburg's dedicated creatives, strategists and client managers have been working hard to find the best solutions for clients. Brands like Henkel, Vodafone and Fontem trust us for services like naming, packaging, portfolio strategy, innovation development andcorporate design.
WORK: SUPERUNION
Our greatest hits and most recent releases. Compiled from our creative universe. If you're here to make a snap judgement, make it based onthis.
ABOUT: SUPERUNION
About. For those who want to change the world, transform ideas into impact and build brands that break through. This opens in a new window. Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to create positive,meaningful change.
JOIN: SUPERUNION
To us, creativity isn’t just the province of one department or group of people. Everyone who works here recognises its importance and supports it in some way. And we need a lot of different skills – logic, ideas, craft, tech, organisation and deep, deep reserves of obscure knowledge for quiz night. Superunion from Superunion on Vimeo.CONTACT: SUPERUNION
Say hello: hello@superunion.com. This site uses cookies and by using the site you are consenting to this. VACANCIES: SUPERUNION Superunion is a brand agency built with a revolutionary spirit. We believe in the power of ideas to create positive, meaningful change.Find out more
CHINA OUTBOUND: SUPERUNION Maggie Chien, Business Director of Superunion China, was invited to the forum of “Chinese DTC Brand Marketing Strategy” to give an opening speech on the topic of ‘Brand is priority: Brand strategy for Chinese companies going abroad’. DREAMHACK X FORTNITE: ONE TOURNAMENT. MILLIONS OF PLAYERS Boosting appeal to fans of both. Offering players across Europe and North America the chance to compete for a monthly prize pool of $250,000 ($1.75million total for 2020) from the comfort of their own homes, DreamHack Open featuring Fortnite is set to play a critical role in shaping the development of Fortnite's global esports scene andNOTPLA: SUPERUNION
Notpla is more than just a brand but also the name of its revolutionary material. The brand's core mission: to make plastic disappear. So the animated logo reflects a vessel that can be filled with water and when it is emptied, the exterior disappears, just likeits packaging. The
NEW YORK: SUPERUNION New York: Superunion. View all offices. New York. New York. We are an eclectic mix of designers, strategists, writers, anthropologists and consultants who use our deep expertise in brand strategy, design, engagement and advertising to advise clients like Pernod Ricard, Bank of America Merrill Lynch, GSK, Reckitt Benckiser, Time Warner Cableand
HAMBURG: SUPERUNION
Superunion Hamburg's dedicated creatives, strategists and client managers have been working hard to find the best solutions for clients. Brands like Henkel, Vodafone and Fontem trust us for services like naming, packaging, portfolio strategy, innovation development andcorporate design.
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Superunion is a next-generation brand agency built on a spirit of creative optimism.Find out more
SHAKESPEARE’S GLOBE Colliding Old and New for a new generation.WPP
Leading the creative transformation of WPP.20 MAY 2020
STUDIO OF THE YEAR
Superunion wins Studio of the Year title in the Dieline Awards 2020.04 MAR 2020
A BORN PREDATOR
Superunion partners with Prism and Team Aston Martin on launch campaign for Vantage Roadster14 APR 2020
LESSONS FROM ASIA: EXEMPLARY BRANDS IN CRISIS Superunion Asia team weigh in on brands handling the crisis.ESL
Creating a world-leading identity for the world’s fastest-growingindustry.
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Bringing break-through technology to the world.BBC TWO
Capturing the emotions at the heart of BBC Two.LEVEL
Creating a digital-first airline for a new kind of traveller.NESPRESSO
Tracing the story of the iconic brand back to its true origins. NEWS: THE BORDERLESS NATURE OF GAMING Jake Myhre writes in Quartz on the borderless nature of gaming and howesports can...
AWARDS: WEBBY'S PEOPLE'S VOICE AWARD WINNER UJC and our New York team win Webby's People's Voice Award, 'The Internet's Highest Honour.' INSIGHT: BUSINESS LEADERS NEED TO STOP TRYING TO PREDICT THEPOST-COVID WORLD
Jim Prior, Global CEO, writes in Forbes on why it's important for business leaders to...ILA
Banking that reflects you.NOTPLA
Making packaging disappear. THE HEART OF BRANDING Tom Robinson writes on how corporate brands can create emotionalconnections.
A GIANT LEAP IN SOCIETY Jim Prior writes in Forbes on why it's time for a giant leap insociety.
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Jim Prior, Global CEO, speaks to Professor Patricia Maguire, Director of the University College Dublin...NEW YORK
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