RETARGETING & PROSPECTING PROGRAMMATIC MARKETING PLATFORM SteelHouse’s retargeting solution allows advertisers to retarget previous site visitors on web and mobile. SteelHouse Performance TV also enables advertisers to retarget users on Connected TV devices such as Roku, Firestick, AppleTV, and other smart TVs. In addition, you are able to track and measure results on both Google Analytics and

the

CONNECTED TV RETARGETING Set up a SteelHouse campaign, then place the SteelHouse Pixel on your website. 2. Build Your Audience. Once the pixel is live, any visitors to your site get added to the retargeting audience pool. 3. Retarget Viewers. Any user who visits your site is now eligible to receive Connected TV retargeting ads. CONNECTED TV ADVERTISING Connected TV advertising, or CTV advertising, allows brands to reach their audience on smart TVs and OTT devices. SteelHouse Performance TV gives brands the power to target their audience with Connected TV ads during premium, ad-supported shows provided by well-known networks. THE 2020 STEELHOUSE HOLIDAY MARKETING GUIDE 3. Increase Budget. Dedicate 30% of your budget to retargeting up until November 21st, then increase to 70-80% in the last week of the month and first two weeks of December. 4. Focus on Products. These shoppers already understand your brand, so make your offering the

HOT OFF THE PRESS

Hot Off the Press. Let's talk Connected TV - Here's our latest SteelHouse content snapshot. Written by Melissa Yap. Wait, where did the month go? Real talk, our editorial calendar is quite simply bursting at the seams across webinars, events, guides and more. Do you have a major holiday shopping event or sale coming up? We have a guide

for that.

WHAT IS LOOK-ALIKE TARGETING? What Is Look-alike Targeting? A Look-alike acquisition campaign is a great way to attract a new audience that is more likely to convert. Our Look-alike targeting technology extends your audience reach by finding more shoppers like those who exhibit your ideal shopping behavior. Here is how we do it. We start by looking at your customers

and

CONNECTED TV TERMINOLOGY CHEAT SHEET STEELHOUSE + QUORA DIGEST SteelHouse is a leader in the industry, with solutions to address these three major advertiser concerns and is tailored to all types of advertisers. Think of it as a new form of digital advertising, which can be both accessed, measured and scaled. Read more here. Q. WE’RE ADDING TO OUR TROPHY CASE We’re Adding to Our Trophy Case. The Oscars may be over, but we’re keeping the award season going here at SteelHouse! We recently received two new awards recognizing our technology and marketing. But, don’t worry, we’ll spare you the long teary acceptance speech. We’re proud to add to our list of over 14 industry awards

recognizing

YOUR PERFORMANCE TV GUIDE TO FATHER’S DAY FATHER’S DAY GUIDE 2021 • 7 Leverage These Consumer Trends Father’s Day is a gift-giving holiday, so you need to convince them to get their gift from you. RETARGETING & PROSPECTING PROGRAMMATIC MARKETING PLATFORM SteelHouse’s retargeting solution allows advertisers to retarget previous site visitors on web and mobile. SteelHouse Performance TV also enables advertisers to retarget users on Connected TV devices such as Roku, Firestick, AppleTV, and other smart TVs. In addition, you are able to track and measure results on both Google Analytics and

the

CONNECTED TV RETARGETING Set up a SteelHouse campaign, then place the SteelHouse Pixel on your website. 2. Build Your Audience. Once the pixel is live, any visitors to your site get added to the retargeting audience pool. 3. Retarget Viewers. Any user who visits your site is now eligible to receive Connected TV retargeting ads. CONNECTED TV ADVERTISING Connected TV advertising, or CTV advertising, allows brands to reach their audience on smart TVs and OTT devices. SteelHouse Performance TV gives brands the power to target their audience with Connected TV ads during premium, ad-supported shows provided by well-known networks. THE 2020 STEELHOUSE HOLIDAY MARKETING GUIDE 3. Increase Budget. Dedicate 30% of your budget to retargeting up until November 21st, then increase to 70-80% in the last week of the month and first two weeks of December. 4. Focus on Products. These shoppers already understand your brand, so make your offering the

HOT OFF THE PRESS

Hot Off the Press. Let's talk Connected TV - Here's our latest SteelHouse content snapshot. Written by Melissa Yap. Wait, where did the month go? Real talk, our editorial calendar is quite simply bursting at the seams across webinars, events, guides and more. Do you have a major holiday shopping event or sale coming up? We have a guide

for that.

WHAT IS LOOK-ALIKE TARGETING? What Is Look-alike Targeting? A Look-alike acquisition campaign is a great way to attract a new audience that is more likely to convert. Our Look-alike targeting technology extends your audience reach by finding more shoppers like those who exhibit your ideal shopping behavior. Here is how we do it. We start by looking at your customers

and

CONNECTED TV TERMINOLOGY CHEAT SHEET STEELHOUSE + QUORA DIGEST SteelHouse is a leader in the industry, with solutions to address these three major advertiser concerns and is tailored to all types of advertisers. Think of it as a new form of digital advertising, which can be both accessed, measured and scaled. Read more here. Q. WE’RE ADDING TO OUR TROPHY CASE We’re Adding to Our Trophy Case. The Oscars may be over, but we’re keeping the award season going here at SteelHouse! We recently received two new awards recognizing our technology and marketing. But, don’t worry, we’ll spare you the long teary acceptance speech. We’re proud to add to our list of over 14 industry awards

recognizing

YOUR PERFORMANCE TV GUIDE TO FATHER’S DAY FATHER’S DAY GUIDE 2021 • 7 Leverage These Consumer Trends Father’s Day is a gift-giving holiday, so you need to convince them to get their gift from you. RETARGETING & PROSPECTING PROGRAMMATIC MARKETING PLATFORM SteelHouse’s retargeting solution allows advertisers to retarget previous site visitors on web and mobile. SteelHouse Performance TV also enables advertisers to retarget users on Connected TV devices such as Roku, Firestick, AppleTV, and other smart TVs. In addition, you are able to track and measure results on both Google Analytics and

the

HOT OFF THE PRESS

Hot Off the Press. Let's talk Connected TV - Here's our latest SteelHouse content snapshot. Written by Melissa Yap. Wait, where did the month go? Real talk, our editorial calendar is quite simply bursting at the seams across webinars, events, guides and more. Do you have a major holiday shopping event or sale coming up? We have a guide

for that.

REQUEST A DEMO

Request a Demo. Discover how SteelHouse gives advertisers everything they need to launch web retargeting and direct response Connected TV campaigns that drive serious performance. An expert from our team will be in touch shortly to discuss your interest and schedule time for a

demo.

MOBILE ADVERTISING NEWS, GUIDES, AND RESEARCH The 18-34 demographic, better known as millennials, are relying on their mobile phones more and more when it comes to online purchases. As Mobile Evolves, So Does Digital Advertising. As mobile technology continues to evolve, digital ads and the tactics marketers use continue to evolve right along with them. 2021 FOURTH OF JULY, DIGITAL ADVERTISING GROWTH, & MORE Overall, the report found advertisers spent $20 million on CTV in 2020, and 35% expect to increase that amount in 2021. As Connected TV continues to grow as an industry and gain more of a share in the world of digital video advertising, marketers should be exploring the

benefits of

DO MEDIA BUYERS HAVE A FUTURE IN STREAMING TELEVISION We see digital media buying teams who are comfortable with DSP platforms and are handling the streaming television budgets. Our own business grew 268% year-over-year in Q1, and it’s all digital media buyers using digital tools to buy ads on streaming television.”. Douglas breaks up the media buying landscape into three constituents:

STEELHOUSE.COM

steelhouse.com

STEELHOUSE.COM

301 Moved Permanently. nginx REACHING EMAIL SUBSCRIBERS IN THEIR FACEBOOK NEWS FEED IS T :: 1.888.9.SteelHouse • W :: www.SteelHouse.com • E :: For questions, please contact: Sales@SteelHouse.com 9x Return on Ad Spend with E2 Email Evolved With E2, this online retailer got their online promotions in front of their customers and drove traffic to their

site.

LATHAM & WATKINS LLP 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 attorneys at law los angeles defendant’s opposition to motion for preliminary injunction RETARGETING & PROSPECTING PROGRAMMATIC MARKETING PLATFORM SteelHouse’s retargeting solution allows advertisers to retarget previous site visitors on web and mobile. SteelHouse Performance TV also enables advertisers to retarget users on Connected TV devices such as Roku, Firestick, AppleTV, and other smart TVs. In addition, you are able to track and measure results on both Google Analytics and

the

CONNECTED TV RETARGETING Set up a SteelHouse campaign, then place the SteelHouse Pixel on your website. 2. Build Your Audience. Once the pixel is live, any visitors to your site get added to the retargeting audience pool. 3. Retarget Viewers. Any user who visits your site is now eligible to receive Connected TV retargeting ads. CONNECTED TV ADVERTISING Connected TV advertising, or CTV advertising, allows brands to reach their audience on smart TVs and OTT devices. SteelHouse Performance TV gives brands the power to target their audience with Connected TV ads during premium, ad-supported shows provided by well-known networks. THE 2020 STEELHOUSE HOLIDAY MARKETING GUIDE 3. Increase Budget. Dedicate 30% of your budget to retargeting up until November 21st, then increase to 70-80% in the last week of the month and first two weeks of December. 4. Focus on Products. These shoppers already understand your brand, so make your offering the

HOT OFF THE PRESS

Hot Off the Press. Let's talk Connected TV - Here's our latest SteelHouse content snapshot. Written by Melissa Yap. Wait, where did the month go? Real talk, our editorial calendar is quite simply bursting at the seams across webinars, events, guides and more. Do you have a major holiday shopping event or sale coming up? We have a guide

for that.

WHAT IS LOOK-ALIKE TARGETING? What Is Look-alike Targeting? A Look-alike acquisition campaign is a great way to attract a new audience that is more likely to convert. Our Look-alike targeting technology extends your audience reach by finding more shoppers like those who exhibit your ideal shopping behavior. Here is how we do it. We start by looking at your customers

and

CONNECTED TV TERMINOLOGY CHEAT SHEET STEELHOUSE + QUORA DIGEST SteelHouse is a leader in the industry, with solutions to address these three major advertiser concerns and is tailored to all types of advertisers. Think of it as a new form of digital advertising, which can be both accessed, measured and scaled. Read more here. Q. WE’RE ADDING TO OUR TROPHY CASE We’re Adding to Our Trophy Case. The Oscars may be over, but we’re keeping the award season going here at SteelHouse! We recently received two new awards recognizing our technology and marketing. But, don’t worry, we’ll spare you the long teary acceptance speech. We’re proud to add to our list of over 14 industry awards

recognizing

YOUR PERFORMANCE TV GUIDE TO FATHER’S DAY FATHER’S DAY GUIDE 2021 • 7 Leverage These Consumer Trends Father’s Day is a gift-giving holiday, so you need to convince them to get their gift from you. RETARGETING & PROSPECTING PROGRAMMATIC MARKETING PLATFORM SteelHouse’s retargeting solution allows advertisers to retarget previous site visitors on web and mobile. SteelHouse Performance TV also enables advertisers to retarget users on Connected TV devices such as Roku, Firestick, AppleTV, and other smart TVs. In addition, you are able to track and measure results on both Google Analytics and

the

CONNECTED TV RETARGETING Set up a SteelHouse campaign, then place the SteelHouse Pixel on your website. 2. Build Your Audience. Once the pixel is live, any visitors to your site get added to the retargeting audience pool. 3. Retarget Viewers. Any user who visits your site is now eligible to receive Connected TV retargeting ads. CONNECTED TV ADVERTISING Connected TV advertising, or CTV advertising, allows brands to reach their audience on smart TVs and OTT devices. SteelHouse Performance TV gives brands the power to target their audience with Connected TV ads during premium, ad-supported shows provided by well-known networks. THE 2020 STEELHOUSE HOLIDAY MARKETING GUIDE 3. Increase Budget. Dedicate 30% of your budget to retargeting up until November 21st, then increase to 70-80% in the last week of the month and first two weeks of December. 4. Focus on Products. These shoppers already understand your brand, so make your offering the

HOT OFF THE PRESS

Hot Off the Press. Let's talk Connected TV - Here's our latest SteelHouse content snapshot. Written by Melissa Yap. Wait, where did the month go? Real talk, our editorial calendar is quite simply bursting at the seams across webinars, events, guides and more. Do you have a major holiday shopping event or sale coming up? We have a guide

for that.

WHAT IS LOOK-ALIKE TARGETING? What Is Look-alike Targeting? A Look-alike acquisition campaign is a great way to attract a new audience that is more likely to convert. Our Look-alike targeting technology extends your audience reach by finding more shoppers like those who exhibit your ideal shopping behavior. Here is how we do it. We start by looking at your customers

and

CONNECTED TV TERMINOLOGY CHEAT SHEET STEELHOUSE + QUORA DIGEST SteelHouse is a leader in the industry, with solutions to address these three major advertiser concerns and is tailored to all types of advertisers. Think of it as a new form of digital advertising, which can be both accessed, measured and scaled. Read more here. Q. WE’RE ADDING TO OUR TROPHY CASE We’re Adding to Our Trophy Case. The Oscars may be over, but we’re keeping the award season going here at SteelHouse! We recently received two new awards recognizing our technology and marketing. But, don’t worry, we’ll spare you the long teary acceptance speech. We’re proud to add to our list of over 14 industry awards

recognizing

YOUR PERFORMANCE TV GUIDE TO FATHER’S DAY FATHER’S DAY GUIDE 2021 • 7 Leverage These Consumer Trends Father’s Day is a gift-giving holiday, so you need to convince them to get their gift from you. RETARGETING & PROSPECTING PROGRAMMATIC MARKETING PLATFORM SteelHouse’s retargeting solution allows advertisers to retarget previous site visitors on web and mobile. SteelHouse Performance TV also enables advertisers to retarget users on Connected TV devices such as Roku, Firestick, AppleTV, and other smart TVs. In addition, you are able to track and measure results on both Google Analytics and

the

HOT OFF THE PRESS

Hot Off the Press. Let's talk Connected TV - Here's our latest SteelHouse content snapshot. Written by Melissa Yap. Wait, where did the month go? Real talk, our editorial calendar is quite simply bursting at the seams across webinars, events, guides and more. Do you have a major holiday shopping event or sale coming up? We have a guide

for that.

REQUEST A DEMO

Request a Demo. Discover how SteelHouse gives advertisers everything they need to launch web retargeting and direct response Connected TV campaigns that drive serious performance. An expert from our team will be in touch shortly to discuss your interest and schedule time for a

demo.

MOBILE ADVERTISING NEWS, GUIDES, AND RESEARCH The 18-34 demographic, better known as millennials, are relying on their mobile phones more and more when it comes to online purchases. As Mobile Evolves, So Does Digital Advertising. As mobile technology continues to evolve, digital ads and the tactics marketers use continue to evolve right along with them. 2021 FOURTH OF JULY, DIGITAL ADVERTISING GROWTH, & MORE Overall, the report found advertisers spent $20 million on CTV in 2020, and 35% expect to increase that amount in 2021. As Connected TV continues to grow as an industry and gain more of a share in the world of digital video advertising, marketers should be exploring the

benefits of

DO MEDIA BUYERS HAVE A FUTURE IN STREAMING TELEVISION We see digital media buying teams who are comfortable with DSP platforms and are handling the streaming television budgets. Our own business grew 268% year-over-year in Q1, and it’s all digital media buyers using digital tools to buy ads on streaming television.”. Douglas breaks up the media buying landscape into three constituents:

STEELHOUSE.COM

steelhouse.com

STEELHOUSE.COM

301 Moved Permanently. nginx REACHING EMAIL SUBSCRIBERS IN THEIR FACEBOOK NEWS FEED IS T :: 1.888.9.SteelHouse • W :: www.SteelHouse.com • E :: For questions, please contact: Sales@SteelHouse.com 9x Return on Ad Spend with E2 Email Evolved With E2, this online retailer got their online promotions in front of their customers and drove traffic to their

site.

LATHAM & WATKINS LLP 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 attorneys at law los angeles defendant’s opposition to motion for preliminary injunction

ABOUT STEELHOUSE

SteelHouse Performance TV is the world’s first and only Connected TV advertising platform optimized for direct-response marketing goals. It redefines what advertisers can do with television, giving them the power to tie performance directly to their TV campaigns. Television is the most powerful ad medium in the world. CONTACT US - STEELHOUSE Performance TV Prospecting. Find new, highly-qualified audiences. Performance TV Retargeting. Reach site visitors on Connected TV. Attribution. Track the total customer conversion journey FROM THE DESK OF.... From The Desk Of. The 250 team members that make up SteelHouse have always focused on one thing – innovation that makes digital advertising better. Our focus has led us to deliver the transparency and control our customers want, and fueled one of the highest customer satisfaction scores in the industry. This focus has also helped us

grow.

CONNECTED TV RETARGETING Set up a SteelHouse campaign, then place the SteelHouse Pixel on your website. 2. Build Your Audience. Once the pixel is live, any visitors to your site get added to the retargeting audience pool. 3. Retarget Viewers. Any user who visits your site is now eligible to receive Connected TV retargeting ads.

OTT ADVERTISING

OTT advertising allows brands to reach their audience on smart TVs and OTT devices. SteelHouse Performance TV gives brands the power to target their audience with OTT ads during premium, ad-supported shows provided by well-known networks. STEELHOUSE + QUORA DIGEST SteelHouse is a leader in the industry, with solutions to address these three major advertiser concerns and is tailored to all types of advertisers. Think of it as a new form of digital advertising, which can be both accessed, measured and scaled. Read more here. Q. THE RIGHT TARGETING STRATEGY LETS COSMETIC & BEAUTY Reach New Audiences With 3rd Party Data. SteelHouse has partnered with Oracle and the Oracle Data Cloud to allow beauty brands access to an endless number of targeting options. With access to Oracle targeting data, there is plenty of opportunity out there for any marketer looking to expand their customer base leveraging one of the most effective ad channels out there–Connected TV. WHAT IS LOOK-ALIKE TARGETING? What Is Look-alike Targeting? A Look-alike acquisition campaign is a great way to attract a new audience that is more likely to convert. Our Look-alike targeting technology extends your audience reach by finding more shoppers like those who exhibit your ideal shopping behavior. Here is how we do it. We start by looking at your customers

and

RECOMMENDATIONS FOR 2021, INCREASED CTV AD SPEND, & MORE According to eMarketer, this is translating into an increase in ad spend, and the total OTT/CTV ad spend reaching $8.1 billion in 2020 alone – with an expected rise to $18.3 billion by 2024. A new report released by Pixalate this week found similar findings of increased ad spend in CTV. Connected TV programmatic ad spend increased 70% in 2020 CONNECTED TV TERMINOLOGY CHEAT SHEET

ABOUT STEELHOUSE

SteelHouse Performance TV is the world’s first and only Connected TV advertising platform optimized for direct-response marketing goals. It redefines what advertisers can do with television, giving them the power to tie performance directly to their TV campaigns. Television is the most powerful ad medium in the world. CONTACT US - STEELHOUSE Performance TV Prospecting. Find new, highly-qualified audiences. Performance TV Retargeting. Reach site visitors on Connected TV. Attribution. Track the total customer conversion journey FROM THE DESK OF.... From The Desk Of. The 250 team members that make up SteelHouse have always focused on one thing – innovation that makes digital advertising better. Our focus has led us to deliver the transparency and control our customers want, and fueled one of the highest customer satisfaction scores in the industry. This focus has also helped us

grow.

CONNECTED TV RETARGETING Set up a SteelHouse campaign, then place the SteelHouse Pixel on your website. 2. Build Your Audience. Once the pixel is live, any visitors to your site get added to the retargeting audience pool. 3. Retarget Viewers. Any user who visits your site is now eligible to receive Connected TV retargeting ads.

OTT ADVERTISING

OTT advertising allows brands to reach their audience on smart TVs and OTT devices. SteelHouse Performance TV gives brands the power to target their audience with OTT ads during premium, ad-supported shows provided by well-known networks. STEELHOUSE + QUORA DIGEST SteelHouse is a leader in the industry, with solutions to address these three major advertiser concerns and is tailored to all types of advertisers. Think of it as a new form of digital advertising, which can be both accessed, measured and scaled. Read more here. Q. THE RIGHT TARGETING STRATEGY LETS COSMETIC & BEAUTY Reach New Audiences With 3rd Party Data. SteelHouse has partnered with Oracle and the Oracle Data Cloud to allow beauty brands access to an endless number of targeting options. With access to Oracle targeting data, there is plenty of opportunity out there for any marketer looking to expand their customer base leveraging one of the most effective ad channels out there–Connected TV. WHAT IS LOOK-ALIKE TARGETING? What Is Look-alike Targeting? A Look-alike acquisition campaign is a great way to attract a new audience that is more likely to convert. Our Look-alike targeting technology extends your audience reach by finding more shoppers like those who exhibit your ideal shopping behavior. Here is how we do it. We start by looking at your customers

and

RECOMMENDATIONS FOR 2021, INCREASED CTV AD SPEND, & MORE According to eMarketer, this is translating into an increase in ad spend, and the total OTT/CTV ad spend reaching $8.1 billion in 2020 alone – with an expected rise to $18.3 billion by 2024. A new report released by Pixalate this week found similar findings of increased ad spend in CTV. Connected TV programmatic ad spend increased 70% in 2020 CONNECTED TV TERMINOLOGY CHEAT SHEET CONTACT US - STEELHOUSE Performance TV Prospecting. Find new, highly-qualified audiences. Performance TV Retargeting. Reach site visitors on Connected TV. Attribution. Track the total customer conversion journey COVID-19 ECOMMERCE IMPACT REPORT The brick-and-mortar economy ground to a halt when shutdowns started—but not ecommerce. In the weeks since, beginning March 13th, we’ve analyzed over one billion dollars per week in SteelHouse customer ecommerce sales to identify the consumer trends that emerged during the COVID-19 crisis. We’ve provided a week-over-week analysis

of which

MARKETERS ARE SHIFTING AD DOLLARS FROM LINEAR TO CONNECTED Connected TV in the News. 6 Misconceptions About Connected TV Debunked Business 2 Community To help clear up the confusion about CTV, this article explores the six most important truths about CTV that marketers should know. THE PERFORMANCE MARKETERS GUIDE TO MEMORIAL DAY 2021 Budget and Timing. 1. Start Memorial Day ads early May with prospecting ads to allow time to generate brand awareness, and then increase promotional activity in the week leading to the holiday and continue to flight these out a week later to catch those residual

shoppers. 2.

CAREERS AT STEELHOUSE We're looking for people who naturally want to do more, own more, and make an impact in their careers. Take a look at our open positions. STEELHOUSE + QUORA DIGEST SteelHouse + Quora Digest. With the rise of Connected TV advertising, marketers need to learn a lot about the fastest growing ad channel—and quickly. That’s why we’ve compiled the top questions and answers from Quora, where experts address complex questions, into a digest for a quick breakdown on what marketers need to know most. WHITE PAPERS & DIGITAL MARKETING GUIDES A look at streaming television’s year-over-year growth as a direct-response, performance marketing channel. The 2020 SteelHouse Holiday Marketing Guide. This isn’t the time to rehash last year’s holiday strategy. Just sticking to a basic “search, social, and

display” ad

YOUR CONNECTED TV TERMINOLOGY CHEAT SHEET Your Connected TV Terminology Cheat Sheet. Connected TV is currently one of the fastest growing channels in advertising – and if you want to keep up, you’re going to have to get up to speed with the ins and outs of CTV. You’ll learn: The need-to-know Connected TV jargon. A robust list of devices, inventory, and content formats. HOW TO ADVERTISE ON CONNECTED TV How to Prepare Ad Assets. Viewers are making the switch to Connected TV and makes a strong case to advertise on CTV. Advertisers are reaping the rewards so Don’t get left behind — here’s what you need to do launch your own Connected TV ads. It’s easier than you

think. 1.

T

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BIG BUSINESS

THIS IS THE NEXT WAY YOU'LL ADVERTISE Stop manually resizing and reformatting - get ads that scale to every placement for every channel Automatically manage one budget across all channels in real time Set and reach your goals with bid-free buying Get true performance you can see for yourself

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templates

Use your own brand assets, or choose from a library of stock images

and videos

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TOP QUESTIONS INVESTORS SHOULD HAVE FOR SNAP LEADERSHIP SteelHouse CEO Mark Douglas breaks down what investors should be looking for with Snap's latest earnings report.

Aug 5, 2019

Spark Interest in Your Banking & Financial Services Brand with Ads That Make an Impression

Aug 5, 2019

Our designers have recommendations for how to take advantage of the opportunities availible in the banking and financial services

industry.

Connected TV

Aug 1, 2019 | 5 Min Read Cord Cutting Continues Upward Trajectory Aug 1, 2019 | 5 Min Read Over 53 million people have cut the cord so far, and another 16+ million may join them in the next three months alone.

Connected TV

Jul 18, 2019 | 5 Min Read Consumers Still Mixing Connected TV & Traditional Jul 18, 2019 | 5 Min Read Traditional TV isn’t going anywhere - not anytime soon - and that could very well be good news for Connected TV advertisers.

Connected TV

Jul 3, 2019 | 5 Min Read Viewers Are Open to Sharing Info With Connected TV Jul 3, 2019 | 5 Min Read Whether its programming or advertising, consumers trust their Connected TV to deliver relevant content — especially younger

generations.

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