LAW FIRM MARKETING

Stacey Burke and her team act as outsourced marketing coordinators for small to medium sized law firms and legal vendors. We have successfully worked with law firms and other companies that do not employ a full-time marketing staff member. We have also worked with many law firms that employ marketing coordinators to integrate

additional ideas

LAW FIRM MARKETING SERVICES Stacey E. Burke, P.C. is known for creating unique, modern, and responsive web designs for lawyers and law firms across the country. When you work with us, we handle your website project from start to finish. We will design and develop your website, write unique content edited by a lawyer, and optimize your website for search engines. LAW FIRM MARKETING EXPERTS Amanda Ravandi. Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both HOW TO WELCOME YOUR NEW CLIENT A law firm’s primary objectives in developing and utilizing a new client welcome packet include (1) reinforcing the good decision the client made in hiring your law firm, (2) easing your client into the often new and unfamiliar world of the legal industry, and (3) providing all of the necessary information a client will need in one

place.

HOW TO WRITE A SPEAKER BIOGRAPHY Always write about yourself in the third person. Make it clear what the speech is going to be about to gather the right audience. Keep it brief at no more than 75 to 100 words, because if it’s too long simply won’t get read. List your current position and a brief mention of work history and experience. State academic qualifications,

awards

CHECKLIST FOR STARTING YOUR OWN LAW FIRM A law firm business card should make a statement, but be careful exactly what statement you are making. Select a pantone color for consistency of your law firm colors across all media. Print a small batch of 250 cards on the first go-round to make certain you are happy. I personally like a card printed on heavier stock as it feels

more

HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM Because of this, it’s important to review the subject case like a story within the case study and to avoid confusing technical ‘legal speak’ as much as you are able. Follow the classic narrative arc that details a rising action, climax, and resolution to create an

easy-to

HOW TO FIND SPEAKING OPPORTUNITIES FOR LAWYERS The lawyer who will be the speaker (or his or her primary support staff member) should build a relationship with this point of contact. Connect with the point of contact on LinkedIn. Find out the group’s speaker selection process and obtain their event calendar. Come to the group with a presentation or paper ready that targets their

membership.

HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDER Reseller – a company or person who purchases a host’s services at wholesale cost and then resells the space to customers. Shared hosting is the most cost effective solution, and generally the best option for small to medium-sized law firms. Dedicated hosting starts around $450.00 per month and generally isn’t necessary for most law firms. WHAT WILL A DOCUMENT MANAGEMENT SYSTEM DO FOR MY LAW FIRM?SEE MORE ON

STACEYEBURKE.COM

LAW FIRM MARKETING

Stacey Burke and her team act as outsourced marketing coordinators for small to medium sized law firms and legal vendors. We have successfully worked with law firms and other companies that do not employ a full-time marketing staff member. We have also worked with many law firms that employ marketing coordinators to integrate

additional ideas

LAW FIRM MARKETING SERVICES Stacey E. Burke, P.C. is known for creating unique, modern, and responsive web designs for lawyers and law firms across the country. When you work with us, we handle your website project from start to finish. We will design and develop your website, write unique content edited by a lawyer, and optimize your website for search engines. LAW FIRM MARKETING EXPERTS Amanda Ravandi. Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both HOW TO WELCOME YOUR NEW CLIENT A law firm’s primary objectives in developing and utilizing a new client welcome packet include (1) reinforcing the good decision the client made in hiring your law firm, (2) easing your client into the often new and unfamiliar world of the legal industry, and (3) providing all of the necessary information a client will need in one

place.

HOW TO WRITE A SPEAKER BIOGRAPHY Always write about yourself in the third person. Make it clear what the speech is going to be about to gather the right audience. Keep it brief at no more than 75 to 100 words, because if it’s too long simply won’t get read. List your current position and a brief mention of work history and experience. State academic qualifications,

awards

CHECKLIST FOR STARTING YOUR OWN LAW FIRM A law firm business card should make a statement, but be careful exactly what statement you are making. Select a pantone color for consistency of your law firm colors across all media. Print a small batch of 250 cards on the first go-round to make certain you are happy. I personally like a card printed on heavier stock as it feels

more

HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM Because of this, it’s important to review the subject case like a story within the case study and to avoid confusing technical ‘legal speak’ as much as you are able. Follow the classic narrative arc that details a rising action, climax, and resolution to create an

easy-to

HOW TO FIND SPEAKING OPPORTUNITIES FOR LAWYERS The lawyer who will be the speaker (or his or her primary support staff member) should build a relationship with this point of contact. Connect with the point of contact on LinkedIn. Find out the group’s speaker selection process and obtain their event calendar. Come to the group with a presentation or paper ready that targets their

membership.

HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDER Reseller – a company or person who purchases a host’s services at wholesale cost and then resells the space to customers. Shared hosting is the most cost effective solution, and generally the best option for small to medium-sized law firms. Dedicated hosting starts around $450.00 per month and generally isn’t necessary for most law firms. WHAT WILL A DOCUMENT MANAGEMENT SYSTEM DO FOR MY LAW FIRM?SEE MORE ON

STACEYEBURKE.COM

LAW FIRM MARKETING EXPERTS Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both the nonprofit and corporate worlds. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities.

STACEY E. BURKE

About Stacey. Master Strategist, Recovering Lawyer, and Well-Connected Boss Lady. Stacey Burke is the Founder and Owner of Stacey E. Burke, P.C. She is an award-winning lawyer and marketer who helps law firms of all sizes obtain new clients and increase their THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

CUSTOM ZOOM BACKGROUNDS FOR LAWYERS If your law firm is utilizing video conferencing to conduct business during this time, we’re here to help create a professional background for you. Utilizing your law firm’s logo and branding, we can create a custom Zoom background for you and your law firm for only $100. Fill out the contact form at the bottom of the page or email

lisa

AUTOMATION 101: ORGANIZING YOUR LAW FIRM EMAIL INBOX Step One: Create a folder under your inbox with the name of the listserv. Step Two: At the top of the screen, select “Tools” and then “Rules.”. Outlook will prompt you to choose “Create New Rule” or “Edit Existing Rule.”. You will need to select “Create New Rule.”. Step Three: Program the rule. Rule Name –

The rule name

WHAT WILL A DOCUMENT MANAGEMENT SYSTEM DO FOR MY LAW FIRM? In January of this year, I wrote a blog post describing what law firm document management software is, how it differs from case management software, and examples of document management software in the legal market today. Building upon that previous post, it is important to also discuss the advantages of having a document management system and what it can do for your law firm. CHOOSING A DATABASE FOR YOUR LAW FIRM Choosing a Database for your Law Firm. January 14, 2014 | Law Firm Management. he largest technological investment many law firms will make is in a database. Not only are databases expensive, but they also require untold man-hours to set up, implement, and maintain. A law firm’s existing corporate culture will change surrounding the

initial

WHAT HAPPENS AFTER YOU SUBMIT AN ARTICLE FOR PUBLICATION? In a previous blog, I discussed the importance of knowing the ins-and-outs of how to properly submit an article for publication—but what steps should you take once the article has been published?Many law firms put the bulk of their work into getting the article written, reviewed, edited, submitted, and published, assuming that once published, the work is done. WHAT TO ASK JOB APPLICANTS IN A LAW FIRM JOB INTERVIEW So after you ask some open-ended personal questions, assess the applicant’s professional skills and phone voice, and go through some job-specific questions, you’ll arrive at the compensation portion of your interview. I prefer to put the ball in the candidate’s court and ask them, “What sort of salary and/or benefits are you

expecting?”.

LAW FIRM MARKETING

Stacey Burke and her team act as outsourced marketing coordinators for small to medium sized law firms and legal vendors. We have successfully worked with law firms and other companies that do not employ a full-time marketing staff member. We have also worked with many law firms that employ marketing coordinators to integrate

additional ideas

LAW FIRM MARKETING EXPERTS Amanda Ravandi. Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both LAW FIRM MARKETING SERVICES Stacey E. Burke, P.C. is known for creating unique, modern, and responsive web designs for lawyers and law firms across the country. When you work with us, we handle your website project from start to finish. We will design and develop your website, write unique content edited by a lawyer, and optimize your website for search engines. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities. HOW TO WELCOME YOUR NEW CLIENT A law firm’s primary objectives in developing and utilizing a new client welcome packet include (1) reinforcing the good decision the client made in hiring your law firm, (2) easing your client into the often new and unfamiliar world of the legal industry, and (3) providing all of the necessary information a client will need in one

place.

THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM Because of this, it’s important to review the subject case like a story within the case study and to avoid confusing technical ‘legal speak’ as much as you are able. Follow the classic narrative arc that details a rising action, climax, and resolution to create an

easy-to

CHECKLIST FOR STARTING YOUR OWN LAW FIRM A law firm business card should make a statement, but be careful exactly what statement you are making. Select a pantone color for consistency of your law firm colors across all media. Print a small batch of 250 cards on the first go-round to make certain you are happy. I personally like a card printed on heavier stock as it feels

more

HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDER Reseller – a company or person who purchases a host’s services at wholesale cost and then resells the space to customers. Shared hosting is the most cost effective solution, and generally the best option for small to medium-sized law firms. Dedicated hosting starts around $450.00 per month and generally isn’t necessary for most law firms. HOW TO WRITE THE BEST TITLES FOR YOUR CONTENT Depending on who you ask, writing titles for your content may be the easiest or hardest part. Regardless of whether or not titles come to you naturally, it’s important to know the difference between a good title and a bad one.

LAW FIRM MARKETING

Stacey Burke and her team act as outsourced marketing coordinators for small to medium sized law firms and legal vendors. We have successfully worked with law firms and other companies that do not employ a full-time marketing staff member. We have also worked with many law firms that employ marketing coordinators to integrate

additional ideas

LAW FIRM MARKETING EXPERTS Amanda Ravandi. Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both LAW FIRM MARKETING SERVICES Stacey E. Burke, P.C. is known for creating unique, modern, and responsive web designs for lawyers and law firms across the country. When you work with us, we handle your website project from start to finish. We will design and develop your website, write unique content edited by a lawyer, and optimize your website for search engines. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities. HOW TO WELCOME YOUR NEW CLIENT A law firm’s primary objectives in developing and utilizing a new client welcome packet include (1) reinforcing the good decision the client made in hiring your law firm, (2) easing your client into the often new and unfamiliar world of the legal industry, and (3) providing all of the necessary information a client will need in one

place.

THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM Because of this, it’s important to review the subject case like a story within the case study and to avoid confusing technical ‘legal speak’ as much as you are able. Follow the classic narrative arc that details a rising action, climax, and resolution to create an

easy-to

CHECKLIST FOR STARTING YOUR OWN LAW FIRM A law firm business card should make a statement, but be careful exactly what statement you are making. Select a pantone color for consistency of your law firm colors across all media. Print a small batch of 250 cards on the first go-round to make certain you are happy. I personally like a card printed on heavier stock as it feels

more

HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDER Reseller – a company or person who purchases a host’s services at wholesale cost and then resells the space to customers. Shared hosting is the most cost effective solution, and generally the best option for small to medium-sized law firms. Dedicated hosting starts around $450.00 per month and generally isn’t necessary for most law firms. HOW TO WRITE THE BEST TITLES FOR YOUR CONTENT Depending on who you ask, writing titles for your content may be the easiest or hardest part. Regardless of whether or not titles come to you naturally, it’s important to know the difference between a good title and a bad one. LAW FIRM MARKETING EXPERTS Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both the nonprofit and corporate worlds. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities.

TESTIMONIALS

See what our clients are saying about Stacey E. Burke, P.C. Call us today to schedule a free consultation to learn about our marketing

services.

CONTACT US FOR A FREE CONSULTATION This field is for validation purposes and should be left unchanged. 448 W 19th St, #1010 Houston, TX 77008 . Phone: 713-714-8446 THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

HOW TO CREATE A CONTENT MARKETING STRATEGY Here are seven steps we recommend for planning, creating, and promoting exceptional and well-ranking law firm content: Lay out your goals: The first step in creating a content marketing strategy is to put into words the reasons why you want to create content. While potential benefits include increased website traffic, greater brand

recognition

ARIANA OCHOA

About Ariana. Legal Industry Veteran Who Finds Minutiae Soothing. Ariana Ochoa is a digital marketing specialist with Stacey E. Burke, P.C. She joined the company in 2020 and hit the ground running without much of a learning curve to climb after working for the Houston Bar Association (HBA) for over five years.

LISA HOPKINS

About Lisa. Perfectionistic Project Lead and Primary Client Liaison. Lisa Hopkins is the senior marketing consultant for Stacey E. Burke, P.C. She has worked with the company for over four years, and in that time has made herself an indispensable part of our day-to-day

operations.

HOW TO FIND SPEAKING OPPORTUNITIES FOR LAWYERS The lawyer who will be the speaker (or his or her primary support staff member) should build a relationship with this point of contact. Connect with the point of contact on LinkedIn. Find out the group’s speaker selection process and obtain their event calendar. Come to the group with a presentation or paper ready that targets their

membership.

5 REASONS WHY LAW FIRM WEBSITES SHOULD INCORPORATE FAQS Competitive Advantage. Not all law firms incorporate FAQs into their websites. One of the most fundamental advantages of offering these answers is the competitive advantage it provides over similar law firms. The American Bar Association posits that if a “potential client lands on a law firm website that answers the very question they

were

LAW FIRM MARKETING

Stacey Burke and her team act as outsourced marketing coordinators for small to medium sized law firms and legal vendors. We have successfully worked with law firms and other companies that do not employ a full-time marketing staff member. We have also worked with many law firms that employ marketing coordinators to integrate

additional ideas

LAW FIRM MARKETING EXPERTS Amanda Ravandi. Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both LAW FIRM MARKETING SERVICES Stacey E. Burke, P.C. is known for creating unique, modern, and responsive web designs for lawyers and law firms across the country. When you work with us, we handle your website project from start to finish. We will design and develop your website, write unique content edited by a lawyer, and optimize your website for search engines. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities. HOW TO WELCOME YOUR NEW CLIENT A law firm’s primary objectives in developing and utilizing a new client welcome packet include (1) reinforcing the good decision the client made in hiring your law firm, (2) easing your client into the often new and unfamiliar world of the legal industry, and (3) providing all of the necessary information a client will need in one

place.

THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM Because of this, it’s important to review the subject case like a story within the case study and to avoid confusing technical ‘legal speak’ as much as you are able. Follow the classic narrative arc that details a rising action, climax, and resolution to create an

easy-to

CHECKLIST FOR STARTING YOUR OWN LAW FIRM A law firm business card should make a statement, but be careful exactly what statement you are making. Select a pantone color for consistency of your law firm colors across all media. Print a small batch of 250 cards on the first go-round to make certain you are happy. I personally like a card printed on heavier stock as it feels

more

HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDER Reseller – a company or person who purchases a host’s services at wholesale cost and then resells the space to customers. Shared hosting is the most cost effective solution, and generally the best option for small to medium-sized law firms. Dedicated hosting starts around $450.00 per month and generally isn’t necessary for most law firms. HOW TO WRITE THE BEST TITLES FOR YOUR CONTENT Depending on who you ask, writing titles for your content may be the easiest or hardest part. Regardless of whether or not titles come to you naturally, it’s important to know the difference between a good title and a bad one.

LAW FIRM MARKETING

Stacey Burke and her team act as outsourced marketing coordinators for small to medium sized law firms and legal vendors. We have successfully worked with law firms and other companies that do not employ a full-time marketing staff member. We have also worked with many law firms that employ marketing coordinators to integrate

additional ideas

LAW FIRM MARKETING EXPERTS Amanda Ravandi. Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both LAW FIRM MARKETING SERVICES Stacey E. Burke, P.C. is known for creating unique, modern, and responsive web designs for lawyers and law firms across the country. When you work with us, we handle your website project from start to finish. We will design and develop your website, write unique content edited by a lawyer, and optimize your website for search engines. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities. HOW TO WELCOME YOUR NEW CLIENT A law firm’s primary objectives in developing and utilizing a new client welcome packet include (1) reinforcing the good decision the client made in hiring your law firm, (2) easing your client into the often new and unfamiliar world of the legal industry, and (3) providing all of the necessary information a client will need in one

place.

THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM Because of this, it’s important to review the subject case like a story within the case study and to avoid confusing technical ‘legal speak’ as much as you are able. Follow the classic narrative arc that details a rising action, climax, and resolution to create an

easy-to

CHECKLIST FOR STARTING YOUR OWN LAW FIRM A law firm business card should make a statement, but be careful exactly what statement you are making. Select a pantone color for consistency of your law firm colors across all media. Print a small batch of 250 cards on the first go-round to make certain you are happy. I personally like a card printed on heavier stock as it feels

more

HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDER Reseller – a company or person who purchases a host’s services at wholesale cost and then resells the space to customers. Shared hosting is the most cost effective solution, and generally the best option for small to medium-sized law firms. Dedicated hosting starts around $450.00 per month and generally isn’t necessary for most law firms. HOW TO WRITE THE BEST TITLES FOR YOUR CONTENT Depending on who you ask, writing titles for your content may be the easiest or hardest part. Regardless of whether or not titles come to you naturally, it’s important to know the difference between a good title and a bad one. LAW FIRM MARKETING EXPERTS Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both the nonprofit and corporate worlds. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities.

TESTIMONIALS

See what our clients are saying about Stacey E. Burke, P.C. Call us today to schedule a free consultation to learn about our marketing

services.

CONTACT US FOR A FREE CONSULTATION This field is for validation purposes and should be left unchanged. 448 W 19th St, #1010 Houston, TX 77008 . Phone: 713-714-8446 THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

HOW TO CREATE A CONTENT MARKETING STRATEGY Here are seven steps we recommend for planning, creating, and promoting exceptional and well-ranking law firm content: Lay out your goals: The first step in creating a content marketing strategy is to put into words the reasons why you want to create content. While potential benefits include increased website traffic, greater brand

recognition

ARIANA OCHOA

About Ariana. Legal Industry Veteran Who Finds Minutiae Soothing. Ariana Ochoa is a digital marketing specialist with Stacey E. Burke, P.C. She joined the company in 2020 and hit the ground running without much of a learning curve to climb after working for the Houston Bar Association (HBA) for over five years.

LISA HOPKINS

About Lisa. Perfectionistic Project Lead and Primary Client Liaison. Lisa Hopkins is the senior marketing consultant for Stacey E. Burke, P.C. She has worked with the company for over four years, and in that time has made herself an indispensable part of our day-to-day

operations.

HOW TO FIND SPEAKING OPPORTUNITIES FOR LAWYERS The lawyer who will be the speaker (or his or her primary support staff member) should build a relationship with this point of contact. Connect with the point of contact on LinkedIn. Find out the group’s speaker selection process and obtain their event calendar. Come to the group with a presentation or paper ready that targets their

membership.

5 REASONS WHY LAW FIRM WEBSITES SHOULD INCORPORATE FAQS Competitive Advantage. Not all law firms incorporate FAQs into their websites. One of the most fundamental advantages of offering these answers is the competitive advantage it provides over similar law firms. The American Bar Association posits that if a “potential client lands on a law firm website that answers the very question they

were

LAW FIRM MARKETING

Stacey Burke and her team act as outsourced marketing coordinators for small to medium sized law firms and legal vendors. We have successfully worked with law firms and other companies that do not employ a full-time marketing staff member. We have also worked with many law firms that employ marketing coordinators to integrate

additional ideas

LAW FIRM MARKETING EXPERTS Amanda Ravandi. Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both LAW FIRM MARKETING SERVICES Stacey E. Burke, P.C. is known for creating unique, modern, and responsive web designs for lawyers and law firms across the country. When you work with us, we handle your website project from start to finish. We will design and develop your website, write unique content edited by a lawyer, and optimize your website for search engines. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities. HOW TO WELCOME YOUR NEW CLIENT A law firm’s primary objectives in developing and utilizing a new client welcome packet include (1) reinforcing the good decision the client made in hiring your law firm, (2) easing your client into the often new and unfamiliar world of the legal industry, and (3) providing all of the necessary information a client will need in one

place.

THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM Because of this, it’s important to review the subject case like a story within the case study and to avoid confusing technical ‘legal speak’ as much as you are able. Follow the classic narrative arc that details a rising action, climax, and resolution to create an

easy-to

CHECKLIST FOR STARTING YOUR OWN LAW FIRM A law firm business card should make a statement, but be careful exactly what statement you are making. Select a pantone color for consistency of your law firm colors across all media. Print a small batch of 250 cards on the first go-round to make certain you are happy. I personally like a card printed on heavier stock as it feels

more

HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDERBEST WEBSITE HOSTING SERVICESCOST FOR WEBSITE HOSTINGWEB HOSTING SERVICEWEBSITE HOSTING AND

DESIGN

Reseller – a company or person who purchases a host’s services at wholesale cost and then resells the space to customers. Shared hosting is the most cost effective solution, and generally the best option for small to medium-sized law firms. Dedicated hosting starts around $450.00 per month and generally isn’t necessary for most law firms. HOW TO WRITE THE BEST TITLES FOR YOUR CONTENT Depending on who you ask, writing titles for your content may be the easiest or hardest part. Regardless of whether or not titles come to you naturally, it’s important to know the difference between a good title and a bad one.

LAW FIRM MARKETING

Stacey Burke and her team act as outsourced marketing coordinators for small to medium sized law firms and legal vendors. We have successfully worked with law firms and other companies that do not employ a full-time marketing staff member. We have also worked with many law firms that employ marketing coordinators to integrate

additional ideas

LAW FIRM MARKETING EXPERTS Amanda Ravandi. Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both LAW FIRM MARKETING SERVICES Stacey E. Burke, P.C. is known for creating unique, modern, and responsive web designs for lawyers and law firms across the country. When you work with us, we handle your website project from start to finish. We will design and develop your website, write unique content edited by a lawyer, and optimize your website for search engines. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities. HOW TO WELCOME YOUR NEW CLIENT A law firm’s primary objectives in developing and utilizing a new client welcome packet include (1) reinforcing the good decision the client made in hiring your law firm, (2) easing your client into the often new and unfamiliar world of the legal industry, and (3) providing all of the necessary information a client will need in one

place.

THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM Because of this, it’s important to review the subject case like a story within the case study and to avoid confusing technical ‘legal speak’ as much as you are able. Follow the classic narrative arc that details a rising action, climax, and resolution to create an

easy-to

CHECKLIST FOR STARTING YOUR OWN LAW FIRM A law firm business card should make a statement, but be careful exactly what statement you are making. Select a pantone color for consistency of your law firm colors across all media. Print a small batch of 250 cards on the first go-round to make certain you are happy. I personally like a card printed on heavier stock as it feels

more

HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDERBEST WEBSITE HOSTING SERVICESCOST FOR WEBSITE HOSTINGWEB HOSTING SERVICEWEBSITE HOSTING AND

DESIGN

Reseller – a company or person who purchases a host’s services at wholesale cost and then resells the space to customers. Shared hosting is the most cost effective solution, and generally the best option for small to medium-sized law firms. Dedicated hosting starts around $450.00 per month and generally isn’t necessary for most law firms. HOW TO WRITE THE BEST TITLES FOR YOUR CONTENT Depending on who you ask, writing titles for your content may be the easiest or hardest part. Regardless of whether or not titles come to you naturally, it’s important to know the difference between a good title and a bad one. LAW FIRM MARKETING EXPERTS Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both the nonprofit and corporate worlds. PORTFOLIO | STACEY E. BURKE, P.C. Portfolio. Stacey E. Burke, P.C.’s team of digital marketing professionals has helped law firms of all sizes practicing all kinds of law with a wide variety of marketing needs. Our award winning work has helped our clients expand into new markets, obtain more leads, and increase their recognition in both the public and legal communities.

TESTIMONIALS

See what our clients are saying about Stacey E. Burke, P.C. Call us today to schedule a free consultation to learn about our marketing

services.

CONTACT US FOR A FREE CONSULTATION This field is for validation purposes and should be left unchanged. 448 W 19th St, #1010 Houston, TX 77008 . Phone: 713-714-8446 THE STAGES OF NEW CASE INTAKE The Stages of New Case Intake. Every law firm has clients, and every law firm gets its clients from somewhere. The clients can arrive either as leads or as already signed clients. Either way, formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through

the cracks.

HOW TO CREATE A CONTENT MARKETING STRATEGY Here are seven steps we recommend for planning, creating, and promoting exceptional and well-ranking law firm content: Lay out your goals: The first step in creating a content marketing strategy is to put into words the reasons why you want to create content. While potential benefits include increased website traffic, greater brand

recognition

ARIANA OCHOA

About Ariana. Legal Industry Veteran Who Finds Minutiae Soothing. Ariana Ochoa is a digital marketing specialist with Stacey E. Burke, P.C. She joined the company in 2020 and hit the ground running without much of a learning curve to climb after working for the Houston Bar Association (HBA) for over five years.

LISA HOPKINS

About Lisa. Perfectionistic Project Lead and Primary Client Liaison. Lisa Hopkins is the senior marketing consultant for Stacey E. Burke, P.C. She has worked with the company for over four years, and in that time has made herself an indispensable part of our day-to-day

operations.

HOW TO FIND SPEAKING OPPORTUNITIES FOR LAWYERS The lawyer who will be the speaker (or his or her primary support staff member) should build a relationship with this point of contact. Connect with the point of contact on LinkedIn. Find out the group’s speaker selection process and obtain their event calendar. Come to the group with a presentation or paper ready that targets their

membership.

5 REASONS WHY LAW FIRM WEBSITES SHOULD INCORPORATE FAQS Competitive Advantage. Not all law firms incorporate FAQs into their websites. One of the most fundamental advantages of offering these answers is the competitive advantage it provides over similar law firms. The American Bar Association posits that if a “potential client lands on a law firm website that answers the very question they

were

LAW FIRM MARKETING

Stacey E. Burke, P.C. offers comprehensive law firm marketing for firms of all sizes. Contact us today for a free consultation. LAW FIRM MARKETING EXPERTS Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both the nonprofit and corporate worlds. LAW FIRM MARKETING SERVICES At Stacey E. Burke, P.C., we offer a wide range of law firm marketing services. Meet with one of our experts today to see how we can help. PORTFOLIO | STACEY E. BURKE, P.C. Disclaimer: Stacey E. Burke, P.C. created the items in its Portfolio as part of its consulting process. The images contained herein are the property of the companies they were created for, and are intended for demonstrative purposes only. HOW TO WELCOME YOUR NEW CLIENT No matter what type of practice you have or the size of your law firm, welcoming a new client in a meaningful way remains important. Kicking off someone’s first experience with your business provides an excellent opportunity to showcase your customer THE STAGES OF NEW CASE INTAKE Formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through the cracks. HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM When marketing your law firm, a quality case study can be an effective way to showcase the abilities of your attorneys both in and out of the

courtroom.

CHECKLIST FOR STARTING YOUR OWN LAW FIRM Well, you’ve done it. You’ve left your law firm and decided to open your own firm. And that idea that sounded so tantalizing while still a fantasy in your mind is now much more stressful when facing the real life decision making process that is staring you in the face. HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDERBEST WEBSITE HOSTING SERVICESCOST FOR WEBSITE HOSTINGWEB HOSTING SERVICEWEBSITE HOSTING AND

DESIGN

When launching a new website, deciding on a hosting provider can be a complicated sea to navigate. Hosting providers are a dime a dozen, and

determining

HOW TO WRITE THE BEST TITLES FOR YOUR CONTENT Depending on who you ask, writing titles for your content may be the easiest or hardest part. Regardless of whether or not titles come to you naturally, it’s important to know the difference between a good title and a bad one.

LAW FIRM MARKETING

Stacey E. Burke, P.C. offers comprehensive law firm marketing for firms of all sizes. Contact us today for a free consultation. LAW FIRM MARKETING EXPERTS Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both the nonprofit and corporate worlds. LAW FIRM MARKETING SERVICES At Stacey E. Burke, P.C., we offer a wide range of law firm marketing services. Meet with one of our experts today to see how we can help. PORTFOLIO | STACEY E. BURKE, P.C. Disclaimer: Stacey E. Burke, P.C. created the items in its Portfolio as part of its consulting process. The images contained herein are the property of the companies they were created for, and are intended for demonstrative purposes only. HOW TO WELCOME YOUR NEW CLIENT No matter what type of practice you have or the size of your law firm, welcoming a new client in a meaningful way remains important. Kicking off someone’s first experience with your business provides an excellent opportunity to showcase your customer THE STAGES OF NEW CASE INTAKE Formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through the cracks. HOW TO CREATE AN EFFECTIVE CASE STUDY FOR YOUR LAW FIRM When marketing your law firm, a quality case study can be an effective way to showcase the abilities of your attorneys both in and out of the

courtroom.

CHECKLIST FOR STARTING YOUR OWN LAW FIRM Well, you’ve done it. You’ve left your law firm and decided to open your own firm. And that idea that sounded so tantalizing while still a fantasy in your mind is now much more stressful when facing the real life decision making process that is staring you in the face. HOW TO CHOOSE A LAW FIRM WEBSITE HOSTING PROVIDERBEST WEBSITE HOSTING SERVICESCOST FOR WEBSITE HOSTINGWEB HOSTING SERVICEWEBSITE HOSTING AND

DESIGN

When launching a new website, deciding on a hosting provider can be a complicated sea to navigate. Hosting providers are a dime a dozen, and

determining

HOW TO WRITE THE BEST TITLES FOR YOUR CONTENT Depending on who you ask, writing titles for your content may be the easiest or hardest part. Regardless of whether or not titles come to you naturally, it’s important to know the difference between a good title and a bad one. LAW FIRM MARKETING EXPERTS Amanda Ravandi works with law firms around the country as the Social Media Marketing Manager for Stacey E. Burke, P.C. She holds a resume that ranges from teaching English in China to operating communications and public relations in both the nonprofit and corporate worlds. PORTFOLIO | STACEY E. BURKE, P.C. Disclaimer: Stacey E. Burke, P.C. created the items in its Portfolio as part of its consulting process. The images contained herein are the property of the companies they were created for, and are intended for demonstrative purposes only.

TESTIMONIALS

See what our clients are saying about Stacey E. Burke, P.C. Call us today to schedule a free consultation to learn about our marketing

services.

CONTACT US FOR A FREE CONSULTATION This field is for validation purposes and should be left unchanged. 448 W 19th St, #1010 Houston, TX 77008 . Phone: 713-714-8446 THE STAGES OF NEW CASE INTAKE Formal processes and procedures should be set in place for the handling of inbound leads and clients so that no potential business falls through the cracks.

ARIANA OCHOA

About Ariana. Legal Industry Veteran Who Finds Minutiae Soothing. Ariana Ochoa is a digital marketing specialist with Stacey E. Burke, P.C. She joined the company in 2020 and hit the ground running without much of a learning curve to climb after working for the Houston Bar Association (HBA) for over five years.

LISA HOPKINS

About Lisa. Perfectionistic Project Lead and Primary Client Liaison. Lisa Hopkins is the senior marketing consultant for Stacey E. Burke, P.C. She has worked with the company for over four years, and in that time has made herself an indispensable part of our day-to-day

operations.

HOW TO CREATE A CONTENT MARKETING STRATEGY Just as with our legal work, when it comes to law firm content marketing, planning in advance improves the execution. Taking the time to research, map out, and plan every aspect of each piece of content your law firm will produce makes it easier on the lawyers and/or other authors to be consistent with voice, timing, objectives, and

effectiveness.

HOW TO FIND SPEAKING OPPORTUNITIES FOR LAWYERS Speaking is one of the best ways to build a lawyer’s reputation and connect with people who may need your help. Speaking consistently at least once per month increases your credibility and visibility in both your local community and your expanded professional community. 5 REASONS WHY LAW FIRM WEBSITES SHOULD INCORPORATE FAQS Law Firm Website Design. Researching and implementing frequently asked questions across a law firm website is not an easy task. It requires patience, time, keyword research, and experience with inputting code into the backend of your website.

__ __

__

__

__

* Call 713-714-8446

* Contact Us

* Home

* Team

* Services

* Portfolio

* Testimonials

* Blog

__ MENU

Law Firm Marketing / Law Firm Infrastructure / Law Firm Excellence

BUSINESS

SOLUTIONS

FOR LAW

FIRMS

MEET STACEY

Stacey Burke and her team act as outsourced marketing coordinators for small to medium sized law firms and legal vendors. We have successfully worked with law firms and other companies that do not employ a full-time marketing staff member. We have also worked with many law firms that employ marketing coordinators to integrate additional ideas and to audit existing efforts.

Learn More

SERVICES

SOCIAL MEDIA

WEBSITE DESIGN

LAW FIRM BRANDING

DIGITAL MARKETING

EMAIL MARKETING

PRINT MARKETING

WHAT PEOPLE SAY

Multiple clients discuss working with the team at Stacey E. Burke. Client Jeff Raizner, shares kind words about the marketing work we've done for Raizner Slania LLP. Hunter Craft of Craft Law Firm, P.C. on what it's like to work with

Stacey Burke.

<

>

View All Testimonials

OUR WORK

As legal marketing experts, we've helped law firms of all sizes from across the country with a wide variety of marketing issues. Browse our portfolio to see how we have created, designed, and implemented successful and award winning legal marketing strategies.

View More Work

<

>

LATEST NEWS

by Lisa Hopkins March 05, 2020 HOW TO REACH MORE LAWYERS AND PROFESSIONALS WITH CO-BRANDED EMAILS

co-branded emails

by Elizabeth Flake February 25, 2020 HOW SEO CONTENT CAN BENEFIT YOUR LAW FIRM

Blogging / SEO

/ SEO Content

/ Website

/ website content

by Amanda Ravandi February 19, 2020 HOW TO STAY CONSISTENT WITH YOUR LAW FIRM’S CONTENT

Content / content

marketing /

Digital Marketing

/ Facebook

/ LinkedIn

/ Social Media

/ website

content

Read More News

Map Data

Map data ©2020

Map DataMap data ©2020

Map data ©2020

Terms of Use

Report a map error

Map

Terrain

Satellite

Labels

*

LOOKING FOR A NEW DIRECTION?

GET IN TOUCH

* Your name*

* Your e-mail*

* Phone

* Firm Name

* Your message*

* CAPTCHA

* Name

This field is for validation purposes and should be left unchanged. This iframe contains the logic required to handle Ajax powered

Gravity Forms.

1800 Bering

Drive, Suite 1010

Houston, TX 77057

Phone: 713-714-8446

FAX: 877-314-9990

info@staceyeburke.com

RECENT POSTS

* How to Reach More Lawyers and Professionals With Co-Branded Emails * How SEO Content Can Benefit Your Law Firm * How To Stay Consistent With Your Law Firm’s Content * Lawyers Should Use Listicles To Simplify Content * Why Your Law Firm Logo Colors Look Different in Print Format

SITEMAP

* Our Team

* Services

* Portfolio

* Testimonials

* Blog

* Contact Us

KEEP UP

__ __

__

__

__

Subscribe

To our Newsletter Send us an Email � Copyright 2020. All Rights Reserved.

* Privacy Policy

X

* Home

* Team

* Services

* Portfolio

* Testimonials

* Blog

__ __

__

__

__

__