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our team.
FULL SERVICE LUXURY HOTEL MARKETING AGENCY, NYC About us. Spherical is a boutique digital marketing agency for luxury and lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and communitymanagement.
DIGITAL MARKETING COMPANY PROJECTS & SELECT CLIENT LIST Working with the biggest names in hospitality, we design & develop websites, produce lifestyle content & manage social media strategies. COMPASS | HOTEL WEBSITE THEMES BY SPHERICAL Compass is the most advanced WordPress hotel framework in the world. Quick deploying and loaded with best practices, features, and technology, it is years of our best work poised to perform. Fully optimized by our SEO experts to leverage the power of search and drive traffic through organic search ranking, Compass is the perfect blendof style
TRAVEL & HOSPITALITY BLOG, NEW YORK Check out Spherical's Blog featuring interviews with hospitality insiders sharing their expertise in their fields and unique perspectives on the industry. CLIENT: PUBLIC HOTELS Spherical's approach to social media for PUBLIC Hotel was built on a unique concept to highlight the local surroundings, enhance hospitality and increase PUBLIC’s digital footprint. We shifted from a dependency on user generated content to producing original content both photo and video. Our approach to social goes without boundaries.CLIENT: AMANYARA
Amanyara. Amanyara is a crown jewel of the collection of Aman resorts – located on a remote set of shores in Turks & Caicos. The resort, rooted in wellness and luxury offers a variety of immersions and activities for individual and family travelers alike. 1km of private beach and rich marine life make Amanyara an ultimate location for nature discovery, tranquil retreats, and underwater EDITION HOTELS DIGITAL MARKETING CASE STUDY, GLOBAL EDITION needed a new brand-level website and social media presence that would highlight the distinct nature of each property, while tying in the major elements of the brand that stay the same across its portfolio. Spherical was tasked with designing and developing a global brand site for EDITION. On one site, we unified all global properties CLIENT: ROSEWOOD LIMITED EDITION Our Limited Edition campaign, featuring Rosewood’s annual collection of carefully curated experiences, invited travelers to embark on once-in-a-lifetime journeys spanning Asia, Europe, and the Americas. Showcased as 13 individual films, these transformative encounters introduce guests to global insiders—from award-winning chefs toliteral
RYAN DIGGINS ON BECOMING A HOTELIER Colorado property developer Ryan Diggins entered the hospitality world with a bang last year, opening the award-winning Ramble Hotel in Denver. Denver, Colorado, is booming. Cranes pierce the skyline—with its enviable Rocky Mountain backdrop—and the city’s cultural scene is undergoing a bona fide renaissance. SPHERICAL | FULL SERVICE HOSPITALITY MARKETING AGENCY IN NYCABOUTSERVICESPROJECTSBLOGCAREERSROSEWOOD LONDON Spherical is a boutique digital marketing agency for lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and community management. Meetour team.
FULL SERVICE LUXURY HOTEL MARKETING AGENCY, NYC About us. Spherical is a boutique digital marketing agency for luxury and lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and communitymanagement.
DIGITAL MARKETING COMPANY PROJECTS & SELECT CLIENT LIST Working with the biggest names in hospitality, we design & develop websites, produce lifestyle content & manage social media strategies. COMPASS | HOTEL WEBSITE THEMES BY SPHERICAL Compass is the most advanced WordPress hotel framework in the world. Quick deploying and loaded with best practices, features, and technology, it is years of our best work poised to perform. Fully optimized by our SEO experts to leverage the power of search and drive traffic through organic search ranking, Compass is the perfect blendof style
TRAVEL & HOSPITALITY BLOG, NEW YORK Check out Spherical's Blog featuring interviews with hospitality insiders sharing their expertise in their fields and unique perspectives on the industry. CLIENT: PUBLIC HOTELS Spherical's approach to social media for PUBLIC Hotel was built on a unique concept to highlight the local surroundings, enhance hospitality and increase PUBLIC’s digital footprint. We shifted from a dependency on user generated content to producing original content both photo and video. Our approach to social goes without boundaries.CLIENT: AMANYARA
Amanyara. Amanyara is a crown jewel of the collection of Aman resorts – located on a remote set of shores in Turks & Caicos. The resort, rooted in wellness and luxury offers a variety of immersions and activities for individual and family travelers alike. 1km of private beach and rich marine life make Amanyara an ultimate location for nature discovery, tranquil retreats, and underwater EDITION HOTELS DIGITAL MARKETING CASE STUDY, GLOBAL EDITION needed a new brand-level website and social media presence that would highlight the distinct nature of each property, while tying in the major elements of the brand that stay the same across its portfolio. Spherical was tasked with designing and developing a global brand site for EDITION. On one site, we unified all global properties CLIENT: ROSEWOOD LIMITED EDITION Our Limited Edition campaign, featuring Rosewood’s annual collection of carefully curated experiences, invited travelers to embark on once-in-a-lifetime journeys spanning Asia, Europe, and the Americas. Showcased as 13 individual films, these transformative encounters introduce guests to global insiders—from award-winning chefs toliteral
RYAN DIGGINS ON BECOMING A HOTELIER Colorado property developer Ryan Diggins entered the hospitality world with a bang last year, opening the award-winning Ramble Hotel in Denver. Denver, Colorado, is booming. Cranes pierce the skyline—with its enviable Rocky Mountain backdrop—and the city’s cultural scene is undergoing a bona fide renaissance. CLIENT: PUBLIC HOTELS Spherical's approach to social media for PUBLIC Hotel was built on a unique concept to highlight the local surroundings, enhance hospitality and increase PUBLIC’s digital footprint. We shifted from a dependency on user generated content to producing original content both photo and video. Our approach to social goes without boundaries. HOTEL WEB DESIGN & DIGITAL MARKETING SERVICES Social Media Strategy • Content Production • Community Management • Influencer Marketing • Paid Social • Reporting •. Production. Social Media Photography • Website Photography • Video Production •. Content Marketing. LUXURY HOTEL & RESORT WEBSITE DESIGN IN NEW YORK Websites. Our team of writers, photographers, designers, and technicians start with a simple mantra: Tell a great story. Putting substance first, and design next, our foundational approach is to develop an effective brand narrative that is a cohabitation of storyand
SOCIAL MEDIA & DIGITAL MARKETING AGENCY CAREERS IN NYC Careers. Spherical is a creative team of web designers, writers, developers, photographers, researchers, organizers, editors, data crunchers and social media gurus. Above all, we are travelers shaped by our diverse experiences and the belief that cultural connection is powerful. Being a boutique scale agency we don’t hire often, butwe’re
CREATIVE CONTENT STRATEGY & MARKETING AGENCY IN NYC We create content that is at once compelling to readers and deeply rooted in a strategy that ladders up to brand objectives. Our team of editors and writers works closely with our performance-marketing and web-development teams to ensure that our content is optimized for both brand-building and search demand. Editorial Strategy •. CLIENT: ROSEWOOD LIMITED EDITION The Rosewood Limited Edition campaign sent our production partner, Command Your Weather to 13 different Rosewood destinations across Asia, Europe, and the Americas to capture cinematic, high-quality video and photo assets optimized for social media platforms. LUXURY HOTEL CREATIVE MARKETING & WEB DESIGN AGENCY A collection of data-supported directives that sets a creative foundation for visual narratives, brand story, content strategies, and decisions across all digital interfaces. Our creative direction ensures brand continuity and a seamless experience from online to on-property. Digital Positioning. GANSEVOORT DIGITAL MARKETING CASE STUDY, GLOBAL Gansevoort operates four luxury hotels in New York City, Turks & Caicos and the Dominican Republic. The highly-stylized properties each made a splash when they opened, and the brand engaged Spherical to ensure its websites continued to function at high capacity. The strategy we implemented focused on branding, location, and services inthe ad
REFINERY HOTEL DIGITAL MARKETING CASE STUDY, NEW YORK Refinery Hotel Background. Once a millinery factory with a Prohibition-era tea room attached, Refinery Hotel opened in 2013 after a multi-million-dollar overhaul by Stonehill & Taylor, the architecture firm behind the NoMad and Ace Hotels. ADAM WALLACE ON EFFECTIVE AND MEANINGFUL HOTEL MARKETING Adam Wallace has been passionate about the hospitality industry since the beginning of his career, working at his family’s The Roger Smith Hotel in New York. It was there that he began exploring new ways for a hotel to reach its clientele. In the mid 2000s, he and The Roger Smith team saw fresh potential in the burgeoning world of social media. SPHERICAL | FULL SERVICE HOSPITALITY MARKETING AGENCY IN NYCABOUTSERVICESPROJECTSBLOGCAREERSROSEWOOD LONDON Spherical is a boutique digital marketing agency for lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and community management. Meetour team.
DIGITAL MARKETING COMPANY PROJECTS & SELECT CLIENT LISTHOSPITALITY MARKETING COMPANYHOSPITALITY MARKETING JOBSHOSPITALITY MARKETING CONSULTANTSMARKETING AND HOSPITALITY MANAGEMENTMARKETING IN HOSPITALITY INDUSTRYSALES AND MARKETING IN HOSPITALITY Working with the biggest names in hospitality, we design & develop websites, produce lifestyle content & manage social media strategies. FULL SERVICE LUXURY HOTEL MARKETING AGENCY, NYC About us. Spherical is a boutique digital marketing agency for luxury and lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and communitymanagement.
HOTEL WEB DESIGN & DIGITAL MARKETING SERVICES Social Media Strategy • Content Production • Community Management • Influencer Marketing • Paid Social • Reporting •. Production. Social Media Photography • Website Photography • Video Production •. Content Marketing. TRAVEL & HOSPITALITY BLOG, NEW YORK Check out Spherical's Blog featuring interviews with hospitality insiders sharing their expertise in their fields and unique perspectives on the industry. COMPASS | HOTEL WEBSITE THEMES BY SPHERICAL Compass is the most advanced WordPress hotel framework in the world. Quick deploying and loaded with best practices, features, and technology, it is years of our best work poised to perform. Fully optimized by our SEO experts to leverage the power of search and drive traffic through organic search ranking, Compass is the perfect blendof style
EDITION HOTELS DIGITAL MARKETING CASE STUDY, GLOBAL EDITION needed a new brand-level website and social media presence that would highlight the distinct nature of each property, while tying in the major elements of the brand that stay the same across its portfolio. Spherical was tasked with designing and developing a global brand site for EDITION. On one site, we unified all global propertiesCLIENT: AMANYARA
Amanyara. Amanyara is a crown jewel of the collection of Aman resorts – located on a remote set of shores in Turks & Caicos. The resort, rooted in wellness and luxury offers a variety of immersions and activities for individual and family travelers alike. 1km of private beach and rich marine life make Amanyara an ultimate location for nature discovery, tranquil retreats, and underwater GANSEVOORT DIGITAL MARKETING CASE STUDY, GLOBAL Gansevoort operates four luxury hotels in New York City, Turks & Caicos and the Dominican Republic. The highly-stylized properties each made a splash when they opened, and the brand engaged Spherical to ensure its websites continued to function at high capacity. The strategy we implemented focused on branding, location, and services inthe ad
CLIENT: DUPONT CIRCLE HOTEL A part of the well-known Doyle Collection, The Dupont Circle Hotel recently underwent a dramatic transformation in collaboration with world-renowned designers Martin Brudnizki and the New York-based Clodagh, bringing fresh style and sophistication to the nation’s capital. The Dupont Circle Hotel came to Spherical with a need for adigital
SPHERICAL | FULL SERVICE HOSPITALITY MARKETING AGENCY IN NYCABOUTSERVICESPROJECTSBLOGCAREERSROSEWOOD LONDON Spherical is a boutique digital marketing agency for lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and community management. Meetour team.
DIGITAL MARKETING COMPANY PROJECTS & SELECT CLIENT LISTHOSPITALITY MARKETING COMPANYHOSPITALITY MARKETING JOBSHOSPITALITY MARKETING CONSULTANTSMARKETING AND HOSPITALITY MANAGEMENTMARKETING IN HOSPITALITY INDUSTRYSALES AND MARKETING IN HOSPITALITY Working with the biggest names in hospitality, we design & develop websites, produce lifestyle content & manage social media strategies. FULL SERVICE LUXURY HOTEL MARKETING AGENCY, NYC About us. Spherical is a boutique digital marketing agency for luxury and lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and communitymanagement.
HOTEL WEB DESIGN & DIGITAL MARKETING SERVICES Social Media Strategy • Content Production • Community Management • Influencer Marketing • Paid Social • Reporting •. Production. Social Media Photography • Website Photography • Video Production •. Content Marketing. TRAVEL & HOSPITALITY BLOG, NEW YORK Check out Spherical's Blog featuring interviews with hospitality insiders sharing their expertise in their fields and unique perspectives on the industry. COMPASS | HOTEL WEBSITE THEMES BY SPHERICAL Compass is the most advanced WordPress hotel framework in the world. Quick deploying and loaded with best practices, features, and technology, it is years of our best work poised to perform. Fully optimized by our SEO experts to leverage the power of search and drive traffic through organic search ranking, Compass is the perfect blendof style
EDITION HOTELS DIGITAL MARKETING CASE STUDY, GLOBAL EDITION needed a new brand-level website and social media presence that would highlight the distinct nature of each property, while tying in the major elements of the brand that stay the same across its portfolio. Spherical was tasked with designing and developing a global brand site for EDITION. On one site, we unified all global propertiesCLIENT: AMANYARA
Amanyara. Amanyara is a crown jewel of the collection of Aman resorts – located on a remote set of shores in Turks & Caicos. The resort, rooted in wellness and luxury offers a variety of immersions and activities for individual and family travelers alike. 1km of private beach and rich marine life make Amanyara an ultimate location for nature discovery, tranquil retreats, and underwater GANSEVOORT DIGITAL MARKETING CASE STUDY, GLOBAL Gansevoort operates four luxury hotels in New York City, Turks & Caicos and the Dominican Republic. The highly-stylized properties each made a splash when they opened, and the brand engaged Spherical to ensure its websites continued to function at high capacity. The strategy we implemented focused on branding, location, and services inthe ad
CLIENT: DUPONT CIRCLE HOTEL A part of the well-known Doyle Collection, The Dupont Circle Hotel recently underwent a dramatic transformation in collaboration with world-renowned designers Martin Brudnizki and the New York-based Clodagh, bringing fresh style and sophistication to the nation’s capital. The Dupont Circle Hotel came to Spherical with a need for adigital
CREATIVE CONTENT STRATEGY & MARKETING AGENCY IN NYC We create content that is at once compelling to readers and deeply rooted in a strategy that ladders up to brand objectives. Our team of editors and writers works closely with our performance-marketing and web-development teams to ensure that our content is optimized for both brand-building and search demand. Editorial Strategy •. CLIENT: PUBLIC HOTELS Spherical's approach to social media for PUBLIC Hotel was built on a unique concept to highlight the local surroundings, enhance hospitality and increase PUBLIC’s digital footprint. We shifted from a dependency on user generated content to producing original content both photo and video. Our approach to social goes without boundaries. HERSHA IC DIGITAL MARKETING CASE STUDY, GLOBAL The exponential growth in SEO traffic has also led to more new users converting, increasing the collection’s overall revenue growth, helping reduce the overall dependency on OTA production . . 15x Growth in Keywords in First Year. 130x Growth in Keywords since 2015. +24%YoY Growth.
GANSEVOORT DIGITAL MARKETING CASE STUDY, GLOBAL Gansevoort. Gansevoort operates four luxury hotels in New York City, Turks & Caicos and the Dominican Republic. The highly-stylized properties each made a splash when they opened, and the brand engaged Spherical to ensure its websites continued to function at highcapacity.
PROVENANCE HOTELS DIGITAL MARKETING CASE STUDY, USA Provenance Hotels. A hospitality management company focused on creating memorable experiences, Provenance owns and manages 35 properties, creating a collection of unique, urban lifestyle hotels. The Provenance portfolio has come to reflect inspiration and delight, fostering visionaries and tastemakers. Its services and team advocatefor a
CLIENT: ROSEWOOD LIMITED EDITION Our Limited Edition campaign, featuring Rosewood’s annual collection of carefully curated experiences, invited travelers to embark on once-in-a-lifetime journeys spanning Asia, Europe, and the Americas. Showcased as 13 individual films, these transformative encounters introduce guests to global insiders—from award-winning chefs toliteral
REFINERY HOTEL DIGITAL MARKETING CASE STUDY, NEW YORK Refinery Hotel Background. Once a millinery factory with a Prohibition-era tea room attached, Refinery Hotel opened in 2013 after a multi-million-dollar overhaul by Stonehill & Taylor, the architecture firm behind the NoMad and Ace Hotels. ADAM WALLACE ON EFFECTIVE AND MEANINGFUL HOTEL MARKETING Adam Wallace has been passionate about the hospitality industry since the beginning of his career, working at his family’s The Roger Smith Hotel in New York. It was there that he began exploring new ways for a hotel to reach its clientele. In the mid 2000s, he and The Roger Smith team saw fresh potential in the burgeoning world of social media. AWAY'S JEN RUBIO ON TURNING A MULTI-BILLION DOLLAR Away’s Jen Rubio On Revolutionizing a Multi-Billion Dollar Industry. It all started with a broken suitcase in Zurich. Here’s how Jen Rubio, co-founder and chief brand officer of Away, is taking on the luggage industry. During a trip to Switzerland, Jen Rubio’s suitcase broke in the middle of Zurich Airport. Her clothes spilled out and she CEBO CAMPBELL ON WEB DESIGN’S INHERENT RHYTHM Structural composition is the most important element in creating rhythm in design. Together, space and element make the framework for your sound. This is where the proverbial needle hits the record. Visually, think in terms of rows and columns, making a grid of squares over a canvas or viewing frame. SPHERICAL | FULL SERVICE HOSPITALITY MARKETING AGENCY IN NYCABOUTSERVICESPROJECTSBLOGCAREERSROSEWOOD LONDON Spherical is a boutique digital marketing agency for lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and community management. Meetour team.
DIGITAL MARKETING COMPANY PROJECTS & SELECT CLIENT LISTHOSPITALITY MARKETING COMPANYHOSPITALITY MARKETING JOBSHOSPITALITY MARKETING CONSULTANTSMARKETING AND HOSPITALITY MANAGEMENTMARKETING IN HOSPITALITY INDUSTRYSALES AND MARKETING IN HOSPITALITY Working with the biggest names in hospitality, we design & develop websites, produce lifestyle content & manage social media strategies. FULL SERVICE LUXURY HOTEL MARKETING AGENCY, NYC About us. Spherical is a boutique digital marketing agency for luxury and lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and communitymanagement.
HOTEL WEB DESIGN & DIGITAL MARKETING SERVICES Social Media Strategy • Content Production • Community Management • Influencer Marketing • Paid Social • Reporting •. Production. Social Media Photography • Website Photography • Video Production •. Content Marketing. TRAVEL & HOSPITALITY BLOG, NEW YORK Check out Spherical's Blog featuring interviews with hospitality insiders sharing their expertise in their fields and unique perspectives on the industry. COMPASS | HOTEL WEBSITE THEMES BY SPHERICAL Compass is the most advanced WordPress hotel framework in the world. Quick deploying and loaded with best practices, features, and technology, it is years of our best work poised to perform. Fully optimized by our SEO experts to leverage the power of search and drive traffic through organic search ranking, Compass is the perfect blendof style
EDITION HOTELS DIGITAL MARKETING CASE STUDY, GLOBAL EDITION needed a new brand-level website and social media presence that would highlight the distinct nature of each property, while tying in the major elements of the brand that stay the same across its portfolio. Spherical was tasked with designing and developing a global brand site for EDITION. On one site, we unified all global propertiesCLIENT: AMANYARA
Amanyara. Amanyara is a crown jewel of the collection of Aman resorts – located on a remote set of shores in Turks & Caicos. The resort, rooted in wellness and luxury offers a variety of immersions and activities for individual and family travelers alike. 1km of private beach and rich marine life make Amanyara an ultimate location for nature discovery, tranquil retreats, and underwater GANSEVOORT DIGITAL MARKETING CASE STUDY, GLOBAL Gansevoort operates four luxury hotels in New York City, Turks & Caicos and the Dominican Republic. The highly-stylized properties each made a splash when they opened, and the brand engaged Spherical to ensure its websites continued to function at high capacity. The strategy we implemented focused on branding, location, and services inthe ad
CLIENT: DUPONT CIRCLE HOTEL A part of the well-known Doyle Collection, The Dupont Circle Hotel recently underwent a dramatic transformation in collaboration with world-renowned designers Martin Brudnizki and the New York-based Clodagh, bringing fresh style and sophistication to the nation’s capital. The Dupont Circle Hotel came to Spherical with a need for adigital
SPHERICAL | FULL SERVICE HOSPITALITY MARKETING AGENCY IN NYCABOUTSERVICESPROJECTSBLOGCAREERSROSEWOOD LONDON Spherical is a boutique digital marketing agency for lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and community management. Meetour team.
DIGITAL MARKETING COMPANY PROJECTS & SELECT CLIENT LISTHOSPITALITY MARKETING COMPANYHOSPITALITY MARKETING JOBSHOSPITALITY MARKETING CONSULTANTSMARKETING AND HOSPITALITY MANAGEMENTMARKETING IN HOSPITALITY INDUSTRYSALES AND MARKETING IN HOSPITALITY Working with the biggest names in hospitality, we design & develop websites, produce lifestyle content & manage social media strategies. FULL SERVICE LUXURY HOTEL MARKETING AGENCY, NYC About us. Spherical is a boutique digital marketing agency for luxury and lifestyle brands in hospitality and travel. We tell compelling stories for our clients through a creative, insights-driven approach to all things digital—from web design and development to content strategy and production to social media marketing and communitymanagement.
HOTEL WEB DESIGN & DIGITAL MARKETING SERVICES Social Media Strategy • Content Production • Community Management • Influencer Marketing • Paid Social • Reporting •. Production. Social Media Photography • Website Photography • Video Production •. Content Marketing. TRAVEL & HOSPITALITY BLOG, NEW YORK Check out Spherical's Blog featuring interviews with hospitality insiders sharing their expertise in their fields and unique perspectives on the industry. COMPASS | HOTEL WEBSITE THEMES BY SPHERICAL Compass is the most advanced WordPress hotel framework in the world. Quick deploying and loaded with best practices, features, and technology, it is years of our best work poised to perform. Fully optimized by our SEO experts to leverage the power of search and drive traffic through organic search ranking, Compass is the perfect blendof style
EDITION HOTELS DIGITAL MARKETING CASE STUDY, GLOBAL EDITION needed a new brand-level website and social media presence that would highlight the distinct nature of each property, while tying in the major elements of the brand that stay the same across its portfolio. Spherical was tasked with designing and developing a global brand site for EDITION. On one site, we unified all global propertiesCLIENT: AMANYARA
Amanyara. Amanyara is a crown jewel of the collection of Aman resorts – located on a remote set of shores in Turks & Caicos. The resort, rooted in wellness and luxury offers a variety of immersions and activities for individual and family travelers alike. 1km of private beach and rich marine life make Amanyara an ultimate location for nature discovery, tranquil retreats, and underwater GANSEVOORT DIGITAL MARKETING CASE STUDY, GLOBAL Gansevoort operates four luxury hotels in New York City, Turks & Caicos and the Dominican Republic. The highly-stylized properties each made a splash when they opened, and the brand engaged Spherical to ensure its websites continued to function at high capacity. The strategy we implemented focused on branding, location, and services inthe ad
CLIENT: DUPONT CIRCLE HOTEL A part of the well-known Doyle Collection, The Dupont Circle Hotel recently underwent a dramatic transformation in collaboration with world-renowned designers Martin Brudnizki and the New York-based Clodagh, bringing fresh style and sophistication to the nation’s capital. The Dupont Circle Hotel came to Spherical with a need for adigital
CREATIVE CONTENT STRATEGY & MARKETING AGENCY IN NYC We create content that is at once compelling to readers and deeply rooted in a strategy that ladders up to brand objectives. Our team of editors and writers works closely with our performance-marketing and web-development teams to ensure that our content is optimized for both brand-building and search demand. Editorial Strategy •. CLIENT: PUBLIC HOTELS Spherical's approach to social media for PUBLIC Hotel was built on a unique concept to highlight the local surroundings, enhance hospitality and increase PUBLIC’s digital footprint. We shifted from a dependency on user generated content to producing original content both photo and video. Our approach to social goes without boundaries. HERSHA IC DIGITAL MARKETING CASE STUDY, GLOBAL The exponential growth in SEO traffic has also led to more new users converting, increasing the collection’s overall revenue growth, helping reduce the overall dependency on OTA production . . 15x Growth in Keywords in First Year. 130x Growth in Keywords since 2015. +24%YoY Growth.
GANSEVOORT DIGITAL MARKETING CASE STUDY, GLOBAL Gansevoort. Gansevoort operates four luxury hotels in New York City, Turks & Caicos and the Dominican Republic. The highly-stylized properties each made a splash when they opened, and the brand engaged Spherical to ensure its websites continued to function at highcapacity.
PROVENANCE HOTELS DIGITAL MARKETING CASE STUDY, USA Provenance Hotels. A hospitality management company focused on creating memorable experiences, Provenance owns and manages 35 properties, creating a collection of unique, urban lifestyle hotels. The Provenance portfolio has come to reflect inspiration and delight, fostering visionaries and tastemakers. Its services and team advocatefor a
CLIENT: ROSEWOOD LIMITED EDITION Our Limited Edition campaign, featuring Rosewood’s annual collection of carefully curated experiences, invited travelers to embark on once-in-a-lifetime journeys spanning Asia, Europe, and the Americas. Showcased as 13 individual films, these transformative encounters introduce guests to global insiders—from award-winning chefs toliteral
REFINERY HOTEL DIGITAL MARKETING CASE STUDY, NEW YORK Refinery Hotel Background. Once a millinery factory with a Prohibition-era tea room attached, Refinery Hotel opened in 2013 after a multi-million-dollar overhaul by Stonehill & Taylor, the architecture firm behind the NoMad and Ace Hotels. ADAM WALLACE ON EFFECTIVE AND MEANINGFUL HOTEL MARKETING Adam Wallace has been passionate about the hospitality industry since the beginning of his career, working at his family’s The Roger Smith Hotel in New York. It was there that he began exploring new ways for a hotel to reach its clientele. In the mid 2000s, he and The Roger Smith team saw fresh potential in the burgeoning world of social media. AWAY'S JEN RUBIO ON TURNING A MULTI-BILLION DOLLAR Away’s Jen Rubio On Revolutionizing a Multi-Billion Dollar Industry. It all started with a broken suitcase in Zurich. Here’s how Jen Rubio, co-founder and chief brand officer of Away, is taking on the luggage industry. During a trip to Switzerland, Jen Rubio’s suitcase broke in the middle of Zurich Airport. Her clothes spilled out and she CEBO CAMPBELL ON WEB DESIGN’S INHERENT RHYTHM Structural composition is the most important element in creating rhythm in design. Together, space and element make the framework for your sound. This is where the proverbial needle hits the record. Visually, think in terms of rows and columns, making a grid of squares over a canvas or viewing frame.* ABOUT
* SERVICES
* PROJECTS
* BLOG
* Careers
__
* ABOUT
* SERVICES
* PROJECTS
* BLOG
* Careers
__
DESIGN. CONTENT. SOCIAL. SEARCH.INTRODUCING
A Design-Driven WordPress Hotel Website Framework For New PioneersHospitality
See The Designs
CREATIVE
CREATIVE
Unifying creative from start to finish ensures a continuous brand across multiple channels. It also makes for a brand enriched by the details. Every little decision means something. Every touchpoint ...Learn More
WEBSITES
WEBSITES
Our team of writers, photographers, designers, and technicians start with a simple mantra: Tell a great story. Putting substance first, and design next, our foundational approach is to develop an ...Learn More
PERFORMANCE
PERFORMANCE
Effective Search Marketing is the key connection between your target market, digital content, and direct booking. We measure and improve the value of every dollar spent on search marketing. How? By ...Learn More
PRODUCTION
PRODUCTION
Our ability to create a distinct style and tailored aesthetic for each client has been a cornerstone of our business since the very beginning. Spherical is recognized for beautiful, high-quality ...Learn More
CONTENT MARKETING
CONTENT MARKETING
Content is King, they say, and for good reason. It lets you tell your story—and all the stories important to you—in meaningful ways that encourage loyalty and brand advocacy while driving ...Learn More
SOCIAL
SOCIAL
Social media is a foundational element of a consumer's experience, especially in the hospitality and travel industries. Spherical's social media team creates timely, relevant and engaging content. We...
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SPHERICAL IS A BOUTIQUE DIGITAL MARKETING AGENCY FOR LIFESTYLE BRANDS IN HOSPITALITY AND TRAVEL. WE TELL COMPELLING STORIES FOR OUR CLIENTS THROUGH A CREATIVE, INSIGHTS-DRIVEN APPROACH TO ALL THINGS DIGITAL—FROM WEB DESIGN AND DEVELOPMENT TO CONTENT STRATEGY AND PRODUCTION TO SOCIAL MEDIA MARKETING AND COMMUNITY MANAGEMENT.Meet our team
* Global Luxury Brands* Operators
* Multi-property Lifestyle * Independent LuxuryFEATURED PROJECTS
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PROVENANCE HOTELS
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ROSEWOOD LONDON
*
ROSEWOOD SAN MIGUEL DE ALLENDE*
URBAN COWBOY
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PALISOCIETY
*
EDITION BROADSHEET
*
ARLO HOTELS
*
GANSEVOORT
*
HAKKASAN
*
PROPER HOTELS
*
PROVENANCE HOTELS
*
ROSEWOOD LONDON
*
ROSEWOOD SAN MIGUEL DE ALLENDE*
URBAN COWBOY
*
PALISOCIETY
*
EDITION BROADSHEET
*
ARLO HOTELS
*
GANSEVOORT
*
HAKKASAN
*
PROPER HOTELS
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