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LOCAL LISTINGS: LISTINGS MANAGEMENT FOR ENTERPRISE Local Listings is built to simplify local marketing while helping multi-location brands increase exposure to consumers on critical search engines and directories. Beyond Rio SEO’s technology, its clients also receive full-service support, providing peace of mind with a single source of truth to enable and deploy local data changes. LOCAL CONSUMER SEARCH BEHAVIOR TRENDS MARCH 2021 UPDATESEE MORE ONRIOSEO.COM
GOOGLE'S NEW RANKING ALGORITHM: WHAT TO EXPECT IN 2021 Google is once again making changes to its ranking algorithm “for a better web”. Starting in 2021, a user’s experience with a web page will play a crucial role in determining page ranking. In other words, if Google perceives a user’s interaction with a web page is poor, the page ranking will drop. The announcement comes on the heels ofLOCAL MANAGER
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HOW TO OPTIMIZE FOR THE GOOGLE LOCAL 3-PACK The Google Local 3-Pack is an incredibly valuable piece of real estate for local businesses, especially in competitive local markets. Displayed prominently at or near the top of the search results page, the Local Pack contains all of the information a motivated mobile consumer needs to take action and fulfill their immediate need. LOCAL MARKETING PLATFORM FOR ENTERPRISE BRANDS Harness the power of our proprietary technology on a service-centric platform designed to drive visibility, conversions, and revenue across endless locations. Rio SEO’s Open Local Platform is proven to drive online visibility for enterprise brands, engage consumers throughout the local search ecosystem, and win local business at scale. OPEN LOCAL PLATFORM: LOCAL MARKETING SOLUTION Rio SEO’s Open Local Platform is an innovative suite of proven local marketing products that work together seamlessly to achieve your local marketing goals. The Open Local Platform is extending the reach of leading enterprise brands, driving tangible, measurable results and ensuring meaningful customer interactions across the brand’s local LOCAL MANAGER: LOCAL MARKETING TOOLS Rio SEO’s Open Local Platform is proven to drive online visibility for enterprise brands, engage consumers throughout the local search ecosystem, and win local business at scale. Its comprehensive, seamlessly integrated suite of turnkey local marketing solutions and reputation management tools are proven to increase brand visibilityacross
LOCAL LISTINGS: LISTINGS MANAGEMENT FOR ENTERPRISE Local Listings is built to simplify local marketing while helping multi-location brands increase exposure to consumers on critical search engines and directories. Beyond Rio SEO’s technology, its clients also receive full-service support, providing peace of mind with a single source of truth to enable and deploy local data changes. LOCAL CONSUMER SEARCH BEHAVIOR TRENDS MARCH 2021 UPDATESEE MORE ONRIOSEO.COM
GOOGLE'S NEW RANKING ALGORITHM: WHAT TO EXPECT IN 2021 Google is once again making changes to its ranking algorithm “for a better web”. Starting in 2021, a user’s experience with a web page will play a crucial role in determining page ranking. In other words, if Google perceives a user’s interaction with a web page is poor, the page ranking will drop. The announcement comes on the heels ofLOCAL MANAGER
Independent Retailers. Click here to reset your password. If you don’t have an account, or have questions about your current account, please contact your store owner or store contact. Store owners and others serving as contacts for account set up should contact the Customer Support Services (CSS) for account questions: 1-800-852-6060Option 2.
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RIO SEO
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HOW TO OPTIMIZE FOR THE GOOGLE LOCAL 3-PACK The Google Local 3-Pack is an incredibly valuable piece of real estate for local businesses, especially in competitive local markets. Displayed prominently at or near the top of the search results page, the Local Pack contains all of the information a motivated mobile consumer needs to take action and fulfill their immediate need. OPEN LOCAL PLATFORM: LOCAL MARKETING SOLUTION Rio SEO’s Open Local Platform was selected as the winner of the “Best SEO Platform” award in the 2020 MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry. LOCAL LISTINGS: LISTINGS MANAGEMENT FOR ENTERPRISE Local Listings is built to simplify local marketing while helping multi-location brands increase exposure to consumers on critical search engines and directories. Beyond Rio SEO’s technology, its clients also receive full-service support, providing peace of mind with a single source of truth to enable and deploy local data changes. LOCAL PAGES: OPTIMIZED LOCAL LANDING PAGES Rio SEO’s Local Pages are responsive and power-packed with schema best practices, customized design elements, and engaging CTAs for a gratifying search experience. Each landing page not only ensures ranking results that get your locations found but is designed to create interactions that convert customers. Connect with customers byseamlessly
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LOCAL REPORTING: ANALYTICS SUITE FOR ENTERPRISE Until now. Rio SEO’s Local Reporting provides advanced analytics that track every local interaction with your brand. This arms marketers with the critical data they need to measure ROI and performance of their marketing programs. With Local Reporting, you now have complete visibility into brand interactions driving customers toyour doorstep.
2020 GOOGLE MY BUSINESS INSIGHTS STUDY An In-Depth Analysis of Google My Business Insights Trends in 2020. COVID-19 shook the global economy, and local search metrics reflect that impact right down to the individual store level. As the pandemic began to affect North America in early 2020, we saw an immediate impact on 400 global enterprise organizations with more than 200,000+brand
LOCAL CONSUMER SEARCH BEHAVIOR TRENDS MARCH 2021 UPDATE Decreased search interest in February reversed as March brought about gains for every local search metric. Financial services consumers are searching, viewing, and taking action as financial strain begins to lift for some. This could be in part because the unemployment rate was down to 6% in March 2021 from its high of 17.3% in April 2020. THE VALUE OF SPECIALTY PAGES FOR MULTI-LOCATION BUSINESSES Rio SEO offers specialty pages to help clients increase visibility in specialty niche categories. Many clients have seen organic traffic gains from 5% to 10%+ year-over-year, along with increases in conversions (clicks for directions and store phone calls). One of our clients, which is a major pet retailer, has seen even more dramaticresults
5 SEO TRENDS YOU CAN’T IGNORE IN 2021 BY PRMENTION Activate Voice search. Another trend you can’t ignore is voice search. Voice search is not new as back in 2016, it accounted for 1 in 5 Google searches on Android. But its popularity will only grow in 2021. It is projected that voice retail will hit a whopping $40 billion in the U.S. by 2022. One of the main reasons for itspopularity is the
LOCAL SEARCH OPTIMIZER Use the Lat/Lng above for Driving Directions: Yes No. Email: Web Site:Location Links:
LOCAL MARKETING PLATFORM FOR ENTERPRISE BRANDS Leading local marketing platform for enterprise brands, providing an integrated suite of local SEO and reputation management tools to increase brand visibility. OPEN LOCAL PLATFORM: LOCAL MARKETING SOLUTION Rio SEO’s Open Local Platform was selected as the winner of the “Best SEO Platform” award in the 2020 MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry. LOCAL MANAGER: LOCAL MARKETING TOOLS Driving visibility and engagement for multi-location brands. Rio SEO’s Open Local Platform is proven to drive online visibility for enterprise brands, engage consumers throughout the local search ecosystem, and win local business at scale. LOCAL REVIEWS: REPUTATION MANAGEMENT SOFTWARE Enterprise reputation management software to grow and protect your brand's reputation at scale across all locations and platforms from a centralized dashboard. 2020 GOOGLE MY BUSINESS INSIGHTS STUDY COVID-19 shook the global economy, and local search metrics reflect that impact right down to the individual store level. As the pandemic began to affect North America in early 2020, we saw an immediate impact on 400 global enterprise organizations with more than 200,000+ brand locations we monitor. AUTOMATED LOCAL SEO AND LOCATION FINDER SOFTWARE Rio SEO powers store finder software, mobile store finder software, and local business listing management software. Rio SEO offers Automated Local SEO services to multi-location businesses allowing them to optimize, distribute, and claim their local listings in Google, Yahoo, Bing, Infogroup® expressupdate, Neustar® Localeze®, Acxiom™, Factual™, Yext, Social Networks and other online LOCAL CONSUMER SEARCH BEHAVIOR TRENDS MARCH 2021 UPDATESEE MORE ONRIOSEO.COM
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Sign into your account. Username. Password 7 PHRASES TO USE WHEN REPLYING TO CUSTOMER COMPLAINTSSEE MORE ONRIOSEO.COM
LOCAL MARKETING PLATFORM FOR ENTERPRISE BRANDS Leading local marketing platform for enterprise brands, providing an integrated suite of local SEO and reputation management tools to increase brand visibility. OPEN LOCAL PLATFORM: LOCAL MARKETING SOLUTION Rio SEO’s Open Local Platform was selected as the winner of the “Best SEO Platform” award in the 2020 MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry. LOCAL MANAGER: LOCAL MARKETING TOOLS Driving visibility and engagement for multi-location brands. Rio SEO’s Open Local Platform is proven to drive online visibility for enterprise brands, engage consumers throughout the local search ecosystem, and win local business at scale. LOCAL REVIEWS: REPUTATION MANAGEMENT SOFTWARE Enterprise reputation management software to grow and protect your brand's reputation at scale across all locations and platforms from a centralized dashboard. 2020 GOOGLE MY BUSINESS INSIGHTS STUDY COVID-19 shook the global economy, and local search metrics reflect that impact right down to the individual store level. As the pandemic began to affect North America in early 2020, we saw an immediate impact on 400 global enterprise organizations with more than 200,000+ brand locations we monitor. AUTOMATED LOCAL SEO AND LOCATION FINDER SOFTWARE Rio SEO powers store finder software, mobile store finder software, and local business listing management software. Rio SEO offers Automated Local SEO services to multi-location businesses allowing them to optimize, distribute, and claim their local listings in Google, Yahoo, Bing, Infogroup® expressupdate, Neustar® Localeze®, Acxiom™, Factual™, Yext, Social Networks and other online LOCAL CONSUMER SEARCH BEHAVIOR TRENDS MARCH 2021 UPDATESEE MORE ONRIOSEO.COM
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OUR STORY | RIO SEO
Rio SEO® is the leading provider of an all-in-one local marketing platform proven to increase online visibility, grow e-commerce, and drive in-store revenue for enterprise brands worldwide. In today’s competitive, data-driven local market, sophisticated search technology and rapidly evolving consumer behavior are making the local landscape more fragmented, complex, and difficult to navigate. GOOGLE'S JUNE 2021 CORE UPDATE: WHAT THIS MEANS FOR A few times a year, Google rolls out core updates, which are often noticeable to businesses and can impact search rankings. These core updates aim to provide the best search experience possible, and deliver on Google’s “mission to present relevant and authoritative content to searchers”. LOCAL PAGES: OPTIMIZED LOCAL LANDING PAGES Put your office, restaurant, branch, store, or service areas within your customer’s reach with our locator software. Our locator goes beyond brick and mortar for businesses without physical locations to display specialty offerings, dealers, and service agents at multi-geographic levels. LOCAL REPORTING: ANALYTICS SUITE FOR ENTERPRISE Driving visibility and engagement for multi-location brands. Rio SEO’s Open Local Platform is proven to drive online visibility for enterprise brands, engage consumers throughout the local search ecosystem, and win local business at scale. LOCAL REVIEWS: REPUTATION MANAGEMENT SOFTWARE Enterprise reputation management software to grow and protect your brand's reputation at scale across all locations and platforms from a centralized dashboard. AUTOMATED LOCAL SEO AND LOCATION FINDER SOFTWARE Rio SEO powers store finder software, mobile store finder software, and local business listing management software. Rio SEO offers Automated Local SEO services to multi-location businesses allowing them to optimize, distribute, and claim their local listings in Google, Yahoo, Bing, Infogroup® expressupdate, Neustar® Localeze®, Acxiom™, Factual™, Yext, Social Networks and other online CONTACT US | RIO SEO Contact us today to learn more about the leading local marketing platform for enterprise brands. RIO SEO - LOCAL SEARCH OPTIMIZER Sign into your account: Username: Password: Forgot your password? Sign into your account: Username: Password: Forgot your password? THE VALUE OF SPECIALTY PAGES FOR MULTI-LOCATION BUSINESSES In this post, we will discuss the value of specialty pages for multi-location brands as well as examples of specialty pages inaction.
LOCAL SEARCH OPTIMIZER Use the Lat/Lng above for Driving Directions: Yes No. Email: Web Site:Location Links:
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