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THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISING Utilise different display furniture, such as mannequins, racks and shelves — whichever suits the product you’re merchandising — and bear in mind that focal points boost sales by a reported 229 percent, so ensure you effectively direct your shoppers when they enter your store. You should also incorporate the ‘Pyramid Principle’ or HOW SHOPPING HAS CHANGED OVER THE YEARS [INFOGRAPHIC How Shopping Has Changed Over the Years The rise of the internet and the proliferation of mobile devices has changed the way shoppers shop, and today's leading-edge retailers are changing molding their shopping experiences to match with much different consumer values and expectations. From the trend of subscription boxes to the 3 BRAND PERCEPTION QUESTIONS THAT ACTUALLY REVEAL WHAT They have a history of providing you with the information needed to best sell the brands, products and services you are selling. Every brand awareness survey is individually created based on your particular retail business, but there are three questions that shouldbe
THE SCIENCE OF SENSORY MARKETING IN RETAIL [INFOGRAPHIC The Science of Sensory Marketing in Retail Feb 14 2018. Talitha Loftus. Marketing Manager. A huge part of the in-store shopping experience lies in the atmosphere and environment of the space itself, and the science behind store design and atmospherics makes a difference felt throughout the shopping journey. RETAILNEXT | COMPREHENSIVE IN-STORE ANALYTICSOCCUPANCY (NEW!)SOLUTIONSHOW IT WORKSCUSTOMERSABOUTTRAFFIC 2.0 Learn More. Keep shoppers safe. Ensure consumer health and safety with the Aurora sensor for all-in-one location analytics. Learn More. Remote Observation. Remotely gain visibility into store standards and execution. Read How. Truly understand your shoppers’ connected journey. Connect online and in-store shopping behavior data. 10 WAYS TECHNOLOGY IMPROVES YOUR RETAIL BUSINESS 4 – Technology Makes Your Store Energy Efficient. Smart thermostats, sensors, and LED lights require a significant investment. However, they will also save you hundreds of dollars on a monthly basis. A report by McKinsey & Company showed that utilities consume around 10 percent of the total operating costs for retail stores. HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAIL Establishing a great workplace culture in a retail business is all about listening to and valuing your customers. You also need to work out what your business stands for and then help all of your team members to understand and adopt that vision. About the writer: Rachel Jackson is a mother of two beautiful boys. 8 CONTENT MARKETING IDEAS FOR RETAIL BRANDS Many people think that content marketing is useless for retail stores. They can’t be more wrong! Fun, engaging posts and guides can help you find new audiences, boost brand awareness, credibility and most importantly – they can bring in sales. Smart content marketing helps your business flourish. Communication has always been vital for any RETAIL MARKET RESEARCH FOR OPENING YOUR FIRST STORE (AND Market research is defined as the data you gather about the industry you’re about to enter, your competitors and your target audience. This is one of the most significant ways to make retail partnerships, offer functional products, create an effective marketing strategy, establish competitive prices, and develop your unique sellingproposition.
THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISING Utilise different display furniture, such as mannequins, racks and shelves — whichever suits the product you’re merchandising — and bear in mind that focal points boost sales by a reported 229 percent, so ensure you effectively direct your shoppers when they enter your store. You should also incorporate the ‘Pyramid Principle’ or HOW SHOPPING HAS CHANGED OVER THE YEARS [INFOGRAPHIC How Shopping Has Changed Over the Years The rise of the internet and the proliferation of mobile devices has changed the way shoppers shop, and today's leading-edge retailers are changing molding their shopping experiences to match with much different consumer values and expectations. From the trend of subscription boxes to the 3 BRAND PERCEPTION QUESTIONS THAT ACTUALLY REVEAL WHAT They have a history of providing you with the information needed to best sell the brands, products and services you are selling. Every brand awareness survey is individually created based on your particular retail business, but there are three questions that shouldbe
THE SCIENCE OF SENSORY MARKETING IN RETAIL [INFOGRAPHIC The Science of Sensory Marketing in Retail Feb 14 2018. Talitha Loftus. Marketing Manager. A huge part of the in-store shopping experience lies in the atmosphere and environment of the space itself, and the science behind store design and atmospherics makes a difference felt throughout the shopping journey. LEADERSHIP GOALS FOR THE SUCCESSFUL RETAILER Nothing comes easy in retail, but the work and the results you try to achieve by leading your team towards high achievements shall reward you with a lot more opportunities, benefits and long-term stability, so start raising your personal and professional standards and start setting and executing your leadership goals now. 8 RETAIL MARKETING STRATEGIES TO DRIVE SALES 2 – Motivate your employees with better wages and compensation packages. Your employees are your retail business’ brand ambassadors, and you need to give them incentives in order to get the best results. When you compensate your employees properly, you can create an exceptional impression on your customers with memorableexperiences.
HOW TO INCORPORATE BUY ONLINE SHIP TO STORE (BOSS) IN YOUR The first step to adding a ‘buy online ship to store’ capability to your business is just getting your inventory systems strong enough to track your data everywhere. All your locations, including retail and warehousing, need to be able to share information, and your dashboards should be clear. Start with online sales and POS data sothat
HOW TO PROMOTE YOUR RETAIL BUSINESS ON SOCIAL MEDIA 2 – Improve your content. High-quality content, both visual and textual, is half of the success of your product. And working hard on your content is a thing you must do both for your website and all your social media accounts. Video promotions rule the marketing world right now. People want to see engaging content, and video marketing offers HOW INDUSTRY 4.0 IS TRANSFORMING THE RETAIL SECTOR Here are five ways Industry 4.0 is poised to change retail. 1. Robotics Speed up Delivery. Robotics in retail is still in the earliest stages of development, which currently makes most robotic solutions unavailable to small retailers. Retail giants like Walmart and Amazon, however, are already using robots to speed up theirdelivery system s.
7 EXAMPLES OF RETAILERS MAKING USE OF AUGMENTED REALITY 7 – Lego. Lego is tactical in using AR-technology for its product. In 2008, it teamed with Metaio to create an app that enables its buyers to see what a Lego construction would be like after completion. Lego Digital Box (LDB), as it is called, is a box that kids can put in front of an AR-enabled display to see an actual construction of the HOW SHOPPING HAS CHANGED OVER THE YEARS [INFOGRAPHIC How Shopping Has Changed Over the Years The rise of the internet and the proliferation of mobile devices has changed the way shoppers shop, and today's leading-edge retailers are changing molding their shopping experiences to match with much different consumer values and expectations. From the trend of subscription boxes to the GAPS BETWEEN SHOPPERS & RETAILERS PERSIST Retailers don’t understand what matters most to shoppers. Retailers are experiencing a disconnect between strategy and tactics and what shoppers want most, such as consistent pricing across channels and the ability to make returns regardless of the channel where the initial purchase was made. Seventy-nine percent of shoppers reported pricing 10 SMALL RETAIL BUSINESS IDEAS TO ROCK INSTAGRAM 9 -Do Affiliate Marketing. Affiliate marketing gives both brands and influencers the opportunity to work closely together. It is an amazing sales channel for online retailers. The scheme is quite simple. Your main task is to share affiliate links to products with the use of your Instagram account and Instagram Story. THE DIFFERENCE BETWEEN ACCURACY AND VARIANCE Accuracy is the proximity of the machine-counted metrics to the genuine traffic that went through the store (after all, there is a real number of people who went through the store, and that’s what we’re seeking to determine). Variance is simply of an indicator of whether or not the system behaves consistently. It might be highlyinaccurate
RETAILNEXT | COMPREHENSIVE IN-STORE ANALYTICSOCCUPANCY (NEW!)SOLUTIONSHOW IT WORKSCUSTOMERSABOUTTRAFFIC 2.0 Learn More. Keep shoppers safe. Ensure consumer health and safety with the Aurora sensor for all-in-one location analytics. Learn More. Remote Observation. Remotely gain visibility into store standards and execution. Read How. Truly understand your shoppers’ connected journey. Connect online and in-store shopping behavior data. 10 WAYS TECHNOLOGY IMPROVES YOUR RETAIL BUSINESS 4 – Technology Makes Your Store Energy Efficient. Smart thermostats, sensors, and LED lights require a significant investment. However, they will also save you hundreds of dollars on a monthly basis. A report by McKinsey & Company showed that utilities consume around 10 percent of the total operating costs for retail stores. HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAIL Establishing a great workplace culture in a retail business is all about listening to and valuing your customers. You also need to work out what your business stands for and then help all of your team members to understand and adopt that vision. About the writer: Rachel Jackson is a mother of two beautiful boys. 8 CONTENT MARKETING IDEAS FOR RETAIL BRANDS Many people think that content marketing is useless for retail stores. They can’t be more wrong! Fun, engaging posts and guides can help you find new audiences, boost brand awareness, credibility and most importantly – they can bring in sales. Smart content marketing helps your business flourish. Communication has always been vital for any RETAIL MARKET RESEARCH FOR OPENING YOUR FIRST STORE (AND Market research is defined as the data you gather about the industry you’re about to enter, your competitors and your target audience. This is one of the most significant ways to make retail partnerships, offer functional products, create an effective marketing strategy, establish competitive prices, and develop your unique sellingproposition.
THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISING Utilise different display furniture, such as mannequins, racks and shelves — whichever suits the product you’re merchandising — and bear in mind that focal points boost sales by a reported 229 percent, so ensure you effectively direct your shoppers when they enter your store. You should also incorporate the ‘Pyramid Principle’ or HOW SHOPPING HAS CHANGED OVER THE YEARS [INFOGRAPHIC How Shopping Has Changed Over the Years The rise of the internet and the proliferation of mobile devices has changed the way shoppers shop, and today's leading-edge retailers are changing molding their shopping experiences to match with much different consumer values and expectations. From the trend of subscription boxes to the 3 BRAND PERCEPTION QUESTIONS THAT ACTUALLY REVEAL WHAT They have a history of providing you with the information needed to best sell the brands, products and services you are selling. Every brand awareness survey is individually created based on your particular retail business, but there are three questions that shouldbe
THE SCIENCE OF SENSORY MARKETING IN RETAIL [INFOGRAPHIC The Science of Sensory Marketing in Retail Feb 14 2018. Talitha Loftus. Marketing Manager. A huge part of the in-store shopping experience lies in the atmosphere and environment of the space itself, and the science behind store design and atmospherics makes a difference felt throughout the shopping journey. RETAILNEXT | COMPREHENSIVE IN-STORE ANALYTICSOCCUPANCY (NEW!)SOLUTIONSHOW IT WORKSCUSTOMERSABOUTTRAFFIC 2.0 Learn More. Keep shoppers safe. Ensure consumer health and safety with the Aurora sensor for all-in-one location analytics. Learn More. Remote Observation. Remotely gain visibility into store standards and execution. Read How. Truly understand your shoppers’ connected journey. Connect online and in-store shopping behavior data. 10 WAYS TECHNOLOGY IMPROVES YOUR RETAIL BUSINESS 4 – Technology Makes Your Store Energy Efficient. Smart thermostats, sensors, and LED lights require a significant investment. However, they will also save you hundreds of dollars on a monthly basis. A report by McKinsey & Company showed that utilities consume around 10 percent of the total operating costs for retail stores. HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAIL Establishing a great workplace culture in a retail business is all about listening to and valuing your customers. You also need to work out what your business stands for and then help all of your team members to understand and adopt that vision. About the writer: Rachel Jackson is a mother of two beautiful boys. 8 CONTENT MARKETING IDEAS FOR RETAIL BRANDS Many people think that content marketing is useless for retail stores. They can’t be more wrong! Fun, engaging posts and guides can help you find new audiences, boost brand awareness, credibility and most importantly – they can bring in sales. Smart content marketing helps your business flourish. Communication has always been vital for any RETAIL MARKET RESEARCH FOR OPENING YOUR FIRST STORE (AND Market research is defined as the data you gather about the industry you’re about to enter, your competitors and your target audience. This is one of the most significant ways to make retail partnerships, offer functional products, create an effective marketing strategy, establish competitive prices, and develop your unique sellingproposition.
THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISING Utilise different display furniture, such as mannequins, racks and shelves — whichever suits the product you’re merchandising — and bear in mind that focal points boost sales by a reported 229 percent, so ensure you effectively direct your shoppers when they enter your store. You should also incorporate the ‘Pyramid Principle’ or HOW SHOPPING HAS CHANGED OVER THE YEARS [INFOGRAPHIC How Shopping Has Changed Over the Years The rise of the internet and the proliferation of mobile devices has changed the way shoppers shop, and today's leading-edge retailers are changing molding their shopping experiences to match with much different consumer values and expectations. From the trend of subscription boxes to the 3 BRAND PERCEPTION QUESTIONS THAT ACTUALLY REVEAL WHAT They have a history of providing you with the information needed to best sell the brands, products and services you are selling. Every brand awareness survey is individually created based on your particular retail business, but there are three questions that shouldbe
THE SCIENCE OF SENSORY MARKETING IN RETAIL [INFOGRAPHIC The Science of Sensory Marketing in Retail Feb 14 2018. Talitha Loftus. Marketing Manager. A huge part of the in-store shopping experience lies in the atmosphere and environment of the space itself, and the science behind store design and atmospherics makes a difference felt throughout the shopping journey. LEADERSHIP GOALS FOR THE SUCCESSFUL RETAILER Nothing comes easy in retail, but the work and the results you try to achieve by leading your team towards high achievements shall reward you with a lot more opportunities, benefits and long-term stability, so start raising your personal and professional standards and start setting and executing your leadership goals now. 8 RETAIL MARKETING STRATEGIES TO DRIVE SALES 2 – Motivate your employees with better wages and compensation packages. Your employees are your retail business’ brand ambassadors, and you need to give them incentives in order to get the best results. When you compensate your employees properly, you can create an exceptional impression on your customers with memorableexperiences.
HOW TO INCORPORATE BUY ONLINE SHIP TO STORE (BOSS) IN YOUR The first step to adding a ‘buy online ship to store’ capability to your business is just getting your inventory systems strong enough to track your data everywhere. All your locations, including retail and warehousing, need to be able to share information, and your dashboards should be clear. Start with online sales and POS data sothat
HOW TO PROMOTE YOUR RETAIL BUSINESS ON SOCIAL MEDIA 2 – Improve your content. High-quality content, both visual and textual, is half of the success of your product. And working hard on your content is a thing you must do both for your website and all your social media accounts. Video promotions rule the marketing world right now. People want to see engaging content, and video marketing offers HOW INDUSTRY 4.0 IS TRANSFORMING THE RETAIL SECTOR Here are five ways Industry 4.0 is poised to change retail. 1. Robotics Speed up Delivery. Robotics in retail is still in the earliest stages of development, which currently makes most robotic solutions unavailable to small retailers. Retail giants like Walmart and Amazon, however, are already using robots to speed up theirdelivery system s.
7 EXAMPLES OF RETAILERS MAKING USE OF AUGMENTED REALITY 7 – Lego. Lego is tactical in using AR-technology for its product. In 2008, it teamed with Metaio to create an app that enables its buyers to see what a Lego construction would be like after completion. Lego Digital Box (LDB), as it is called, is a box that kids can put in front of an AR-enabled display to see an actual construction of the HOW SHOPPING HAS CHANGED OVER THE YEARS [INFOGRAPHIC How Shopping Has Changed Over the Years The rise of the internet and the proliferation of mobile devices has changed the way shoppers shop, and today's leading-edge retailers are changing molding their shopping experiences to match with much different consumer values and expectations. From the trend of subscription boxes to the GAPS BETWEEN SHOPPERS & RETAILERS PERSIST Retailers don’t understand what matters most to shoppers. Retailers are experiencing a disconnect between strategy and tactics and what shoppers want most, such as consistent pricing across channels and the ability to make returns regardless of the channel where the initial purchase was made. Seventy-nine percent of shoppers reported pricing 10 SMALL RETAIL BUSINESS IDEAS TO ROCK INSTAGRAM 9 -Do Affiliate Marketing. Affiliate marketing gives both brands and influencers the opportunity to work closely together. It is an amazing sales channel for online retailers. The scheme is quite simple. Your main task is to share affiliate links to products with the use of your Instagram account and Instagram Story. THE DIFFERENCE BETWEEN ACCURACY AND VARIANCE Accuracy is the proximity of the machine-counted metrics to the genuine traffic that went through the store (after all, there is a real number of people who went through the store, and that’s what we’re seeking to determine). Variance is simply of an indicator of whether or not the system behaves consistently. It might be highlyinaccurate
RETAILNEXT | COMPREHENSIVE IN-STORE ANALYTICSOCCUPANCY (NEW!)SOLUTIONSHOW IT WORKSCUSTOMERSABOUTTRAFFIC 2.0 RetailNext -The global leader for in-store analytics & people counting, provides the most comprehensive solutions to enhance your retail traffic counting. 10 WAYS TECHNOLOGY IMPROVES YOUR RETAIL BUSINESS It’s important for stores to embrace technology solutions, and by introducing technology in the way products are offered to shoppers, unexpected advantages can be quickly revealed. HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAIL While establishing a great workplace culture in a retail business starts with listening to and valuing your shoppers, you also need to work out what your business stands for and then help all of your team members understand and adopt that vision. HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISING Shopping continues to transform, moving towards experiences rather than simple transacts, but with visual merchandising, you can ensure your shop engages shoppers and help all THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL RETAIL MARKET RESEARCH FOR OPENING YOUR FIRST STORE (AND As the retail market constantly evolves and expands, keeping track of trends by conducting regular market research pays off in the long run, resulting in better conversion rates and a higher ROI. HOW TO PROMOTE YOUR RETAIL BUSINESS ON SOCIAL MEDIA Promoting your retail business on social media is a critical, yet fairly straightforward and simple task, and a few easy-to-implement ideas will make your efforts pay off. 3 BRAND PERCEPTION QUESTIONS THAT ACTUALLY REVEAL WHAT The best way to understand how shoppers feel about your business is to ask them, and three simple questions will give you all the information you need to ensure you’re providing the best shopper experience youcan.
THE SCIENCE OF SENSORY MARKETING IN RETAIL [INFOGRAPHIC A huge part of the in-store shopping experience lies in the atmosphere and environment of the space itself, and the science behind store design and atmospherics makes a difference felt throughout theshopping journey.
HOW SHOPPING HAS CHANGED OVER THE YEARS [INFOGRAPHIC The rise of the internet and the proliferation of mobile devices has changed the way shoppers shop, and today's leading-edge retailers are changing molding their shopping experiences to match with much different consumer values and expectations. RETAILNEXT | COMPREHENSIVE IN-STORE ANALYTICSOCCUPANCY (NEW!)SOLUTIONSHOW IT WORKSCUSTOMERSABOUTTRAFFIC 2.0 RetailNext -The global leader for in-store analytics & people counting, provides the most comprehensive solutions to enhance your retail traffic counting. 10 WAYS TECHNOLOGY IMPROVES YOUR RETAIL BUSINESS It’s important for stores to embrace technology solutions, and by introducing technology in the way products are offered to shoppers, unexpected advantages can be quickly revealed. HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAIL While establishing a great workplace culture in a retail business starts with listening to and valuing your shoppers, you also need to work out what your business stands for and then help all of your team members understand and adopt that vision. HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISING Shopping continues to transform, moving towards experiences rather than simple transacts, but with visual merchandising, you can ensure your shop engages shoppers and help all THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL RETAIL MARKET RESEARCH FOR OPENING YOUR FIRST STORE (AND As the retail market constantly evolves and expands, keeping track of trends by conducting regular market research pays off in the long run, resulting in better conversion rates and a higher ROI. HOW TO PROMOTE YOUR RETAIL BUSINESS ON SOCIAL MEDIA Promoting your retail business on social media is a critical, yet fairly straightforward and simple task, and a few easy-to-implement ideas will make your efforts pay off. 3 BRAND PERCEPTION QUESTIONS THAT ACTUALLY REVEAL WHAT The best way to understand how shoppers feel about your business is to ask them, and three simple questions will give you all the information you need to ensure you’re providing the best shopper experience youcan.
THE SCIENCE OF SENSORY MARKETING IN RETAIL [INFOGRAPHIC A huge part of the in-store shopping experience lies in the atmosphere and environment of the space itself, and the science behind store design and atmospherics makes a difference felt throughout theshopping journey.
HOW SHOPPING HAS CHANGED OVER THE YEARS [INFOGRAPHIC The rise of the internet and the proliferation of mobile devices has changed the way shoppers shop, and today's leading-edge retailers are changing molding their shopping experiences to match with much different consumer values and expectations. 8 RETAIL MARKETING STRATEGIES TO DRIVE SALES For retail marketing strategies to work for you, it’s important to experiment and be creative in using or combining different tactics tomake your retail
LEADERSHIP GOALS FOR THE SUCCESSFUL RETAILER Nothing comes easy in retail, but the work and the results you try to achieve by leading your team towards high achievements shall reward you with a lot more opportunities, benefits and long-term stability, so start raising your personal and professional standards and start setting and executing your leadership goals now. 3 TIPS ON RUNNING A SUCCESSFUL RETAIL BUSINESS Sustainable cash flow and profitability are paramount to operating a successful retail enterprise, but long-term success is dependent on shoppers' perception of your brand, the satisfaction and productivity of your staff, your delivered shopper experience and more. 7 EXAMPLES OF RETAILERS MAKING USE OF AUGMENTED REALITY Augmented Reality (AR) is a fun and helpful technology allowing shoppers to better decide if a product fully suits their needs, and savvy retailers are wasting no time in develop applications to greatly facilitate today’s new shopping journeys. HOW TO INCORPORATE BUY ONLINE SHIP TO STORE (BOSS) IN YOUR Buy online ship to store (BOSS) is a shopper-centric offering that pays dividends with inventory management and shipping, and drives store traffic and shopper/brand engagement as well. HOW TO PROMOTE YOUR RETAIL BUSINESS ON SOCIAL MEDIA Promoting your retail business on social media is a critical, yet fairly straightforward and simple task, and a few easy-to-implement ideas will make your efforts pay off. 10 SMALL RETAIL BUSINESS IDEAS TO ROCK INSTAGRAM Instagram is one of the most-effective social media platforms to reach targeted audiences, and it offers plentiful opportunities to presentyour services
GAPS BETWEEN SHOPPERS & RETAILERS PERSIST As much as it tries to keep pace with shoppers’ changing behaviors, the retail industry is lagging behind, and the gap in expectations and perceptions between shoppers and retailers remains stubborn andpersistent.
HOW INDUSTRY 4.0 IS TRANSFORMING THE RETAIL SECTOR Retailers are already seeing some initial promise of all that Industry 4.0 has to offer, but what is currently available to even large chains is merely the tip of the iceberg. HOW SHOPPING HAS CHANGED OVER THE YEARS [INFOGRAPHIC The rise of the internet and the proliferation of mobile devices has changed the way shoppers shop, and today's leading-edge retailers are changing molding their shopping experiences to match with much different consumer values and expectations. RETAILNEXT | COMPREHENSIVE IN-STORE ANALYTICSOCCUPANCY (NEW!)SOLUTIONSHOW IT WORKSCUSTOMERSABOUTTRAFFIC 2.0 RetailNext -The global leader for in-store analytics & people counting, provides the most comprehensive solutions to enhance your retail traffic counting. 10 WAYS TECHNOLOGY IMPROVES YOUR RETAIL BUSINESS It’s important for stores to embrace technology solutions, and by introducing technology in the way products are offered to shoppers, unexpected advantages can be quickly revealed. 8 RETAIL MARKETING STRATEGIES TO DRIVE SALES For retail marketing strategies to work for you, it’s important to experiment and be creative in using or combining different tactics tomake your retail
HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAIL While establishing a great workplace culture in a retail business starts with listening to and valuing your shoppers, you also need to work out what your business stands for and then help all of your team members understand and adopt that vision. 8 CONTENT MARKETING IDEAS FOR RETAIL BRANDS Personable communication has always been vital for any retail brand, and smart content marketing helps your business flourish by engaging shoppers wherever they are. THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISING Shopping continues to transform, moving towards experiences rather than simple transacts, but with visual merchandising, you can ensure your shop engages shoppers and help all NEW SENSOR TECHNOLOGY FOR TODAY’S NEW RETAIL To fully understand today’s shoppers and their shopping journeys, retailers had to deploy a ceiling full of sensors until now. HOW TO INCORPORATE BUY ONLINE SHIP TO STORE (BOSS) IN YOUR Buy online ship to store (BOSS) is a shopper-centric offering that pays dividends with inventory management and shipping, and drives store traffic and shopper/brand engagement as well. THE SCIENCE OF SENSORY MARKETING IN RETAIL [INFOGRAPHIC A huge part of the in-store shopping experience lies in the atmosphere and environment of the space itself, and the science behind store design and atmospherics makes a difference felt throughout theshopping journey.
RETAILNEXT | COMPREHENSIVE IN-STORE ANALYTICSOCCUPANCY (NEW!)SOLUTIONSHOW IT WORKSCUSTOMERSABOUTTRAFFIC 2.0 RetailNext -The global leader for in-store analytics & people counting, provides the most comprehensive solutions to enhance your retail traffic counting. 10 WAYS TECHNOLOGY IMPROVES YOUR RETAIL BUSINESS It’s important for stores to embrace technology solutions, and by introducing technology in the way products are offered to shoppers, unexpected advantages can be quickly revealed. 8 RETAIL MARKETING STRATEGIES TO DRIVE SALES For retail marketing strategies to work for you, it’s important to experiment and be creative in using or combining different tactics tomake your retail
HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAIL While establishing a great workplace culture in a retail business starts with listening to and valuing your shoppers, you also need to work out what your business stands for and then help all of your team members understand and adopt that vision. 8 CONTENT MARKETING IDEAS FOR RETAIL BRANDS Personable communication has always been vital for any retail brand, and smart content marketing helps your business flourish by engaging shoppers wherever they are. THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISING Shopping continues to transform, moving towards experiences rather than simple transacts, but with visual merchandising, you can ensure your shop engages shoppers and help all NEW SENSOR TECHNOLOGY FOR TODAY’S NEW RETAIL To fully understand today’s shoppers and their shopping journeys, retailers had to deploy a ceiling full of sensors until now. HOW TO INCORPORATE BUY ONLINE SHIP TO STORE (BOSS) IN YOUR Buy online ship to store (BOSS) is a shopper-centric offering that pays dividends with inventory management and shipping, and drives store traffic and shopper/brand engagement as well. THE SCIENCE OF SENSORY MARKETING IN RETAIL [INFOGRAPHIC A huge part of the in-store shopping experience lies in the atmosphere and environment of the space itself, and the science behind store design and atmospherics makes a difference felt throughout theshopping journey.
AURORA | RETAILNEXT
Aurora Watch video Powering the retail revolution with the industry's widest field of view and integrated AI. Adaptable. Powerful. Elegant. Aurora is the all-in-one IoT sensor simplifying shopper behavior measurement. From understanding shoppers' paths to their individual actions and behavior, NEW SENSOR TECHNOLOGY FOR TODAY’S NEW RETAIL To fully understand today’s shoppers and their shopping journeys, retailers had to deploy a ceiling full of sensors until now. 7 EXAMPLES OF RETAILERS MAKING USE OF AUGMENTED REALITY Augmented Reality (AR) is a fun and helpful technology allowing shoppers to better decide if a product fully suits their needs, and savvy retailers are wasting no time in develop applications to greatly facilitate today’s new shopping journeys. LEADERSHIP GOALS FOR THE SUCCESSFUL RETAILER Nothing comes easy in retail, but the work and the results you try to achieve by leading your team towards high achievements shall reward you with a lot more opportunities, benefits and long-term stability, so start raising your personal and professional standards and start setting and executing your leadership goals now. BVI NETWORKS EXTENDS RETAILNEXT PRODUCT CAPABILITIES RetailNEXT, complete in-store monitoring and shopper behavior analytics system, now automates the collection and reporting of even more of the key store performance metrics required by leading retailers. Automated heat mapping features and traffic to staff metrics help retailers manage conversion and resources down to the exact time of day and staff member. GAPS BETWEEN SHOPPERS & RETAILERS PERSIST As much as it tries to keep pace with shoppers’ changing behaviors, the retail industry is lagging behind, and the gap in expectations and perceptions between shoppers and retailers remains stubborn andpersistent.
HOW TO INCORPORATE BUY ONLINE SHIP TO STORE (BOSS) IN YOUR Buy online ship to store (BOSS) is a shopper-centric offering that pays dividends with inventory management and shipping, and drives store traffic and shopper/brand engagement as well. HOW TO PROMOTE YOUR RETAIL BUSINESS ON SOCIAL MEDIA Promoting your retail business on social media is a critical, yet fairly straightforward and simple task, and a few easy-to-implement ideas will make your efforts pay off. 10 SMALL RETAIL BUSINESS IDEAS TO ROCK INSTAGRAM Instagram is one of the most-effective social media platforms to reach targeted audiences, and it offers plentiful opportunities to presentyour services
THE DIFFERENCE BETWEEN ACCURACY AND VARIANCE In a recent RIS News contribution RetailNext VP of Strategy John Crimmins explains how most people involved in traffic counting are considering performance using a misconception of accuracy. RETAILNEXT | COMPREHENSIVE IN-STORE ANALYTICSOCCUPANCY (NEW!)SOLUTIONSHOW IT WORKSCUSTOMERSABOUTTRAFFIC 2.0 RetailNext -The global leader for in-store analytics & people counting, provides the most comprehensive solutions to enhance your retail traffic counting. AURORA | RETAILNEXTTRAINING INSTITUTEABOUT USBLOGHOW IT WORKSCONTACT USDOWNLOAD PRODUCT BRIEF Aurora Watch video Powering the retail revolution with the industry's widest field of view and integrated AI. Adaptable. Powerful. Elegant. Aurora is the all-in-one IoT sensor simplifying shopper behavior measurement. From understanding shoppers' paths to their individual actions and behavior, 10 WAYS TECHNOLOGY IMPROVES YOUR RETAIL BUSINESS It’s important for stores to embrace technology solutions, and by introducing technology in the way products are offered to shoppers, unexpected advantages can be quickly revealed. HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISINGRETAIL SALES MERCHANDISINGMERCHANDISING A RETAIL STORERETAIL MERCHANDISING APPRETAIL MERCHANDISING PROGRAMSRETAIL MERCHANDISING SERVICESRETAILMERCHANDISING SIGNS
Shopping continues to transform, moving towards experiences rather than simple transacts, but with visual merchandising, you can ensure your shop engages shoppers and help all HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAILORGANIZATION CULTURE ASSESSMENTORGANIZATION CULTURE TYPES While establishing a great workplace culture in a retail business starts with listening to and valuing your shoppers, you also need to work out what your business stands for and then help all of your team members understand and adopt that vision. LEADERSHIP GOALS FOR THE SUCCESSFUL RETAILER Nothing comes easy in retail, but the work and the results you try to achieve by leading your team towards high achievements shall reward you with a lot more opportunities, benefits and long-term stability, so start raising your personal and professional standards and start setting and executing your leadership goals now. THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL NEW SENSOR TECHNOLOGY FOR TODAY’S NEW RETAIL To fully understand today’s shoppers and their shopping journeys, retailers had to deploy a ceiling full of sensors until now. SUPERIOR POS SYSTEMS MAKE ASSOCIATES MORE PRODUCTIVE A wonky POS system not only hampers shopper service, but also crushes sales associate morale and productivity, so keep a few principles in mind when evaluating your POS decisions. 6 FUNDAMENTAL DIFFERENCES BETWEEN E-COMMERCE & BRICK-AND There’s a lot to consider in the conversation about brick-and-mortar and e-commerce retail, and it’s vital to weigh both sides of the spectrum carefully before deciding on the best business platform on which to start your new company. RETAILNEXT | COMPREHENSIVE IN-STORE ANALYTICSOCCUPANCY (NEW!)SOLUTIONSHOW IT WORKSCUSTOMERSABOUTTRAFFIC 2.0 Learn More. Keep shoppers safe. Ensure consumer health and safety with the Aurora sensor for all-in-one location analytics. Learn More. Remote Observation. Remotely gain visibility into store standards and execution. Read How. Truly understand your shoppers’ connected journey. Connect online and in-store shopping behavior data. AURORA | RETAILNEXTTRAINING INSTITUTEABOUT USBLOGHOW IT WORKSCONTACT USDOWNLOAD PRODUCT BRIEF Aurora Watch video Powering the retail revolution with the industry's widest field of view and integrated AI. Adaptable. Powerful. Elegant. Aurora is the all-in-one IoT sensor simplifying shopper behavior measurement. From understanding shoppers' paths to their individual actions and behavior, 10 WAYS TECHNOLOGY IMPROVES YOUR RETAIL BUSINESS 4 – Technology Makes Your Store Energy Efficient. Smart thermostats, sensors, and LED lights require a significant investment. However, they will also save you hundreds of dollars on a monthly basis. A report by McKinsey & Company showed that utilities consume around 10 percent of the total operating costs for retail stores. NEW SENSOR TECHNOLOGY FOR TODAY’S NEW RETAIL Simply installed, the Aurora sensor allows retailers to: Comprehensively understand store traffic, from accurate store traffic at the door to shoppers’ navigation of the store. Automatically exclude store staff from traffic and key KPI metrics, as well as isolate employee paths to complete interaction analysis of sales associates and shoppers. HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAILORGANIZATION CULTURE ASSESSMENTORGANIZATION CULTURE TYPES Establishing a great workplace culture in a retail business is all about listening to and valuing your customers. You also need to work out what your business stands for and then help all of your team members to understand and adopt that vision. About the writer: Rachel Jackson is a mother of two beautiful boys. 8 CONTENT MARKETING IDEAS FOR RETAIL BRANDS Many people think that content marketing is useless for retail stores. They can’t be more wrong! Fun, engaging posts and guides can help you find new audiences, boost brand awareness, credibility and most importantly – they can bring in sales. Smart content marketing helps your business flourish. Communication has always been vital for any HOW TO BOOST RETAIL SALES WITH VISUAL MERCHANDISINGRETAIL SALES MERCHANDISINGMERCHANDISING A RETAIL STORERETAIL MERCHANDISING APPRETAIL MERCHANDISING PROGRAMSRETAIL MERCHANDISING SERVICESRETAILMERCHANDISING SIGNS
Utilise different display furniture, such as mannequins, racks and shelves — whichever suits the product you’re merchandising — and bear in mind that focal points boost sales by a reported 229 percent, so ensure you effectively direct your shoppers when they enter your store. You should also incorporate the ‘Pyramid Principle’ or LEADERSHIP GOALS FOR THE SUCCESSFUL RETAILER Nothing comes easy in retail, but the work and the results you try to achieve by leading your team towards high achievements shall reward you with a lot more opportunities, benefits and long-term stability, so start raising your personal and professional standards and start setting and executing your leadership goals now. THE IMPACT OF SUSTAINABILITY IN SHAPING RETAIL DOWNLOADS | RETAILNEXT Composite Index for Specialty Retailers The Composite Index is a benchmark report that aggregates millions of retail performance data points to give you a pulse on the industry and enable store performance benchmarking, financial forecasting, and trend analysis. For a limited time, RetailNext is prVIDEOS | RETAILNEXT
Mobile Emerges as 2016’s Big Trend. In this episode of 60 Seconds with Shelley, Shelley E Kohan, RetailNext’s vp of retail consulting, shares her thoughts around “mobile,” and how it has emerged from #NRF16 as retail’s biggest trend to follow in 2016. Watch. NEW SENSOR TECHNOLOGY FOR TODAY’S NEW RETAIL Simply installed, the Aurora sensor allows retailers to: Comprehensively understand store traffic, from accurate store traffic at the door to shoppers’ navigation of the store. Automatically exclude store staff from traffic and key KPI metrics, as well as isolate employee paths to complete interaction analysis of sales associates and shoppers. HOW TO ESTABLISH A GREAT WORKPLACE CULTURE IN YOUR RETAIL Establishing a great workplace culture in a retail business is all about listening to and valuing your customers. You also need to work out what your business stands for and then help all of your team members to understand and adopt that vision. About the writer: Rachel Jackson is a mother of two beautiful boys. HOW TO PROMOTE YOUR RETAIL BUSINESS ON SOCIAL MEDIA 2 – Improve your content. High-quality content, both visual and textual, is half of the success of your product. And working hard on your content is a thing you must do both for your website and all your social media accounts. Video promotions rule the marketing world right now. People want to see engaging content, and video marketing offers HOW TO INCORPORATE BUY ONLINE SHIP TO STORE (BOSS) IN YOUR The first step to adding a ‘buy online ship to store’ capability to your business is just getting your inventory systems strong enough to track your data everywhere. All your locations, including retail and warehousing, need to be able to share information, and your dashboards should be clear. Start with online sales and POS data sothat
BUILDING A SAFER AND BETTER WAREHOUSE: CREATING A BRIGHTER Building a Safer and Better Warehouse: Creating a Brighter Workplace. The key to having a well-oiled machine for a warehouse is to listen to feedback from employees, follow the latest warehousing trends, and strive to continuously improve, as having an open mind and a positive attitude towards change is the only way you’ll keep ensuring all PSYCHOGRAPHICS: A DEEPER UNDERSTANDING OF CUSTOMER Psychographics: A Deeper Understanding of Customer Analytics. Psychographics can reveal very deep and unique differences among consumers based on the stores they shop, the products they purchase, and the brands to which they’re loyal. The key motive driving any retailer’s interest in analytics is to understand and predictshopper behavior.
KEEPING CUSTOMERS ON THE MOVE: ACCESSIBILITY From ramps to platform lifts, there are numerous options that will make your store space more attractive to differently abled shoppers. There are 12.9 million differently-abled people in the United Kingdom, and government figures indicate this demographic is worth £200 billion a year in terms of spending power (figures from 2014). リテールネクストについて リテールネクストは長年にわたり、数百以上のグローバル小売ブランドに対して、店舗内各種データの計測、成長ポテンシャルの特定、業績向上施策の提示、コストの削減、そして売上アップ促進のための支援等を行っています。堅牢で拡張性があり、特許も取得しているRetailNext
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