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PUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
SCHOOL PUBLIC RELATIONS: THE ESSENTIAL INGREDIENT TO About Proving the Value of School Communication . . . Proving the value of effective two-way communication in our schools is why NSPRA’s leadership gave birth to its Communication Accountability Program (CAP) in 2004.It has been a focused effort to find the results and in some cases, authoritative opinions, of school leaders throughout the United States and Canada. HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER This audience is unique in their needs. The PR department can assist the HR department in targeted messaging which is lacking in many HR recruitment plans. A natural alliance for effective internal communication is between the PR and HR departments. HR must work with employee information that all employees need such as benefits,expections
HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
A PRINCIPAL’S TOP 10 LIST FOR SUCCESSFUL COMMUNICATIONS 5. Insist on exemplary courtesy and customer service For all visitors (parents, students, etc.). Did you know dissatisfied people tell as many as 16 other people about a bad experience. SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
TIPS FOR WRITING A SESSION DESCRIPTION Tips for Writing a Seminar Session Description Attract attendees to your session by choosing a timely topic, skill or process that appealsto a
NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. NSPRA 2021 NATIONAL SEMINAR NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATIONPUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
SCHOOL PUBLIC RELATIONS: THE ESSENTIAL INGREDIENT TO About Proving the Value of School Communication . . . Proving the value of effective two-way communication in our schools is why NSPRA’s leadership gave birth to its Communication Accountability Program (CAP) in 2004.It has been a focused effort to find the results and in some cases, authoritative opinions, of school leaders throughout the United States and Canada. HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER This audience is unique in their needs. The PR department can assist the HR department in targeted messaging which is lacking in many HR recruitment plans. A natural alliance for effective internal communication is between the PR and HR departments. HR must work with employee information that all employees need such as benefits,expections
HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
A PRINCIPAL’S TOP 10 LIST FOR SUCCESSFUL COMMUNICATIONS 5. Insist on exemplary courtesy and customer service For all visitors (parents, students, etc.). Did you know dissatisfied people tell as many as 16 other people about a bad experience. SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
TIPS FOR WRITING A SESSION DESCRIPTION Tips for Writing a Seminar Session Description Attract attendees to your session by choosing a timely topic, skill or process that appealsto a
NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The recipient receives a registration to the NSPRA National Seminar and two nights lodging. This award is given in memory of Robert L. Grossman, ASPR, an NSPRA past president who believed that the support and commitment of our top education leaders is vital to successful school communication. Award criteria and nomination form. Deadline:April 1.
RESEARCH RESOURCES
NSPRA Resource: School PR Research Primer. Written for NSPRA by Ed Moore, APR, this research primer provides needed context and support for using research in school public relations and communication. It provides step-by-step instructions on how to choose the types of research you can conduct. And although some research options are morecostly
LEADING OFF: PEOPLE DON’T TRUST WORDS, THEY TRUST ACTIONS To start fulfilling those promises, a communications plan was created for the bond issue information campaign. While achieving support for the bond was its primary goal, a main objective of the plan was to ensure 100 percent of eligible voters were informed about the ballot question prior to Nov. 6. LET'S BREAK TO EDUCATE: NSPRA SPONSOR SESSIONS Let's Break to Educate: NSPRA Sponsor Sessions. NSPRA’s new professional development virtual series, NSPRA Live 2020, is coming to you July 13-14. Connect with NSPRA sponsors live from 2:15 - 3:15 p.m. Eastern. The schedule of NSPRA sponsor live presenters and topics are listed below: Monday, July 13.NSPRA POLICY MANUAL
It is the policy of the National School Public Relations Association to assure the appropriate preservation of all records of permanent value, to destroy records not warranting further preservation, and to follow a record retention program that will serve as a guide for the maintenance and/or destruction of records. KIMBERLY KOOP RECEIVES 2021 APR SCHOLARSHIP The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. This scholarship for NSPRA members was available for those pursuing their Accreditation in Public Relations (APR). EXECUTIVE DIRECTOR’S MESSAGE: SUMMER ASSIGNMENT: BE Few words have the power of "Welcome," and this ready-to-frame 16"x21" poster is sure to make students, community members and staff feelright at home.
THANK YOU TO OUR NSPRA 2021 NATIONAL SEMINAR SPONSORS 15948 Derwood Road | Rockville, MD 20855 | Ph: 301-519-0496 | Fax: 301-519-0494 | Contact 35 UNDER 35 CLASS OF 2020-21:JARED REVLETT Jared Revlett. Public Information Officer Owensboro (Ky.) Public Schools Twitter: @OPS_PIO, @OboroSchools What does leadership mean to you? Leadership, to me, is the ability to create partnerships that lead to innovative solutions that benefit the greater good. CHARACTERISTICS OF EFFECTIVE SUPERINTENDENTS Most important skills to success as superintendent Skill named Number of times named Leadership/vision/strategic thinker/problem solver 16 Communication (10) Community Relations (3) 13 Interpersonal Skills 11 Character 10 Competency - curricular areas- support for public education 9 Supervisory Skills 3 Budget/finance 3 NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. NSPRA 2021 NATIONAL SEMINARPUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
NSPRA POLICY MANUAL
It is the policy of the National School Public Relations Association to assure the appropriate preservation of all records of permanent value, to destroy records not warranting further preservation, and to follow a record retention program that will serve as a guide for the maintenance and/or destruction of records. BARBARA HUNTER, APR, TO LEAD NSPRA Hunter (pictured), a long-time NSPRA member and strategic communications leader, will take over the reins of the association from Executive Director Rich Bagin, APR, who is retiring Feb. 28, 2021, after a distinguished 32-year NSPRA career. Based in Maryland, NSPRA is a professional association of more than 1,900 schoolcommunications
HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER In looking at ways that your PR and HR departments can work together, you should start at the beginning-recruitment. You not only need to communicate job openings to applicants, but you also need to "market" your school district as a great place to work. NATIONAL SURVEY PINPOINTS COMMUNICATION PREFERENCES IN For Immediate Release Further Information Contact: Rich Bagin, APR rbagin@nspra.org 301-519-0496 National Survey Pinpoints Communication Preferences in School PARENTAL EFFORT, SCHOOL RESOURCES, AND STUDENT ACHIEVEMENT Parental Effort, School Resources, and Student Achievement Andrew J. Houtenville Karen Smith Conway abstract This article investigates an important factor in student achievement—parental SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. NSPRA 2021 NATIONAL SEMINARPUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
NSPRA POLICY MANUAL
It is the policy of the National School Public Relations Association to assure the appropriate preservation of all records of permanent value, to destroy records not warranting further preservation, and to follow a record retention program that will serve as a guide for the maintenance and/or destruction of records. BARBARA HUNTER, APR, TO LEAD NSPRA Hunter (pictured), a long-time NSPRA member and strategic communications leader, will take over the reins of the association from Executive Director Rich Bagin, APR, who is retiring Feb. 28, 2021, after a distinguished 32-year NSPRA career. Based in Maryland, NSPRA is a professional association of more than 1,900 schoolcommunications
HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER In looking at ways that your PR and HR departments can work together, you should start at the beginning-recruitment. You not only need to communicate job openings to applicants, but you also need to "market" your school district as a great place to work. NATIONAL SURVEY PINPOINTS COMMUNICATION PREFERENCES IN For Immediate Release Further Information Contact: Rich Bagin, APR rbagin@nspra.org 301-519-0496 National Survey Pinpoints Communication Preferences in School PARENTAL EFFORT, SCHOOL RESOURCES, AND STUDENT ACHIEVEMENT Parental Effort, School Resources, and Student Achievement Andrew J. Houtenville Karen Smith Conway abstract This article investigates an important factor in student achievement—parental SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
NSPRA 2021 NATIONAL SEMINAR The NSPRA 2021 National Seminar brings the best in school public relations professional development to the Sheraton New Orleans Hotel in Louisiana and to an online event platform on July 11-14.No matter how you choose to attend, you will get high quality, thought-provoking sessions full of actionable ideas and strategies to elevate your work!PUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
RESEARCH RESOURCES
NSPRA Resource: School PR Research Primer. Written for NSPRA by Ed Moore, APR, this research primer provides needed context and support for using research in school public relations and communication. It provides step-by-step instructions on how to choose the types of research you can conduct. And although some research options are morecostly
NSPRA COMMUNICATION AUDITS Your blueprint to school community support. An NSPRA Communication Audit takes a snapshot of your current communication efforts, the climate for communication, the issues and image perceptions you are facing, and the communication needs and patterns of your target audiences. Each communication audit is different as it is tailored to your needs. When you call to find out more about the auditing LET'S BREAK TO EDUCATE: NSPRA SPONSOR SESSIONS Let's Break to Educate: NSPRA Sponsor Sessions. NSPRA’s new professional development virtual series, NSPRA Live 2020, is coming to you July 13-14. Connect with NSPRA sponsors live from 2:15 - 3:15 p.m. Eastern. The schedule of NSPRA sponsor live presenters and topics are listed below: Monday, July 13. THANK YOU TO OUR NSPRA 2021 NATIONAL SEMINAR SPONSORS 15948 Derwood Road | Rockville, MD 20855 | Ph: 301-519-0496 | Fax: 301-519-0494 | Contact LEADING OFF: PEOPLE DON’T TRUST WORDS, THEY TRUST ACTIONS To start fulfilling those promises, a communications plan was created for the bond issue information campaign. While achieving support for the bond was its primary goal, a main objective of the plan was to ensure 100 percent of eligible voters were informed about the ballot question prior to Nov. 6. KIMBERLY KOOP RECEIVES 2021 APR SCHOLARSHIP The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. This scholarship for NSPRA members was available for those pursuing their Accreditation in Public Relations (APR). NSPRA EXECUTIVE DIRECTOR ANNOUNCES RETIREMENT PLANS FOR NSPRA President Kelly Avants, APR, and Executive Director Rich Bagin, APR, are releasing the following joint statement to NSPRA chapter officers and members on Wednesday, Jan. 15, 2020. A PRINCIPAL’S TOP 10 LIST FOR SUCCESSFUL COMMUNICATIONS 5. Insist on exemplary courtesy and customer service For all visitors (parents, students, etc.). Did you know dissatisfied people tell as many as 16 other people about a bad experience. NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. NSPRA 2021 NATIONAL SEMINARPUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
NSPRA POLICY MANUAL
It is the policy of the National School Public Relations Association to assure the appropriate preservation of all records of permanent value, to destroy records not warranting further preservation, and to follow a record retention program that will serve as a guide for the maintenance and/or destruction of records. BARBARA HUNTER, APR, TO LEAD NSPRA Hunter (pictured), a long-time NSPRA member and strategic communications leader, will take over the reins of the association from Executive Director Rich Bagin, APR, who is retiring Feb. 28, 2021, after a distinguished 32-year NSPRA career. Based in Maryland, NSPRA is a professional association of more than 1,900 schoolcommunications
HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER In looking at ways that your PR and HR departments can work together, you should start at the beginning-recruitment. You not only need to communicate job openings to applicants, but you also need to "market" your school district as a great place to work. NATIONAL SURVEY PINPOINTS COMMUNICATION PREFERENCES IN For Immediate Release Further Information Contact: Rich Bagin, APR rbagin@nspra.org 301-519-0496 National Survey Pinpoints Communication Preferences in School PARENTAL EFFORT, SCHOOL RESOURCES, AND STUDENT ACHIEVEMENT Parental Effort, School Resources, and Student Achievement Andrew J. Houtenville Karen Smith Conway abstract This article investigates an important factor in student achievement—parental SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. NSPRA 2021 NATIONAL SEMINARPUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
NSPRA POLICY MANUAL
It is the policy of the National School Public Relations Association to assure the appropriate preservation of all records of permanent value, to destroy records not warranting further preservation, and to follow a record retention program that will serve as a guide for the maintenance and/or destruction of records. BARBARA HUNTER, APR, TO LEAD NSPRA Hunter (pictured), a long-time NSPRA member and strategic communications leader, will take over the reins of the association from Executive Director Rich Bagin, APR, who is retiring Feb. 28, 2021, after a distinguished 32-year NSPRA career. Based in Maryland, NSPRA is a professional association of more than 1,900 schoolcommunications
HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER In looking at ways that your PR and HR departments can work together, you should start at the beginning-recruitment. You not only need to communicate job openings to applicants, but you also need to "market" your school district as a great place to work. NATIONAL SURVEY PINPOINTS COMMUNICATION PREFERENCES IN For Immediate Release Further Information Contact: Rich Bagin, APR rbagin@nspra.org 301-519-0496 National Survey Pinpoints Communication Preferences in School PARENTAL EFFORT, SCHOOL RESOURCES, AND STUDENT ACHIEVEMENT Parental Effort, School Resources, and Student Achievement Andrew J. Houtenville Karen Smith Conway abstract This article investigates an important factor in student achievement—parental SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
NSPRA 2021 NATIONAL SEMINAR The NSPRA 2021 National Seminar brings the best in school public relations professional development to the Sheraton New Orleans Hotel in Louisiana and to an online event platform on July 11-14.No matter how you choose to attend, you will get high quality, thought-provoking sessions full of actionable ideas and strategies to elevate your work!PUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
RESEARCH RESOURCES
NSPRA Resource: School PR Research Primer. Written for NSPRA by Ed Moore, APR, this research primer provides needed context and support for using research in school public relations and communication. It provides step-by-step instructions on how to choose the types of research you can conduct. And although some research options are morecostly
NSPRA COMMUNICATION AUDITS Your blueprint to school community support. An NSPRA Communication Audit takes a snapshot of your current communication efforts, the climate for communication, the issues and image perceptions you are facing, and the communication needs and patterns of your target audiences. Each communication audit is different as it is tailored to your needs. When you call to find out more about the auditing LET'S BREAK TO EDUCATE: NSPRA SPONSOR SESSIONS Let's Break to Educate: NSPRA Sponsor Sessions. NSPRA’s new professional development virtual series, NSPRA Live 2020, is coming to you July 13-14. Connect with NSPRA sponsors live from 2:15 - 3:15 p.m. Eastern. The schedule of NSPRA sponsor live presenters and topics are listed below: Monday, July 13. THANK YOU TO OUR NSPRA 2021 NATIONAL SEMINAR SPONSORS 15948 Derwood Road | Rockville, MD 20855 | Ph: 301-519-0496 | Fax: 301-519-0494 | Contact LEADING OFF: PEOPLE DON’T TRUST WORDS, THEY TRUST ACTIONS To start fulfilling those promises, a communications plan was created for the bond issue information campaign. While achieving support for the bond was its primary goal, a main objective of the plan was to ensure 100 percent of eligible voters were informed about the ballot question prior to Nov. 6. KIMBERLY KOOP RECEIVES 2021 APR SCHOLARSHIP The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. This scholarship for NSPRA members was available for those pursuing their Accreditation in Public Relations (APR). NSPRA EXECUTIVE DIRECTOR ANNOUNCES RETIREMENT PLANS FOR NSPRA President Kelly Avants, APR, and Executive Director Rich Bagin, APR, are releasing the following joint statement to NSPRA chapter officers and members on Wednesday, Jan. 15, 2020. A PRINCIPAL’S TOP 10 LIST FOR SUCCESSFUL COMMUNICATIONS 5. Insist on exemplary courtesy and customer service For all visitors (parents, students, etc.). Did you know dissatisfied people tell as many as 16 other people about a bad experience. NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. NSPRA 2021 NATIONAL SEMINARPUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
SCHOOL PUBLIC RELATIONS: THE ESSENTIAL INGREDIENT TO About Proving the Value of School Communication . . . Proving the value of effective two-way communication in our schools is why NSPRA’s leadership gave birth to its Communication Accountability Program (CAP) in 2004.It has been a focused effort to find the results and in some cases, authoritative opinions, of school leaders throughout the United States and Canada. NSPRA JOB OPENING: MARKETING MANAGER NSPRA Job Opening: Marketing Manager. The National School Public Relations Association (NSPRA) is looking for a Marketing Manager to join our team. This position is immediately available for the right candidate. Apply today for consideration . NSPRA is moving quickly to fill this position with someone who is experienced in providingmarketing
HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER This audience is unique in their needs. The PR department can assist the HR department in targeted messaging which is lacking in many HR recruitment plans. A natural alliance for effective internal communication is between the PR and HR departments. HR must work with employee information that all employees need such as benefits,expections
HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
A PRINCIPAL’S TOP 10 LIST FOR SUCCESSFUL COMMUNICATIONS 5. Insist on exemplary courtesy and customer service For all visitors (parents, students, etc.). Did you know dissatisfied people tell as many as 16 other people about a bad experience. ENGAGE YOUR STAKEHOLDERS WHEN IMPORTANT BUDGET DECISIONS The research is clear — public engagement is a must for all successful school leaders. Developed by NSPRA Executive Director Richard D. Bagin, APR, Principals in the Public is an easy-to-use guide that will enable principals to become skilled communicators as well as community leaders. Order Now! SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. NSPRA 2021 NATIONAL SEMINARPUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
SCHOOL PUBLIC RELATIONS: THE ESSENTIAL INGREDIENT TO About Proving the Value of School Communication . . . Proving the value of effective two-way communication in our schools is why NSPRA’s leadership gave birth to its Communication Accountability Program (CAP) in 2004.It has been a focused effort to find the results and in some cases, authoritative opinions, of school leaders throughout the United States and Canada. NSPRA JOB OPENING: MARKETING MANAGER NSPRA Job Opening: Marketing Manager. The National School Public Relations Association (NSPRA) is looking for a Marketing Manager to join our team. This position is immediately available for the right candidate. Apply today for consideration . NSPRA is moving quickly to fill this position with someone who is experienced in providingmarketing
HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER This audience is unique in their needs. The PR department can assist the HR department in targeted messaging which is lacking in many HR recruitment plans. A natural alliance for effective internal communication is between the PR and HR departments. HR must work with employee information that all employees need such as benefits,expections
HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
A PRINCIPAL’S TOP 10 LIST FOR SUCCESSFUL COMMUNICATIONS 5. Insist on exemplary courtesy and customer service For all visitors (parents, students, etc.). Did you know dissatisfied people tell as many as 16 other people about a bad experience. ENGAGE YOUR STAKEHOLDERS WHEN IMPORTANT BUDGET DECISIONS The research is clear — public engagement is a must for all successful school leaders. Developed by NSPRA Executive Director Richard D. Bagin, APR, Principals in the Public is an easy-to-use guide that will enable principals to become skilled communicators as well as community leaders. Order Now! SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION NSPRA Bylaws Amendment Vote Opens May 21 - June 11. Last month, the National School Public Relations Association announced that an amendment to the current mission statement in its bylaws would be put up for a vote in May. The National School Public Relations Association is honoring Susan Brott, APR, with one of its most prestigiousrecognition
NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION Professional Development. NSPRA provides products for district and school-based training and resources that enable school public relations professionals to learn and expand their expertise. Browse the NSPRA site for more detailed information about our NSPRA Seminar, PR Power Hour teleconferences and webinars, MediaTalk online course,support
RESEARCH RESOURCES
NSPRA Resource: School PR Research Primer. Written for NSPRA by Ed Moore, APR, this research primer provides needed context and support for using research in school public relations and communication. It provides step-by-step instructions on how to choose the types of research you can conduct. And although some research options are morecostly
PUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
NSPRA COMMUNICATION AUDITS Each NSPRA audit report is unique and reflects the direction you give to NSPRA at the very beginning. Next step . . . Call us now! To learn more about an NSPRA Communication Audit, how it can work for your needs and the costs, contact NSPRA at (301) 519-0496 or emailnspra@nspra.org.
THANK YOU TO OUR NSPRA 2021 NATIONAL SEMINAR SPONSORS 15948 Derwood Road | Rockville, MD 20855 | Ph: 301-519-0496 | Fax: 301-519-0494 | ContactCODE OF ETHICS
North American Public Relations Council Uniform Code of Ethics. Conduct his/her professional life in accord with the public interest. Exemplify high standards of honesty and integrity while carrying out dual obligations to a client or employer and to the democratic process. Deal fairly with the public, with past or present clients oremployers
LEADING OFF: PEOPLE DON’T TRUST WORDS, THEY TRUST ACTIONS To start fulfilling those promises, a communications plan was created for the bond issue information campaign. While achieving support for the bond was its primary goal, a main objective of the plan was to ensure 100 percent of eligible voters were informed about the ballot question prior to Nov. 6. KIMBERLY KOOP RECEIVES 2021 APR SCHOLARSHIP The National School Public Relations Association is pleased to announce Kimberly Koop, Director of Information Services in El Dorado (Kans.) Public Schools USD 490 received the 2021 APR Scholarship. She was chosen out of a competitive pool of over 40 applications. This scholarship for NSPRA members was available for those pursuing their Accreditation in Public Relations (APR). 35 UNDER 35 CLASS OF 2020-21:JARED REVLETT Jared Revlett. Public Information Officer Owensboro (Ky.) Public Schools Twitter: @OPS_PIO, @OboroSchools What does leadership mean to you? Leadership, to me, is the ability to create partnerships that lead to innovative solutions that benefit the greater good. NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The National School Public Relations Association is excited to announce that the 2021 NSPRA National Seminar is now open for both in-person and virtual attendee registrations. NSPRA 2021 NATIONAL SEMINARPUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
SCHOOL PUBLIC RELATIONS: THE ESSENTIAL INGREDIENT TONATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION About Proving the Value of School Communication . . . Proving the value of effective two-way communication in our schools is why NSPRA’s leadership gave birth to its Communication Accountability Program (CAP) in 2004.It has been a focused effort to find the results and in some cases, authoritative opinions, of school leaders throughout the United States and Canada. HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER This audience is unique in their needs. The PR department can assist the HR department in targeted messaging which is lacking in many HR recruitment plans. A natural alliance for effective internal communication is between the PR and HR departments. HR must work with employee information that all employees need such as benefits,expections
A PRINCIPAL’S TOP 10 LIST FOR SUCCESSFUL COMMUNICATIONS 5. Insist on exemplary courtesy and customer service For all visitors (parents, students, etc.). Did you know dissatisfied people tell as many as 16 other people about a bad experience. SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
WHY USE SOCIAL MEDIA TO REACH PARENTS IN YOUR DISTRICT Social media is becoming a necessary communication tool for many adults – even a viable news source for some – according to data from the Pew Research Center’s Journalism project. Given this data, school leaders may want to add social media to their district’s communication efforts to reach key audiences. NATIONAL SURVEY PINPOINTS COMMUNICATION PREFERENCES IN For Immediate Release Further Information Contact: Rich Bagin, APR rbagin@nspra.org 301-519-0496 National Survey Pinpoints Communication Preferences in School NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The National School Public Relations Association is excited to announce that the 2021 NSPRA National Seminar is now open for both in-person and virtual attendee registrations. NSPRA 2021 NATIONAL SEMINARPUBLIC ENGAGEMENT
A Public Engagement Primer from Public Agenda. Authentic public engagement is a highly inclusive problem-solving approach through which regular citizens deliberate and collaborate on complex public problems. Rather than relegating people to the sidelines, it invites them to join the public dialogue surrounding a problem and providesthem the
SCHOOL PUBLIC RELATIONS: THE ESSENTIAL INGREDIENT TONATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION About Proving the Value of School Communication . . . Proving the value of effective two-way communication in our schools is why NSPRA’s leadership gave birth to its Communication Accountability Program (CAP) in 2004.It has been a focused effort to find the results and in some cases, authoritative opinions, of school leaders throughout the United States and Canada. HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
HOW SHOULD YOUR PR AND HR DEPARTMENTS WORK TOGETHER This audience is unique in their needs. The PR department can assist the HR department in targeted messaging which is lacking in many HR recruitment plans. A natural alliance for effective internal communication is between the PR and HR departments. HR must work with employee information that all employees need such as benefits,expections
A PRINCIPAL’S TOP 10 LIST FOR SUCCESSFUL COMMUNICATIONS 5. Insist on exemplary courtesy and customer service For all visitors (parents, students, etc.). Did you know dissatisfied people tell as many as 16 other people about a bad experience. SAMPLE STRATEGIC COMMUNICATIONS ACTION PLAN Sample Outline for a Strategic Communication Action Plan The following is an example of an outline for a strategic communication action planfor
WHY USE SOCIAL MEDIA TO REACH PARENTS IN YOUR DISTRICT Social media is becoming a necessary communication tool for many adults – even a viable news source for some – according to data from the Pew Research Center’s Journalism project. Given this data, school leaders may want to add social media to their district’s communication efforts to reach key audiences. NATIONAL SURVEY PINPOINTS COMMUNICATION PREFERENCES IN For Immediate Release Further Information Contact: Rich Bagin, APR rbagin@nspra.org 301-519-0496 National Survey Pinpoints Communication Preferences in School NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION The recipient receives a registration to the NSPRA National Seminar and two nights lodging. This award is given in memory of Robert L. Grossman, ASPR, an NSPRA past president who believed that the support and commitment of our top education leaders is vital to successful school communication. Award criteria and nomination form. Deadline:April 1.
NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION Professional Development. NSPRA provides products for district and school-based training and resources that enable school public relations professionals to learn and expand their expertise. Browse the NSPRA site for more detailed information about our NSPRA Seminar, PR Power Hour teleconferences and webinars, MediaTalk online course,support
LET'S BREAK TO EDUCATE: NSPRA SPONSOR SESSIONS Let's Break to Educate: NSPRA Sponsor Sessions. NSPRA’s new professional development virtual series, NSPRA Live 2020, is coming to you July 13-14. Connect with NSPRA sponsors live from 2:15 - 3:15 p.m. Eastern. The schedule of NSPRA sponsor live presenters and topics are listed below: Monday, July 13.CODE OF ETHICS
North American Public Relations Council Uniform Code of Ethics. Conduct his/her professional life in accord with the public interest. Exemplify high standards of honesty and integrity while carrying out dual obligations to a client or employer and to the democratic process. Deal fairly with the public, with past or present clients oremployers
21 TRENDS FOR THE 21ST CENTURY: OUT OF THE TRENCHES AND A new resource for leaders looking to adapt to future trends is a must read by NSPRA veteran Gary Marx, APR.Whether we look at rapidly shifting demographics, constantly emerging technologies, environmental challenges, the way we learn or the way we lead, the world is changing faster and more dramatically now than at any time in human history. HOW STRONG COMMUNICATION CONTRIBUTES TO STUDENT AND SCHOOL 6 NSPRA | How Strong Communication Contributes to Student and School Success ommunication is the heart of education.1 School communication is a dynamic part of education success. Effective two-way communication is cited as a necessary trait for success at all levelsof
NATIONAL SCHOOL PUBLIC RELATIONS ASSOCIATION Golden Achievement Award. The Golden Achievement Award recognizes exemplary work in all aspects of school public relations, communication, marketing and engagement. Each entry is judged individually against the contest criteria - not against other entries- and
A PRINCIPAL’S TOP 10 LIST FOR SUCCESSFUL COMMUNICATIONS 5. Insist on exemplary courtesy and customer service For all visitors (parents, students, etc.). Did you know dissatisfied people tell as many as 16 other people about a bad experience.MEMBER DIRECTORY
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NEWS
Pursuing Your APR During a Pandemic: An Update from NSPRA's Accreditation Committee If you have been preparing to earn accreditation in public relations (APR), you may be wondering whether you can proceed during this time. The answer is yes! NSPRA Statement on Cancellation of the National Seminar in July Sadly, we’ve had to cancel the NSPRA 2020 National Seminar in St. Louis. The safety and health of all who are involved with planning and attending the NSPRA Seminar was the overriding factor in making our decision. Our priority remains your health, safety and well-being. NSPRA Supports a Complete Count in U.S. 2020 Census At its meeting in March 2020, the NSPRA Executive Board adopted a resolution in support of a complete count in the U.S. 2020 Census. The resolution acknowledges that the Census has critical implications for public schools, students, families and communities. See all news items ... NSPRA CHAPTERS NEAR YOU Join one of our 33 local chapters.
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