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KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO ADD AN ATTACHMENT TO AN EMAIL Once your content is hosted, you’ll be able to generate a link to it. For Google Drive, right click and select “Get shareable link.”. If you're using a service like Google Drive or Dropbox, make sure you have the correct sharing permissions enabled on your file. We recommend hosting these files publicly to ensure that all yourrecipients
CREATING A POST-PURCHASE FLOW GUIDE TO EMAIL DELIVERABILITY Email deliverability is when an email is successfully delivered to your recipient's inbox (including tabbed inboxes, such as Google’s Promotions tab). An email is unsuccessfully delivered when it ends up in the spam folder or is blocked from reaching the inbox entirely. Spam, at its most basic definition, is unwanted emails. CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly CREATING AN EMAIL WELCOME SERIES A welcome series is a sequence of messages (SMS and email) sent directly after someone signs up to hear from your brand. This is a critical moment in the customer lifecycle because it's your opportunity to introduce new, interested prospects to your business and product offering. HOW TO RESEND A CAMPAIGN EMAIL TO "NON-OPENERS" EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO ADD AN ATTACHMENT TO AN EMAIL Once your content is hosted, you’ll be able to generate a link to it. For Google Drive, right click and select “Get shareable link.”. If you're using a service like Google Drive or Dropbox, make sure you have the correct sharing permissions enabled on your file. We recommend hosting these files publicly to ensure that all yourrecipients
CREATING A POST-PURCHASE FLOW GUIDE TO EMAIL DELIVERABILITY Email deliverability is when an email is successfully delivered to your recipient's inbox (including tabbed inboxes, such as Google’s Promotions tab). An email is unsuccessfully delivered when it ends up in the spam folder or is blocked from reaching the inbox entirely. Spam, at its most basic definition, is unwanted emails. CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly CREATING AN EMAIL WELCOME SERIES A welcome series is a sequence of messages (SMS and email) sent directly after someone signs up to hear from your brand. This is a critical moment in the customer lifecycle because it's your opportunity to introduce new, interested prospects to your business and product offering. HOW TO RESEND A CAMPAIGN EMAIL TO "NON-OPENERS" MEET THE MOGULS ON CLUBHOUSE Alex McPeak. Alex McPeak is a Content Strategist at Klaviyo. She helps entrepreneurs and small businesses grow. Before joining Klaviyo in 2020, Alex spent several years writing, editing, and podcasting throughout the Boston tech scene.GUIDE TO PROPERTIES
Be sure to apply the correct Klaviyo field when uploading properties. If there's already a Klaviyo field (for example, City for a list of customers' home cities) apply that field rather than creating a duplicate property that will clutter your account.If a property has not been created yet, a Create option will appear in the dropdown. Type in the property name you want it to be defined as (ex TEMPLATE TAGS AND VARIABLE SYNTAX For flows triggered by an event (Checkout Started, Placed Order, etc.), you can use this event information within the email template.For example, when a flow is triggered by the Placed Order event, you can thank someone for their purchase and reference the specific item they bought.Klaviyo automatically stores detailed event information for you so that you can use the appropriate variable to OVERVIEW OF THE EMAIL TEMPLATE EDITOR Overview. The Klaviyo email template editor makes it easy to create beautiful emails to send to your customers. Your emails can be customized to fit your needs through the drag-and-drop functionality of the editor. Add a text or image block to get out your information, use the header/link bar or social links block to redirect customers toyour
GUIDE TO LIST CLEANING The process for cleaning your list involves two steps: Creating a segment of unengaged profiles. Suppressing or deleting these unengaged profiles. In this article, you will learn more about how to clean your lists. In addition to this guide, review our best practices for creating an engaged main list, which includes some guidelines around ABOUT CUSTOM PROPERTIES To do this, type the property name you’d like to use into the Klaviyo Field column of the new property’s row, then select Create option . You can also add custom properties directly to a contact's profile. First, navigate to the profile you would like to add a custom property to. Then, scroll to the bottom of the page and find the HOW TO CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an email subscription, go to Account > Billing > Email Plans. To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a GUIDE TO UNSUBSCRIBES IN KLAVIYO To manually unsubscribe profiles from a given list, navigate to that list. Then, click the Manage List dropdown and select List Suppressions. Next, click Add Email Address in the upper right. In the resulting popup, add the email address of the person you wish to suppress and select Add Email Address again. This adds them to yoursuppression
HOW TO CREATE AND ADD CONTACTS TO A NEW LIST Create a New List. To create a new list, navigate to the Lists & Segments tab and then click Create List/Segment in the upper right corner. Next, choose to create a new List. Give your list a name, add any applicable tags, and then click Create List. You'll then be able to add contacts to this new list. If you have a flow triggered by thislist
HOW TO CHANGE THE CURRENCY FOR YOUR ACCOUNT The default currency prefix for every account is the dollar sign ($). As noted above, this does not mean Klaviyo converts amounts to the U.S. dollar. This only means that activity feeds and other reporting tools will feature the $ prefix. If you want to change the default currency prefix in your account, please contact our Success Team. EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days TEMPLATE TAGS AND VARIABLE SYNTAX HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped.GUIDE TO PROPERTIES
CREATING AN EMAIL WELCOME SERIES A welcome series is a sequence of messages (SMS and email) sent directly after someone signs up to hear from your brand. This is a critical moment in the customer lifecycle because it's your opportunity to introduce new, interested prospects to your business and product offering. CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly CREATING A POST-PURCHASE FLOW WHAT ARE KLAVIYO’S SPF AND DKIM RECORDS? Klaviyo automatically applies the necessary SPF (sender policy framework) and DKIM (DomainKeys Identified Mail)records when you have a dedicated sending domain set up for your account. When the CNAME records are added to your DNS, a subdomain is created and delegated over to Klaviyo to control and make use of. EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days TEMPLATE TAGS AND VARIABLE SYNTAX MEET THE MOGULS ON CLUBHOUSE Alex McPeak. Alex McPeak is a Content Strategist at Klaviyo. She helps entrepreneurs and small businesses grow. Before joining Klaviyo in 2020, Alex spent several years writing, editing, and podcasting throughout the Boston tech scene. APPLE IOS 15 PRIVACY UPDATES If you’ve glanced at social media or any tech news this week, you know that Apple announced what’s coming for iOS 15.Better FaceTime options aside, the pending updates take the data and privacy updates that came with iOS 14 to the next level, aiming at email specifically.KLAVIYO CAREERS
Klaviyo is a tech company in Boston, committed to helping our customers grow their businesses using owned marketing channels. Browse our open positions in Product, Engineering, Sales, Marketing, and more, and join a team of incredibly motivated and smartGUIDE TO PROPERTIES
Be sure to apply the correct Klaviyo field when uploading properties. If there's already a Klaviyo field (for example, City for a list of customers' home cities) apply that field rather than creating a duplicate property that will clutter your account.If a property has not been created yet, a Create option will appear in the dropdown. Type in the property name you want it to be defined as (ex BROWSE ABANDONMENT EMAILS Emily Riedy. Emily Riedy is a Content Specialist at Klaviyo. She creates and optimizes content to help online businesses own their growth. Before joining Klaviyo, Emily worked at a digital marketing agency where she created content to help small business owners and marketers grow their online advertising presence. HOW TO CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an email subscription, go to Account > Billing > Email Plans. To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a ABOUT CUSTOM PROPERTIES To do this, type the property name you’d like to use into the Klaviyo Field column of the new property’s row, then select Create option . You can also add custom properties directly to a contact's profile. First, navigate to the profile you would like to add a custom property to. Then, scroll to the bottom of the page and find the HOW TO ADD AN ATTACHMENT TO AN EMAIL Once your content is hosted, you’ll be able to generate a link to it. For Google Drive, right click and select “Get shareable link.”. If you're using a service like Google Drive or Dropbox, make sure you have the correct sharing permissions enabled on your file. We recommend hosting these files publicly to ensure that all yourrecipients
CREATING A POST-PURCHASE FLOW Sending post-purchase emails are essential for growing your brand. They turn a shopper into a loyal and repeat customer. According to our research, post-purchase messaging sees a 217% higher open rate, over 500% higher click rate, and 90% higher HOW TO FIND THE SUBSCRIBE LINK FOR A LIST Overview. A subscribe page is a Klaviyo-hosted signup page that is automatically created for every list in your account. While you may choose to leverage popups, flyouts, or embedded forms on your website, you can also share a link to this subscribe page as an alternative wayto grow your list.
EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days AUDIENCE SEGMENTATION Audience segmentation is a great place to start. You can segment your audience in your email campaigns based on attributes such as engagement, location, and past purchases. Where the rubber meets the road is the advanced audience segmentation of autoresponders, or automated email flows. Here are ways you can segment your autoresponder series TEMPLATE TAGS AND VARIABLE SYNTAX HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped.GUIDE TO PROPERTIES
CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly WHAT ARE KLAVIYO’S SPF AND DKIM RECORDS? Klaviyo automatically applies the necessary SPF (sender policy framework) and DKIM (DomainKeys Identified Mail)records when you have a dedicated sending domain set up for your account. When the CNAME records are added to your DNS, a subdomain is created and delegated over to Klaviyo to control and make use of. PLACED ORDER VS. ORDERED PRODUCT EVENTS: WHAT'S THE Having both event metrics allows you to look at your data in different ways and trigger different flows. Placed Order is great for look at order level data, understanding average order value, and triggering Order Confirmation emails. Ordered Product is good for understanding which products are most popular and creating product specific cross EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days AUDIENCE SEGMENTATION Audience segmentation is a great place to start. You can segment your audience in your email campaigns based on attributes such as engagement, location, and past purchases. Where the rubber meets the road is the advanced audience segmentation of autoresponders, or automated email flows. Here are ways you can segment your autoresponder series TEMPLATE TAGS AND VARIABLE SYNTAX HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped.GUIDE TO PROPERTIES
CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly WHAT ARE KLAVIYO’S SPF AND DKIM RECORDS? Klaviyo automatically applies the necessary SPF (sender policy framework) and DKIM (DomainKeys Identified Mail)records when you have a dedicated sending domain set up for your account. When the CNAME records are added to your DNS, a subdomain is created and delegated over to Klaviyo to control and make use of. PLACED ORDER VS. ORDERED PRODUCT EVENTS: WHAT'S THE Having both event metrics allows you to look at your data in different ways and trigger different flows. Placed Order is great for look at order level data, understanding average order value, and triggering Order Confirmation emails. Ordered Product is good for understanding which products are most popular and creating product specific cross MEET THE MOGULS ON CLUBHOUSE Alex McPeak. Alex McPeak is a Content Strategist at Klaviyo. She helps entrepreneurs and small businesses grow. Before joining Klaviyo in 2020, Alex spent several years writing, editing, and podcasting throughout the Boston tech scene. APPLE IOS 15 PRIVACY UPDATES If you’ve glanced at social media or any tech news this week, you know that Apple announced what’s coming for iOS 15.Better FaceTime options aside, the pending updates take the data and privacy updates that came with iOS 14 to the next level, aiming at email specifically.GUIDE TO PROPERTIES
Be sure to apply the correct Klaviyo field when uploading properties. If there's already a Klaviyo field (for example, City for a list of customers' home cities) apply that field rather than creating a duplicate property that will clutter your account.If a property has not been created yet, a Create option will appear in the dropdown. Type in the property name you want it to be defined as (exKLAVIYO CAREERS
Klaviyo is a tech company in Boston, committed to helping our customers grow their businesses using owned marketing channels. Browse our open positions in Product, Engineering, Sales, Marketing, and more, and join a team of incredibly motivated and smart ABOUT CUSTOM PROPERTIES To do this, type the property name you’d like to use into the Klaviyo Field column of the new property’s row, then select Create option . You can also add custom properties directly to a contact's profile. First, navigate to the profile you would like to add a custom property to. Then, scroll to the bottom of the page and find the HOW TO ADD CUSTOM FONTS IN EMAIL TEMPLATES Add a Google Font to Your Template. Search for your Google font here: https://fonts.google.com. Once you find the font you’d like to use, click on the font and click Select This Style. After selecting the font from the panel that appears on the right side, click @import. Here, you will see the import URL for the font. HOW TO ADD AN ATTACHMENT TO AN EMAIL Once your content is hosted, you’ll be able to generate a link to it. For Google Drive, right click and select “Get shareable link.”. If you're using a service like Google Drive or Dropbox, make sure you have the correct sharing permissions enabled on your file. We recommend hosting these files publicly to ensure that all yourrecipients
CREATING AN EMAIL WELCOME SERIES A welcome series is a sequence of messages (SMS and email) sent directly after someone signs up to hear from your brand. This is a critical moment in the customer lifecycle because it's your opportunity to introduce new, interested prospects to your business and product offering. HOW TO FIND THE SUBSCRIBE LINK FOR A LIST Overview. A subscribe page is a Klaviyo-hosted signup page that is automatically created for every list in your account. While you may choose to leverage popups, flyouts, or embedded forms on your website, you can also share a link to this subscribe page as an alternative wayto grow your list.
UNIQUE COUPON CODES FOR SHOPIFY Overview. Klaviyo can create one-time use coupon codes for use in Shopify stores so that each customer receives his/her own unique coupon code. This feature provides an alternative to creating a generic coupon code for a given promotion, which means you EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days AUDIENCE SEGMENTATION Audience segmentation is a great place to start. You can segment your audience in your email campaigns based on attributes such as engagement, location, and past purchases. Where the rubber meets the road is the advanced audience segmentation of autoresponders, or automated email flows. Here are ways you can segment your autoresponder series HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO BUILD DYNAMIC BLOCKS IN A FLOW EMAIL Create a flow triggered off of metrics pulling in. Set your block to be dynamic. Preview the email to get the event data that you want to use. In Data Source, enter the row collection and row alias. Add product title. Place in a placeholder image. Add product price and quantity, if desired. Link to product, if EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days AUDIENCE SEGMENTATION Audience segmentation is a great place to start. You can segment your audience in your email campaigns based on attributes such as engagement, location, and past purchases. Where the rubber meets the road is the advanced audience segmentation of autoresponders, or automated email flows. Here are ways you can segment your autoresponder series HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO BUILD DYNAMIC BLOCKS IN A FLOW EMAIL Create a flow triggered off of metrics pulling in. Set your block to be dynamic. Preview the email to get the event data that you want to use. In Data Source, enter the row collection and row alias. Add product title. Place in a placeholder image. Add product price and quantity, if desired. Link to product, if 7 CUSTOMER LOYALTY PROGRAMS TO KEEP PEOPLE COMING BACK Imagine you bought a gift for your friend’s birthday from an online store. It arrives in beautiful packaging and looks exactly how you thought it would. You know your friend will love it. Now imagine that same store sends you a series of emails after your purchase, which mention their customer loyalty program and all the discounts, free shipping offers, and other enticing perks they offer as HOW TO BUILD DYNAMIC BLOCKS IN A FLOW EMAIL Create a flow triggered off of metrics pulling in. Set your block to be dynamic. Preview the email to get the event data that you want to use. In Data Source, enter the row collection and row alias. Add product title. Place in a placeholder image. Add product price and quantity, if desired. Link to product, ifGUIDE TO PROPERTIES
Profile properties allow you to understand your customers on a personal level and segment them based on this knowledge. In this guide, you'll learn the difference between custom and Klaviyo properties, how to use them, how to remove them, best practices, and more. By the end, you'll be able to gain new insights into your customers and leverage OVERVIEW OF THE EMAIL TEMPLATE EDITOR Overview. The Klaviyo email template editor makes it easy to create beautiful emails to send to your customers. Your emails can be customized to fit your needs through the drag-and-drop functionality of the editor. Add a text or image block to get out your information, use the header/link bar or social links block to redirect customers toyour
GUIDE TO UNSUBSCRIBES IN KLAVIYO To manually unsubscribe profiles from a given list, navigate to that list. Then, click the Manage List dropdown and select List Suppressions. Next, click Add Email Address in the upper right. In the resulting popup, add the email address of the person you wish to suppress and select Add Email Address again. This adds them to yoursuppression
TEMPLATE TAGS AND VARIABLE SYNTAX For flows triggered by an event (Checkout Started, Placed Order, etc.), you can use this event information within the email template.For example, when a flow is triggered by the Placed Order event, you can thank someone for their purchase and reference the specific item they bought.Klaviyo automatically stores detailed event information for you so that you can use the appropriate variable to GUIDE TO LIST CLEANING The process for cleaning your list involves two steps: Creating a segment of unengaged profiles. Suppressing or deleting these unengaged profiles. In this article, you will learn more about how to clean your lists. In addition to this guide, review our best practices for creating an engaged main list, which includes some guidelines around CREATING AN EMAIL WELCOME SERIES A welcome series is a sequence of messages (SMS and email) sent directly after someone signs up to hear from your brand. This is a critical moment in the customer lifecycle because it's your opportunity to introduce new, interested prospects to your business and product offering. HOW TO CHANGE THE CURRENCY FOR YOUR ACCOUNT The default currency prefix for every account is the dollar sign ($). As noted above, this does not mean Klaviyo converts amounts to the U.S. dollar. This only means that activity feeds and other reporting tools will feature the $ prefix. If you want to change the default currency prefix in your account, please contact our Success Team. BEST PRACTICES FOR DARK MODE TEMPLATE DESIGN When in Doubt, Use Text. To ensure your message comes through on dark mode, opt for using text rather than images of text. This will not only render better in dark mode but also improve your deliverability and accessibility. Text-only emails tend to have higher open and click rates. Where a text-only email makes sense, consider using them. EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days AUDIENCE SEGMENTATION Audience segmentation is a great place to start. You can segment your audience in your email campaigns based on attributes such as engagement, location, and past purchases. Where the rubber meets the road is the advanced audience segmentation of autoresponders, or automated email flows. Here are ways you can segment your autoresponder series HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO BUILD DYNAMIC BLOCKS IN A FLOW EMAIL Create a flow triggered off of metrics pulling in. Set your block to be dynamic. Preview the email to get the event data that you want to use. In Data Source, enter the row collection and row alias. Add product title. Place in a placeholder image. Add product price and quantity, if desired. Link to product, if EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days AUDIENCE SEGMENTATION Audience segmentation is a great place to start. You can segment your audience in your email campaigns based on attributes such as engagement, location, and past purchases. Where the rubber meets the road is the advanced audience segmentation of autoresponders, or automated email flows. Here are ways you can segment your autoresponder series HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO BUILD DYNAMIC BLOCKS IN A FLOW EMAIL Create a flow triggered off of metrics pulling in. Set your block to be dynamic. Preview the email to get the event data that you want to use. In Data Source, enter the row collection and row alias. Add product title. Place in a placeholder image. Add product price and quantity, if desired. Link to product, if 7 CUSTOMER LOYALTY PROGRAMS TO KEEP PEOPLE COMING BACK Imagine you bought a gift for your friend’s birthday from an online store. It arrives in beautiful packaging and looks exactly how you thought it would. You know your friend will love it. Now imagine that same store sends you a series of emails after your purchase, which mention their customer loyalty program and all the discounts, free shipping offers, and other enticing perks they offer as HOW TO BUILD DYNAMIC BLOCKS IN A FLOW EMAIL Create a flow triggered off of metrics pulling in. Set your block to be dynamic. Preview the email to get the event data that you want to use. In Data Source, enter the row collection and row alias. Add product title. Place in a placeholder image. Add product price and quantity, if desired. Link to product, ifGUIDE TO PROPERTIES
Profile properties allow you to understand your customers on a personal level and segment them based on this knowledge. In this guide, you'll learn the difference between custom and Klaviyo properties, how to use them, how to remove them, best practices, and more. By the end, you'll be able to gain new insights into your customers and leverage OVERVIEW OF THE EMAIL TEMPLATE EDITOR Overview. The Klaviyo email template editor makes it easy to create beautiful emails to send to your customers. Your emails can be customized to fit your needs through the drag-and-drop functionality of the editor. Add a text or image block to get out your information, use the header/link bar or social links block to redirect customers toyour
GUIDE TO UNSUBSCRIBES IN KLAVIYO To manually unsubscribe profiles from a given list, navigate to that list. Then, click the Manage List dropdown and select List Suppressions. Next, click Add Email Address in the upper right. In the resulting popup, add the email address of the person you wish to suppress and select Add Email Address again. This adds them to yoursuppression
TEMPLATE TAGS AND VARIABLE SYNTAX For flows triggered by an event (Checkout Started, Placed Order, etc.), you can use this event information within the email template.For example, when a flow is triggered by the Placed Order event, you can thank someone for their purchase and reference the specific item they bought.Klaviyo automatically stores detailed event information for you so that you can use the appropriate variable to GUIDE TO LIST CLEANING The process for cleaning your list involves two steps: Creating a segment of unengaged profiles. Suppressing or deleting these unengaged profiles. In this article, you will learn more about how to clean your lists. In addition to this guide, review our best practices for creating an engaged main list, which includes some guidelines around CREATING AN EMAIL WELCOME SERIES A welcome series is a sequence of messages (SMS and email) sent directly after someone signs up to hear from your brand. This is a critical moment in the customer lifecycle because it's your opportunity to introduce new, interested prospects to your business and product offering. HOW TO CHANGE THE CURRENCY FOR YOUR ACCOUNT The default currency prefix for every account is the dollar sign ($). As noted above, this does not mean Klaviyo converts amounts to the U.S. dollar. This only means that activity feeds and other reporting tools will feature the $ prefix. If you want to change the default currency prefix in your account, please contact our Success Team. BEST PRACTICES FOR DARK MODE TEMPLATE DESIGN When in Doubt, Use Text. To ensure your message comes through on dark mode, opt for using text rather than images of text. This will not only render better in dark mode but also improve your deliverability and accessibility. Text-only emails tend to have higher open and click rates. Where a text-only email makes sense, consider using them. EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
KLAVIYO CAREERS
Klaviyo is a tech company in Boston, committed to helping our customers grow their businesses using owned marketing channels. Browse our open positions in Product, Engineering, Sales, Marketing, and more, and join a team of incredibly motivated and smart CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days TEMPLATE TAGS AND VARIABLE SYNTAX HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO ADD AN ATTACHMENT TO AN EMAIL Once your content is hosted, you’ll be able to generate a link to it. For Google Drive, right click and select “Get shareable link.”. If you're using a service like Google Drive or Dropbox, make sure you have the correct sharing permissions enabled on your file. We recommend hosting these files publicly to ensure that all yourrecipients
CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly WHAT ARE KLAVIYO’S SPF AND DKIM RECORDS? Klaviyo automatically applies the necessary SPF (sender policy framework) and DKIM (DomainKeys Identified Mail)records when you have a dedicated sending domain set up for your account. When the CNAME records are added to your DNS, a subdomain is created and delegated over to Klaviyo to control and make use of. FLOWS VERSUS CAMPAIGNS: WHAT'S THE DIFFERENCE? A campaign is a one-time email or SMS send to a pre-determined list or segment. These must be manually scheduled to be sent at a fixed point in time. A few examples of campaigns are sales promotions, educational blog content, or new product launches. A flow is an automated sequence that is set in motion by a specific trigger and then includes EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
KLAVIYO CAREERS
Klaviyo is a tech company in Boston, committed to helping our customers grow their businesses using owned marketing channels. Browse our open positions in Product, Engineering, Sales, Marketing, and more, and join a team of incredibly motivated and smart CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNT To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days TEMPLATE TAGS AND VARIABLE SYNTAX AUDIENCE SEGMENTATION Audience segmentation is a great place to start. You can segment your audience in your email campaigns based on attributes such as engagement, location, and past purchases. Where the rubber meets the road is the advanced audience segmentation of autoresponders, or automated email flows. Here are ways you can segment your autoresponder seriesSIGNUP FORMS
Before you can send an email, you need an email list. Klaviyo makes it easy to build signup forms to collect information from your customers using highly customizable popup, flyout, and embedded forms. No codingrequired.
OVERVIEW OF THE EMAIL TEMPLATE EDITOR Overview. The Klaviyo email template editor makes it easy to create beautiful emails to send to your customers. Your emails can be customized to fit your needs through the drag-and-drop functionality of the editor. Add a text or image block to get out your information, use the header/link bar or social links block to redirect customers toyour
ECOMMERCE MARKETING STRATEGIES, TIPS, AND INSIGHT Find out how to build stronger relationships with your customers (and drive more sales while you're at it!). Check out data-backed ecommerce tips, email marketing case studies, real-life examples, and ways to get the most out of new Klaviyo features. GUIDE TO LIST CLEANING The process for cleaning your list involves two steps: Creating a segment of unengaged profiles. Suppressing or deleting these unengaged profiles. In this article, you will learn more about how to clean your lists. In addition to this guide, review our best practices for creating an engaged main list, which includes some guidelines around GUIDE TO THE SETUP WIZARD Overview. The Setup Wizard has multiple tabs that walk you through setting up your Klaviyo account. This guide gives a brief overview of each tab to assist you through this process. Setup Tab (*required) You are required to complete the Setup tab in order to progress through the Setup Wizard. Please note that you will not be able to return to edit this particular tab once you complete the UNIQUE COUPON CODES FOR SHOPIFY Overview. Klaviyo can create one-time use coupon codes for use in Shopify stores so that each customer receives his/her own unique coupon code. This feature provides an alternative to creating a generic coupon code for a given promotion, which means you HOW TO FIND THE SUBSCRIBE LINK FOR A LIST Overview. A subscribe page is a Klaviyo-hosted signup page that is automatically created for every list in your account. While you may choose to leverage popups, flyouts, or embedded forms on your website, you can also share a link to this subscribe page as an alternative wayto grow your list.
ABOUT SUPPRESSED PROFILES IN KLAVIYO Navigating to Your Suppression List. To find your suppression list in Klaviyo, navigate to the Profiles tab and click Suppressed Profiles in the upper right-hand corner. Once you navigate to your suppression list, you can filter by reason, export this list to a CSV, add an email address manually, or upload a file of people you'd like tosuppress.
WHY IS MY POPUP FORM NOT SHOWING PROPERLY ON MY SITE Hello everyone,I designed a discount pop up for my site visitors but it’s appearing differently than the one I designed in Klaviyo. Can anyone help?Please find the attached snapshots for both designs. Then one that I madeThanks in advance. EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
KLAVIYO CAREERS
Klaviyo is a tech company in Boston, committed to helping our customers grow their businesses using owned marketing channels. Browse our open positions in Product, Engineering, Sales, Marketing, and more, and join a team of incredibly motivated and smart CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNTKLAVIYO EMAILKLAVIYO SANDBOXACCOUNT
To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days TEMPLATE TAGS AND VARIABLE SYNTAX HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO ADD AN ATTACHMENT TO AN EMAIL Once your content is hosted, you’ll be able to generate a link to it. For Google Drive, right click and select “Get shareable link.”. If you're using a service like Google Drive or Dropbox, make sure you have the correct sharing permissions enabled on your file. We recommend hosting these files publicly to ensure that all yourrecipients
CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly WHAT ARE KLAVIYO’S SPF AND DKIM RECORDS? Klaviyo automatically applies the necessary SPF (sender policy framework) and DKIM (DomainKeys Identified Mail)records when you have a dedicated sending domain set up for your account. When the CNAME records are added to your DNS, a subdomain is created and delegated over to Klaviyo to control and make use of. FLOWS VERSUS CAMPAIGNS: WHAT'S THE DIFFERENCE? A campaign is a one-time email or SMS send to a pre-determined list or segment. These must be manually scheduled to be sent at a fixed point in time. A few examples of campaigns are sales promotions, educational blog content, or new product launches. A flow is an automated sequence that is set in motion by a specific trigger and then includes EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
KLAVIYO CAREERS
Klaviyo is a tech company in Boston, committed to helping our customers grow their businesses using owned marketing channels. Browse our open positions in Product, Engineering, Sales, Marketing, and more, and join a team of incredibly motivated and smart CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNTKLAVIYO EMAILKLAVIYO SANDBOXACCOUNT
To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days TEMPLATE TAGS AND VARIABLE SYNTAX HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO ADD AN ATTACHMENT TO AN EMAIL Once your content is hosted, you’ll be able to generate a link to it. For Google Drive, right click and select “Get shareable link.”. If you're using a service like Google Drive or Dropbox, make sure you have the correct sharing permissions enabled on your file. We recommend hosting these files publicly to ensure that all yourrecipients
CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly WHAT ARE KLAVIYO’S SPF AND DKIM RECORDS? Klaviyo automatically applies the necessary SPF (sender policy framework) and DKIM (DomainKeys Identified Mail)records when you have a dedicated sending domain set up for your account. When the CNAME records are added to your DNS, a subdomain is created and delegated over to Klaviyo to control and make use of. FLOWS VERSUS CAMPAIGNS: WHAT'S THE DIFFERENCE? A campaign is a one-time email or SMS send to a pre-determined list or segment. These must be manually scheduled to be sent at a fixed point in time. A few examples of campaigns are sales promotions, educational blog content, or new product launches. A flow is an automated sequence that is set in motion by a specific trigger and then includes AUDIENCE SEGMENTATION Audience segmentation is a great place to start. You can segment your audience in your email campaigns based on attributes such as engagement, location, and past purchases. Where the rubber meets the road is the advanced audience segmentation of autoresponders, or automated email flows. Here are ways you can segment your autoresponder seriesSIGNUP FORMS
Before you can send an email, you need an email list. Klaviyo makes it easy to build signup forms to collect information from your customers using highly customizable popup, flyout, and embedded forms. No codingrequired.
OVERVIEW OF THE EMAIL TEMPLATE EDITOR Overview. The Klaviyo email template editor makes it easy to create beautiful emails to send to your customers. Your emails can be customized to fit your needs through the drag-and-drop functionality of the editor. Add a text or image block to get out your information, use the header/link bar or social links block to redirect customers toyour
ECOMMERCE MARKETING STRATEGIES, TIPS, AND INSIGHT Find out how to build stronger relationships with your customers (and drive more sales while you're at it!). Check out data-backed ecommerce tips, email marketing case studies, real-life examples, and ways to get the most out of new Klaviyo features. GUIDE TO LIST CLEANING The process for cleaning your list involves two steps: Creating a segment of unengaged profiles. Suppressing or deleting these unengaged profiles. In this article, you will learn more about how to clean your lists. In addition to this guide, review our best practices for creating an engaged main list, which includes some guidelines around GUIDE TO THE SETUP WIZARD Overview. The Setup Wizard has multiple tabs that walk you through setting up your Klaviyo account. This guide gives a brief overview of each tab to assist you through this process. Setup Tab (*required) You are required to complete the Setup tab in order to progress through the Setup Wizard. Please note that you will not be able to return to edit this particular tab once you complete the UNIQUE COUPON CODES FOR SHOPIFY Overview. Klaviyo can create one-time use coupon codes for use in Shopify stores so that each customer receives his/her own unique coupon code. This feature provides an alternative to creating a generic coupon code for a given promotion, which means you HOW TO FIND THE SUBSCRIBE LINK FOR A LIST Overview. A subscribe page is a Klaviyo-hosted signup page that is automatically created for every list in your account. While you may choose to leverage popups, flyouts, or embedded forms on your website, you can also share a link to this subscribe page as an alternative wayto grow your list.
ABOUT SUPPRESSED PROFILES IN KLAVIYO Navigating to Your Suppression List. To find your suppression list in Klaviyo, navigate to the Profiles tab and click Suppressed Profiles in the upper right-hand corner. Once you navigate to your suppression list, you can filter by reason, export this list to a CSV, add an email address manually, or upload a file of people you'd like tosuppress.
WHY IS MY POPUP FORM NOT SHOWING PROPERLY ON MY SITE Hello everyone,I designed a discount pop up for my site visitors but it’s appearing differently than the one I designed in Klaviyo. Can anyone help?Please find the attached snapshots for both designs. Then one that I madeThanks in advance. EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
KLAVIYO CAREERS
Klaviyo is a tech company in Boston, committed to helping our customers grow their businesses using owned marketing channels. Browse our open positions in Product, Engineering, Sales, Marketing, and more, and join a team of incredibly motivated and smart CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNTKLAVIYO EMAILKLAVIYO SANDBOXACCOUNT
To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days TEMPLATE TAGS AND VARIABLE SYNTAX HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO ADD AN ATTACHMENT TO AN EMAIL Once your content is hosted, you’ll be able to generate a link to it. For Google Drive, right click and select “Get shareable link.”. If you're using a service like Google Drive or Dropbox, make sure you have the correct sharing permissions enabled on your file. We recommend hosting these files publicly to ensure that all yourrecipients
CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly WHAT ARE KLAVIYO’S SPF AND DKIM RECORDS? Klaviyo automatically applies the necessary SPF (sender policy framework) and DKIM (DomainKeys Identified Mail)records when you have a dedicated sending domain set up for your account. When the CNAME records are added to your DNS, a subdomain is created and delegated over to Klaviyo to control and make use of. FLOWS VERSUS CAMPAIGNS: WHAT'S THE DIFFERENCE? A campaign is a one-time email or SMS send to a pre-determined list or segment. These must be manually scheduled to be sent at a fixed point in time. A few examples of campaigns are sales promotions, educational blog content, or new product launches. A flow is an automated sequence that is set in motion by a specific trigger and then includes EMAIL MARKETING AND SMS MARKETING PLATFORM FOR Klaviyo is a growth marketing platform created for online businesses — featuring powerful marketing automation and a revenue-driving email platform. Klaviyo helps brands understand their customers and build unlimited, real, quality relationships.KLAVIYO
Klaviyo is an email platform powered by data built for ecommerce andweb businesses.
KLAVIYO CAREERS
Klaviyo is a tech company in Boston, committed to helping our customers grow their businesses using owned marketing channels. Browse our open positions in Product, Engineering, Sales, Marketing, and more, and join a team of incredibly motivated and smart CANCEL OR DOWNGRADE YOUR KLAVIYO ACCOUNTKLAVIYO EMAILKLAVIYO SANDBOXACCOUNT
To downgrade an SMS subscription, go to Account > Billing > SMS Plans. Then, find the plan that you would like to downgrade to and select Change. How to cancel your account. Fill out the form below to request account cancellation.If you’re choosing not to renew a monthly paid subscription, please submit the form at least 2 full business days TEMPLATE TAGS AND VARIABLE SYNTAX HOW TO USE COUPON CODES IN KLAVIYO Uploading Coupons into Klaviyo. Next, navigate to Coupons and click the Uploaded Coupons. Click Add Coupon to add a new coupon code. Provide a name for your coupon, and select an expiration date. If you send a campaign or flow email without enough available coupon codes, then the messages will be skipped. HOW TO ADD AN ATTACHMENT TO AN EMAIL Once your content is hosted, you’ll be able to generate a link to it. For Google Drive, right click and select “Get shareable link.”. If you're using a service like Google Drive or Dropbox, make sure you have the correct sharing permissions enabled on your file. We recommend hosting these files publicly to ensure that all yourrecipients
CREATING A SUNSET FLOW Overview. A sunset flow is designed to phase out customers who are no longer engaging with your brand. You can use this flow as a last-ditch effort to win back their business, and then delete or suppress anyone who is not responsive. This will help you maintain a clean list and prevent you from sending to unengaged subscribers and possibly WHAT ARE KLAVIYO’S SPF AND DKIM RECORDS? Klaviyo automatically applies the necessary SPF (sender policy framework) and DKIM (DomainKeys Identified Mail)records when you have a dedicated sending domain set up for your account. When the CNAME records are added to your DNS, a subdomain is created and delegated over to Klaviyo to control and make use of. FLOWS VERSUS CAMPAIGNS: WHAT'S THE DIFFERENCE? A campaign is a one-time email or SMS send to a pre-determined list or segment. These must be manually scheduled to be sent at a fixed point in time. A few examples of campaigns are sales promotions, educational blog content, or new product launches. A flow is an automated sequence that is set in motion by a specific trigger and then includes AUDIENCE SEGMENTATION Audience segmentation is a great place to start. You can segment your audience in your email campaigns based on attributes such as engagement, location, and past purchases. Where the rubber meets the road is the advanced audience segmentation of autoresponders, or automated email flows. Here are ways you can segment your autoresponder seriesSIGNUP FORMS
Before you can send an email, you need an email list. Klaviyo makes it easy to build signup forms to collect information from your customers using highly customizable popup, flyout, and embedded forms. No codingrequired.
OVERVIEW OF THE EMAIL TEMPLATE EDITOR Overview. The Klaviyo email template editor makes it easy to create beautiful emails to send to your customers. Your emails can be customized to fit your needs through the drag-and-drop functionality of the editor. Add a text or image block to get out your information, use the header/link bar or social links block to redirect customers toyour
ECOMMERCE MARKETING STRATEGIES, TIPS, AND INSIGHT Find out how to build stronger relationships with your customers (and drive more sales while you're at it!). Check out data-backed ecommerce tips, email marketing case studies, real-life examples, and ways to get the most out of new Klaviyo features. GUIDE TO LIST CLEANING The process for cleaning your list involves two steps: Creating a segment of unengaged profiles. Suppressing or deleting these unengaged profiles. In this article, you will learn more about how to clean your lists. In addition to this guide, review our best practices for creating an engaged main list, which includes some guidelines around GUIDE TO THE SETUP WIZARD Overview. The Setup Wizard has multiple tabs that walk you through setting up your Klaviyo account. This guide gives a brief overview of each tab to assist you through this process. Setup Tab (*required) You are required to complete the Setup tab in order to progress through the Setup Wizard. Please note that you will not be able to return to edit this particular tab once you complete the UNIQUE COUPON CODES FOR SHOPIFY Overview. Klaviyo can create one-time use coupon codes for use in Shopify stores so that each customer receives his/her own unique coupon code. This feature provides an alternative to creating a generic coupon code for a given promotion, which means you HOW TO FIND THE SUBSCRIBE LINK FOR A LIST Overview. A subscribe page is a Klaviyo-hosted signup page that is automatically created for every list in your account. While you may choose to leverage popups, flyouts, or embedded forms on your website, you can also share a link to this subscribe page as an alternative wayto grow your list.
ABOUT SUPPRESSED PROFILES IN KLAVIYO Navigating to Your Suppression List. To find your suppression list in Klaviyo, navigate to the Profiles tab and click Suppressed Profiles in the upper right-hand corner. Once you navigate to your suppression list, you can filter by reason, export this list to a CSV, add an email address manually, or upload a file of people you'd like tosuppress.
WHY IS MY POPUP FORM NOT SHOWING PROPERLY ON MY SITE Hello everyone,I designed a discount pop up for my site visitors but it’s appearing differently than the one I designed in Klaviyo. Can anyone help?Please find the attached snapshots for both designs. Then one that I madeThanks in advance. COVID-19 SURVEY INSIGHTS - LEARN AND TAKE THE POLL.Klaviyo Logo
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"ACROSS MANY OF OUR BRANDS, WE'VE STARTED TO RELY ON KLAVIYO AS ONE OF THE MOST IMPORTANT TOOLS TO HELP US ORGANIZE, UNDERSTAND, AND TAKE ACTION ON OUR CUSTOMER INFORMATION IN THE MOST EFFECTIVE WAY."Connie Kim,
Vice President, Strategy & New Business Development30,000+
BUSINESSES OF ALL SIZES RELY ON KLAVIYO TO HELP THEM GROW. LISTEN, ANALYZE, AND ACT ON YOUR CUSTOMER DATA Building relationships online is no different than in-person. You need to listen to customers, process and understand what they’re saying (directly and indirectly), and act on that insight—in real-time. Most software complicates and extends this process, never delivering what you really need. With Klaviyo, you can have an idea in the morning and deliver by the afternoon.Listen
BUILD STRONG RELATIONSHIPS BASED ON CUSTOMER DATAListen
BUILD STRONG RELATIONSHIPS BASED ON CUSTOMER DATA* Integrations__
Integrate with leading ecommerce platforms and tools like BigCommerce, Magento, Shopify, Stripe, WooCommerce, and more.Learn More
* Forms & Personalization__ Use ecommerce sign-up and pop-up forms to create and sustain personalized conversations with customers.Learn More
* Customer Profiles__ Gather all the information you need about your customers and subscribers in one single view.Learn More
Analyze
UNLOCK CUSTOMER INSIGHTS TO GROW YOUR BUSINESS FASTER* Segmentation__
Worry less about manually maintaining lists since segments update automatically. Spend more time on new ideas to grow your business.Learn more
* Data Science__
Use predictive analytics, rooted in data science, to save time and grow your business faster.Learn more
* Reporting__
Explore real-time activity feeds for up-to-date customer information. Report on revenue and things that matter most to your business.Learn more
Analyze
UNLOCK CUSTOMER INSIGHTS TO GROW YOUR BUSINESS FASTER* Segmentation__
Worry less about manually maintaining lists since segments update automatically. Spend more time on new ideas to grow your business.Learn more
* Data Science__
Use predictive analytics, rooted in data science, to save time and grow your business faster.Learn more
* Reporting__
Explore real-time activity feeds for up-to-date customer information. Report on revenue and things that matter most to your business.Learn more
Act
DELIGHT CUSTOMERS WITH HIGHLY RELEVANT MESSAGESAct
DELIGHT CUSTOMERS WITH HIGHLY RELEVANT MESSAGES* Automation__
Automate prospect and customer communications using customer lifetime value, lifecycle stage, and more.Learn more
* Social Advertising__ Dynamically transfer data to and from Facebook and Instagram to create relevant messages, deliver consistent experiences, and build strongerrelationships.
Learn more
* Campaigns__
Create highly targeted emails to build strong relationships and makemore money.
Learn more
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Create more valuable brand experiences with deep personalization.*
Nurture customer relationships with powerful automation.*
Fuel ongoing growth with flexible testing and predictive analytics.*
And it’s all scalable, so no matter how big you get, you’ll neveroutgrow Klaviyo.
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GET STARTED FOR FREE TODAY Dive in and start using real-time marketing data to drive more growth through email, social ads, and more. Already have an account? Log in.Name
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2020 All Rights Reserved. Klaviyo®*
Create more valuable brand experiences with deep personalization.*
Nurture customer relationships with powerful automation.*
Fuel ongoing growth with flexible testing and predictive analytics.*
And it’s all scalable, so no matter how big you get, you’ll neveroutgrow Klaviyo.
__
GET A PERSONALIZED DEMO Find out how Klaviyo can help your business grow with a product walkthrough and consultation.Name
Work Email
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Number of Contacts
* 0 - 1K
* 1K - 3K
* 3K - 5K
* 5K - 25K
* 25K - 50K
* 50K - 100K
* 100K - 200K
* 200K - 300K
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* 500K - 750K
* 750K - 1M
* 1M+
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Which Products Interest You?* Klaviyo for Email
* Klaviyo for SMS
* Both
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Platform
* No active integration* Shopify
* Shopify Plus
* WooCommerce
* BigCommerce
* Magento
* Magento 2
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2020 All Rights Reserved. Klaviyo® CALLING ALL ECOMMERCE OWNERS AND MARKETERS: Let's come together and take a daily pulse on what is happening in the Ecommerce world as a result of the COVID-19 virus. Answer this two-minute poll each day, and you'll receive daily emails with results and trends. Take Today's Daily PollDetails
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