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STARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS InMobi provides Marketing Platform Services, including optimization of advertising campaigns, data analytics/enrichment, segment creation, user acquisition or re-engagement through various digital advertising channels. InMobi receives data into its Marketing Platform from various sources, including end user information collected by oursystems
INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS Option 1: Pulling the Latest SDK via mavenCentral. If you are using Gradle to build your Android applications, you can pull the latest version of the SDK from mavenCentral as described below: Include mavenCentral in your top-level build.gradle file: allprojects { repositories { mavenCentral () } } Add the following line to thedependencies
INMOBI - IDSP APP
InMobi - iDSP App
INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS For banner XML integration, publishers using Android SDK 720 and onwards needs to append “plid-” to placementId TAG as following: ads:placementId="plid-1431977751489005". Now, you can reference the banner in your code: InMobiBanner bannerAd = (InMobiBanner)findViewById (R.id.banner); Once you have the banner instance, you can request for 4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantly PERFORMANCE MARKETING VS BRAND MARKETING: HOW TO BALANCE It's not performance marketing vs. brand marketing. It's brand marketing + performance marketing. In the world of mobile advertising, it’s historically been seen as performance marketing vs. brand marketing, with both camps as polar opposites of one another. They may both be marketing, but they function totally independently, with little regard to what the other team is up to.GLANCE STUDIO
Glance Studio
INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS InMobi provides Marketing Platform Services, including optimization of advertising campaigns, data analytics/enrichment, segment creation, user acquisition or re-engagement through various digital advertising channels. InMobi receives data into its Marketing Platform from various sources, including end user information collected by oursystems
INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS Option 1: Pulling the Latest SDK via mavenCentral. If you are using Gradle to build your Android applications, you can pull the latest version of the SDK from mavenCentral as described below: Include mavenCentral in your top-level build.gradle file: allprojects { repositories { mavenCentral () } } Add the following line to thedependencies
INMOBI - IDSP APP
InMobi - iDSP App
INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS For banner XML integration, publishers using Android SDK 720 and onwards needs to append “plid-” to placementId TAG as following: ads:placementId="plid-1431977751489005". Now, you can reference the banner in your code: InMobiBanner bannerAd = (InMobiBanner)findViewById (R.id.banner); Once you have the banner instance, you can request for 4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantly PERFORMANCE MARKETING VS BRAND MARKETING: HOW TO BALANCE It's not performance marketing vs. brand marketing. It's brand marketing + performance marketing. In the world of mobile advertising, it’s historically been seen as performance marketing vs. brand marketing, with both camps as polar opposites of one another. They may both be marketing, but they function totally independently, with little regard to what the other team is up to.GLANCE STUDIO
Glance Studio
INMOBI EXCHANGE
How InMobi Exchange changes the game for programmatic advertisers: Transparency. Know exactly what's happening with your campaign. Global Scale. Reach 1.6 billion users across 190 countries. Immersive Creatives. Engage users with groundbreaking ad experiences.INMOBI GAMING
InMobi Gaming | Leading Mobile Consumer Market Research Platform for Audience Insights, Market Sizing, Brand Lift Studies, NPS and more. BLOG | MOBILE ADVERTISING | MONETIZATION | INMOBI Latest Insights on Mobile Marketing. InMobi research team creates whitepapers on the most important topics related to mobile advertising. Often cited by industry analysts, InMobi research is a trusted source for the latest insights on mobile consumer behavior. APP MONETIZATION THROUGH MOBILE ADVERTISING The InMobi solution is paying off, with Wattpad enjoying video ad completion rates at nearly 98%". Zeb Jaffer, Founder at Fortafy Games. "InMobi is by far our biggest and preferred monetization partner. From setup, InMobi helped find the best placements to increase the quality of the user experience, increased optimization with expert account MOBILE IN-APP PROGRAMMATIC AD BUYING Get Efficiency on Your Side with High Quality Data Signals. Make your programmatic ad spend go further. Bid confidently on InMobi Exchange, where each user is qualified with 75+ data points sourced from the InMobi SDK and high-fidelity third-party data sources, making each impression buy the right one for your campaign. Learn More. APP ONBOARDING CHECKS AT INMOBI Trust and transparency concerns have dominated ad tech headlines over the past few years, with the focus primarily remaining on traffic quality. As fraud continues to evolve, the need for a definitive strategy regarding advertising environments both from a brand safety as well as a user experience perspective has emerged. The term “brand safety” here refers to considerations, practices INMOBI | MOBILE ADVERTISING CASE STUDIES AND SUCCESS STORIES The Brand Objective The popularity of telemedicine has soared during the coronavirus pandemic. Since the early days of the lockdown, when health concerns were on the rise, MFine stepped up to connect patients with healthcare professionals and provide high-quality end-to-end healthcare services such as home delivery of medicines, online consultation, and follow-ups via video calls. UNVEILING INMOBI 3.0 It feels like just yesterday that a bunch of us met for coffee and came away with a dream: to build a technology company out of India. A bold dream for that time.It’s been 11 years since then and we have grown, struggled, transformed and continued scaling! Of course, the decade wasn’t without its challenges, but each one of those challenges helped us leap closer to what we are today and ANNOUNCING INMOBI EXCHANGE CUSTOMER ADVISORY BOARD We are excited to announce the formation of a Customer Advisory Board for InMobi Exchange! Our flagship Customer Advisory Board features an array of forward-thinking, programmatic-first companies who will help chart the course of InMobi’s innovation as we continue our mission of providing a fully transparent, safe and data-driven programmatic marketplace.Who Is Participating? INTERNATIONAL WOMEN’S DAY 2020: CELEBRATING WOMEN LEADERS The last decade has witnessed substantial improvements in regards to diversity and equality at the workplace. The evolution of the modern workplace has created an increased focus, on long-overdue changes in the world of business such as empowering women with more professional opportunities and providing equal pay as their male counterparts. INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
Worlds leading Mobile Marketing Cloud | Ad Exchange, DSP, SSP and Insights | Understand and Aquire Consumers Globally | Monetize YourApp
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI NOW INTEGRATED WITH MOPUB’S ADVANCED BIDDING With in-app header bidding being widely adopted by publishers across the globe in 2020, we are excited to kickstart the new quarter with InMobi’s integration with MoPub’s in-app bidding solution, Advanced Bidding. Advanced Bidding is the reimagination of header bidding for the mobile app environment, and is designed to help publishers more efficiently monetize their inventory by replacingINMOBI - IDSP APP
InMobi - iDSP App
INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS Note. The InMobiBanner class is not thread-safe.A banner instance must be created on the UI thread. Similarly, all methods on this instance must be called on the UI thread. Not doing so will lead to unpredictable behavior and may affect your ability to monetize withInMobi.
INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS For supporting paged scroll of a deck of images or ads, you must use support-v4 library. To add the Support Library to your application, add the following line to the application module’s dependency element in the Gradle build script. 4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantlyGLANCE STUDIO
Glance Studio
INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
Worlds leading Mobile Marketing Cloud | Ad Exchange, DSP, SSP and Insights | Understand and Aquire Consumers Globally | Monetize YourApp
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutionsINMOBI - IDSP APP
InMobi - iDSP App
INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS For supporting paged scroll of a deck of images or ads, you must use support-v4 library. To add the Support Library to your application, add the following line to the application module’s dependency element in the Gradle build script. INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS Note. The InMobiBanner class is not thread-safe.A banner instance must be created on the UI thread. Similarly, all methods on this instance must be called on the UI thread. Not doing so will lead to unpredictable behavior and may affect your ability to monetize withInMobi.
WHAT IS A SECOND PRICE AUCTION AND HOW DOES IT WORK? Watch Our Whiteboard Video About Second Price Auctions Among all of the mobile advertising auction mechanisms, perhaps few raise as many eyebrows as do second price auctions. Why is this price auction model used, and how does this type of auction differ from other options like an English auction? To answer these questions, check out our latest Whiteboard Wednesday video 4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantlyGLANCE STUDIO
Glance Studio
INMOBI GAMING
InMobi Gaming | Leading Mobile Consumer Market Research Platform for Audience Insights, Market Sizing, Brand Lift Studies, NPS and more. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutionsINMOBI EXCHANGE
Campaigns You Can Trust Whether through our Private Marketplace or Open Exchange, we offer a brand-safe, measurable and transparentenvironment.
BLOG | MOBILE ADVERTISING | MONETIZATION | INMOBI Latest Insights on Mobile Marketing. InMobi research team creates whitepapers on the most important topics related to mobile advertising. Often cited by industry analysts, InMobi research is a trusted source for the latest insights on mobile consumer behavior. INMOBI PULSE |MOBILE APP CONSUMER MARKET RESEARCH PLATFOM Unlike most solutions in the market, InMobi Pulse delivered end-to-end measurement of a massive OOH campaign. The combination of accurate footfall analysis, deep consumer profiling, and robust measurement of brand lift was a true differentiator. INMOBI | MOBILE ADVERTISING CASE STUDIES AND SUCCESS STORIES The Brand Objective The popularity of telemedicine has soared during the coronavirus pandemic. Since the early days of the lockdown, when health concerns were on the rise, MFine stepped up to connect patients with healthcare professionals and provide high-quality end-to-end healthcare services such as home delivery of medicines, online consultation, and follow-ups via video calls. MOBILE IN-APP PROGRAMMATIC AD BUYING Whether through programmatic ad buying or direct deals, connect to the very best apps through the InMobi Exchange, the premier in-app adexchange.
APP MONETIZATION THROUGH MOBILE ADVERTISING InMobi’s leading mobile app monetization solution connects app publishers and developers with advertising demand from the world’stop brands.
UNVEILING INMOBI 3.0 It feels like just yesterday that a bunch of us met for coffee and came away with a dream: to build a technology company out of India. A bold dream for that time.It’s been 11 years since then and we have grown, struggled, transformed and continued scaling! Of course, the decade wasn’t without its challenges, but each one of those challenges helped us leap closer to what we are today and INTERNATIONAL WOMEN’S DAY 2020: CELEBRATING WOMEN LEADERS The last decade has witnessed substantial improvements in regards to diversity and equality at the workplace. The evolution of the modern workplace has created an increased focus, on long-overdue changes in the world of business such as empowering women with more professional opportunities and providing equal pay as their male counterparts. INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI NOW INTEGRATED WITH MOPUB’S ADVANCED BIDDING With in-app header bidding being widely adopted by publishers across the globe in 2020, we are excited to kickstart the new quarter with InMobi’s integration with MoPub’s in-app bidding solution, Advanced Bidding. Advanced Bidding is the reimagination of header bidding for the mobile app environment, and is designed to help publishers more efficiently monetize their inventory by replacing CHOCOLATE CONSUMPTION TRENDS 2020 SEE MORE ONINMOBI.COM
INMOBI’S LEADERSHIP TEAM AND BOARD InMobi’s Leadership Team and Board | InMobi. Amit Chauhan. SVP and General Counsel InMobi Group. Amit is responsible for the global legal function, including privacy and data protection. Amit is an attorney with over 18 years of experience working with Indian companies and global corporations. Amit specializes in designing and implementing MOBILE APP VS WEBSITE STATISTICS: HOW APP USAGE COMPARES Looking for mobile app vs website statistics that highlights the differences between the users of mobile websites and apps? Be sure to download our latest report: Apps vs Mobile Websites: Understanding Their Users. DOWNLOAD NOW Top Insights on Mobile Apps vs Mobile Websites Here’s a sneak peek on some of the top differences across categories between the visitors of a mobile website INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS 2.1 Each party acknowledges that: 2.1.1 InMobi shall Process the Personal Data for the purposes of (a) optimizing mobile online advertising campaigns across its ad network whether owned, operated or controlled by InMobi including but not limited to the programmatic channel; (b) interest based targeting of InMobi ad campaigns or othersurvey
4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantly INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS STEP 1: Create a new JSONObject instance as shown below: JSONObject adapterConsent = new JSONObject (); STEP 2: Add individual consent status for each partner SDK. Refer to the list below for partner-specific list of constants exposed in AdapterConsentKeys. These should be used for passing consent for all listed SDKs. INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI NOW INTEGRATED WITH MOPUB’S ADVANCED BIDDING With in-app header bidding being widely adopted by publishers across the globe in 2020, we are excited to kickstart the new quarter with InMobi’s integration with MoPub’s in-app bidding solution, Advanced Bidding. Advanced Bidding is the reimagination of header bidding for the mobile app environment, and is designed to help publishers more efficiently monetize their inventory by replacing CHOCOLATE CONSUMPTION TRENDS 2020 SEE MORE ONINMOBI.COM
INMOBI’S LEADERSHIP TEAM AND BOARD InMobi’s Leadership Team and Board | InMobi. Amit Chauhan. SVP and General Counsel InMobi Group. Amit is responsible for the global legal function, including privacy and data protection. Amit is an attorney with over 18 years of experience working with Indian companies and global corporations. Amit specializes in designing and implementing MOBILE APP VS WEBSITE STATISTICS: HOW APP USAGE COMPARES Looking for mobile app vs website statistics that highlights the differences between the users of mobile websites and apps? Be sure to download our latest report: Apps vs Mobile Websites: Understanding Their Users. DOWNLOAD NOW Top Insights on Mobile Apps vs Mobile Websites Here’s a sneak peek on some of the top differences across categories between the visitors of a mobile website INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS 2.1 Each party acknowledges that: 2.1.1 InMobi shall Process the Personal Data for the purposes of (a) optimizing mobile online advertising campaigns across its ad network whether owned, operated or controlled by InMobi including but not limited to the programmatic channel; (b) interest based targeting of InMobi ad campaigns or othersurvey
4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantly INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS STEP 1: Create a new JSONObject instance as shown below: JSONObject adapterConsent = new JSONObject (); STEP 2: Add individual consent status for each partner SDK. Refer to the list below for partner-specific list of constants exposed in AdapterConsentKeys. These should be used for passing consent for all listed SDKs. INMOBI | MOBILE ADVERTISING CASE STUDIES AND SUCCESS STORIES The Brand Objective The popularity of telemedicine has soared during the coronavirus pandemic. Since the early days of the lockdown, when health concerns were on the rise, MFine stepped up to connect patients with healthcare professionals and provide high-quality end-to-end healthcare services such as home delivery of medicines, online consultation, and follow-ups via video calls. INMOBI PRESS RELEASE InMobi Ranked 12th on 2019 CNBC Disruptor 50 List. May 15, 2019. San Francisco, CA - May 15, 2019 – The InMobi Group, which powers intelligent, mobile-first experiences for enterprises and consumers, today announced it was named on the 2019 CNBC Disruptor 50 list, theirannual.
IN APP ADVERTISING & MOBILE AD CAMPAIGNS PERFECTED The InMobi Advertising Cloud addresses all of your in app advertising needs, ensuring your mobile ad campaigns yield real results. Our 10+ years of mobile advertising experience help you maximize ROI and reach your target audience effectively. HIRING | CAREERS | INMOBI InMobi | Global Mobile Advertising Leader. Our solutions for Agencies and Advertisers help engage a global audience. Our solutions for Developers and Publishers help to maximize revenues/eCPMs and increaseuser LTV.
INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS 2.1 Each party acknowledges that: 2.1.1 InMobi shall Process the Personal Data for the purposes of (a) optimizing mobile online advertising campaigns across its ad network whether owned, operated or controlled by InMobi including but not limited to the programmatic channel; (b) interest based targeting of InMobi ad campaigns or othersurvey
INMOBI’S LEADERSHIP TEAM AND BOARD InMobi’s Leadership Team and Board | InMobi. Amit Chauhan. SVP and General Counsel InMobi Group. Amit is responsible for the global legal function, including privacy and data protection. Amit is an attorney with over 18 years of experience working with Indian companies and global corporations. Amit specializes in designing and implementing HOW DOES MOBILE APP ADVERTISING WORK? DISPELLING COMMON IN Not many people know how to answer “how does mobile app advertising work?” and as a result, many in-app advertising myths persist. UNIFID: INMOBI’S ONE-STOP SOLUTION FOR IN-APP IDENTITY InMobi is excited to launch UnifID, a new solution which allows publishers to seamlessly integrate with identifiers of their choice with minimal hassles. With advertisers and marketers spending more than 20% of their marketing budgets on identity solutions, it has become imperative for publishers to integrate with multiple ID partners and provide ad buyers with acceptable identifier-based TOP 8 MOBILE APP ADVERTISING BENEFITS For brands, there are many top mobile app advertising benefits. In comparison to just about any other marketing strategy option, mobile advertising within apps has a number of unique advantages for mobile marketers - or even general managers of advertising more generally. LEARN MORE Here are the top eight perks of mobile in-app advertising that make it the best mobile strategy.1) Target INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS For banner XML integration, publishers using Android SDK 720 and onwards needs to append “plid-” to placementId TAG as following: ads:placementId="plid-1431977751489005". Now, you can reference the banner in your code: InMobiBanner bannerAd = (InMobiBanner)findViewById (R.id.banner); Once you have the banner instance, you can request for INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI NOW INTEGRATED WITH MOPUB’S ADVANCED BIDDING With in-app header bidding being widely adopted by publishers across the globe in 2020, we are excited to kickstart the new quarter with InMobi’s integration with MoPub’s in-app bidding solution, Advanced Bidding. Advanced Bidding is the reimagination of header bidding for the mobile app environment, and is designed to help publishers more efficiently monetize their inventory by replacing CHOCOLATE CONSUMPTION TRENDS 2020 SEE MORE ONINMOBI.COM
INMOBI’S LEADERSHIP TEAM AND BOARD InMobi’s Leadership Team and Board | InMobi. Amit Chauhan. SVP and General Counsel InMobi Group. Amit is responsible for the global legal function, including privacy and data protection. Amit is an attorney with over 18 years of experience working with Indian companies and global corporations. Amit specializes in designing and implementing INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS 2.1 Each party acknowledges that: 2.1.1 InMobi shall Process the Personal Data for the purposes of (a) optimizing mobile online advertising campaigns across its ad network whether owned, operated or controlled by InMobi including but not limited to the programmatic channel; (b) interest based targeting of InMobi ad campaigns or othersurvey
MOBILE APP VS WEBSITE STATISTICS: HOW APP USAGE COMPARES Looking for mobile app vs website statistics that highlights the differences between the users of mobile websites and apps? Be sure to download our latest report: Apps vs Mobile Websites: Understanding Their Users. DOWNLOAD NOW Top Insights on Mobile Apps vs Mobile Websites Here’s a sneak peek on some of the top differences across categories between the visitors of a mobile website 4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantly INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS STEP 1: Create a new JSONObject instance as shown below: JSONObject adapterConsent = new JSONObject (); STEP 2: Add individual consent status for each partner SDK. Refer to the list below for partner-specific list of constants exposed in AdapterConsentKeys. These should be used for passing consent for all listed SDKs. INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI NOW INTEGRATED WITH MOPUB’S ADVANCED BIDDING With in-app header bidding being widely adopted by publishers across the globe in 2020, we are excited to kickstart the new quarter with InMobi’s integration with MoPub’s in-app bidding solution, Advanced Bidding. Advanced Bidding is the reimagination of header bidding for the mobile app environment, and is designed to help publishers more efficiently monetize their inventory by replacing CHOCOLATE CONSUMPTION TRENDS 2020 SEE MORE ONINMOBI.COM
INMOBI’S LEADERSHIP TEAM AND BOARD InMobi’s Leadership Team and Board | InMobi. Amit Chauhan. SVP and General Counsel InMobi Group. Amit is responsible for the global legal function, including privacy and data protection. Amit is an attorney with over 18 years of experience working with Indian companies and global corporations. Amit specializes in designing and implementing INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS 2.1 Each party acknowledges that: 2.1.1 InMobi shall Process the Personal Data for the purposes of (a) optimizing mobile online advertising campaigns across its ad network whether owned, operated or controlled by InMobi including but not limited to the programmatic channel; (b) interest based targeting of InMobi ad campaigns or othersurvey
MOBILE APP VS WEBSITE STATISTICS: HOW APP USAGE COMPARES Looking for mobile app vs website statistics that highlights the differences between the users of mobile websites and apps? Be sure to download our latest report: Apps vs Mobile Websites: Understanding Their Users. DOWNLOAD NOW Top Insights on Mobile Apps vs Mobile Websites Here’s a sneak peek on some of the top differences across categories between the visitors of a mobile website 4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantly INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS STEP 1: Create a new JSONObject instance as shown below: JSONObject adapterConsent = new JSONObject (); STEP 2: Add individual consent status for each partner SDK. Refer to the list below for partner-specific list of constants exposed in AdapterConsentKeys. These should be used for passing consent for all listed SDKs. INMOBI PRESS RELEASE InMobi Ranked 12th on 2019 CNBC Disruptor 50 List. May 15, 2019. San Francisco, CA - May 15, 2019 – The InMobi Group, which powers intelligent, mobile-first experiences for enterprises and consumers, today announced it was named on the 2019 CNBC Disruptor 50 list, theirannual.
INMOBI | MOBILE ADVERTISING CASE STUDIES AND SUCCESS STORIES About The UA Campaign Unico Studio is a leading mobile game development company whose primary aim is to reach game players across the globe and provide a IN APP ADVERTISING & MOBILE AD CAMPAIGNS PERFECTED The InMobi Advertising Cloud addresses all of your in app advertising needs, ensuring your mobile ad campaigns yield real results. Our 10+ years of mobile advertising experience help you maximize ROI and reach your target audience effectively. INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS 2.1 Each party acknowledges that: 2.1.1 InMobi shall Process the Personal Data for the purposes of (a) optimizing mobile online advertising campaigns across its ad network whether owned, operated or controlled by InMobi including but not limited to the programmatic channel; (b) interest based targeting of InMobi ad campaigns or othersurvey
INMOBI’S LEADERSHIP TEAM AND BOARD InMobi’s Leadership Team and Board | InMobi. Amit Chauhan. SVP and General Counsel InMobi Group. Amit is responsible for the global legal function, including privacy and data protection. Amit is an attorney with over 18 years of experience working with Indian companies and global corporations. Amit specializes in designing and implementing PROGRAMMATIC IN-APP ADVERTISING: WHAT YOU NEED TO KNOW Today’s mobile advertising environment is increasingly dominated by real-time bidding (RTB) and programmatic buying, which is why all marketers need to know the ins and outs of programmatic in-appadvertising.
HOW DOES MOBILE APP ADVERTISING WORK? DISPELLING COMMON IN Not many people know how to answer “how does mobile app advertising work?” and as a result, many in-app advertising myths persist. HOW DOES ATT CHANGE THE RULES FOR MMPS? Apple’s AppTrackingTransparency (ATT) came into effect on April 26 with the release of iOS 14.5. This OS version now makes it mandatory for mobile apps to seek permission to track the iOS 14.5 users beyond the app in use via IDFA, Apple’s device-level identifier. HOW TO DRIVE RETAIL FOOTFALL USING IN-APP ADVERTISING The rise of m-commerce, or mobile commerce, is unprecedented. According to data from eMarketer, m- commerce sales originating just from mobile phones will likely top $349 million in 2021. This year, overall retail sales coming from mobile devices is expected to account for more than $424 million, accounting for close to 54% of all online shopping dollars spent. INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS For banner XML integration, publishers using Android SDK 720 and onwards needs to append “plid-” to placementId TAG as following: ads:placementId="plid-1431977751489005". Now, you can reference the banner in your code: InMobiBanner bannerAd = (InMobiBanner)findViewById (R.id.banner); Once you have the banner instance, you can request for INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI NOW INTEGRATED WITH MOPUB’S ADVANCED BIDDING With in-app header bidding being widely adopted by publishers across the globe in 2020, we are excited to kickstart the new quarter with InMobi’s integration with MoPub’s in-app bidding solution, Advanced Bidding. Advanced Bidding is the reimagination of header bidding for the mobile app environment, and is designed to help publishers more efficiently monetize their inventory by replacing CHOCOLATE CONSUMPTION TRENDS 2020 SEE MORE ONINMOBI.COM
INMOBI’S LEADERSHIP TEAM AND BOARD InMobi’s Leadership Team and Board | InMobi. Amit Chauhan. SVP and General Counsel InMobi Group. Amit is responsible for the global legal function, including privacy and data protection. Amit is an attorney with over 18 years of experience working with Indian companies and global corporations. Amit specializes in designing and implementing INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS 2.1 Each party acknowledges that: 2.1.1 InMobi shall Process the Personal Data for the purposes of (a) optimizing mobile online advertising campaigns across its ad network whether owned, operated or controlled by InMobi including but not limited to the programmatic channel; (b) interest based targeting of InMobi ad campaigns or othersurvey
MOBILE APP VS WEBSITE STATISTICS: HOW APP USAGE COMPARES Looking for mobile app vs website statistics that highlights the differences between the users of mobile websites and apps? Be sure to download our latest report: Apps vs Mobile Websites: Understanding Their Users. DOWNLOAD NOW Top Insights on Mobile Apps vs Mobile Websites Here’s a sneak peek on some of the top differences across categories between the visitors of a mobile website 4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantly INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS STEP 1: Create a new JSONObject instance as shown below: JSONObject adapterConsent = new JSONObject (); STEP 2: Add individual consent status for each partner SDK. Refer to the list below for partner-specific list of constants exposed in AdapterConsentKeys. These should be used for passing consent for all listed SDKs. INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBI
Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions INMOBI NOW INTEGRATED WITH MOPUB’S ADVANCED BIDDING With in-app header bidding being widely adopted by publishers across the globe in 2020, we are excited to kickstart the new quarter with InMobi’s integration with MoPub’s in-app bidding solution, Advanced Bidding. Advanced Bidding is the reimagination of header bidding for the mobile app environment, and is designed to help publishers more efficiently monetize their inventory by replacing CHOCOLATE CONSUMPTION TRENDS 2020 SEE MORE ONINMOBI.COM
INMOBI’S LEADERSHIP TEAM AND BOARD InMobi’s Leadership Team and Board | InMobi. Amit Chauhan. SVP and General Counsel InMobi Group. Amit is responsible for the global legal function, including privacy and data protection. Amit is an attorney with over 18 years of experience working with Indian companies and global corporations. Amit specializes in designing and implementing INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS 2.1 Each party acknowledges that: 2.1.1 InMobi shall Process the Personal Data for the purposes of (a) optimizing mobile online advertising campaigns across its ad network whether owned, operated or controlled by InMobi including but not limited to the programmatic channel; (b) interest based targeting of InMobi ad campaigns or othersurvey
MOBILE APP VS WEBSITE STATISTICS: HOW APP USAGE COMPARES Looking for mobile app vs website statistics that highlights the differences between the users of mobile websites and apps? Be sure to download our latest report: Apps vs Mobile Websites: Understanding Their Users. DOWNLOAD NOW Top Insights on Mobile Apps vs Mobile Websites Here’s a sneak peek on some of the top differences across categories between the visitors of a mobile website 4 LEGAL ASPECTS YOU NEED TO BE AWARE OF WHEN DEVELOPING A App development presents many of the same issues involved in other software development initiatives. However there are particular confidentiality, intellectual property, privacy and distribution considerations that should be kept in mind when developing a mobile app.1. Confidentiality : Protect your ideas before you are ready to announce them to the worldThe tech industry is constantly INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS STEP 1: Create a new JSONObject instance as shown below: JSONObject adapterConsent = new JSONObject (); STEP 2: Add individual consent status for each partner SDK. Refer to the list below for partner-specific list of constants exposed in AdapterConsentKeys. These should be used for passing consent for all listed SDKs. INMOBI PRESS RELEASE InMobi Ranked 12th on 2019 CNBC Disruptor 50 List. May 15, 2019. San Francisco, CA - May 15, 2019 – The InMobi Group, which powers intelligent, mobile-first experiences for enterprises and consumers, today announced it was named on the 2019 CNBC Disruptor 50 list, theirannual.
INMOBI | MOBILE ADVERTISING CASE STUDIES AND SUCCESS STORIES About The UA Campaign Unico Studio is a leading mobile game development company whose primary aim is to reach game players across the globe and provide a IN APP ADVERTISING & MOBILE AD CAMPAIGNS PERFECTED The InMobi Advertising Cloud addresses all of your in app advertising needs, ensuring your mobile ad campaigns yield real results. Our 10+ years of mobile advertising experience help you maximize ROI and reach your target audience effectively. INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS 2.1 Each party acknowledges that: 2.1.1 InMobi shall Process the Personal Data for the purposes of (a) optimizing mobile online advertising campaigns across its ad network whether owned, operated or controlled by InMobi including but not limited to the programmatic channel; (b) interest based targeting of InMobi ad campaigns or othersurvey
INMOBI’S LEADERSHIP TEAM AND BOARD InMobi’s Leadership Team and Board | InMobi. Amit Chauhan. SVP and General Counsel InMobi Group. Amit is responsible for the global legal function, including privacy and data protection. Amit is an attorney with over 18 years of experience working with Indian companies and global corporations. Amit specializes in designing and implementing PROGRAMMATIC IN-APP ADVERTISING: WHAT YOU NEED TO KNOW Today’s mobile advertising environment is increasingly dominated by real-time bidding (RTB) and programmatic buying, which is why all marketers need to know the ins and outs of programmatic in-appadvertising.
HOW DOES MOBILE APP ADVERTISING WORK? DISPELLING COMMON IN Not many people know how to answer “how does mobile app advertising work?” and as a result, many in-app advertising myths persist. HOW DOES ATT CHANGE THE RULES FOR MMPS? Apple’s AppTrackingTransparency (ATT) came into effect on April 26 with the release of iOS 14.5. This OS version now makes it mandatory for mobile apps to seek permission to track the iOS 14.5 users beyond the app in use via IDFA, Apple’s device-level identifier. HOW TO DRIVE RETAIL FOOTFALL USING IN-APP ADVERTISING The rise of m-commerce, or mobile commerce, is unprecedented. According to data from eMarketer, m- commerce sales originating just from mobile phones will likely top $349 million in 2021. This year, overall retail sales coming from mobile devices is expected to account for more than $424 million, accounting for close to 54% of all online shopping dollars spent. INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS For banner XML integration, publishers using Android SDK 720 and onwards needs to append “plid-” to placementId TAG as following: ads:placementId="plid-1431977751489005". Now, you can reference the banner in your code: InMobiBanner bannerAd = (InMobiBanner)findViewById (R.id.banner); Once you have the banner instance, you can request for INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBIINMOBI CRUNCHBASEINMOBI FTCINMOBI INCINMOBI VALUATIONINMOBI REVENUEINMOBI ADVERTISING Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions HIRING | CAREERS | INMOBI InMobi | Global Mobile Advertising Leader. Our solutions for Agencies and Advertisers help engage a global audience. Our solutions for Developers and Publishers help to maximize revenues/eCPMs and increaseuser LTV.
INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS InMobi provides Marketing Platform Services, including optimization of advertising campaigns, data analytics/enrichment, segment creation, user acquisition or re-engagement through various digital advertising channels. InMobi receives data into its Marketing Platform from various sources, including end user information collected by oursystems
INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS Mobile in-app advertising is a very different beast than mobile web advertising. These differences are especially stark with location and targeting. On mobile web, targeting occurs primarily through cookies, which come with limited geographic data. IP addresses help somewhat, but lack specificity and aren’t always available to mobilemarketers.
FIRST PRICE AUCTIONS EXPLAINED What are First Price Auctions, and how do they compare to other programmatic in-app advertising auction mechanisms? As an ad tech bidding strategy, what are the advantages and disadvantages of the first price auction bidding model? In this latest Whiteboard Wednesdays video, Ryan Gauss, InMobi’s Platform Product Manager, highlights the unique attributes of this type of auction in TOP 3 BEST PRACTICES FOR TABLET ADVERTISING 3 Simple and Easy ways for advertisers to effectively capture the user attention on tablets. 1) Create ads specifically for your tablet audience: The major advantage tablets have over smartphones is the screen size. With up to 4x more real estate available on tablets, advertisers have the opportunity of showing bigger ads that attractmore
INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS For banner XML integration, publishers using Android SDK 720 and onwards needs to append “plid-” to placementId TAG as following: ads:placementId="plid-1431977751489005". Now, you can reference the banner in your code: InMobiBanner bannerAd = (InMobiBanner)findViewById (R.id.banner); Once you have the banner instance, you can request for HOW INMOBI TURNED COMPLETELY GENDER NEUTRAL! In 2017, InMobi has launched some stellar programs on gender neutrality that will be a turning stone for the rest of the industry. Gender Neutrality is the way to go! Some employees grapple with the dilemma of defining their identity when it comes to claiming an insurance plan or any other benefit from their company. INMOBI | MOBILE IN-APP ADVERTISING AND MONETIZATION SOLUTIONSGETSTARTED
InMobi’s innovative reimagining of the waterfall approach to app monetization has been a game-changer for us. We look forward to continuing our collaboration to innovate our monetization strategies while delivering the best possible experience for the millions ofpeople. Bill Alena.
INMOBIINMOBI CRUNCHBASEINMOBI FTCINMOBI INCINMOBI VALUATIONINMOBI REVENUEINMOBI ADVERTISING Privacy Policy | Terms | Help Center | Contact Us | Copyright © 2021, All rights reserved. MONETIZE APPS BY DOWNLOADING INMOBI’S SDK InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions HIRING | CAREERS | INMOBI InMobi | Global Mobile Advertising Leader. Our solutions for Agencies and Advertisers help engage a global audience. Our solutions for Developers and Publishers help to maximize revenues/eCPMs and increaseuser LTV.
INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS InMobi provides Marketing Platform Services, including optimization of advertising campaigns, data analytics/enrichment, segment creation, user acquisition or re-engagement through various digital advertising channels. InMobi receives data into its Marketing Platform from various sources, including end user information collected by oursystems
INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS Mobile in-app advertising is a very different beast than mobile web advertising. These differences are especially stark with location and targeting. On mobile web, targeting occurs primarily through cookies, which come with limited geographic data. IP addresses help somewhat, but lack specificity and aren’t always available to mobilemarketers.
FIRST PRICE AUCTIONS EXPLAINED What are First Price Auctions, and how do they compare to other programmatic in-app advertising auction mechanisms? As an ad tech bidding strategy, what are the advantages and disadvantages of the first price auction bidding model? In this latest Whiteboard Wednesdays video, Ryan Gauss, InMobi’s Platform Product Manager, highlights the unique attributes of this type of auction in TOP 3 BEST PRACTICES FOR TABLET ADVERTISING 3 Simple and Easy ways for advertisers to effectively capture the user attention on tablets. 1) Create ads specifically for your tablet audience: The major advantage tablets have over smartphones is the screen size. With up to 4x more real estate available on tablets, advertisers have the opportunity of showing bigger ads that attractmore
INMOBI SUPPORT CENTER FOR ADVERTISERS AND PUBLISHERS For banner XML integration, publishers using Android SDK 720 and onwards needs to append “plid-” to placementId TAG as following: ads:placementId="plid-1431977751489005". Now, you can reference the banner in your code: InMobiBanner bannerAd = (InMobiBanner)findViewById (R.id.banner); Once you have the banner instance, you can request for HOW INMOBI TURNED COMPLETELY GENDER NEUTRAL! In 2017, InMobi has launched some stellar programs on gender neutrality that will be a turning stone for the rest of the industry. Gender Neutrality is the way to go! Some employees grapple with the dilemma of defining their identity when it comes to claiming an insurance plan or any other benefit from their company. MOBILE APPS AND ADVERTISING SOLUTIONS FOR BRANDS Access Diverse and Premium Demand from Across the Globe. Tap into premium and diverse advertising dollars from the largest brand advertisers around the world, through direct and programmatic channels. The InMobi Exchange brings exclusive access to 200+ DSPs and over 5,000 programmatic buyers representing top brands from around theglobe.
INMOBI PRESS RELEASE InMobi Ranked 12th on 2019 CNBC Disruptor 50 List. May 15, 2019. San Francisco, CA - May 15, 2019 – The InMobi Group, which powers intelligent, mobile-first experiences for enterprises and consumers, today announced it was named on the 2019 CNBC Disruptor 50 list, theirannual.
INMOBI EXCHANGE: FOR ADVERTISERS InMobi Exchange offers Buyers the promise of diversity on programmatic supply and access to diverse audience personas. "We have collaborated with InMobi for over the past year to source location enabled mobile inventory. InMobi inventory has consistently performed above our network average, contributing a significant share of geo-enabled ad INMOBI | MOBILE ADVERTISING CASE STUDIES AND SUCCESS STORIES About The UA Campaign Unico Studio is a leading mobile game development company whose primary aim is to reach game players across the globe and provide a INMOBI | MOBILE ADVERTISING CASE STUDIES AND SUCCESS STORIES "With the launch of the Viroprotek range, Asian Paints helped consumers keep themselves, and their surroundings safe. Together with Glance, they raised brand awareness during micro-moments - when consumers engage with content on their mobile phones' lock screens. INMOBI | MOBILE ADVERTISING CASE STUDIES AND SUCCESS STORIES Discover the mobile in-app advertising strategies behind our success stories and collaborative efforts with advertisers & publishers acrossthe globe.
INMOBI COLLABORATES WITH THE TRADE DESK TO EXPAND ACCESS The partnership helps marketers across Asia Pacific to accurately measure the incremental impact of their advertising and drive real-time optimizations on The Trade Desk platform Singapore – May 27, 2021: InMobi, the world’s leading marketing cloud, announced the availability of the services of its mobile-first consumer intelligence platform – InMobi Pulse, on The Trade Desk’s demand INMOBI | ENTERPRISE MOBILE MARKETING & ADVERTISING PLATFORMS InMobi is the world’s leading provider of enterprise platforms for marketers, offering cutting-edge mobile marketing and in-app advertising solutions UNIFID: INMOBI’S ONE-STOP SOLUTION FOR IN-APP IDENTITY InMobi is excited to launch UnifID, a new solution which allows publishers to seamlessly integrate with identifiers of their choice with minimal hassles. With advertisers and marketers spending more than 20% of their marketing budgets on identity solutions, it has become imperative for publishers to integrate with multiple ID partners and provide ad buyers with acceptable identifier-based HOW DOES MOBILE APP ADVERTISING WORK? DISPELLING COMMON IN Not many people know how to answer “how does mobile app advertising work?” and as a result, many in-app advertising myths persist. We use cookies to customize our website for you, giving you the best possible user experience. If you accept, we will use your information to serve you better. Find out more about our Cookie Policy.
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