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CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. 7 INTERESTING REAL LIFE CUSTOMER JOURNEY MAP EXAMPLES Creating a customer journey map is vital for any business to optimize its sales and marketing processes. According to Salesforce, “among high-performing teams, 88% say a customer journey strategy is critical to the success of their overall marketing.”. An effective customer journey map will include all of the customer touchpoints a shopper interacts with on the way to making a purchase. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customers digitally interact with organizations multiple times before reaching any goal. These repeated interactions make up what is called the customer journey. The overall experience across these channels, where customers interact with organizations, make up the customer

experience.

WHAT IS WOOPRA: PRODUCT CAPABILITIESSEE MORE ON DOCS.WOOPRA.COM CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. 7 INTERESTING REAL LIFE CUSTOMER JOURNEY MAP EXAMPLES Creating a customer journey map is vital for any business to optimize its sales and marketing processes. According to Salesforce, “among high-performing teams, 88% say a customer journey strategy is critical to the success of their overall marketing.”. An effective customer journey map will include all of the customer touchpoints a shopper interacts with on the way to making a purchase. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customers digitally interact with organizations multiple times before reaching any goal. These repeated interactions make up what is called the customer journey. The overall experience across these channels, where customers interact with organizations, make up the customer

experience.

WHAT IS WOOPRA: PRODUCT CAPABILITIESSEE MORE ON DOCS.WOOPRA.COM CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by

ABOUT US | WOOPRA

Woopra was founded in 2012 by two engineers who recognized the need for an analytics solution that would capture the whole user journey. One that would empower teams to see the experiences users have with their brand exactly as their customers do. They believed that in order for data to be meaningful, it had to be human.

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

CUSTOMER STORIES

The SERMO team uses Woopra to: Centralize data for consistency and better collaboration. Understand if users are engaged with the product and how they're using different features. Increase overall user engagement. Respond uniquely to customer needs leveraging Woopra's advanced Segmentation and Customer Journeys. REAL-TIME AUTOMATION AND TRIGGERS Engage users in real-time with built-in triggers and automation. Take action on your data at times when it matters the most.

INTEGRATIONS PORTAL

Group chat, file sharing, video chat & screen sharing built for teams & business. Inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. CUSTOMER JOURNEY PLATFORM Woopra’s customer journey platform will uncover each customer's unique story and quickly respond to behavior, driving engagement and increasing retention company-wide. “ Journeys are 30-40% more predictive of customer satisfaction and churn. Organizations that analyze the customer journey win in customer experience and growth.

MOBILE ANALYTICS

Most mobile analytics solutions allow you to track app events and attribute properties. This is great, but a Customer Analytics solution should truly mirror the experience users have with your product, regardless of device or platform. So, while you can leverage our SDKs to track all essential mobile events, we suggest you take it a step

further:

WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! WHAT IS CUSTOMER ANALYTICS? AND HOW IT WORKS Customer analytics is the process of analyzing past and current customer data. This drives useful insights which can help companies to improve their marketing, product management, and customer support. Another branch of customer analytics is predictive analytics, which comprises data models that help companies predict future outcomes.

VISITOR PROPERTIES

A dynamic field is like a visitor property in that it is a piece of data in the visitor scope, i.e.: a piece of data about a person. However, dynamic fields are different from other visitor properties in that they are defined by a formula, and are calculated at the time that you query them. CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CHOOSING THE RIGHT DATA INTEGRATION TOOL FOR YOUR BUSINESSSEE MORE ON

WOOPRA.COM

CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by WHAT IT MEANS TO HAVE A PRODUCT-FIRST COMPANY Cross-Company Alignment on Mission. Having a product-first company requires a clearly defined, laser-focused mission at the forefront of all decision making. Creative thinking, collaboration and an intense thirst for disruption is welcomed and permeates throughout all levels of the organization. HOW TO NOTIFY YOUR CUSTOMERS OF YOUR PRIVACY PRACTICESSEE MORE ON

WOOPRA.COM

CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CHOOSING THE RIGHT DATA INTEGRATION TOOL FOR YOUR BUSINESSSEE MORE ON

WOOPRA.COM

CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by WHAT IT MEANS TO HAVE A PRODUCT-FIRST COMPANY Cross-Company Alignment on Mission. Having a product-first company requires a clearly defined, laser-focused mission at the forefront of all decision making. Creative thinking, collaboration and an intense thirst for disruption is welcomed and permeates throughout all levels of the organization. HOW TO NOTIFY YOUR CUSTOMERS OF YOUR PRIVACY PRACTICESSEE MORE ON

WOOPRA.COM

WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

CUSTOMER STORIES

The SERMO team uses Woopra to: Centralize data for consistency and better collaboration. Understand if users are engaged with the product and how they're using different features. Increase overall user engagement. Respond uniquely to customer needs leveraging Woopra's advanced Segmentation and Customer Journeys.

INTEGRATIONS PORTAL

Group chat, file sharing, video chat & screen sharing built for teams & business. Inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! ECOMMERCE ANALYTICS SOLUTIONS Apps have revolutionized the way in which we work, streamlining our ability to manage, innovate and scale with speed. eCommerce companies love our integrations with platforms like Magento and Shopify, marketing automation tools like Mailchimp and messaging solutions like

Sonar.

CUSTOMER JOURNEY BLOG Customer experience analytics is the process of collecting and analyzing data about how users experience your website and product to better understand their pain points and their perspectives. 7 INTERESTING REAL LIFE CUSTOMER JOURNEY MAP EXAMPLES Creating a customer journey map is vital for any business to optimize its sales and marketing processes. According to Salesforce, “among high-performing teams, 88% say a customer journey strategy is critical to the success of their overall marketing.”. An effective customer journey map will include all of the customer touchpoints a shopper interacts with on the way to making a purchase. WHAT IS WOOPRA: PRODUCT CAPABILITIES What is Woopra: Product Capabilities. Suggest Edits. Woopra is an advanced customer analytics cloud service built with proprietary tracking technology that automatically builds detailed profiles of each customer in real-time. The profiles enable the user to view behavioral data of each customer based on their touchpoints throughout

their

WHAT IS CUSTOMER ANALYTICS? AND HOW IT WORKS Customer analytics is the process of analyzing past and current customer data. This drives useful insights which can help companies to improve their marketing, product management, and customer support. Another branch of customer analytics is predictive analytics, which comprises data models that help companies predict future outcomes. WHAT IT MEANS TO HAVE A PRODUCT-FIRST COMPANY Cross-Company Alignment on Mission. Having a product-first company requires a clearly defined, laser-focused mission at the forefront of all decision making. Creative thinking, collaboration and an intense thirst for disruption is welcomed and permeates throughout all levels of the organization. CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

INTEGRATIONS PORTAL

Group chat, file sharing, video chat & screen sharing built for teams & business. Inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. 7 INTERESTING REAL LIFE CUSTOMER JOURNEY MAP EXAMPLES Creating a customer journey map is vital for any business to optimize its sales and marketing processes. According to Salesforce, “among high-performing teams, 88% say a customer journey strategy is critical to the success of their overall marketing.”. An effective customer journey map will include all of the customer touchpoints a shopper interacts with on the way to making a purchase. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

INTEGRATIONS PORTAL

Group chat, file sharing, video chat & screen sharing built for teams & business. Inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. 7 INTERESTING REAL LIFE CUSTOMER JOURNEY MAP EXAMPLES Creating a customer journey map is vital for any business to optimize its sales and marketing processes. According to Salesforce, “among high-performing teams, 88% say a customer journey strategy is critical to the success of their overall marketing.”. An effective customer journey map will include all of the customer touchpoints a shopper interacts with on the way to making a purchase. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by

ABOUT US | WOOPRA

Woopra was founded in 2012 by two engineers who recognized the need for an analytics solution that would capture the whole user journey. One that would empower teams to see the experiences users have with their brand exactly as their customers do. They believed that in order for data to be meaningful, it had to be human.

CUSTOMER STORIES

The SERMO team uses Woopra to: Centralize data for consistency and better collaboration. Understand if users are engaged with the product and how they're using different features. Increase overall user engagement. Respond uniquely to customer needs leveraging Woopra's advanced Segmentation and Customer Journeys.

INTEGRATIONS PORTAL

Group chat, file sharing, video chat & screen sharing built for teams & business. Inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support.

MOBILE ANALYTICS

Most mobile analytics solutions allow you to track app events and attribute properties. This is great, but a Customer Analytics solution should truly mirror the experience users have with your product, regardless of device or platform. So, while you can leverage our SDKs to track all essential mobile events, we suggest you take it a step

further:

SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

CUSTOMER JOURNEY PLATFORM Woopra’s customer journey platform will uncover each customer's unique story and quickly respond to behavior, driving engagement and increasing retention company-wide. “ Journeys are 30-40% more predictive of customer satisfaction and churn. Organizations that analyze the customer journey win in customer experience and growth. 7 INTERESTING REAL LIFE CUSTOMER JOURNEY MAP EXAMPLES Creating a customer journey map is vital for any business to optimize its sales and marketing processes. According to Salesforce, “among high-performing teams, 88% say a customer journey strategy is critical to the success of their overall marketing.”. An effective customer journey map will include all of the customer touchpoints a shopper interacts with on the way to making a purchase. WHAT IS CUSTOMER ANALYTICS? AND HOW IT WORKS Customer analytics is the process of analyzing past and current customer data. This drives useful insights which can help companies to improve their marketing, product management, and customer support. Another branch of customer analytics is predictive analytics, which comprises data models that help companies predict future outcomes. HOW TO NOTIFY YOUR CUSTOMERS OF YOUR PRIVACY PRACTICES Setting up good privacy practices for your business is a key part of building customer trust and staying in line with your legal obligations. Your business should have a comprehensive privacy policy in place, as well as internal policies that promote the protection and care of customer data.

SAAS TRACKING

There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

INTEGRATIONS PORTAL

Group chat, file sharing, video chat & screen sharing built for teams & business. Inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

INTEGRATIONS PORTAL

Group chat, file sharing, video chat & screen sharing built for teams & business. Inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by

ABOUT US | WOOPRA

Woopra was founded in 2012 by two engineers who recognized the need for an analytics solution that would capture the whole user journey. One that would empower teams to see the experiences users have with their brand exactly as their customers do. They believed that in order for data to be meaningful, it had to be human.

CUSTOMER STORIES

The SERMO team uses Woopra to: Centralize data for consistency and better collaboration. Understand if users are engaged with the product and how they're using different features. Increase overall user engagement. Respond uniquely to customer needs leveraging Woopra's advanced Segmentation and Customer Journeys.

INTEGRATIONS PORTAL

Group chat, file sharing, video chat & screen sharing built for teams & business. Inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support.

MOBILE ANALYTICS

Most mobile analytics solutions allow you to track app events and attribute properties. This is great, but a Customer Analytics solution should truly mirror the experience users have with your product, regardless of device or platform. So, while you can leverage our SDKs to track all essential mobile events, we suggest you take it a step

further:

CUSTOMER JOURNEY PLATFORM Woopra’s customer journey platform will uncover each customer's unique story and quickly respond to behavior, driving engagement and increasing retention company-wide. “ Journeys are 30-40% more predictive of customer satisfaction and churn. Organizations that analyze the customer journey win in customer experience and growth. SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

WHAT IS CUSTOMER ANALYTICS? AND HOW IT WORKS Customer analytics is the process of analyzing past and current customer data. This drives useful insights which can help companies to improve their marketing, product management, and customer support. Another branch of customer analytics is predictive analytics, which comprises data models that help companies predict future outcomes. THE 7 BEST MARKETING AUTOMATION TOOLS At a Glance. In summary, here’s how we would categorize the top marketing automation tools: For Small Business: Constant Contact, HubSpot. For Enterprise: Marketo, Eloqua, ExactTarget/Pardot. For The Next Generation of Marketing Automation: Customer.io, userfox. HOW TO NOTIFY YOUR CUSTOMERS OF YOUR PRIVACY PRACTICES Setting up good privacy practices for your business is a key part of building customer trust and staying in line with your legal obligations. Your business should have a comprehensive privacy policy in place, as well as internal policies that promote the protection and care of customer data.

SAAS TRACKING

There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by WHAT IT MEANS TO HAVE A PRODUCT-FIRST COMPANY Cross-Company Alignment on Mission. Having a product-first company requires a clearly defined, laser-focused mission at the forefront of all decision making. Creative thinking, collaboration and an intense thirst for disruption is welcomed and permeates throughout all levels of the organization. HOW TO NOTIFY YOUR CUSTOMERS OF YOUR PRIVACY PRACTICESSEE MORE ON

WOOPRA.COM

CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by WHAT IT MEANS TO HAVE A PRODUCT-FIRST COMPANY Cross-Company Alignment on Mission. Having a product-first company requires a clearly defined, laser-focused mission at the forefront of all decision making. Creative thinking, collaboration and an intense thirst for disruption is welcomed and permeates throughout all levels of the organization. HOW TO NOTIFY YOUR CUSTOMERS OF YOUR PRIVACY PRACTICESSEE MORE ON

WOOPRA.COM

WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

INTEGRATIONS PORTAL

Group chat, file sharing, video chat & screen sharing built for teams & business. Inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. ECOMMERCE ANALYTICS SOLUTIONS Apps have revolutionized the way in which we work, streamlining our ability to manage, innovate and scale with speed. eCommerce companies love our integrations with platforms like Magento and Shopify, marketing automation tools like Mailchimp and messaging solutions like

Sonar.

WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! CUSTOMER JOURNEY BLOG Customer experience analytics is the process of collecting and analyzing data about how users experience your website and product to better understand their pain points and their perspectives. WHAT IS WOOPRA: PRODUCT CAPABILITIES What is Woopra: Product Capabilities. Suggest Edits. Woopra is an advanced customer analytics cloud service built with proprietary tracking technology that automatically builds detailed profiles of each customer in real-time. The profiles enable the user to view behavioral data of each customer based on their touchpoints throughout

their

CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by HOW TO GET STARTED WITH ANALYTICS We see a lot of analytics users who aren’t sure what to do beyond the very basics of monitoring their referrers and overall traffic. I myself previously worked at a company whose entire use of analytics was simply a weekly report of top referrers. TURNING INSIGHT INTO ACTION: THE QUEST FOR A DATA-DRIVEN Welcome to the final chapter in our three-part series taking marketers on the journey to a Data-Driven Culture. In this series, you’ll learn how to design a data-fueled marketing strategy that removes the gut check from decision making and enables hyper-relevant marketing at

a global scale.

SAAS TRACKING

There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

CUSTOMER STORIES

The SERMO team uses Woopra to: Centralize data for consistency and better collaboration. Understand if users are engaged with the product and how they're using different features. Increase overall user engagement. Respond uniquely to customer needs leveraging Woopra's advanced Segmentation and Customer Journeys. CUSTOMER JOURNEY PLATFORM Woopra’s customer journey platform will uncover each customer's unique story and quickly respond to behavior, driving engagement and increasing retention company-wide. “ Journeys are 30-40% more predictive of customer satisfaction and churn. Organizations that analyze the customer journey win in customer experience and growth. SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CUSTOMER JOURNEY ANALYTICS SOFTWARE TOOL Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle. We

CONTACT | WOOPRA

Get in touch with us. Whether you’re a potential customer, curious analyst, Woopra newbie or long-time veteran, we’d love to hear from

you!

WOOPRA PRICING THAT LETS YOU SCALE An action is any event tracked in Woopra such as pageviews, downloads, property changes and any custom actions you configure. Also, every time a property is changed, for example, a user updated their email address or joins a segment, it will be listed as an action in the customer profile and counted towards your action quota.

CUSTOMER STORIES

The SERMO team uses Woopra to: Centralize data for consistency and better collaboration. Understand if users are engaged with the product and how they're using different features. Increase overall user engagement. Respond uniquely to customer needs leveraging Woopra's advanced Segmentation and Customer Journeys. CUSTOMER JOURNEY PLATFORM Woopra’s customer journey platform will uncover each customer's unique story and quickly respond to behavior, driving engagement and increasing retention company-wide. “ Journeys are 30-40% more predictive of customer satisfaction and churn. Organizations that analyze the customer journey win in customer experience and growth. SAAS ANALYTICS SOFTWARE TOOL SaaS companies live and die by their subscription metrics. Woopra delivers SaaS analytics to track subscription updates and automatically generate reports on total subscription changes. Add columns to include new ARR, old ARR, the delta, package name and more! Always know where you stand and stay ahead of churn will real-time

subscription data

WOOPRA DOCUMENTATION There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! JOURNEY REPORTS: GET FULL ACCESS TO CUSTOMER JOURNEY The customer experience is a series of non-linear connections across a growing range of touchpoints. Knowing that each is unique, Woopra’s Journey Reports allow you to analyze how users navigate across these touchpoints - so you can anticipate needs, expectations, and success metrics at each step. “ Woopra's approach to customer analytics THE ULTIMATE GUIDE TO CUSTOMER JOURNEY ANALYTICS The activation stage is the most critical moment in the customer journey. It’s during this stage when customers start to develop a strong opinion about the business. Companies often overlook this stage since it’s a transitional stage and underestimate the customers’ lack of familiarity with their products. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customer experience is how well the overall experience across the entire customer journey matches customer expectations. Customer experience involves every aspect of a company, from customer service to product and service packaging. Direct impacts on customer experience generally start with customer purchasing and using your

service.

CUSTOMER STORIES

The SERMO team uses Woopra to: Centralize data for consistency and better collaboration. Understand if users are engaged with the product and how they're using different features. Increase overall user engagement. Respond uniquely to customer needs leveraging Woopra's advanced Segmentation and Customer Journeys. REAL-TIME AUTOMATION AND TRIGGERS Engage users in real-time with built-in triggers and automation. Take action on your data at times when it matters the most.

ABOUT US | WOOPRA

Woopra was founded in 2012 by two engineers who recognized the need for an analytics solution that would capture the whole user journey. One that would empower teams to see the experiences users have with their brand exactly as their customers do. They believed that in order for data to be meaningful, it had to be human. CUSTOMER JOURNEY PLATFORM Woopra’s customer journey platform will uncover each customer's unique story and quickly respond to behavior, driving engagement and increasing retention company-wide. “ Journeys are 30-40% more predictive of customer satisfaction and churn. Organizations that analyze the customer journey win in customer experience and growth. CUSTOMER JOURNEY VS. CUSTOMER EXPERIENCE Customers digitally interact with organizations multiple times before reaching any goal. These repeated interactions make up what is called the customer journey. The overall experience across these channels, where customers interact with organizations, make up the customer

experience.

TRENDS REPORTS

It takes an average of 12 positive experiences to make up for one unresolved negative experience. Trends Reports allow you to monitor bugs in real-time and proactively reach out to improve the experience and reduce churn. Set the time interval to hours, days, weeks or months to identify exactly when bugs occur and the impact on product

performance.

WHAT IS CUSTOMER ANALYTICS? AND HOW IT WORKS Customer analytics is the process of analyzing past and current customer data. This drives useful insights which can help companies to improve their marketing, product management, and customer support. Another branch of customer analytics is predictive analytics, which comprises data models that help companies predict future outcomes. GETTING STARTED WITH WOOPRA There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! CHURN RATE: ONE OF THE MOST IMPORTANT METRICS Churn rate measures how fast customers are leaving your company. Annual churn rates of 5-7% are considered acceptable by many, but this does vary by industry. You can calculate churn by DATA LOADER OVERVIEW There are limitless ways in which you can customize the Woopra platform, making every instance beautifully unique. But, looking at the most successful Woopra users they all have one thing in common - an awesome setup. We offer dozens of ways to track any type of data in Woopra, from product usage to tweets! Use these docs to learn the ins-and-outs of Woopra use cases, best practices and setup! By continuing to use this website, you consent to the use of cookies in accordance with our Privacy Policy .

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CUSTOMER JOURNEY ANALYTICS No hours sank into aggregating and cleaning data. No complex SQL queries required. Just the answers teams need to make smarter decisions, fast. Now, that's data-driven. Get started for free TRUSTED BY OVER 5,000 OF THE WORLD'S MOST INNOVATIVE COMPANIES Learn More about our customers ANALYTICS FOR PRODUCT, MARKETING, SALES AND SUPPORT TEAMS

UNIFY

Seamlessly track and unify data across product, marketing, sales and support touchpoints with custom tracking and 50+ integrations.

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ANALYZE

Customer Journeys, Trends, Retention, Segmentation and more. Whatever the question, there’s an analytics report with answers.

Learn more

ENGAGE

Take real-time action based on user behavior with built-in triggers. Personalize, target and connect with users like never before.

Learn more

SYNC EXISTING USER DATA Sync existing user data from your databases and SaaS services — and convert it to actions — without developers. * Gain immediate insights into the end-to-end customer journey with full historical data. * Front-end trackers are unreliable. Access the ultimate source of truth. Explore Integrations OPTIMIZE EVERY TOUCHPOINT IN THE CUSTOMER EXPERIENCE Analytics to answer any business question. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more. Know exactly what users are doing across touchpoints to increase acquisition, drive engagement and improve retention. ------------------------- > “The biggest problem was that we didn't know what our customers > were doing. Woopra made information immediately available for us to > find answers to specific questions, map out the customer journey and > acts as the baseline for our customer data.” > Scott Smith, VP Sales, CloudApp

Explore Analytics

SEE THE PEOPLE BEHIND THE NUMBERS Real-time individual-level analysis. Examine every user and every action they've taken in real-time with People Profiles. See who is making payments, interacting with your website, opening emails and using key product features all within a

single platform.

------------------------- > “We needed a solution that would integrate well, tie all of our > data points together, show us customizable funnels and ultimately, > show us real people (not just numbers). Woopra fit these needs

> perfectly.”

> Dave Nevogt, Co-Founder, Hubstaff Explore People Reports & Profiles DEMOCRATIZE KNOWLEDGE Every employee should be able to ask any question of their data before

making decisions.

Woopra's easy to use visual interface allows anyone to quickly answer questions without writing a single line of code. Empower every employee with the ability to make data-driven decisions, fast. ------------------------- > “Woopra enables other departments to be more autonomous than ever > before. An engineering request that might have taken weeks to > accomplish can now be done by our own marketing team in the same

> day.”

> Ryan Stevens, Product Manager, Mayvenn

Explore Analytics

TAKE REAL-TIME ACTION Trigger personalized interactions with built-in automation. Automatically trigger emails, post Slack messages or update Salesforce fields based on user behavior and attributes. Woopra's Triggers help you engage in deep, meaningful customer interactions through the right channels at the right time. ------------------------- > “Woopra’s Journey Analytics platform offered a turnkey solution > that enabled us to improve internal workflows and respond in > real-time to clients’ unique needs.” > Andrew Karam, Co-Founder & VP Product, AppLovin

Explore Automations

50+ ONE-CLICK INTEGRATIONS Seamlessly unify data across tools, teams and touchpoints. With a suite of one-click integrations and the ability to track any custom actions, Woopra unites your customer data — helping teams identify obstacles and opportunities in the moments that matter most. ------------------------- > “With Woopra, we’re able to pull data from one central source so > teams can work off the same data set and automate report sharing for > collaboration. The more information we have about engagement, the > more we can communicate to clients about their target audience and > advise them on campaign performance.” > Lik Fun Chan, Product Manager, SERMO

Browse Integrations

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We needed to learn more about our users. Before Woopra came into play, we had been working with another provider and we weren’t really getting effective services. We were going into a cave without a flashlight. And once we turned on our flashlight, which was Woopra for us, we were able to enlighten and see the whole cave. Jason Bangerter, CEO, Rentler

__

Woopra is the future of customer analytics. The Salesforce integration allows our sales team to leverage product behavioral data directly from within Salesforce to optimize the sales flow and conversions. On the product side, we can measure feature usage, identify challenges and stay ahead of user churn by proactively analyzing and understanding our user base at an individual and aggregate level. Vinny Pasceri, Director of Product Management, iSpot.tv

__

Woopra is an amazing tool that we use on a daily basis to grow our business. Its simple user interface gives even unexperienced users the power to analyze and draw conclusions from very complex data sets. It is a must have tool for any company that wants to quickly gain insights into their business. Yaron Lipshitz, CEO, AllSeated

__

Woopra enables our team to track the journeys of our customers and measure their lifetime value in real-time which might have taken weeks to build otherwise aggregating data into a report. We're able to make decisions much quicker using this insight. Teri Levy, Director of eCommerce, Lather

__

Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle

__

We needed to learn more about our users. Before Woopra came into play, we had been working with another provider and we weren’t really getting effective services. We were going into a cave without a flashlight. And once we turned on our flashlight, which was Woopra for us, we were able to enlighten and see the whole cave. Jason Bangerter, CEO, Rentler

__

Woopra is the future of customer analytics. The Salesforce integration allows our sales team to leverage product behavioral data directly from within Salesforce to optimize the sales flow and conversions. On the product side, we can measure feature usage, identify challenges and stay ahead of user churn by proactively analyzing and understanding our user base at an individual and aggregate level. Vinny Pasceri, Director of Product Management, iSpot.tv

__

Woopra is an amazing tool that we use on a daily basis to grow our business. Its simple user interface gives even unexperienced users the power to analyze and draw conclusions from very complex data sets. It is a must have tool for any company that wants to quickly gain insights into their business. Yaron Lipshitz, CEO, AllSeated

__

Woopra enables our team to track the journeys of our customers and measure their lifetime value in real-time which might have taken weeks to build otherwise aggregating data into a report. We're able to make decisions much quicker using this insight. Teri Levy, Director of eCommerce, Lather

__

Woopra's approach to customer analytics is powerfully unique. Their end-to-end platform enables immediate insights into the customer journey, resulting in maximum flexibility to grow touchpoints and increase conversions. Colin Behr, VP, Business Development, Vungle

__

We needed to learn more about our users. Before Woopra came into play, we had been working with another provider and we weren’t really getting effective services. We were going into a cave without a flashlight. And once we turned on our flashlight, which was Woopra for us, we were able to enlighten and see the whole cave. Jason Bangerter, CEO, Rentler

__

Woopra is the future of customer analytics. The Salesforce integration allows our sales team to leverage product behavioral data directly from within Salesforce to optimize the sales flow and conversions. On the product side, we can measure feature usage, identify challenges and stay ahead of user churn by proactively analyzing and understanding our user base at an individual and aggregate level. Vinny Pasceri, Director of Product Management, iSpot.tv

__

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