TRAVEL MINDSET: INFLUENCER MARKETING FOR THE TOURISM INDUSTRYABOUTSERVICESDIVERSITYWORKINFLUENCERSPRESS We’ve been running influencer campaigns since before it was a buzzword. We combine engaging creative with powerful strategy to organize compelling and results driven successful campaigns. 20 KILLER EXAMPLES OF INFLUENCER MARKETINGSEE MORE ON

TRAVELMINDSET.COM

TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company, or employee to share their viewpoints and offer another reason

SEEKER PROJECT

Behind the campaign Fascinated and mesmerized by the Seeker Project online quiz, we wanted to tell everyone about it and found that our influencers felt the same.. To echo a positive social sentiment around the #SeekerProject initiative, Travel Mindset created a dynamic and highly interactive campaign—inviting 10 influencers to take the Seeker quiz which would then pair them with a property HOW TO CREATE A VIRTUAL ROADMAP ON INSTAGRAM STORIES With everyone encouraged to #StayHome, most are spending much more time online and better yet, on social media. And because of that, over 73% of influencers and brands have seen double their normal engagement rates, if not more. This is an amazing opportunity for destination marketing organizations to invest more energy and time engaging and VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Learn about amazing travel destinations and gain inspiration for your next trip. Read about some of the best trips around the world at

Travel Mindset.

HOW TO LEVERAGE INFLUENCER MARKETING FOR BRAND AWARENESS Written by Corinne Edmiston Years ago, it was social media that drastically changed the marketing landscape. In 2019, it’s becoming more and more apparent that influencer marketing will have the same effect, if not more so due to the number of influencers and their record-breaking followings on the Internet. In the simplest of terms,

influencer

INSTA-WORTHY: THE IMPACT OF INSTAGRAM IN TRAVEL MARKETING Written by Ariana Dickson If you’re like us you love heading to Instagram for #travelinspo, browsing through loads of content that will fuel your wanderlust and help to plan your next dream getaway. It’s undeniable that social media has become a serious discovery tool, and we’re not the only ones on this kick. People will CRUISING WITH KIDS ON THE CELEBRITY EQUINOX We recently embarked on a 10 day #MyEndlessSummer Celebrity Equinox Cruise, in the middle of winter. Read more to find out how you can experience your own #MyEndlessSummer adventure, any time of the year. Midway through our recent Caribbean cruise on the Celebrity Equinox, a woman stopped me at the elevators. “How are your children THE WESTERN GATE TO THE SUNSHINE STATE IS THE CULTURAL While you don’t typically think of a beach town as a place for culture vultures, Pensacola is no ordinary seaside escape. Beneath the sandy shores are layers of complexity, as one of the oldest port towns in the country and the first European settlement in the continental U.S. Changing hands numerous times throughout the years, the area is a melting pot of influences, interwoven from the TRAVEL MINDSET: INFLUENCER MARKETING FOR THE TOURISM INDUSTRYABOUTSERVICESDIVERSITYWORKINFLUENCERSPRESS We’ve been running influencer campaigns since before it was a buzzword. We combine engaging creative with powerful strategy to organize compelling and results driven successful campaigns. 20 KILLER EXAMPLES OF INFLUENCER MARKETINGSEE MORE ON

TRAVELMINDSET.COM

TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company, or employee to share their viewpoints and offer another reason

SEEKER PROJECT

Behind the campaign Fascinated and mesmerized by the Seeker Project online quiz, we wanted to tell everyone about it and found that our influencers felt the same.. To echo a positive social sentiment around the #SeekerProject initiative, Travel Mindset created a dynamic and highly interactive campaign—inviting 10 influencers to take the Seeker quiz which would then pair them with a property HOW TO CREATE A VIRTUAL ROADMAP ON INSTAGRAM STORIES With everyone encouraged to #StayHome, most are spending much more time online and better yet, on social media. And because of that, over 73% of influencers and brands have seen double their normal engagement rates, if not more. This is an amazing opportunity for destination marketing organizations to invest more energy and time engaging and VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Learn about amazing travel destinations and gain inspiration for your next trip. Read about some of the best trips around the world at

Travel Mindset.

HOW TO LEVERAGE INFLUENCER MARKETING FOR BRAND AWARENESS Written by Corinne Edmiston Years ago, it was social media that drastically changed the marketing landscape. In 2019, it’s becoming more and more apparent that influencer marketing will have the same effect, if not more so due to the number of influencers and their record-breaking followings on the Internet. In the simplest of terms,

influencer

INSTA-WORTHY: THE IMPACT OF INSTAGRAM IN TRAVEL MARKETING Written by Ariana Dickson If you’re like us you love heading to Instagram for #travelinspo, browsing through loads of content that will fuel your wanderlust and help to plan your next dream getaway. It’s undeniable that social media has become a serious discovery tool, and we’re not the only ones on this kick. People will CRUISING WITH KIDS ON THE CELEBRITY EQUINOX We recently embarked on a 10 day #MyEndlessSummer Celebrity Equinox Cruise, in the middle of winter. Read more to find out how you can experience your own #MyEndlessSummer adventure, any time of the year. Midway through our recent Caribbean cruise on the Celebrity Equinox, a woman stopped me at the elevators. “How are your children THE WESTERN GATE TO THE SUNSHINE STATE IS THE CULTURAL While you don’t typically think of a beach town as a place for culture vultures, Pensacola is no ordinary seaside escape. Beneath the sandy shores are layers of complexity, as one of the oldest port towns in the country and the first European settlement in the continental U.S. Changing hands numerous times throughout the years, the area is a melting pot of influences, interwoven from the SOCIAL INFLUENCER MARKETING CAMPAIGNS When an influencer genuinely endorses your brand, it shows. That’s why our content strategies give them the freedom to be authentic on the platforms where they have most power. VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Learn about amazing travel destinations and gain inspiration for your next trip. Read about some of the best trips around the world at

Travel Mindset.

WHY INFLUENCER MARKETING NOW? DURING & POST COVID-19 Why influencer marketing right now? This was one of the most popular and asked about topics in our recent webinar, Predictions on Tourism Marketing During & Post COVID-19.As we tread new waters and waves of hesitation surrounding the pandemic, many brands have dialed back on marketing initiatives — especially in regards to influencer

campaigns.

THE PROBLEM WITH INFLUENCER MARKETING For example, most people realize following a meme account is a signal that a follower wants to be entertained. There’s no obvious purchase intent. This is why the savviest meme curators have started monetizing their work by selling entertaining apparel and partnering with TV shows to promote an entertaining season premiere, like in the Instagram post seen here. GRAND CAYMAN: A 5-DAY ITINERARY After a short 90-minute flight from busy, over-populated Miami to Grand Cayman’s Owen Roberts International Airport, you’ll be ready to break out the bikini and straw hat and lounge on the beach at your hotel. The Cayman Islands are three small islands located in the western Caribbean Sea and the perfect no hassle getaway from TOP TEN VIEWS OF THE HUDSON RIVER, FROM THE TEN MOST As it flows south from Lake Tear of the Clouds in the Adirondacks, to the Atlantic Ocean at Manhattan’s tip, New York’s Hudson River offers more than 300 miles of picturesque views.. But there are many other off-the-beaten-track river views worth seeking out. 8 LUXURY EXPERIENCES YOU CAN ONLY FIND IN NYC Few places in the world can rival New York City. While I’m a fan of its booming cultural scene and hipster neighborhoods, it’s the Upper Eastside and the city’s endless amount of luxury opportunities that really seem enticing. FIVE MOUNTAIN LAKES IN BIG SKY COUNTRY THAT YOU HAVE TO Most of the mountain lakes near Big Sky are easily accessible by human power. Follow almost any well-trodden Forest Service trail as they leisurely wander through the Montana forests and eventually you'll find yourself staring at the shores of a pristine mountain lake surrounded by the magnificent scenery of southwest Montana. 5 WINE COUNTRY DAY AND WEEKEND TRIPS FROM SAN FRANCISCO When you think of California wine country, Napa is probably the first thing that comes to mind, followed by Sonoma. That’s for good reason, especially when Napa has over 400 different wineries. A GIRLS’ GETAWAY TO REMEMBER IN PANAMA CITY BEACH Annual girls’ getaways are a respected tradition, for collegians who want to escape the grind of finals week to young professionals with a yearning to unplug to moms who just want to unwind and catch up with old friends. There’s nothing like reconnecting with the ladies to refresh and recharge your batteries and bonus points TRAVEL MINDSET: INFLUENCER MARKETING FOR THE TOURISM INDUSTRYABOUTSERVICESDIVERSITYWORKINFLUENCERSPRESS Influencer Marketing for Travel & Lifestyle Brands. Travel Mindset is your full-service concierge—handling everything from creative ideation to hand-selected influencer recommendations through campaign activations and reporting. Let us craft the perfect influencer strategy to share your story, build awareness, increase sales and

drive visitors.

TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Takeovers: Examples And A How-To Guide. Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company,

or

20 KILLER EXAMPLES OF INFLUENCER MARKETINGSEE MORE ON

TRAVELMINDSET.COM

VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Border Free Travels’ Kristen Kellogg Explores the Green Heart of Germany. Kristen Kellogg —Adventure—. Barbecue and Blues: Ciara Johnson Shares her Favorite Kansas City, Missouri, Stops. Ciara Johnson —Road Trip—. Callum Snape Explores Germany’s Enchanting Black Forest. Callum Snape —Adventure—.

SEEKER PROJECT

Behind the campaign Fascinated and mesmerized by the Seeker Project online quiz, we wanted to tell everyone about it and found that our influencers felt the same.. To echo a positive social sentiment around the #SeekerProject initiative, Travel Mindset created a dynamic and highly interactive campaign—inviting 10 influencers to take the Seeker quiz which would then pair them with a property HOW TO CREATE A VIRTUAL ROADMAP ON INSTAGRAM STORIES Today we’re sharing how destinations and brands can create a virtual, interactive roadmap using Instagram stories—ultimately increasing awareness for local businesses and attractions, engaging potential future visitors, and keeping the traveling mindset in their area alive. Step 1: Pick out 10-15 places you would like to highlight. HOW TO LEVERAGE INFLUENCER MARKETING FOR BRAND AWARENESS For example, for Goal #1, you’ll want to ensure your page reciprocates the new engagement by liking, commenting and following new accounts to encourage extended reach and continued conversation. Similarly, you may want to utilize a brand hashtag or even link to the influencer’s specialized content to encouraging brand awareness.

Including

INSTA-WORTHY: THE IMPACT OF INSTAGRAM IN TRAVEL MARKETING One survey recently found that 40% of consumers under 30 are prioritizing “Instagrammability” of potential destinations when making purchasing decisions. This is the Instagram effect and the travel industry is joining forces with social media to get a slice of it. Instagram now has over 1 billion active monthly users, who post

more than 100

CRUISING WITH KIDS ON THE CELEBRITY EQUINOX Cruising with Kids on the Celebrity Equinox. We recently embarked on a 10 day #MyEndlessSummer Celebrity Equinox Cruise, in the middle of winter. Read more to find out how you can experience your own #MyEndlessSummer adventure, any time of the year. Midway through our recent Caribbean cruise on the Celebrity Equinox, a woman stopped me

at the

THE WESTERN GATE TO THE SUNSHINE STATE IS THE CULTURAL The T.T. Wentworth, Jr. Florida State Museum is ground zero for history and cultural tours. A treasure trove of relics and artifacts from the first settlements, the building was originally constructed in the early 1900s as City Hall. The museum is the flagship building in the Historic Pensacola complex, which is also home to the Pensacola TRAVEL MINDSET: INFLUENCER MARKETING FOR THE TOURISM INDUSTRYABOUTSERVICESDIVERSITYWORKINFLUENCERSPRESS Influencer Marketing for Travel & Lifestyle Brands. Travel Mindset is your full-service concierge—handling everything from creative ideation to hand-selected influencer recommendations through campaign activations and reporting. Let us craft the perfect influencer strategy to share your story, build awareness, increase sales and

drive visitors.

TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Takeovers: Examples And A How-To Guide. Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company,

or

20 KILLER EXAMPLES OF INFLUENCER MARKETINGSEE MORE ON

TRAVELMINDSET.COM

VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Border Free Travels’ Kristen Kellogg Explores the Green Heart of Germany. Kristen Kellogg —Adventure—. Barbecue and Blues: Ciara Johnson Shares her Favorite Kansas City, Missouri, Stops. Ciara Johnson —Road Trip—. Callum Snape Explores Germany’s Enchanting Black Forest. Callum Snape —Adventure—.

SEEKER PROJECT

Behind the campaign Fascinated and mesmerized by the Seeker Project online quiz, we wanted to tell everyone about it and found that our influencers felt the same.. To echo a positive social sentiment around the #SeekerProject initiative, Travel Mindset created a dynamic and highly interactive campaign—inviting 10 influencers to take the Seeker quiz which would then pair them with a property HOW TO CREATE A VIRTUAL ROADMAP ON INSTAGRAM STORIES Today we’re sharing how destinations and brands can create a virtual, interactive roadmap using Instagram stories—ultimately increasing awareness for local businesses and attractions, engaging potential future visitors, and keeping the traveling mindset in their area alive. Step 1: Pick out 10-15 places you would like to highlight. HOW TO LEVERAGE INFLUENCER MARKETING FOR BRAND AWARENESS For example, for Goal #1, you’ll want to ensure your page reciprocates the new engagement by liking, commenting and following new accounts to encourage extended reach and continued conversation. Similarly, you may want to utilize a brand hashtag or even link to the influencer’s specialized content to encouraging brand awareness.

Including

INSTA-WORTHY: THE IMPACT OF INSTAGRAM IN TRAVEL MARKETING One survey recently found that 40% of consumers under 30 are prioritizing “Instagrammability” of potential destinations when making purchasing decisions. This is the Instagram effect and the travel industry is joining forces with social media to get a slice of it. Instagram now has over 1 billion active monthly users, who post

more than 100

CRUISING WITH KIDS ON THE CELEBRITY EQUINOX Cruising with Kids on the Celebrity Equinox. We recently embarked on a 10 day #MyEndlessSummer Celebrity Equinox Cruise, in the middle of winter. Read more to find out how you can experience your own #MyEndlessSummer adventure, any time of the year. Midway through our recent Caribbean cruise on the Celebrity Equinox, a woman stopped me

at the

THE WESTERN GATE TO THE SUNSHINE STATE IS THE CULTURAL The T.T. Wentworth, Jr. Florida State Museum is ground zero for history and cultural tours. A treasure trove of relics and artifacts from the first settlements, the building was originally constructed in the early 1900s as City Hall. The museum is the flagship building in the Historic Pensacola complex, which is also home to the Pensacola SOCIAL INFLUENCER MARKETING CAMPAIGNS Social Influencer Marketing Campaigns. No campaign is alike. No client is the same. Check out some of our work. Black Female Travelers +

Memphis Tourism.

VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Border Free Travels’ Kristen Kellogg Explores the Green Heart of Germany. Kristen Kellogg —Adventure—. Barbecue and Blues: Ciara Johnson Shares her Favorite Kansas City, Missouri, Stops. Ciara Johnson —Road Trip—. Callum Snape Explores Germany’s Enchanting Black Forest. Callum Snape —Adventure—. WHY INFLUENCER MARKETING NOW? DURING & POST COVID-19 Why influencer marketing right now? This was one of the most popular and asked about topics in our recent webinar, Predictions on Tourism Marketing During & Post COVID-19.As we tread new waters and waves of hesitation surrounding the pandemic, many brands have dialed back on marketing initiatives — especially in regards to influencer

campaigns.

THE PROBLEM WITH INFLUENCER MARKETING The Problem with Influencer Marketing. It’s no secret consumers are becoming increasingly wary of digital advertising, with the more sophisticated of the bunch even resorting to ad blockers. At the same time, mobile phones make it easy to tune out commercials and paid subscriptions on services like Hulu and Spotify make it possible to

skip

FIVE MOUNTAIN LAKES IN BIG SKY COUNTRY THAT YOU HAVE TO Golden Trout Lake – The hike to Golden Trout Lakes begins at the Upper Portal Creek Trailhead. The entire hike covers 1300′ of elevation gain and is 5 miles round trip. This hidden gem sits at 9075′ and is a perfect lake to catch a fish or take a dip. Lava Lake – Nestled in the Cascade Creek Valley in the Lee Metcalf Wilderness,

Lava

TOP TEN VIEWS OF THE HUDSON RIVER, FROM THE TEN MOST Top Ten Views of the Hudson River, From the Ten Most Unexpected Places. Family , YOLO. Albany, The Observation Deck of the Corning Tower. Albany, The Observation Deck of the Corning Tower. As it flows south from Lake Tear of the Clouds in the Adirondacks, to the Atlantic Ocean at. Manhattan’s tip, New York’s Hudson River offers more

than

GRAND CAYMAN: A 5-DAY ITINERARY Grand Cayman: A 5-Day Itinerary. After a short 90-minute flight from busy, over-populated Miami to Grand Cayman’s Owen Roberts International Airport, you’ll be ready to break out the bikini and straw hat and lounge on the beach at your hotel. The Cayman Islands are three small islands located in the western Caribbean Sea and t he

perfect no

8 LUXURY EXPERIENCES YOU CAN ONLY FIND IN NYC Indulge in the Golden Opulence Sundae. In this part of New York City, gold isn’t just for jewelry and ice cream isn’t just for kids. You’ll have to fork over a pretty penny for this ice cream sundae though. Coming in at $1,000 a sundae, the Golden Opulence is quite literally bathed in gold — a 23-carat gold leaf drapes the sundae! A GIRLS’ GETAWAY TO REMEMBER IN PANAMA CITY BEACH Sunsets & Long Walks. There’s nothing like taking a long, ambling walk with friends to press pause on the world and just catch up on life, and there’s no better place to do it than the golden hour. Watching the colorful sunsets in Panama City Beach are a tradition as respected as a girls’ getaway, so set your watch and prepare to make 5 WINE COUNTRY DAY AND WEEKEND TRIPS FROM SAN FRANCISCO Mendocino. Located just north of Sonoma is Mendocino County, putting it at a two and a half to three hour drive from San Francisco. While you can easily do a Sonoma wine country trip in a day, Mendocino is better for a weekend trip. Similar to Sonoma, wine tasting is a very personalized, intimate experience in Mendocino County. TRAVEL MINDSET: INFLUENCER MARKETING FOR THE TOURISM INDUSTRYABOUTSERVICESDIVERSITYWORKINFLUENCERSPRESSTRAVEL INFLUENCER JOBSTRAVEL INFLUENCER PLATFORMINFLUENCER PR AGENCYMEDIA KIT FOR TRAVEL

INFLUENCERS

Influencer Marketing for Travel & Lifestyle Brands. Travel Mindset is your full-service concierge—handling everything from creative ideation to hand-selected influencer recommendations through campaign activations and reporting. Let us craft the perfect influencer strategy to share your story, build awareness, increase sales and

drive visitors.

SERVICES - TRAVEL MINDSET How we do it It’s all about people. Combining 20+ years of client experience with personal influencer relationships, we understand the delicate balance of the Art & Science behind influencer marketing. We implement big ideas that will enhance your ongoing strategies and are able to support your influencer marketing needs on multiple levels: SOCIAL INFLUENCER MARKETING CAMPAIGNS Social Influencer Marketing Campaigns. No campaign is alike. No client is the same. Check out some of our work. Black Female Travelers +

Memphis Tourism.

VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Border Free Travels’ Kristen Kellogg Explores the Green Heart of Germany. Kristen Kellogg —Adventure—. Barbecue and Blues: Ciara Johnson Shares her Favorite Kansas City, Missouri, Stops. Ciara Johnson —Road Trip—. Callum Snape Explores Germany’s Enchanting Black Forest. Callum Snape —Adventure—.

SEEKER PROJECT

Behind the campaign Fascinated and mesmerized by the Seeker Project online quiz, we wanted to tell everyone about it and found that our influencers felt the same.. To echo a positive social sentiment around the #SeekerProject initiative, Travel Mindset created a dynamic and highly interactive campaign—inviting 10 influencers to take the Seeker quiz which would then pair them with a property TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Takeovers: Examples And A How-To Guide. Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company,

or

20 KILLER EXAMPLES OF INFLUENCER MARKETINGSEE MORE ON TRAVELMINDSET.COMLIST OF INSTAGRAM INFLUENCERS HOW TO CREATE A VIRTUAL ROADMAP ON INSTAGRAM STORIES Today we’re sharing how destinations and brands can create a virtual, interactive roadmap using Instagram stories—ultimately increasing awareness for local businesses and attractions, engaging potential future visitors, and keeping the traveling mindset in their area alive. Step 1: Pick out 10-15 places you would like to highlight. CRUISING WITH KIDS ON THE CELEBRITY EQUINOX Cruising with Kids on the Celebrity Equinox. We recently embarked on a 10 day #MyEndlessSummer Celebrity Equinox Cruise, in the middle of winter. Read more to find out how you can experience your own #MyEndlessSummer adventure, any time of the year. Midway through our recent Caribbean cruise on the Celebrity Equinox, a woman stopped me

at the

THE WESTERN GATE TO THE SUNSHINE STATE IS THE CULTURALNON WESTERN CULTURE SOCIAL MOVEMENT The T.T. Wentworth, Jr. Florida State Museum is ground zero for history and cultural tours. A treasure trove of relics and artifacts from the first settlements, the building was originally constructed in the early 1900s as City Hall. The museum is the flagship building in the Historic Pensacola complex, which is also home to the Pensacola TRAVEL MINDSET: INFLUENCER MARKETING FOR THE TOURISM INDUSTRYABOUTSERVICESDIVERSITYWORKINFLUENCERSPRESSTRAVEL INFLUENCER JOBSTRAVEL INFLUENCER PLATFORMINFLUENCER PR AGENCYMEDIA KIT FOR TRAVEL

INFLUENCERS

Influencer Marketing for Travel & Lifestyle Brands. Travel Mindset is your full-service concierge—handling everything from creative ideation to hand-selected influencer recommendations through campaign activations and reporting. Let us craft the perfect influencer strategy to share your story, build awareness, increase sales and

drive visitors.

SERVICES - TRAVEL MINDSET How we do it It’s all about people. Combining 20+ years of client experience with personal influencer relationships, we understand the delicate balance of the Art & Science behind influencer marketing. We implement big ideas that will enhance your ongoing strategies and are able to support your influencer marketing needs on multiple levels: SOCIAL INFLUENCER MARKETING CAMPAIGNS Social Influencer Marketing Campaigns. No campaign is alike. No client is the same. Check out some of our work. Black Female Travelers +

Memphis Tourism.

VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Border Free Travels’ Kristen Kellogg Explores the Green Heart of Germany. Kristen Kellogg —Adventure—. Barbecue and Blues: Ciara Johnson Shares her Favorite Kansas City, Missouri, Stops. Ciara Johnson —Road Trip—. Callum Snape Explores Germany’s Enchanting Black Forest. Callum Snape —Adventure—.

SEEKER PROJECT

Behind the campaign Fascinated and mesmerized by the Seeker Project online quiz, we wanted to tell everyone about it and found that our influencers felt the same.. To echo a positive social sentiment around the #SeekerProject initiative, Travel Mindset created a dynamic and highly interactive campaign—inviting 10 influencers to take the Seeker quiz which would then pair them with a property TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Takeovers: Examples And A How-To Guide. Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company,

or

20 KILLER EXAMPLES OF INFLUENCER MARKETINGSEE MORE ON TRAVELMINDSET.COMLIST OF INSTAGRAM INFLUENCERS HOW TO CREATE A VIRTUAL ROADMAP ON INSTAGRAM STORIES Today we’re sharing how destinations and brands can create a virtual, interactive roadmap using Instagram stories—ultimately increasing awareness for local businesses and attractions, engaging potential future visitors, and keeping the traveling mindset in their area alive. Step 1: Pick out 10-15 places you would like to highlight. CRUISING WITH KIDS ON THE CELEBRITY EQUINOX Cruising with Kids on the Celebrity Equinox. We recently embarked on a 10 day #MyEndlessSummer Celebrity Equinox Cruise, in the middle of winter. Read more to find out how you can experience your own #MyEndlessSummer adventure, any time of the year. Midway through our recent Caribbean cruise on the Celebrity Equinox, a woman stopped me

at the

THE WESTERN GATE TO THE SUNSHINE STATE IS THE CULTURALNON WESTERN CULTURE SOCIAL MOVEMENT The T.T. Wentworth, Jr. Florida State Museum is ground zero for history and cultural tours. A treasure trove of relics and artifacts from the first settlements, the building was originally constructed in the early 1900s as City Hall. The museum is the flagship building in the Historic Pensacola complex, which is also home to the Pensacola SERVICES - TRAVEL MINDSET How we do it It’s all about people. Combining 20+ years of client experience with personal influencer relationships, we understand the delicate balance of the Art & Science behind influencer marketing. We implement big ideas that will enhance your ongoing strategies and are able to support your influencer marketing needs on multiple levels: TRAVEL INFLUENCER RESOURCES Travel influencer resources. Blog. Thought leadership gained from our Influencer experiences. TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Takeovers: Examples And A How-To Guide. Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company,

or

OUR INFLUENCERS

Here at Travel Mindset, we take the word “Influencer” seriously. We’ve decided crunching the numbers, examining engagement ratios, and predicting potential reach just isn’t enough. To ensure our influencers are truly the best of the best, we invest time in accessing the quality, not just the quantity of their influence. We manually vet each influencer – looking closely at INNOVATIVE WAYS ATTRACTIONS ARE INSPIRING AUDIENCES DURING Innovative Ways Attractions are Inspiring Audiences during Coronavirus Closures. While the world seems to be put on a pause of sorts during corona quarantine, we’re inspired by the businesses and attractions that are offering at-home activities and virtual experiences to keep communities and consumers engaged—and their organization top of DESTINATIONS SUPPORTING LOCAL COMMUNITIES AND PRESERVING Laguna Beach, California. Similar to Downtown Phoenix Inc., Visit Laguna Beach is well aware of the impact coronavirus is having on local businesses and the economy. They too have been sharing tips, alongside heartwarming messages and what they’re calling Moments of Zen: images of sceneries from their beautiful city, designed to help

bring peace.

TRAVEL INSPIRATION

Gain inspiration for your next trip by reading about some of the most amazing experiences across the world. Read our amazing stories at

Travel Mindset.

THE PROBLEM WITH INFLUENCER MARKETING The Problem with Influencer Marketing. It’s no secret consumers are becoming increasingly wary of digital advertising, with the more sophisticated of the bunch even resorting to ad blockers. At the same time, mobile phones make it easy to tune out commercials and paid subscriptions on services like Hulu and Spotify make it possible to

skip

CONTACT US - TRAVEL MINDSET Got a question for the team at Travel Mindset? Here’s how to get in touch: For general inquires/ comments/ suggestions, email go@travelmindset.com For questions relating to editorial on the site, email editor@travelmindset.com For everything social media related, or our influencer program and campaigns, email jade@travelmindset.com If you’d like to advertise or partner with Travel Mindset TOP TEN VIEWS OF THE HUDSON RIVER, FROM THE TEN MOST Top Ten Views of the Hudson River, From the Ten Most Unexpected Places. Family , YOLO. Albany, The Observation Deck of the Corning Tower. Albany, The Observation Deck of the Corning Tower. As it flows south from Lake Tear of the Clouds in the Adirondacks, to the Atlantic Ocean at. Manhattan’s tip, New York’s Hudson River offers more

than

TRAVEL MINDSET: INFLUENCER MARKETING FOR THE TOURISM INDUSTRYABOUTSERVICESDIVERSITYWORKINFLUENCERSPRESSTRAVEL INFLUENCER JOBSTRAVEL INFLUENCER PLATFORMINFLUENCER PR AGENCYMEDIA KIT FOR TRAVEL

INFLUENCERS

Influencer Marketing for Travel & Lifestyle Brands. Travel Mindset is your full-service concierge—handling everything from creative ideation to hand-selected influencer recommendations through campaign activations and reporting. Let us craft the perfect influencer strategy to share your story, build awareness, increase sales and

drive visitors.

SOCIAL INFLUENCER MARKETING CAMPAIGNS Social Influencer Marketing Campaigns. No campaign is alike. No client is the same. Check out some of our work. Black Female Travelers +

Memphis Tourism.

SEEKER PROJECT

Behind the campaign Fascinated and mesmerized by the Seeker Project online quiz, we wanted to tell everyone about it and found that our influencers felt the same.. To echo a positive social sentiment around the #SeekerProject initiative, Travel Mindset created a dynamic and highly interactive campaign—inviting 10 influencers to take the Seeker quiz which would then pair them with a property VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Border Free Travels’ Kristen Kellogg Explores the Green Heart of Germany. Kristen Kellogg —Adventure—. Barbecue and Blues: Ciara Johnson Shares her Favorite Kansas City, Missouri, Stops. Ciara Johnson —Road Trip—. Callum Snape Explores Germany’s Enchanting Black Forest. Callum Snape —Adventure—. TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Takeovers: Examples And A How-To Guide. Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company,

or

20 KILLER EXAMPLES OF INFLUENCER MARKETINGSEE MORE ON TRAVELMINDSET.COMLIST OF INSTAGRAM INFLUENCERS INNOVATIVE WAYS ATTRACTIONS ARE INSPIRING AUDIENCES DURING Innovative Ways Attractions are Inspiring Audiences during Coronavirus Closures. While the world seems to be put on a pause of sorts during corona quarantine, we’re inspired by the businesses and attractions that are offering at-home activities and virtual experiences to keep communities and consumers engaged—and their organization top of HOW TO CREATE A VIRTUAL ROADMAP ON INSTAGRAM STORIES Today we’re sharing how destinations and brands can create a virtual, interactive roadmap using Instagram stories—ultimately increasing awareness for local businesses and attractions, engaging potential future visitors, and keeping the traveling mindset in their area alive. Step 1: Pick out 10-15 places you would like to highlight. CRUISING WITH KIDS ON THE CELEBRITY EQUINOX Cruising with Kids on the Celebrity Equinox. We recently embarked on a 10 day #MyEndlessSummer Celebrity Equinox Cruise, in the middle of winter. Read more to find out how you can experience your own #MyEndlessSummer adventure, any time of the year. Midway through our recent Caribbean cruise on the Celebrity Equinox, a woman stopped me

at the

THE WESTERN GATE TO THE SUNSHINE STATE IS THE CULTURALNON WESTERN CULTURE SOCIAL MOVEMENT The T.T. Wentworth, Jr. Florida State Museum is ground zero for history and cultural tours. A treasure trove of relics and artifacts from the first settlements, the building was originally constructed in the early 1900s as City Hall. The museum is the flagship building in the Historic Pensacola complex, which is also home to the Pensacola TRAVEL MINDSET: INFLUENCER MARKETING FOR THE TOURISM INDUSTRYABOUTSERVICESDIVERSITYWORKINFLUENCERSPRESSTRAVEL INFLUENCER JOBSTRAVEL INFLUENCER PLATFORMINFLUENCER PR AGENCYMEDIA KIT FOR TRAVEL

INFLUENCERS

We’ve been running influencer campaigns since before it was a buzzword. We combine engaging creative with powerful strategy to organize compelling and results driven successful campaigns. SOCIAL INFLUENCER MARKETING CAMPAIGNS When an influencer genuinely endorses your brand, it shows. That’s why our content strategies give them the freedom to be authentic on the platforms where they have most power. VACATION INSPIRATION, TRAVEL IDEAS, AND TRAVEL STORIES Learn about amazing travel destinations and gain inspiration for your next trip. Read about some of the best trips around the world at

Travel Mindset.

SEEKER PROJECT

Behind the campaign Fascinated and mesmerized by the Seeker Project online quiz, we wanted to tell everyone about it and found that our influencers felt the same.. To echo a positive social sentiment around the #SeekerProject initiative, Travel Mindset created a dynamic and highly interactive campaign—inviting 10 influencers to take the Seeker quiz which would then pair them with a property TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company, or employee to share their viewpoints and offer another reason 20 KILLER EXAMPLES OF INFLUENCER MARKETINGSEE MORE ON TRAVELMINDSET.COMLIST OF INSTAGRAM INFLUENCERS HOW TO CREATE A VIRTUAL ROADMAP ON INSTAGRAM STORIES With everyone encouraged to #StayHome, most are spending much more time online and better yet, on social media. And because of that, over 73% of influencers and brands have seen double their normal engagement rates, if not more. This is an amazing opportunity for destination marketing organizations to invest more energy and time engaging and INNOVATIVE WAYS ATTRACTIONS ARE INSPIRING AUDIENCES DURING While the world seems to be put on a pause of sorts during corona quarantine, we’re inspired by the businesses and attractions that are offering at-home activities and virtual experiences to keep communities and consumers engaged — and their organization top of mind. This is the perfect time to get creative with your content, offer a new service, or maybe even create your own virtual tour. CRUISING WITH KIDS ON THE CELEBRITY EQUINOX We recently embarked on a 10 day #MyEndlessSummer Celebrity Equinox Cruise, in the middle of winter. Read more to find out how you can experience your own #MyEndlessSummer adventure, any time of the year. Midway through our recent Caribbean cruise on the Celebrity Equinox, a woman stopped me at the elevators. “How are your children THE WESTERN GATE TO THE SUNSHINE STATE IS THE CULTURALNON WESTERN CULTURE SOCIAL MOVEMENT While you don’t typically think of a beach town as a place for culture vultures, Pensacola is no ordinary seaside escape. Beneath the sandy shores are layers of complexity, as one of the oldest port towns in the country and the first European settlement in the continental U.S. Changing hands numerous times throughout the years, the area is a melting pot of influences, interwoven from the SERVICES - TRAVEL MINDSET How we do it It’s all about people. Combining 20+ years of client experience with personal influencer relationships, we understand the delicate balance of the Art & Science behind influencer marketing. We implement big ideas that will enhance your ongoing strategies and are able to support your influencer marketing needs on multiple levels: TAKEOVERS: EXAMPLES AND A HOW-TO GUIDE Takeovers: Examples And A How-To Guide. Today we’re talking takeovers! We’ve been spotting this savvy branch of influencer marketing all over social media lately as a creative approach to spice up content, provide value, and keep communities and consumers engaged. Social media takeovers allow an influencer, a person in the company,

or

OUR INFLUENCERS

Here at Travel Mindset, we take the word “Influencer” seriously. We’ve decided crunching the numbers, examining engagement ratios, and predicting potential reach just isn’t enough. To ensure our influencers are truly the best of the best, we invest time in accessing the quality, not just the quantity of their influence. We manually vet each influencer – looking closely at INNOVATIVE WAYS ATTRACTIONS ARE INSPIRING AUDIENCES DURING Innovative Ways Attractions are Inspiring Audiences during Coronavirus Closures. While the world seems to be put on a pause of sorts during corona quarantine, we’re inspired by the businesses and attractions that are offering at-home activities and virtual experiences to keep communities and consumers engaged—and their organization top of

TRAVEL INSPIRATION

Gain inspiration for your next trip by reading about some of the most amazing experiences across the world. Read our amazing stories at

Travel Mindset.

DESTINATIONS SUPPORTING LOCAL COMMUNITIES AND PRESERVING Laguna Beach, California. Similar to Downtown Phoenix Inc., Visit Laguna Beach is well aware of the impact coronavirus is having on local businesses and the economy. They too have been sharing tips, alongside heartwarming messages and what they’re calling Moments of Zen: images of sceneries from their beautiful city, designed to help

bring peace.

THE PROBLEM WITH INFLUENCER MARKETING The Problem with Influencer Marketing. It’s no secret consumers are becoming increasingly wary of digital advertising, with the more sophisticated of the bunch even resorting to ad blockers. At the same time, mobile phones make it easy to tune out commercials and paid subscriptions on services like Hulu and Spotify make it possible to

skip

INSTA-WORTHY: THE IMPACT OF INSTAGRAM IN TRAVEL MARKETING One survey recently found that 40% of consumers under 30 are prioritizing “Instagrammability” of potential destinations when making purchasing decisions. This is the Instagram effect and the travel industry is joining forces with social media to get a slice of it. Instagram now has over 1 billion active monthly users, who post

more than 100

CONTACT US - TRAVEL MINDSET Got a question for the team at Travel Mindset? Here’s how to get in touch: For general inquires/ comments/ suggestions, email go@travelmindset.com For questions relating to editorial on the site, email editor@travelmindset.com For everything social media related, or our influencer program and campaigns, email jade@travelmindset.com If you’d like to advertise or partner with Travel Mindset TOP TEN VIEWS OF THE HUDSON RIVER, FROM THE TEN MOST Top Ten Views of the Hudson River, From the Ten Most Unexpected Places. Family , YOLO. Albany, The Observation Deck of the Corning Tower. Albany, The Observation Deck of the Corning Tower. As it flows south from Lake Tear of the Clouds in the Adirondacks, to the Atlantic Ocean at. Manhattan’s tip, New York’s Hudson River offers more

than

* About

* Services

* Diversity

* Work

* Influencers

* Press

* Blog

* Contact

* Consumer Site

INFLUENCER MARKETING FOR LIFESTYLE & TRAVEL BRANDS Influencer Marketing for Travel & Lifestyle Brands Travel Mindset is your full-service concierge—handling everything from creative ideation to hand-selected influencer recommendations through campaign activations and reporting. Let us craft the perfect influencer strategy to share your story, build awareness, increase sales and drive visitors.

SOME OF OUR CLIENTS

View All Work

“They are experts in the travel world and know how to create powerful social-centric content that drives real-world business results. Plus, they’re a true joy to work with!” —Michael Marfisi, Senior Strategy Supervisor, SwellShark “They are experts in the travel world and know how to create powerful social-centric content that drives real-world business results. Plus, they’re a true joy to work with!” —Michael Marfisi, Senior Strategy Supervisor, SwellShark “Working with TravelMindset was one of the best influencer marketing decisions we have made as an organization.” —Shermain Jeremy, Public Relations & Marketing, Antigua and Barbuda

Tourism Authority

“We've been able to deliver significant value to our tourism clients by partnering with Travel Mindset to create authentic content & social that drives visitation. ” —Hannah Paramore, President, Paramore Digital “Travel Mindset bring great, strategic ideas and provide clear and detailed communication every step of the way.” —Emily Baine, Media Supervisor, BCF Agency “When you allow someone to speak about your brand as passionately as the influencers at Travel Mindset, that's true power and influence.” —Angie Wilson, Knoxville CVB

>

A CONVERSATION WITH PHOCUSWIRE: WHAT’S NEXT FOR TRAVEL INFLUENCERS LET’S WORK TOGETHER Let’s launch influencer storytelling no one’s ever thought of before. We want to get you heard.

Work with us

Stay in the know — _join our newsletter_

Thank you!

Travel · Social · Influencers � 2021 Travel Mindset, an Inside Out Media company specializing in travel influencers and social media marketing. All rights reserved.