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THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

PEOPLE & CULTURE

View LinkedIn. Shelley is responsible for the day to day operations at The PHA Group, working in partnership with Stuart Skinner to ensure the continued growth EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Consolidating employee benefits, wellbeing, feedback and recognition all in to one platform, Perkbox is one of the industry’s most exciting and all-encompassing brands. Employee wellbeing is at the heart of everything the business does, regularly publishing research and survey findings examining the state of workplace wellbeing around

the UK.

THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

HOW TO SHOW CSR TO STAKEHOLDERS It is important to bring to life the impact of your company’s CSR activities and to make them relevant to your stakeholders. Stories are therefore key in your communications plan. Identify instances where the business has had a positive impact in the community, for example, and tell that story through those who have been directly involved. GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations.

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

PEOPLE & CULTURE

View LinkedIn. Shelley is responsible for the day to day operations at The PHA Group, working in partnership with Stuart Skinner to ensure the continued growth EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Consolidating employee benefits, wellbeing, feedback and recognition all in to one platform, Perkbox is one of the industry’s most exciting and all-encompassing brands. Employee wellbeing is at the heart of everything the business does, regularly publishing research and survey findings examining the state of workplace wellbeing around

the UK.

THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

HOW TO SHOW CSR TO STAKEHOLDERS It is important to bring to life the impact of your company’s CSR activities and to make them relevant to your stakeholders. Stories are therefore key in your communications plan. Identify instances where the business has had a positive impact in the community, for example, and tell that story through those who have been directly involved. GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. LATEST PR JOB OPPORTUNITIES Looking after our mental, physical, and financial health. £500 birthday bonus. Wishing you a very happy birthday. PHA Pension. Auto-enrolment pension scheme. New business bonus. 20% of the first month’s fee for retained work or 10% of the total fee for projects. Recruitment referral bonus. Receive a bonus for introducing talent to

our team.

HOW CAN UNIVERSITIES ATTRACT MORE STUDENTS? A PR agency can help deliver and communicate a University’s key messaging and initiatives that are in place. From recruiting journalists to targeted creative social media strategies or organising a press event, and media training your senior staff we’re here to help you to create a communications plan that can help get more

students onboard.

MEET THE TEAM

A. I was born in London but grew up in the West Midlands before making my way to the South West to study politics and economics at the University of Bath. I have a background in Public Affairs, having worked at another agency prior to joining PHA. If you ask my team, they will tell you that I’m a tad obsessed with politics and I’m

proud to

10 STEPS TO EFFECTIVE CORPORATE COMMUNICATIONS Successful corporate communication is everything that a company says or does to create a positive image. Here are our 10 steps to effective

corporate comms.

GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? WE TRY…META-ROW AT METABOLIC LONDON The best thing about Meta-Row is it’s suitable for all levels of fitness – you can go at your own pace. At £10 for your first class, it’s cheaper than the majority of boutique classes out there, and you’ll do well to find a better workout. We’ll be back, just as CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. HOW TO CHOOSE THE RIGHT SPORTING AMBASSADOR TO REPRESENT How to choose the right sporting ambassador to represent your brand. Fitness. Making the decision, as a brand, to collaborate with a sporting ambassador is something which must not be rushed. These partnerships are sought in an effort to drive a multitude of benefits for the brand. They can enhance consumer awareness and reach new

audiences to

HOW TO PROTECT YOUR PRIVATE LIFE OR FAMILY FROM MEDIA How to protect your private life or family from media intrusion. The PHA Group ‘s Head of Media Management Phil Taylor discusses his personal experience of protecting clients from media intrusion. The issue of privacy and media intrusion has never been more prevalent than it is today. There is a perception that as soon as you put

yourself in

TIKTOK AND HOW GEN Z IS SHAPING THE FUTURE OF MARKETING Gen Z. Aged between 16 and 24, this age group is spending a whopping average of 7 hours a day online. eMarketer has reported that Gen Z customers are showing unique online behaviours, such as the consumption of short-form media which is being shared on social messaging apps such as WhatsApp. In addition, all user-uploaded content is required to

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

PEOPLE & CULTURE

View LinkedIn. Shelley is responsible for the day to day operations at The PHA Group, working in partnership with Stuart Skinner to ensure the continued growth EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Consolidating employee benefits, wellbeing, feedback and recognition all in to one platform, Perkbox is one of the industry’s most exciting and all-encompassing brands. Employee wellbeing is at the heart of everything the business does, regularly publishing research and survey findings examining the state of workplace wellbeing around

the UK.

THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

HOW TO SHOW CSR TO STAKEHOLDERS It is important to bring to life the impact of your company’s CSR activities and to make them relevant to your stakeholders. Stories are therefore key in your communications plan. Identify instances where the business has had a positive impact in the community, for example, and tell that story through those who have been directly involved. COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done?

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

PEOPLE & CULTURE

View LinkedIn. Shelley is responsible for the day to day operations at The PHA Group, working in partnership with Stuart Skinner to ensure the continued growth EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Consolidating employee benefits, wellbeing, feedback and recognition all in to one platform, Perkbox is one of the industry’s most exciting and all-encompassing brands. Employee wellbeing is at the heart of everything the business does, regularly publishing research and survey findings examining the state of workplace wellbeing around

the UK.

THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

HOW TO SHOW CSR TO STAKEHOLDERS It is important to bring to life the impact of your company’s CSR activities and to make them relevant to your stakeholders. Stories are therefore key in your communications plan. Identify instances where the business has had a positive impact in the community, for example, and tell that story through those who have been directly involved. COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? LATEST PR JOB OPPORTUNITIES Looking after our mental, physical, and financial health. £500 birthday bonus. Wishing you a very happy birthday. PHA Pension. Auto-enrolment pension scheme. New business bonus. 20% of the first month’s fee for retained work or 10% of the total fee for projects. Recruitment referral bonus. Receive a bonus for introducing talent to

our team.

HOW CAN UNIVERSITIES ATTRACT MORE STUDENTS? A PR agency can help deliver and communicate a University’s key messaging and initiatives that are in place. From recruiting journalists to targeted creative social media strategies or organising a press event, and media training your senior staff we’re here to help you to create a communications plan that can help get more

students onboard.

AROMATHERAPY AWARENESS WEEK 2021: OUR FOUR TO WATCH This week sees the UK celebrate aromatherapy awareness week, we look at four brands that offer natural remedies to consumers. LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. MEET THE TEAM AT PHA Welcome to PHA, Ino! Can you tell us a bit about yourself? I was born and raised in London. I made a short break for freedom when I went to study Anthropology and International Relations at Durham, but I came back to my roots after graduating in 2019. I then did a Masters in PR at the London College of Communication, and will officially be

MEET THE TEAM

A. I was born in London but grew up in the West Midlands before making my way to the South West to study politics and economics at the University of Bath. I have a background in Public Affairs, having worked at another agency prior to joining PHA. If you ask my team, they will tell you that I’m a tad obsessed with politics and I’m

proud to

10 STEPS TO EFFECTIVE CORPORATE COMMUNICATIONS Successful corporate communication is everything that a company says or does to create a positive image. Here are our 10 steps to effective

corporate comms.

GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? HOW TO PROTECT YOUR PRIVATE LIFE OR FAMILY FROM MEDIA How to protect your private life or family from media intrusion. The PHA Group ‘s Head of Media Management Phil Taylor discusses his personal experience of protecting clients from media intrusion. The issue of privacy and media intrusion has never been more prevalent than it is today. There is a perception that as soon as you put

yourself in

TIKTOK AND HOW GEN Z IS SHAPING THE FUTURE OF MARKETING Gen Z. Aged between 16 and 24, this age group is spending a whopping average of 7 hours a day online. eMarketer has reported that Gen Z customers are showing unique online behaviours, such as the consumption of short-form media which is being shared on social messaging apps such as WhatsApp. In addition, all user-uploaded content is required to

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

PEOPLE & CULTURE

View LinkedIn. Shelley is responsible for the day to day operations at The PHA Group, working in partnership with Stuart Skinner to ensure the continued growth EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Consolidating employee benefits, wellbeing, feedback and recognition all in to one platform, Perkbox is one of the industry’s most exciting and all-encompassing brands. Employee wellbeing is at the heart of everything the business does, regularly publishing research and survey findings examining the state of workplace wellbeing around

the UK.

THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

HOW TO SHOW CSR TO STAKEHOLDERS It is important to bring to life the impact of your company’s CSR activities and to make them relevant to your stakeholders. Stories are therefore key in your communications plan. Identify instances where the business has had a positive impact in the community, for example, and tell that story through those who have been directly involved. COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done?

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

PEOPLE & CULTURE

View LinkedIn. Shelley is responsible for the day to day operations at The PHA Group, working in partnership with Stuart Skinner to ensure the continued growth EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Consolidating employee benefits, wellbeing, feedback and recognition all in to one platform, Perkbox is one of the industry’s most exciting and all-encompassing brands. Employee wellbeing is at the heart of everything the business does, regularly publishing research and survey findings examining the state of workplace wellbeing around

the UK.

THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

HOW TO SHOW CSR TO STAKEHOLDERS It is important to bring to life the impact of your company’s CSR activities and to make them relevant to your stakeholders. Stories are therefore key in your communications plan. Identify instances where the business has had a positive impact in the community, for example, and tell that story through those who have been directly involved. COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? LATEST PR JOB OPPORTUNITIES Looking after our mental, physical, and financial health. £500 birthday bonus. Wishing you a very happy birthday. PHA Pension. Auto-enrolment pension scheme. New business bonus. 20% of the first month’s fee for retained work or 10% of the total fee for projects. Recruitment referral bonus. Receive a bonus for introducing talent to

our team.

HOW CAN UNIVERSITIES ATTRACT MORE STUDENTS? A PR agency can help deliver and communicate a University’s key messaging and initiatives that are in place. From recruiting journalists to targeted creative social media strategies or organising a press event, and media training your senior staff we’re here to help you to create a communications plan that can help get more

students onboard.

AROMATHERAPY AWARENESS WEEK 2021: OUR FOUR TO WATCH This week sees the UK celebrate aromatherapy awareness week, we look at four brands that offer natural remedies to consumers. LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. MEET THE TEAM AT PHA Welcome to PHA, Ino! Can you tell us a bit about yourself? I was born and raised in London. I made a short break for freedom when I went to study Anthropology and International Relations at Durham, but I came back to my roots after graduating in 2019. I then did a Masters in PR at the London College of Communication, and will officially be

MEET THE TEAM

A. I was born in London but grew up in the West Midlands before making my way to the South West to study politics and economics at the University of Bath. I have a background in Public Affairs, having worked at another agency prior to joining PHA. If you ask my team, they will tell you that I’m a tad obsessed with politics and I’m

proud to

10 STEPS TO EFFECTIVE CORPORATE COMMUNICATIONS Successful corporate communication is everything that a company says or does to create a positive image. Here are our 10 steps to effective

corporate comms.

GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? HOW TO PROTECT YOUR PRIVATE LIFE OR FAMILY FROM MEDIA How to protect your private life or family from media intrusion. The PHA Group ‘s Head of Media Management Phil Taylor discusses his personal experience of protecting clients from media intrusion. The issue of privacy and media intrusion has never been more prevalent than it is today. There is a perception that as soon as you put

yourself in

TIKTOK AND HOW GEN Z IS SHAPING THE FUTURE OF MARKETING Gen Z. Aged between 16 and 24, this age group is spending a whopping average of 7 hours a day online. eMarketer has reported that Gen Z customers are showing unique online behaviours, such as the consumption of short-form media which is being shared on social messaging apps such as WhatsApp. In addition, all user-uploaded content is required to

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

EMPLOYEE WELLBEING DURING A SECOND LOCKDOWN Looking at the three core factors that make up mental wellbeing (psychological, social, physical), Unmind provide proactive support that enables employees to measure and manage their own mental, improving productivity in the workplace, in-office culture and the overall reputation of businesses for whom employee experience is so

important.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

ELEVATE YOUR CHARITY PR CAMPAIGN 7 key tactics that will elevate your charity PR campaign. When it comes to third sector PR there are some key tactics that can be put in place as part of an overarching strategy to both bring your cause to life, and to ensure your charity campaign stands out in a crowded fundraising space. Users of social media (and even those who perhaps

aren

HOW TO SHOW CSR TO STAKEHOLDERS It is important to bring to life the impact of your company’s CSR activities and to make them relevant to your stakeholders. Stories are therefore key in your communications plan. Identify instances where the business has had a positive impact in the community, for example, and tell that story through those who have been directly involved. HOW TO PROTECT YOUR PRIVATE LIFE OR FAMILY FROM MEDIA How to protect your private life or family from media intrusion. The PHA Group ‘s Head of Media Management Phil Taylor discusses his personal experience of protecting clients from media intrusion. The issue of privacy and media intrusion has never been more prevalent than it is today. There is a perception that as soon as you put

yourself in

HOW TO LAUNCH A NEW FITNESS APP IN A HIGHLY COMPETITIVE Timing and social media is key. In the fitness world, the first quarter between January- March is the best time to capitalise on consumer behaviours. The LDNM fitness app launched in. March and internally LDNM did a lot of organic promotion to tease the launch of the app during the “new year, new you” period across their hugely

engaged

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

EMPLOYEE WELLBEING DURING A SECOND LOCKDOWN Looking at the three core factors that make up mental wellbeing (psychological, social, physical), Unmind provide proactive support that enables employees to measure and manage their own mental, improving productivity in the workplace, in-office culture and the overall reputation of businesses for whom employee experience is so

important.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

ELEVATE YOUR CHARITY PR CAMPAIGN 7 key tactics that will elevate your charity PR campaign. When it comes to third sector PR there are some key tactics that can be put in place as part of an overarching strategy to both bring your cause to life, and to ensure your charity campaign stands out in a crowded fundraising space. Users of social media (and even those who perhaps

aren

HOW TO SHOW CSR TO STAKEHOLDERS It is important to bring to life the impact of your company’s CSR activities and to make them relevant to your stakeholders. Stories are therefore key in your communications plan. Identify instances where the business has had a positive impact in the community, for example, and tell that story through those who have been directly involved. HOW TO PROTECT YOUR PRIVATE LIFE OR FAMILY FROM MEDIA How to protect your private life or family from media intrusion. The PHA Group ‘s Head of Media Management Phil Taylor discusses his personal experience of protecting clients from media intrusion. The issue of privacy and media intrusion has never been more prevalent than it is today. There is a perception that as soon as you put

yourself in

HOW TO LAUNCH A NEW FITNESS APP IN A HIGHLY COMPETITIVE Timing and social media is key. In the fitness world, the first quarter between January- March is the best time to capitalise on consumer behaviours. The LDNM fitness app launched in. March and internally LDNM did a lot of organic promotion to tease the launch of the app during the “new year, new you” period across their hugely

engaged

PEOPLE & CULTURE

View LinkedIn. Shelley is responsible for the day to day operations at The PHA Group, working in partnership with Stuart Skinner to ensure the continued growth EMPLOYEE WELLBEING DURING A SECOND LOCKDOWN Following the government’s latest announcement many employees around the country have found themselves returning to working from home. For business owners this is sure to present a number of logistical challenges, however as we learned from the country’s first lockdown the impact this will have on employee wellbeing could also be significant and therefore must be considered. HOW CAN UNIVERSITIES ATTRACT MORE STUDENTS? A PR agency can help deliver and communicate a University’s key messaging and initiatives that are in place. From recruiting journalists to targeted creative social media strategies or organising a press event, and media training your senior staff we’re here to help you to create a communications plan that can help get more

students onboard.

AROMATHERAPY AWARENESS WEEK 2021: OUR FOUR TO WATCH This week sees the UK celebrate aromatherapy awareness week, we look at four brands that offer natural remedies to consumers. EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Consolidating employee benefits, wellbeing, feedback and recognition all in to one platform, Perkbox is one of the industry’s most exciting and all-encompassing brands. Employee wellbeing is at the heart of everything the business does, regularly publishing research and survey findings examining the state of workplace wellbeing around

the UK.

MEET THE TEAM

A. I was born in London but grew up in the West Midlands before making my way to the South West to study politics and economics at the University of Bath. I have a background in Public Affairs, having worked at another agency prior to joining PHA. If you ask my team, they will tell you that I’m a tad obsessed with politics and I’m

proud to

LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? HOW TO CHOOSE THE RIGHT SPORTING AMBASSADOR TO REPRESENT How to choose the right sporting ambassador to represent your brand. Fitness. Making the decision, as a brand, to collaborate with a sporting ambassador is something which must not be rushed. These partnerships are sought in an effort to drive a multitude of benefits for the brand. They can enhance consumer awareness and reach new

audiences to

TOP 5 CREATIVE ANIMAL CHARITY CAMPAIGNS Here are our top 5 creative animal charity campaigns: Play Video. This shocking but brilliant campaign from PETA Asia highlights the cruelty practised every day in the exotic-skins and leather goods industry. As consumers, the reality of what we wear is hidden from our consciousness by glossy shop fronts, designer labels and personal

ignorance.

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Consolidating employee benefits, wellbeing, feedback and recognition all in to one platform, Perkbox is one of the industry’s most exciting and all-encompassing brands. Employee wellbeing is at the heart of everything the business does, regularly publishing research and survey findings examining the state of workplace wellbeing around

the UK.

LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. ELEVATE YOUR CHARITY PR CAMPAIGN 7 key tactics that will elevate your charity PR campaign. When it comes to third sector PR there are some key tactics that can be put in place as part of an overarching strategy to both bring your cause to life, and to ensure your charity campaign stands out in a crowded fundraising space. Users of social media (and even those who perhaps

aren

HOW TO PROTECT YOUR PRIVATE LIFE OR FAMILY FROM MEDIA How to protect your private life or family from media intrusion. The PHA Group ‘s Head of Media Management Phil Taylor discusses his personal experience of protecting clients from media intrusion. The issue of privacy and media intrusion has never been more prevalent than it is today. There is a perception that as soon as you put

yourself in

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. Our unparalleled network integrates top level media and influencer

contacts with

EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Consolidating employee benefits, wellbeing, feedback and recognition all in to one platform, Perkbox is one of the industry’s most exciting and all-encompassing brands. Employee wellbeing is at the heart of everything the business does, regularly publishing research and survey findings examining the state of workplace wellbeing around

the UK.

LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. Communication with existing, paused, and potential members are going to be crucial to ensure recovery for gyms, but striking the balance between commercial needs and the health and safety of members (as well as the public at large) in all of that communication is not going to be easy. THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING Food brands leading the way for sustainable packaging. Consumer. We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that we dump into the ground every day. 40% of food packaging ends up in landfill; that’s equivalent to nine million

tons

GET TO KNOW STUART SKINNER Getting to Know Stuart Skinner. Personal. Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him tick below. What’s the most romantic thing you’ve ever done? COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE Communications strategy and planning for trade associations. In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. In the case of trade associations, it’s rarely a salacious affair that is cause for

concern.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. ELEVATE YOUR CHARITY PR CAMPAIGN 7 key tactics that will elevate your charity PR campaign. When it comes to third sector PR there are some key tactics that can be put in place as part of an overarching strategy to both bring your cause to life, and to ensure your charity campaign stands out in a crowded fundraising space. Users of social media (and even those who perhaps

aren

HOW TO PROTECT YOUR PRIVATE LIFE OR FAMILY FROM MEDIA How to protect your private life or family from media intrusion. The PHA Group ‘s Head of Media Management Phil Taylor discusses his personal experience of protecting clients from media intrusion. The issue of privacy and media intrusion has never been more prevalent than it is today. There is a perception that as soon as you put

yourself in

AWARD WINNING PR & SOCIAL MEDIA SERVICES The PHA Group offers a full range of PR and Social Media services tailored to meet client needs and provide you with an integrated

strategy.

LATEST PR JOB OPPORTUNITIES Looking after our mental, physical, and financial health. £500 birthday bonus. Wishing you a very happy birthday. PHA Pension. Auto-enrolment pension scheme. New business bonus. 20% of the first month’s fee for retained work or 10% of the total fee for projects. Recruitment referral bonus. Receive a bonus for introducing talent to

our team.

PEOPLE & CULTURE

View LinkedIn. Shelley is responsible for the day to day operations at The PHA Group, working in partnership with Stuart Skinner to ensure the continued growth AROMATHERAPY AWARENESS WEEK 2021: OUR FOUR TO WATCH This week sees the UK celebrate aromatherapy awareness week, we look at four brands that offer natural remedies to consumers. FITNESS PR AGENCY BASED IN LONDON Fitness. Our work for individuals and brands in the fitness PR sector has encouraged thousands of people to live healthier, happier more active lives. Working with the biggest names, as well as some of the most exciting challenger brands and innovators in the industry, we have earned an unrivalled reputation for delivering impactful results. THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Synthetic CBD or chemically synthesized CBD is an Active Pharmaceutical Ingredient (API) that is considered to be chemically identical to naturally produced hemp-derived CBD, and is produced from base materials using chemistry, rather than being extracted from the cannabis plant. The CBD is free of other cannabinoids such as THC,

which is the

MEET THE TEAM

A. I was born in London but grew up in the West Midlands before making my way to the South West to study politics and economics at the University of Bath. I have a background in Public Affairs, having worked at another agency prior to joining PHA. If you ask my team, they will tell you that I’m a tad obsessed with politics and I’m

proud to

10 STEPS TO EFFECTIVE CORPORATE COMMUNICATIONS Successful corporate communication is everything that a company says or does to create a positive image. Here are our 10 steps to effective

corporate comms.

HOW TO CHOOSE THE RIGHT SPORTING AMBASSADOR TO REPRESENT How to choose the right sporting ambassador to represent your brand. Fitness. Making the decision, as a brand, to collaborate with a sporting ambassador is something which must not be rushed. These partnerships are sought in an effort to drive a multitude of benefits for the brand. They can enhance consumer awareness and reach new

audiences to

HOW TO PROTECT YOUR PRIVATE LIFE OR FAMILY FROM MEDIA How to protect your private life or family from media intrusion. The PHA Group ‘s Head of Media Management Phil Taylor discusses his personal experience of protecting clients from media intrusion. The issue of privacy and media intrusion has never been more prevalent than it is today. There is a perception that as soon as you put

yourself in

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Following the latest government guidance regarding working from home, employee wellbeing continues to dominate not only the news agenda but the considerations of businesses and business owners. Given the remote nature of the current working world businesses are facing a number of challenges in terms of ensuring employees are not suffering any ill effects of working from home LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. How the gym industry will make a comeback post pandemic and the communications strategy they will be required to implement. COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Senior Account Manager Laura Salvage takes a look at the companies leading the synthetic and biosynthetic CBD revolution. FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that 10 STEPS TO EFFECTIVE CORPORATE COMMUNICATIONS Successful corporate communication is everything that a company says or does to create a positive image. Here are our 10 steps to effective

corporate comms.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. ELEVATE YOUR CHARITY PR CAMPAIGN 7 key tactics that will elevate your charity PR campaign . When it comes to third sector PR there are some key tactics that can be put in place as part of an overarching strategy to both bring your cause to life, and to ensure your charity campaign stands out in a crowded

fundraising space.

GET TO KNOW STUART SKINNER Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him

tick below

THE PHA GROUP

The PHA Group is a PR agency that creates real impact. Our consumer, corporate and reputation specialists deliver transformational results for clients, including household brands, international corporations, ambitious start-ups and individuals with a story to tell. EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Following the latest government guidance regarding working from home, employee wellbeing continues to dominate not only the news agenda but the considerations of businesses and business owners. Given the remote nature of the current working world businesses are facing a number of challenges in terms of ensuring employees are not suffering any ill effects of working from home LOOKING TO LIFE AFTER LOCKDOWN: WILL THE GYM SECTOR RECOVER? Looking to life after lockdown. How the gym industry will make a comeback post pandemic and the communications strategy they will be required to implement. COMMUNICATIONS STRATEGY AND PLANNING FOR TRADE In the world of communications and reputation management, there is perhaps nothing more fearsome than a call with a journalist asking tricky questions, alerting you to an impending crisis. THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Senior Account Manager Laura Salvage takes a look at the companies leading the synthetic and biosynthetic CBD revolution. FOOD BRANDS LEADING THE WAY FOR SUSTAINABLE PACKAGING We know we use too much plastic and we know that we need to recycle more. Food packaging is at the top of a long list for single (and very short use) plastic that 10 STEPS TO EFFECTIVE CORPORATE COMMUNICATIONS Successful corporate communication is everything that a company says or does to create a positive image. Here are our 10 steps to effective

corporate comms.

CHOOSING THE RIGHT CELEBRITY FOR YOUR CHARITY CAMPAIGN The latest study into charitable giving revealed that donors give roughly 1.4 per cent more money to charities who are associated with celebrities. For reasons such as this, many well-known charities regularly look to cultivate strong relationships with high-profile celebrities in order to help boost awareness of their cause and, in turn, encourage donations. ELEVATE YOUR CHARITY PR CAMPAIGN 7 key tactics that will elevate your charity PR campaign . When it comes to third sector PR there are some key tactics that can be put in place as part of an overarching strategy to both bring your cause to life, and to ensure your charity campaign stands out in a crowded

fundraising space.

GET TO KNOW STUART SKINNER Stuart Skinner is an Associate Director at The PHA Group and heads up the Entrepreneur and Business team. Find out more about what makes him

tick below

AWARD WINNING PR & SOCIAL MEDIA SERVICES The PHA Group offers a full range of PR and Social Media services tailored to meet client needs and provide you with an integrated

strategy.

PEOPLE & CULTURE

View LinkedIn. Shelley is responsible for the day to day operations at The PHA Group, working in partnership with Stuart Skinner to ensure the continued growth LATEST PR JOB OPPORTUNITIES Looking for a career at an award-winning PR agency? We are always looking for new talent to join our team in multiple roles in London. EMPLOYEE BENEFITS PLATFORMS: FIVE OF THE BEST Following the latest government guidance regarding working from home, employee wellbeing continues to dominate not only the news agenda but the considerations of businesses and business owners. Given the remote nature of the current working world businesses are facing a number of challenges in terms of ensuring employees are not suffering any ill effects of working from home FITNESS PR AGENCY BASED IN LONDON Our work for individuals and brands in the fitness PR sector has encouraged thousands of people to live healthier, happier more active lives. Working with the biggest names, as well as some of the most exciting challenger brands and innovators in the industry, we have earned an unrivalled reputation for delivering impactful results. THE SYNTHETIC AND BIOSYNTHETIC CBD REVOLUTION Senior Account Manager Laura Salvage takes a look at the companies leading the synthetic and biosynthetic CBD revolution. 10 STEPS TO EFFECTIVE CORPORATE COMMUNICATIONS Successful corporate communication is everything that a company says or does to create a positive image. Here are our 10 steps to effective

corporate comms.

HOW TO PROTECT YOUR PRIVATE LIFE OR FAMILY FROM MEDIA The PHA Group ‘s Head of Media Management Phil Taylor discusses his personal experience of protecting clients from media intrusion. The issue of privacy and media intrusion has never been more prevalent

than it is today.

HOW TO CHOOSE THE RIGHT SPORTING AMBASSADOR TO REPRESENT Making the decision, as a brand, to collaborate with a sporting ambassador is something which must not be rushed. These partnerships are sought in an effort to drive a INTERNATIONAL WOMEN'S DAY: HAYLEY BROMFIELD March is a fantastic month for women. With International Women’s Day on Sunday 8th and the whole month celebrating Women’s History, we wanted to place a spotlight on all the inspiring, talented and accomplished women that we have in our senior leadership team at The

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Read more about the impact we deliver for our clients Blue Cross #YoursFurever Highlighting the joys of pet ownership and celebrating our beloved

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Loyalize

Positioning a start-up business for seed investment

Pimlico Plumbers

“No Jab, No Job”: sparking nationwide debate

Bipolar UK

Raising awareness of life-changing services in the wake of COVID 19

Housemates

Launching Housemates as a student-first proptech brand

MiHIGH

Positioning MiHIGH as the must have wellness product Blue Cross #YoursFurever Highlighting the joys of pet ownership and celebrating our beloved

furry friends

Loyalize

Positioning a start-up business for seed investment

Pimlico Plumbers

“No Jab, No Job”: sparking nationwide debate

Bipolar UK

Raising awareness of life-changing services in the wake of COVID 19

Housemates

Launching Housemates as a student-first proptech brand

MiHIGH

Positioning MiHIGH as the must have wellness product Blue Cross #YoursFurever Highlighting the joys of pet ownership and celebrating our beloved

furry friends

Loyalize

Positioning a start-up business for seed investment

Pimlico Plumbers

“No Jab, No Job”: sparking nationwide debate

Bipolar UK

Raising awareness of life-changing services in the wake of COVID 19

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