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MARKETING IN CHINA

PPC for Chinese Search Engines. Pay-per-Click ( PPC) campaign with major search engines is one of the most cost effective Chinese marketing strategies. We work with all the main search engines with primary focus on Baidu, the largest one. Our experience will ensure

that

CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAY AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. CHINESE PAYMENT SYSTEMS OVERVIEW: ALIPAY CHINA EXPAT POPULATION: STATS AND GRAPHS Top nationalities in China expat population. According to China-Briefing, South Koreans form the largest foreign community in China at 21% of the total.Large Korean conglomerates such as Samsung and LG have been setting up manufacturing facilities in China, bringing large number of employees to fill top management and key technical positions. TOP 10 MOST POPULAR MOBILE APPS IN CHINA Mobile apps continue to play central role in Chinese smartphone revolution. Most popular mobile apps in China have been developed by either Tencent or Baidu, two rival tech giants, although other companies are not far behind.. Communication, browsing mobile internet, listening to music and watching videos are the most common activities of Chinese mobile users. LOOKING FOR LOVE IN CHINA? THE LIST OF 8 MOST POPULAR Momo is, by far, the most popular Chinese dating app and by the number of users this mobile app is only second to WeChat. In the last couple of years Momo has been trying hard to improve its past seedy reputation re-positioning itself more of an interest based social app rather than purely a hook up service. It has added some shopping

elements

OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

HOW TO SUCCEED IN B2B SALES IN CHINA First of all, in B2B settings, many stages of this cycle run concurrently rather than sequentially: request for a quote can be issued before all the potential suppliers are contacted and shortlisted or the spec is finalized. Back and forth nature of the buying process means that, in many cases, a customer expects its suppliers to be a part of HOW WECHAT APP IS CHANGING RESTAURANT BUSINESS IN CHINA Here is how ordering with WeChat app works: Step 1: customers scan the QR code which is unique to each table in the restaurant. This arrangement allows tracking orders associated with customers seated at specific location. Step 2: immediately upon scanning the QR code, WeChat app opens a menu that looks like this: 10 INTERESTING FACTS ABOUT CHINA'S RICHEST MAN JACK MA Jack Ma, the legendary founder of Alibaba and China’s richest man has just announced his retirement. Here are some of the less known facts about him. There are many things that make Jack Ma unique among China’s business elite, such as his humble upbringing and lack of political connections from the start. Also, as opposed to most

founders

MARKETING IN CHINA

PPC for Chinese Search Engines. Pay-per-Click ( PPC) campaign with major search engines is one of the most cost effective Chinese marketing strategies. We work with all the main search engines with primary focus on Baidu, the largest one. Our experience will ensure

that

CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAY AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. CHINESE PAYMENT SYSTEMS OVERVIEW: ALIPAY CHINA EXPAT POPULATION: STATS AND GRAPHS Top nationalities in China expat population. According to China-Briefing, South Koreans form the largest foreign community in China at 21% of the total.Large Korean conglomerates such as Samsung and LG have been setting up manufacturing facilities in China, bringing large number of employees to fill top management and key technical positions. TOP 10 MOST POPULAR MOBILE APPS IN CHINA Mobile apps continue to play central role in Chinese smartphone revolution. Most popular mobile apps in China have been developed by either Tencent or Baidu, two rival tech giants, although other companies are not far behind.. Communication, browsing mobile internet, listening to music and watching videos are the most common activities of Chinese mobile users. LOOKING FOR LOVE IN CHINA? THE LIST OF 8 MOST POPULAR Momo is, by far, the most popular Chinese dating app and by the number of users this mobile app is only second to WeChat. In the last couple of years Momo has been trying hard to improve its past seedy reputation re-positioning itself more of an interest based social app rather than purely a hook up service. It has added some shopping

elements

OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

HOW TO SUCCEED IN B2B SALES IN CHINA First of all, in B2B settings, many stages of this cycle run concurrently rather than sequentially: request for a quote can be issued before all the potential suppliers are contacted and shortlisted or the spec is finalized. Back and forth nature of the buying process means that, in many cases, a customer expects its suppliers to be a part of HOW WECHAT APP IS CHANGING RESTAURANT BUSINESS IN CHINA Here is how ordering with WeChat app works: Step 1: customers scan the QR code which is unique to each table in the restaurant. This arrangement allows tracking orders associated with customers seated at specific location. Step 2: immediately upon scanning the QR code, WeChat app opens a menu that looks like this: 10 INTERESTING FACTS ABOUT CHINA'S RICHEST MAN JACK MA Jack Ma, the legendary founder of Alibaba and China’s richest man has just announced his retirement. Here are some of the less known facts about him. There are many things that make Jack Ma unique among China’s business elite, such as his humble upbringing and lack of political connections from the start. Also, as opposed to most

founders

B2B MARKETING: THE 4PS IN CHINA Sampi Marketing Inc. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research. WHAT YOU NEED TO KNOW ABOUT CHINESE ONLINE PAYMENT SYSTEMS Main Chinese Online Payment Systems. As of the end of 2015, Alipay accounted for almost 70% of the entire Chinese online payment market. It is fair to say that almost everyone in China with a cellphone and a bank account has Alipay account which is somewhere around 700 million. Alipay transaction fees are also much lower than PayPal. HOW TO SUCCEED IN B2B SALES IN CHINA Sampi Marketing Inc. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research. 6 BIZARRE BODY IMAGE WEIBO TRENDS THAT WENT VIRAL Weibo trend #6: iPhone 6 knees. The latest of the viral Weibo trends from last month was about being able to hide one’s knees behind iPhone 6 placed on top of kneecaps. This trend was all about promoting pencil-skinny legs – the latest standard of beauty in China. “iPhone6 legs” has already accumulated over 90 million views and

80,000

CHINA B2B MARKETING SUCCESS: 12 MOST COMMON QUESTIONS Q1: What is the significance of digital marketing in the China B2B (Business-to-Business) market? Chinese workforce is very well connected digitally, hence reaching it via those channels is an effective way to engage with the decision makers at all company levels. A lot of communication is taking place within WeChat, both on

one-to-one basis as

TAOBAO VILLAGES: HOW ECOMMERCE HELPS CHINA'S RURAL ECONOMY Over the last couple of years, ecommerce giants like Alibaba and JD.com have been cooperating with the government to plug China’s rural market into its vast online economy. The phenomenon of so called Taobao villages is one of the consequences of this approach. HOW WECHAT APP IS CHANGING RESTAURANT BUSINESS IN CHINA Here is how ordering with WeChat app works: Step 1: customers scan the QR code which is unique to each table in the restaurant. This arrangement allows tracking orders associated with customers seated at specific location. Step 2: immediately upon scanning the QR code, WeChat app opens a menu that looks like this: INFOGRAPHICS: CHINESE INTERNET ECOSYSTEM AND STATS Google is now almost certain to reestablish itself in China with the censored version of its search engine that is rumored to be in the works. Those companies, undoubtedly, will be facing an uphill battle against the local competition. The infographic below gives an overview of the most important players in Chinese internet ecosystem and their BASICS OF CHINA KEYWORD RESEARCH: QIHOO INDEX Qihoo Index Tutorial. Qihoo, also known as 360Search and So.com, is the second largest Chinese search engine. By various estimates, it holds between 15 to 25% of the search market share and is fairly popular among younger users. It is also often noted that Qihoo search results tend to be more accurate than Baidu’s and advertising with

Qihoo

MICROSOFT IN CHINA: 20 YEARS OF PLAYING BY THE Microsoft in China: 20 Years of Playing By The Rules. Microsoft’s 20 plus years of official presence in China has been a story of compliance and accommodating every demand and request by Chinese government. Unlike in the cases of other tech giants, Google and Facebook, any online services provided by Microsoft in China have

never been blocked

MARKETING IN CHINA

PPC for Chinese Search Engines. Pay-per-Click ( PPC) campaign with major search engines is one of the most cost effective Chinese marketing strategies. We work with all the main search engines with primary focus on Baidu, the largest one. Our experience will ensure

that

CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAY AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. CHINESE PAYMENT SYSTEMS OVERVIEW: ALIPAY CHINA EXPAT POPULATION: STATS AND GRAPHS Top nationalities in China expat population. According to China-Briefing, South Koreans form the largest foreign community in China at 21% of the total.Large Korean conglomerates such as Samsung and LG have been setting up manufacturing facilities in China, bringing large number of employees to fill top management and key technical positions. TOP 10 MOST POPULAR MOBILE APPS IN CHINA Mobile apps continue to play central role in Chinese smartphone revolution. Most popular mobile apps in China have been developed by either Tencent or Baidu, two rival tech giants, although other companies are not far behind.. Communication, browsing mobile internet, listening to music and watching videos are the most common activities of Chinese mobile users. LOOKING FOR LOVE IN CHINA? THE LIST OF 8 MOST POPULAR Momo is, by far, the most popular Chinese dating app and by the number of users this mobile app is only second to WeChat. In the last couple of years Momo has been trying hard to improve its past seedy reputation re-positioning itself more of an interest based social app rather than purely a hook up service. It has added some shopping

elements

OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

HOW TO SUCCEED IN B2B SALES IN CHINA First of all, in B2B settings, many stages of this cycle run concurrently rather than sequentially: request for a quote can be issued before all the potential suppliers are contacted and shortlisted or the spec is finalized. Back and forth nature of the buying process means that, in many cases, a customer expects its suppliers to be a part of HOW WECHAT APP IS CHANGING RESTAURANT BUSINESS IN CHINA Here is how ordering with WeChat app works: Step 1: customers scan the QR code which is unique to each table in the restaurant. This arrangement allows tracking orders associated with customers seated at specific location. Step 2: immediately upon scanning the QR code, WeChat app opens a menu that looks like this: 10 INTERESTING FACTS ABOUT CHINA'S RICHEST MAN JACK MA Jack Ma, the legendary founder of Alibaba and China’s richest man has just announced his retirement. Here are some of the less known facts about him. There are many things that make Jack Ma unique among China’s business elite, such as his humble upbringing and lack of political connections from the start. Also, as opposed to most

founders

MARKETING IN CHINA

PPC for Chinese Search Engines. Pay-per-Click ( PPC) campaign with major search engines is one of the most cost effective Chinese marketing strategies. We work with all the main search engines with primary focus on Baidu, the largest one. Our experience will ensure

that

CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAY AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. CHINESE PAYMENT SYSTEMS OVERVIEW: ALIPAY CHINA EXPAT POPULATION: STATS AND GRAPHS Top nationalities in China expat population. According to China-Briefing, South Koreans form the largest foreign community in China at 21% of the total.Large Korean conglomerates such as Samsung and LG have been setting up manufacturing facilities in China, bringing large number of employees to fill top management and key technical positions. TOP 10 MOST POPULAR MOBILE APPS IN CHINA Mobile apps continue to play central role in Chinese smartphone revolution. Most popular mobile apps in China have been developed by either Tencent or Baidu, two rival tech giants, although other companies are not far behind.. Communication, browsing mobile internet, listening to music and watching videos are the most common activities of Chinese mobile users. LOOKING FOR LOVE IN CHINA? THE LIST OF 8 MOST POPULAR Momo is, by far, the most popular Chinese dating app and by the number of users this mobile app is only second to WeChat. In the last couple of years Momo has been trying hard to improve its past seedy reputation re-positioning itself more of an interest based social app rather than purely a hook up service. It has added some shopping

elements

OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

HOW TO SUCCEED IN B2B SALES IN CHINA First of all, in B2B settings, many stages of this cycle run concurrently rather than sequentially: request for a quote can be issued before all the potential suppliers are contacted and shortlisted or the spec is finalized. Back and forth nature of the buying process means that, in many cases, a customer expects its suppliers to be a part of HOW WECHAT APP IS CHANGING RESTAURANT BUSINESS IN CHINA Here is how ordering with WeChat app works: Step 1: customers scan the QR code which is unique to each table in the restaurant. This arrangement allows tracking orders associated with customers seated at specific location. Step 2: immediately upon scanning the QR code, WeChat app opens a menu that looks like this: 10 INTERESTING FACTS ABOUT CHINA'S RICHEST MAN JACK MA Jack Ma, the legendary founder of Alibaba and China’s richest man has just announced his retirement. Here are some of the less known facts about him. There are many things that make Jack Ma unique among China’s business elite, such as his humble upbringing and lack of political connections from the start. Also, as opposed to most

founders

B2B MARKETING: THE 4PS IN CHINA Sampi Marketing Inc. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research. WHAT YOU NEED TO KNOW ABOUT CHINESE ONLINE PAYMENT SYSTEMS Main Chinese Online Payment Systems. As of the end of 2015, Alipay accounted for almost 70% of the entire Chinese online payment market. It is fair to say that almost everyone in China with a cellphone and a bank account has Alipay account which is somewhere around 700 million. Alipay transaction fees are also much lower than PayPal. HOW TO SUCCEED IN B2B SALES IN CHINA Sampi Marketing Inc. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research. 6 BIZARRE BODY IMAGE WEIBO TRENDS THAT WENT VIRAL Weibo trend #6: iPhone 6 knees. The latest of the viral Weibo trends from last month was about being able to hide one’s knees behind iPhone 6 placed on top of kneecaps. This trend was all about promoting pencil-skinny legs – the latest standard of beauty in China. “iPhone6 legs” has already accumulated over 90 million views and

80,000

CHINA B2B MARKETING SUCCESS: 12 MOST COMMON QUESTIONS Q1: What is the significance of digital marketing in the China B2B (Business-to-Business) market? Chinese workforce is very well connected digitally, hence reaching it via those channels is an effective way to engage with the decision makers at all company levels. A lot of communication is taking place within WeChat, both on

one-to-one basis as

TAOBAO VILLAGES: HOW ECOMMERCE HELPS CHINA'S RURAL ECONOMY Over the last couple of years, ecommerce giants like Alibaba and JD.com have been cooperating with the government to plug China’s rural market into its vast online economy. The phenomenon of so called Taobao villages is one of the consequences of this approach. HOW WECHAT APP IS CHANGING RESTAURANT BUSINESS IN CHINA Here is how ordering with WeChat app works: Step 1: customers scan the QR code which is unique to each table in the restaurant. This arrangement allows tracking orders associated with customers seated at specific location. Step 2: immediately upon scanning the QR code, WeChat app opens a menu that looks like this: INFOGRAPHICS: CHINESE INTERNET ECOSYSTEM AND STATS Google is now almost certain to reestablish itself in China with the censored version of its search engine that is rumored to be in the works. Those companies, undoubtedly, will be facing an uphill battle against the local competition. The infographic below gives an overview of the most important players in Chinese internet ecosystem and their BASICS OF CHINA KEYWORD RESEARCH: QIHOO INDEX Qihoo Index Tutorial. Qihoo, also known as 360Search and So.com, is the second largest Chinese search engine. By various estimates, it holds between 15 to 25% of the search market share and is fairly popular among younger users. It is also often noted that Qihoo search results tend to be more accurate than Baidu’s and advertising with

Qihoo

MICROSOFT IN CHINA: 20 YEARS OF PLAYING BY THE Microsoft in China: 20 Years of Playing By The Rules. Microsoft’s 20 plus years of official presence in China has been a story of compliance and accommodating every demand and request by Chinese government. Unlike in the cases of other tech giants, Google and Facebook, any online services provided by Microsoft in China have

never been blocked

MARKETING IN CHINA

PPC for Chinese Search Engines. Pay-per-Click ( PPC) campaign with major search engines is one of the most cost effective Chinese marketing strategies. We work with all the main search engines with primary focus on Baidu, the largest one. Our experience will ensure

that

CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAY AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. CHINESE PAYMENT SYSTEMS OVERVIEW: ALIPAY CHINA EXPAT POPULATION: STATS AND GRAPHS Top nationalities in China expat population. According to China-Briefing, South Koreans form the largest foreign community in China at 21% of the total.Large Korean conglomerates such as Samsung and LG have been setting up manufacturing facilities in China, bringing large number of employees to fill top management and key technical positions. TOP 10 MOST POPULAR MOBILE APPS IN CHINA Mobile apps continue to play central role in Chinese smartphone revolution. Most popular mobile apps in China have been developed by either Tencent or Baidu, two rival tech giants, although other companies are not far behind.. Communication, browsing mobile internet, listening to music and watching videos are the most common activities of Chinese mobile users. LOOKING FOR LOVE IN CHINA? THE LIST OF 8 MOST POPULAR Momo is, by far, the most popular Chinese dating app and by the number of users this mobile app is only second to WeChat. In the last couple of years Momo has been trying hard to improve its past seedy reputation re-positioning itself more of an interest based social app rather than purely a hook up service. It has added some shopping

elements

OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

HOW TO SUCCEED IN B2B SALES IN CHINA First of all, in B2B settings, many stages of this cycle run concurrently rather than sequentially: request for a quote can be issued before all the potential suppliers are contacted and shortlisted or the spec is finalized. Back and forth nature of the buying process means that, in many cases, a customer expects its suppliers to be a part of HOW WECHAT APP IS CHANGING RESTAURANT BUSINESS IN CHINA Here is how ordering with WeChat app works: Step 1: customers scan the QR code which is unique to each table in the restaurant. This arrangement allows tracking orders associated with customers seated at specific location. Step 2: immediately upon scanning the QR code, WeChat app opens a menu that looks like this: 10 INTERESTING FACTS ABOUT CHINA'S RICHEST MAN JACK MA Jack Ma, the legendary founder of Alibaba and China’s richest man has just announced his retirement. Here are some of the less known facts about him. There are many things that make Jack Ma unique among China’s business elite, such as his humble upbringing and lack of political connections from the start. Also, as opposed to most

founders

MARKETING IN CHINA

PPC for Chinese Search Engines. Pay-per-Click ( PPC) campaign with major search engines is one of the most cost effective Chinese marketing strategies. We work with all the main search engines with primary focus on Baidu, the largest one. Our experience will ensure

that

CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAY AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. CHINESE PAYMENT SYSTEMS OVERVIEW: ALIPAY CHINA EXPAT POPULATION: STATS AND GRAPHS Top nationalities in China expat population. According to China-Briefing, South Koreans form the largest foreign community in China at 21% of the total.Large Korean conglomerates such as Samsung and LG have been setting up manufacturing facilities in China, bringing large number of employees to fill top management and key technical positions. TOP 10 MOST POPULAR MOBILE APPS IN CHINA Mobile apps continue to play central role in Chinese smartphone revolution. Most popular mobile apps in China have been developed by either Tencent or Baidu, two rival tech giants, although other companies are not far behind.. Communication, browsing mobile internet, listening to music and watching videos are the most common activities of Chinese mobile users. LOOKING FOR LOVE IN CHINA? THE LIST OF 8 MOST POPULAR Momo is, by far, the most popular Chinese dating app and by the number of users this mobile app is only second to WeChat. In the last couple of years Momo has been trying hard to improve its past seedy reputation re-positioning itself more of an interest based social app rather than purely a hook up service. It has added some shopping

elements

OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

HOW TO SUCCEED IN B2B SALES IN CHINA First of all, in B2B settings, many stages of this cycle run concurrently rather than sequentially: request for a quote can be issued before all the potential suppliers are contacted and shortlisted or the spec is finalized. Back and forth nature of the buying process means that, in many cases, a customer expects its suppliers to be a part of HOW WECHAT APP IS CHANGING RESTAURANT BUSINESS IN CHINA Here is how ordering with WeChat app works: Step 1: customers scan the QR code which is unique to each table in the restaurant. This arrangement allows tracking orders associated with customers seated at specific location. Step 2: immediately upon scanning the QR code, WeChat app opens a menu that looks like this: 10 INTERESTING FACTS ABOUT CHINA'S RICHEST MAN JACK MA Jack Ma, the legendary founder of Alibaba and China’s richest man has just announced his retirement. Here are some of the less known facts about him. There are many things that make Jack Ma unique among China’s business elite, such as his humble upbringing and lack of political connections from the start. Also, as opposed to most

founders

B2B MARKETING: THE 4PS IN CHINA Sampi Marketing Inc. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research. WHAT YOU NEED TO KNOW ABOUT CHINESE ONLINE PAYMENT SYSTEMS Main Chinese Online Payment Systems. As of the end of 2015, Alipay accounted for almost 70% of the entire Chinese online payment market. It is fair to say that almost everyone in China with a cellphone and a bank account has Alipay account which is somewhere around 700 million. Alipay transaction fees are also much lower than PayPal. HOW TO SUCCEED IN B2B SALES IN CHINA Sampi Marketing Inc. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research. 6 BIZARRE BODY IMAGE WEIBO TRENDS THAT WENT VIRAL Weibo trend #6: iPhone 6 knees. The latest of the viral Weibo trends from last month was about being able to hide one’s knees behind iPhone 6 placed on top of kneecaps. This trend was all about promoting pencil-skinny legs – the latest standard of beauty in China. “iPhone6 legs” has already accumulated over 90 million views and

80,000

CHINA B2B MARKETING SUCCESS: 12 MOST COMMON QUESTIONS Q1: What is the significance of digital marketing in the China B2B (Business-to-Business) market? Chinese workforce is very well connected digitally, hence reaching it via those channels is an effective way to engage with the decision makers at all company levels. A lot of communication is taking place within WeChat, both on

one-to-one basis as

TAOBAO VILLAGES: HOW ECOMMERCE HELPS CHINA'S RURAL ECONOMY Over the last couple of years, ecommerce giants like Alibaba and JD.com have been cooperating with the government to plug China’s rural market into its vast online economy. The phenomenon of so called Taobao villages is one of the consequences of this approach. HOW WECHAT APP IS CHANGING RESTAURANT BUSINESS IN CHINA Here is how ordering with WeChat app works: Step 1: customers scan the QR code which is unique to each table in the restaurant. This arrangement allows tracking orders associated with customers seated at specific location. Step 2: immediately upon scanning the QR code, WeChat app opens a menu that looks like this: INFOGRAPHICS: CHINESE INTERNET ECOSYSTEM AND STATS Google is now almost certain to reestablish itself in China with the censored version of its search engine that is rumored to be in the works. Those companies, undoubtedly, will be facing an uphill battle against the local competition. The infographic below gives an overview of the most important players in Chinese internet ecosystem and their BASICS OF CHINA KEYWORD RESEARCH: QIHOO INDEX Qihoo Index Tutorial. Qihoo, also known as 360Search and So.com, is the second largest Chinese search engine. By various estimates, it holds between 15 to 25% of the search market share and is fairly popular among younger users. It is also often noted that Qihoo search results tend to be more accurate than Baidu’s and advertising with

Qihoo

MICROSOFT IN CHINA: 20 YEARS OF PLAYING BY THE Microsoft in China: 20 Years of Playing By The Rules. Microsoft’s 20 plus years of official presence in China has been a story of compliance and accommodating every demand and request by Chinese government. Unlike in the cases of other tech giants, Google and Facebook, any online services provided by Microsoft in China have

never been blocked

CHINESE PAYMENT SYSTEMS OVERVIEW: ALIPAY WHAT YOU NEED TO KNOW ABOUT CHINESE ONLINE PAYMENT SYSTEMS Main Chinese Online Payment Systems. As of the end of 2015, Alipay accounted for almost 70% of the entire Chinese online payment market. It is fair to say that almost everyone in China with a cellphone and a bank account has Alipay account which is somewhere around 700 million. Alipay transaction fees are also much lower than PayPal. CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAY AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

CHINA ECOMMERCE SOLUTION China ecommerce sales are projected to continue growing at 25% average annual rate, reaching $1 trillion by 2019. According to the most recent data, three quarters of B2C market belong to just two platforms – Tmall and JD, while Taobao enjoys near complete dominance of C2C market with 95% market share. CHINA EXPAT POPULATION: STATS AND GRAPHS Top nationalities in China expat population. According to China-Briefing, South Koreans form the largest foreign community in China at 21% of the total.Large Korean conglomerates such as Samsung and LG have been setting up manufacturing facilities in China, bringing large number of employees to fill top management and key technical positions. CHINA B2B MARKETING SUCCESS: 12 MOST COMMON QUESTIONS Q1: What is the significance of digital marketing in the China B2B (Business-to-Business) market? Chinese workforce is very well connected digitally, hence reaching it via those channels is an effective way to engage with the decision makers at all company levels. A lot of communication is taking place within WeChat, both on

one-to-one basis as

TARGETING CHINESE COMPANIES Targeting Chinese Companies: Part 2: Communication Channels. This post continues on the topic of the most efficient ways to communicate with Chinese businesses. In the first part, we’ve discussed the role of trade shows, exhibitions and conferences. In the second part we are going to look at each of the remaining communication channels: B2B MARKETING: THE 4 P'S IN CHINA Continuing on the topic of 4Ps of marketing (Product, Price, Place and Promotion) in Chinese market context, today’s post is about the Place components. The Product element was discussed in my earlier post here.. Almost every marketplace is defined geographically and going after the largest market or the one offering the most opportunities is one of the main priorities of any INFOGRAPHIC: ONLINE BEHAVIOR OF CHINESE MILLENNIALS In this post, we’d like to share a new Infographic by Hylink on Chinese Millennials – people born in between early 80s to early 2000. Just it is the case with other countries, Chinese millennials are often described as “digital natives”, having grown up along with the development of new technologies. CHINESE PAYMENT SYSTEMS OVERVIEW: ALIPAY WHAT YOU NEED TO KNOW ABOUT CHINESE ONLINE PAYMENT SYSTEMS Main Chinese Online Payment Systems. As of the end of 2015, Alipay accounted for almost 70% of the entire Chinese online payment market. It is fair to say that almost everyone in China with a cellphone and a bank account has Alipay account which is somewhere around 700 million. Alipay transaction fees are also much lower than PayPal. CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAY AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

CHINA ECOMMERCE SOLUTION China ecommerce sales are projected to continue growing at 25% average annual rate, reaching $1 trillion by 2019. According to the most recent data, three quarters of B2C market belong to just two platforms – Tmall and JD, while Taobao enjoys near complete dominance of C2C market with 95% market share. CHINA EXPAT POPULATION: STATS AND GRAPHS Top nationalities in China expat population. According to China-Briefing, South Koreans form the largest foreign community in China at 21% of the total.Large Korean conglomerates such as Samsung and LG have been setting up manufacturing facilities in China, bringing large number of employees to fill top management and key technical positions. CHINA B2B MARKETING SUCCESS: 12 MOST COMMON QUESTIONS Q1: What is the significance of digital marketing in the China B2B (Business-to-Business) market? Chinese workforce is very well connected digitally, hence reaching it via those channels is an effective way to engage with the decision makers at all company levels. A lot of communication is taking place within WeChat, both on

one-to-one basis as

TARGETING CHINESE COMPANIES Targeting Chinese Companies: Part 2: Communication Channels. This post continues on the topic of the most efficient ways to communicate with Chinese businesses. In the first part, we’ve discussed the role of trade shows, exhibitions and conferences. In the second part we are going to look at each of the remaining communication channels: B2B MARKETING: THE 4 P'S IN CHINA Continuing on the topic of 4Ps of marketing (Product, Price, Place and Promotion) in Chinese market context, today’s post is about the Place components. The Product element was discussed in my earlier post here.. Almost every marketplace is defined geographically and going after the largest market or the one offering the most opportunities is one of the main priorities of any INFOGRAPHIC: ONLINE BEHAVIOR OF CHINESE MILLENNIALS In this post, we’d like to share a new Infographic by Hylink on Chinese Millennials – people born in between early 80s to early 2000. Just it is the case with other countries, Chinese millennials are often described as “digital natives”, having grown up along with the development of new technologies.

MARKETING IN CHINA

PPC for Chinese Search Engines. Pay-per-Click ( PPC) campaign with major search engines is one of the most cost effective Chinese marketing strategies. We work with all the main search engines with primary focus on Baidu, the largest one. Our experience will ensure

that

CHINA B2B MARKETING SUCCESS: 12 MOST COMMON QUESTIONS Q1: What is the significance of digital marketing in the China B2B (Business-to-Business) market? Chinese workforce is very well connected digitally, hence reaching it via those channels is an effective way to engage with the decision makers at all company levels. A lot of communication is taking place within WeChat, both on

one-to-one basis as

WHAT YOU NEED TO KNOW ABOUT CHINESE ONLINE PAYMENT SYSTEMS Main Chinese Online Payment Systems. As of the end of 2015, Alipay accounted for almost 70% of the entire Chinese online payment market. It is fair to say that almost everyone in China with a cellphone and a bank account has Alipay account which is somewhere around 700 million. Alipay transaction fees are also much lower than PayPal. CHINESE PAYMENT SYSTEMS: UNION PAY History. Union Pay is China’s state sponsored debit and credit card provider which has been enjoying complete market monopoly up until emergence of AliPay. It is still the most common payment method for offline transaction and its entry into online payment market is relatively recent. In May 2017, UnionPay introduced its first QR code

based

5 FEATURES OF MOST EFFECTIVE CHINA EMAIL MARKETING STRATEGY 5 features of the most effective China email marketing strategy. Here are the five features to incorporate into your China email marketing strategy: Instead of a sending out a typical email blast, you should invest in message diversification. It is best achieved through mailing list segmentation: Here is the message diversification model. INTERNATIONAL EDUCATION IN CHINA In the last few years, international education in China has been an exceptionally fast growing sector. According to the latest numbers from International School Consultancy (ISC) Group, China is currently in the second place (after UAE) by the number of international schools in the country.Globally, international education is a rapidly growing market where demand far outstrips supply. TOP 10 MOST POPULAR MOBILE APPS IN CHINA Mobile apps continue to play central role in Chinese smartphone revolution. Most popular mobile apps in China have been developed by either Tencent or Baidu, two rival tech giants, although other companies are not far behind.. Communication, browsing mobile internet, listening to music and watching videos are the most common activities of Chinese mobile users. BASICS OF CHINA KEYWORD RESEARCH: WECHAT INDEX In order to access the tool, user has to enter Chinese words “微信指数”into the search bar and tap on the first result. This opens up the prompt as shown above. If one is planning to use WeChat Index frequently, it easier to simply pin this page to the top of the chat sessions by choosing option “Sticky on Top”. Typing

the keyword

TAOBAO VILLAGES: HOW ECOMMERCE HELPS CHINA'S RURAL ECONOMY Over the last couple of years, ecommerce giants like Alibaba and JD.com have been cooperating with the government to plug China’s rural market into its vast online economy. The phenomenon of so called Taobao villages is one of the consequences of this approach. TARGETING CHINESE COMPANIES Targeting Chinese Companies: Part 2: Communication Channels. This post continues on the topic of the most efficient ways to communicate with Chinese businesses. In the first part, we’ve discussed the role of trade shows, exhibitions and conferences. In the second part we are going to look at each of the remaining communication channels: OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAYCHINESE PAY SCALECHINESE PAYMENT SYSTEMS AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. CHINA B2B MARKETING SUCCESS: 12 MOST COMMON QUESTIONS Q1: What is the significance of digital marketing in the China B2B (Business-to-Business) market? Chinese workforce is very well connected digitally, hence reaching it via those channels is an effective way to engage with the decision makers at all company levels. A lot of communication is taking place within WeChat, both on

one-to-one basis as

B2B MARKETING: THE 4PS IN CHINA Sampi Marketing Inc. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research. 5 FEATURES OF MOST EFFECTIVE CHINA EMAIL MARKETING STRATEGY 5 features of the most effective China email marketing strategy. Here are the five features to incorporate into your China email marketing strategy: Instead of a sending out a typical email blast, you should invest in message diversification. It is best achieved through mailing list segmentation: Here is the message diversification model. BASICS OF CHINA KEYWORD RESEARCH: WECHAT INDEX In order to access the tool, user has to enter Chinese words “微信指数”into the search bar and tap on the first result. This opens up the prompt as shown above. If one is planning to use WeChat Index frequently, it easier to simply pin this page to the top of the chat sessions by choosing option “Sticky on Top”. Typing

the keyword

HOW TO SUCCEED IN B2B SALES IN CHINA First of all, in B2B settings, many stages of this cycle run concurrently rather than sequentially: request for a quote can be issued before all the potential suppliers are contacted and shortlisted or the spec is finalized. Back and forth nature of the buying process means that, in many cases, a customer expects its suppliers to be a part of TAOBAO VILLAGES: HOW ECOMMERCE HELPS CHINA'S RURAL ECONOMY Over the last couple of years, ecommerce giants like Alibaba and JD.com have been cooperating with the government to plug China’s rural market into its vast online economy. The phenomenon of so called Taobao villages is one of the consequences of this approach. TARGETING CHINESE COMPANIES Targeting Chinese Companies: Part 2: Communication Channels. This post continues on the topic of the most efficient ways to communicate with Chinese businesses. In the first part, we’ve discussed the role of trade shows, exhibitions and conferences. In the second part we are going to look at each of the remaining communication channels: BASICS OF CHINA KEYWORD RESEARCH: QIHOO INDEX Qihoo Index Tutorial. Qihoo, also known as 360Search and So.com, is the second largest Chinese search engine. By various estimates, it holds between 15 to 25% of the search market share and is fairly popular among younger users. It is also often noted that Qihoo search results tend to be more accurate than Baidu’s and advertising with

Qihoo

OVERVIEW OF BAIDU PPC ADVERTISING, BEST PRACTICES Overview of Baidu PPC Advertising, Best Practices. As long as Baidu remains the largest search engine in China, Baidu PPC advertising should always be the first choice among pay-per-click campaigns for businesses looking to reach Chinese audience. In general, the reason Baidu PPC advertising can be highly effective is the fact that users

who

CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAYCHINESE PAY SCALECHINESE PAYMENT SYSTEMS AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. CHINA B2B MARKETING SUCCESS: 12 MOST COMMON QUESTIONS Q1: What is the significance of digital marketing in the China B2B (Business-to-Business) market? Chinese workforce is very well connected digitally, hence reaching it via those channels is an effective way to engage with the decision makers at all company levels. A lot of communication is taking place within WeChat, both on

one-to-one basis as

B2B MARKETING: THE 4PS IN CHINA Sampi Marketing Inc. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research. 5 FEATURES OF MOST EFFECTIVE CHINA EMAIL MARKETING STRATEGY 5 features of the most effective China email marketing strategy. Here are the five features to incorporate into your China email marketing strategy: Instead of a sending out a typical email blast, you should invest in message diversification. It is best achieved through mailing list segmentation: Here is the message diversification model. BASICS OF CHINA KEYWORD RESEARCH: WECHAT INDEX In order to access the tool, user has to enter Chinese words “微信指数”into the search bar and tap on the first result. This opens up the prompt as shown above. If one is planning to use WeChat Index frequently, it easier to simply pin this page to the top of the chat sessions by choosing option “Sticky on Top”. Typing

the keyword

HOW TO SUCCEED IN B2B SALES IN CHINA First of all, in B2B settings, many stages of this cycle run concurrently rather than sequentially: request for a quote can be issued before all the potential suppliers are contacted and shortlisted or the spec is finalized. Back and forth nature of the buying process means that, in many cases, a customer expects its suppliers to be a part of TAOBAO VILLAGES: HOW ECOMMERCE HELPS CHINA'S RURAL ECONOMY Over the last couple of years, ecommerce giants like Alibaba and JD.com have been cooperating with the government to plug China’s rural market into its vast online economy. The phenomenon of so called Taobao villages is one of the consequences of this approach. TARGETING CHINESE COMPANIES Targeting Chinese Companies: Part 2: Communication Channels. This post continues on the topic of the most efficient ways to communicate with Chinese businesses. In the first part, we’ve discussed the role of trade shows, exhibitions and conferences. In the second part we are going to look at each of the remaining communication channels: BASICS OF CHINA KEYWORD RESEARCH: QIHOO INDEX Qihoo Index Tutorial. Qihoo, also known as 360Search and So.com, is the second largest Chinese search engine. By various estimates, it holds between 15 to 25% of the search market share and is fairly popular among younger users. It is also often noted that Qihoo search results tend to be more accurate than Baidu’s and advertising with

Qihoo

MARKETING IN CHINA

PPC for Chinese Search Engines. Pay-per-Click ( PPC) campaign with major search engines is one of the most cost effective Chinese marketing strategies. We work with all the main search engines with primary focus on Baidu, the largest one. Our experience will ensure

that

CHINESE MARKETING SERVICES Sampi Marketing Inc. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research. CHINESE PAYMENT SYSTEMS: ALIPAY VS. WECHAT PAY VS. UNION PAY AliPay and WeChat Pay together represent over 90% of payment systems market. Union Pay overlaps with the large part of that market by the virtue of being older, semi-official system that is linked to every bank account in China by default. In fact, Union Pay is closest equivalent to plastic in China. WHY DO CHINESE WEBSITES SEEM SO CLUTTERED? In fact, most of that apparent clutter is a result of link-heavy nature of Chinese internet in general. What might strike a Westerner as an overwhelming overload of information is likely to be perceived as a content rich and intuitive site by the Chinese. Here are just a few examples of the most popular sites in China: Taobao.com – #1 BASICS OF CHINA KEYWORD RESEARCH: WECHAT INDEX In order to access the tool, user has to enter Chinese words “微信指数”into the search bar and tap on the first result. This opens up the prompt as shown above. If one is planning to use WeChat Index frequently, it easier to simply pin this page to the top of the chat sessions by choosing option “Sticky on Top”. Typing

the keyword

TARGETING CHINESE COMPANIES Targeting Chinese Companies: Part 2: Communication Channels. This post continues on the topic of the most efficient ways to communicate with Chinese businesses. In the first part, we’ve discussed the role of trade shows, exhibitions and conferences. In the second part we are going to look at each of the remaining communication channels: TOP 10 MOST POPULAR MOBILE APPS IN CHINA Mobile apps continue to play central role in Chinese smartphone revolution. Most popular mobile apps in China have been developed by either Tencent or Baidu, two rival tech giants, although other companies are not far behind.. Communication, browsing mobile internet, listening to music and watching videos are the most common activities of Chinese mobile users. CHINA ECOMMERCE SOLUTION China ecommerce sales are projected to continue growing at 25% average annual rate, reaching $1 trillion by 2019. According to the most recent data, three quarters of B2C market belong to just two platforms – Tmall and JD, while Taobao enjoys near complete dominance of C2C market with 95% market share. CHINA'S CITY TIER SYSTEM 4th and 5th Tier. Often lumped together, cities in those categories represent the majority of China’s urban population and combined income. Currently, about 255 million households live in those cities with the estimated income of $7 trillion. The examples of 10 INTERESTING FACTS ABOUT CHINA'S RICHEST MAN JACK MA Jack Ma, the legendary founder of Alibaba and China’s richest man has just announced his retirement. Here are some of the less known facts about him. There are many things that make Jack Ma unique among China’s business elite, such as his humble upbringing and lack of political connections from the start. Also, as opposed to most

founders

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HOW TO GET THE MOST OUT OF YOUR MARKETING IN CHINA?

100%

GET FOUND IN CHINESE SEARCH ENGINES ORGANICALLY (SEO) AND WITH PAID

ADVERTISING (PPC)

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SPREAD YOUR MARKETING MESSAGE THROUGH CHINESE SOCIAL MEDIA LIKE WEIBO,

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SEO (search engine

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CHINESE SOCIAL MEDIA MARKETING Marketing in Chinese social media

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PPC FOR CHINESE SEARCH ENGINES Pay-per-Click (PPC ) campaign with major search engines is one of the most cost effective Chinese marketing strategies. We work with all the main search engines with primary focus on Baidu , the largest one. Our experience will ensure that your PPC campaign in China delivers the maximum value.

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WECHAT MARKETING ON MOBILE WeChat is, by far, the most popular mobile social network in China. Thousands of brands have already taken advantage of this channel to connect with their customers. At Sampi, we also offer WeChat based Chinese marketing service helping you reaching increasingly mobile audience

.



CHINESE EMAIL MARKETING Email marketing is another highly effective tool that should be included in your Chinese marketing plan. Our detailed database of over 10 million email Chinese users includes data on demographics and various interests criteria which enable our clients to deliver their message directly to their

target audience.



YOUKU VIDEO MARKETING When properly localized, videos, can be an effective Chinese marketing tool to promote your product. We will produce and publish your content on YouKu-Tudou , the main video hosting platform in China. If you already have videos we will add Chinese voice-overs and subtitles.



CHINA ONLINE ADVERTISING Banner ads remain quite popular in China but knowing how to place the right ones in the right spot and at the right time is what makes this strategy effective. We take care of all the aspects of banner advertising : from graphic design, to delivering the content through most suitable channels.



CHINA MARKET RESEARCH Conducting market research is critical at the early stages of formulating the overall marketing strategy. As a leading Chinese marketing provider, Sampi offers various levels of market research to our clients: from basic product and company research to competitive intelligence reports for a specific segments.



CHINA ECOMMERCE STORES

Chinese ecommerce

services such as Tmall , Jingdong

(JD) and Taobao

offer an unprecedented opportunity to sell directly to millions of shoppers visiting those platform daily. We offer Chinese marketing service packages that allow foreign companies to take advantage of this lucrative opportunity.

TESTIMONIALS

We had very good experience with Sampi, we get high quality market research and get digital marketing plan for business development in China. We like their style and will be happy working again with them.

Arturs Bernovskis

Mailigen

Sampi team has been very helpful in setting up and running our WeChat marketing in China. We appreciate their quick response and professionalism and, hopefully, will continue working with them on more future projects. David Rimini

Weevo

Working with Sampi was a key to unlock various opportunities within Chinese market. Sampi team has greatly helped us approach the Chinese market with a relation branding of our properties, adding a relevant value to our efforts in selling properties to Chinese people. Stefanos

Efthimiou

Aristo Developers

The Sampi Marketing team was able to get us up and running on social media as well as display ads in China. They worked with us to craft our message for potential clients while guiding us through the mainland China marketing channels. Jay Dombroski

Qilin Finance

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ABOUT US

SAMPI MARKETING INC. is Hong Kong incorporated marketing service provider. We offer wide range of digital marketing services for companies seeking to establish or expand their presence in China. We specialize in China SEO, SEM, social and mobile media, online advertising, ecommerce solutions and competitive market research.

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