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ABOUT THE FILM
As we’ve become more globalized, the entire world is now pushing towards the "heart healthy" (and highly processed) Western diet. In the process, we're destroying entire ecosystems and human health through industrial, ultra-processed food. Sacred Cow comes at acritical point in
BOOK — SACRED COW
Diana Rodgers, RD, is a “real food” nutritionist and writer living on a working organic farm. She runs a clinical nutrition practice, hosts the Sustainable Dish Podcast, and speaks internationally about human nutrition, sustainability, animal welfare and social justice.She’s written two books and helped to produce the short film, Soft Slaughter, which won a real food media award. CORONAVIRUS HAS EXPOSED THE WEAKNESS OF ULTRA-PROCESSEDAUTHOR: LAURENMANNING
Coronavirus has exposed the weakness of ultra-processed, plant-based foods. The global pandemic highlights the inability of more processed food products dependent on complex supply chains and factories to build a more resilient food system. Beyond Meat, which debuted as a Wall Street success, is hitting some stock exchange speed bumpsfollowing
98% OF US HOUSEHOLD ARE BUYING MEAT ACCORDING TO 2021 The pandemic has sent meat sales skyrocketing, according to the latest Power of Meat report. Over 98% of US households purchase meat and 43% of them are buying even more than they did before the pandemic, according to the report. Before the pandemic, 60% of the demand for beef came from the foodservice sector including restaurants, schools,and
ARE COW FARTS DESTROYING THE PLANET? This article is a partial excerpt from the upcoming book, Sacred Cow: The Case for (Better) Meat, by Diana Rodgers and Robb Wolf, coming in the summer of 2020.To support the Sacred Cow Film, click here. It’s repeated over and over again: cow farts are ruining our planet! HOW TO BE A REGENETARIAN A Regenetarian is someone who strives to eat in a way that regenerates the planet and humanity, starting with themselves and their family. Read on to learn why and how we should be Regenetarians. Humans love technology. Innovation is fundamental to who we are and has ensured we have thrived to the point that we now dominate every corner of the MEAT IS MAGNIFICENT: WATER, CARBON, METHANE Meat is Magnificent: Water, Carbon, Methane & Nutrition. “When we try to pick out anything by itself, we find it hitched to everything else in the Universe.”. – John Muir. There was a recent article in The Washington Post entitled “Meat is Horrible”, once again vilifying meat, that was full of inaccurate statements about the harm WHY IS IT NECESSARY TO EAT ANIMALS? Previously, I wrote a piece explaining how grazing animals are beneficial for the soil. Their chomping on grass stimulates new growth, their hooves, urine, and manure work critical microbes into the land, increasing the biodiversity of life underground, which helps in the carbon sequestration process. BOOKS FOR MEAT-CURIOUS KIDS More and more schools are teaching our children misleading, anti-meat curriculums. Albeit mostly well-intentioned, these messages are precarious for impressionable kids. Teaching your children about the nutritional benefits and the place for meat in an ecological cycle can feel difficult, but read o SACRED COWBOOKTAKE ACTIONSHOPABOUTFILMLEARN Sacred Cow probes the fundamental moral, environmental and nutritional quandaries we face in raising and eating animals. In this film project, we focus our lens on the largest and perhaps most maligned of farmed animals, the cow. To view a clip with Spanish subtitles, clickhere.
ABOUT THE FILM
As we’ve become more globalized, the entire world is now pushing towards the "heart healthy" (and highly processed) Western diet. In the process, we're destroying entire ecosystems and human health through industrial, ultra-processed food. Sacred Cow comes at acritical point in
BOOK — SACRED COW
Diana Rodgers, RD, is a “real food” nutritionist and writer living on a working organic farm. She runs a clinical nutrition practice, hosts the Sustainable Dish Podcast, and speaks internationally about human nutrition, sustainability, animal welfare and social justice.She’s written two books and helped to produce the short film, Soft Slaughter, which won a real food media award. CORONAVIRUS HAS EXPOSED THE WEAKNESS OF ULTRA-PROCESSEDAUTHOR: LAURENMANNING
Coronavirus has exposed the weakness of ultra-processed, plant-based foods. The global pandemic highlights the inability of more processed food products dependent on complex supply chains and factories to build a more resilient food system. Beyond Meat, which debuted as a Wall Street success, is hitting some stock exchange speed bumpsfollowing
98% OF US HOUSEHOLD ARE BUYING MEAT ACCORDING TO 2021 The pandemic has sent meat sales skyrocketing, according to the latest Power of Meat report. Over 98% of US households purchase meat and 43% of them are buying even more than they did before the pandemic, according to the report. Before the pandemic, 60% of the demand for beef came from the foodservice sector including restaurants, schools,and
ARE COW FARTS DESTROYING THE PLANET? This article is a partial excerpt from the upcoming book, Sacred Cow: The Case for (Better) Meat, by Diana Rodgers and Robb Wolf, coming in the summer of 2020.To support the Sacred Cow Film, click here. It’s repeated over and over again: cow farts are ruining our planet! HOW TO BE A REGENETARIAN A Regenetarian is someone who strives to eat in a way that regenerates the planet and humanity, starting with themselves and their family. Read on to learn why and how we should be Regenetarians. Humans love technology. Innovation is fundamental to who we are and has ensured we have thrived to the point that we now dominate every corner of the MEAT IS MAGNIFICENT: WATER, CARBON, METHANE Meat is Magnificent: Water, Carbon, Methane & Nutrition. “When we try to pick out anything by itself, we find it hitched to everything else in the Universe.”. – John Muir. There was a recent article in The Washington Post entitled “Meat is Horrible”, once again vilifying meat, that was full of inaccurate statements about the harm WHY IS IT NECESSARY TO EAT ANIMALS? Previously, I wrote a piece explaining how grazing animals are beneficial for the soil. Their chomping on grass stimulates new growth, their hooves, urine, and manure work critical microbes into the land, increasing the biodiversity of life underground, which helps in the carbon sequestration process. BOOKS FOR MEAT-CURIOUS KIDS More and more schools are teaching our children misleading, anti-meat curriculums. Albeit mostly well-intentioned, these messages are precarious for impressionable kids. Teaching your children about the nutritional benefits and the place for meat in an ecological cycle can feel difficult, but read oABOUT SACRED COW
Director, Producer, Co-Author Diana Rodgers, RD, is a “real food” nutritionist, author and sustainability advocate. She runs a clinical nutrition practice, hosts the Sustainable Dish Podcast, and speaks internationally about human nutrition, sustainability, animal welfare and social justice.She’s written two books and helped to produce the short film, Soft Slaughter, which won a realSHOP — SACRED COW
Buy Sacred Cow! In Sacred Cow, registered dietitian, Diana Rodgers, and former research biochemist and New York Times bestselling author, Robb Wolf, explore the quandaries we face in raising and eating animals—focusing on the largest (and most maligned) of farmed animals, the cow. Buy Sacred Cow Now! DVD of Sacred Cow. 29.95.BLOG — SACRED COW
Diana Rodgers October 8, 2020. Decentralizing food production offers serious benefits, new study shows. Lauren Manning August 27, 2020 better meat, sustainability, livestock, environment, beef, food industry, sustainable food. One-fifth of the US lamb industry justdisappeared.
WHO'S INVOLVED
Director, Producer Diana Rodgers, RD, is a “real food” nutritionist, author and sustainability advocate. She runs a clinical nutrition practice, hosts the Sustainable Dish Podcast, and speaks internationally about human nutrition, sustainability, animal welfare and social justice.She’s written two books and helped to produce the short film, Soft Slaughter, which won a real food media award. ARTICLES — SACRED COW THE SACRED COW POSTER. This large, 36” x 48” poster can be downloaded here in English and you can click here for the Spanish version. It can be printed to post on a wall or mounted. The Sacred Cow Flyer. We have created an 11” x 17” flyer, containing the major nutritional, environmental and ethical reasons why cattle areimportant to
SOCIAL FOR FILM LAUNCH Thank you so much for helping us to get the word out about Sacred Cow! On this page, you’ll find sharable graphics, a sample email, and other social media text to help you promote the film. CAN LIVESTOCK HANDLE COLD WEATHER? The ambient ‘room temperature’ equivalent for cows is about 40 degrees. So, at the point that many of us are piling on scarves and jackets they are just starting to feel most comfortable,” Beth Robinette of Lazy R Ranch told Sacred Cow. “They have incredibly tough skin and grow a fluffy, insulating hair coat in the winter. IS GRASS-FED BEEF HEALTHIER THAN CONVENTIONAL? There is a lot that can be said about the differences in fat composition, but some key focus points are as follows: Grass-fed beef is leaner. Both have a similar concentration of saturated fat (45% of total fat). The omega-6 to omega-3 ratio is far lower in grass-fed beef. Conventional beef provides more CLA. Of the four major pointsabove, the
7 THINGS YOU DIDN’T KNOW ABOUT SHEEP 6. Only half of Americans have ever tried lamb and it’s really good for you. According to the American Lamb Board, only 50% of Americans have ever tried lamb.The amount of lamb eaten per person this year is about 0.6lbs, compared to 55lbs of beef.The decline in consumer interest since the 1950s was caused by a variety of factors, one of which was bad experiences American GIs had with eating ONLY A SMALL % OF WHAT CATTLE EAT IS GRAIN. 86% COMES FROM Only a small % of what cattle eat is grain. 86% comes from materials humans don’t eat. The plant-based industry wants you to believe that crops, like soy, corn, and barley, are mostly being fed to livestock, but according to the United Nations FAO, grain makes up only 13% of global livestock feed. Only 13% of global animal feed (all animalssun_1 Asset 6
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THE CASE FOR (BETTER) MEAT Nutrition, Sustainability, EthicsBuy the book or DVD
WHY SACRED COW
A DIFFERENT SIDE OF THE STORY At our grocery stores and dinner tables, even the most thoughtful consumers are overwhelmed by the number of considerations to weigh when choosing what to eat—especially when it comes to meat. Guided by the noble principle of least harm, many responsible citizens resolve the ethical, environmental and nutritional conundrum by quitting meat entirely. But can a healthy, sustainable and conscientious food system exist without animals? Sacred Cow probes the fundamental moral, environmental and nutritional quandaries we face in raising and eating animals. In this film project, we focus our lens on the largest and perhaps most maligned of farmed animals, the cow. ","url":"https://vimeo.com/435357655","width":426,"height":240,"providerName":"Vimeo","thumbnailUrl":"https://i.vimeocdn.com/video/919303744_295x166.jpg","resolvedBy":"vimeo"}" data-block-type="32" id="block-yui_3_17_2_1_1554820002771_27647"> " data-provider-name="Vimeo" id="yui_3_17_2_1_1622933377274_100"> To view a clip with Spanish subtitles, click here. THIS IS AN OPPORTUNITY TO BUILD A BRIDGE, JOIN FORCES AND ATTACK THE REAL CAUSE OF OUR FAILING HEALTH AND DETERIORATING SOILS: INDUSTRIAL SCALE MONO-CROPPING AND HYPER-PALATABLE PROCESSED FOOD.DIANA ROGERS
Real Food Nutrition, Author & Sustainability Advocate " data-animation-override="" id="yui_3_17_2_1_1622933377274_154"> THIS IS OUR OPPORTUNITY TO ACKNOWLEDGE THE POWER OF REGENERATIVE AGRICULTURE TO HEAL OURSELVES AND OUR SOIL FROM THE INDUSTRIAL FOODSYSTEM.
DIANA RODGERS, RD
Real Food Nutrition, Author & Sustainability AdvocateSpread the Word
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