INFLUENCER MARKETING AT SCALE Octoly is a platform that connects your brand with our community of influencers. to create authentic and engaging content. 1. Create your campaign. Choose your products and target influencers based on engagement, category, location, audience demographics, and more. 2. Connect with influencers. Review influencer applications and

performance data

WELCOME! LOG IN HERE Join Octoly as a brand. Partner with over 300+ brands. Luxury Skincare, Fitness and Lifestyle Brands. E-mail. Password. Country. United States. Birth date. 05.

CREATE YOUR ACCOUNT

A Best-In-Class Space For Influencers. Join a worldwide influencer community unlike the others. Accelerate your career via collaboration opportunities with top brands, networking events, and advice from

industry experts.

CONNECT WITH BRANDS LOOKING FOR INFLUENCERS Influencers use Octoly to find and participate in social media campaigns in exchange for free clothing, makeup, and more from the world's leading brands. All influencers on Octoly start with 5 credits that you can exchange for products you choose on the free store. Place an order and when the brand approves your request we'll ship you the

product.

OCTOLY APP - ORDER YOUR FAVOURITE PRODUCTS FOR FREE WITH Discover the Octoly App! Get Products for Free to Review on YouTube and Instagram from the best Fashion brands, Beauty brands and

Lifestyle brands!

GIFTING 101: HOW TO SEND PRODUCTS TO INFLUENCERS In the first two parts of our Gifting 101 series, we showed you how to find the right influencers for your influencer marketing campaign and how to reach out to those influencers to begin your collaboration. Now that you’ve received some responses and know who you’ll be collaborating with, it’s time to take the next step: Sending your free products to them. INFLUENCER MARKETING AT SCALE Octoly is a platform that connects your brand with our community of influencers. to create authentic and engaging content. 1. Create your campaign. Choose your products and target influencers based on engagement, category, location, audience demographics, and more. 2. Connect with influencers. Review influencer applications and

performance data

WELCOME! LOG IN HERE Join Octoly as a brand. Partner with over 300+ brands. Luxury Skincare, Fitness and Lifestyle Brands. E-mail. Password. Country. United States. Birth date. 05.

CREATE YOUR ACCOUNT

A Best-In-Class Space For Influencers. Join a worldwide influencer community unlike the others. Accelerate your career via collaboration opportunities with top brands, networking events, and advice from

industry experts.

CONNECT WITH BRANDS LOOKING FOR INFLUENCERS Influencers use Octoly to find and participate in social media campaigns in exchange for free clothing, makeup, and more from the world's leading brands. All influencers on Octoly start with 5 credits that you can exchange for products you choose on the free store. Place an order and when the brand approves your request we'll ship you the

product.

OCTOLY APP - ORDER YOUR FAVOURITE PRODUCTS FOR FREE WITH Discover the Octoly App! Get Products for Free to Review on YouTube and Instagram from the best Fashion brands, Beauty brands and

Lifestyle brands!

GIFTING 101: HOW TO SEND PRODUCTS TO INFLUENCERS In the first two parts of our Gifting 101 series, we showed you how to find the right influencers for your influencer marketing campaign and how to reach out to those influencers to begin your collaboration. Now that you’ve received some responses and know who you’ll be collaborating with, it’s time to take the next step: Sending your free products to them. CONNECT WITH BRANDS LOOKING FOR INFLUENCERS Influencers use Octoly to find and participate in social media campaigns in exchange for free clothing, makeup, and more from the world's leading brands. All influencers on Octoly start with 5 credits that you can exchange for products you choose on the free store. Place an order and when the brand approves your request we'll ship you the

product.

OCTOLY APP - ORDER YOUR FAVOURITE PRODUCTS FOR FREE WITH Discover the Octoly App! Get Products for Free to Review on YouTube and Instagram from the best Fashion brands, Beauty brands and

Lifestyle brands!

GENERAL TERMS OF USE These T&Cs apply to any contract sold by the company Octoly Inc. For any contract concluded with the company VideoAgency whose head office is located in Paris, please refer to the T&Cs accessible by following the following link: EU T&Cs UNDERSTANDING TIKTOK'S ALGORITHM AND DEMOGRAPHICS The biggest differences between TikTok and other video platforms are: The length. TikTok permits videos up to a minute long. However, due to the fact that completed views are a positive signal in TikTok’s algorithm, it’s best to make them on the shorter side. For the best chance at going viral, we recommend making videos that are 9 to 15 HOW TO GET FREE PRODUCTS ON OCTOLY How To Get FREE Products On Octoly. Wanna know more about how it all works? (Of course you do.) Peep our latest video from our Octoly 101 series to see how you can score FREE products from the buzziest brands in the biz. Want to learn more about how to work with brands as an influencer? Hop on over to our website and join the #OctolyFamily now. NA-KD - A LESSON ON INFLUENCER MARKETING How Swedish fashion retailer NA-KD, in only three years, has already skyrocketed to become one of Europe’s 20 fastest growing companies, racking up 1.6M Instagram followers and over $70M in annual sales through influencer marketing. - An Octoly Success Story TOP 5 APPS FOR YOUTUBERS. WE ARE ALWAYS ON THE GO THESE YouTube Creator Studio App. The official YouTube Creator Studio app makes it faster and easier to manage your channel on the go. Check out your latest stats, respond to comments, and get notifications so you can stay connected from anywhere. Here’s what you can do on this app: Monitor your channel and video performance with easy-to-use

analytics.

WHY YOUTUBE THUMBNAILS MATTER. HERE’S HOW TO TAKE THEM TO Find a consistent thumbnail template at stick with it. You don’t need to be a professional graphic designer to make a creative thumbnail. In fact, you can use Canva and pick a pre-made template and use that. So the creative portion of making a thumbnail does not need

to be difficult.

HOW LUXURY YOUTUBERS ARE GETTING 95M VIEWS FOR LOUIS According to our research here at Octoly, 60% of all YouTube views about luxury brands come from fans rather than the brands themselves. So the fifty-fifty split of Louis Vuitton has a lower fan quotient than most other luxury brands on YouTube. In our research we found three different categories of luxury YouTubers: First-Time Buyers THE CRAZIEST MAKEUP CHALLENGES ON YOUTUBE 4. The Reverse Makeup Challenge. If you’re like us you have a method to how you apply your makeup. Primer, then foundation, then blush, etc. But imagine if you had to do your makeup routine in reverse. For example, you would apply your mascara before you applied your eyeliner! The horror! Well, a few of our favorite YouTubers gave this

wacky

INFLUENCER MARKETING AT SCALE Octoly is a platform that connects your brand with our community of influencers. to create authentic and engaging content. 1. Create your campaign. Choose your products and target influencers based on engagement, category, location, audience demographics, and more. 2. Connect with influencers. Review influencer applications and

performance data

WELCOME! LOG IN HERE Join Octoly as a brand. Partner with over 300+ brands. Luxury Skincare, Fitness and Lifestyle Brands. E-mail. Password. Country. United States. Birth date. 05.

CREATE YOUR ACCOUNT

A Best-In-Class Space For Influencers. Join a worldwide influencer community unlike the others. Accelerate your career via collaboration opportunities with top brands, networking events, and advice from

industry experts.

UNDERSTANDING TIKTOK'S ALGORITHM AND DEMOGRAPHICS The biggest differences between TikTok and other video platforms are: The length. TikTok permits videos up to a minute long. However, due to the fact that completed views are a positive signal in TikTok’s algorithm, it’s best to make them on the shorter side. For the best chance at going viral, we recommend making videos that are 9 to 15 COLOURPOP - THE POWER OF COLLABORATION The idea is to create a one-stop shop for creating new beauty brands. Colour Pop is a sister company with Kylie Cosmetics. ColourPop is a fun brand that empowers people to be playful and experiment with products in a way that isn’t intimidating and makes them feel good about themselves. The brand is part of the beauty startups to watch in

2017.

SKIN TIP: THOSE AREN’T BLACKHEADS ON YOUR NOSE Those little black spots aren’t black heads at all. They are actually called sebaceous filaments. The good news: Everyone has them. Seriously. Every single person. The bad news: You can’t get rid of them. You see, sebaceous filaments are oil glands that supply your pores with oil. They are a natural part of your skin and they help to

keep

HOW TO PROPERLY FILE YOUR TAXES AS AN INFLUENCER How Influencer Income is Taxed. If you earned more than $600 this year as an influencer, you need to pay taxes on your income. This involves pretty scrupulous bookkeeping, particularly if you were paid by multiple vendors. We highly recommend using QuickBooks Self-Employed to help you easily track your income. GIFTING 101: HOW TO SEND PRODUCTS TO INFLUENCERS In the first two parts of our Gifting 101 series, we showed you how to find the right influencers for your influencer marketing campaign and how to reach out to those influencers to begin your collaboration. Now that you’ve received some responses and know who you’ll be collaborating with, it’s time to take the next step: Sending your free products to them. A BRAND INSIGHT ON … HUDA BEAUTY. THE MARKETING WORLD IS In 2013, she founded Huda Beauty with the help of her two sisters and husband. It has since become the most talked about beauty brand on Instagram — reaching an impressive 24 million following on the social media platform. Her products became fan-favorites very quickly and she is now leading a wildly successful business empire! HOW TO WRITE A PITCH LETTER THAT GETS A BRAND’S ATTENTION This person is a professional contact, not your bff. So you need to toe a fine line between stiff and casual. We will get into detailed specifics of what should be in your pitch letter a bit later, but we recommend that you open your email with a brief personal anecdote and

then get

INFLUENCER MARKETING AT SCALE Octoly is a platform that connects your brand with our community of influencers. to create authentic and engaging content. 1. Create your campaign. Choose your products and target influencers based on engagement, category, location, audience demographics, and more. 2. Connect with influencers. Review influencer applications and

performance data

WELCOME! LOG IN HERE Join Octoly as a brand. Partner with over 300+ brands. Luxury Skincare, Fitness and Lifestyle Brands. E-mail. Password. Country. United States. Birth date. 05.

CREATE YOUR ACCOUNT

A Best-In-Class Space For Influencers. Join a worldwide influencer community unlike the others. Accelerate your career via collaboration opportunities with top brands, networking events, and advice from

industry experts.

UNDERSTANDING TIKTOK'S ALGORITHM AND DEMOGRAPHICS The biggest differences between TikTok and other video platforms are: The length. TikTok permits videos up to a minute long. However, due to the fact that completed views are a positive signal in TikTok’s algorithm, it’s best to make them on the shorter side. For the best chance at going viral, we recommend making videos that are 9 to 15 COLOURPOP - THE POWER OF COLLABORATION The idea is to create a one-stop shop for creating new beauty brands. Colour Pop is a sister company with Kylie Cosmetics. ColourPop is a fun brand that empowers people to be playful and experiment with products in a way that isn’t intimidating and makes them feel good about themselves. The brand is part of the beauty startups to watch in

2017.

SKIN TIP: THOSE AREN’T BLACKHEADS ON YOUR NOSE Those little black spots aren’t black heads at all. They are actually called sebaceous filaments. The good news: Everyone has them. Seriously. Every single person. The bad news: You can’t get rid of them. You see, sebaceous filaments are oil glands that supply your pores with oil. They are a natural part of your skin and they help to

keep

HOW TO PROPERLY FILE YOUR TAXES AS AN INFLUENCER How Influencer Income is Taxed. If you earned more than $600 this year as an influencer, you need to pay taxes on your income. This involves pretty scrupulous bookkeeping, particularly if you were paid by multiple vendors. We highly recommend using QuickBooks Self-Employed to help you easily track your income. GIFTING 101: HOW TO SEND PRODUCTS TO INFLUENCERS In the first two parts of our Gifting 101 series, we showed you how to find the right influencers for your influencer marketing campaign and how to reach out to those influencers to begin your collaboration. Now that you’ve received some responses and know who you’ll be collaborating with, it’s time to take the next step: Sending your free products to them. A BRAND INSIGHT ON … HUDA BEAUTY. THE MARKETING WORLD IS In 2013, she founded Huda Beauty with the help of her two sisters and husband. It has since become the most talked about beauty brand on Instagram — reaching an impressive 24 million following on the social media platform. Her products became fan-favorites very quickly and she is now leading a wildly successful business empire! HOW TO WRITE A PITCH LETTER THAT GETS A BRAND’S ATTENTION This person is a professional contact, not your bff. So you need to toe a fine line between stiff and casual. We will get into detailed specifics of what should be in your pitch letter a bit later, but we recommend that you open your email with a brief personal anecdote and

then get

CONNECT WITH BRANDS LOOKING FOR INFLUENCERS Influencers use Octoly to find and participate in social media campaigns in exchange for free clothing, makeup, and more from the world's leading brands. All influencers on Octoly start with 5 credits that you can exchange for products you choose on the free store. Place an order and when the brand approves your request we'll ship you the

product.

OCTOLY APP - ORDER YOUR FAVOURITE PRODUCTS FOR FREE WITH Discover the Octoly App! Get Products for Free to Review on YouTube and Instagram from the best Fashion brands, Beauty brands and

Lifestyle brands!

TERMS & CONDITIONS FOR INFLUENCERS Terms and Conditions applicable to Creators. These specific terms and conditions for creators (the "STC"), which are governed by French law, set out the specific terms and conditions of your use ("You", "Your", the "Creators" as applicable) of the platform owned and operated by Octoly, accessible at the following URL address: https://www.octoly UNDERSTANDING TIKTOK'S ALGORITHM AND DEMOGRAPHICS TikTok, the wildly popular micro video platform, is taking the world by storm. While many of TikTok’s reporting and engagement metrics may look familiar, the TikTok algorithm is, not surprisingly, different from that of other social media platforms. We break down how to understand the TikTok algorithm, the differences between TikTok, Instagram, and YouTube, as well as what to look for when FRANK BODY - AN EXAMPLE FOR INFLUENCER MARKETING Frank Body intrigues: with substantial user-feedback via the #thefrankeffect and #letsbefrank hashtags on Instagram, people are showing positive reviews about the products that target problem areas on skin such as stretch marks, cellulite, eczema, psoriasis, acne, scarring and dry skin. NA-KD - A LESSON ON INFLUENCER MARKETING How Swedish fashion retailer NA-KD, in only three years, has already skyrocketed to become one of Europe’s 20 fastest growing companies, racking up 1.6M Instagram followers and over $70M in annual sales through influencer marketing. - An Octoly Success Story WHAT EACH SOCIAL MEDIA PLATFORM CAN DO FOR YOUR INFLUENCER YouTube is one of the top video platforms in the world, with 2 billion logged-in users per month and 500 hours of video uploaded every minute. There’s a huge audience available on YouTube and marketers have taken notice. Video content is incredibly effective for driving engagement and conversions, and YouTube makes it easy to upload and share videos online.

FIRST AID BEAUTY

First Aid Beauty is a skincare brand founded by Lilli Gordon with the intention of maximizing skin health through sensitive skin-friendly problem-solving products. The brand uses clean ingredients and has cultivated a cult-like following for products such as their Ultra Repair Cream, which provides long-term hydration for dry skin and even

eczema.

POWDER VS CREAM SHADOW. WHAT YOU NEED TO KNOW Medium is an open platform where 170 million readers come to find insightful and dynamic thinking. Here, expert and undiscovered voices alike dive into the heart of any topic and bring new ideas to the

surface. Learn more

HOW ANASTASIA BEVERLY HILLS BECAME THE MOST POWERFUL With 800 million monthly active users (500 million daily active users) and a highly visual content platform, Instagram is the best place to showcase your brand and engage with your audience. With recent new features such as Stories or Polls, Instagram has also significantly increased its usage amongst younger demographics. If you want to grow your brand quickly, you must build a smart INFLUENCER MARKETING AT SCALE Octoly is a platform that connects your brand with our community of influencers. to create authentic and engaging content. 1. Create your campaign. Choose your products and target influencers based on engagement, category, location, audience demographics, and more. 2. Connect with influencers. Review influencer applications and

performance data

WELCOME! LOG IN HERE Join Octoly as a brand. Partner with over 300+ brands. Luxury Skincare, Fitness and Lifestyle Brands. E-mail. Password. Country. United States. Birth date. 05.

CREATE YOUR ACCOUNT

A Best-In-Class Space For Influencers. Join a worldwide influencer community unlike the others. Accelerate your career via collaboration opportunities with top brands, networking events, and advice from

industry experts.

CONNECT WITH BRANDS LOOKING FOR INFLUENCERS Influencers use Octoly to find and participate in social media campaigns in exchange for free clothing, makeup, and more from the world's leading brands. All influencers on Octoly start with 5 credits that you can exchange for products you choose on the free store. Place an order and when the brand approves your request we'll ship you the

product.

GIFTING 101: HOW TO SEND PRODUCTS TO INFLUENCERS In the first two parts of our Gifting 101 series, we showed you how to find the right influencers for your influencer marketing campaign and how to reach out to those influencers to begin your collaboration. Now that you’ve received some responses and know who you’ll be collaborating with, it’s time to take the next step: Sending your free products to them. HERE ARE THE TOP 10 MOST POPULAR TYPES OF VIDEOS ON 6. Haul Videos. Haul videos were made famous by beauty creators on YouTube and remain one of the most popular video formats to this day. Haul videos are also incredibly popular among brands who rely on hauls to organically show their newest products. 5. A BRAND INSIGHT ON … HUDA BEAUTY. THE MARKETING WORLD IS In 2013, she founded Huda Beauty with the help of her two sisters and husband. It has since become the most talked about beauty brand on Instagram — reaching an impressive 24 million following on the social media platform. Her products became fan-favorites very quickly and she is now leading a wildly successful business empire! HOW TO WRITE A PITCH LETTER THAT GETS A BRAND’S ATTENTION This person is a professional contact, not your bff. So you need to toe a fine line between stiff and casual. We will get into detailed specifics of what should be in your pitch letter a bit later, but we recommend that you open your email with a brief personal anecdote and

then get

SKIN TIP: THOSE AREN’T BLACKHEADS ON YOUR NOSE Those little black spots aren’t black heads at all. They are actually called sebaceous filaments. The good news: Everyone has them. Seriously. Every single person. The bad news: You can’t get rid of them. You see, sebaceous filaments are oil glands that supply your pores with oil. They are a natural part of your skin and they help to

keep

POR QUÉ TENER UNA CUENTA DE INSTAGRAM PROFESIONAL INFLUENCER MARKETING AT SCALE Octoly is a platform that connects your brand with our community of influencers. to create authentic and engaging content. 1. Create your campaign. Choose your products and target influencers based on engagement, category, location, audience demographics, and more. 2. Connect with influencers. Review influencer applications and

performance data

WELCOME! LOG IN HERE Join Octoly as a brand. Partner with over 300+ brands. Luxury Skincare, Fitness and Lifestyle Brands. E-mail. Password. Country. United States. Birth date. 05.

CREATE YOUR ACCOUNT

A Best-In-Class Space For Influencers. Join a worldwide influencer community unlike the others. Accelerate your career via collaboration opportunities with top brands, networking events, and advice from

industry experts.

CONNECT WITH BRANDS LOOKING FOR INFLUENCERS Influencers use Octoly to find and participate in social media campaigns in exchange for free clothing, makeup, and more from the world's leading brands. All influencers on Octoly start with 5 credits that you can exchange for products you choose on the free store. Place an order and when the brand approves your request we'll ship you the

product.

GIFTING 101: HOW TO SEND PRODUCTS TO INFLUENCERS In the first two parts of our Gifting 101 series, we showed you how to find the right influencers for your influencer marketing campaign and how to reach out to those influencers to begin your collaboration. Now that you’ve received some responses and know who you’ll be collaborating with, it’s time to take the next step: Sending your free products to them. HERE ARE THE TOP 10 MOST POPULAR TYPES OF VIDEOS ON 6. Haul Videos. Haul videos were made famous by beauty creators on YouTube and remain one of the most popular video formats to this day. Haul videos are also incredibly popular among brands who rely on hauls to organically show their newest products. 5. A BRAND INSIGHT ON … HUDA BEAUTY. THE MARKETING WORLD IS In 2013, she founded Huda Beauty with the help of her two sisters and husband. It has since become the most talked about beauty brand on Instagram — reaching an impressive 24 million following on the social media platform. Her products became fan-favorites very quickly and she is now leading a wildly successful business empire! HOW TO WRITE A PITCH LETTER THAT GETS A BRAND’S ATTENTION This person is a professional contact, not your bff. So you need to toe a fine line between stiff and casual. We will get into detailed specifics of what should be in your pitch letter a bit later, but we recommend that you open your email with a brief personal anecdote and

then get

SKIN TIP: THOSE AREN’T BLACKHEADS ON YOUR NOSE Those little black spots aren’t black heads at all. They are actually called sebaceous filaments. The good news: Everyone has them. Seriously. Every single person. The bad news: You can’t get rid of them. You see, sebaceous filaments are oil glands that supply your pores with oil. They are a natural part of your skin and they help to

keep

POR QUÉ TENER UNA CUENTA DE INSTAGRAM PROFESIONAL L'INFLUENCE MARKETING À GRANDE ÉCHELLE Octoly nous aide à améliorer notre brand awareness en continu et � susciter l’enthousiasme autour de nos meilleurs produits. La plateforme nous permet de faire du seed marketing à grande échelle avec les micro-influenceurs, grâce aux avis et contenus qu'ils publient, nous garantissant une meilleure notoriété et une visibilité additionnelle. OCTOLY APP - ORDER YOUR FAVOURITE PRODUCTS FOR FREE WITH Discover the Octoly App! Get Products for Free to Review on YouTube and Instagram from the best Fashion brands, Beauty brands and

Lifestyle brands!

HERE ARE THE TOP 10 MOST POPULAR TYPES OF VIDEOS ON 6. Haul Videos. Haul videos were made famous by beauty creators on YouTube and remain one of the most popular video formats to this day. Haul videos are also incredibly popular among brands who rely on hauls to organically show their newest products. 5. SKIN TIP: THOSE AREN’T BLACKHEADS ON YOUR NOSE Those little black spots aren’t black heads at all. They are actually called sebaceous filaments. The good news: Everyone has them. Seriously. Every single person. The bad news: You can’t get rid of them. You see, sebaceous filaments are oil glands that supply your pores with oil. They are a natural part of your skin and they help to

keep

LES CINQ MEILLEURES STRATÉGIES DE COLLABORATION AVEC …TRANSLATE

THIS PAGE

L’un des leviers les plus simples en termes de collaboration avec des influenceurs est de proposer des produits en échange de contenus ou de recommandations.Pour ce faire, vous pouvez utiliser vos propres moyens en interne pour atteindre des influenceurs ou participer à une campagne de marketing d’influence afin d’envoyer des dotations et en suivre les interactions. TOP 5 APPS FOR YOUTUBERS. WE ARE ALWAYS ON THE GO THESE YouTube Creator Studio App. The official YouTube Creator Studio app makes it faster and easier to manage your channel on the go. Check out your latest stats, respond to comments, and get notifications so you can stay connected from anywhere. Here’s what you can do on this app: Monitor your channel and video performance with easy-to-use

analytics.

THE CRAZIEST MAKEUP CHALLENGES ON YOUTUBE 4. The Reverse Makeup Challenge. If you’re like us you have a method to how you apply your makeup. Primer, then foundation, then blush, etc. But imagine if you had to do your makeup routine in reverse. For example, you would apply your mascara before you applied your eyeliner! The horror! Well, a few of our favorite YouTubers gave this

wacky

COLLABORER AVEC DES MARQUES : NOS MEILLEURS …TRANSLATE THIS PAGE Travailler avec des marques, commencer des collaborations ou des partenariats, c’est une étape par laquelle vous allez forcément passer en tant qu’influenceur. Peut-être est-ce déjà le cas ou 5 ASTUCES POUR AVOIR UNE BIO INSTAGRAM AU TOP Préparez votre bio dans un bloc note sur votre téléphone, puis collez-la sur la bio Instagram. Vous aurez le résultat escompté ! Un bon contenu est la clé pour rendre ton compte unique et intéressant. Inscris-toi sur notre mini-cours gratuit pour s’assurer de retenir tout ce qu’il faut savoir ! LOS 10 TIPOS DE VÍDEOS MÁS POPULARES EN YOUTUBE �A quién no le gusta que le den algunas ideas para crear contenido? YouTube, como todos sabemos, está cada vez más lleno de creadores de contenido. La cuestión es: ¿qué funciona mejor? ¿Cómo podemos INFLUENCER MARKETING AT SCALE Octoly is a platform that connects your brand with our community of influencers. to create authentic and engaging content. 1. Create your campaign. Choose your products and target influencers based on engagement, category, location, audience demographics, and more. 2. Connect with influencers. Review influencer applications and

performance data

WELCOME! LOG IN HERE Join Octoly as a brand. Partner with over 300+ brands. Luxury Skincare, Fitness and Lifestyle Brands. E-mail. Password. Country. United States. Birth date. 05.

CREATE YOUR ACCOUNT

A Best-In-Class Space For Influencers. Join a worldwide influencer community unlike the others. Accelerate your career via collaboration opportunities with top brands, networking events, and advice from

industry experts.

SKIN TIP: THOSE AREN’T BLACKHEADS ON YOUR NOSE Those little black spots aren’t black heads at all. They are actually called sebaceous filaments. The good news: Everyone has them. Seriously. Every single person. The bad news: You can’t get rid of them. You see, sebaceous filaments are oil glands that supply your pores with oil. They are a natural part of your skin and they help to

keep

HOW TO WRITE A PITCH LETTER THAT GETS A BRAND’S ATTENTIONREACH

LETTER TO CUSTOMERS

This person is a professional contact, not your bff. So you need to toe a fine line between stiff and casual. We will get into detailed specifics of what should be in your pitch letter a bit later, but we recommend that you open your email with a brief personal anecdote and

then get

HOW TO PROPERLY FILE YOUR TAXES AS AN INFLUENCER How Influencer Income is Taxed. If you earned more than $600 this year as an influencer, you need to pay taxes on your income. This involves pretty scrupulous bookkeeping, particularly if you were paid by multiple vendors. We highly recommend using QuickBooks Self-Employed to help you easily track your income. OCTOLY APP - ORDER YOUR FAVOURITE PRODUCTS FOR FREE WITHOCTOLY WHEN TO GET FREE STUFFHOW TO RECEIVE FREE PRODUCTSOCTOLY INFLUENCER Discover the Octoly App! Get Products for Free to Review on YouTube and Instagram from the best Fashion brands, Beauty brands and

Lifestyle brands!

GIFTING 101: HOW TO SEND PRODUCTS TO INFLUENCERS In the first two parts of our Gifting 101 series, we showed you how to find the right influencers for your influencer marketing campaign and how to reach out to those influencers to begin your collaboration. Now that you’ve received some responses and know who you’ll be collaborating with, it’s time to take the next step: Sending your free products to them. THE CRAZIEST MAKEUP CHALLENGES ON YOUTUBE 4. The Reverse Makeup Challenge. If you’re like us you have a method to how you apply your makeup. Primer, then foundation, then blush, etc. But imagine if you had to do your makeup routine in reverse. For example, you would apply your mascara before you applied your eyeliner! The horror! Well, a few of our favorite YouTubers gave this

wacky

COLOURPOP - THE POWER OF COLLABORATION The idea is to create a one-stop shop for creating new beauty brands. Colour Pop is a sister company with Kylie Cosmetics. ColourPop is a fun brand that empowers people to be playful and experiment with products in a way that isn’t intimidating and makes them feel good about themselves. The brand is part of the beauty startups to watch in

2017.

INFLUENCER MARKETING AT SCALE Octoly is a platform that connects your brand with our community of influencers. to create authentic and engaging content. 1. Create your campaign. Choose your products and target influencers based on engagement, category, location, audience demographics, and more. 2. Connect with influencers. Review influencer applications and

performance data

WELCOME! LOG IN HERE Join Octoly as a brand. Partner with over 300+ brands. Luxury Skincare, Fitness and Lifestyle Brands. E-mail. Password. Country. United States. Birth date. 05.

CREATE YOUR ACCOUNT

A Best-In-Class Space For Influencers. Join a worldwide influencer community unlike the others. Accelerate your career via collaboration opportunities with top brands, networking events, and advice from

industry experts.

SKIN TIP: THOSE AREN’T BLACKHEADS ON YOUR NOSE Those little black spots aren’t black heads at all. They are actually called sebaceous filaments. The good news: Everyone has them. Seriously. Every single person. The bad news: You can’t get rid of them. You see, sebaceous filaments are oil glands that supply your pores with oil. They are a natural part of your skin and they help to

keep

HOW TO WRITE A PITCH LETTER THAT GETS A BRAND’S ATTENTIONREACH

LETTER TO CUSTOMERS

This person is a professional contact, not your bff. So you need to toe a fine line between stiff and casual. We will get into detailed specifics of what should be in your pitch letter a bit later, but we recommend that you open your email with a brief personal anecdote and

then get

HOW TO PROPERLY FILE YOUR TAXES AS AN INFLUENCER How Influencer Income is Taxed. If you earned more than $600 this year as an influencer, you need to pay taxes on your income. This involves pretty scrupulous bookkeeping, particularly if you were paid by multiple vendors. We highly recommend using QuickBooks Self-Employed to help you easily track your income. OCTOLY APP - ORDER YOUR FAVOURITE PRODUCTS FOR FREE WITHOCTOLY WHEN TO GET FREE STUFFHOW TO RECEIVE FREE PRODUCTSOCTOLY INFLUENCER Discover the Octoly App! Get Products for Free to Review on YouTube and Instagram from the best Fashion brands, Beauty brands and

Lifestyle brands!

GIFTING 101: HOW TO SEND PRODUCTS TO INFLUENCERS In the first two parts of our Gifting 101 series, we showed you how to find the right influencers for your influencer marketing campaign and how to reach out to those influencers to begin your collaboration. Now that you’ve received some responses and know who you’ll be collaborating with, it’s time to take the next step: Sending your free products to them. THE CRAZIEST MAKEUP CHALLENGES ON YOUTUBE 4. The Reverse Makeup Challenge. If you’re like us you have a method to how you apply your makeup. Primer, then foundation, then blush, etc. But imagine if you had to do your makeup routine in reverse. For example, you would apply your mascara before you applied your eyeliner! The horror! Well, a few of our favorite YouTubers gave this

wacky

COLOURPOP - THE POWER OF COLLABORATION The idea is to create a one-stop shop for creating new beauty brands. Colour Pop is a sister company with Kylie Cosmetics. ColourPop is a fun brand that empowers people to be playful and experiment with products in a way that isn’t intimidating and makes them feel good about themselves. The brand is part of the beauty startups to watch in

2017.

RECEIVE FREE PRODUCTS FROM BRANDS IN EXCHANGE FOR YOUR How to get free products to review Go beyond sample boxes. Octoly is a full marketplace that lets you decide what products you want to try. Access free products including clothing, makeup, skincare, perfume, vitamins, and much more. CONNECT WITH BRANDS LOOKING FOR INFLUENCERS Influencers use Octoly to find and participate in social media campaigns in exchange for free clothing, makeup, and more from the world's leading brands. All influencers on Octoly start with 5 credits that you can exchange for products you choose on the free store. Place an order and when the brand approves your request we'll ship you the

product.

REACH THOUSANDS OF INFLUENCERS WHO LOVE TO REVIEW YOUR Empowering Influencers to Become Successful Entrepreneurs. We believe in the power of influencers and are dedicated to your success. Whether you're a rising star or completely. new to the industry, we work tirelessly to help you accelerate your career. OCTOLY APP - ORDER YOUR FAVOURITE PRODUCTS FOR FREE WITH Discover the Octoly App! Get Products for Free to Review on YouTube and Instagram from the best Fashion brands, Beauty brands and

Lifestyle brands!

L'INFLUENCE MARKETING À GRANDE ÉCHELLE Octoly nous aide à améliorer notre brand awareness en continu et � susciter l’enthousiasme autour de nos meilleurs produits. La plateforme nous permet de faire du seed marketing à grande échelle avec les micro-influenceurs, grâce aux avis et contenus qu'ils publient, nous garantissant une meilleure notoriété et une visibilité additionnelle. HOW TO GET FREE PRODUCTS ON OCTOLY How To Get FREE Products On Octoly. Wanna know more about how it all works? (Of course you do.) Peep our latest video from our Octoly 101 series to see how you can score FREE products from the buzziest brands in the biz. Want to learn more about how to work with brands as an influencer? Hop on over to our website and join the #OctolyFamily now. HOW TO WRITE A PITCH LETTER THAT GETS A BRAND’S ATTENTION This person is a professional contact, not your bff. So you need to toe a fine line between stiff and casual. We will get into detailed specifics of what should be in your pitch letter a bit later, but we recommend that you open your email with a brief personal anecdote and

then get

FIRST AID BEAUTY

First Aid Beauty is a skincare brand founded by Lilli Gordon with the intention of maximizing skin health through sensitive skin-friendly problem-solving products. The brand uses clean ingredients and has cultivated a cult-like following for products such as their Ultra Repair Cream, which provides long-term hydration for dry skin and even

eczema.

FRANK BODY - AN EXAMPLE FOR INFLUENCER MARKETING Frank Body intrigues: with substantial user-feedback via the #thefrankeffect and #letsbefrank hashtags on Instagram, people are showing positive reviews about the products that target problem areas on skin such as stretch marks, cellulite, eczema, psoriasis, acne, scarring and dry skin. TOP 5 APPS FOR YOUTUBERS. WE ARE ALWAYS ON THE GO THESE YouTube Creator Studio App. The official YouTube Creator Studio app makes it faster and easier to manage your channel on the go. Check out your latest stats, respond to comments, and get notifications so you can stay connected from anywhere. Here’s what you can do on this app: Monitor your channel and video performance with easy-to-use

analytics.

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INFLUENCER

MARKETING AT SCALE

OCTOLY IS AN INFLUENCER MARKETING PLATFORM THAT ENABLES BRANDS TO COLLABORATE WITH OUR COMMUNITY OF 35K+ VETTED INFLUENCERS WITH A REACH OF OVER 3 BILLION ENGAGED CONSUMERS. I'm an influencer I'm a brand I'm an influencer I'm a brand

600,000+

Brand/Influencer Collaborations

$700K+

Potential Earned Media Value per campaign

0

Average Interactions per asset CHOOSE YOUR CAMPAIGN OCTOLY HELPS BRANDS CONNECT WITH MACRO, MICRO, AND NANO INFLUENCERS FOR AUTHENTIC PRODUCT REVIEWS ACROSS SOCIAL MEDIA AND ECOMMERCE PLATFORMS. WE CAN RECOMMEND SOLUTIONS BASED ON YOUR GOALS. SOCIAL MEDIA CONTENT

TEXT REVIEWS

BRAND EVENTS

Social posts

INCREASE BRAND AWARENESS REACH UP TO 3 BILLION NEW CONSUMERS BY ENLISTING OUR NANO, MICRO, AND MACRO INFLUENCERS TO POST ABOUT YOUR BRAND AND PRODUCTS ON INSTAGRAM,

YOUTUBE AND TIKTOK.

Learn more

Text review campaigns PROVIDE SOCIAL PROOF LEVERAGE OUR COMMUNITY OF CONSUMERS, MICRO, AND NANO INFLUENCERS TO GENERATE AUTHENTIC TEXT REVIEWS ON RETAILER AND BRAND ECOMMERCE

WEBSITES.

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Events

GROW YOUR COMMUNITY

GENERATE BUZZ AROUND PRODUCT LAUNCHES, POP-UP SHOPS, AND GETAWAYS BY INVITING INFLUENCERS TO ATTEND AND EVANGELIZE YOUR BRAND EVENTS.

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Promo code campaigns ACQUIRE NEW CUSTOMERS ALLOW YOUR INFLUENCERS TO SHARE PROMO CODES WITH THEIR COMMUNITIES TO ENCOURAGE SITE TRAFFIC AND CONVERSION OF NEW CUSTOMERS, ALL WHILE BEING ABLE TO TRACK WHICH INFLUENCERS ARE KEY TO YOUR GROWTH.

Learn more

> Octoly continuously helps us to generate further brand awareness and > foster excitement for our top products. It allows us to spread > awareness of our brand and seed top products to micro influencers, > for trial and additional exposure. > How do you scale and still remain true to your brand? One of the > things I’ll say for Octoly is that, in the fastest amount of time > we were able to expand our community but still in a meaningful way. > Octoly is a propeller of growth and notoriety on social media. In > just a few months, Octoly has become an integral part of the > influencer marketing strategy here at Talika. > Octoly continuously helps us to generate further brand awareness and > foster excitement for our top products. It allows us to spread > awareness of our brand and seed top products to micro influencers, > for trial and additional exposure. > How do you scale and still remain true to your brand? One of the > things I’ll say for Octoly is that, in the fastest amount of time > we were able to expand our community but still in a meaningful way.

CASE STUDIES

OCTOLY PARTNERS WITH THE WORD'S BEST BRANDS ACROSS BEAUTY, FASHION, FITNESS, AND LIFESTYLE. HERE ARE SOME OF OUR FAVORITE SUCCESS STORIES!

60%

increased traffic to Suncoo website in 5 months.

Suncoo

Read

10M

interactions on Instagram and Youtube in 6 months.

Lalalab

Read

4M

interactions in 6 months.

Clarins

Read

$68K

in EMV & over 446,000 interactions in 6 months.

Scentbird

Read

HERE'S HOW IT WORKS

OCTOLY IS A PLATFORM THAT CONNECTS YOUR BRAND WITH OUR COMMUNITY OF

INFLUENCERS

TO CREATE AUTHENTIC AND ENGAGING CONTENT.

1

Create your campaign Choose your products and target influencers based on engagement, category, location, audience demographics, and more.

2

Connect with influencers Review influencer applications and performance data to choose who to collaborate with to promote your brand and products.

3

Receive quality content Influencers create authentic social content according to your campaign brief, sharing it with their dedicated followers on Instagram and

YouTube.

4

Measure the results

Track campaign performance and optimize future activations based on engagement rate, reach, and Earned Media Value. REACH OVER 3 BILLION SUBSCRIBERS OUR INTERNATIONAL COMMUNITY OF INFLUENCERS HELPS BRANDS CONNECT WITH CUSTOMERS AROUND THE WORLD OR ACROSS THE STREET.

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LEGAL

Legal

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