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WEB DEV INTERN APPLICATION Web and Email Developer – Remote, Paid, Six-Month Internship. You could be our next six-month intern. We’re looking for someone to drive our web and email development efforts. This is a perfect job for anyone who is looking for their first web development position. Career changers and non-traditional students are welcome to apply! JOBS TO BE DONE: AN OCCASIONALLY USEFUL UX GIMMICK Jobs To Be Done: An Occasionally Useful UX Gimmick. by Jared M. Spool. It was puzzling. Jay (not the study participant’s real name) was sitting in front of a desktop computer with an open browser. Yet, it was his phone that he grabbed. On his phone, Jay immediately opened his bank’s mobile app. Once he logged in, he glanced at his account THE ESSENCE OF A SUCCESSFUL PERSONA FOUR ESSENTIAL SKILLS FOR INFORMATION ARCHITECTS: AN Donna Spencer is a recognized expert in the area of Information Architecture and author of Card Sorting—Designing Usable Categories.Jared M. Spool recently had the opportunity to talk with Donna about the specific skills that separate the best information architects from the rest. THE CHALLENGE OF IDENTIFYING UX SUCCESS METRICS The Challenge of Identifying UX Success Metrics. by Jared M. Spool. A city’s IT department is building a new online parking-violation payment system. For the first time, instead of sending checks in the mail or paying at the City Clerk’s Office, people can pay their parking tickets through the city’s website or SHIFTING OUR TEAM GOALS TO BE UX OUTCOMES Shifting to outcomes instead of outputs. We’ve found that more experienced UX teams steer clear of outputs, instead of focusing on outcomes. While outputs represent the effort and activities of the team’s work, outcomes represent the results they achieved because of that work. Many teams start their shift to outcomes with businessoutcomes.
WHERE VISUAL DESIGN MEETS USABILITY Where Visual Design Meets Usability – An Interview with Luke Wroblewski, Part I. by Joshua Porter. Our first introduction to Luke Wroblewski was when we read his book, Site-Seeing: A Visual Approach to Web Usability. We were impressed by Luke’s clarity in describing how visual design can improve a site’s usability. THE QUIET DEATH OF THE MAJOR RE-LAUNCH The Quiet Death of the Major Re-Launch. by Jared M. Spool. “It seems like a such a huge undertaking,” the Senior VP of Marketing told me. “Frankly, we’re terrified we’re going to make things worse than they already are.”. The VP was sitting at the conference table with her senior staff. They’d been discussing the state of the web DO USERS CHANGE THEIR SETTINGS? Less than 5% of the users we surveyed had changed any settings at all. More than 95% had kept the settings in the exact configuration that the program installed in. This was particularly curious because some of the program’s defaults were notable. For example, the program had a feature that would automatically save your work as edited a HOME — UIEWHAT MAKES A DESIGN SEEM ‘INTUITIVEUX STRATEGY PLAYBOOKJARED LIVEALL YOU CAN LEARN Leaders of Awesomeness is a community of UX design, research, and content leaders. Our community is the place where UX leaders come to share, reflect, and grow. Join hosts Jared Spool and Dr. Leslie Jensen-Inman in this free and interactive community. Join our UXCommunity.
WEB DEV INTERN APPLICATION Web and Email Developer – Remote, Paid, Six-Month Internship. You could be our next six-month intern. We’re looking for someone to drive our web and email development efforts. This is a perfect job for anyone who is looking for their first web development position. Career changers and non-traditional students are welcome to apply! JOBS TO BE DONE: AN OCCASIONALLY USEFUL UX GIMMICK Jobs To Be Done: An Occasionally Useful UX Gimmick. by Jared M. Spool. It was puzzling. Jay (not the study participant’s real name) was sitting in front of a desktop computer with an open browser. Yet, it was his phone that he grabbed. On his phone, Jay immediately opened his bank’s mobile app. Once he logged in, he glanced at his account THE ESSENCE OF A SUCCESSFUL PERSONA FOUR ESSENTIAL SKILLS FOR INFORMATION ARCHITECTS: AN Donna Spencer is a recognized expert in the area of Information Architecture and author of Card Sorting—Designing Usable Categories.Jared M. Spool recently had the opportunity to talk with Donna about the specific skills that separate the best information architects from the rest. THE CHALLENGE OF IDENTIFYING UX SUCCESS METRICS The Challenge of Identifying UX Success Metrics. by Jared M. Spool. A city’s IT department is building a new online parking-violation payment system. For the first time, instead of sending checks in the mail or paying at the City Clerk’s Office, people can pay their parking tickets through the city’s website or SHIFTING OUR TEAM GOALS TO BE UX OUTCOMES Shifting to outcomes instead of outputs. We’ve found that more experienced UX teams steer clear of outputs, instead of focusing on outcomes. While outputs represent the effort and activities of the team’s work, outcomes represent the results they achieved because of that work. Many teams start their shift to outcomes with businessoutcomes.
WHERE VISUAL DESIGN MEETS USABILITY Where Visual Design Meets Usability – An Interview with Luke Wroblewski, Part I. by Joshua Porter. Our first introduction to Luke Wroblewski was when we read his book, Site-Seeing: A Visual Approach to Web Usability. We were impressed by Luke’s clarity in describing how visual design can improve a site’s usability. THE QUIET DEATH OF THE MAJOR RE-LAUNCH The Quiet Death of the Major Re-Launch. by Jared M. Spool. “It seems like a such a huge undertaking,” the Senior VP of Marketing told me. “Frankly, we’re terrified we’re going to make things worse than they already are.”. The VP was sitting at the conference table with her senior staff. They’d been discussing the state of the web DO USERS CHANGE THEIR SETTINGS? Less than 5% of the users we surveyed had changed any settings at all. More than 95% had kept the settings in the exact configuration that the program installed in. This was particularly curious because some of the program’s defaults were notable. For example, the program had a feature that would automatically save your work as edited a WEB DEV INTERN APPLICATION Web and Email Developer – Remote, Paid, Six-Month Internship. You could be our next six-month intern. We’re looking for someone to drive our web and email development efforts. This is a perfect job for anyone who is looking for their first web development position. Career changers and non-traditional students are welcome to apply! FAST PATH TO A GREAT UX A typical field visit is two hours. Usually with ten to twelve visits, each team member can get at least eight hours of exposure to a minimum of four different users, each trying to use the design in interesting ways. The results are typically a list of easy fixes. One recent 12-visit venture with a 10-member team produced 350 items on their THE ROAD TO RECOMMENDATION The Road to Recommendation. To get a recommendation for change, we need to slow down and go through the four steps: Observation, Inference, Opinion, and finally Recommendation. Observations are what we see and hear. They are objective elements. Anybody who saw or heard the same thing would report the same observations. A PROVEN METHOD FOR SHOWING THE VALUE OF GOOD UX Jared M. Spool is a co-founder of Center Centre and the founder of UIE. In 2016, with Dr. Leslie Jensen-Inman, he opened Center Centre, a new design school in Chattanooga, TN to create the next generation of industry-ready UX Designers. TESTING THE THREE-CLICK RULE Testing the Three-Click Rule. by Joshua Porter. In a recent client meeting, a high-ranking executive told us that every piece of content should take no more than three clicks to access. We knew exactly what he was talking about: we’ve heard the Three-Click Rule many times before. This unquestioned rule of web design has been around nearly asUX CENTERED CAREERS
A job board centered on UX careers by Center Centre – UIE. Lead your career to an organization centered on delivering better-designed products and services. 7 CRITICAL CONSIDERATIONS FOR DESIGNING EFFECTIVE (Editor’s note: This is the first part of a two-part article, delivering the first three considerations. Part 2 will sum up with the remaining four considerations.). Our user, a world-traveling executive with a fondness for the finer things in life, showed tremendous interest in WhiteTie.com’s brand new personal concierge service. WHAT MAKES AN EXPERIENCE SEEM INNOVATIVE? In an experience, tool time is the cumulative moments where the user is dealing with a system requirement that doesn’t advance their goal. In the entire experience of getting customer service at a store or riding amusements at a theme park, standing in THE QUIET DEATH OF THE MAJOR RE-LAUNCH The Quiet Death of the Major Re-Launch. by Jared M. Spool. “It seems like a such a huge undertaking,” the Senior VP of Marketing told me. “Frankly, we’re terrified we’re going to make things worse than they already are.”. The VP was sitting at the conference table with her senior staff. They’d been discussing the state of the web UX IMMERSION: INTERACTIONS · MARCH 5–7, 2018 · NEWPORT The UX Immersion: Interactions conference March 5-7, 2018 in Newport Beach, CA gives you and your team two amazing full-day workshops, learning from world-renowned expert designers. HOME — UIEWHAT MAKES A DESIGN SEEM ‘INTUITIVEUX STRATEGY PLAYBOOKJARED LIVEALL YOU CAN LEARN Leaders of Awesomeness is a community of UX design, research, and content leaders. Our community is the place where UX leaders come to share, reflect, and grow. Join hosts Jared Spool and Dr. Leslie Jensen-Inman in this free and interactive community. Join our UXCommunity.
WEB DEV INTERN APPLICATION Web and Email Developer – Remote, Paid, Six-Month Internship. You could be our next six-month intern. We’re looking for someone to drive our web and email development efforts. This is a perfect job for anyone who is looking for their first web development position. Career changers and non-traditional students are welcome to apply! THE ESSENCE OF A SUCCESSFUL PERSONA A PROVEN METHOD FOR SHOWING THE VALUE OF GOOD UX Jared M. Spool is a co-founder of Center Centre and the founder of UIE. In 2016, with Dr. Leslie Jensen-Inman, he opened Center Centre, a new design school in Chattanooga, TN to create the next generation of industry-ready UX Designers. THE EXPERIENCE VISION: A SELF-FULFILLING UX STRATEGY The Experience Vision: A Self-Fulfilling UX Strategy. by Jared M. Spool. The engineer reviewed his options one last time. While he was making an important decision, it was like many other important design decisions. If he made the right one, his work would be lost to obscurity. Yet, if he screwed the design or engineering up, it wouldbe all
THE CHALLENGE OF IDENTIFYING UX SUCCESS METRICS The Challenge of Identifying UX Success Metrics. by Jared M. Spool. A city’s IT department is building a new online parking-violation payment system. For the first time, instead of sending checks in the mail or paying at the City Clerk’s Office, people can pay their parking tickets through the city’s website or FOUR ESSENTIAL SKILLS FOR INFORMATION ARCHITECTS: AN Donna Spencer is a recognized expert in the area of Information Architecture and author of Card Sorting—Designing Usable Categories.Jared M. Spool recently had the opportunity to talk with Donna about the specific skills that separate the best information architects from the rest. JOBS TO BE DONE: AN OCCASIONALLY USEFUL UX GIMMICK Jobs To Be Done: An Occasionally Useful UX Gimmick. by Jared M. Spool. It was puzzling. Jay (not the study participant’s real name) was sitting in front of a desktop computer with an open browser. Yet, it was his phone that he grabbed. On his phone, Jay immediately opened his bank’s mobile app. Once he logged in, he glanced at his account THREE QUESTIONS YOU SHOULDN’T ASK DURING USER RESEARCH Three Questions You Shouldn’t Ask During User Research. by Jared M. Spool. The participant was struggling. While he was a high-volume customer who had bought tons from this site in the past, today he wasn’t getting along with the checkout process. Confusion happened in both directions: the shopper didn’t understand what the site was THE QUIET DEATH OF THE MAJOR RE-LAUNCH The Quiet Death of the Major Re-Launch. by Jared M. Spool. “It seems like a such a huge undertaking,” the Senior VP of Marketing told me. “Frankly, we’re terrified we’re going to make things worse than they already are.”. The VP was sitting at the conference table with her senior staff. They’d been discussing the state of the web HOME — UIEWHAT MAKES A DESIGN SEEM ‘INTUITIVEUX STRATEGY PLAYBOOKJARED LIVEALL YOU CAN LEARN Leaders of Awesomeness is a community of UX design, research, and content leaders. Our community is the place where UX leaders come to share, reflect, and grow. Join hosts Jared Spool and Dr. Leslie Jensen-Inman in this free and interactive community. Join our UXCommunity.
WEB DEV INTERN APPLICATION Web and Email Developer – Remote, Paid, Six-Month Internship. You could be our next six-month intern. We’re looking for someone to drive our web and email development efforts. This is a perfect job for anyone who is looking for their first web development position. Career changers and non-traditional students are welcome to apply! THE ESSENCE OF A SUCCESSFUL PERSONA A PROVEN METHOD FOR SHOWING THE VALUE OF GOOD UX Jared M. Spool is a co-founder of Center Centre and the founder of UIE. In 2016, with Dr. Leslie Jensen-Inman, he opened Center Centre, a new design school in Chattanooga, TN to create the next generation of industry-ready UX Designers. THE EXPERIENCE VISION: A SELF-FULFILLING UX STRATEGY The Experience Vision: A Self-Fulfilling UX Strategy. by Jared M. Spool. The engineer reviewed his options one last time. While he was making an important decision, it was like many other important design decisions. If he made the right one, his work would be lost to obscurity. Yet, if he screwed the design or engineering up, it wouldbe all
THE CHALLENGE OF IDENTIFYING UX SUCCESS METRICS The Challenge of Identifying UX Success Metrics. by Jared M. Spool. A city’s IT department is building a new online parking-violation payment system. For the first time, instead of sending checks in the mail or paying at the City Clerk’s Office, people can pay their parking tickets through the city’s website or JOBS TO BE DONE: AN OCCASIONALLY USEFUL UX GIMMICK Jobs To Be Done: An Occasionally Useful UX Gimmick. by Jared M. Spool. It was puzzling. Jay (not the study participant’s real name) was sitting in front of a desktop computer with an open browser. Yet, it was his phone that he grabbed. On his phone, Jay immediately opened his bank’s mobile app. Once he logged in, he glanced at his account FOUR ESSENTIAL SKILLS FOR INFORMATION ARCHITECTS: AN Donna Spencer is a recognized expert in the area of Information Architecture and author of Card Sorting—Designing Usable Categories.Jared M. Spool recently had the opportunity to talk with Donna about the specific skills that separate the best information architects from the rest. THE QUIET DEATH OF THE MAJOR RE-LAUNCH The Quiet Death of the Major Re-Launch. by Jared M. Spool. “It seems like a such a huge undertaking,” the Senior VP of Marketing told me. “Frankly, we’re terrified we’re going to make things worse than they already are.”. The VP was sitting at the conference table with her senior staff. They’d been discussing the state of the web THREE QUESTIONS YOU SHOULDN’T ASK DURING USER RESEARCH Three Questions You Shouldn’t Ask During User Research. by Jared M. Spool. The participant was struggling. While he was a high-volume customer who had bought tons from this site in the past, today he wasn’t getting along with the checkout process. Confusion happened in both directions: the shopper didn’t understand what the site was WEB DEV INTERN APPLICATION Web and Email Developer – Remote, Paid, Six-Month Internship. You could be our next six-month intern. We’re looking for someone to drive our web and email development efforts. This is a perfect job for anyone who is looking for their first web development position. Career changers and non-traditional students are welcome to apply! FAST PATH TO A GREAT UX A typical field visit is two hours. Usually with ten to twelve visits, each team member can get at least eight hours of exposure to a minimum of four different users, each trying to use the design in interesting ways. The results are typically a list of easy fixes. One recent 12-visit venture with a 10-member team produced 350 items on their EXPLORING THE PROBLEM SPACE THROUGH Good prototypes are embedded into quick, four-phase iterations. Phase 1 of the iteration is the planning phase, where the designer thinks about what they want to learn about the problem and how they might go about it. These are usually pretty short (as short as 5 minutes in some instances), as it’s really just planning out the iteration. THE ROAD TO RECOMMENDATION The Road to Recommendation. To get a recommendation for change, we need to slow down and go through the four steps: Observation, Inference, Opinion, and finally Recommendation. Observations are what we see and hear. They are objective elements. Anybody who saw or heard the same thing would report the same observations. A PROVEN METHOD FOR SHOWING THE VALUE OF GOOD UX Jared M. Spool is a co-founder of Center Centre and the founder of UIE. In 2016, with Dr. Leslie Jensen-Inman, he opened Center Centre, a new design school in Chattanooga, TN to create the next generation of industry-ready UX Designers. THE EXPERIENCE VISION: A SELF-FULFILLING UX STRATEGY The Experience Vision: A Self-Fulfilling UX Strategy. by Jared M. Spool. The engineer reviewed his options one last time. While he was making an important decision, it was like many other important design decisions. If he made the right one, his work would be lost to obscurity. Yet, if he screwed the design or engineering up, it wouldbe all
TESTING THE THREE-CLICK RULE Testing the Three-Click Rule. by Joshua Porter. In a recent client meeting, a high-ranking executive told us that every piece of content should take no more than three clicks to access. We knew exactly what he was talking about: we’ve heard the Three-Click Rule many times before. This unquestioned rule of web design has been around nearly as 7 CRITICAL CONSIDERATIONS FOR DESIGNING EFFECTIVE (Editor’s note: This is the first part of a two-part article, delivering the first three considerations. Part 2 will sum up with the remaining four considerations.). Our user, a world-traveling executive with a fondness for the finer things in life, showed tremendous interest in WhiteTie.com’s brand new personal concierge service. WHAT MAKES AN EXPERIENCE SEEM INNOVATIVE? In an experience, tool time is the cumulative moments where the user is dealing with a system requirement that doesn’t advance their goal. In the entire experience of getting customer service at a store or riding amusements at a theme park, standing in UX IMMERSION: INTERACTIONS · MARCH 5–7, 2018 · NEWPORT The UX Immersion: Interactions conference March 5-7, 2018 in Newport Beach, CA gives you and your team two amazing full-day workshops, learning from world-renowned expert designers. HOME — UIEWHAT MAKES A DESIGN SEEM ‘INTUITIVEUX STRATEGY PLAYBOOKJARED LIVEALL YOU CAN LEARN Leaders of Awesomeness is a community of UX design, research, and content leaders. Our community is the place where UX leaders come to share, reflect, and grow. Join hosts Jared Spool and Dr. Leslie Jensen-Inman in this free and interactive community. Join our UXCommunity.
WEB DEV INTERN APPLICATION Web and Email Developer – Remote, Paid, Six-Month Internship. You could be our next six-month intern. We’re looking for someone to drive our web and email development efforts. This is a perfect job for anyone who is looking for their first web development position. Career changers and non-traditional students are welcome to apply! THE ESSENCE OF A SUCCESSFUL PERSONA A PROVEN METHOD FOR SHOWING THE VALUE OF GOOD UX Jared M. Spool is a co-founder of Center Centre and the founder of UIE. In 2016, with Dr. Leslie Jensen-Inman, he opened Center Centre, a new design school in Chattanooga, TN to create the next generation of industry-ready UX Designers. THE EXPERIENCE VISION: A SELF-FULFILLING UX STRATEGY The Experience Vision: A Self-Fulfilling UX Strategy. by Jared M. Spool. The engineer reviewed his options one last time. While he was making an important decision, it was like many other important design decisions. If he made the right one, his work would be lost to obscurity. Yet, if he screwed the design or engineering up, it wouldbe all
THE CHALLENGE OF IDENTIFYING UX SUCCESS METRICS The Challenge of Identifying UX Success Metrics. by Jared M. Spool. A city’s IT department is building a new online parking-violation payment system. For the first time, instead of sending checks in the mail or paying at the City Clerk’s Office, people can pay their parking tickets through the city’s website or FOUR ESSENTIAL SKILLS FOR INFORMATION ARCHITECTS: AN Donna Spencer is a recognized expert in the area of Information Architecture and author of Card Sorting—Designing Usable Categories.Jared M. Spool recently had the opportunity to talk with Donna about the specific skills that separate the best information architects from the rest. JOBS TO BE DONE: AN OCCASIONALLY USEFUL UX GIMMICK Jobs To Be Done: An Occasionally Useful UX Gimmick. by Jared M. Spool. It was puzzling. Jay (not the study participant’s real name) was sitting in front of a desktop computer with an open browser. Yet, it was his phone that he grabbed. On his phone, Jay immediately opened his bank’s mobile app. Once he logged in, he glanced at his account THREE QUESTIONS YOU SHOULDN’T ASK DURING USER RESEARCH Three Questions You Shouldn’t Ask During User Research. by Jared M. Spool. The participant was struggling. While he was a high-volume customer who had bought tons from this site in the past, today he wasn’t getting along with the checkout process. Confusion happened in both directions: the shopper didn’t understand what the site was THE QUIET DEATH OF THE MAJOR RE-LAUNCH The Quiet Death of the Major Re-Launch. by Jared M. Spool. “It seems like a such a huge undertaking,” the Senior VP of Marketing told me. “Frankly, we’re terrified we’re going to make things worse than they already are.”. The VP was sitting at the conference table with her senior staff. They’d been discussing the state of the web HOME — UIEWHAT MAKES A DESIGN SEEM ‘INTUITIVEUX STRATEGY PLAYBOOKJARED LIVEALL YOU CAN LEARN Leaders of Awesomeness is a community of UX design, research, and content leaders. Our community is the place where UX leaders come to share, reflect, and grow. Join hosts Jared Spool and Dr. Leslie Jensen-Inman in this free and interactive community. Join our UXCommunity.
WEB DEV INTERN APPLICATION Web and Email Developer – Remote, Paid, Six-Month Internship. You could be our next six-month intern. We’re looking for someone to drive our web and email development efforts. This is a perfect job for anyone who is looking for their first web development position. Career changers and non-traditional students are welcome to apply! THE ESSENCE OF A SUCCESSFUL PERSONA A PROVEN METHOD FOR SHOWING THE VALUE OF GOOD UX Jared M. Spool is a co-founder of Center Centre and the founder of UIE. In 2016, with Dr. Leslie Jensen-Inman, he opened Center Centre, a new design school in Chattanooga, TN to create the next generation of industry-ready UX Designers. THE EXPERIENCE VISION: A SELF-FULFILLING UX STRATEGY The Experience Vision: A Self-Fulfilling UX Strategy. by Jared M. Spool. The engineer reviewed his options one last time. While he was making an important decision, it was like many other important design decisions. If he made the right one, his work would be lost to obscurity. Yet, if he screwed the design or engineering up, it wouldbe all
THE CHALLENGE OF IDENTIFYING UX SUCCESS METRICS The Challenge of Identifying UX Success Metrics. by Jared M. Spool. A city’s IT department is building a new online parking-violation payment system. For the first time, instead of sending checks in the mail or paying at the City Clerk’s Office, people can pay their parking tickets through the city’s website or FOUR ESSENTIAL SKILLS FOR INFORMATION ARCHITECTS: AN Donna Spencer is a recognized expert in the area of Information Architecture and author of Card Sorting—Designing Usable Categories.Jared M. Spool recently had the opportunity to talk with Donna about the specific skills that separate the best information architects from the rest. JOBS TO BE DONE: AN OCCASIONALLY USEFUL UX GIMMICK Jobs To Be Done: An Occasionally Useful UX Gimmick. by Jared M. Spool. It was puzzling. Jay (not the study participant’s real name) was sitting in front of a desktop computer with an open browser. Yet, it was his phone that he grabbed. On his phone, Jay immediately opened his bank’s mobile app. Once he logged in, he glanced at his account THREE QUESTIONS YOU SHOULDN’T ASK DURING USER RESEARCH Three Questions You Shouldn’t Ask During User Research. by Jared M. Spool. The participant was struggling. While he was a high-volume customer who had bought tons from this site in the past, today he wasn’t getting along with the checkout process. Confusion happened in both directions: the shopper didn’t understand what the site was THE QUIET DEATH OF THE MAJOR RE-LAUNCH The Quiet Death of the Major Re-Launch. by Jared M. Spool. “It seems like a such a huge undertaking,” the Senior VP of Marketing told me. “Frankly, we’re terrified we’re going to make things worse than they already are.”. The VP was sitting at the conference table with her senior staff. They’d been discussing the state of the web WEB DEV INTERN APPLICATION Web and Email Developer – Remote, Paid, Six-Month Internship. You could be our next six-month intern. We’re looking for someone to drive our web and email development efforts. This is a perfect job for anyone who is looking for their first web development position. Career changers and non-traditional students are welcome to apply! FAST PATH TO A GREAT UX A typical field visit is two hours. Usually with ten to twelve visits, each team member can get at least eight hours of exposure to a minimum of four different users, each trying to use the design in interesting ways. The results are typically a list of easy fixes. One recent 12-visit venture with a 10-member team produced 350 items on their EXPLORING THE PROBLEM SPACE THROUGH Good prototypes are embedded into quick, four-phase iterations. Phase 1 of the iteration is the planning phase, where the designer thinks about what they want to learn about the problem and how they might go about it. These are usually pretty short (as short as 5 minutes in some instances), as it’s really just planning out the iteration. THE ROAD TO RECOMMENDATION The Road to Recommendation. To get a recommendation for change, we need to slow down and go through the four steps: Observation, Inference, Opinion, and finally Recommendation. Observations are what we see and hear. They are objective elements. Anybody who saw or heard the same thing would report the same observations. A PROVEN METHOD FOR SHOWING THE VALUE OF GOOD UX Jared M. Spool is a co-founder of Center Centre and the founder of UIE. In 2016, with Dr. Leslie Jensen-Inman, he opened Center Centre, a new design school in Chattanooga, TN to create the next generation of industry-ready UX Designers. THE EXPERIENCE VISION: A SELF-FULFILLING UX STRATEGY The Experience Vision: A Self-Fulfilling UX Strategy. by Jared M. Spool. The engineer reviewed his options one last time. While he was making an important decision, it was like many other important design decisions. If he made the right one, his work would be lost to obscurity. Yet, if he screwed the design or engineering up, it wouldbe all
TESTING THE THREE-CLICK RULE Testing the Three-Click Rule. by Joshua Porter. In a recent client meeting, a high-ranking executive told us that every piece of content should take no more than three clicks to access. We knew exactly what he was talking about: we’ve heard the Three-Click Rule many times before. This unquestioned rule of web design has been around nearly as 7 CRITICAL CONSIDERATIONS FOR DESIGNING EFFECTIVE (Editor’s note: This is the first part of a two-part article, delivering the first three considerations. Part 2 will sum up with the remaining four considerations.). Our user, a world-traveling executive with a fondness for the finer things in life, showed tremendous interest in WhiteTie.com’s brand new personal concierge service. WHAT MAKES AN EXPERIENCE SEEM INNOVATIVE? In an experience, tool time is the cumulative moments where the user is dealing with a system requirement that doesn’t advance their goal. In the entire experience of getting customer service at a store or riding amusements at a theme park, standing in UX IMMERSION: INTERACTIONS · MARCH 5–7, 2018 · NEWPORT The UX Immersion: Interactions conference March 5-7, 2018 in Newport Beach, CA gives you and your team two amazing full-day workshops, learning from world-renowned expert designers.Menu
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