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YOUR ULTIMATE 2021 MARKETING PLANNING GUIDE Lucky for you, we’ve created this comprehensive marketing planning guide filled with: Marketing trends to plan for in 2021. Monthly marketing promotions and ideas to add to your planning. Social media post ideas to engage your audience. A calendar with holidays and observances for each month in 2021. Armed with this guide and yourtrusty
LOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers 13 POST-PANDEMIC HOSPITALITY MARKETING IDEAS TO ATTRACT Intent is high and you should make sure that your local SEO is putting in the work for you. Image Source. Here are some ideas on how to seize the travel bug. 1. Curate full-stay experiences. Turns out, consumers are ready for some complete rest and relaxation: searches for “resorts near me” have grown 80% YOY. WHAT HAPPENS IN AN INTERNET MINUTE? What Happens in an Internet Minute in 2021: 88 Fascinating Online Stats. A lot happens every minute online. People are checking emails, sending text messages, buying something for their home, watching TikTok videos, and much, much more. And, in the last year, the time we’ve spent online has only increased. In fact, online contentconsumption
3 PROFESSIONAL DEVELOPMENT OPPORTUNITIES TO GROW YOURAUTHOR: JULIANPLACINO
Professional development can help you grow your career, become an expert in your industry, and make connections. Use these expert tipsto get started.
31 EASY BACK-TO-SCHOOL MARKETING IDEAS THAT WORK FOR ANY Back-to-school marketing ideas for fitness. 1. 10% off classes during the first month of school. Fitness and yoga studios can promote this deal to get out extra energy that students might have once the year starts. 2. Teach a class at a school. HOW TO RUN A BUSINESS-BOOSTING FACEBOOK GIVEAWAY OR CONTEST Use these three tips to keep your Facebook contest strategy moving. 1. Create a Thank You Post. Make sure to craft a post sincerely thanking everyone for participating and invite them to check out your business’s product or service, as that was the goal from the get-go. THE COOLEST IDEAS FOR SOCIAL POSTS TO ENGAGE YOUR AUDIENCE Social Media Post Idea #4 Become the Next Jimmy (Fallon or Kimmel) Hosting a show is a great way to build consistent engagement with your audience. When you start a weekly video series or Twitter live chat, you become a regular go-to resource. People keep an eye out for your content and look forward to hearing your perspective each week. THE 4 FASTEST WAYS TO CONTACT GOOGLE MY BUSINESS SUPPORT 1. Call Google My Business Support Directly. Trying to find the Google My Business contact number is a lot harder than it should be. So, to make your life easier, we’ve provided the number below, along with some helpful tips. To contact GMB via phone and speak with a live person, call 1-844-491-9665. LOCAL AND NATIONAL DIGITAL MARKETING AGENCY We use innovative technology and deep industry insights to deliver results. Increasing customer retention rate by 5% can increase profits by up to 95% over the long-term. Digital marketing solutions that deliver local business results in today's challenging marketing environment. 40-70%+ of businesses qualified leads aren’t yet readyto buy.
YOUR ULTIMATE 2021 MARKETING PLANNING GUIDE Lucky for you, we’ve created this comprehensive marketing planning guide filled with: Marketing trends to plan for in 2021. Monthly marketing promotions and ideas to add to your planning. Social media post ideas to engage your audience. A calendar with holidays and observances for each month in 2021. Armed with this guide and yourtrusty
LOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers 13 POST-PANDEMIC HOSPITALITY MARKETING IDEAS TO ATTRACT Intent is high and you should make sure that your local SEO is putting in the work for you. Image Source. Here are some ideas on how to seize the travel bug. 1. Curate full-stay experiences. Turns out, consumers are ready for some complete rest and relaxation: searches for “resorts near me” have grown 80% YOY. WHAT HAPPENS IN AN INTERNET MINUTE? What Happens in an Internet Minute in 2021: 88 Fascinating Online Stats. A lot happens every minute online. People are checking emails, sending text messages, buying something for their home, watching TikTok videos, and much, much more. And, in the last year, the time we’ve spent online has only increased. In fact, online contentconsumption
3 PROFESSIONAL DEVELOPMENT OPPORTUNITIES TO GROW YOURAUTHOR: JULIANPLACINO
Professional development can help you grow your career, become an expert in your industry, and make connections. Use these expert tipsto get started.
31 EASY BACK-TO-SCHOOL MARKETING IDEAS THAT WORK FOR ANY Back-to-school marketing ideas for fitness. 1. 10% off classes during the first month of school. Fitness and yoga studios can promote this deal to get out extra energy that students might have once the year starts. 2. Teach a class at a school. HOW TO RUN A BUSINESS-BOOSTING FACEBOOK GIVEAWAY OR CONTEST Use these three tips to keep your Facebook contest strategy moving. 1. Create a Thank You Post. Make sure to craft a post sincerely thanking everyone for participating and invite them to check out your business’s product or service, as that was the goal from the get-go. THE COOLEST IDEAS FOR SOCIAL POSTS TO ENGAGE YOUR AUDIENCE Social Media Post Idea #4 Become the Next Jimmy (Fallon or Kimmel) Hosting a show is a great way to build consistent engagement with your audience. When you start a weekly video series or Twitter live chat, you become a regular go-to resource. People keep an eye out for your content and look forward to hearing your perspective each week. THE 4 FASTEST WAYS TO CONTACT GOOGLE MY BUSINESS SUPPORT 1. Call Google My Business Support Directly. Trying to find the Google My Business contact number is a lot harder than it should be. So, to make your life easier, we’ve provided the number below, along with some helpful tips. To contact GMB via phone and speak with a live person, call 1-844-491-9665.ABOUT US | LOCALIQ
At LOCALiQ, we empower communities to connect, act, and thrive. Our goal is to be essential to consumers and marketers seeking meaningful connections with their communities. Our diverse voices, backgrounds and specialties are fundamental to achieving that goal. Join us on our mission to help businesses grow with simplified local marketing.LOCALIQ SERIES
The LOCALiQ Series is a new 8-tournament golf event that includes the reward of PGA TOUR playing opportunities. In the age of COVID-19, the LOCALiQ Series presents an amazing opportunity for players that would normally participate in international tours to compete in pursuit of aPGA TOUR card.
7 MOBILE MARKETING STRATEGIES YOU NEED TO THRIVE IN 2021 Mobile marketing is a must for any business looking to get new customers. Use these mobile marketing strategies to boost your business with easy tips to get started. 5 EYE-OPENING DATA POINTS ABOUT HEALTHCARE MARKETING IN 2021 It’s safe to say that no industry has been impacted by the coronavirus pandemic more than the healthcare industry. This means that for healthcare marketers, 2020 was a series of challenges, and while 2021 is looking up, healthcare workers know there’s still a long journey back to normal. 31+ EXPLOSIVE 4TH OF JULY MARKETING SLOGANS, PROMOTIONS Make your business brighter than a firework by taking advantage of these 4th of July marketing slogans, promotions, and ideas that will dazzle your customers. WHAT IS IMPRESSION SHARE? (+6 EASY WAYS TO IMPROVE IT What is impression share and how does it impact your online advertising? Find out what it is, how to calculate it, and how to improve impression share for better results in this beginner’sguide.
SEM | BID ON KEYWORDS TO GROW YOUR BUSINESS | LOCALIQ One size does not fit all. In the world of search marketing, there are no “set it and forget it” solutions. Our experts analyze your business, budget, industry and audience to recommend the best strategy for you. Thanks to data from 1MM search campaigns for local businesses – we can take care of every little nuance with ease. 6 RANKED MARKETING PLAN EXAMPLES FOR SMALL BUSINESSES Marketing Plan Example 1: BusinessTown’s Multichannel Marketing on a Budget. BusinessTown sets out a multichannel marketing plan for Landscape Express, LLC on a $2,000 budget. This marketing plan walks through purpose, target audience, all the way through to choosing CTAs and measuring results. If you’re looking for a simple, easy place to 5 STEPS TO MAKE YOUR GRAND OPENING A SMASHING SUCCESS 3. Support a Worthy Cause. A charitable event is a great way to appeal to the strongly held values of your potential customers. If you can show that you care about the same things they do, they’ll be more likely to want to support you, in addition to the organizations youpartner with.
10 EFFECTIVE LOCAL ADVERTISING IDEAS FOR SMALL BUSINESSES 6. Use Print Advertising to Reach Local Readers. The local newspaper provides various opportunities for advertising. You can place an ad or get a listing in the appropriate section (whether that be in the classifieds or elsewhere). LOCAL AND NATIONAL DIGITAL MARKETING AGENCY We use innovative technology and deep industry insights to deliver results. Increasing customer retention rate by 5% can increase profits by up to 95% over the long-term. Digital marketing solutions that deliver local business results in today's challenging marketing environment. 40-70%+ of businesses qualified leads aren’t yet readyto buy.
YOUR ULTIMATE 2021 MARKETING PLANNING GUIDE Lucky for you, we’ve created this comprehensive marketing planning guide filled with: Marketing trends to plan for in 2021. Monthly marketing promotions and ideas to add to your planning. Social media post ideas to engage your audience. A calendar with holidays and observances for each month in 2021. Armed with this guide and yourtrusty
6 RANKED MARKETING PLAN EXAMPLES FOR SMALL BUSINESSESAUTHOR: MARYLISTER
Marketing Plan Example 1: BusinessTown’s Multichannel Marketing on a Budget. BusinessTown sets out a multichannel marketing plan for Landscape Express, LLC on a $2,000 budget. This marketing plan walks through purpose, target audience, all the way through to choosing CTAs and measuring results. If you’re looking for a simple, easy place toLOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers 13 POST-PANDEMIC HOSPITALITY MARKETING IDEAS TO ATTRACT Intent is high and you should make sure that your local SEO is putting in the work for you. Image Source. Here are some ideas on how to seize the travel bug. 1. Curate full-stay experiences. Turns out, consumers are ready for some complete rest and relaxation: searches for “resorts near me” have grown 80% YOY. WHAT HAPPENS IN AN INTERNET MINUTE? What Happens in an Internet Minute in 2021: 88 Fascinating Online Stats. A lot happens every minute online. People are checking emails, sending text messages, buying something for their home, watching TikTok videos, and much, much more. And, in the last year, the time we’ve spent online has only increased. In fact, online contentconsumption
3 PROFESSIONAL DEVELOPMENT OPPORTUNITIES TO GROW YOURAUTHOR: JULIANPLACINO
Professional development can help you grow your career, become an expert in your industry, and make connections. Use these expert tipsto get started.
9 SOCIAL MEDIA MARKETING TRENDS TO ACT ON IN 2021 9 Social Media Marketing Trends to Act On in 2021. In 2020, social media was an essential focus for many businesses looking for a real-time way to communicate updates and alerts to customers throughout the pandemic – especially when people were spending more time on social media in general. In 2021, we’re going to see manytrends from 2020
HOW TO RUN A BUSINESS-BOOSTING FACEBOOK GIVEAWAY OR CONTEST Use these three tips to keep your Facebook contest strategy moving. 1. Create a Thank You Post. Make sure to craft a post sincerely thanking everyone for participating and invite them to check out your business’s product or service, as that was the goal from the get-go. THE COOLEST IDEAS FOR SOCIAL POSTS TO ENGAGE YOUR AUDIENCE Social Media Post Idea #4 Become the Next Jimmy (Fallon or Kimmel) Hosting a show is a great way to build consistent engagement with your audience. When you start a weekly video series or Twitter live chat, you become a regular go-to resource. People keep an eye out for your content and look forward to hearing your perspective each week. LOCAL AND NATIONAL DIGITAL MARKETING AGENCY We use innovative technology and deep industry insights to deliver results. Increasing customer retention rate by 5% can increase profits by up to 95% over the long-term. Digital marketing solutions that deliver local business results in today's challenging marketing environment. 40-70%+ of businesses qualified leads aren’t yet readyto buy.
YOUR ULTIMATE 2021 MARKETING PLANNING GUIDE Lucky for you, we’ve created this comprehensive marketing planning guide filled with: Marketing trends to plan for in 2021. Monthly marketing promotions and ideas to add to your planning. Social media post ideas to engage your audience. A calendar with holidays and observances for each month in 2021. Armed with this guide and yourtrusty
6 RANKED MARKETING PLAN EXAMPLES FOR SMALL BUSINESSESAUTHOR: MARYLISTER
Marketing Plan Example 1: BusinessTown’s Multichannel Marketing on a Budget. BusinessTown sets out a multichannel marketing plan for Landscape Express, LLC on a $2,000 budget. This marketing plan walks through purpose, target audience, all the way through to choosing CTAs and measuring results. If you’re looking for a simple, easy place toLOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers 13 POST-PANDEMIC HOSPITALITY MARKETING IDEAS TO ATTRACT Intent is high and you should make sure that your local SEO is putting in the work for you. Image Source. Here are some ideas on how to seize the travel bug. 1. Curate full-stay experiences. Turns out, consumers are ready for some complete rest and relaxation: searches for “resorts near me” have grown 80% YOY. WHAT HAPPENS IN AN INTERNET MINUTE? What Happens in an Internet Minute in 2021: 88 Fascinating Online Stats. A lot happens every minute online. People are checking emails, sending text messages, buying something for their home, watching TikTok videos, and much, much more. And, in the last year, the time we’ve spent online has only increased. In fact, online contentconsumption
3 PROFESSIONAL DEVELOPMENT OPPORTUNITIES TO GROW YOURAUTHOR: JULIANPLACINO
Professional development can help you grow your career, become an expert in your industry, and make connections. Use these expert tipsto get started.
9 SOCIAL MEDIA MARKETING TRENDS TO ACT ON IN 2021 9 Social Media Marketing Trends to Act On in 2021. In 2020, social media was an essential focus for many businesses looking for a real-time way to communicate updates and alerts to customers throughout the pandemic – especially when people were spending more time on social media in general. In 2021, we’re going to see manytrends from 2020
HOW TO RUN A BUSINESS-BOOSTING FACEBOOK GIVEAWAY OR CONTEST Use these three tips to keep your Facebook contest strategy moving. 1. Create a Thank You Post. Make sure to craft a post sincerely thanking everyone for participating and invite them to check out your business’s product or service, as that was the goal from the get-go. THE COOLEST IDEAS FOR SOCIAL POSTS TO ENGAGE YOUR AUDIENCE Social Media Post Idea #4 Become the Next Jimmy (Fallon or Kimmel) Hosting a show is a great way to build consistent engagement with your audience. When you start a weekly video series or Twitter live chat, you become a regular go-to resource. People keep an eye out for your content and look forward to hearing your perspective each week.ABOUT US | LOCALIQ
At LOCALiQ, we empower communities to connect, act, and thrive. Our goal is to be essential to consumers and marketers seeking meaningful connections with their communities. Our diverse voices, backgrounds and specialties are fundamental to achieving that goal. Join us on our mission to help businesses grow with simplified local marketing. 7 MOBILE MARKETING STRATEGIES YOU NEED TO THRIVE IN 2021 Mobile marketing is a must for any business looking to get new customers. Use these mobile marketing strategies to boost your business with easy tips to get started. 31+ EXPLOSIVE 4TH OF JULY MARKETING SLOGANS, PROMOTIONS Make your business brighter than a firework by taking advantage of these 4th of July marketing slogans, promotions, and ideas that will dazzle your customers. WHAT IS IMPRESSION SHARE? (+6 EASY WAYS TO IMPROVE IT What is impression share and how does it impact your online advertising? Find out what it is, how to calculate it, and how to improve impression share for better results in this beginner’sguide.
SEM | BID ON KEYWORDS TO GROW YOUR BUSINESS | LOCALIQ One size does not fit all. In the world of search marketing, there are no “set it and forget it” solutions. Our experts analyze your business, budget, industry and audience to recommend the best strategy for you. Thanks to data from 1MM search campaigns for local businesses – we can take care of every little nuance with ease. 31 EASY BACK-TO-SCHOOL MARKETING IDEAS THAT WORK FOR ANY Back-to-school marketing ideas for fitness. 1. 10% off classes during the first month of school. Fitness and yoga studios can promote this deal to get out extra energy that students might have once the year starts. 2. Teach a class at a school. 5 STEPS TO MAKE YOUR GRAND OPENING A SMASHING SUCCESS 3. Support a Worthy Cause. A charitable event is a great way to appeal to the strongly held values of your potential customers. If you can show that you care about the same things they do, they’ll be more likely to want to support you, in addition to the organizations youpartner with.
10 EFFECTIVE LOCAL ADVERTISING IDEAS FOR SMALL BUSINESSES 6. Use Print Advertising to Reach Local Readers. The local newspaper provides various opportunities for advertising. You can place an ad or get a listing in the appropriate section (whether that be in the classifieds or elsewhere). 7 REMARKABLE REASONS REVIEWS MATTER This means asking customers to leave reviews, keeping a close eye on them (monitoring your reputation), taking the time to respond to customers, and sharing your best reviews on social media. Here are the most important reasons why reviews are critical for small businesses and should be top of mind: 1. Reviews Help You Get Found Online. THE 4 FASTEST WAYS TO CONTACT GOOGLE MY BUSINESS SUPPORT 1. Call Google My Business Support Directly. Trying to find the Google My Business contact number is a lot harder than it should be. So, to make your life easier, we’ve provided the number below, along with some helpful tips. To contact GMB via phone and speak with a live person, call 1-844-491-9665. LOCAL AND NATIONAL DIGITAL MARKETING AGENCY We use innovative technology and deep industry insights to deliver results. Increasing customer retention rate by 5% can increase profits by up to 95% over the long-term. Digital marketing solutions that deliver local business results in today's challenging marketing environment. 40-70%+ of businesses qualified leads aren’t yet readyto buy.
WHAT HAPPENS IN AN INTERNET MINUTE? What Happens in an Internet Minute in 2021: 88 Fascinating Online Stats. A lot happens every minute online. People are checking emails, sending text messages, buying something for their home, watching TikTok videos, and much, much more. And, in the last year, the time we’ve spent online has only increased. In fact, online contentconsumption
LOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers 13 POST-PANDEMIC HOSPITALITY MARKETING IDEAS TO ATTRACT Intent is high and you should make sure that your local SEO is putting in the work for you. Image Source. Here are some ideas on how to seize the travel bug. 1. Curate full-stay experiences. Turns out, consumers are ready for some complete rest and relaxation: searches for “resorts near me” have grown 80% YOY. 9 SOCIAL MEDIA MARKETING TRENDS TO ACT ON IN 2021 9 Social Media Marketing Trends to Act On in 2021. In 2020, social media was an essential focus for many businesses looking for a real-time way to communicate updates and alerts to customers throughout the pandemic – especially when people were spending more time on social media in general. In 2021, we’re going to see manytrends from 2020
17 FREE & PAID WAYS TO DRIVE MORE TRAFFIC TO YOUR WEBSITE 6. Include Hashtags in Your Posts. By adding hashtags to posts that promote your website pages and blog posts, you can extend your reach beyond your network and get discovered by users searching for your products and services. The more eyes on your links, the HOW TO RUN A BUSINESS-BOOSTING FACEBOOK GIVEAWAY OR CONTEST Use these three tips to keep your Facebook contest strategy moving. 1. Create a Thank You Post. Make sure to craft a post sincerely thanking everyone for participating and invite them to check out your business’s product or service, as that was the goal from the get-go. 25 INSPIRATIONAL QUOTES FOR SMALL BUSINESS OWNERS Finally, business is a cobweb of human relationship.”. – Henry Ross Perot. “Your most unhappy customers are your greatest source of learning.”. – Bill Gates. “Here is the simple but powerful rule always give people more than they expect to get.”. – NelsonBoswell.
THE COOLEST IDEAS FOR SOCIAL POSTS TO ENGAGE YOUR AUDIENCE Social Media Post Idea #4 Become the Next Jimmy (Fallon or Kimmel) Hosting a show is a great way to build consistent engagement with your audience. When you start a weekly video series or Twitter live chat, you become a regular go-to resource. People keep an eye out for your content and look forward to hearing your perspective each week. THE 4 FASTEST WAYS TO CONTACT GOOGLE MY BUSINESS SUPPORT 1. Call Google My Business Support Directly. Trying to find the Google My Business contact number is a lot harder than it should be. So, to make your life easier, we’ve provided the number below, along with some helpful tips. To contact GMB via phone and speak with a live person, call 1-844-491-9665. LOCAL AND NATIONAL DIGITAL MARKETING AGENCY We use innovative technology and deep industry insights to deliver results. Increasing customer retention rate by 5% can increase profits by up to 95% over the long-term. Digital marketing solutions that deliver local business results in today's challenging marketing environment. 40-70%+ of businesses qualified leads aren’t yet readyto buy.
WHAT HAPPENS IN AN INTERNET MINUTE? What Happens in an Internet Minute in 2021: 88 Fascinating Online Stats. A lot happens every minute online. People are checking emails, sending text messages, buying something for their home, watching TikTok videos, and much, much more. And, in the last year, the time we’ve spent online has only increased. In fact, online contentconsumption
LOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers 13 POST-PANDEMIC HOSPITALITY MARKETING IDEAS TO ATTRACT Intent is high and you should make sure that your local SEO is putting in the work for you. Image Source. Here are some ideas on how to seize the travel bug. 1. Curate full-stay experiences. Turns out, consumers are ready for some complete rest and relaxation: searches for “resorts near me” have grown 80% YOY. 9 SOCIAL MEDIA MARKETING TRENDS TO ACT ON IN 2021 9 Social Media Marketing Trends to Act On in 2021. In 2020, social media was an essential focus for many businesses looking for a real-time way to communicate updates and alerts to customers throughout the pandemic – especially when people were spending more time on social media in general. In 2021, we’re going to see manytrends from 2020
17 FREE & PAID WAYS TO DRIVE MORE TRAFFIC TO YOUR WEBSITE 6. Include Hashtags in Your Posts. By adding hashtags to posts that promote your website pages and blog posts, you can extend your reach beyond your network and get discovered by users searching for your products and services. The more eyes on your links, the HOW TO RUN A BUSINESS-BOOSTING FACEBOOK GIVEAWAY OR CONTEST Use these three tips to keep your Facebook contest strategy moving. 1. Create a Thank You Post. Make sure to craft a post sincerely thanking everyone for participating and invite them to check out your business’s product or service, as that was the goal from the get-go. 25 INSPIRATIONAL QUOTES FOR SMALL BUSINESS OWNERS Finally, business is a cobweb of human relationship.”. – Henry Ross Perot. “Your most unhappy customers are your greatest source of learning.”. – Bill Gates. “Here is the simple but powerful rule always give people more than they expect to get.”. – NelsonBoswell.
THE COOLEST IDEAS FOR SOCIAL POSTS TO ENGAGE YOUR AUDIENCE Social Media Post Idea #4 Become the Next Jimmy (Fallon or Kimmel) Hosting a show is a great way to build consistent engagement with your audience. When you start a weekly video series or Twitter live chat, you become a regular go-to resource. People keep an eye out for your content and look forward to hearing your perspective each week. THE 4 FASTEST WAYS TO CONTACT GOOGLE MY BUSINESS SUPPORT 1. Call Google My Business Support Directly. Trying to find the Google My Business contact number is a lot harder than it should be. So, to make your life easier, we’ve provided the number below, along with some helpful tips. To contact GMB via phone and speak with a live person, call 1-844-491-9665.LOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers 5 EYE-OPENING DATA POINTS ABOUT HEALTHCARE MARKETING IN 2021 It’s safe to say that no industry has been impacted by the coronavirus pandemic more than the healthcare industry. This means that for healthcare marketers, 2020 was a series of challenges, and while 2021 is looking up, healthcare workers know there’s still a long journey back to normal. 6 RANKED MARKETING PLAN EXAMPLES FOR SMALL BUSINESSES Marketing Plan Example 1: BusinessTown’s Multichannel Marketing on a Budget. BusinessTown sets out a multichannel marketing plan for Landscape Express, LLC on a $2,000 budget. This marketing plan walks through purpose, target audience, all the way through to choosing CTAs and measuring results. If you’re looking for a simple, easy place to SEM | BID ON KEYWORDS TO GROW YOUR BUSINESS | LOCALIQ One size does not fit all. In the world of search marketing, there are no “set it and forget it” solutions. Our experts analyze your business, budget, industry and audience to recommend the best strategy for you. Thanks to data from 1MM search campaigns for local businesses – we can take care of every little nuance with ease. 7 MOBILE MARKETING STRATEGIES YOU NEED TO THRIVE IN 2021 Mobile marketing is a must for any business looking to get new customers. Use these mobile marketing strategies to boost your business with easy tips to get started. WHAT IS IMPRESSION SHARE? (+6 EASY WAYS TO IMPROVE IT What is impression share and how does it impact your online advertising? Find out what it is, how to calculate it, and how to improve impression share for better results in this beginner’sguide.
31 EASY BACK-TO-SCHOOL MARKETING IDEAS THAT WORK FOR ANY Back-to-school marketing ideas for fitness. 1. 10% off classes during the first month of school. Fitness and yoga studios can promote this deal to get out extra energy that students might have once the year starts. 2. Teach a class at a school. 12 THINGS EVERY SMALL BUSINESS OWNER SHOULD KNOW 12 Things to Know for Small Business Success. 1. Your UVP. Your unique value proposition is what sets you apart from your competitors. It’s the thing (s) you do to help your customers in ways that your competitors don’t (or can’t). Every successful business has a UVP, whether they’ve articulated it or not. WHAT IS THE BUYER’S JOURNEY? (+3 WAYS MARKETING MAJORLY What is the buyer’s journey, and how can you use marketing strategies like email, content, and social media to influence purchase decisions and win more customers? Find out here!ANNA BREKKA
Anna Brekka is an experienced recruitment, sales, marketing, events, and network director, and a team leader with a passion for all things recruiting. Since 2003, her focus has been on facilitating LOCAL AND NATIONAL DIGITAL MARKETING AGENCY We use innovative technology and deep industry insights to deliver results. Increasing customer retention rate by 5% can increase profits by up to 95% over the long-term. Digital marketing solutions that deliver local business results in today's challenging marketing environment. 40-70%+ of businesses qualified leads aren’t yet readyto buy.
WHAT HAPPENS IN AN INTERNET MINUTE? What Happens in an Internet Minute in 2021: 88 Fascinating Online Stats. A lot happens every minute online. People are checking emails, sending text messages, buying something for their home, watching TikTok videos, and much, much more. And, in the last year, the time we’ve spent online has only increased. In fact, online contentconsumption
LOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers 13 POST-PANDEMIC HOSPITALITY MARKETING IDEAS TO ATTRACT Intent is high and you should make sure that your local SEO is putting in the work for you. Image Source. Here are some ideas on how to seize the travel bug. 1. Curate full-stay experiences. Turns out, consumers are ready for some complete rest and relaxation: searches for “resorts near me” have grown 80% YOY. 9 SOCIAL MEDIA MARKETING TRENDS TO ACT ON IN 2021 9 Social Media Marketing Trends to Act On in 2021. In 2020, social media was an essential focus for many businesses looking for a real-time way to communicate updates and alerts to customers throughout the pandemic – especially when people were spending more time on social media in general. In 2021, we’re going to see manytrends from 2020
17 FREE & PAID WAYS TO DRIVE MORE TRAFFIC TO YOUR WEBSITE 6. Include Hashtags in Your Posts. By adding hashtags to posts that promote your website pages and blog posts, you can extend your reach beyond your network and get discovered by users searching for your products and services. The more eyes on your links, the 25 INSPIRATIONAL QUOTES FOR SMALL BUSINESS OWNERS Finally, business is a cobweb of human relationship.”. – Henry Ross Perot. “Your most unhappy customers are your greatest source of learning.”. – Bill Gates. “Here is the simple but powerful rule always give people more than they expect to get.”. – NelsonBoswell.
LOCAL AND NATIONAL DIGITAL MARKETING AGENCY We use innovative technology and deep industry insights to deliver results. Increasing customer retention rate by 5% can increase profits by up to 95% over the long-term. Digital marketing solutions that deliver local business results in today's challenging marketing environment. 40-70%+ of businesses qualified leads aren’t yet readyto buy.
WHAT HAPPENS IN AN INTERNET MINUTE? What Happens in an Internet Minute in 2021: 88 Fascinating Online Stats. A lot happens every minute online. People are checking emails, sending text messages, buying something for their home, watching TikTok videos, and much, much more. And, in the last year, the time we’ve spent online has only increased. In fact, online contentconsumption
LOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers 13 POST-PANDEMIC HOSPITALITY MARKETING IDEAS TO ATTRACT Intent is high and you should make sure that your local SEO is putting in the work for you. Image Source. Here are some ideas on how to seize the travel bug. 1. Curate full-stay experiences. Turns out, consumers are ready for some complete rest and relaxation: searches for “resorts near me” have grown 80% YOY. 9 SOCIAL MEDIA MARKETING TRENDS TO ACT ON IN 2021 9 Social Media Marketing Trends to Act On in 2021. In 2020, social media was an essential focus for many businesses looking for a real-time way to communicate updates and alerts to customers throughout the pandemic – especially when people were spending more time on social media in general. In 2021, we’re going to see manytrends from 2020
17 FREE & PAID WAYS TO DRIVE MORE TRAFFIC TO YOUR WEBSITE 6. Include Hashtags in Your Posts. By adding hashtags to posts that promote your website pages and blog posts, you can extend your reach beyond your network and get discovered by users searching for your products and services. The more eyes on your links, the 25 INSPIRATIONAL QUOTES FOR SMALL BUSINESS OWNERS Finally, business is a cobweb of human relationship.”. – Henry Ross Perot. “Your most unhappy customers are your greatest source of learning.”. – Bill Gates. “Here is the simple but powerful rule always give people more than they expect to get.”. – NelsonBoswell.
7 MOBILE MARKETING STRATEGIES YOU NEED TO THRIVE IN 2021 Mobile marketing is a must for any business looking to get new customers. Use these mobile marketing strategies to boost your business with easy tips to get started. 5 EYE-OPENING DATA POINTS ABOUT HEALTHCARE MARKETING IN 2021 It’s safe to say that no industry has been impacted by the coronavirus pandemic more than the healthcare industry. This means that for healthcare marketers, 2020 was a series of challenges, and while 2021 is looking up, healthcare workers know there’s still a long journey back to normal.LOCAL MARKETING LAB
Welcome to LOCALiQ Marketing Lab. This free learning hub is jam-packed with resources about local marketing strategies for business owners, marketers, or anyone interested in learning more about how marketing works. Each lab contains an in-depth look at a specific strategy related to local marketing and how it helps you get more customers WHAT IS THE BUYER’S JOURNEY? (+3 WAYS MARKETING MAJORLY What is the buyer’s journey, and how can you use marketing strategies like email, content, and social media to influence purchase decisions and win more customers? Find out here! 6 RANKED MARKETING PLAN EXAMPLES FOR SMALL BUSINESSES Marketing Plan Example 1: BusinessTown’s Multichannel Marketing on a Budget. BusinessTown sets out a multichannel marketing plan for Landscape Express, LLC on a $2,000 budget. This marketing plan walks through purpose, target audience, all the way through to choosing CTAs and measuring results. If you’re looking for a simple, easy place toANNA BREKKA
Anna Brekka is an experienced recruitment, sales, marketing, events, and network director, and a team leader with a passion for all things recruiting. Since 2003, her focus has been on facilitating SEM | BID ON KEYWORDS TO GROW YOUR BUSINESS | LOCALIQ One size does not fit all. In the world of search marketing, there are no “set it and forget it” solutions. Our experts analyze your business, budget, industry and audience to recommend the best strategy for you. Thanks to data from 1MM search campaigns for local businesses – we can take care of every little nuance with ease. 3 PROFESSIONAL DEVELOPMENT OPPORTUNITIES TO GROW YOUR “Success is something you attract by the person you become,” said Jim Rohn. For years I had this backward. I thought I’d only be successful if I got accepted to that school, got that job, earned that raise, or won that award. 31 EASY BACK-TO-SCHOOL MARKETING IDEAS THAT WORK FOR ANY Back-to-school marketing ideas for fitness. 1. 10% off classes during the first month of school. Fitness and yoga studios can promote this deal to get out extra energy that students might have once the year starts. 2. Teach a class at a school. DIGITAL MARKETING SOLUTIONS Digital marketing is always evolving, sometimes so rapidly that it’s difficult for anyone to keep up. That’s why we make sure our staff adapts as quickly as things change so that they can strategize and achieve success for your business. We have the digital tools and expertise to help your local business learn new trends, enhance your* Our Solutions
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