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ABOUT CONVERT.COM
A conscious business, a 100x carbon positive company and a data privacy respecting a/b testing tool, Convert is here to serve you.Learn more >
CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyJOBS AT CONVERT
Jobs At Convert At Convert, we’re always optimizing for a better product, a better planet, and a better way to work. Join us and help build things that you believe in. CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS What Is Account-based Marketing? And Why (and How) it Uses Third-party Assets Like Logos. Account-based marketing is a way for businesses to win their best accounts.. In account-based marketing, you create a list of target accounts that you’d love to have as your customers. 7 KILLER LANDING PAGE DESIGN TRENDS TO TRY IN 2021 As you can imagine, purpose and agility (or, in other words, expectation management and delivery) have a high level of influence on UX. In 2021, consumers are only more likely to expect better-optimized, personalized website experiences.But for a landing page to be truly beneficial to your business, it must look furtherthan the present.
PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
10 ACTIONABLE IDEAS TO INCREASE WEBSITE USER ENGAGEMENT User engagement is a key factor for website ranking success. An array of actions can be taken to convince users to buy, subscribe and be involved with your brand. Simplifying navigation or reducing loading time are some of them. Discover the entire action list here. MASS PERSONALIZATION: A QUICK INTRODUCTION & HOW TO Once upon a time leads were thrilled by emails in their inboxes. And emails with their “first name” to add the icing to the cake. That was the rudimentary beginning of personalization. CAN YOU END AN A/B TEST EARLY? STANDARDIZED STOPPING POINT Statistician, author, and instructor of the popular CXL course on A/B testing statistics, Georgi Georgiev is all for such sequential testing methods that allow flexibility in the number and timing of interim analyses: “Sequential testing allows you to maximize profits by early deployment of a winning variant, as well as to stop tests which have little probability of producing a winner as CONVERT EXPERIENCE FEATURES: CRO TOOL MUST-HAVES Ab testing software meets split testing and multivariate testing tool. That’s Convert Experiences. Learn about our features that support landing page testing and website conversion optimization.ABOUT CONVERT.COM
A conscious business, a 100x carbon positive company and a data privacy respecting a/b testing tool, Convert is here to serve you.Learn more >
CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyJOBS AT CONVERT
Jobs At Convert At Convert, we’re always optimizing for a better product, a better planet, and a better way to work. Join us and help build things that you believe in. CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS What Is Account-based Marketing? And Why (and How) it Uses Third-party Assets Like Logos. Account-based marketing is a way for businesses to win their best accounts.. In account-based marketing, you create a list of target accounts that you’d love to have as your customers. 7 KILLER LANDING PAGE DESIGN TRENDS TO TRY IN 2021 As you can imagine, purpose and agility (or, in other words, expectation management and delivery) have a high level of influence on UX. In 2021, consumers are only more likely to expect better-optimized, personalized website experiences.But for a landing page to be truly beneficial to your business, it must look furtherthan the present.
PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
10 ACTIONABLE IDEAS TO INCREASE WEBSITE USER ENGAGEMENT User engagement is a key factor for website ranking success. An array of actions can be taken to convince users to buy, subscribe and be involved with your brand. Simplifying navigation or reducing loading time are some of them. Discover the entire action list here. MASS PERSONALIZATION: A QUICK INTRODUCTION & HOW TO Once upon a time leads were thrilled by emails in their inboxes. And emails with their “first name” to add the icing to the cake. That was the rudimentary beginning of personalization. CAN YOU END AN A/B TEST EARLY? STANDARDIZED STOPPING POINT Statistician, author, and instructor of the popular CXL course on A/B testing statistics, Georgi Georgiev is all for such sequential testing methods that allow flexibility in the number and timing of interim analyses: “Sequential testing allows you to maximize profits by early deployment of a winning variant, as well as to stop tests which have little probability of producing a winner asABOUT CONVERT.COM
A conscious business, a 100x carbon positive company and a data privacy respecting a/b testing tool, Convert is here to serve you.Learn more >
JOBS AT CONVERT
Jobs At Convert At Convert, we’re always optimizing for a better product, a better planet, and a better way to work. Join us and help build things that you believe in. A/B SPLIT TESTING TOOLS A/B Split Testing Tools. A/B split testing tools are a combination of A/B testing and split testing tools and do very similar things. Usually using the Z-test they distribute traffic between two or more variations of a website, web page or group of pages to prove ahypothesis.
MASS PERSONALIZATION: A QUICK INTRODUCTION & HOW TO Once upon a time leads were thrilled by emails in their inboxes. And emails with their “first name” to add the icing to the cake. That was the rudimentary beginning of personalization. THE MOST IMPORTANT PAGE ON YOUR WEBSITE Do you know what the most important page on your website is? Although most internal stakeholders’ attention is on the homepage, and most of the time, marketers spend much of their time on that page for their web design project, it is actually not the most important page of yoursite.
5 EXAMPLES OF PERSUASION SCIENCE AND TACTICS IN SALES This is why scarce things can be valuable. It is also why companies offer limited-time offers and discounts that are two minutes from expiring.. What is the science behind scarcity? Even though the concept of scarcity can be found in Cialdini’s book, we can appreciate the scientific force behind it if we look to the works ofDaniel Kahneman.
COST PER LEAD VS. COST PER ACQUISITION Customers equal revenue for your business, not leads. If, for example, you’re using Google Adwords, you’re probably focusing on getting your Cost Per Lead down through a number of ways such as seeking low competition and long-tail keywords or increasing your Quality Score. INFOGRAPHIC: COLOR MATTERS This infographic, brought to use by One Lily, demonstrates how color matters.Specifically how color that is used in websites and in web pages matters to the audience. Color schemes and themes also play a large part on whether or not your brand is represented, and how your audience will feel about your website and your product or service. WHAT IS STATISTICAL CONFIDENCE? Understand Statistical Confidence The A/B experiment report uses Unique Visitors and Goals to calculate the Conversion Rate, Improvement and Confidence with a MEASURE LEAN STARTUP METRICS After I got hooked on the Lean Startup Methodology from Eric Ries I figured we need to go back to the basics with Convert Insights and figure out what makes our clients happy clients and how can we really learn faster and more objective and find the perfect product market fit.. The problem with this Lean thought is that even though Eric Ries new book Lean Startups is good, it does not give meABOUT CONVERT.COM
And this is where we shine. When you choose to invest in Convert and its software, you invest in human beings who do good work. And most importantly human beings who stand for their values and have a desire to leave the world better than they found it. As a company we are 15x carbon positive, a conscious business focused on upholding equality CONVERT EXPERIENCE FEATURES: CRO TOOL MUST-HAVES Transparency, security and compliance come to the forefront with the Convert Experiences change log. This centralized stream of activity spans all projects in your account, controls and monitors access of information in the company and serves as an audit trail during incident reviews. Explore Feature In CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyJOBS AT CONVERT
Transparency and commitment are the building blocks of success within Convert. Tell us where you’re at with your projects and we will help you get to where you want to be. We know you can’t be 100% productive all day, every day. That’s okay! As long as you’re PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS The short answer is: Yes, you can . But we get it. Using third-party logos and other Intellectual Property (IP) assets can feel risky. After all, no one wants to be party to unintended infringement cases. But such very limited, non-infringing, and non-commercial use of third-party logos on your website is okay under account-basedmarketing
OPTIMIZELY PRICING: SECRET PRICE IDEAS AND PLAN FEATURES Optimizely limits integrations by plan. The Optimizely X Essential & Business options have integrations with Google Analytics, Google Adwords, Clicktale and Adobe Analytics. The Enterprise variant supports integrations with solutions like BlueKai, Lotame, Demandbaseand Lytics.
10 ACTIONABLE IDEAS TO INCREASE WEBSITE USER ENGAGEMENT User engagement is a key factor for website ranking success. An array of actions can be taken to convince users to buy, subscribe and be involved with your brand. Simplifying navigation or reducing loading time are some of them. Discover the entire action list here. CAN YOU END AN A/B TEST EARLY? STANDARDIZED STOPPING POINT So most experiments (70-80%) are either inconclusive or stopped early. Of these, the ones stopped early make a curious case as optimizers take the call to end experiments when they deem fit. They do so when they can either “see” a clear winner (or loser) or a clearly insignificant test. Usually, they also have some data to justify it. MASS PERSONALIZATION: A QUICK INTRODUCTION & HOW TO Once upon a time leads were thrilled by emails in their inboxes. And emails with their “first name” to add the icing to the cake. That was the rudimentary beginning of personalization.ABOUT CONVERT.COM
And this is where we shine. When you choose to invest in Convert and its software, you invest in human beings who do good work. And most importantly human beings who stand for their values and have a desire to leave the world better than they found it. As a company we are 15x carbon positive, a conscious business focused on upholding equality CONVERT EXPERIENCE FEATURES: CRO TOOL MUST-HAVES Transparency, security and compliance come to the forefront with the Convert Experiences change log. This centralized stream of activity spans all projects in your account, controls and monitors access of information in the company and serves as an audit trail during incident reviews. Explore Feature In CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyJOBS AT CONVERT
Transparency and commitment are the building blocks of success within Convert. Tell us where you’re at with your projects and we will help you get to where you want to be. We know you can’t be 100% productive all day, every day. That’s okay! As long as you’re PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS The short answer is: Yes, you can . But we get it. Using third-party logos and other Intellectual Property (IP) assets can feel risky. After all, no one wants to be party to unintended infringement cases. But such very limited, non-infringing, and non-commercial use of third-party logos on your website is okay under account-basedmarketing
OPTIMIZELY PRICING: SECRET PRICE IDEAS AND PLAN FEATURES Optimizely limits integrations by plan. The Optimizely X Essential & Business options have integrations with Google Analytics, Google Adwords, Clicktale and Adobe Analytics. The Enterprise variant supports integrations with solutions like BlueKai, Lotame, Demandbaseand Lytics.
10 ACTIONABLE IDEAS TO INCREASE WEBSITE USER ENGAGEMENT User engagement is a key factor for website ranking success. An array of actions can be taken to convince users to buy, subscribe and be involved with your brand. Simplifying navigation or reducing loading time are some of them. Discover the entire action list here. CAN YOU END AN A/B TEST EARLY? STANDARDIZED STOPPING POINT So most experiments (70-80%) are either inconclusive or stopped early. Of these, the ones stopped early make a curious case as optimizers take the call to end experiments when they deem fit. They do so when they can either “see” a clear winner (or loser) or a clearly insignificant test. Usually, they also have some data to justify it. MASS PERSONALIZATION: A QUICK INTRODUCTION & HOW TO Once upon a time leads were thrilled by emails in their inboxes. And emails with their “first name” to add the icing to the cake. That was the rudimentary beginning of personalization.ABOUT CONVERT.COM
And this is where we shine. When you choose to invest in Convert and its software, you invest in human beings who do good work. And most importantly human beings who stand for their values and have a desire to leave the world better than they found it. As a company we are 15x carbon positive, a conscious business focused on upholding equalityJOBS AT CONVERT
Transparency and commitment are the building blocks of success within Convert. Tell us where you’re at with your projects and we will help you get to where you want to be. We know you can’t be 100% productive all day, every day. That’s okay! As long as you’re A/B SPLIT TESTING TOOLS A/B split testing tools are a combination of A/B testing and split testing tools and do very similar things. Usually using the Z-test they distribute traffic between two or more variations of a website, web page or group of pages to prove a hypothesis. The theory is measured by a goal / KPI that involves increasing conversion rates. MASS PERSONALIZATION: A QUICK INTRODUCTION & HOW TO Once upon a time leads were thrilled by emails in their inboxes. And emails with their “first name” to add the icing to the cake. That was the rudimentary beginning of personalization. THE MOST IMPORTANT PAGE ON YOUR WEBSITE In terms of marketing, the landing page is the most important page in your website. In his recent podcast, Bobby Hewitt of Creative Thirst conveys Convert ‘s thoughts about the most important page on a website — the landing page. The landing page HOW TO MAKE YOUR FORMS GDPR COMPLIANT Make the fields you do need as easy to fill out as possible. You’ll see a conversion rate uptick—heck, maybe one as high as 160%. Of course, best practices aren’t to be taken as gospel, but there’s a decent chunk of evidence to suggest: the quicker you can fill MEASURE LEAN STARTUP METRICS Key Metrics. First AARRR. For phase product/market fit the activation and retention are most important. Followed by Revenue to proof viable business in B2B market. Acquisition. 1: Visit Site: all visits. 2: Does not abandon: 2 views or stay 10 seconds or 2 clicks. Activation. 1: Happy 1st Visit: 5 views or stays 20 seconds or 10 clicks. COST PER LEAD VS. COST PER ACQUISITION Customers equal revenue for your business, not leads. If, for example, you’re using Google Adwords, you’re probably focusing on getting your Cost Per Lead down through a number of ways such as seeking low competition and long-tail keywords or increasing your Quality Score. INFOGRAPHIC: COLOR MATTERS This infographic, brought to use by One Lily, demonstrates how color matters.Specifically how color that is used in websites and in web pages matters to the audience. Color schemes and themes also play a large part on whether or not your brand is represented, and how your audience will feel about your website and your product or service. WHAT IS STATISTICAL CONFIDENCE? Understand Statistical Confidence The A/B experiment report uses Unique Visitors and Goals to calculate the Conversion Rate, Improvement and Confidence with aABOUT CONVERT.COM
And this is where we shine. When you choose to invest in Convert and its software, you invest in human beings who do good work. And most importantly human beings who stand for their values and have a desire to leave the world better than they found it. As a company we are 15x carbon positive, a conscious business focused on upholding equality CONVERT EXPERIENCE FEATURES: CRO TOOL MUST-HAVES Transparency, security and compliance come to the forefront with the Convert Experiences change log. This centralized stream of activity spans all projects in your account, controls and monitors access of information in the company and serves as an audit trail during incident reviews. Explore Feature In CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyJOBS AT CONVERT
Transparency and commitment are the building blocks of success within Convert. Tell us where you’re at with your projects and we will help you get to where you want to be. We know you can’t be 100% productive all day, every day. That’s okay! As long as you’re PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS The short answer is: Yes, you can . But we get it. Using third-party logos and other Intellectual Property (IP) assets can feel risky. After all, no one wants to be party to unintended infringement cases. But such very limited, non-infringing, and non-commercial use of third-party logos on your website is okay under account-basedmarketing
OPTIMIZELY PRICING: SECRET PRICE IDEAS AND PLAN FEATURES Optimizely limits integrations by plan. The Optimizely X Essential & Business options have integrations with Google Analytics, Google Adwords, Clicktale and Adobe Analytics. The Enterprise variant supports integrations with solutions like BlueKai, Lotame, Demandbaseand Lytics.
10 ACTIONABLE IDEAS TO INCREASE WEBSITE USER ENGAGEMENT User engagement is a key factor for website ranking success. An array of actions can be taken to convince users to buy, subscribe and be involved with your brand. Simplifying navigation or reducing loading time are some of them. Discover the entire action list here. CAN YOU END AN A/B TEST EARLY? STANDARDIZED STOPPING POINT So most experiments (70-80%) are either inconclusive or stopped early. Of these, the ones stopped early make a curious case as optimizers take the call to end experiments when they deem fit. They do so when they can either “see” a clear winner (or loser) or a clearly insignificant test. Usually, they also have some data to justify it. MASS PERSONALIZATION: A QUICK INTRODUCTION & HOW TO Once upon a time leads were thrilled by emails in their inboxes. And emails with their “first name” to add the icing to the cake. That was the rudimentary beginning of personalization.ABOUT CONVERT.COM
And this is where we shine. When you choose to invest in Convert and its software, you invest in human beings who do good work. And most importantly human beings who stand for their values and have a desire to leave the world better than they found it. As a company we are 15x carbon positive, a conscious business focused on upholding equality CONVERT EXPERIENCE FEATURES: CRO TOOL MUST-HAVES Transparency, security and compliance come to the forefront with the Convert Experiences change log. This centralized stream of activity spans all projects in your account, controls and monitors access of information in the company and serves as an audit trail during incident reviews. Explore Feature In CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyJOBS AT CONVERT
Transparency and commitment are the building blocks of success within Convert. Tell us where you’re at with your projects and we will help you get to where you want to be. We know you can’t be 100% productive all day, every day. That’s okay! As long as you’re PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS The short answer is: Yes, you can . But we get it. Using third-party logos and other Intellectual Property (IP) assets can feel risky. After all, no one wants to be party to unintended infringement cases. But such very limited, non-infringing, and non-commercial use of third-party logos on your website is okay under account-basedmarketing
OPTIMIZELY PRICING: SECRET PRICE IDEAS AND PLAN FEATURES Optimizely limits integrations by plan. The Optimizely X Essential & Business options have integrations with Google Analytics, Google Adwords, Clicktale and Adobe Analytics. The Enterprise variant supports integrations with solutions like BlueKai, Lotame, Demandbaseand Lytics.
10 ACTIONABLE IDEAS TO INCREASE WEBSITE USER ENGAGEMENT User engagement is a key factor for website ranking success. An array of actions can be taken to convince users to buy, subscribe and be involved with your brand. Simplifying navigation or reducing loading time are some of them. Discover the entire action list here. CAN YOU END AN A/B TEST EARLY? STANDARDIZED STOPPING POINT So most experiments (70-80%) are either inconclusive or stopped early. Of these, the ones stopped early make a curious case as optimizers take the call to end experiments when they deem fit. They do so when they can either “see” a clear winner (or loser) or a clearly insignificant test. Usually, they also have some data to justify it. MASS PERSONALIZATION: A QUICK INTRODUCTION & HOW TO Once upon a time leads were thrilled by emails in their inboxes. And emails with their “first name” to add the icing to the cake. That was the rudimentary beginning of personalization.ABOUT CONVERT.COM
And this is where we shine. When you choose to invest in Convert and its software, you invest in human beings who do good work. And most importantly human beings who stand for their values and have a desire to leave the world better than they found it. As a company we are 15x carbon positive, a conscious business focused on upholding equalityJOBS AT CONVERT
Transparency and commitment are the building blocks of success within Convert. Tell us where you’re at with your projects and we will help you get to where you want to be. We know you can’t be 100% productive all day, every day. That’s okay! As long as you’re CONSENT RATE OPTIMIZATION, A NEW DISCIPLINE IN WEBSITE The consent box shows a very obvious “Accept all” option. Many websites use these types of designs that make accepting their privacy & security notices easy. Using green for accepting the terms and grey links or ghost buttons for the other options is a very common practice. This is the type of Consent Rate Optimization that, in myopinion
A/B SPLIT TESTING TOOLS A/B split testing tools are a combination of A/B testing and split testing tools and do very similar things. Usually using the Z-test they distribute traffic between two or more variations of a website, web page or group of pages to prove a hypothesis. The theory is measured by a goal / KPI that involves increasing conversion rates. HOW TO MAKE YOUR FORMS GDPR COMPLIANT Marketers—it’s time to up your game (and your opt-in standards). There’s a new set of privacy regulations in town. It’s called the GDPR.And if you’re like a terrifying amount of marketers, you might not quite be ready for it.. Trump’s press conference today (everyone, until May 18th, when GDPR swoops into effect).. So at Convert, we’re breaking the regulation down—piece by THE MOST IMPORTANT PAGE ON YOUR WEBSITE In terms of marketing, the landing page is the most important page in your website. In his recent podcast, Bobby Hewitt of Creative Thirst conveys Convert ‘s thoughts about the most important page on a website — the landing page. The landing page MEASURE LEAN STARTUP METRICS Key Metrics. First AARRR. For phase product/market fit the activation and retention are most important. Followed by Revenue to proof viable business in B2B market. Acquisition. 1: Visit Site: all visits. 2: Does not abandon: 2 views or stay 10 seconds or 2 clicks. Activation. 1: Happy 1st Visit: 5 views or stays 20 seconds or 10 clicks. COST PER LEAD VS. COST PER ACQUISITION Customers equal revenue for your business, not leads. If, for example, you’re using Google Adwords, you’re probably focusing on getting your Cost Per Lead down through a number of ways such as seeking low competition and long-tail keywords or increasing your Quality Score. INFOGRAPHIC: COLOR MATTERS This infographic, brought to use by One Lily, demonstrates how color matters.Specifically how color that is used in websites and in web pages matters to the audience. Color schemes and themes also play a large part on whether or not your brand is represented, and how your audience will feel about your website and your product or service. WHAT IS STATISTICAL CONFIDENCE? Understand Statistical Confidence The A/B experiment report uses Unique Visitors and Goals to calculate the Conversion Rate, Improvement and Confidence with aABOUT CONVERT.COM
And this is where we shine. When you choose to invest in Convert and its software, you invest in human beings who do good work. And most importantly human beings who stand for their values and have a desire to leave the world better than they found it. As a company we are 15x carbon positive, a conscious business focused on upholding equalityCONTACT CONVERT.COM
Contact the makers of the world's affordable and powerful A/B testing software Convert Experiences for a demo, comarketing or guest posting.Please read >>>
CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyJOBS AT CONVERT
Transparency and commitment are the building blocks of success within Convert. Tell us where you’re at with your projects and we will help you get to where you want to be. We know you can’t be 100% productive all day, every day. That’s okay! As long as you’re OPTIMIZELY PRICING: SECRET PRICE IDEAS AND PLAN FEATURES Optimizely limits integrations by plan. The Optimizely X Essential & Business options have integrations with Google Analytics, Google Adwords, Clicktale and Adobe Analytics. The Enterprise variant supports integrations with solutions like BlueKai, Lotame, Demandbaseand Lytics.
CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS The short answer is: Yes, you can . But we get it. Using third-party logos and other Intellectual Property (IP) assets can feel risky. After all, no one wants to be party to unintended infringement cases. But such very limited, non-infringing, and non-commercial use of third-party logos on your website is okay under account-basedmarketing
PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
CAN YOU END AN A/B TEST EARLY? STANDARDIZED STOPPING POINT So most experiments (70-80%) are either inconclusive or stopped early. Of these, the ones stopped early make a curious case as optimizers take the call to end experiments when they deem fit. They do so when they can either “see” a clear winner (or loser) or a clearly insignificant test. Usually, they also have some data to justify it. THE MOST IMPORTANT PAGE ON YOUR WEBSITE In terms of marketing, the landing page is the most important page in your website. In his recent podcast, Bobby Hewitt of Creative Thirst conveys Convert ‘s thoughts about the most important page on a website — the landing page. The landing page WHEN TO STOP A/B TESTING November 26, 2014. LinkedIn Facebook Tweet. In her latest webinar, Jana Fung of Mixrank, talks about A/B testing and knowing when to stop. Fung shared that it is important that we perform tests on our landing pages in order to improve our conversion rates. Through testing, we can gather statistical information on what our audiencesprefer to
ABOUT CONVERT.COM
And this is where we shine. When you choose to invest in Convert and its software, you invest in human beings who do good work. And most importantly human beings who stand for their values and have a desire to leave the world better than they found it. As a company we are 15x carbon positive, a conscious business focused on upholding equalityCONTACT CONVERT.COM
Contact the makers of the world's affordable and powerful A/B testing software Convert Experiences for a demo, comarketing or guest posting.Please read >>>
CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyJOBS AT CONVERT
Transparency and commitment are the building blocks of success within Convert. Tell us where you’re at with your projects and we will help you get to where you want to be. We know you can’t be 100% productive all day, every day. That’s okay! As long as you’re OPTIMIZELY PRICING: SECRET PRICE IDEAS AND PLAN FEATURES Optimizely limits integrations by plan. The Optimizely X Essential & Business options have integrations with Google Analytics, Google Adwords, Clicktale and Adobe Analytics. The Enterprise variant supports integrations with solutions like BlueKai, Lotame, Demandbaseand Lytics.
CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS The short answer is: Yes, you can . But we get it. Using third-party logos and other Intellectual Property (IP) assets can feel risky. After all, no one wants to be party to unintended infringement cases. But such very limited, non-infringing, and non-commercial use of third-party logos on your website is okay under account-basedmarketing
PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
CAN YOU END AN A/B TEST EARLY? STANDARDIZED STOPPING POINT So most experiments (70-80%) are either inconclusive or stopped early. Of these, the ones stopped early make a curious case as optimizers take the call to end experiments when they deem fit. They do so when they can either “see” a clear winner (or loser) or a clearly insignificant test. Usually, they also have some data to justify it. THE MOST IMPORTANT PAGE ON YOUR WEBSITE In terms of marketing, the landing page is the most important page in your website. In his recent podcast, Bobby Hewitt of Creative Thirst conveys Convert ‘s thoughts about the most important page on a website — the landing page. The landing page WHEN TO STOP A/B TESTING November 26, 2014. LinkedIn Facebook Tweet. In her latest webinar, Jana Fung of Mixrank, talks about A/B testing and knowing when to stop. Fung shared that it is important that we perform tests on our landing pages in order to improve our conversion rates. Through testing, we can gather statistical information on what our audiencesprefer to
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And this is where we shine. When you choose to invest in Convert and its software, you invest in human beings who do good work. And most importantly human beings who stand for their values and have a desire to leave the world better than they found it. As a company we are 15x carbon positive, a conscious business focused on upholding equalityCONTACT CONVERT.COM
Contact the makers of the world's affordable and powerful A/B testing software Convert Experiences for a demo, comarketing or guest posting.Please read >>>
CONSCIOUS BUSINESS
Conscious Business At Convert. Leading by example is the way to be the change you wish to see in this world. In our daily operations we decide to put our social, economic and product missions at the fore. We believe in creating a sustainable, ethical world where we treat everyone with respect and honesty. CONVERT.COM BLOG: TOP AB TESTING BLOGS The Convert Experiences blog has a great mix of current news, information, and useful guides. The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels. Articles are backed up by practical,real-world
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301 Moved Permanently. nginx CONVERSION OPTIMIZATION BY COPYWRITING Sherice Jacob helps business owners improve their websites through conversion rate optimization. Through professional website design, compelling copywriting and smart analytical insights, any business can improve sales and increase profits. MEASURE LEAN STARTUP METRICS Key Metrics. First AARRR. For phase product/market fit the activation and retention are most important. Followed by Revenue to proof viable business in B2B market. Acquisition. 1: Visit Site: all visits. 2: Does not abandon: 2 views or stay 10 seconds or 2 clicks. Activation. 1: Happy 1st Visit: 5 views or stays 20 seconds or 10 clicks. MOBILE VERSUS DESKTOP CONVERSION RATES The Mobile Devices Report gives you a comparison of conversion rates across different mobile devices. For example, if you find that your conversion rates are lower across devices that are “phablet” sized, you’ll know that this rendition of your content is not optimal for users with this screen width. INFOGRAPHIC: COLOR MATTERS This infographic, brought to use by One Lily, demonstrates how color matters.Specifically how color that is used in websites and in web pages matters to the audience. Color schemes and themes also play a large part on whether or not your brand is represented, and how your audience will feel about your website and your product or service. WHEN TO STOP A/B TESTING November 26, 2014. LinkedIn Facebook Tweet. In her latest webinar, Jana Fung of Mixrank, talks about A/B testing and knowing when to stop. Fung shared that it is important that we perform tests on our landing pages in order to improve our conversion rates. Through testing, we can gather statistical information on what our audiencesprefer to
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A conscious business, a 100x carbon positive company and a data privacy respecting a/b testing tool, Convert is here to serve you.Learn more >
CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyCONTACT CONVERT.COM
Contact the makers of the world's affordable and powerful A/B testing software Convert Experiences for a demo, comarketing or guest posting.Please read >>>
JOBS AT CONVERT
Jobs At Convert At Convert, we’re always optimizing for a better product, a better planet, and a better way to work. Join us and help build things that you believe in. CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS Recently we began demoing our upcoming account-based marketing (ABM) solution, Convert Nexus™, for a select few prospects.. Nexus™ helps companies offer hyper-personalized web experiences to their most crucial leads. For example, if at Convert, we had Sony Music on our ABM prospect list, then using Nexus™ we could personalize our website experience for anyone from Sony CONVERT.COM BLOG: TOP AB TESTING BLOGS The Convert Experiences blog has a great mix of current news, information, and useful guides. The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels. PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
THE MOST IMPORTANT PAGE ON YOUR WEBSITE Do you know what the most important page on your website is? Although most internal stakeholders’ attention is on the homepage, and most of the time, marketers spend much of their time on that page for their web design project, it is actually not the most important page of yoursite.
DESIGN WEBSITES WITH MARKETING PSYCHOLOGY Employing Psychology in Web Design. According to Robert Rosenthal’s article – 5 Psychological Tactics Marketers Use to Influence Consumer Behavior, The vast majority of marketers aren’t psychologists. But many successful marketers regularly employpsychology in
WHEN TO STOP A/B TESTING In her latest webinar, Jana Fung of Mixrank, talks about A/B testing and knowing when to stop. Fung shared that it is important that we perform tests on our landing pages in order to improve our conversion rates. Through testing, we can gather statistical information on what our audiences prefer to see on our landing pages.ABOUT CONVERT.COM
A conscious business, a 100x carbon positive company and a data privacy respecting a/b testing tool, Convert is here to serve you.Learn more >
CONVERT HYPOTHESIS GENERATOR: FREE TOOL FOR A/B TESTERS Many people define a hypothesis as an “educated guess”.. To be more precise, a properly constructed hypothesis predicts a possible outcome to an experiment or a test where one variable (the independent one) is tweaked and/or modified and the impact is measured by the change in behavior of another variable (generally the dependent one).. A hypothesis should be specific (it should clearlyCONTACT CONVERT.COM
Contact the makers of the world's affordable and powerful A/B testing software Convert Experiences for a demo, comarketing or guest posting.Please read >>>
JOBS AT CONVERT
Jobs At Convert At Convert, we’re always optimizing for a better product, a better planet, and a better way to work. Join us and help build things that you believe in. CAN YOU USE BRAND LOGOS ON YOUR SITE WITHOUT EXPRESS Recently we began demoing our upcoming account-based marketing (ABM) solution, Convert Nexus™, for a select few prospects.. Nexus™ helps companies offer hyper-personalized web experiences to their most crucial leads. For example, if at Convert, we had Sony Music on our ABM prospect list, then using Nexus™ we could personalize our website experience for anyone from Sony CONVERT.COM BLOG: TOP AB TESTING BLOGS The Convert Experiences blog has a great mix of current news, information, and useful guides. The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels. PROMOTING YOUR PRODUCT GLOBALLY: 5 REALISTIC WAYS THAT WORK 2. Use Local Influencers to Build Product Awareness . In order to expand to a new market, you will need endorsements from influencers. Social media is the best place to find local influencers who can endorse your products and build brand awareness.. This doesn’tnecessarily have to
THE MOST IMPORTANT PAGE ON YOUR WEBSITE Do you know what the most important page on your website is? Although most internal stakeholders’ attention is on the homepage, and most of the time, marketers spend much of their time on that page for their web design project, it is actually not the most important page of yoursite.
DESIGN WEBSITES WITH MARKETING PSYCHOLOGY Employing Psychology in Web Design. According to Robert Rosenthal’s article – 5 Psychological Tactics Marketers Use to Influence Consumer Behavior, The vast majority of marketers aren’t psychologists. But many successful marketers regularly employpsychology in
WHEN TO STOP A/B TESTING In her latest webinar, Jana Fung of Mixrank, talks about A/B testing and knowing when to stop. Fung shared that it is important that we perform tests on our landing pages in order to improve our conversion rates. Through testing, we can gather statistical information on what our audiences prefer to see on our landing pages.ABOUT CONVERT.COM
A conscious business, a 100x carbon positive company and a data privacy respecting a/b testing tool, Convert is here to serve you.Learn more >
CONVERT EXPERIENCE FEATURES: CRO TOOL MUST-HAVES Win More Conversions The Right Features to Launch Winning A/B Tests. With Convert Experiences you can test all your ideas - whether you’re a marketer looking for advanced targeting and rich reports or a CRO expert looking for a robust code editor.CONTACT CONVERT.COM
Contact the makers of the world's affordable and powerful A/B testing software Convert Experiences for a demo, comarketing or guest posting.Please read >>>
CONSCIOUS BUSINESS
Conscious Business At Convert Leading by example is the way to be the change you wish to see in this world. In our daily operations we decide to put our social, economic and product missions at the fore. CONVERT.COM BLOG: TOP AB TESTING BLOGS The Convert Experiences blog has a great mix of current news, information, and useful guides. The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels. CONSENT VS. LEGITIMATE INTEREST: WHICH IS IN YOUR FAVOR Article 6 of the GDPR allows you to process your users’ personal data under six lawful bases including Consent and Legitimate Interests:. GDPR Article 6(1)(a) – Consent as a lawful basis for processing data: The data subject has given consent to the processing of his or her personal data for one or more specific purposes;. GDPR Article 6(1)(f) – Processing is necessary for the purposes THE MOST IMPORTANT PAGE ON YOUR WEBSITE Do you know what the most important page on your website is? Although most internal stakeholders’ attention is on the homepage, and most of the time, marketers spend much of their time on that page for their web design project, it is actually not the most important page of yoursite.
DESIGN WEBSITES WITH MARKETING PSYCHOLOGY Employing Psychology in Web Design. According to Robert Rosenthal’s article – 5 Psychological Tactics Marketers Use to Influence Consumer Behavior, The vast majority of marketers aren’t psychologists. But many successful marketers regularly employpsychology in
MOBILE VERSUS DESKTOP CONVERSION RATES The Mobile Devices Report gives you a comparison of conversion rates across different mobile devices. For example, if you find that your conversion rates are lower across devices that are “phablet” sized, you’ll know that this rendition of your content is not optimal for users with this screen width. WHEN TO STOP A/B TESTING In her latest webinar, Jana Fung of Mixrank, talks about A/B testing and knowing when to stop. Fung shared that it is important that we perform tests on our landing pages in order to improve our conversion rates. Through testing, we can gather statistical information on what our audiences prefer to see on our landing pages.* Features
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>
>
> Leveraging Convert’s platform we are able to regularly help dozens > of companies improve their conversion rates by 20, 30, 50% or more.>
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5000+ SITES HAVE HIT THEIR GROWTH GOALS WITH CONVERT EXPERIENCES. STILL WAITING TO SEE RETURNS FROM A/B TESTING? FLIP THE STORY. EARTH CLASS MAIL INCREASED REVENUE BY USD 1.5M What happens when research and analysis meet Convert Experiences? A whopping 57% more leads resulting in 1.5 million dollars of additional revenue. In this case study Convert Premium Partner Conversion Rate Experts talks about the process of optimizing output for Earth Class Mail and the ease with which this was achieved, thanks to ConvertExperiences.
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CONSCIOUS ITEMS INCREASED E-COM CONVERSION BY 10% Cart optimization is the bread and butter of E-commerce stores. But how about doing away with the cart page altogether? Ontrack Digital + used Convert Experiences on an interesting project for the brand Conscious Items. They swapped out the accepted cart page with something more suited to the clientele. The result? A 10 percentage point increase in conversions & 12% increase in revenue/visitor.READ MORE__
SMART INSIGHTS GREW PAID BUSINESS BY 157% Smart Insights is easily one of the most recognized names out there in terms of premium marketing resources. So how do you make things better for the people who literally write the book on marketing practices? You use Convert Experiences and a solid testing methodology to boost paid memberships by 157%.READ MORE__
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