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B2B MARKETING AGENCY Elevation is a national, full service, B2B marketing agency. Our clients receive data-driven, strategic solutions that drive business growth. B2B Branding, Strategy, Content, Channel, Digital & ABOUT US | ELEVATION MARKETING Elevation Marketing is a top-tier B2B agency thanks to Creative Director Darren Jones. Darren’s background involves more than 20 years in computer graphics, animation, illustration, production and concept art experience. He represents an exceptionally unique mix of artistic intuition, technical ingenuity and creative intelligence. B2B BRANDING SERVICES AGENCY When partnering with Elevation Marketing, you can expect us to dig deep into your organizational culture, the markets you serve, the views both buyers and employees have about your offerings, and more in order to uncover your true, strong and unique brand. Request a B2B Branding Proposal. Contact Elevation today. You’ll love the results. B2B TECHNOLOGY MARKETING AGENCY B2B technology marketing agencies must create content appropriate for both to promote buy-in from all stakeholders. Targeted, clearly written, understandable and incisive content is a key part of the technology marketing mix. As a leading B2B technology marketing agency, we use our proven, research-driven approach to help clients

develop

B2B BRAND STRATEGY SERVICES| ELEVATION MARKETING Our strategic approach to your brand helps you define what you stand for, uncover your brand personality, establish the promise you make, and determine the image your business wants to portray to the public. We bring your brand’s identity to life to solidify value and market placement. The results help you influence prospects, brand loyalty SECRET AGENCY COST FORMULA (FOR B2B MARKETING AGENCY) The model I feel is best, and the one we use is a benchmark rate model.We have two firms that annually survey more than 200 agencies across the United States, providing us data on what the top 100-120 typical marketing campaigns, and branding and strategy projects cost based on region, size of the agency and a few other data points. Our process involves budgeting a project based on the client B2B EVENT & EXPERIENTIAL MARKETING AGENCY Event marketing is an exciting way to have your key audiences gather around your brand. In the past, events were used for gathering leads or closing business but with the latest advancements in data-driven marketing, your B2B event can do so much more. Whether it’s a trade show, an industry summit or even a sales incentive program, at FOOD & BEVERAGE MARKETING AGENCY| ELEVATION B2B Food and beverage companies face much greater business pressures today than they did just five years ago. It’s a blitz of rising commodity costs, retailer price pressure, distributor consolidation, farm-to-table and other direct distribution models, and the entry of online retailers such as Amazon into the space. ENERGY & UTILITIES MARKETING AGENCY There is a big shift happening in the way energy and utility companies market themselves. These companies spend about 8 percent of their revenue on marketing services—no different from the average B2B company—but they are faced with new challenges. Most notably, energy and utilities companies in the oil and gas, solar, renewable, green energy and other fields are finding their old practice THE IMPACT OF MOBILE ON SOCIAL MEDIA The Impact Of Mobile On Social Media. When I entered the marketing workforce in 2006, social media sites were barely on the scene and they were almost exclusively for personal use. Even professional sites like LinkedIn were aimed at individual use in the business sphere. Things have certainly changed in the ensuing decade, and social

networking

develop

networking

B2B MARKETING AGENCY Elevation is a national, full service, B2B marketing agency. Our clients receive data-driven, strategic solutions that drive business growth. B2B Branding, Strategy, Content, Channel, Digital & ABOUT US | ELEVATION MARKETING Elevation Marketing is a top-tier B2B agency thanks to Creative Director Darren Jones. Darren’s background involves more than 20 years in computer graphics, animation, illustration, production and concept art experience. He represents an exceptionally unique mix of artistic intuition, technical ingenuity and creative intelligence. B2B TECHNOLOGY MARKETING AGENCY B2B technology marketing agencies must create content appropriate for both to promote buy-in from all stakeholders. Targeted, clearly written, understandable and incisive content is a key part of the technology marketing mix. As a leading B2B technology marketing agency, we use our proven, research-driven approach to help clients

develop

ACCOUNT BASED MARKETING (ABM) AGENCY Maintaining the focus of marketing messages when you scale to hundreds of accounts. Measuring a campaign’s effectiveness and proving its value. Aligning your sales and marketing teams to work solidly together at each stage of the funnel. Elevation Marketing will determine if ABM is the right strategy for your company, and if so,

start by

B2B CHANNEL MARKETING SERVICES AGENCY In B2B marketing, using multiple channels that align with your strategy is the best way to both nurture buyer relationships and achieve measurable ROI. We take a close look at your sales platforms (distributors, resellers, brokers) and develop content that’s most relevant to decision-makers who need your products or services, making

clear to

comprehensive

develop

B2B EVENT & EXPERIENTIAL MARKETING AGENCY Event marketing is an exciting way to have your key audiences gather around your brand. In the past, events were used for gathering leads or closing business but with the latest advancements in data-driven marketing, your B2B event can do so much more. Whether it’s a trade show, an industry summit or even a sales incentive program, at ENERGY & UTILITIES MARKETING AGENCY There is a big shift happening in the way energy and utility companies market themselves. These companies spend about 8 percent of their revenue on marketing services—no different from the average B2B company—but they are faced with new challenges. Most notably, energy and utilities companies in the oil and gas, solar, renewable, green energy and other fields are finding their old practice SECRET AGENCY COST FORMULA (FOR B2B MARKETING AGENCY) The model I feel is best, and the one we use is a benchmark rate model.We have two firms that annually survey more than 200 agencies across the United States, providing us data on what the top 100-120 typical marketing campaigns, and branding and strategy projects cost based on region, size of the agency and a few other data points. Our process involves budgeting a project based on the client TOP 8 INDUSTRIAL MANUFACTURING BLOGS HOW MILLENNIALS ARE CHANGING B2B BUYING HABITS Millennials – people born between 1981 and 1997 – account for more than a quarter of the global workforce. This makes them the most prevalent generation of workers, surpassing baby boomers in 2014 and generation Xers in 2015. Millennials grew up using the internet. Their comfort with technology and facility with digital media have a How Millennials are Changing B2B Buying Habits THE IMPACT OF MOBILE ON SOCIAL MEDIA The Impact Of Mobile On Social Media. When I entered the marketing workforce in 2006, social media sites were barely on the scene and they were almost exclusively for personal use. Even professional sites like LinkedIn were aimed at individual use in the business sphere. Things have certainly changed in the ensuing decade, and social

networking

develop

networking

HOW TO USE CHANNEL MARKETING TO PROMOTE YOUR NEXT EVENT Event Marketing is one of the most impactful and wide-reaching lead generation tools.Marketing events offer a simple way to meet your target audience face-to-face, introduce new branding or display product demos — but turnout is key. Avoid a shortfall in attendees by promoting your next event with channel marketing. THE INTERNET OF THINGS COMMANDS ATTENTION IN AGRIBUSINESS The Internet of Things Commands Attention in Agribusiness. November 15, 2017. We are on the cusp of revolutionary technological change. The inherent value of the Internet of Things is in connecting devices to the cloud, which is no different whether you are on a farm, in a factory or any of a billion other places. B2B MARKETING AGENCY Elevation is a national, full service, B2B marketing agency. Our clients receive data-driven, strategic solutions that drive business growth. B2B Branding, Strategy, Content, Channel, Digital & ABOUT US | ELEVATION MARKETING Elevation Marketing is a top-tier B2B agency thanks to Creative Director Darren Jones. Darren’s background involves more than 20 years in computer graphics, animation, illustration, production and concept art experience. He represents an exceptionally unique mix of artistic intuition, technical ingenuity and creative intelligence. POWERFUL MARKETING TACTICS FOR B2B CHEMICAL COMPANIES As the novel coronavirus pandemic pushed the world economy into a recession in 2020, the chemical industry was expected to face an astronomical 18.5% decline in revenue. Though revenues are slowly healing and trade associations estimate that companies will actually see a 12.3% increase in production in 2021, it’s clear that the industry is changing. Powerful Marketing Tactics for B2B B2B TECHNOLOGY MARKETING AGENCY B2B technology marketing agencies must create content appropriate for both to promote buy-in from all stakeholders. Targeted, clearly written, understandable and incisive content is a key part of the technology marketing mix. As a leading B2B technology marketing agency, we use our proven, research-driven approach to help clients

develop

comprehensive

EFFECTIVE STRATEGIES FOR SUCCESSFUL B2B CHANNEL MARKETING Well, there are tools and strategies to better assist marketers to analyze all those data sets and thus drive marketing initiatives. These include: Artificial intelligence. Yes, AI can process all those seemingly numberless data signals that would be impossible for humans. Moreover, AI can feed predictive analytics, which can predict future THE RISE OF ECOMMERCE IN THE B2B AUTOMOTIVE PARTS INDUSTRY The Rise of Ecommerce in the B2B Automotive Parts Industry. There are more cars on the road than ever before. And, with more cars comes the need for more parts, and more industry-specific manufacturers. The sheer growth of the automotive manufacturing sector means we can expect to see revenues skyrocket to $8,921 billion by 2030. B2B BRANDING SERVICES AGENCY When partnering with Elevation Marketing, you can expect us to dig deep into your organizational culture, the markets you serve, the views both buyers and employees have about your offerings, and more in order to uncover your true, strong and unique brand. Request a B2B Branding Proposal. Contact Elevation today. You’ll love the results. B2B EVENT & EXPERIENTIAL MARKETING AGENCY Event marketing is an exciting way to have your key audiences gather around your brand. In the past, events were used for gathering leads or closing business but with the latest advancements in data-driven marketing, your B2B event can do so much more. Whether it’s a trade show, an industry summit or even a sales incentive program, at HEALTHCARE MARKETING AGENCY B2B Healthcare Marketing Strategy is Becoming More Focused on Lead Generation with Brand Storytelling and Calls to Action that Resonate with Consumers. Companies in the healthcare industry invest approximately 10% of revenue in branding and marketing, which is slightly more than companies in other industries, according to a Duke

University study.

a good fit. 1.

THE IMPACT OF MOBILE ON SOCIAL MEDIA The Impact Of Mobile On Social Media. When I entered the marketing workforce in 2006, social media sites were barely on the scene and they were almost exclusively for personal use. Even professional sites like LinkedIn were aimed at individual use in the business sphere. Things have certainly changed in the ensuing decade, and social

networking

HOW TO USE CHANNEL MARKETING TO PROMOTE YOUR NEXT EVENT Event Marketing is one of the most impactful and wide-reaching lead generation tools.Marketing events offer a simple way to meet your target audience face-to-face, introduce new branding or display product demos — but turnout is key. Avoid a shortfall in attendees by promoting your next event with channel marketing. THE INTERNET OF THINGS COMMANDS ATTENTION IN AGRIBUSINESS The Internet of Things Commands Attention in Agribusiness. November 15, 2017. We are on the cusp of revolutionary technological change. The inherent value of the Internet of Things is in connecting devices to the cloud, which is no different whether you are on a farm, in a factory or any of a billion other places. B2B BRANDING SERVICES AGENCY When partnering with Elevation Marketing, you can expect us to dig deep into your organizational culture, the markets you serve, the views both buyers and employees have about your offerings, and more in order to uncover your true, strong and unique brand. Request a B2B Branding Proposal. Contact Elevation today. You’ll love the results. B2B EVENT & EXPERIENTIAL MARKETING AGENCY Event marketing is an exciting way to have your key audiences gather around your brand. In the past, events were used for gathering leads or closing business but with the latest advancements in data-driven marketing, your B2B event can do so much more. Whether it’s a trade show, an industry summit or even a sales incentive program, at HEALTHCARE MARKETING AGENCY B2B Healthcare Marketing Strategy is Becoming More Focused on Lead Generation with Brand Storytelling and Calls to Action that Resonate with Consumers. Companies in the healthcare industry invest approximately 10% of revenue in branding and marketing, which is slightly more than companies in other industries, according to a Duke

University study.

a good fit. 1.

networking

develop

HEALTHCARE MARKETING AGENCY B2B Healthcare Marketing Strategy is Becoming More Focused on Lead Generation with Brand Storytelling and Calls to Action that Resonate with Consumers. Companies in the healthcare industry invest approximately 10% of revenue in branding and marketing, which is slightly more than companies in other industries, according to a Duke

University study.

FOOD & BEVERAGE MARKETING AGENCY| ELEVATION B2B Food and beverage companies face much greater business pressures today than they did just five years ago. It’s a blitz of rising commodity costs, retailer price pressure, distributor consolidation, farm-to-table and other direct distribution models, and the entry of online retailers such as Amazon into the space. B2B BRAND STRATEGY SERVICES| ELEVATION MARKETING Our strategic approach to your brand helps you define what you stand for, uncover your brand personality, establish the promise you make, and determine the image your business wants to portray to the public. We bring your brand’s identity to life to solidify value and market placement. The results help you influence prospects, brand loyalty ENERGY & UTILITIES MARKETING AGENCY There is a big shift happening in the way energy and utility companies market themselves. These companies spend about 8 percent of their revenue on marketing services—no different from the average B2B company—but they are faced with new challenges. Most notably, energy and utilities companies in the oil and gas, solar, renewable, green energy and other fields are finding their old practice MARKET RESEARCH B2B CASE STUDY: GCL Multi-phased, research-intensive approach reveals how a leading lender can renew brand positioning and differentiate in its target markets. HOW MILLENNIALS ARE CHANGING B2B BUYING HABITS Millennials – people born between 1981 and 1997 – account for more than a quarter of the global workforce. This makes them the most prevalent generation of workers, surpassing baby boomers in 2014 and generation Xers in 2015. Millennials grew up using the internet. Their comfort with technology and facility with digital media have a How Millennials are Changing B2B Buying Habits EFFECTIVE STRATEGIES FOR SUCCESSFUL B2B CHANNEL MARKETING Well, there are tools and strategies to better assist marketers to analyze all those data sets and thus drive marketing initiatives. These include: Artificial intelligence. Yes, AI can process all those seemingly numberless data signals that would be impossible for humans. Moreover, AI can feed predictive analytics, which can predict future WHY THE B2B ENERGY SECTOR NEEDS INBOUND MARKETING Why the B2B Energy Sector Needs Inbound Marketing. Inbound marketing is becoming increasingly important in the B2B sector since the sales cycle tends to be longer than in the B2C world. It can make a huge difference for energy companies because it establishes relationships with new customers and strengthens connections with existing ones. B2B BRANDING SERVICES AGENCY When partnering with Elevation Marketing, you can expect us to dig deep into your organizational culture, the markets you serve, the views both buyers and employees have about your offerings, and more in order to uncover your true, strong and unique brand. Request a B2B Branding Proposal. Contact Elevation today. You’ll love the results. B2B EVENT & EXPERIENTIAL MARKETING AGENCY Event marketing is an exciting way to have your key audiences gather around your brand. In the past, events were used for gathering leads or closing business but with the latest advancements in data-driven marketing, your B2B event can do so much more. Whether it’s a trade show, an industry summit or even a sales incentive program, at HEALTHCARE MARKETING AGENCY B2B Healthcare Marketing Strategy is Becoming More Focused on Lead Generation with Brand Storytelling and Calls to Action that Resonate with Consumers. Companies in the healthcare industry invest approximately 10% of revenue in branding and marketing, which is slightly more than companies in other industries, according to a Duke

University study.

a good fit. 1.

networking

HOW TO USE CHANNEL MARKETING TO PROMOTE YOUR NEXT EVENT Event Marketing is one of the most impactful and wide-reaching lead generation tools.Marketing events offer a simple way to meet your target audience face-to-face, introduce new branding or display product demos — but turnout is key. Avoid a shortfall in attendees by promoting your next event with channel marketing. THE INTERNET OF THINGS COMMANDS ATTENTION IN AGRIBUSINESS The Internet of Things Commands Attention in Agribusiness. November 15, 2017. We are on the cusp of revolutionary technological change. The inherent value of the Internet of Things is in connecting devices to the cloud, which is no different whether you are on a farm, in a factory or any of a billion other places. B2B BRANDING SERVICES AGENCY When partnering with Elevation Marketing, you can expect us to dig deep into your organizational culture, the markets you serve, the views both buyers and employees have about your offerings, and more in order to uncover your true, strong and unique brand. Request a B2B Branding Proposal. Contact Elevation today. You’ll love the results. B2B EVENT & EXPERIENTIAL MARKETING AGENCY Event marketing is an exciting way to have your key audiences gather around your brand. In the past, events were used for gathering leads or closing business but with the latest advancements in data-driven marketing, your B2B event can do so much more. Whether it’s a trade show, an industry summit or even a sales incentive program, at HEALTHCARE MARKETING AGENCY B2B Healthcare Marketing Strategy is Becoming More Focused on Lead Generation with Brand Storytelling and Calls to Action that Resonate with Consumers. Companies in the healthcare industry invest approximately 10% of revenue in branding and marketing, which is slightly more than companies in other industries, according to a Duke

University study.

a good fit. 1.

networking

develop

University study.

FOOD & BEVERAGE MARKETING AGENCY| ELEVATION B2B Food and beverage companies face much greater business pressures today than they did just five years ago. It’s a blitz of rising commodity costs, retailer price pressure, distributor consolidation, farm-to-table and other direct distribution models, and the entry of online retailers such as Amazon into the space. B2B BRAND STRATEGY SERVICES| ELEVATION MARKETING Our strategic approach to your brand helps you define what you stand for, uncover your brand personality, establish the promise you make, and determine the image your business wants to portray to the public. We bring your brand’s identity to life to solidify value and market placement. The results help you influence prospects, brand loyalty ENERGY & UTILITIES MARKETING AGENCY There is a big shift happening in the way energy and utility companies market themselves. These companies spend about 8 percent of their revenue on marketing services—no different from the average B2B company—but they are faced with new challenges. Most notably, energy and utilities companies in the oil and gas, solar, renewable, green energy and other fields are finding their old practice MARKET RESEARCH B2B CASE STUDY: GCL Multi-phased, research-intensive approach reveals how a leading lender can renew brand positioning and differentiate in its target markets. HOW MILLENNIALS ARE CHANGING B2B BUYING HABITS Millennials – people born between 1981 and 1997 – account for more than a quarter of the global workforce. This makes them the most prevalent generation of workers, surpassing baby boomers in 2014 and generation Xers in 2015. Millennials grew up using the internet. Their comfort with technology and facility with digital media have a How Millennials are Changing B2B Buying Habits EFFECTIVE STRATEGIES FOR SUCCESSFUL B2B CHANNEL MARKETING Well, there are tools and strategies to better assist marketers to analyze all those data sets and thus drive marketing initiatives. These include: Artificial intelligence. Yes, AI can process all those seemingly numberless data signals that would be impossible for humans. Moreover, AI can feed predictive analytics, which can predict future WHY THE B2B ENERGY SECTOR NEEDS INBOUND MARKETING Why the B2B Energy Sector Needs Inbound Marketing. Inbound marketing is becoming increasingly important in the B2B sector since the sales cycle tends to be longer than in the B2C world. It can make a huge difference for energy companies because it establishes relationships with new customers and strengthens connections with existing ones. ABOUT US | ELEVATION MARKETING Elevation Marketing is a top-tier B2B agency thanks to Creative Director Darren Jones. Darren’s background involves more than 20 years in computer graphics, animation, illustration, production and concept art experience. He represents an exceptionally unique mix of artistic intuition, technical ingenuity and creative intelligence. B2B BRANDING SERVICES AGENCY When partnering with Elevation Marketing, you can expect us to dig deep into your organizational culture, the markets you serve, the views both buyers and employees have about your offerings, and more in order to uncover your true, strong and unique brand. Request a B2B Branding Proposal. Contact Elevation today. You’ll love the results. B2B TECHNOLOGY MARKETING AGENCY B2B technology marketing agencies must create content appropriate for both to promote buy-in from all stakeholders. Targeted, clearly written, understandable and incisive content is a key part of the technology marketing mix. As a leading B2B technology marketing agency, we use our proven, research-driven approach to help clients

develop

University study.

SECRET AGENCY COST FORMULA (FOR B2B MARKETING AGENCY) The model I feel is best, and the one we use is a benchmark rate model.We have two firms that annually survey more than 200 agencies across the United States, providing us data on what the top 100-120 typical marketing campaigns, and branding and strategy projects cost based on region, size of the agency and a few other data points. Our process involves budgeting a project based on the client ENERGY & UTILITIES MARKETING AGENCY There is a big shift happening in the way energy and utility companies market themselves. These companies spend about 8 percent of their revenue on marketing services—no different from the average B2B company—but they are faced with new challenges. Most notably, energy and utilities companies in the oil and gas, solar, renewable, green energy and other fields are finding their old practice TOP 8 INDUSTRIAL MANUFACTURING BLOGS HOW TO USE CHANNEL MARKETING TO PROMOTE YOUR NEXT EVENT Event Marketing is one of the most impactful and wide-reaching lead generation tools.Marketing events offer a simple way to meet your target audience face-to-face, introduce new branding or display product demos — but turnout is key. Avoid a shortfall in attendees by promoting your next event with channel marketing. THE INTERNET OF THINGS COMMANDS ATTENTION IN AGRIBUSINESS The Internet of Things Commands Attention in Agribusiness. November 15, 2017. We are on the cusp of revolutionary technological change. The inherent value of the Internet of Things is in connecting devices to the cloud, which is no different whether you are on a farm, in a factory or any of a billion other places. THE IMPACT OF MOBILE ON SOCIAL MEDIA The Impact Of Mobile On Social Media. When I entered the marketing workforce in 2006, social media sites were barely on the scene and they were almost exclusively for personal use. Even professional sites like LinkedIn were aimed at individual use in the business sphere. Things have certainly changed in the ensuing decade, and social

networking

ABOUT US | ELEVATION MARKETING Elevation Marketing is a top-tier B2B agency thanks to Creative Director Darren Jones. Darren’s background involves more than 20 years in computer graphics, animation, illustration, production and concept art experience. He represents an exceptionally unique mix of artistic intuition, technical ingenuity and creative intelligence. B2B BRANDING SERVICES AGENCY When partnering with Elevation Marketing, you can expect us to dig deep into your organizational culture, the markets you serve, the views both buyers and employees have about your offerings, and more in order to uncover your true, strong and unique brand. Request a B2B Branding Proposal. Contact Elevation today. You’ll love the results. B2B TECHNOLOGY MARKETING AGENCY B2B technology marketing agencies must create content appropriate for both to promote buy-in from all stakeholders. Targeted, clearly written, understandable and incisive content is a key part of the technology marketing mix. As a leading B2B technology marketing agency, we use our proven, research-driven approach to help clients

develop

University study.

networking

B2B MARKETING AGENCY Elevation is a national, full service, B2B marketing agency. Our clients receive data-driven, strategic solutions that drive business growth. B2B Branding, Strategy, Content, Channel, Digital & B2B BRAND STRATEGY SERVICES| ELEVATION MARKETING Our strategic approach to your brand helps you define what you stand for, uncover your brand personality, establish the promise you make, and determine the image your business wants to portray to the public. We bring your brand’s identity to life to solidify value and market placement. The results help you influence prospects, brand loyalty ELEMENTS OF A SUCCESSFUL B2B WHOLESALE MARKETING PLAN The boom in ecommerce and wholesale marketplaces has made it possible for even the smallest wholesale businesses to stand up against the big guys. This has created a cut-throat industry filled with brand new competition, which is especially apparent as the industry recovers from the novel coronavirus pandemic. In truth, you can start a wholesale Elements of a Successful B2B Wholesale HEALTHCARE MARKETING AGENCY B2B Healthcare Marketing Strategy is Becoming More Focused on Lead Generation with Brand Storytelling and Calls to Action that Resonate with Consumers. Companies in the healthcare industry invest approximately 10% of revenue in branding and marketing, which is slightly more than companies in other industries, according to a Duke

University study.

HOW FINANCIAL SERVICES COMPANIES CAN WIN ON SOCIAL MEDIA Success in the financial services industry hinges on customer trust. Customers are trusting you with their business’ financial future — and that’s a pretty big deal! This trust isn’t easily built, but it can be easily broken, and when that trust is shattered, it’s difficult to rebuild. Case-in-point: Equifax. After a data breach exposed the How Financial Services Companies Can MARKET RESEARCH B2B CASE STUDY: GCL Multi-phased, research-intensive approach reveals how a leading lender can renew brand positioning and differentiate in its target markets. B2B MARKET RESEARCH SERVICES COMPANY AGENCY In B2B marketing, knowledge comes from research that delivers valuable insight into market trends, competitors, brand perception, and customer behavior. All research, however, is not created equal. B2B companies—and this includes B2C companies with B2B customers in addition to consumers—operate with sales cycles, marketing rhythms,

customer

FOOD & BEVERAGE MARKETING AGENCY| ELEVATION B2B Food and beverage companies face much greater business pressures today than they did just five years ago. It’s a blitz of rising commodity costs, retailer price pressure, distributor consolidation, farm-to-table and other direct distribution models, and the entry of online retailers such as Amazon into the space. ENERGY & UTILITIES MARKETING AGENCY There is a big shift happening in the way energy and utility companies market themselves. These companies spend about 8 percent of their revenue on marketing services—no different from the average B2B company—but they are faced with new challenges. Most notably, energy and utilities companies in the oil and gas, solar, renewable, green energy and other fields are finding their old practice TOP 8 INDUSTRIAL MANUFACTURING BLOGS 7. CERASIS BLOG. Cerasis, a “third party logistics company with a focus on technology and managed transportation services” hosts a blog popular in the industry. Naturally, the Cerasis blog has a focus on freight management, but also touches on logistical solutions in manufacturing with technology. ABOUT US | ELEVATION MARKETING Scott is a balanced risk-taker with nearly three decades of experience starting and growing advertising and marketing agencies. His business acumen is matched with a drive to build creative teams that thrive in open, collaborative work environments. B2B TECHNOLOGY MARKETING AGENCY IT. IT marketing firms usually emphasize the expertise of their client’s technology, engineering or consultancy services. While this is certainly important, it is just as crucial to market quantifiable improvements operating costs, time to market, workforce efficiency and other metrics central to running a profitable business. HEALTHCARE MARKETING AGENCY Healthcare B2B and B2C marketing used to be completely separate. B2B marketing was focused on selling medical equipment, devices and services to hospitals, while B2C targeted the consumer of healthcare products and services. B2B BRANDING SERVICES AGENCY A strong brand drives sales by bringing the right customers to your products and keeping them loyal to you. In-depth market and company research can help you build such a brand. SECRET AGENCY COST FORMULA (FOR B2B MARKETING AGENCY) The model I feel is best, and the one we use is a benchmark rate model.We have two firms that annually survey more than 200 agencies across the United States, providing us data on what the top 100-120 typical marketing campaigns, and branding and strategy projects cost based on region, size of the agency and a few other data points. Our process involves budgeting a project based on the client ENERGY & UTILITIES MARKETING AGENCY There is a big shift happening in the way energy and utility companies market themselves. These companies spend about 8 percent of their revenue on marketing services—no different from the average B2B company—but they are faced with new challenges. Most notably, energy and utilities companies in the oil and gas, solar, renewable, green energy and other fields are finding their old practice TOP 8 INDUSTRIAL MANUFACTURING BLOGS HOW TO USE CHANNEL MARKETING TO PROMOTE YOUR NEXT EVENT Event Marketing is one of the most impactful and wide-reaching lead generation tools.Marketing events offer a simple way to meet your target audience face-to-face, introduce new branding or display product demos — but turnout is key. Avoid a shortfall in attendees by promoting your next event with channel marketing. THE IMPACT OF MOBILE ON SOCIAL MEDIA When I entered the marketing workforce in 2006, social media sites were barely on the scene and they were almost exclusively for personal

use.

THE INTERNET OF THINGS COMMANDS ATTENTION IN AGRIBUSINESS The precision agriculture market is expected to reach $3.7B by 2018, making Internet of Things a worthwhile trend to follow in Ag. ABOUT US | ELEVATION MARKETING Scott is a balanced risk-taker with nearly three decades of experience starting and growing advertising and marketing agencies. His business acumen is matched with a drive to build creative teams that thrive in open, collaborative work environments. B2B TECHNOLOGY MARKETING AGENCY IT. IT marketing firms usually emphasize the expertise of their client’s technology, engineering or consultancy services. While this is certainly important, it is just as crucial to market quantifiable improvements operating costs, time to market, workforce efficiency and other metrics central to running a profitable business. HEALTHCARE MARKETING AGENCY Healthcare B2B and B2C marketing used to be completely separate. B2B marketing was focused on selling medical equipment, devices and services to hospitals, while B2C targeted the consumer of healthcare products and services. B2B BRANDING SERVICES AGENCY A strong brand drives sales by bringing the right customers to your products and keeping them loyal to you. In-depth market and company research can help you build such a brand. SECRET AGENCY COST FORMULA (FOR B2B MARKETING AGENCY) The model I feel is best, and the one we use is a benchmark rate model.We have two firms that annually survey more than 200 agencies across the United States, providing us data on what the top 100-120 typical marketing campaigns, and branding and strategy projects cost based on region, size of the agency and a few other data points. Our process involves budgeting a project based on the client ENERGY & UTILITIES MARKETING AGENCY There is a big shift happening in the way energy and utility companies market themselves. These companies spend about 8 percent of their revenue on marketing services—no different from the average B2B company—but they are faced with new challenges. Most notably, energy and utilities companies in the oil and gas, solar, renewable, green energy and other fields are finding their old practice TOP 8 INDUSTRIAL MANUFACTURING BLOGS HOW TO USE CHANNEL MARKETING TO PROMOTE YOUR NEXT EVENT Event Marketing is one of the most impactful and wide-reaching lead generation tools.Marketing events offer a simple way to meet your target audience face-to-face, introduce new branding or display product demos — but turnout is key. Avoid a shortfall in attendees by promoting your next event with channel marketing. THE IMPACT OF MOBILE ON SOCIAL MEDIA When I entered the marketing workforce in 2006, social media sites were barely on the scene and they were almost exclusively for personal

use.

THE INTERNET OF THINGS COMMANDS ATTENTION IN AGRIBUSINESS The precision agriculture market is expected to reach $3.7B by 2018, making Internet of Things a worthwhile trend to follow in Ag. B2B MARKETING AGENCY Elevation is a national, full service, B2B marketing agency. Our clients receive data-driven, strategic solutions that drive business growth. B2B Branding, Strategy, Content, Channel, Digital & ELEMENTS OF A SUCCESSFUL B2B WHOLESALE MARKETING PLAN The boom in ecommerce and wholesale marketplaces has made it possible for even the smallest wholesale businesses to stand up against the big guys. This has created a cut-throat industry filled with brand new competition, which is especially apparent as the industry recovers from the novel coronavirus pandemic. In truth, you can start a wholesale Elements of a Successful B2B Wholesale HEALTHCARE MARKETING AGENCY Healthcare B2B and B2C marketing used to be completely separate. B2B marketing was focused on selling medical equipment, devices and services to hospitals, while B2C targeted the consumer of healthcare products and services. B2B BRAND STRATEGY SERVICES| ELEVATION MARKETING Elevation Marketing provides B2B brand strategy that turns cold prospects into buyers. ENERGY & UTILITIES MARKETING AGENCY There is a big shift happening in the way energy and utility companies market themselves. These companies spend about 8 percent of their revenue on marketing services—no different from the average B2B company—but they are faced with new challenges. Most notably, energy and utilities companies in the oil and gas, solar, renewable, green energy and other fields are finding their old practice TOP 8 INDUSTRIAL MANUFACTURING BLOGS The industrial manufacturing industry may not be the first industry you think of when you hear the phrase “interesting and sought after content.” Industrial manufacturers themselves might be the first to admit their line of work is niche and not always of wide interest to

the general public.

THE POWER OF LEAD NURTURING IN B2B SALES Lead nurturing isn’t a new phenomenon. In fact, it’s been around for some time now. Call it what you want: permission marketing, drip marketing, engagement marketing, lead nurturing it essentially refers to the practice of providing digestible nuggets of information to prospects at different stages of their research and discovery cycle. HOW MILLENNIALS ARE CHANGING B2B BUYING HABITS Millennials – people born between 1981 and 1997 – account for more than a quarter of the global workforce. This makes them the most prevalent generation of workers, surpassing baby boomers in 2014 and generation Xers in 2015. Millennials grew up using the internet. Their comfort with technology and facility with digital media have a How Millennials are Changing B2B Buying Habits WHY THE B2B ENERGY SECTOR NEEDS INBOUND MARKETING Inbound marketing is becoming increasingly important in the B2B sector since the sales cycle tends to be longer than in the B2C world. It can make a huge difference for energy companies because it establishes relationships with new customers and strengthens connections with existing ones. It provides prospects with useful information they can absorb during Why the B2B Energy Sector TOP 10 QUESTIONS TO ASK YOUR B2B MARKETING AGENCY When looking for a new marketing agency to partner with, CMOs and marketing executives must ask the right questions as they try to figure out whether the agency could handle the work and drive the results they desire.

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Elevation is a national, full service, B2B marketing agency that looks at your brand through the lens of your business. We believe in data-driven, strategic solutions that bridge the marketing and sales gap to drive business growth. With an extensive team of in-house specialists who are dedicated to providing unique insight into the challenges facing your business, we are passionate about executing campaigns that deliver real ROI for your organization. BRANDS THAT TRUST US

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CASE STUDY

SUPPORTED

171% YOY

Increase in new business opportunities

>

CASE STUDY

When this consumer giant moved into the B2B space, we consulted with Amazon to develop sales tactics, marketing strategies and creative messaging that expanded one of the world’s most successful consumer brands into the next B2B powerhouse.

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>

CASE STUDY

80+

QUALIFIED LEADS in

60 days

>

CASE STUDY

These innovative designers, engineers and fabricators of custom carbon fiber components needed a B2B firm to help them to make a splash and drive qualified sales leads. We developed a program that was so successful; it changed the very nature of their business.

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>

CASE STUDY

54% Increase

in Enterprise Leads

>

CASE STUDY

As well-known protectors of personal identity, LifeLock needed a strategic B2B firm to help them forge stronger connections with their brokers. By opening communications channels, we created a direct line to this audience to help facilitate everything from event attendance to future sales. The results speak for themselves.

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INDUSTRIES WHERE WE EXCEL At Elevation, we know your industry inside and out. Our experience across a variety of sectors gives us unique insight into what drives growth for your business, allowing us to deliver successful industry-specific strategies.

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WORK THAT WINS

Ag manufacturer revenue sees 3x increase from informative advertising

strategy _>>_

4X Increase on "BUY NOW" button clicks _>>_ Created system to protect company's reputation in emergencies _>>_ High-tech company sees impressive 360% YoY channel partner revenue

growth _>>_

Industrial manufacturer yields a 84% increase in new sales opportunities from brand refresh _>>_ Industrial manufacturer 6-week rebranding effort increases sales pipeline by 117% _>>_ Increased sales capabilities overnight by serving customers whenever

and wherever _>>_

600% increase in website visitors _>>_ VIEW MORE CASE STUDIES

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“Elevation understands our business, what motivates our customers, and how to bring our industry-leading products to the purchasing decision makers. Through our strategic direct marketing and digital marcom efforts, our MultiGuard Protect sales have more than tripled this year over last.”

Bryan Gooch

Marketing Manager, Direct Solutions “Elevation’s commitment to strategic research and the plans that stem from that research help to understand both what our target decision makers are thinking and how best to reach them during the

sales cycle.”

Ellen Steck

President, Chicago Pneumatic (North America) “With Elevation Marketing’s B2B expertise, we have reinvigorated our sales funnel with qualified leads. They’ve become a critical part of our team.”

Michael Simpson

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