EDATASOURCE

eDataSource is the premier source of email deliverability technology and performance insights with the most expansive data coverage in the

industry.

EMAIL DELIVERABILITY SERVICES: ANLYSIS & CONSULTING Reaching the inbox is now harder than ever. Over 20% of permission-based email marketing is sent directly to SPAM and junk folders. Maintaining optimal email deliverability is a very detailed and exhaustive process, deciphering everything from DKIM to RBLs to SUBJECT LINE ADVISOR Creating fresh content every day is a challenge. What's even more challenging is understanding what's working and what's not. Changing even just one word in a COMPETITIVE TRACKER: POWERFUL & COMPHRENSIVE EMAIL TRACKER Competitive Tracker: The Intelligent Email Tracker with Flexibility and Speed. Our extensive and representative consumer panel permits us to track and report on virtually every marketing email campaign sent by almost every significant email marketer, BENCHMARKING FINANCIAL SERVICES Benchmarking Financial Services. Our benchmark series continues with an analysis of Financial Services. This analysis includes eight key industry sectors: Credit Cards, Debt Elimination and Credit Reporting, Electronic Payment and Wire Services; Financial Institutions; Financial Services and Research; Insurance; Mortgages and Loans; and

Real

SPARKPOST IS ACQUIRING EDATASOURCE SparkPost is Acquiring eDataSource. I’m excited to announce that eDataSource has entered an agreement to be acquired by SparkPost, the world’s largest platform for email sending. This puts our leading analytics products at the epicenter of the email sending world like no other partnership. eDataSource will be embedded into the solution CSA IP REPUTATION LIST Our research shows that these issues coincide with Microsoft’s adoption of the Certified Senders Alliance (CSA) IP Reputation List. Initially this has mostly affected UK and Latin America Microsoft addresses, as CSA filtering was rolled out first in those regions. The Certified Senders Alliance (CSA) Central Whitelist was created in 2003

by

DECISION 2020: EMAIL FROM THE PRESIDENTIAL CONTENDERS Decision 2020: Email from the Presidential Contenders. The next Presidential election is still about fifteen months away, and many of us feel like it’s been going on since the last one ended. The overall impression is like seeing Christmas goods on display in stores before Labor Day. But here we are, with over twenty declared

candidates in

BENCHMARKING B2B EMAILS Average read rates run from a high of 37.6% for brands in the top-ranked quartile for that metric (Q1 2019), down to 1.3% in the bottom quartile (Q1 2018).Notably, as compared to other industry categories we’ve recently benchmarked, B2B read rates tend to be somewhat higher, possibly because audience engagement may be professionally compelled to some degree.

EDATASOURCE V4 API

These are the eDataSource V4 specs for the web API. Click the "Authorize" button below and enter your API key to limit the docs to the endpoints enabled for your key.

EDATASOURCE

eDataSource is the premier source of email deliverability technology and performance insights with the most expansive data coverage in the

industry.

EMAIL DELIVERABILITY SERVICES: ANLYSIS & CONSULTING Reaching the inbox is now harder than ever. Over 20% of permission-based email marketing is sent directly to SPAM and junk folders. Maintaining optimal email deliverability is a very detailed and exhaustive process, deciphering everything from DKIM to RBLs to SUBJECT LINE ADVISOR Creating fresh content every day is a challenge. What's even more challenging is understanding what's working and what's not. Changing even just one word in a COMPETITIVE TRACKER: POWERFUL & COMPHRENSIVE EMAIL TRACKER Competitive Tracker: The Intelligent Email Tracker with Flexibility and Speed. Our extensive and representative consumer panel permits us to track and report on virtually every marketing email campaign sent by almost every significant email marketer, BENCHMARKING FINANCIAL SERVICES Benchmarking Financial Services. Our benchmark series continues with an analysis of Financial Services. This analysis includes eight key industry sectors: Credit Cards, Debt Elimination and Credit Reporting, Electronic Payment and Wire Services; Financial Institutions; Financial Services and Research; Insurance; Mortgages and Loans; and

Real

SPARKPOST IS ACQUIRING EDATASOURCE SparkPost is Acquiring eDataSource. I’m excited to announce that eDataSource has entered an agreement to be acquired by SparkPost, the world’s largest platform for email sending. This puts our leading analytics products at the epicenter of the email sending world like no other partnership. eDataSource will be embedded into the solution CSA IP REPUTATION LIST Our research shows that these issues coincide with Microsoft’s adoption of the Certified Senders Alliance (CSA) IP Reputation List. Initially this has mostly affected UK and Latin America Microsoft addresses, as CSA filtering was rolled out first in those regions. The Certified Senders Alliance (CSA) Central Whitelist was created in 2003

by

DECISION 2020: EMAIL FROM THE PRESIDENTIAL CONTENDERS Decision 2020: Email from the Presidential Contenders. The next Presidential election is still about fifteen months away, and many of us feel like it’s been going on since the last one ended. The overall impression is like seeing Christmas goods on display in stores before Labor Day. But here we are, with over twenty declared

candidates in

BENCHMARKING B2B EMAILS Average read rates run from a high of 37.6% for brands in the top-ranked quartile for that metric (Q1 2019), down to 1.3% in the bottom quartile (Q1 2018).Notably, as compared to other industry categories we’ve recently benchmarked, B2B read rates tend to be somewhat higher, possibly because audience engagement may be professionally compelled to some degree.

EDATASOURCE V4 API

These are the eDataSource V4 specs for the web API. Click the "Authorize" button below and enter your API key to limit the docs to the endpoints enabled for your key. ABOUT US: EMAIL TRACKING & PERFORMANCE INSIGHTS About Us. eDataSource is the premier source of email tracking, performance insights, and deliverability technology. Ensure that every email campaign is reaching your customers' inboxes with eDataSource. Comprehensive email marketing tools powered by the most accurate deliverability data in the industry.

WWW.EDATASOURCE.COM

Our real-time alert deliverability monitoring system allows you to receive your alerts via email, SMS, email-JSON, or even third-party webhooks. We understand that some alerts you want immediately, others once a day. With Inbox Tracker Alerts you have the flexibility to set up how often your alert checks will run. INTELLIGENT EMAIL DELIVERABILITY MONITORING Founded in 2003, eDataSource was launched with the idea of providing in-depth insights into the world’s email marketing programs. Within those first few years, our Email Analyst solution was covering over 10,000 of the world’s largest brands (it has since grown to covering over 300,000) and has given marketers a glimpse into their SPARKPOST IS ACQUIRING EDATASOURCE SparkPost is Acquiring eDataSource. I’m excited to announce that eDataSource has entered an agreement to be acquired by SparkPost, the world’s largest platform for email sending. This puts our leading analytics products at the epicenter of the email sending world like no other partnership. eDataSource will be embedded into the solution DELIVERABILITY SERVICES PACKAGES eDataSource provides you with the industry's largest network of ESPs ever assembled on one platform, featuring our state-of-the-art deliverability and competitive tracking tools that are customized for your marketing efforts. COMMAND CENTER HAS ARRIVED Command Center Has Arrived. Achieving optimal inboxing just got easier with our launch of Command Center, a reimagined view of the key metrics you need to make informed decisions on managing your email deliverability performance. Command Center was designed especially to support our ESP and agency partners who monitor large IP blocks and A BREAKTHROUGH FOR INBOX TRACKING A Breakthrough for Inbox Tracking. The email industry is now within six weeks of losing access to consumer Gmail inbox data, which has been critical to marketers’ ability to track commercial email performance. The Gmail audience reflects a large share of email activity throughout the world, so maintaining visibility into Gmail

activity is

EDATASOURCE REDEFINES INBOX DELIVERY APPLICATIONS Press Release . eDataSource announced today the launch of InboxTracker2.0 – Deliverability Redefined. InboxTracker2.0 Delivers on EDS’s mission to provide best in market delivery data with actionable steps to address email marketers delivery challenges PRESIDENTIAL RACE EMAILS: POST-CAMPAIGN VIEW Presidential Race Emails: Post-Campaign View. Its outcome may please or displease, but I suspect we’re all united in relief that this bizarre and uniquely toxic Presidential race has finally ended. Looking from our last update on October 23rd, both candidates mailed heavily right up through Election Day. But neither campaign has (yet)

sent

THE STATE OF THE INBOX AND THE ADOPTION OF PANEL-BASED The State of The Inbox and The Adoption of Panel-Based Measurement By David Daniels and Nicholas Einstein, The Relevancy Group Research Sponsored by eDataSource

EDATASOURCE

eDataSource is the premier source of email deliverability technology and performance insights with the most expansive data coverage in the

industry.

ABOUT US: EMAIL TRACKING & PERFORMANCE INSIGHTS About Us. eDataSource is the premier source of email tracking, performance insights, and deliverability technology. Ensure that every email campaign is reaching your customers' inboxes with eDataSource. Comprehensive email marketing tools powered by the most accurate deliverability data in the industry. SUBJECT LINE ADVISOR Creating fresh content every day is a challenge. What's even more challenging is understanding what's working and what's not. Changing even just one word in a BENCHMARKING FINANCIAL SERVICES Benchmarking Financial Services. Our benchmark series continues with an analysis of Financial Services. This analysis includes eight key industry sectors: Credit Cards, Debt Elimination and Credit Reporting, Electronic Payment and Wire Services; Financial Institutions; Financial Services and Research; Insurance; Mortgages and Loans; and

Real

SPARKPOST IS ACQUIRING EDATASOURCE SparkPost is Acquiring eDataSource. I’m excited to announce that eDataSource has entered an agreement to be acquired by SparkPost, the world’s largest platform for email sending. This puts our leading analytics products at the epicenter of the email sending world like no other partnership. eDataSource will be embedded into the solution SUBJECT LINE PREDICT We use cookies to analyze visitors to our site and provide the most optimized experience when using our website. These cookies allow us to count the number of visitors to our website, determine the most engaged and non-engaged content, and provide relevant content to our

users.

DECISION 2020: EMAIL FROM THE PRESIDENTIAL CONTENDERS Decision 2020: Email from the Presidential Contenders. The next Presidential election is still about fifteen months away, and many of us feel like it’s been going on since the last one ended. The overall impression is like seeing Christmas goods on display in stores before Labor Day. But here we are, with over twenty declared

candidates in

EDATASOURCE V4 API

These are the eDataSource V4 specs for the web API. Click the "Authorize" button below and enter your API key to limit the docs to the endpoints enabled for your key. CSA IP REPUTATION LIST Our research shows that these issues coincide with Microsoft’s adoption of the Certified Senders Alliance (CSA) IP Reputation List. Initially this has mostly affected UK and Latin America Microsoft addresses, as CSA filtering was rolled out first in those regions. The Certified Senders Alliance (CSA) Central Whitelist was created in 2003

by

BENCHMARKING B2B EMAILS Notably, as compared to other industry categories we’ve recently benchmarked, B2B read rates tend to be somewhat higher, possibly because audience engagement may be professionally compelled to some degree. Spam rates range from 2.4% for brands in the top quartile for that metric (Q1 2019), up to more than 57.6% in the bottom quartile

(Q1 2017).

EDATASOURCE

eDataSource is the premier source of email deliverability technology and performance insights with the most expansive data coverage in the

industry.

ABOUT US: EMAIL TRACKING & PERFORMANCE INSIGHTS About Us. eDataSource is the premier source of email tracking, performance insights, and deliverability technology. Ensure that every email campaign is reaching your customers' inboxes with eDataSource. Comprehensive email marketing tools powered by the most accurate deliverability data in the industry. SUBJECT LINE ADVISOR Creating fresh content every day is a challenge. What's even more challenging is understanding what's working and what's not. Changing even just one word in a BENCHMARKING FINANCIAL SERVICES Benchmarking Financial Services. Our benchmark series continues with an analysis of Financial Services. This analysis includes eight key industry sectors: Credit Cards, Debt Elimination and Credit Reporting, Electronic Payment and Wire Services; Financial Institutions; Financial Services and Research; Insurance; Mortgages and Loans; and

Real

SPARKPOST IS ACQUIRING EDATASOURCE SparkPost is Acquiring eDataSource. I’m excited to announce that eDataSource has entered an agreement to be acquired by SparkPost, the world’s largest platform for email sending. This puts our leading analytics products at the epicenter of the email sending world like no other partnership. eDataSource will be embedded into the solution SUBJECT LINE PREDICT We use cookies to analyze visitors to our site and provide the most optimized experience when using our website. These cookies allow us to count the number of visitors to our website, determine the most engaged and non-engaged content, and provide relevant content to our

users.

DECISION 2020: EMAIL FROM THE PRESIDENTIAL CONTENDERS Decision 2020: Email from the Presidential Contenders. The next Presidential election is still about fifteen months away, and many of us feel like it’s been going on since the last one ended. The overall impression is like seeing Christmas goods on display in stores before Labor Day. But here we are, with over twenty declared

candidates in

EDATASOURCE V4 API

These are the eDataSource V4 specs for the web API. Click the "Authorize" button below and enter your API key to limit the docs to the endpoints enabled for your key. CSA IP REPUTATION LIST Our research shows that these issues coincide with Microsoft’s adoption of the Certified Senders Alliance (CSA) IP Reputation List. Initially this has mostly affected UK and Latin America Microsoft addresses, as CSA filtering was rolled out first in those regions. The Certified Senders Alliance (CSA) Central Whitelist was created in 2003

by

BENCHMARKING B2B EMAILS Notably, as compared to other industry categories we’ve recently benchmarked, B2B read rates tend to be somewhat higher, possibly because audience engagement may be professionally compelled to some degree. Spam rates range from 2.4% for brands in the top quartile for that metric (Q1 2019), up to more than 57.6% in the bottom quartile

(Q1 2017).

INTELLIGENT EMAIL DELIVERABILITY MONITORING Founded in 2003, eDataSource was launched with the idea of providing in-depth insights into the world’s email marketing programs. Within those first few years, our Email Analyst solution was covering over 10,000 of the world’s largest brands (it has since grown to covering over 300,000) and has given marketers a glimpse into their DELIVERABILITY SERVICES PACKAGES eDataSource provides you with the industry's largest network of ESPs ever assembled on one platform, featuring our state-of-the-art deliverability and competitive tracking tools that are customized for your marketing efforts. SPARKPOST IS ACQUIRING EDATASOURCE SparkPost is Acquiring eDataSource. I’m excited to announce that eDataSource has entered an agreement to be acquired by SparkPost, the world’s largest platform for email sending. This puts our leading analytics products at the epicenter of the email sending world like no other partnership. eDataSource will be embedded into the solution REPUTABLE SENDER ACCREDITATION PROGRAM You know you’re a good sender. A reputable one. One who cares about your customers and what you send to their inboxes. You pay attention to all the technical details of your program, adhere to all email best-practices, and still the emails that your customers have requested get sent to junk/spam folders with the other “bad senders” of the world. COMPETITIVE TRACKER: POWERFUL & COMPHRENSIVE EMAIL TRACKER Competitive Tracker: The Intelligent Email Tracker with Flexibility and Speed. Our extensive and representative consumer panel permits us to track and report on virtually every marketing email campaign sent by almost every significant email marketer, TAKING GLOBAL ISP COVERAGE TO THE NEXT LEVEL Terms like “breakthrough” and “game-changer” are so over-exploited that most people have become cynical about whatever these terms are describing. But we have news that really does justify such dramatic language. Until now, eDataSource has uniquely tracked marketing email activity and inbox and audience engagement performance by using a live consumer panel currently numbering three SUBJECT LINE PREDICT We use cookies to analyze visitors to our site and provide the most optimized experience when using our website. These cookies allow us to count the number of visitors to our website, determine the most engaged and non-engaged content, and provide relevant content to our

users.

A BREAKTHROUGH FOR INBOX TRACKING A Breakthrough for Inbox Tracking. The email industry is now within six weeks of losing access to consumer Gmail inbox data, which has been critical to marketers’ ability to track commercial email performance. The Gmail audience reflects a large share of email activity throughout the world, so maintaining visibility into Gmail

activity is

DMARC: WHAT IT IS, WHY IT MATTERS In 2012, a new email security and authentication standard was created called DMARC (Domain-based Message Authentication Reporting & Conformance). DMARC allows ISPs and other email receivers to positively identify legitimate email and reject fraudulent email sent by spammers. Your brand’s domain reputation is protected and your

customers

DELIVERABILITY ACRONYMS: A-Z PART 2 Here we are again, continuing our swim through the alphabet soup of deliverability acronyms, jargon, abbreviations and initialisms. This week we’re diving into E through P with 22 more definitions that will have you speaking like an Email Pro in no time. Request Demo Log In

Products

* Inbox Tracker

* Competitive Tracker

* API Services

Solutions

* Strategy & Analytics * Deliverability Services

Company

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Thought Leadership

SparkPost is Acquiring eDataSource

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Deliverability: Mission Critical

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INSIGHT

Think paying a hefty premium to certify your email automatically means it always gets delivered in the inbox? eDataSource's accreditation, precise deliverability monitoring platform, and data transparency can show you where your emails truly

end up.

INNOVATION

Don’t confuse random data samples and “smart” names for the same old technology WITH actual product advancement. eDataSource provides the most advanced and accurate deliverability data and innovative technology in the industry today.

FACT

Your deliverability provider has failed to provide the precision data and technology needed to advance your email program. You have options. We have solutions. eDataSource has the most accurate data insights and monitoring platform in the industry.

DELIVERABILITY

The competition has cut costs and reduced service levels. Junior account reps aren’t the same as

seasoned veterans.

eDataSource invests in unmatched client support and strategy from true industry experts. Our client satisfaction shows this.

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REQUEST DEMO TALK TO AN EXPERT THE INDUSTRY LEADER IN EMAIL DELIVERABILITY

20%

LOST OPPORTUNITIES?

On average, 20% of all permission-based marketing emails never make it

into the inbox.

90%

ACCURATE DATA MATTERS Our panel is comprised of 90% primary email accounts. Our competition has only 24% primary accounts.

88%

CLIENTS LOVE US

eDataSource has an 88% client retention rate. Why? We make a positive impact on their businesses.

3x MORE REVENUE

Companies using competitive intelligence applications generate 3x more revenue than those who don’t. > Inbox Tracker Cloudmark Edition is a game changer; an unparalleled > advantage for those who use it. Paul Kincaid-Smith

> Founder

> eDataSource's proactive recommendations on inbox delivery and > valuable insights contributed to helping us reach double digit > traffic and revenue growth. Andrew Soukup > eCommerce Specialist > Brand Compare is the greatest thing since sliced bread. I've used it > for several client projects and it is FANTASTIC! Thank you! Melinda

> Krueger

> Principal, Marketing Services > eDataSource provides me with a variety of data points we use on a > daily basis to manage our business. The insights and intelligence I > am able to quickly access have proven extremely valuable. Sal Tripi > VP of Digital Operations & Compliance > Inbox Tracker Cloudmark Edition is a game changer; an unparalleled > advantage for those who use it. Paul Kincaid-Smith

> Founder

> eDataSource's proactive recommendations on inbox delivery and > valuable insights contributed to helping us reach double digit > traffic and revenue growth. Andrew Soukup > eCommerce Specialist > Brand Compare is the greatest thing since sliced bread. I've used it > for several client projects and it is FANTASTIC! Thank you! Melinda

> Krueger

> Principal, Marketing Services > eDataSource provides me with a variety of data points we use on a > daily basis to manage our business. The insights and intelligence I > am able to quickly access have proven extremely valuable. Sal Tripi > VP of Digital Operations & Compliance > Inbox Tracker Cloudmark Edition is a game changer; an unparalleled > advantage for those who use it. Paul Kincaid-Smith

> Founder

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PRODUCTS

* Inbox Tracker

* Competitive Tracker

* API Services

PRODUCTS

INBOX TRACKER

The most comprehensive email deliverability suite in the industry has just been supercharged. Powered by live feedback from nearly 500 million Cloudmark-protected consumers, Inbox Tracker Cloudmark Edition gives you unprecedented access to email delivery intelligence. Go far beyond simply calculating your spam score. Find out why your emails are sent to the spam folder so you can pinpoint and correct delivery issues with near-surgical precision.

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Using real-time feedback from actual customers, you can understand when email issues are detected and formulate the best strategies to

address them.

PRODUCTS

COMPETITIVE TRACKER

The first of its kind, Competitive Tracker is the most powerful, comprehensive, accurate search tool on the market today for delivering email marketing intelligence. Using insights from real consumer inboxes, it returns information and insights quickly, without compromising depth or detail, so you can compete more effectively in the inbox. Competitive Tracker offers flexible search capabilities, alert functionality, and fully customizable charts and reports.

learn more

Are you responding to the market in real-time, using industry insights to navigate your program and outpace your competition?

PRODUCTS

API SERVICES

Build the power of eDataSource’s solutions directly into your products, reports or CRM systems. Seamlessly transfer email deliverability data, campaign information, company data, and much more with our easy-to-use REST-based API service. We believe you should be able to use the data in a way that accomplishes your mission and fits into your existing infrastructure. eDataSource will work with you to create a dedicated API setup which exports our powerful data into the

format you require.

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eDataSource API Services for Channel Partners: RESTFUL, RELIABLE,

RESPONSIVE.

READY TO TAKE YOUR EMAIL MARKETING TO THE NEXT LEVEL? TURN TO THE

SOURCE

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SOLUTIONS

Seasoned expertise to help you convert performance data into insights and effective action.

SOLUTIONS

SOLUTIONS

DELIVERABILITY SERVICES Beyond inbox performance data, and along with our Reputable Sender Accreditation Program, our Deliverability Team provides guidance in identifying and diagnosing email deliverability issues, ISP problem resolution, and recommendations for remedial action.

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SOLUTIONS

STRATEGY & ANALYTICS Magnify the competitive intelligence in our tools with strategic analyses which identify opportunities for optimizing email audiences and programming. Actionable insights can be provided through time-period and event-based reporting, as well as program-type and subject line analyses and other ad hoc reporting based on client need.

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SOLUTIONS