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CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
CASE STUDIES ARCHIVES Targeted Email Marketing: A Success Story. by distribion | Dec 15, 2015. By applying this three-step approach and audience targeting with the Prospect Finder, our email specialists were able to double open and click through rates for our client, a Dallas-based luxury appliance reseller. Download the case study to get the inside scoop! WHY CHANNEL AGNOSTIC MARKETING WORKS Every market is a buyer’s market. Prospects can (and do) filter out marketing messages. Prospects can (and do) initiate and research purchases. Both marketing experts agree that the fragmented marketing communications landscape requires marketers to adopt a multi-channel marketing strategy that engages customers through a wide variety ofmediums.
ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED Find smaller, more focused ways to reach your specific target audience and then amplify the personalized message. 2. The future is soft. According to TrackMaven, content marketing is on pace to increase by 35% this year, yet audience engagement will have decreased by 17%. WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
NATIONAL TRIVIA DAY
In honor of National Trivia Day, we would like to share our marketing automation quiz we created a few months ago. Our short 10 question marketing automation quiz will rank you from marketing zero to hero. So you have some work to do. That’s ok! DISTRIBUTED MARKETING PLATFORM The platform integrates seamlessly with other third-party sales and marketing tools. Strengthen uniform compliance through approved verbiage. When necessary, the platform dynamically pulls compliant language into many types of collateral. Build fully customizable and personalized campaigns with corporate-approved assets. DISTRIBUTED MARKETING PLATFORM Resources. As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in a variety of mediums. Check out conversational content on technology and best marketing practices, brought to you by some of thetop
CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
CASE STUDIES ARCHIVES Targeted Email Marketing: A Success Story. by distribion | Dec 15, 2015. By applying this three-step approach and audience targeting with the Prospect Finder, our email specialists were able to double open and click through rates for our client, a Dallas-based luxury appliance reseller. Download the case study to get the inside scoop! WHY CHANNEL AGNOSTIC MARKETING WORKS Every market is a buyer’s market. Prospects can (and do) filter out marketing messages. Prospects can (and do) initiate and research purchases. Both marketing experts agree that the fragmented marketing communications landscape requires marketers to adopt a multi-channel marketing strategy that engages customers through a wide variety ofmediums.
ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED Find smaller, more focused ways to reach your specific target audience and then amplify the personalized message. 2. The future is soft. According to TrackMaven, content marketing is on pace to increase by 35% this year, yet audience engagement will have decreased by 17%. WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
NATIONAL TRIVIA DAY
In honor of National Trivia Day, we would like to share our marketing automation quiz we created a few months ago. Our short 10 question marketing automation quiz will rank you from marketing zero to hero. So you have some work to do. That’s ok! INCREASING TRAFFIC TO YOUR CONTENT Producing quality content is the first and most vital key to creating traffic. 2. Invest in Guest Posting. If you only ever post content on your own channels, you artificially limit the reach of your posts and videos. Even with excellent SEO and cross-linking, you won’t capitalize on the full potential of your content this way. 4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED Find smaller, more focused ways to reach your specific target audience and then amplify the personalized message. 2. The future is soft. According to TrackMaven, content marketing is on pace to increase by 35% this year, yet audience engagement will have decreased by 17%. KILLER CONTENT MARKETING The award is set to identify key content marketing campaigns that, according to the Killer Content Awards team, “veer away from broad brand and product messaging in favor of buyer-focused messaging and interactive, inbound campaigns.”. The Reply All ebook, a three-part series released over two months, is a true case for repurposingcontent.
ARE YOU USING THE RIGHT SOCIAL MEDIA PLATFORMS? For entrepreneurs and established businesses alike, a strong presence on social media is no longer optional — it’s a must-do for anyone who wants to grow a brand and enhance revenue. Unfortunately, we’re a far cry from the social media landscape of even just five years ago — to say nothing of the Internet from HOW TO USE MULTIPLE MARKETING TECHNOLOGIES TOGETHER FOR Proper use of a CRM to drive and personalize your marketing campaigns can effectively create more user engagement and increase sales. We now know that personalized email subject lines increase open rates for consumer products and services companies by 41.8 percent. Better together, CRM integration with email marketing automation can link the customer data you have gathered in 5 THINGS MARKETERS ARE THANKFUL FOR THIS YEAR Thanksgiving is a time to reflect on the past year and give gratitude where it is due. I’ve surveyed Distribion’s team of marketing experts and found five things every marketer can be thankful for this year. If you haven’t started using this list of digital tools, maybeyou
LOGIN - WEBRT.DISTRIBION.COM Password: If you've forgotten your username or password, we can sendyou a reminder.
2017 MARKETING TRENDS TO WATCH 2. eCommerce Storefront a top priority. Storefronts will allow marketers the ability to select, customize and order branded materials quickly and easily through an integrated online shopping interface. B2B eCommerce sales are expected to reach $928 billion in 2017, an 8.5% increase from 2016. ( Forrester Research) WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
FUTURE FORWARD: 2016 LIMRA ANNUAL CONFERENCE As the 2016 centennial LIMRA Annual conference comes to a close and legendary newsman Tom Brokaw bids us farewell, I can’t help but think what the next 100 years will look like.. One thing that is certain, and a common theme expressed throughout the conference, is the monumental shift needed for brands to position themselves in thedigital world.
DISTRIBUTED MARKETING PLATFORM Our software reduces the complexity of managing your brand, delivering your content and executing your campaigns through your sales channels. DISTRIBUTED MARKETING PLATFORM As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in avariety of mediums.
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
CREATING A CONTENT MARKETING STRATEGY Today, “content” is the key to brand-building and marketing success, whether that means blogs on the web, trendy social media posts, or video production. Take a look around, and it seems like everyone is getting on board the content marketing train — so how do you punch your ticket to success? Don’t make the mistake CASE STUDIES ARCHIVES Download this client success story and discover how this lending company’s marketing automation strategy increased engagement rates and created happy homeowners along the way. ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Adjust your stance. Check. Hold the club using the correct grip. Check. Swing through the ball after impact. Check. Golf can be a challenging sport to play, but with the proper training, and lots of patience, you can be successful. WHY CHANNEL AGNOSTIC MARKETING WORKS No matter what industry you work in, your target audience is probably channel agnostic. That is, they don’t put their faith in any single channel — online, offline, mobile, social. Instead, they put their faith in human interactions that are relevant, accessible when they want information, and positive. That’s the conclusion that IanMichiels, chairman
WEBINAR: MARKETING AUTOMATION AT EVERY STAGE Join us Thursday, February 16th for our marketing automation webinar to learn how to reach your audience at every stage of their buyerjourney.
4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED What Disney eloquently illustrated in their film “ Finding Nemo ” is that sometimes it’s hard to notice you’re already riding the revolutionary tide until someone like Crush tells you. What we heard time and time again at Digital Summit Dallas is that this monumental shift toward content personalization is happening, and we can either be braver and bolder, or we will be left in the dust.NATIONAL TRIVIA DAY
Marketing has changed. As cliche as that may sound, marketing has evolved from what was once a one-way shouting match between brands competing for customer attention to a two-way discussion, interaction and relationship between a brand and its unique customers. DISTRIBUTED MARKETING PLATFORM Our software reduces the complexity of managing your brand, delivering your content and executing your campaigns through your sales channels. DISTRIBUTED MARKETING PLATFORM As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in avariety of mediums.
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
CREATING A CONTENT MARKETING STRATEGY Today, “content” is the key to brand-building and marketing success, whether that means blogs on the web, trendy social media posts, or video production. Take a look around, and it seems like everyone is getting on board the content marketing train — so how do you punch your ticket to success? Don’t make the mistake CASE STUDIES ARCHIVES Download this client success story and discover how this lending company’s marketing automation strategy increased engagement rates and created happy homeowners along the way. ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Adjust your stance. Check. Hold the club using the correct grip. Check. Swing through the ball after impact. Check. Golf can be a challenging sport to play, but with the proper training, and lots of patience, you can be successful. WHY CHANNEL AGNOSTIC MARKETING WORKS No matter what industry you work in, your target audience is probably channel agnostic. That is, they don’t put their faith in any single channel — online, offline, mobile, social. Instead, they put their faith in human interactions that are relevant, accessible when they want information, and positive. That’s the conclusion that IanMichiels, chairman
WEBINAR: MARKETING AUTOMATION AT EVERY STAGE Join us Thursday, February 16th for our marketing automation webinar to learn how to reach your audience at every stage of their buyerjourney.
4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED What Disney eloquently illustrated in their film “ Finding Nemo ” is that sometimes it’s hard to notice you’re already riding the revolutionary tide until someone like Crush tells you. What we heard time and time again at Digital Summit Dallas is that this monumental shift toward content personalization is happening, and we can either be braver and bolder, or we will be left in the dust.NATIONAL TRIVIA DAY
Marketing has changed. As cliche as that may sound, marketing has evolved from what was once a one-way shouting match between brands competing for customer attention to a two-way discussion, interaction and relationship between a brand and its unique customers. INCREASING TRAFFIC TO YOUR CONTENT The worst-kept secret in online marketing today is a simple fact: without good content, brands and their marketing efforts wither on the vine. “Content,” a vague catch-all term that seems like it’s been a buzzword since time began, refers to many different things. It might be a blog post with some helpful how-to tips, or 4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED What Disney eloquently illustrated in their film “ Finding Nemo ” is that sometimes it’s hard to notice you’re already riding the revolutionary tide until someone like Crush tells you. What we heard time and time again at Digital Summit Dallas is that this monumental shift toward content personalization is happening, and we can either be braver and bolder, or we will be left in the dust. KILLER CONTENT MARKETING We are pleased to announce that Distribion has been selected as a finalist for the 2017 Killer Content Awards for our work on our latest ebook, Reply All. The winning finalists will be presented during the 2017 B2B Marketing Exchange in late February.. The award is set to identify key content marketing campaigns that, according to the Killer Content Awards team, “veer away from broad brand WEBINAR: MARKETING AUTOMATION AT EVERY STAGE Recent Posts. Building Organic Email Marketing Lists January 7, 2021; Writing Emails and Newsletters That Customers Want to Read December 7, 2020; Ease of use and high adoption means higher conversions for Brotherhood Mutual Insurance Company November 19, 2020; Increasing Traffic to Your Content November 12, 2020; Are You Using the Right Social Media Platforms? ARE YOU USING THE RIGHT SOCIAL MEDIA PLATFORMS? For entrepreneurs and established businesses alike, a strong presence on social media is no longer optional — it’s a must-do for anyone who wants to grow a brand and enhance revenue. Unfortunately, we’re a far cry from the social media landscape of even just five years ago — to say nothing of the Internet from HOW TO USE MULTIPLE MARKETING TECHNOLOGIES TOGETHER FOR Proper use of a CRM to drive and personalize your marketing campaigns can effectively create more user engagement and increase sales. We now know that personalized email subject lines increase open rates for consumer products and services companies by 41.8 percent. Better together, CRM integration with email marketing automation can link the customer data you have gathered in 5 THINGS MARKETERS ARE THANKFUL FOR THIS YEAR Get your comfortable pants because Thanksgiving has arrived. Yes, this weekend can be chaotic for shoppers brave enough to fight the urge to hit the snooze button and decide to battle it out for Black Friday or Cyber Monday deals. As a marketer you have already prepped your holiday marketing strategy and are ready to prep your holiday fixins before the first of your guests arrive. LOGIN - WEBRT.DISTRIBION.COM If you've forgotten your username or password, we can send you a reminder. Time to display: 0.009369 »|« RT 4.0.25 Copyright 1996-2017 Best Practical Solutions, LLC 2017 MARKETING TRENDS TO WATCH As 2016 comes to a close, we would like to wish you a joyous holiday season. Here are two marketing trends we are looking forward to in2017.
FUTURE FORWARD: 2016 LIMRA ANNUAL CONFERENCE As the 2016 centennial LIMRA Annual conference comes to a close and legendary newsman Tom Brokaw bids us farewell, I can’t help but think what the next 100 years will look like.. One thing that is certain, and a common theme expressed throughout the conference, is the monumental shift needed for brands to position themselves in thedigital world.
DISTRIBUTED MARKETING PLATFORM The platform integrates seamlessly with other third-party sales and marketing tools. Strengthen uniform compliance through approved verbiage. When necessary, the platform dynamically pulls compliant language into many types of collateral. Build fully customizable and personalized campaigns with corporate-approved assets. DISTRIBUTED MARKETING PLATFORM Resources. As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in a variety of mediums. Check out conversational content on technology and best marketing practices, brought to you by some of thetop
CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
CASE STUDIES ARCHIVES Targeted Email Marketing: A Success Story. by distribion | Dec 15, 2015. By applying this three-step approach and audience targeting with the Prospect Finder, our email specialists were able to double open and click through rates for our client, a Dallas-based luxury appliance reseller. Download the case study to get the inside scoop! WHY CHANNEL AGNOSTIC MARKETING WORKS Every market is a buyer’s market. Prospects can (and do) filter out marketing messages. Prospects can (and do) initiate and research purchases. Both marketing experts agree that the fragmented marketing communications landscape requires marketers to adopt a multi-channel marketing strategy that engages customers through a wide variety ofmediums.
ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED Find smaller, more focused ways to reach your specific target audience and then amplify the personalized message. 2. The future is soft. According to TrackMaven, content marketing is on pace to increase by 35% this year, yet audience engagement will have decreased by 17%. WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
NATIONAL TRIVIA DAY
In honor of National Trivia Day, we would like to share our marketing automation quiz we created a few months ago. Our short 10 question marketing automation quiz will rank you from marketing zero to hero. So you have some work to do. That’s ok! DISTRIBUTED MARKETING PLATFORM The platform integrates seamlessly with other third-party sales and marketing tools. Strengthen uniform compliance through approved verbiage. When necessary, the platform dynamically pulls compliant language into many types of collateral. Build fully customizable and personalized campaigns with corporate-approved assets. DISTRIBUTED MARKETING PLATFORM Resources. As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in a variety of mediums. Check out conversational content on technology and best marketing practices, brought to you by some of thetop
CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
CASE STUDIES ARCHIVES Targeted Email Marketing: A Success Story. by distribion | Dec 15, 2015. By applying this three-step approach and audience targeting with the Prospect Finder, our email specialists were able to double open and click through rates for our client, a Dallas-based luxury appliance reseller. Download the case study to get the inside scoop! WHY CHANNEL AGNOSTIC MARKETING WORKS Every market is a buyer’s market. Prospects can (and do) filter out marketing messages. Prospects can (and do) initiate and research purchases. Both marketing experts agree that the fragmented marketing communications landscape requires marketers to adopt a multi-channel marketing strategy that engages customers through a wide variety ofmediums.
ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED Find smaller, more focused ways to reach your specific target audience and then amplify the personalized message. 2. The future is soft. According to TrackMaven, content marketing is on pace to increase by 35% this year, yet audience engagement will have decreased by 17%. WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
NATIONAL TRIVIA DAY
In honor of National Trivia Day, we would like to share our marketing automation quiz we created a few months ago. Our short 10 question marketing automation quiz will rank you from marketing zero to hero. So you have some work to do. That’s ok! INCREASING TRAFFIC TO YOUR CONTENT Producing quality content is the first and most vital key to creating traffic. 2. Invest in Guest Posting. If you only ever post content on your own channels, you artificially limit the reach of your posts and videos. Even with excellent SEO and cross-linking, you won’t capitalize on the full potential of your content this way. 4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED Find smaller, more focused ways to reach your specific target audience and then amplify the personalized message. 2. The future is soft. According to TrackMaven, content marketing is on pace to increase by 35% this year, yet audience engagement will have decreased by 17%. KILLER CONTENT MARKETING The award is set to identify key content marketing campaigns that, according to the Killer Content Awards team, “veer away from broad brand and product messaging in favor of buyer-focused messaging and interactive, inbound campaigns.”. The Reply All ebook, a three-part series released over two months, is a true case for repurposingcontent.
ARE YOU USING THE RIGHT SOCIAL MEDIA PLATFORMS? For entrepreneurs and established businesses alike, a strong presence on social media is no longer optional — it’s a must-do for anyone who wants to grow a brand and enhance revenue. Unfortunately, we’re a far cry from the social media landscape of even just five years ago — to say nothing of the Internet from HOW TO USE MULTIPLE MARKETING TECHNOLOGIES TOGETHER FOR Proper use of a CRM to drive and personalize your marketing campaigns can effectively create more user engagement and increase sales. We now know that personalized email subject lines increase open rates for consumer products and services companies by 41.8 percent. Better together, CRM integration with email marketing automation can link the customer data you have gathered in 5 THINGS MARKETERS ARE THANKFUL FOR THIS YEAR Thanksgiving is a time to reflect on the past year and give gratitude where it is due. I’ve surveyed Distribion’s team of marketing experts and found five things every marketer can be thankful for this year. If you haven’t started using this list of digital tools, maybeyou
LOGIN - WEBRT.DISTRIBION.COM Password: If you've forgotten your username or password, we can sendyou a reminder.
2017 MARKETING TRENDS TO WATCH 2. eCommerce Storefront a top priority. Storefronts will allow marketers the ability to select, customize and order branded materials quickly and easily through an integrated online shopping interface. B2B eCommerce sales are expected to reach $928 billion in 2017, an 8.5% increase from 2016. ( Forrester Research) WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
FUTURE FORWARD: 2016 LIMRA ANNUAL CONFERENCE As the 2016 centennial LIMRA Annual conference comes to a close and legendary newsman Tom Brokaw bids us farewell, I can’t help but think what the next 100 years will look like.. One thing that is certain, and a common theme expressed throughout the conference, is the monumental shift needed for brands to position themselves in thedigital world.
DISTRIBUTED MARKETING PLATFORM The platform integrates seamlessly with other third-party sales and marketing tools. Strengthen uniform compliance through approved verbiage. When necessary, the platform dynamically pulls compliant language into many types of collateral. Build fully customizable and personalized campaigns with corporate-approved assets. DISTRIBUTED MARKETING PLATFORM Resources. As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in a variety of mediums. Check out conversational content on technology and best marketing practices, brought to you by some of thetop
MULTI-CHANNEL MARKETING AUTOMATION Distribion is a leading provider of SaaS, cloud-based distributed marketing automation software. The DMP, Distribion's signature product, enables organizations to more efficiently manage and measure their distributed, multi-channel marketing strategies with a single integrated platform while optimizing lead and customer engagement. CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
WHY CHANNEL AGNOSTIC MARKETING WORKS Every market is a buyer’s market. Prospects can (and do) filter out marketing messages. Prospects can (and do) initiate and research purchases. Both marketing experts agree that the fragmented marketing communications landscape requires marketers to adopt a multi-channel marketing strategy that engages customers through a wide variety ofmediums.
INCREASING TRAFFIC TO YOUR CONTENT Producing quality content is the first and most vital key to creating traffic. 2. Invest in Guest Posting. If you only ever post content on your own channels, you artificially limit the reach of your posts and videos. Even with excellent SEO and cross-linking, you won’t capitalize on the full potential of your content this way. ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
MULTI-CHANNEL MARKETING AUTOMATION Consulting Services. Consulting services are the end to end service offerings that make our platform align fully with your business objectives. We assess your current state, make recommendations about where to go via multichannel, distributed marketing automation and measure how our platform is supporting clearly defined business goals. LOGIN - WEBRT.DISTRIBION.COM Password: If you've forgotten your username or password, we can sendyou a reminder.
DISTRIBUTED MARKETING PLATFORM The platform integrates seamlessly with other third-party sales and marketing tools. Strengthen uniform compliance through approved verbiage. When necessary, the platform dynamically pulls compliant language into many types of collateral. Build fully customizable and personalized campaigns with corporate-approved assets. DISTRIBUTED MARKETING PLATFORM Resources. As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in a variety of mediums. Check out conversational content on technology and best marketing practices, brought to you by some of thetop
MULTI-CHANNEL MARKETING AUTOMATION Distribion is a leading provider of SaaS, cloud-based distributed marketing automation software. The DMP, Distribion's signature product, enables organizations to more efficiently manage and measure their distributed, multi-channel marketing strategies with a single integrated platform while optimizing lead and customer engagement. CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
WHY CHANNEL AGNOSTIC MARKETING WORKS Every market is a buyer’s market. Prospects can (and do) filter out marketing messages. Prospects can (and do) initiate and research purchases. Both marketing experts agree that the fragmented marketing communications landscape requires marketers to adopt a multi-channel marketing strategy that engages customers through a wide variety ofmediums.
INCREASING TRAFFIC TO YOUR CONTENT Producing quality content is the first and most vital key to creating traffic. 2. Invest in Guest Posting. If you only ever post content on your own channels, you artificially limit the reach of your posts and videos. Even with excellent SEO and cross-linking, you won’t capitalize on the full potential of your content this way. ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
MULTI-CHANNEL MARKETING AUTOMATION Consulting Services. Consulting services are the end to end service offerings that make our platform align fully with your business objectives. We assess your current state, make recommendations about where to go via multichannel, distributed marketing automation and measure how our platform is supporting clearly defined business goals. LOGIN - WEBRT.DISTRIBION.COM Password: If you've forgotten your username or password, we can sendyou a reminder.
ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
ARE YOU USING THE RIGHT SOCIAL MEDIA PLATFORMS? For entrepreneurs and established businesses alike, a strong presence on social media is no longer optional — it’s a must-do for anyone who wants to grow a brand and enhance revenue. Unfortunately, we’re a far cry from the social media landscape of even just five years ago — to say nothing of the Internet from MARKETING STOREFRONT: OPTIMIZE CUSTOMER ENGAGEMENT THROUGH Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. 4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED Find smaller, more focused ways to reach your specific target audience and then amplify the personalized message. 2. The future is soft. According to TrackMaven, content marketing is on pace to increase by 35% this year, yet audience engagement will have decreased by 17%. WRITING EMAILS AND NEWSLETTERS THAT CUSTOMERS WANT TO READ Well-written, concise, goal-driven content is your best bet here. A long newsletter is a quick way to lose readers and never win them back again, so keep it brief. Don’t be afraid to link out to more in-depth content elsewhere, if needed. Aesthetic matters, too: short sentences and short paragraphs look better in email and are easier toread
HOW TO USE MULTIPLE MARKETING TECHNOLOGIES TOGETHER FOR Analytics, social media listening and digital customer engagement tools are just a few other technologies to add to the mix depending on your brand’s marketing needs. The marketers who will have the most success will be able to adjust, adopt and merge multiple marketing technologies as they develop to engineer the most optimal results. KILLER CONTENT MARKETING The award is set to identify key content marketing campaigns that, according to the Killer Content Awards team, “veer away from broad brand and product messaging in favor of buyer-focused messaging and interactive, inbound campaigns.”. The Reply All ebook, a three-part series released over two months, is a true case for repurposingcontent.
B2B VS B2C MARKETING AUTOMATION Marketing automation technology allows brands to efficiently generate leads using multiple mediums while simplifying and reducing marketing efforts, to ultimately increase revenue. Now, think of a B2B company as a country home with a badger problem, and a B2C company as a farm with hundreds of acres and droves of sheep. MARKETING AUTOMATION BEST PRACTICES Distribion, a leading provider of web-based marketing automation solutions for regulated industries, offers a free resource library with videos, white papers, presentations, and WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
DISTRIBUTED MARKETING PLATFORM The platform integrates seamlessly with other third-party sales and marketing tools. Strengthen uniform compliance through approved verbiage. When necessary, the platform dynamically pulls compliant language into many types of collateral. Build fully customizable and personalized campaigns with corporate-approved assets. DISTRIBUTED MARKETING PLATFORM Resources. As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in a variety of mediums. Check out conversational content on technology and best marketing practices, brought to you by some of thetop
CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
KILLER CONTENT MARKETING The award is set to identify key content marketing campaigns that, according to the Killer Content Awards team, “veer away from broad brand and product messaging in favor of buyer-focused messaging and interactive, inbound campaigns.”. The Reply All ebook, a three-part series released over two months, is a true case for repurposingcontent.
4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED Find smaller, more focused ways to reach your specific target audience and then amplify the personalized message. 2. The future is soft. According to TrackMaven, content marketing is on pace to increase by 35% this year, yet audience engagement will have decreased by 17%. WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
LOGIN - WEBRT.DISTRIBION.COM Password: If you've forgotten your username or password, we can sendyou a reminder.
NATIONAL TRIVIA DAY
In honor of National Trivia Day, we would like to share our marketing automation quiz we created a few months ago. Our short 10 question marketing automation quiz will rank you from marketing zero to hero. So you have some work to do. That’s ok! DISTRIBUTED MARKETING PLATFORM The platform integrates seamlessly with other third-party sales and marketing tools. Strengthen uniform compliance through approved verbiage. When necessary, the platform dynamically pulls compliant language into many types of collateral. Build fully customizable and personalized campaigns with corporate-approved assets. DISTRIBUTED MARKETING PLATFORM Resources. As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in a variety of mediums. Check out conversational content on technology and best marketing practices, brought to you by some of thetop
CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
KILLER CONTENT MARKETING The award is set to identify key content marketing campaigns that, according to the Killer Content Awards team, “veer away from broad brand and product messaging in favor of buyer-focused messaging and interactive, inbound campaigns.”. The Reply All ebook, a three-part series released over two months, is a true case for repurposingcontent.
4 WAYS TO REVOLUTIONIZE YOUR CONTENT WITH PERSONALIZED Find smaller, more focused ways to reach your specific target audience and then amplify the personalized message. 2. The future is soft. According to TrackMaven, content marketing is on pace to increase by 35% this year, yet audience engagement will have decreased by 17%. WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
LOGIN - WEBRT.DISTRIBION.COM Password: If you've forgotten your username or password, we can sendyou a reminder.
NATIONAL TRIVIA DAY
In honor of National Trivia Day, we would like to share our marketing automation quiz we created a few months ago. Our short 10 question marketing automation quiz will rank you from marketing zero to hero. So you have some work to do. That’s ok! INCREASING TRAFFIC TO YOUR CONTENT Producing quality content is the first and most vital key to creating traffic. 2. Invest in Guest Posting. If you only ever post content on your own channels, you artificially limit the reach of your posts and videos. Even with excellent SEO and cross-linking, you won’t capitalize on the full potential of your content this way. IMPROVE YOUR EMAIL MARKETING KPIS Email marketing can and should play a significant role in any comprehensive marketing plan. Strategic use of email can nourish relationships with new leads and past customers. It goes a long way in maintaining your brand visibility, providing valuable information to subscribers, building your organizational authority on relevant subjects, driving conversions, and even reaching new ARE YOU USING THE RIGHT SOCIAL MEDIA PLATFORMS? For entrepreneurs and established businesses alike, a strong presence on social media is no longer optional — it’s a must-do for anyone who wants to grow a brand and enhance revenue. Unfortunately, we’re a far cry from the social media landscape of even just five years ago — to say nothing of the Internet from HOW TO USE MULTIPLE MARKETING TECHNOLOGIES TOGETHER FOR Proper use of a CRM to drive and personalize your marketing campaigns can effectively create more user engagement and increase sales. We now know that personalized email subject lines increase open rates for consumer products and services companies by 41.8 percent. Better together, CRM integration with email marketing automation can link the customer data you have gathered in BLOG ARCHIVE ARCHIVES Marketing automation is an invaluable tool to marketers in the today’s world, but different marketers should use marketing automation in different ways. 12 B2B IDEAS FOR QR CODES When Toyota subsidiary Denso Wave developed quick response codes in 1994, few realized how powerful a marketing tool they could be. In the last two years QR codes have taken on a life of their own, with B2C marketing usage taking off thanks to smartphones. QR codes have proven to effectively link the offline world LOGIN - WEBRT.DISTRIBION.COM Password: If you've forgotten your username or password, we can sendyou a reminder.
WHY CHANNEL AGNOSTIC MARKETING WORKS Every market is a buyer’s market. Prospects can (and do) filter out marketing messages. Prospects can (and do) initiate and research purchases. Both marketing experts agree that the fragmented marketing communications landscape requires marketers to adopt a multi-channel marketing strategy that engages customers through a wide variety ofmediums.
WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
2017 MARKETING TRENDS TO WATCH 2. eCommerce Storefront a top priority. Storefronts will allow marketers the ability to select, customize and order branded materials quickly and easily through an integrated online shopping interface. B2B eCommerce sales are expected to reach $928 billion in 2017, an 8.5% increase from 2016. ( Forrester Research) DISTRIBUTED MARKETING PLATFORM The platform integrates seamlessly with other third-party sales and marketing tools. Strengthen uniform compliance through approved verbiage. When necessary, the platform dynamically pulls compliant language into many types of collateral. Build fully customizable and personalized campaigns with corporate-approved assets. DISTRIBUTED MARKETING PLATFORM Resources. As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in a variety of mediums. Check out conversational content on technology and best marketing practices, brought to you by some of thetop
MULTI-CHANNEL MARKETING AUTOMATION Distribion is a leading provider of SaaS, cloud-based distributed marketing automation software. The DMP, Distribion's signature product, enables organizations to more efficiently manage and measure their distributed, multi-channel marketing strategies with a single integrated platform while optimizing lead and customer engagement. CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
INCREASING TRAFFIC TO YOUR CONTENT Producing quality content is the first and most vital key to creating traffic. 2. Invest in Guest Posting. If you only ever post content on your own channels, you artificially limit the reach of your posts and videos. Even with excellent SEO and cross-linking, you won’t capitalize on the full potential of your content this way. WHITE PAPERS ARCHIVES 3 Tactical Steps to Implementing a 360° Marketing Campaign. by distribion | Sep 30, 2015. A 360° strategy is crucial to a successful marketing campaign. We’ve created a one-page guide to provide tactical steps to immediately implement a 360° marketing strategy. HOW TO USE MULTIPLE MARKETING TECHNOLOGIES TOGETHER FOR Analytics, social media listening and digital customer engagement tools are just a few other technologies to add to the mix depending on your brand’s marketing needs. The marketers who will have the most success will be able to adjust, adopt and merge multiple marketing technologies as they develop to engineer the most optimal results. KILLER CONTENT MARKETING The award is set to identify key content marketing campaigns that, according to the Killer Content Awards team, “veer away from broad brand and product messaging in favor of buyer-focused messaging and interactive, inbound campaigns.”. The Reply All ebook, a three-part series released over two months, is a true case for repurposingcontent.
LOGIN - WEBRT.DISTRIBION.COM Password: If you've forgotten your username or password, we can sendyou a reminder.
DISTRIBUTED MARKETING PLATFORM The platform integrates seamlessly with other third-party sales and marketing tools. Strengthen uniform compliance through approved verbiage. When necessary, the platform dynamically pulls compliant language into many types of collateral. Build fully customizable and personalized campaigns with corporate-approved assets. DISTRIBUTED MARKETING PLATFORM Resources. As a company, we aim to educate our customers not only on the advancements of the Distributed Marketing Platform but on marketing as a whole. Here you’ll find an abundance of educational content in a variety of mediums. Check out conversational content on technology and best marketing practices, brought to you by some of thetop
MULTI-CHANNEL MARKETING AUTOMATION Distribion is a leading provider of SaaS, cloud-based distributed marketing automation software. The DMP, Distribion's signature product, enables organizations to more efficiently manage and measure their distributed, multi-channel marketing strategies with a single integrated platform while optimizing lead and customer engagement. CREATING A CONTENT MARKETING STRATEGY November 5, 2020. Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January25
FOUR “OLD-FASHIONED” MARKETING TOOLS THAT DISTRIBUTED There’s been so much buzz lately about QR codes and social media that it’s easy to forget about some tried and true – even “old fashioned” marketing tools. But here are four that research shows should still be at or near the top of your distributed marketing checklist. Why? Because they work! Adding these four“old-fashioned”
INCREASING TRAFFIC TO YOUR CONTENT Producing quality content is the first and most vital key to creating traffic. 2. Invest in Guest Posting. If you only ever post content on your own channels, you artificially limit the reach of your posts and videos. Even with excellent SEO and cross-linking, you won’t capitalize on the full potential of your content this way. WHITE PAPERS ARCHIVES 3 Tactical Steps to Implementing a 360° Marketing Campaign. by distribion | Sep 30, 2015. A 360° strategy is crucial to a successful marketing campaign. We’ve created a one-page guide to provide tactical steps to immediately implement a 360° marketing strategy. HOW TO USE MULTIPLE MARKETING TECHNOLOGIES TOGETHER FOR Analytics, social media listening and digital customer engagement tools are just a few other technologies to add to the mix depending on your brand’s marketing needs. The marketers who will have the most success will be able to adjust, adopt and merge multiple marketing technologies as they develop to engineer the most optimal results. KILLER CONTENT MARKETING The award is set to identify key content marketing campaigns that, according to the Killer Content Awards team, “veer away from broad brand and product messaging in favor of buyer-focused messaging and interactive, inbound campaigns.”. The Reply All ebook, a three-part series released over two months, is a true case for repurposingcontent.
LOGIN - WEBRT.DISTRIBION.COM Password: If you've forgotten your username or password, we can sendyou a reminder.
INCREASING TRAFFIC TO YOUR CONTENT Producing quality content is the first and most vital key to creating traffic. 2. Invest in Guest Posting. If you only ever post content on your own channels, you artificially limit the reach of your posts and videos. Even with excellent SEO and cross-linking, you won’t capitalize on the full potential of your content this way. ATTRACTING NEW CUSTOMERS WITH TARGETED MULTI-CHANNEL Download the recent client success story to learn how we developed and deployed a custom multi-channel marketing campaign via email, direct mail and display advertising to reach a 900% return on our client’s marketing investment. Alex Navarro comes to Distribion with a background in developing and executing national brand awarenesscampaigns.
MARKETING STOREFRONT: OPTIMIZE CUSTOMER ENGAGEMENT THROUGH Improve Your Email Marketing KPIs October 26, 2020. Creating a Content Marketing Strategy October 13, 2020. Marketing Storefront: Optimize Customer Engagement Through Automation July 25, 2017. The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. ARE YOU USING THE RIGHT SOCIAL MEDIA PLATFORMS? For entrepreneurs and established businesses alike, a strong presence on social media is no longer optional — it’s a must-do for anyone who wants to grow a brand and enhance revenue. Unfortunately, we’re a far cry from the social media landscape of even just five years ago — to say nothing of the Internet from WRITING EMAILS AND NEWSLETTERS THAT CUSTOMERS WANT TO READ Well-written, concise, goal-driven content is your best bet here. A long newsletter is a quick way to lose readers and never win them back again, so keep it brief. Don’t be afraid to link out to more in-depth content elsewhere, if needed. Aesthetic matters, too: short sentences and short paragraphs look better in email and are easier toread
WHY CHANNEL AGNOSTIC MARKETING WORKS Every market is a buyer’s market. Prospects can (and do) filter out marketing messages. Prospects can (and do) initiate and research purchases. Both marketing experts agree that the fragmented marketing communications landscape requires marketers to adopt a multi-channel marketing strategy that engages customers through a wide variety ofmediums.
WEBINAR: MARKETING AUTOMATION AT EVERY STAGE The One 2017 New Year’s Marketing Resolution You Must Keep February 1, 2017. Webinar: Marketing Automation at Every Stage January 25, 2017. Killer Content Marketing January 18, 2017. Creating a 2017 Marketing Roadmap for Success January 11, 2017. National Trivia Day 2017 January 4, 2017. Attracting New Customers with TargetedMulti-Channel
5 THINGS MARKETERS ARE THANKFUL FOR THIS YEAR Thanksgiving is a time to reflect on the past year and give gratitude where it is due. I’ve surveyed Distribion’s team of marketing experts and found five things every marketer can be thankful for this year. If you haven’t started using this list of digital tools, maybeyou
2017 MARKETING TRENDS TO WATCH 2. eCommerce Storefront a top priority. Storefronts will allow marketers the ability to select, customize and order branded materials quickly and easily through an integrated online shopping interface. B2B eCommerce sales are expected to reach $928 billion in 2017, an 8.5% increase from 2016. ( Forrester Research)NATIONAL TRIVIA DAY
In honor of National Trivia Day, we would like to share our marketing automation quiz we created a few months ago. Our short 10 question marketing automation quiz will rank you from marketing zero to hero. So you have some work to do. That’s ok!* Home
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