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COURSE5 COMPETE
Course5 Compete is a scalable market and competitive intelligence platform that helps brands drive business growth and strategy through improved visibility into markets, competition and customers. Contact us today to learn more and get a free consultation!DIGITAL ANALYTICS
Consumers are interacting with brands via digital channels more than ever before. And the shift to digital will continue. Digital Analytics allows brands to personalize experiences, enhance revenue and CONTACT US | COURSE5 Media Personnel, Journalist and bloggers for US region - payal.ved@course5i.com . for India and other regions, contact megha.chaudhry@course5i.com. any questions,comments and feedback please email: info@course5i.comMARKETING ANALYTICS
Marketing Mix Optimization – to help you decide where to place your chips Course5’s Marketing Mix Optimization is based on an AI engine that delivers real-time ingestion and streaming of campaign data.CAREERS | COURSE5
Careers. Great intelligence requires knowledgeable and experienced people who are familiar with our client's industry and the challenges they face every day. It takes attention to detail, a commitment to uncovering insights that inspire action and a relentless focus on doing things right the first time. Truly, Course5's greatest strengthlies
CUSTOMER ANALYTICS
Customer Data Platform (CDP) Customer data is an asset of significant value – an asset that is often untapped by all but the most savvyenterprises.
CREATIVE OPTIMIZATION WITH AI Adomate Technology Enablers. Automated Data Extraction and Metadata Management using inbound data connectors. Self-learning knowledge base and historical data that improvise insights and recommendations. Pre-built and custom-built dashboards with personalized and actionable insights in narrative formats. 1:1 Personalized Demo.TERMS OF USE
Changed terms. Course5 has the right at any time to change or modify the terms and conditions applicable to use of the site, or any part thereof, or to impose new conditions, including, without limitation, adding fees and charges for use. Such changes, modifications, additions or deletions shall be effective immediately upon noticethereof
THE ROLE OF PATENTS IN THE ECOMMERCE INDUSTRY A patent is an intellectual property right granted to an inventor – “to exclude others from making, using, offering for sale, selling or importing the invention” – for a limited time in exchange for public disclosure of the invention when the patent is granted. COURSE5 | TRANSFORMATIVE INTELLIGENCEWHO WE SERVESOLUTIONSPRODUCTSAI LABSTHOUGHT LEADERSHIPABOUT US Course5 enables organizations to make the most effective strategic and tactical decisions related to their customers, markets, and competition. We drive digital transformation through analytics, insights, and Artificial Intelligence (AI).COURSE5 COMPETE
Course5 Compete is a scalable market and competitive intelligence platform that helps brands drive business growth and strategy through improved visibility into markets, competition and customers. Contact us today to learn more and get a free consultation!DIGITAL ANALYTICS
Consumers are interacting with brands via digital channels more than ever before. And the shift to digital will continue. Digital Analytics allows brands to personalize experiences, enhance revenue and CONTACT US | COURSE5 Media Personnel, Journalist and bloggers for US region - payal.ved@course5i.com . for India and other regions, contact megha.chaudhry@course5i.com. any questions,comments and feedback please email: info@course5i.comMARKETING ANALYTICS
Marketing Mix Optimization – to help you decide where to place your chips Course5’s Marketing Mix Optimization is based on an AI engine that delivers real-time ingestion and streaming of campaign data.CAREERS | COURSE5
Careers. Great intelligence requires knowledgeable and experienced people who are familiar with our client's industry and the challenges they face every day. It takes attention to detail, a commitment to uncovering insights that inspire action and a relentless focus on doing things right the first time. Truly, Course5's greatest strengthlies
CUSTOMER ANALYTICS
Customer Data Platform (CDP) Customer data is an asset of significant value – an asset that is often untapped by all but the most savvyenterprises.
CREATIVE OPTIMIZATION WITH AI Adomate Technology Enablers. Automated Data Extraction and Metadata Management using inbound data connectors. Self-learning knowledge base and historical data that improvise insights and recommendations. Pre-built and custom-built dashboards with personalized and actionable insights in narrative formats. 1:1 Personalized Demo.TERMS OF USE
Changed terms. Course5 has the right at any time to change or modify the terms and conditions applicable to use of the site, or any part thereof, or to impose new conditions, including, without limitation, adding fees and charges for use. Such changes, modifications, additions or deletions shall be effective immediately upon noticethereof
THE ROLE OF PATENTS IN THE ECOMMERCE INDUSTRY A patent is an intellectual property right granted to an inventor – “to exclude others from making, using, offering for sale, selling or importing the invention” – for a limited time in exchange for public disclosure of the invention when the patent is granted.DIGITAL ANALYTICS
Consumers are interacting with brands via digital channels more than ever before. And the shift to digital will continue. Digital Analytics allows brands to personalize experiences, enhance revenue andMARKETING ANALYTICS
Marketing Mix Optimization – to help you decide where to place your chips Course5’s Marketing Mix Optimization is based on an AI engine that delivers real-time ingestion and streaming of campaign data.CUSTOMER ANALYTICS
Customer Data Platform (CDP) Customer data is an asset of significant value – an asset that is often untapped by all but the most savvyenterprises.
SUPPLY CHAIN ANALYTICS With growing Supply Chain inefficiencies, expectations around end-to-end visibility through digitization are on the rise. Building a sustainable and resilient supply chain for the future, with relevant and actionable insights powered by Machine Learning and AI, is critical for today’s Supply Chain leaders. COVID 19 RESOURCE CENTER Impact of COVID-19 on the Personal Computer Industry. The client wanted to understand the impact of the COVID-19 pandemic As organizations become more data-driven, what are the metrics that will matter in the new normal for the Consumer Products The current pandemic has greatly impacted perspectives on brands, products, andchannels, and
LEADERSHIP | COURSE5 LEADERSHIP TEAM. Ashwin leads Course5 Intelligence. He has led and architected the growth of Course5 into the analytics, AI and insights powerhouse it is today. His vision is to have Course5 drive the culture of decision-making based on analytics and market intelligence in today’s increasingly flat world. SUPPLY CHAIN & LOGISTICS Supply Chain & Logistics teams at large CPG, FMCG, and Technology enterprises often lack timely and actionable insights for smarter exception handling around their loads/unloads, warehouse capacity, inventory and order accuracy, safety stock levels, inventory fill rates, and transportation costs. Course5 Discovery enables the Supplychain
HOW CAN ENTERPRISES SUCCEED WITH SELF-SERVICE ANALYTICS? A Forrester report states that even though 74% of organizations wish to be data-driven in their operations, only 29% succeed at leveraging analytics for business decisions and the actual execution ofoperations.
CLASSICAL MACHINE LEARNING Classical Machine Learning. Machine Learning (ML) is arguably the most important field of Artificial Intelligence today. It refers to the process of building algorithms that can learn from existing observations (or data sets), and leverage that learning to predict new observations, or determine the output of new input. The significanceof
IT’S EX THAT MAKES A BRAND EXEMPLARY Focus on Health ‘n’ Happiness. Course5 takes special care to ensure the physical and mental well-being of Coursers and runs an Employee Assistance Program that covers period self-assessments, counseling sessions, specialist interventions, Yoga, Laughter & Massage therapies and Physical fitness workshops for all-round wellness of Coursers. COURSE5 | TRANSFORMATIVE INTELLIGENCEWHO WE SERVESOLUTIONSPRODUCTSAI LABSTHOUGHT LEADERSHIPABOUT US Course5 enables organizations to make the most effective strategic and tactical decisions related to their customers, markets, and competition. We drive digital transformation through analytics, insights, and Artificial Intelligence (AI).COURSE5 COMPETE
Course5 Compete is a scalable market and competitive intelligence platform that helps brands drive business growth and strategy through improved visibility into markets, competition and customers. Contact us today to learn more and get a free consultation!COURSE5 DISCOVERY
Course5 Discovery. An AI-Powered Augmented Analytics Solution. Get Relevant, Actionable, and Human-Friendly insights across multiple consumption mediums and personas to create an Insights-First culture that rewards Data-Driven Decision Making.. Deliver AI atDIGITAL ANALYTICS
Consumers are interacting with brands via digital channels more than ever before. And the shift to digital will continue. Digital Analytics allows brands to personalize experiences, enhance revenue and CREATIVE OPTIMIZATION WITH AI Creative Optimization with AI All-in-one creative design and marketing optimization platform that makes the hardest part of advertising easy—improving engagement and impact Creative Optimization with AI All-in-one creative design and marketing optimization platform that makes the hardest part of advertising easy—improving engagement and impact Understand your creative Monitor your creative CONTACT US | COURSE5 North America extraSlice, 3600 136 th Pl SE, Suite 305, Bellevue, WA – 98006. Phone: 425.615.7474 Fax: 425.296.2110TERMS OF USE
General. This site (course5i.com) is owned and operated by Course5 Intelligence. Course5 has the right at any time to change or discontinue any aspect or feature of the site, including, without limitation, the content, hours of availability, and equipment needed for access or use of the site. 5 CRITICAL WAYS THE PANDEMIC IS CHANGING CONSUMER PREFERENCES Learn what are some of the critical ways the pandemic has affected consumer preferences until now and what will be a strategic differentiator for brands. THE ROLE OF PATENTS IN THE ECOMMERCE INDUSTRY A patent is an intellectual property right granted to an inventor – “to exclude others from making, using, offering for sale, selling or importing the invention” – for a limited time in exchange for public disclosure of the invention when the patent is granted. SELF-SERVICE ANALYTICS: THE NEED FOR A CULTURAL CHANGE The democratization of data is shifting businesses towards self-service analytics. Self-service analytics enables non-tech savvy users or business users within an organization to access data for faster and informed decision making. COURSE5 | TRANSFORMATIVE INTELLIGENCEWHO WE SERVESOLUTIONSPRODUCTSAI LABSTHOUGHT LEADERSHIPABOUT US Course5 enables organizations to make the most effective strategic and tactical decisions related to their customers, markets, and competition. We drive digital transformation through analytics, insights, and Artificial Intelligence (AI).COURSE5 COMPETE
Course5 Compete is a scalable market and competitive intelligence platform that helps brands drive business growth and strategy through improved visibility into markets, competition and customers. Contact us today to learn more and get a free consultation!COURSE5 DISCOVERY
Course5 Discovery. An AI-Powered Augmented Analytics Solution. Get Relevant, Actionable, and Human-Friendly insights across multiple consumption mediums and personas to create an Insights-First culture that rewards Data-Driven Decision Making.. Deliver AI atDIGITAL ANALYTICS
Consumers are interacting with brands via digital channels more than ever before. And the shift to digital will continue. Digital Analytics allows brands to personalize experiences, enhance revenue and CREATIVE OPTIMIZATION WITH AI Creative Optimization with AI All-in-one creative design and marketing optimization platform that makes the hardest part of advertising easy—improving engagement and impact Creative Optimization with AI All-in-one creative design and marketing optimization platform that makes the hardest part of advertising easy—improving engagement and impact Understand your creative Monitor your creative CONTACT US | COURSE5 North America extraSlice, 3600 136 th Pl SE, Suite 305, Bellevue, WA – 98006. Phone: 425.615.7474 Fax: 425.296.2110TERMS OF USE
General. This site (course5i.com) is owned and operated by Course5 Intelligence. Course5 has the right at any time to change or discontinue any aspect or feature of the site, including, without limitation, the content, hours of availability, and equipment needed for access or use of the site. 5 CRITICAL WAYS THE PANDEMIC IS CHANGING CONSUMER PREFERENCES Learn what are some of the critical ways the pandemic has affected consumer preferences until now and what will be a strategic differentiator for brands. THE ROLE OF PATENTS IN THE ECOMMERCE INDUSTRY A patent is an intellectual property right granted to an inventor – “to exclude others from making, using, offering for sale, selling or importing the invention” – for a limited time in exchange for public disclosure of the invention when the patent is granted. SELF-SERVICE ANALYTICS: THE NEED FOR A CULTURAL CHANGE The democratization of data is shifting businesses towards self-service analytics. Self-service analytics enables non-tech savvy users or business users within an organization to access data for faster and informed decision making.DIGITAL ANALYTICS
Consumers are interacting with brands via digital channels more than ever before. And the shift to digital will continue. Digital Analytics allows brands to personalize experiences, enhance revenue and TECHNOLOGY | COURSE5 Course5 Intelligence helps Technology firms gain massive competitive advantage through analytics and AI. We drive smarter decisions through market intelligence, competitor intelligence, product analytics, IoT analytics, channel optimization and more. ABOUT COURSE5 INTELLIGENCE Course5 Intelligence drives digital transformation through analytics, insights, and Artificial Intelligence (AI) which provides significant and long-term value to our clients.Course5 senses the combination of human and machine intelligence to chart a course beyond the fourpoints of compass
CUSTOMER ANALYTICS
Customer Data Platform (CDP) Customer data is an asset of significant value – an asset that is often untapped by all but the most savvyenterprises.
COURSE5 OPTIMIZER SUITE Course5 Optimizer Suite. AI-based cognitive platform designed to accelerate MR operations. Accelerate manual procedures, eliminate human dependency and gain efficiency and speed-to-market on your survey operations with Optimizer Suite COVID 19 RESOURCE CENTER The Way Ahead for Retail: Playbook for the New Normal. As organizations become more data-driven, what are the metrics that will matter in the new normal for the Retail industry ANALYTICS, INSIGHTS, AND AI BLOG Brought to you by Course5 Intelligence. We drive digital transformation for businesses through analytics, insights, and artificial intelligence.CAREERS | COURSE5
If you are beginning your career in analytics, market research, digital, or bringing a wealth of expertise, you will discover that we offer an exciting blend of cultures, experiences and professionalrewards.
EMOTION AI | COURSE5 INTELLIGENCE Emotion AI, also known as Affective Computing or Artificial Emotional Intelligence, is one of the emerging areas of Artificial Intelligence where machines study non-verbal cues of humans like body language, facial expressions, gestures, and tonality of voice to detect theiremotional state.
APPLICATIONS OF AI IN MARKETING AND CUSTOMER EXPERIENCE The new customer manifesto being shaped by best-of-breed companies today like Netflix and Amazon tells us what customers are beginning to expect from all companies: Know me (who I am, what I like) Respond quickly (preferably real-time) Be where I want to be (I’ll choose the channel to engage, not you) Tell me what you Continue reading → COURSE5 | TRANSFORMATIVE INTELLIGENCEWHO WE SERVESOLUTIONSPRODUCTSAI LABSTHOUGHT LEADERSHIPABOUT US Course5 enables organizations to make the most effective strategic and tactical decisions related to their customers, markets, and competition. We drive digital transformation through analytics, insights, and Artificial Intelligence (AI).COURSE5 COMPETE
Course5 Compete is a scalable market and competitive intelligence platform that helps brands drive business growth and strategy through improved visibility into markets, competition and customers. Contact us today to learn more and get a free consultation!COURSE5 DISCOVERY
Course5 Discovery. An AI-Powered Augmented Analytics Solution. Get Relevant, Actionable, and Human-Friendly insights across multiple consumption mediums and personas to create an Insights-First culture that rewards Data-Driven Decision Making. Deliver AI at scale for your organization with Course5 Discovery. Supply Chain & Logistics.e-Commerce.
CONTACT US | COURSE5 Media Personnel, Journalist and bloggers for US region - payal.ved@course5i.com . for India and other regions, contact megha.chaudhry@course5i.com. any questions,comments and feedback please email: info@course5i.comCAREERS | COURSE5
Careers. Great intelligence requires knowledgeable and experienced people who are familiar with our client's industry and the challenges they face every day. It takes attention to detail, a commitment to uncovering insights that inspire action and a relentless focus on doing things right the first time. Truly, Course5's greatest strengthlies
CREATIVE OPTIMIZATION WITH AI Adomate Technology Enablers. Automated Data Extraction and Metadata Management using inbound data connectors. Self-learning knowledge base and historical data that improvise insights and recommendations. Pre-built and custom-built dashboards with personalized and actionable insights in narrative formats. 1:1 Personalized Demo. 5 CRITICAL WAYS THE PANDEMIC IS CHANGING CONSUMER PREFERENCES 5 Critical Ways the Pandemic is Changing Consumer Preferences. Digital. Change is hard, usually. Most people will not change long-held attitudes, habits, or preferences — unless they have no choice. And that’s what happened in the past few months. The Coronavirus pandemic led to widespread social distancing and shelter-in-place normsTERMS OF USE
Changed terms. Course5 has the right at any time to change or modify the terms and conditions applicable to use of the site, or any part thereof, or to impose new conditions, including, without limitation, adding fees and charges for use. Such changes, modifications, additions or deletions shall be effective immediately upon noticethereof
SELF-SERVICE ANALYTICS: THE NEED FOR A CULTURAL CHANGE Self-service Analytics: The need for a cultural change. The democratization of data is shifting businesses towards self-service analytics. Self-service analytics enables non-tech savvy users or business users within an organization to access data for faster and informed decision making. However, the democratization of data comeswith its set of
THE ROLE OF PATENTS IN THE ECOMMERCE INDUSTRY A patent is an intellectual property right granted to an inventor – “to exclude others from making, using, offering for sale, selling or importing the invention” – for a limited time in exchange for public disclosure of the invention when the patent is granted. COURSE5 | TRANSFORMATIVE INTELLIGENCEWHO WE SERVESOLUTIONSPRODUCTSAI LABSTHOUGHT LEADERSHIPABOUT US Course5 enables organizations to make the most effective strategic and tactical decisions related to their customers, markets, and competition. We drive digital transformation through analytics, insights, and Artificial Intelligence (AI).COURSE5 COMPETE
Course5 Compete is a scalable market and competitive intelligence platform that helps brands drive business growth and strategy through improved visibility into markets, competition and customers. Contact us today to learn more and get a free consultation!COURSE5 DISCOVERY
Course5 Discovery. An AI-Powered Augmented Analytics Solution. Get Relevant, Actionable, and Human-Friendly insights across multiple consumption mediums and personas to create an Insights-First culture that rewards Data-Driven Decision Making. Deliver AI at scale for your organization with Course5 Discovery. Supply Chain & Logistics.e-Commerce.
CONTACT US | COURSE5 Media Personnel, Journalist and bloggers for US region - payal.ved@course5i.com . for India and other regions, contact megha.chaudhry@course5i.com. any questions,comments and feedback please email: info@course5i.comCAREERS | COURSE5
Careers. Great intelligence requires knowledgeable and experienced people who are familiar with our client's industry and the challenges they face every day. It takes attention to detail, a commitment to uncovering insights that inspire action and a relentless focus on doing things right the first time. Truly, Course5's greatest strengthlies
CREATIVE OPTIMIZATION WITH AI Adomate Technology Enablers. Automated Data Extraction and Metadata Management using inbound data connectors. Self-learning knowledge base and historical data that improvise insights and recommendations. Pre-built and custom-built dashboards with personalized and actionable insights in narrative formats. 1:1 Personalized Demo. 5 CRITICAL WAYS THE PANDEMIC IS CHANGING CONSUMER PREFERENCES 5 Critical Ways the Pandemic is Changing Consumer Preferences. Digital. Change is hard, usually. Most people will not change long-held attitudes, habits, or preferences — unless they have no choice. And that’s what happened in the past few months. The Coronavirus pandemic led to widespread social distancing and shelter-in-place normsTERMS OF USE
Changed terms. Course5 has the right at any time to change or modify the terms and conditions applicable to use of the site, or any part thereof, or to impose new conditions, including, without limitation, adding fees and charges for use. Such changes, modifications, additions or deletions shall be effective immediately upon noticethereof
SELF-SERVICE ANALYTICS: THE NEED FOR A CULTURAL CHANGE Self-service Analytics: The need for a cultural change. The democratization of data is shifting businesses towards self-service analytics. Self-service analytics enables non-tech savvy users or business users within an organization to access data for faster and informed decision making. However, the democratization of data comeswith its set of
THE ROLE OF PATENTS IN THE ECOMMERCE INDUSTRY A patent is an intellectual property right granted to an inventor – “to exclude others from making, using, offering for sale, selling or importing the invention” – for a limited time in exchange for public disclosure of the invention when the patent is granted. TECHNOLOGY | COURSE5 Course5 Intelligence helps Technology firms gain massive competitive advantage through analytics and AI. We drive smarter decisions through market intelligence, competitor intelligence, product analytics, IoT analytics, channel optimization and more. ABOUT COURSE5 INTELLIGENCE About Course5 Intelligence. We enable organizations to make the most effective strategic and tactical moves relating to their customers, markets, and competition at the rapid pace that the digital business world demands. Course5 Intelligence does this by driving digital transformation through analytics, insights, and ArtificialIntelligence (AI).
CUSTOMER ANALYTICS
Customer Data Platform (CDP) Customer data is an asset of significant value – an asset that is often untapped by all but the most savvyenterprises.
COURSE5 APPROACH
Course5 Approach Synthesis of a variety of data and information sources in a 360-degree approach, with the ability to – Harness and harmonize behavioral, attitudinal, and syndicated data Integrate new data: digital (web, mobile, social), telemetry, and IOT Establish linkages across channels and interaction points Solution toolkits and frameworks for specific business questions Deep industry COVID 19 RESOURCE CENTER Impact of COVID-19 on the Personal Computer Industry. The client wanted to understand the impact of the COVID-19 pandemic As organizations become more data-driven, what are the metrics that will matter in the new normal for the Consumer Products The current pandemic has greatly impacted perspectives on brands, products, andchannels, and
RESEARCH & CONSULTING FIRMS Course5 Intelligence enables research and consulting companies with technology and skill-based solutions to deliver high impact outcomes. Our advanced capabilities in digital, analytics, market research operations, and our Course5 Research.AI suite help businesses gain competitive advantage, achieve operational excellence, and create newrevenue streams.
CAREERS | COURSE5
Careers. Great intelligence requires knowledgeable and experienced people who are familiar with our client's industry and the challenges they face every day. It takes attention to detail, a commitment to uncovering insights that inspire action and a relentless focus on doing things right the first time. Truly, Course5's greatest strengthlies
COURSE5 OPTIMIZER SUITE A unified acceleration platform. Optimizer Suite is a unique platform agnostic solution designed to accelerate each stage of the MR cycle right from getting studies in the field faster to generation of end reports. Improved speed-to-market and overall efficiency. Leverage the power of RPA based automation, deep NLP and ML to automate redundant EMOTION AI | COURSE5 INTELLIGENCE Emotion AI, also known as Affective Computing or Artificial Emotional Intelligence, is one of the emerging areas of Artificial Intelligence where machines study non-verbal cues of humans like body language, facial expressions, gestures, and tonality of voice to detect their emotional state. This technology has started to find tremendous use in APPLICATIONS OF AI IN MARKETING AND CUSTOMER EXPERIENCE 1. Demand Generation (Marketing) –. AI technologies enable high-speed stitching of customer profile and activity data across the omnichannel, driving better customer insights, better profiling, and dynamic segmentation – which in turn enable more relevant marketing communications and targeting with offers and recommendations.Examples:
COURSE5 | TRANSFORMATIVE INTELLIGENCEWHO WE SERVESOLUTIONSPRODUCTSAI LABSTHOUGHT LEADERSHIPABOUT US Course5 enables organizations to make the most effective strategic and tactical decisions related to their customers, markets, and competition. We drive digital transformation through analytics, insights, and Artificial Intelligence (AI).COURSE5 COMPETE
Course5 Compete is a scalable market and competitive intelligence platform that helps brands drive business growth and strategy through improved visibility into markets, competition and customers. Contact us today to learn more and get a free consultation!COURSE5 DISCOVERY
Course5 Discovery. An AI-Powered Augmented Analytics Solution. Get Relevant, Actionable, and Human-Friendly insights across multiple consumption mediums and personas to create an Insights-First culture that rewards Data-Driven Decision Making. Deliver AI at scale for your organization with Course5 Discovery. Supply Chain & Logistics.e-Commerce.
CONTACT US | COURSE5 Media Personnel, Journalist and bloggers for US region - payal.ved@course5i.com . for India and other regions, contact megha.chaudhry@course5i.com. any questions,comments and feedback please email: info@course5i.com SEGMENTATION ANALYSIS Segmentation Analysis. A key enabler of Customer Centricity. Different customers have different needs. Course5’s Machine Learning (ML) based clustering framework delivers relevant and actionable segments for both consumer and enterprise markets. 17% increase in email response rate due to campaigns based on market segmentation. EMOTION AI | COURSE5 INTELLIGENCE Emotion AI, also known as Affective Computing or Artificial Emotional Intelligence, is one of the emerging areas of Artificial Intelligence where machines study non-verbal cues of humans like body language, facial expressions, gestures, and tonality of voice to detect their emotional state. This technology has started to find tremendous use in CREATIVE OPTIMIZATION WITH AI Adomate Technology Enablers. Automated Data Extraction and Metadata Management using inbound data connectors. Self-learning knowledge base and historical data that improvise insights and recommendations. Pre-built and custom-built dashboards with personalized and actionable insights in narrative formats. 1:1 Personalized Demo.TERMS OF USE
Changed terms. Course5 has the right at any time to change or modify the terms and conditions applicable to use of the site, or any part thereof, or to impose new conditions, including, without limitation, adding fees and charges for use. Such changes, modifications, additions or deletions shall be effective immediately upon noticethereof
SELF-SERVICE ANALYTICS: THE NEED FOR A CULTURAL CHANGE Self-service Analytics: The need for a cultural change. The democratization of data is shifting businesses towards self-service analytics. Self-service analytics enables non-tech savvy users or business users within an organization to access data for faster and informed decision making. However, the democratization of data comeswith its set of
THE ROLE OF PATENTS IN THE ECOMMERCE INDUSTRY A patent is an intellectual property right granted to an inventor – “to exclude others from making, using, offering for sale, selling or importing the invention” – for a limited time in exchange for public disclosure of the invention when the patent is granted. COURSE5 | TRANSFORMATIVE INTELLIGENCEWHO WE SERVESOLUTIONSPRODUCTSAI LABSTHOUGHT LEADERSHIPABOUT US Course5 enables organizations to make the most effective strategic and tactical decisions related to their customers, markets, and competition. We drive digital transformation through analytics, insights, and Artificial Intelligence (AI).COURSE5 COMPETE
Course5 Compete is a scalable market and competitive intelligence platform that helps brands drive business growth and strategy through improved visibility into markets, competition and customers. Contact us today to learn more and get a free consultation!COURSE5 DISCOVERY
Course5 Discovery. An AI-Powered Augmented Analytics Solution. Get Relevant, Actionable, and Human-Friendly insights across multiple consumption mediums and personas to create an Insights-First culture that rewards Data-Driven Decision Making. Deliver AI at scale for your organization with Course5 Discovery. Supply Chain & Logistics.e-Commerce.
CONTACT US | COURSE5 Media Personnel, Journalist and bloggers for US region - payal.ved@course5i.com . for India and other regions, contact megha.chaudhry@course5i.com. any questions,comments and feedback please email: info@course5i.com SEGMENTATION ANALYSIS Segmentation Analysis. A key enabler of Customer Centricity. Different customers have different needs. Course5’s Machine Learning (ML) based clustering framework delivers relevant and actionable segments for both consumer and enterprise markets. 17% increase in email response rate due to campaigns based on market segmentation. EMOTION AI | COURSE5 INTELLIGENCE Emotion AI, also known as Affective Computing or Artificial Emotional Intelligence, is one of the emerging areas of Artificial Intelligence where machines study non-verbal cues of humans like body language, facial expressions, gestures, and tonality of voice to detect their emotional state. This technology has started to find tremendous use in CREATIVE OPTIMIZATION WITH AI Adomate Technology Enablers. Automated Data Extraction and Metadata Management using inbound data connectors. Self-learning knowledge base and historical data that improvise insights and recommendations. Pre-built and custom-built dashboards with personalized and actionable insights in narrative formats. 1:1 Personalized Demo.TERMS OF USE
Changed terms. Course5 has the right at any time to change or modify the terms and conditions applicable to use of the site, or any part thereof, or to impose new conditions, including, without limitation, adding fees and charges for use. Such changes, modifications, additions or deletions shall be effective immediately upon noticethereof
SELF-SERVICE ANALYTICS: THE NEED FOR A CULTURAL CHANGE Self-service Analytics: The need for a cultural change. The democratization of data is shifting businesses towards self-service analytics. Self-service analytics enables non-tech savvy users or business users within an organization to access data for faster and informed decision making. However, the democratization of data comeswith its set of
THE ROLE OF PATENTS IN THE ECOMMERCE INDUSTRY A patent is an intellectual property right granted to an inventor – “to exclude others from making, using, offering for sale, selling or importing the invention” – for a limited time in exchange for public disclosure of the invention when the patent is granted. TECHNOLOGY | COURSE5 Course5 Intelligence helps Technology firms gain massive competitive advantage through analytics and AI. We drive smarter decisions through market intelligence, competitor intelligence, product analytics, IoT analytics, channel optimization and more.COURSE5 APPROACH
Course5 Approach Synthesis of a variety of data and information sources in a 360-degree approach, with the ability to – Harness and harmonize behavioral, attitudinal, and syndicated data Integrate new data: digital (web, mobile, social), telemetry, and IOT Establish linkages across channels and interaction points Solution toolkits and frameworks for specific business questions Deep industry COVID 19 RESOURCE CENTER Impact of COVID-19 on the Personal Computer Industry. The client wanted to understand the impact of the COVID-19 pandemic As organizations become more data-driven, what are the metrics that will matter in the new normal for the Consumer Products The current pandemic has greatly impacted perspectives on brands, products, andchannels, and
SEGMENTATION ANALYSIS Segmentation Analysis. A key enabler of Customer Centricity. Different customers have different needs. Course5’s Machine Learning (ML) based clustering framework delivers relevant and actionable segments for both consumer and enterprise markets. 17% increase in email response rate due to campaigns based on market segmentation. LEADERSHIP | COURSE5 LEADERSHIP TEAM. Ashwin leads Course5 Intelligence. He has led and architected the growth of Course5 into the analytics, AI and insights powerhouse it is today. His vision is to have Course5 drive the culture of decision-making based on analytics and market intelligence in today’s increasingly flat world.CAREERS | COURSE5
Careers. Great intelligence requires knowledgeable and experienced people who are familiar with our client's industry and the challenges they face every day. It takes attention to detail, a commitment to uncovering insights that inspire action and a relentless focus on doing things right the first time. Truly, Course5's greatest strengthlies
COURSE5 OPTIMIZER SUITE A unified acceleration platform. Optimizer Suite is a unique platform agnostic solution designed to accelerate each stage of the MR cycle right from getting studies in the field faster to generation of end reports. Improved speed-to-market and overall efficiency. Leverage the power of RPA based automation, deep NLP and ML to automate redundant EMOTION AI | COURSE5 INTELLIGENCE Emotion AI, also known as Affective Computing or Artificial Emotional Intelligence, is one of the emerging areas of Artificial Intelligence where machines study non-verbal cues of humans like body language, facial expressions, gestures, and tonality of voice to detect theiremotional state.
MARKETING MIX OPTIMIZATION Marketing Mix Optimization. An AI-based Marketing Mix Modeling program based on real-time streaming and ingestion of campaign data. Our continuous Bayesian learning models create simulated forecasts of marketing scenarios. Enable real-time marketing spend decision-making and a 2.5x increase in marketing ROI over traditional marketing mixBRAND MEASUREMENT
A 360-degree approach to brand measurement enables integration of new data sources such as social media signals with primary research. The approach connects dots within the broader market landscape, and reveals the interplay between brand health metrics and customer-generated data. Our ‘Brand Potential 360 Model’ combinesconsumer feedback
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* Big Data Engineering * Digital Engineering* Personalization
* Search Analytics
* Social Media Analytics * Marketing analytics* Brand Measurement
* Campaign Analytics * Marketing Mix Optimization * Multi Touch Attribution * Market research transformation * AI Powered Research Insights * Global Data Collection * Market & Competitive Intelligence* Meta Analysis
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Ad Optimization With AI* Course5 Compete
AI Powered Competitive Intelligence* Course5 Discovery
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testimonials
Course5 has been a core partner for us for the last 4-5 years. The relationship that started through a small POC has only grown bigger and better over the years. They have been instrumental in delivering some of the best analytics tools, solutions, and services driving stellar business value. But what stands out in the relationship is the sense of ownership and accountability that each and every Course5 employee brings to the table in solving "our company's" business problems. Sometimes I feel our internal Global Analytics team and Course5 are Siamese twins joined at the hip. Read More Sr. Manager - Strategy, Analytics, and Operations, Leading TechnologyCompany
There is no other company in this world that can do this type of amazing work in this time frame with this kind of depth. Read More Strategic Planning Manager Leading Technology Company Course5 and we have engaged in a partnership that is unique in the Market Research industry. We are working directly with Course5 to extend market research tasks offshore to India rather than through on-shore research vendors. The advantage to us is that this gives our research managers significantly more time to work on crucial insights and business decisions stemming from research rather than focusing on the routine aspects of market research. More importantly, this relationship has enabled us to produce new business insights from data that would have previously remained dormant. Course5's experienced management team and project leads bring a variety of options to us in terms of secondary research, primary research, help desk, analytics and project management support. They do this with high quality standards and at highly attractive cost efficiencies utilizing a staff experienced in market research. Course5 has become an invaluable resource to us and we see this strategic relationship growing. Read More Director of Research, Leading Technology Company Working with Course5 was a professional and personal pleasure! Together we designed and implemented a cloud infrastructure that improved reporting and analytics capabilities for over 30 propertiesglobally.
They have strong technical and business understanding of data automation, marketing attribution, pricing analytics, and advanced analytics strategy.During our work together, Course5 had to work with multiple global internal teams as well as many integrated technologies and 3rd party vendors. They professionally handled the different personalities, corporate governance, conflicts and agendas, travel, time differences, and ongoing technology surprises. The team I worked with always gave me the feeling of business integrity, that they are agnostic to technology, and made their recommendations by what was most efficient and effective in the context we operated in. I'm sure we will have the opportunity to work together again. Read More Former Director - Digital Analytics, Global Leader in Apparel, Footwear and Accessories We have worked closely with Course5 as a trusted partner for over 5years.
During that time they have proven themselves to be extremely agile and capable in meeting our requirements in terms of target audiences, geographies, and timescales, and also highly flexible in terms of providing data cuts, points of view, and in-market advice to help us meet the specific demands of our clients. Read More Executive Director – Insights & Analytics EMEA, Leading Brand Consulting and Design Firm "It takes 2 hands to clap, two to tango. The fact is that we have built a formula for success because it relies on PEOPLE.. you in Arizona, and you in India.… I have a GREAT team. I stand on your shoulders. I'm only one part of the clap. This is in many ways a recognition of how your efforts have helped shape some of the decisions our subscribers have made based on the effort that YOU put into the reports, every day, to build the voice of the community into a trusted source of customer evidence. We are gaining trust daily. We are building credibility daily. We are building value daily. And that's a championship contribution by anymeasure." Read More
Senior Manager, Top 5 Technology Company As in past years, we would like to thank our Course5 Intelligence colleagues for all their hard work and dedication. We are so lucky to have you all as partners and are truly grateful for everything you do. With crazy timelines and demands, the team always delivers the quality we expect and does it with such grace. Read More Senior Director, Client Services & Team Lead Leading Global ResearchFirm
We chose Course5 not because we wanted a vendor but instead needed a partner. Course5 foundationally understood our business and pushed us to stay ahead with the skills in different technologies expectedtoday.
This partner criteria helped us narrow down very quickly and realize Course5 was a right fit to truly drive us forward. We are going through a huge shift at our organization and Course5 has always been of great help. We traditionally have segmented our customers by products and are now moving to a customer segmentation model. Course5 has been a key partner in helping us approach this problem and rethink how we have been approaching segmentation as a whole. It has been a great experience working with Course5 and we would certainly recommendthem. Read More
Audience Management and Personalization, Global Business Intelligence at Leading Technology Firm I have closely worked with the folks from Course5 for many years now and they have always been a great partner to work with in the digital and analytics spaces. They have played key roles in automating and owning multiple critical data and process work streams that have helped us better meet internal business needs and move up the analytics maturity curve. This has helped us drive more value for the business and often helped us scale as business needs evolved. The two things that have impressed me the most have been: 1) Results orientation with client focus - Course5 does a great job of understanding their client needs and coming back with scalable, sustainable, tailored solutions that meet business needs and solve business pain points. 2) Innovation - This is another area that Course5 excels at in proactively bringing forward new solutions that have worked elsewhere and could also help your business.Overall, I would highly recommend Course5 to anyone looking to scale and build out a mature and robust digital and analytics practices. Read More Former VP - Business Intelligence, Global Business Intelligence at Leading Technology Firm Our Global ecommerce group is extremely focused on Advanced Analytics as a way of driving its business. Over the last 10+ years, we have made decisions to build world class Analytics capabilities globally, in a way that allowed us to drive competitive differentiation across our entire customer value chain. As we matured and wanted deeper expertise, we have relied on some select and key partners to help us scale and optimize our capabilities. Course5 has been a key player in this context, helping us not only scale our business meaningfully, but also providing us best-in-class use cases and working collaboratively as one extended team. Course5 differentiates itself as a highly customer focused partner. They are unafraid to roll up their sleeves and take on challenges without being overly bureaucratic and cumbersome. Their focus on delivering 'value' is something we deeply appreciate as we continue to ramp our business aggressively. Read More VP & GM - Global eCommerce and Digital Marketing, Leading TechnologyCompany
We chose Course5 as a strategic partner after 4+ years of daily interaction with the company as well as an analysis of their strategic and execution capabilities. When I moved jobs, Course5 was the first company that I called to on board as our strategic partner for analytics and business insights. By providing more than just standard reporting, Course5 has helped us achieve our business goals. They proactively worked to bring new insights to the business as well as improve processes and technology Course5 is an incredible partner. They spend the time to understand your business and organization and fill in strategic and tactical gaps. This crosses people, process, and technology. They went the extra mile by providing additional expertise and resources to ensure a proper ramp up of our business. They proactively provided models and process improvements that were not in our original scope, but were ultimately critical for the business to implement. Would I recommend Course5 to someone else? Without a doubt, YES. Read More Sr. Director, eCommerce & Digital Marketing (Head of eCommerce), Large Tobacco Company Course5 is a key partner for us as they provide us with value-added information about industry trends. They are very adaptive and understand exactly what we are looking for when it comes to competitive information, fire drills, or insights that require them to dig deeper. Thanks for being such a reliable, consistent, and responsive partner in all our market and competitive insight needs. Read More Director of Market and Competitive Intelligence, Leading US TelecomProvider
I've been impressed with the quality and speed of Course5. I've done several research projects with them and plan to continue. Their project teams are efficient and thorough, and provide a seamless process from programming and field work to data processing. They have gone out of their way to help us provide great data insights to our clients. Read More Strategy Director, Global Banking and Financial Services Firm On a scale of 1 to 10, a 10 for exceptional performance and highsatisfaction
not only have you interpreted the requests from a high level of abstraction but turned around all the request quickly and with highquality Read More
Director of Consumer Research and Insight Leading Technology Company Course5 has been a core partner for us for the last 4-5 years. The relationship that started through a small POC has only grown bigger and better over the years. They have been instrumental in delivering some of the best analytics tools, solutions, and services driving stellar business value. But what stands out in the relationship is the sense of ownership and accountability that each and every Course5 employee brings to the table in solving "our company's" business problems. Sometimes I feel our internal Global Analytics team and Course5 are Siamese twins joined at the hip. Read More Sr. Manager - Strategy, Analytics, and Operations, Leading TechnologyCompany
There is no other company in this world that can do this type of amazing work in this time frame with this kind of depth. Read More Strategic Planning Manager Leading Technology Company Course5 and we have engaged in a partnership that is unique in the Market Research industry. We are working directly with Course5 to extend market research tasks offshore to India rather than through on-shore research vendors. The advantage to us is that this gives our research managers significantly more time to work on crucial insights and business decisions stemming from research rather than focusing on the routine aspects of market research. More importantly, this relationship has enabled us to produce new business insights from data that would have previously remained dormant. Course5's experienced management team and project leads bring a variety of options to us in terms of secondary research, primary research, help desk, analytics and project management support. They do this with high quality standards and at highly attractive cost efficiencies utilizing a staff experienced in market research. Course5 has become an invaluable resource to us and we see this strategic relationship growing. Read More Director of Research, Leading Technology Company Working with Course5 was a professional and personal pleasure! Together we designed and implemented a cloud infrastructure that improved reporting and analytics capabilities for over 30 propertiesglobally.
They have strong technical and business understanding of data automation, marketing attribution, pricing analytics, and advanced analytics strategy.During our work together, Course5 had to work with multiple global internal teams as well as many integrated technologies and 3rd party vendors. They professionally handled the different personalities, corporate governance, conflicts and agendas, travel, time differences, and ongoing technology surprises. The team I worked with always gave me the feeling of business integrity, that they are agnostic to technology, and made their recommendations by what was most efficient and effective in the context we operated in. I'm sure we will have the opportunity to work together again. Read More Former Director - Digital Analytics, Global Leader in Apparel, Footwear and Accessories We have worked closely with Course5 as a trusted partner for over 5years.
During that time they have proven themselves to be extremely agile and capable in meeting our requirements in terms of target audiences, geographies, and timescales, and also highly flexible in terms of providing data cuts, points of view, and in-market advice to help us meet the specific demands of our clients. Read More Executive Director – Insights & Analytics EMEA, Leading Brand Consulting and Design Firm "It takes 2 hands to clap, two to tango. The fact is that we have built a formula for success because it relies on PEOPLE.. you in Arizona, and you in India.… I have a GREAT team. I stand on your shoulders. I'm only one part of the clap. This is in many ways a recognition of how your efforts have helped shape some of the decisions our subscribers have made based on the effort that YOU put into the reports, every day, to build the voice of the community into a trusted source of customer evidence. We are gaining trust daily. We are building credibility daily. We are building value daily. And that's a championship contribution by anymeasure." Read More
Senior Manager, Top 5 Technology Company As in past years, we would like to thank our Course5 Intelligence colleagues for all their hard work and dedication. We are so lucky to have you all as partners and are truly grateful for everything you do. With crazy timelines and demands, the team always delivers the quality we expect and does it with such grace. Read More Senior Director, Client Services & Team Lead Leading Global ResearchFirm
We chose Course5 not because we wanted a vendor but instead needed a partner. Course5 foundationally understood our business and pushed us to stay ahead with the skills in different technologies expectedtoday.
This partner criteria helped us narrow down very quickly and realize Course5 was a right fit to truly drive us forward. We are going through a huge shift at our organization and Course5 has always been of great help. We traditionally have segmented our customers by products and are now moving to a customer segmentation model. Course5 has been a key partner in helping us approach this problem and rethink how we have been approaching segmentation as a whole. It has been a great experience working with Course5 and we would certainly recommendthem. Read More
Audience Management and Personalization, Global Business Intelligence at Leading Technology Firm I have closely worked with the folks from Course5 for many years now and they have always been a great partner to work with in the digital and analytics spaces. They have played key roles in automating and owning multiple critical data and process work streams that have helped us better meet internal business needs and move up the analytics maturity curve. This has helped us drive more value for the business and often helped us scale as business needs evolved. The two things that have impressed me the most have been: 1) Results orientation with client focus - Course5 does a great job of understanding their client needs and coming back with scalable, sustainable, tailored solutions that meet business needs and solve business pain points. 2) Innovation - This is another area that Course5 excels at in proactively bringing forward new solutions that have worked elsewhere and could also help your business.Overall, I would highly recommend Course5 to anyone looking to scale and build out a mature and robust digital and analytics practices. Read More Former VP - Business Intelligence, Global Business Intelligence at Leading Technology Firm Our Global ecommerce group is extremely focused on Advanced Analytics as a way of driving its business. Over the last 10+ years, we have made decisions to build world class Analytics capabilities globally, in a way that allowed us to drive competitive differentiation across our entire customer value chain. As we matured and wanted deeper expertise, we have relied on some select and key partners to help us scale and optimize our capabilities. Course5 has been a key player in this context, helping us not only scale our business meaningfully, but also providing us best-in-class use cases and working collaboratively as one extended team. Course5 differentiates itself as a highly customer focused partner. They are unafraid to roll up their sleeves and take on challenges without being overly bureaucratic and cumbersome. Their focus on delivering 'value' is something we deeply appreciate as we continue to ramp our business aggressively. Read More VP & GM - Global eCommerce and Digital Marketing, Leading TechnologyCompany
We chose Course5 as a strategic partner after 4+ years of daily interaction with the company as well as an analysis of their strategic and execution capabilities. When I moved jobs, Course5 was the first company that I called to on board as our strategic partner for analytics and business insights. By providing more than just standard reporting, Course5 has helped us achieve our business goals. They proactively worked to bring new insights to the business as well as improve processes and technology Course5 is an incredible partner. They spend the time to understand your business and organization and fill in strategic and tactical gaps. This crosses people, process, and technology. They went the extra mile by providing additional expertise and resources to ensure a proper ramp up of our business. They proactively provided models and process improvements that were not in our original scope, but were ultimately critical for the business to implement. Would I recommend Course5 to someone else? Without a doubt, YES. Read More Sr. Director, eCommerce & Digital Marketing (Head of eCommerce), Large Tobacco Company Course5 is a key partner for us as they provide us with value-added information about industry trends. They are very adaptive and understand exactly what we are looking for when it comes to competitive information, fire drills, or insights that require them to dig deeper. Thanks for being such a reliable, consistent, and responsive partner in all our market and competitive insight needs. Read More Director of Market and Competitive Intelligence, Leading US TelecomProvider
I've been impressed with the quality and speed of Course5. I've done several research projects with them and plan to continue. Their project teams are efficient and thorough, and provide a seamless process from programming and field work to data processing. They have gone out of their way to help us provide great data insights to our clients. Read More Strategy Director, Global Banking and Financial Services Firm On a scale of 1 to 10, a 10 for exceptional performance and highsatisfaction
not only have you interpreted the requests from a high level of abstraction but turned around all the request quickly and with highquality Read More
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