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our brand tool kits
ABOUT | CELTRA
At Celtra, we make software for the most innovative brands and creative thinkers. Our team is a collection of talented individuals with unique backgrounds ranging from SaaS, creative and media agencies, ad tech, and brand marketing. A lot has happened since Celtra launched its first creative software in 2010. PUTTING A CREATIVE SPIN ON RETAIL PROMOTIONS Driving revenue is the bread and butter of retail marketing. Whether it’s a holiday offer or a classic BOGO deal, promotions are key to driving sales. However, there are only so many ways you can spin an offer before they begin to blur. It’s time to take a step back. We know the importance ofCELTRA IDENTITY
Celtra Identity. Sign in Enter your email to access your Celtraaccount.
CREATIVE ENABLEMENT COLLECTIONS It looks like you’re using an Ad Blocker. Many services block the full experience of Celtra’s website, so please consider disabling your Ad Blocker and refreshing the page. 5 SHOPPABLE ADS TO CONSIDER IN YOUR PRODUCT SUITE More people are online and working from home than ever before. This change in behavior even has shoppers spending an extra $1.2 billion during work hours. Although e-commerce is booming, it means that advertising content needs to stand out to avoid getting lost in the mix. If every shoppable ad starts to look and feel 6 MOBILE AD FORMATS AND THEIR RESPECTIVE SPIRIT ANIMALS Advertising is a jungle. Take ad formats, for example. The variety of different sizes, behaviors, creatives, tech specs, etc., can overwhelm even the savviest of marketers. Yet these distinctions can make or break a campaign, which got us thinking: What if there were a way to capture the basic nature of an ad format—its animal SCALING AUDIENCE-BASED MESSAGING FOR QUICK-SERVE Quick-serve restaurant marketing relies on running a high volume of unique campaigns on a monthly or even weekly basis. From loyalty programs to new menu items or seasonal promotions (looking at you, iced matcha latteccino!), all these campaigns need their own, unique look and feel. Throw in personalization and audience-based messaging,and the volume of
COOKIES | CELTRA
Cookies placed by Celtra on behalf of its customers will persist for no more than ninety (90) days, but may be renewed each time the device is encountered. Cookies placed by Celtra on behalf of its customers will not function in the European Economic Area. Cookies placed by Celtra’s customers in connection with the Celtra Services will be CELTRA CREATIVE AUTOMATION REPORT What are marketers saying about creative production and automation challenges? Get the commissioned study conducted by Forrester Consulting on behalf of Celtra. Forrester Consulting surveyed 224 digital advertising decision makers in the US and the UK. HOME | CELTRACREATIVE AUTOMATIONCREATIVE ENABLEMENTBLOGABOUTCANDIDATE PRIVACY POLICYSUPPORT Creative Enablement for Programmatic. Our original product, Celtra Creative Enablement is a bespoke display and video solution for publishers and media platforms to produce innovative ad products. Enhance and differentiate your media offering with creative high-impact, data-driven experiences. Learn More. Celtra let us turnour brand tool kits
ABOUT | CELTRA
At Celtra, we make software for the most innovative brands and creative thinkers. Our team is a collection of talented individuals with unique backgrounds ranging from SaaS, creative and media agencies, ad tech, and brand marketing. A lot has happened since Celtra launched its first creative software in 2010. PUTTING A CREATIVE SPIN ON RETAIL PROMOTIONS Driving revenue is the bread and butter of retail marketing. Whether it’s a holiday offer or a classic BOGO deal, promotions are key to driving sales. However, there are only so many ways you can spin an offer before they begin to blur. It’s time to take a step back. We know the importance ofCELTRA IDENTITY
Celtra Identity. Sign in Enter your email to access your Celtraaccount.
CREATIVE ENABLEMENT COLLECTIONS It looks like you’re using an Ad Blocker. Many services block the full experience of Celtra’s website, so please consider disabling your Ad Blocker and refreshing the page. 5 SHOPPABLE ADS TO CONSIDER IN YOUR PRODUCT SUITE More people are online and working from home than ever before. This change in behavior even has shoppers spending an extra $1.2 billion during work hours. Although e-commerce is booming, it means that advertising content needs to stand out to avoid getting lost in the mix. If every shoppable ad starts to look and feel 6 MOBILE AD FORMATS AND THEIR RESPECTIVE SPIRIT ANIMALS Advertising is a jungle. Take ad formats, for example. The variety of different sizes, behaviors, creatives, tech specs, etc., can overwhelm even the savviest of marketers. Yet these distinctions can make or break a campaign, which got us thinking: What if there were a way to capture the basic nature of an ad format—its animal SCALING AUDIENCE-BASED MESSAGING FOR QUICK-SERVE Quick-serve restaurant marketing relies on running a high volume of unique campaigns on a monthly or even weekly basis. From loyalty programs to new menu items or seasonal promotions (looking at you, iced matcha latteccino!), all these campaigns need their own, unique look and feel. Throw in personalization and audience-based messaging,and the volume of
COOKIES | CELTRA
Cookies placed by Celtra on behalf of its customers will persist for no more than ninety (90) days, but may be renewed each time the device is encountered. Cookies placed by Celtra on behalf of its customers will not function in the European Economic Area. Cookies placed by Celtra’s customers in connection with the Celtra Services will be CELTRA CREATIVE AUTOMATION REPORT What are marketers saying about creative production and automation challenges? Get the commissioned study conducted by Forrester Consulting on behalf of Celtra. Forrester Consulting surveyed 224 digital advertising decision makers in the US and the UK.CONTACT US | CELTRA
Contact our. sales team. From self-service software to creative automation as a service, we offer multiple solutions that help you meet your content needs. Let us know about your creative production challenges and we’ll get in touch. For technical issues and general inquiries, please visit our Help Center. For security issues, pleasecontact
PUTTING A CREATIVE SPIN ON RETAIL PROMOTIONS Driving revenue is the bread and butter of retail marketing. Whether it’s a holiday offer or a classic BOGO deal, promotions are key to driving sales. However, there are only so many ways you can spin an offer before they begin to blur. It’s time to take a step back. We know the importance ofBLOG | CELTRA
Read our blog to get inspired with creative insights, best practices, and campaign highlights from the world’s best brands. INTRODUCING THE CELTRA REBRAND Introducing the Celtra Rebrand. We’ve come a long way since the early days of Celtra. Back in 2010, we knew mobile would be big, so we took on the challenge of making mobile advertising creative. We introduced a browser-based design and production NEVER MISS A MARKET OPPORTUNITY: HOW TO PLAN FOR AGILITY The 24/7, always-connected digital landscape means marketers and in-house creative teams need to move faster than ever before. Why? The cultural impact of COVID-19 has proven that situations can change in the blink of an eye. We saw the rapid, mass development of products like face masks, hand sanitizer, and face shields. We saw our INTRODUCING THE ONLY TRULY CREATIVE SOCIAL DISPLAY PRODUCT As a publisher or media owner, you know that brands invest millions in producing beautiful, high-quality creative for social media channels. It takes a lot of time, craft, and effort to create thumb-stopping assets that unfortunately have a rather short lifespan on social media. Once the campaign is over or when the audience has seenCELTRA STATUS BOARD
Celtra experienced an ad serving issue in the EU and APAC regions on Friday, May 21, 2021 between 09:00 - 10:45 UTC. During this time, some creatives served in these regions were outdated. This was due to a lag in data replication between the US and other regions. This also impacted rendering of the creative preview in EU/APAC. CELTRA CONSUMER CHRONICLE FINDS COHESIVE BRANDING TO DRIVE More than half of consumers have been deterred from purchasing a product they might have considered otherwise because of a poorly designed ad. Celtra, a creative software company that enables speed, automation, and control in creative production, today announced new research revealing consumer opinions about cohesive branding being a leading factor to an improved customerCOOKIES | CELTRA
Cookies placed by Celtra on behalf of its customers will persist for no more than ninety (90) days, but may be renewed each time the device is encountered. Cookies placed by Celtra on behalf of its customers will not function in the European Economic Area. Cookies placed by Celtra’s customers in connection with the Celtra Services will be ENABLING CREATIVE TESTING FOR MARKETERS TO FREE DESIGNERS Designers have grit. Their passion and perseverance push them to break through their creative boundaries, but there’s one thing they don’t have: Time. The majority of marketers (86%) say that their creative team needs more time to devote to the creative process. When designers don’t have the bandwidth to fully work through creativeideation, the
HOME | CELTRACREATIVE AUTOMATIONCREATIVE ENABLEMENTBLOGABOUTCANDIDATE PRIVACY POLICYSUPPORT Creative Enablement for Programmatic. Our original product, Celtra Creative Enablement is a bespoke display and video solution for publishers and media platforms to produce innovative ad products. Enhance and differentiate your media offering with creative high-impact, data-driven experiences. Learn More. Celtra let us turnour brand tool kits
ABOUT | CELTRA
At Celtra, we make software for the most innovative brands and creative thinkers. Our team is a collection of talented individuals with unique backgrounds ranging from SaaS, creative and media agencies, ad tech, and brand marketing. A lot has happened since Celtra launched its first creative software in 2010.CONTACT US | CELTRA
Contact our. sales team. From self-service software to creative automation as a service, we offer multiple solutions that help you meet your content needs. Let us know about your creative production challenges and we’ll get in touch. For technical issues and general inquiries, please visit our Help Center. For security issues, pleasecontact
5 SHOPPABLE ADS TO CONSIDER IN YOUR PRODUCT SUITE More people are online and working from home than ever before. This change in behavior even has shoppers spending an extra $1.2 billion during work hours. Although e-commerce is booming, it means that advertising content needs to stand out to avoid getting lost in the mix. If every shoppable ad starts to look and feelWWW.CELTRA.COM
301 Moved Permanently. nginxCREATIVE ENABLEMENT
Experience Celtra’s award-winning customer success with real people and fast response times. With Creative Enablement, you get the tools you need to meet the demand for innovative, high-quality advertising solutions that make every impression valuable. As demand increased from Fortune 500 advertisers who were looking to get in front of VICE SCALING AUDIENCE-BASED MESSAGING FOR QUICK-SERVE Quick-serve restaurant marketing relies on running a high volume of unique campaigns on a monthly or even weekly basis. From loyalty programs to new menu items or seasonal promotions (looking at you, iced matcha latteccino!), all these campaigns need their own, unique look and feel. Throw in personalization and audience-based messaging,and the volume of
6 MOBILE AD FORMATS AND THEIR RESPECTIVE SPIRIT ANIMALS Advertising is a jungle. Take ad formats, for example. The variety of different sizes, behaviors, creatives, tech specs, etc., can overwhelm even the savviest of marketers. Yet these distinctions can make or break a campaign, which got us thinking: What if there were a way to capture the basic nature of an ad format—its animal CELTRA CREATIVE AUTOMATION REPORT What are marketers saying about creative production and automation challenges? Get the commissioned study conducted by Forrester Consulting on behalf of Celtra. Forrester Consulting surveyed 224 digital advertising decision makers in the US and the UK. CA.CELTRA.COMTRANSLATE THIS PAGE 0‚ Ó0‚ » 0 *†H†÷ 0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0 120621143723Z 220619143723Z0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0‚ "0 *†H†÷ ‚ 0‚ ‚ ïS Ó;¨‘Ké8 ×Ãu ¨›³rC¢ë~TÓ ¶Æ]Ç HOME | CELTRACREATIVE AUTOMATIONCREATIVE ENABLEMENTBLOGABOUTCANDIDATE PRIVACY POLICYSUPPORT Creative Enablement for Programmatic. Our original product, Celtra Creative Enablement is a bespoke display and video solution for publishers and media platforms to produce innovative ad products. Enhance and differentiate your media offering with creative high-impact, data-driven experiences. Learn More. Celtra let us turnour brand tool kits
ABOUT | CELTRA
At Celtra, we make software for the most innovative brands and creative thinkers. Our team is a collection of talented individuals with unique backgrounds ranging from SaaS, creative and media agencies, ad tech, and brand marketing. A lot has happened since Celtra launched its first creative software in 2010.CONTACT US | CELTRA
Contact our. sales team. From self-service software to creative automation as a service, we offer multiple solutions that help you meet your content needs. Let us know about your creative production challenges and we’ll get in touch. For technical issues and general inquiries, please visit our Help Center. For security issues, pleasecontact
5 SHOPPABLE ADS TO CONSIDER IN YOUR PRODUCT SUITE More people are online and working from home than ever before. This change in behavior even has shoppers spending an extra $1.2 billion during work hours. Although e-commerce is booming, it means that advertising content needs to stand out to avoid getting lost in the mix. If every shoppable ad starts to look and feel CREATIVE ENABLEMENT COLLECTIONS It looks like you’re using an Ad Blocker. Many services block the full experience of Celtra’s website, so please consider disabling your Ad Blocker and refreshing the page.WWW.CELTRA.COM
301 Moved Permanently. nginx 6 MOBILE AD FORMATS AND THEIR RESPECTIVE SPIRIT ANIMALS Advertising is a jungle. Take ad formats, for example. The variety of different sizes, behaviors, creatives, tech specs, etc., can overwhelm even the savviest of marketers. Yet these distinctions can make or break a campaign, which got us thinking: What if there were a way to capture the basic nature of an ad format—its animal SCALING AUDIENCE-BASED MESSAGING FOR QUICK-SERVE Quick-serve restaurant marketing relies on running a high volume of unique campaigns on a monthly or even weekly basis. From loyalty programs to new menu items or seasonal promotions (looking at you, iced matcha latteccino!), all these campaigns need their own, unique look and feel. Throw in personalization and audience-based messaging,and the volume of
CELTRA CREATIVE AUTOMATION REPORT What are marketers saying about creative production and automation challenges? Get the commissioned study conducted by Forrester Consulting on behalf of Celtra. Forrester Consulting surveyed 224 digital advertising decision makers in the US and the UK. CA.CELTRA.COMTRANSLATE THIS PAGE 0‚ Ó0‚ » 0 *†H†÷ 0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0 120621143723Z 220619143723Z0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0‚ "0 *†H†÷ ‚ 0‚ ‚ ïS Ó;¨‘Ké8 ×Ãu ¨›³rC¢ë~TÓ ¶Æ]ÇBLOG | CELTRA
Read our blog to get inspired with creative insights, best practices, and campaign highlights from the world’s best brands. HOW THE PANDEMIC ACCELERATED THE CONTENT GAP How the Pandemic Accelerated the Content Gap. February 12, 2021 By Celtra. Illustration: Yann Bastard. It’s been quite the year. From sourdough starters to at-home haircuts, the pandemic has had a major impact on our routines. What we originally thought was a two-week break from our desks quickly turned into the at-home normal that weknow today.
CREATIVE AUTOMATION
Just Got Easier. Finally, automation is here for creative production, allowing design and marketing teams to multiply creative volume and variety, go to market faster, and out-market the competition. See what you can do. Let our software do the work computers were born to do, so you and your team can focus on the next breakthrough idea.WWW.CELTRA.COM
301 Moved Permanently. nginx INTRODUCING THE ONLY TRULY CREATIVE SOCIAL DISPLAY PRODUCT As a publisher or media owner, you know that brands invest millions in producing beautiful, high-quality creative for social media channels. It takes a lot of time, craft, and effort to create thumb-stopping assets that unfortunately have a rather short lifespan on social media. Once the campaign is over or when the audience has seenCELTRA STATUS BOARD
Celtra experienced an ad serving issue in the EU and APAC regions on Friday, May 21, 2021 between 09:00 - 10:45 UTC. During this time, some creatives served in these regions were outdated. This was due to a lag in data replication between the US and other regions. This also impacted rendering of the creative preview in EU/APAC. NEVER MISS A MARKET OPPORTUNITY: HOW TO PLAN FOR AGILITY The 24/7, always-connected digital landscape means marketers and in-house creative teams need to move faster than ever before. Why? The cultural impact of COVID-19 has proven that situations can change in the blink of an eye. We saw the rapid, mass development of products like face masks, hand sanitizer, and face shields. We saw ourCOOKIES | CELTRA
Cookies placed by Celtra on behalf of its customers will persist for no more than ninety (90) days, but may be renewed each time the device is encountered. Cookies placed by Celtra on behalf of its customers will not function in the European Economic Area. Cookies placed by Celtra’s customers in connection with the Celtra Services will be JOIN CELTRA'S CREATIVE WIRE! Join Celtra's Creative Wire! Subscribe to Celtra's. Creative Wire! Sign-up for the newsletter today to get the latest creative, content operations, and content production news. Celtra's Creative Wire is your resource for the latest news in creative. What can you expect each month? Curated Celtra content. Creative industry news. CA.CELTRA.COMTRANSLATE THIS PAGE 0‚ Ó0‚ » 0 *†H†÷ 0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0 120621143723Z 220619143723Z0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0‚ "0 *†H†÷ ‚ 0‚ ‚ ïS Ó;¨‘Ké8 ×Ãu ¨›³rC¢ë~TÓ ¶Æ]Ç HOME | CELTRACREATIVE AUTOMATIONCREATIVE ENABLEMENTBLOGABOUTCANDIDATE PRIVACY POLICYSUPPORT Creative Enablement for Programmatic. Our original product, Celtra Creative Enablement is a bespoke display and video solution for publishers and media platforms to produce innovative ad products. Enhance and differentiate your media offering with creative high-impact, data-driven experiences. Learn More. Celtra let us turnour brand tool kits
ABOUT | CELTRA
At Celtra, we make software for the most innovative brands and creative thinkers. Our team is a collection of talented individuals with unique backgrounds ranging from SaaS, creative and media agencies, ad tech, and brand marketing. A lot has happened since Celtra launched its first creative software in 2010.CONTACT US | CELTRA
Contact our. sales team. From self-service software to creative automation as a service, we offer multiple solutions that help you meet your content needs. Let us know about your creative production challenges and we’ll get in touch. For technical issues and general inquiries, please visit our Help Center. For security issues, pleasecontact
5 SHOPPABLE ADS TO CONSIDER IN YOUR PRODUCT SUITE More people are online and working from home than ever before. This change in behavior even has shoppers spending an extra $1.2 billion during work hours. Although e-commerce is booming, it means that advertising content needs to stand out to avoid getting lost in the mix. If every shoppable ad starts to look and feel CREATIVE ENABLEMENT COLLECTIONS It looks like you’re using an Ad Blocker. Many services block the full experience of Celtra’s website, so please consider disabling your Ad Blocker and refreshing the page.WWW.CELTRA.COM
301 Moved Permanently. nginxCREATIVE ENABLEMENT
Experience Celtra’s award-winning customer success with real people and fast response times. With Creative Enablement, you get the tools you need to meet the demand for innovative, high-quality advertising solutions that make every impression valuable. As demand increased from Fortune 500 advertisers who were looking to get in front of VICE 6 MOBILE AD FORMATS AND THEIR RESPECTIVE SPIRIT ANIMALS Advertising is a jungle. Take ad formats, for example. The variety of different sizes, behaviors, creatives, tech specs, etc., can overwhelm even the savviest of marketers. Yet these distinctions can make or break a campaign, which got us thinking: What if there were a way to capture the basic nature of an ad format—its animal CELTRA CREATIVE AUTOMATION REPORT What are marketers saying about creative production and automation challenges? Get the commissioned study conducted by Forrester Consulting on behalf of Celtra. Forrester Consulting surveyed 224 digital advertising decision makers in the US and the UK. CA.CELTRA.COMTRANSLATE THIS PAGE 0‚ Ó0‚ » 0 *†H†÷ 0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0 120621143723Z 220619143723Z0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0‚ "0 *†H†÷ ‚ 0‚ ‚ ïS Ó;¨‘Ké8 ×Ãu ¨›³rC¢ë~TÓ ¶Æ]Ç HOME | CELTRACREATIVE AUTOMATIONCREATIVE ENABLEMENTBLOGABOUTCANDIDATE PRIVACY POLICYSUPPORT Creative Enablement for Programmatic. Our original product, Celtra Creative Enablement is a bespoke display and video solution for publishers and media platforms to produce innovative ad products. Enhance and differentiate your media offering with creative high-impact, data-driven experiences. Learn More. Celtra let us turnour brand tool kits
ABOUT | CELTRA
At Celtra, we make software for the most innovative brands and creative thinkers. Our team is a collection of talented individuals with unique backgrounds ranging from SaaS, creative and media agencies, ad tech, and brand marketing. A lot has happened since Celtra launched its first creative software in 2010.CONTACT US | CELTRA
Contact our. sales team. From self-service software to creative automation as a service, we offer multiple solutions that help you meet your content needs. Let us know about your creative production challenges and we’ll get in touch. For technical issues and general inquiries, please visit our Help Center. For security issues, pleasecontact
5 SHOPPABLE ADS TO CONSIDER IN YOUR PRODUCT SUITE More people are online and working from home than ever before. This change in behavior even has shoppers spending an extra $1.2 billion during work hours. Although e-commerce is booming, it means that advertising content needs to stand out to avoid getting lost in the mix. If every shoppable ad starts to look and feel CREATIVE ENABLEMENT COLLECTIONS It looks like you’re using an Ad Blocker. Many services block the full experience of Celtra’s website, so please consider disabling your Ad Blocker and refreshing the page.WWW.CELTRA.COM
301 Moved Permanently. nginxCREATIVE ENABLEMENT
Experience Celtra’s award-winning customer success with real people and fast response times. With Creative Enablement, you get the tools you need to meet the demand for innovative, high-quality advertising solutions that make every impression valuable. As demand increased from Fortune 500 advertisers who were looking to get in front of VICE 6 MOBILE AD FORMATS AND THEIR RESPECTIVE SPIRIT ANIMALS Advertising is a jungle. Take ad formats, for example. The variety of different sizes, behaviors, creatives, tech specs, etc., can overwhelm even the savviest of marketers. Yet these distinctions can make or break a campaign, which got us thinking: What if there were a way to capture the basic nature of an ad format—its animal CELTRA CREATIVE AUTOMATION REPORT What are marketers saying about creative production and automation challenges? Get the commissioned study conducted by Forrester Consulting on behalf of Celtra. Forrester Consulting surveyed 224 digital advertising decision makers in the US and the UK. CA.CELTRA.COMTRANSLATE THIS PAGE 0‚ Ó0‚ » 0 *†H†÷ 0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0 120621143723Z 220619143723Z0 œ1)0' U Celtra Lax Certificate Authority1 0 U Celtra1 0 U Lax CA1 0 U -1 0 U SI1 0 U Ljubljana1 0 *†H†÷ lax-ca@celtra.com0‚ "0 *†H†÷ ‚ 0‚ ‚ ïS Ó;¨‘Ké8 ×Ãu ¨›³rC¢ë~TÓ ¶Æ]ÇBLOG | CELTRA
Read our blog to get inspired with creative insights, best practices, and campaign highlights from the world’s best brands.CREATIVE AUTOMATION
Just Got Easier. Finally, automation is here for creative production, allowing design and marketing teams to multiply creative volume and variety, go to market faster, and out-market the competition. See what you can do. Let our software do the work computers were born to do, so you and your team can focus on the next breakthrough idea. HOW THE PANDEMIC ACCELERATED THE CONTENT GAP How the Pandemic Accelerated the Content Gap. February 12, 2021 By Celtra. Illustration: Yann Bastard. It’s been quite the year. From sourdough starters to at-home haircuts, the pandemic has had a major impact on our routines. What we originally thought was a two-week break from our desks quickly turned into the at-home normal that weknow today.
CELTRA IDENTITY
Celtra Identity. Sign in Enter your email to access your Celtraaccount.
CELTRA STATUS BOARD
Celtra experienced an ad serving issue in the EU and APAC regions on Friday, May 21, 2021 between 09:00 - 10:45 UTC. During this time, some creatives served in these regions were outdated. This was due to a lag in data replication between the US and other regions. This also impacted rendering of the creative preview in EU/APAC. INTRODUCING THE ONLY TRULY CREATIVE SOCIAL DISPLAY PRODUCT As a publisher or media owner, you know that brands invest millions in producing beautiful, high-quality creative for social media channels. It takes a lot of time, craft, and effort to create thumb-stopping assets that unfortunately have a rather short lifespan on social media. Once the campaign is over or when the audience has seen NEVER MISS A MARKET OPPORTUNITY: HOW TO PLAN FOR AGILITY The 24/7, always-connected digital landscape means marketers and in-house creative teams need to move faster than ever before. Why? The cultural impact of COVID-19 has proven that situations can change in the blink of an eye. We saw the rapid, mass development of products like face masks, hand sanitizer, and face shields. We saw ourCOOKIES | CELTRA
Cookies placed by Celtra on behalf of its customers will persist for no more than ninety (90) days, but may be renewed each time the device is encountered. Cookies placed by Celtra on behalf of its customers will not function in the European Economic Area. Cookies placed by Celtra’s customers in connection with the Celtra Services will be JOIN CELTRA'S CREATIVE WIRE! Join Celtra's Creative Wire! Subscribe to Celtra's. Creative Wire! Sign-up for the newsletter today to get the latest creative, content operations, and content production news. Celtra's Creative Wire is your resource for the latest news in creative. What can you expect each month? Curated Celtra content. Creative industry news. MOBKOI DELIVERS INNOVATIVE MOBILE CREATIVE TO LUXURY This week, we sat down with Quentin Le Pape, CEO & Founder of MOBKOI to learn more about their business and how they utilize Celtra’s Creative Management Platform. This week, we sat down with Quentin Le Pape, CEO & Founder of MOBKOI to learn more about their business and how they utilize Celtra’s Creative ManagementCMP Login
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COLLABORATE IN
THE CLOUD
Built for designers, ideal for global collaboration. No matter where you create, import your on-brand master assets, perfect your ads, ask and resolve feedback on a single, cloud-based platform.SCALE YOUR ADS WITH
MODERN WORKFLOWS
Reimagine your workflows, automate with Celtra. Slash production time and human error while scaling your campaigns and dynamic creative from global toolkits to local media.DELIVER CREATIVE AT
THE SPEED OF MEDIA
Tell your story on any channel. With built-in cross-channel digital distribution, you can publish with ease and make changes to live ads that update in real time.GOVERN YOUR ADS
Gain visibility into your campaigns and creative around the globe. See what’s live, which assets are being used, and howthey perform.
COLLABORATE IN
THE CLOUD
Built for designers, ideal for global collaboration. No matter where you create, import your on-brand master assets, perfect your ads, ask and resolve feedback on a single, cloud-based platform.SCALE YOUR ADS WITH
MODERN WORKFLOWS
Reimagine your workflows, automate with Celtra. Slash production time and human error while scaling your campaigns and dynamic creative from global toolkits to local media.DELIVER CREATIVE AT
THE SPEED OF MEDIA
Tell your story on any channel. With built-in cross-channel digital distribution, you can publish with ease and make changes to live ads that update in real time.GOVERN YOUR ADS
Gain visibility into your campaigns and creative around the globe. See what’s live, which assets are being used, and howthey perform.
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Our Favorite Creative Partner - Celtra has everything we need in oneplace.
“
is one of the rare ... firms succeeding at making the production of digital ad creative more automated and scientific.“
Celtra is a partner for global advertisers that want to localize creative. Celtra understands the challenges faced by marketers who wish to respect local cultural nuances while coordinating their advertising initiatives from a central hub.“
Our Favorite Creative Partner - Celtra has everything we need in oneplace.
“
is one of the rare ... firms succeeding at making the production of digital ad creative more automated and scientific.“
Celtra is a partner for global advertisers that want to localize creative. Celtra understands the challenges faced by marketers who wish to respect local cultural nuances while coordinating their advertising initiatives from a central hub.“
Our Favorite Creative Partner - Celtra has everything we need in oneplace.
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