TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships. AP CULTURE - THE AP WAY In addition to beating the drum that provides cadence, consistency, organization, accountability and prioritization throughout AP, Matt is also a father, husband, fledgling woodworker and surprisingly impressive karaoke singer (his rendition of Boys II Men’s “Motownphilly” is a must-see). A STEP-BY-STEP GUIDE TO GETTING ANY WORK SCHEDULE YOU WANT Here’s how to prepare for the conversation: 1. Assess the Likelihood. The first step is determining whether a remote work schedule is a realistic possibility or wishful thinking. If your job requires you to constantly supervise other workers —not lead from a distance—a flex schedule probably isn’t going to happen.

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs

CLIENT TESTIMONIALS

AP is highly differentiated in the digital marketing agency ecosystem as they truly partner with companies to understand their needs, unique constraints, and opportunities. They work with companies to deliver profitable growth and flexibly align their incentives and economic

structure to

ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

BRAND TO BRAND PARTNERSHIPS

MASTERCLASS

MasterClass is an online membership – accessible on your phone, web, Apple TV, Roku devices, and Amazon Fire TV – that offers classes on a wide variety of topics taught by 85+ world-class masters at the top of their fields. Step into Kelly Wearstler’s design studio, DOLLAR TREE AFFILIATE PROGRAM MANAGEMENT Dollar Tree. https://www.dollartree.com. Dollar Tree is the largest and most successful single-price-point retailer in the country, operating thousands of stores in all 48 contiguous states. Unique Program Offerings. 4% commission for Loyalty sites. 1% commission for coupon/deal sites. All other affiliates: 5% commission on all sales.

NOOM - AP PARTNERS

Noom is a wellness/healthcare company that focuses on building technology that centers around behavior changes. Their program is designed to help you not only lose weight, but also build healthy habits and make a lifestyle change in just 16 weeks – it’s a “Bootcamp for your mind”. Noom uses cutting-edge technology to accurately monitor your TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships. AP CULTURE - THE AP WAY In addition to beating the drum that provides cadence, consistency, organization, accountability and prioritization throughout AP, Matt is also a father, husband, fledgling woodworker and surprisingly impressive karaoke singer (his rendition of Boys II Men’s “Motownphilly” is a must-see). A STEP-BY-STEP GUIDE TO GETTING ANY WORK SCHEDULE YOU WANT Here’s how to prepare for the conversation: 1. Assess the Likelihood. The first step is determining whether a remote work schedule is a realistic possibility or wishful thinking. If your job requires you to constantly supervise other workers —not lead from a distance—a flex schedule probably isn’t going to happen.

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs

CLIENT TESTIMONIALS

AP is highly differentiated in the digital marketing agency ecosystem as they truly partner with companies to understand their needs, unique constraints, and opportunities. They work with companies to deliver profitable growth and flexibly align their incentives and economic

structure to

ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

BRAND TO BRAND PARTNERSHIPS

MASTERCLASS

MasterClass is an online membership – accessible on your phone, web, Apple TV, Roku devices, and Amazon Fire TV – that offers classes on a wide variety of topics taught by 85+ world-class masters at the top of their fields. Step into Kelly Wearstler’s design studio, DOLLAR TREE AFFILIATE PROGRAM MANAGEMENT Dollar Tree. https://www.dollartree.com. Dollar Tree is the largest and most successful single-price-point retailer in the country, operating thousands of stores in all 48 contiguous states. Unique Program Offerings. 4% commission for Loyalty sites. 1% commission for coupon/deal sites. All other affiliates: 5% commission on all sales.

NOOM - AP PARTNERS

Noom is a wellness/healthcare company that focuses on building technology that centers around behavior changes. Their program is designed to help you not only lose weight, but also build healthy habits and make a lifestyle change in just 16 weeks – it’s a “Bootcamp for your mind”. Noom uses cutting-edge technology to accurately monitor your OUR GLOBAL AFFILIATE AND PARTNER MARKETING CLIENTS Leading brands in diverse industry verticals trust Acceleration Partners to help them grow and refine their marketing partnerships and drive better performance. Learn more at AccelerationPartners.com. FOR AFFILIATE PUBLISHER PARTNERS What We Do For You. Our team is responsible for managing the day-to-day relationship and overall communication between you and our Acceleration Partners client services team. We aim to work closely and collaboratively with you to identify new relationships and growth opportunities. To keep the communication lines open, our team sends

out an

PARTNER SPOTLIGHT: INCREASINGLY Acceleration Partners’ Partner Spotlight is an ongoing series where members of our Publisher Development team shine a light on innovative partners from across the world.. This month, David Vince, Senior Partner Development Manager EMEA, at Acceleration Partners, caught up with Satish Jayakumar, Co-Founder, and COO at Increasingly. ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

PRESS ARCHIVE

In this episode, we talk about how entrepreneurs & businesses can implement performance-based marketing techniques to grow their businesses. Inc. magazine has recognized his company as one of the fastest growing companies in America 5-years in a row.

PRESS ARCHIVE

Affiliate marketing is an incredibly effective marketing technique that combines a knowledgeable brand and an influential partner – but it wasn’t always that straightforward.Robert Glazer is on the show today to talk about his new book, Performance Partnerships: The Checkered Past, Changing Present & Exciting Future of Affiliate Marketing, and explain why affiliate marketing is MEASURING THE INCREMENTALITY OF YOUR AFFILIATE MARKETING Having an affiliate program management team that knows how to use the various features offered by your affiliate technology provider is a critical part of properly assess incrementality and ensuring that alignment exists between your brand’s goals/expectations and what’s actually possible to evaluate. It is also important to

discuss the

CARL ROSENDORF

Carl Rosendorf has been actively involved in the Internet space since 1994, with a specific focus on the business-to-consumer market. Carl established his consulting practice in 2005 with clients including Textbooks.com, Foraycollective.com, Skyword.com amongst others. Carl's career in the retail & e-commerce space spans over 40 years with 24 DOLLAR TREE AFFILIATE PROGRAM MANAGEMENT Dollar Tree. https://www.dollartree.com. Dollar Tree is the largest and most successful single-price-point retailer in the country, operating thousands of stores in all 48 contiguous states. Unique Program Offerings. 4% commission for Loyalty sites. 1% commission for coupon/deal sites. All other affiliates: 5% commission on all sales. AP EMPLOYEE SPOTLIGHT: ALLISON CIRINCIONE It also requires time to focus on each of the three main stages of affiliate partnerships: recruitment, activation and optimization. Each stage is crucial to the success of the program. If the process is rushed, you give up either quality or ROI. Allowing for a natural process to occur will ensure a healthy and prosperous affiliate

program.

TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships. AP CULTURE - THE AP WAY In addition to beating the drum that provides cadence, consistency, organization, accountability and prioritization throughout AP, Matt is also a father, husband, fledgling woodworker and surprisingly impressive karaoke singer (his rendition of Boys II Men’s “Motownphilly” is a must-see). A STEP-BY-STEP GUIDE TO GETTING ANY WORK SCHEDULE YOU WANT Here’s how to prepare for the conversation: 1. Assess the Likelihood. The first step is determining whether a remote work schedule is a realistic possibility or wishful thinking. If your job requires you to constantly supervise other workers —not lead from a distance—a flex schedule probably isn’t going to happen.

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs

CLIENT TESTIMONIALS

AP is highly differentiated in the digital marketing agency ecosystem as they truly partner with companies to understand their needs, unique constraints, and opportunities. They work with companies to deliver profitable growth and flexibly align their incentives and economic

structure to

ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

BRAND TO BRAND PARTNERSHIPS

MASTERCLASS

MasterClass is an online membership – accessible on your phone, web, Apple TV, Roku devices, and Amazon Fire TV – that offers classes on a wide variety of topics taught by 85+ world-class masters at the top of their fields. Step into Kelly Wearstler’s design studio, DOLLAR TREE AFFILIATE PROGRAM MANAGEMENT Dollar Tree. https://www.dollartree.com. Dollar Tree is the largest and most successful single-price-point retailer in the country, operating thousands of stores in all 48 contiguous states. Unique Program Offerings. 4% commission for Loyalty sites. 1% commission for coupon/deal sites. All other affiliates: 5% commission on all sales.

NOOM - AP PARTNERS

Noom is a wellness/healthcare company that focuses on building technology that centers around behavior changes. Their program is designed to help you not only lose weight, but also build healthy habits and make a lifestyle change in just 16 weeks – it’s a “Bootcamp for your mind”. Noom uses cutting-edge technology to accurately monitor your TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships. AP CULTURE - THE AP WAY In addition to beating the drum that provides cadence, consistency, organization, accountability and prioritization throughout AP, Matt is also a father, husband, fledgling woodworker and surprisingly impressive karaoke singer (his rendition of Boys II Men’s “Motownphilly” is a must-see). A STEP-BY-STEP GUIDE TO GETTING ANY WORK SCHEDULE YOU WANT Here’s how to prepare for the conversation: 1. Assess the Likelihood. The first step is determining whether a remote work schedule is a realistic possibility or wishful thinking. If your job requires you to constantly supervise other workers —not lead from a distance—a flex schedule probably isn’t going to happen.

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs

CLIENT TESTIMONIALS

AP is highly differentiated in the digital marketing agency ecosystem as they truly partner with companies to understand their needs, unique constraints, and opportunities. They work with companies to deliver profitable growth and flexibly align their incentives and economic

structure to

ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

BRAND TO BRAND PARTNERSHIPS

MASTERCLASS

MasterClass is an online membership – accessible on your phone, web, Apple TV, Roku devices, and Amazon Fire TV – that offers classes on a wide variety of topics taught by 85+ world-class masters at the top of their fields. Step into Kelly Wearstler’s design studio, DOLLAR TREE AFFILIATE PROGRAM MANAGEMENT Dollar Tree. https://www.dollartree.com. Dollar Tree is the largest and most successful single-price-point retailer in the country, operating thousands of stores in all 48 contiguous states. Unique Program Offerings. 4% commission for Loyalty sites. 1% commission for coupon/deal sites. All other affiliates: 5% commission on all sales.

NOOM - AP PARTNERS

Noom is a wellness/healthcare company that focuses on building technology that centers around behavior changes. Their program is designed to help you not only lose weight, but also build healthy habits and make a lifestyle change in just 16 weeks – it’s a “Bootcamp for your mind”. Noom uses cutting-edge technology to accurately monitor your OUR GLOBAL AFFILIATE AND PARTNER MARKETING CLIENTS Leading brands in diverse industry verticals trust Acceleration Partners to help them grow and refine their marketing partnerships and drive better performance. Learn more at AccelerationPartners.com. FOR AFFILIATE PUBLISHER PARTNERS What We Do For You. Our team is responsible for managing the day-to-day relationship and overall communication between you and our Acceleration Partners client services team. We aim to work closely and collaboratively with you to identify new relationships and growth opportunities. To keep the communication lines open, our team sends

out an

PARTNER SPOTLIGHT: INCREASINGLY Acceleration Partners’ Partner Spotlight is an ongoing series where members of our Publisher Development team shine a light on innovative partners from across the world.. This month, David Vince, Senior Partner Development Manager EMEA, at Acceleration Partners, caught up with Satish Jayakumar, Co-Founder, and COO at Increasingly. ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

PRESS ARCHIVE

In this episode, we talk about how entrepreneurs & businesses can implement performance-based marketing techniques to grow their businesses. Inc. magazine has recognized his company as one of the fastest growing companies in America 5-years in a row.

PRESS ARCHIVE

Affiliate marketing is an incredibly effective marketing technique that combines a knowledgeable brand and an influential partner – but it wasn’t always that straightforward.Robert Glazer is on the show today to talk about his new book, Performance Partnerships: The Checkered Past, Changing Present & Exciting Future of Affiliate Marketing, and explain why affiliate marketing is MEASURING THE INCREMENTALITY OF YOUR AFFILIATE MARKETING Having an affiliate program management team that knows how to use the various features offered by your affiliate technology provider is a critical part of properly assess incrementality and ensuring that alignment exists between your brand’s goals/expectations and what’s actually possible to evaluate. It is also important to

discuss the

CARL ROSENDORF

Carl Rosendorf has been actively involved in the Internet space since 1994, with a specific focus on the business-to-consumer market. Carl established his consulting practice in 2005 with clients including Textbooks.com, Foraycollective.com, Skyword.com amongst others. Carl's career in the retail & e-commerce space spans over 40 years with 24 DOLLAR TREE AFFILIATE PROGRAM MANAGEMENT Dollar Tree. https://www.dollartree.com. Dollar Tree is the largest and most successful single-price-point retailer in the country, operating thousands of stores in all 48 contiguous states. Unique Program Offerings. 4% commission for Loyalty sites. 1% commission for coupon/deal sites. All other affiliates: 5% commission on all sales. AP EMPLOYEE SPOTLIGHT: ALLISON CIRINCIONE It also requires time to focus on each of the three main stages of affiliate partnerships: recruitment, activation and optimization. Each stage is crucial to the success of the program. If the process is rushed, you give up either quality or ROI. Allowing for a natural process to occur will ensure a healthy and prosperous affiliate

program.

TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships. AP CULTURE - THE AP WAY In addition to beating the drum that provides cadence, consistency, organization, accountability and prioritization throughout AP, Matt is also a father, husband, fledgling woodworker and surprisingly impressive karaoke singer (his rendition of Boys II Men’s “Motownphilly” is a must-see). A STEP-BY-STEP GUIDE TO GETTING ANY WORK SCHEDULE YOU WANT Here’s how to prepare for the conversation: 1. Assess the Likelihood. The first step is determining whether a remote work schedule is a realistic possibility or wishful thinking. If your job requires you to constantly supervise other workers —not lead from a distance—a flex schedule probably isn’t going to happen.

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs

CLIENT TESTIMONIALS

AP is highly differentiated in the digital marketing agency ecosystem as they truly partner with companies to understand their needs, unique constraints, and opportunities. They work with companies to deliver profitable growth and flexibly align their incentives and economic

structure to

ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

BRAND TO BRAND PARTNERSHIPS

MASTERCLASS

MasterClass is an online membership – accessible on your phone, web, Apple TV, Roku devices, and Amazon Fire TV – that offers classes on a wide variety of topics taught by 85+ world-class masters at the top of their fields. Step into Kelly Wearstler’s design studio, DOLLAR TREE AFFILIATE PROGRAM MANAGEMENT Dollar Tree. https://www.dollartree.com. Dollar Tree is the largest and most successful single-price-point retailer in the country, operating thousands of stores in all 48 contiguous states. Unique Program Offerings. 4% commission for Loyalty sites. 1% commission for coupon/deal sites. All other affiliates: 5% commission on all sales.

NOOM - AP PARTNERS

Noom is a wellness/healthcare company that focuses on building technology that centers around behavior changes. Their program is designed to help you not only lose weight, but also build healthy habits and make a lifestyle change in just 16 weeks – it’s a “Bootcamp for your mind”. Noom uses cutting-edge technology to accurately monitor your TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships. AP CULTURE - THE AP WAY In addition to beating the drum that provides cadence, consistency, organization, accountability and prioritization throughout AP, Matt is also a father, husband, fledgling woodworker and surprisingly impressive karaoke singer (his rendition of Boys II Men’s “Motownphilly” is a must-see). A STEP-BY-STEP GUIDE TO GETTING ANY WORK SCHEDULE YOU WANT Here’s how to prepare for the conversation: 1. Assess the Likelihood. The first step is determining whether a remote work schedule is a realistic possibility or wishful thinking. If your job requires you to constantly supervise other workers —not lead from a distance—a flex schedule probably isn’t going to happen.

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs

CLIENT TESTIMONIALS

AP is highly differentiated in the digital marketing agency ecosystem as they truly partner with companies to understand their needs, unique constraints, and opportunities. They work with companies to deliver profitable growth and flexibly align their incentives and economic

structure to

ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

BRAND TO BRAND PARTNERSHIPS

MASTERCLASS

MasterClass is an online membership – accessible on your phone, web, Apple TV, Roku devices, and Amazon Fire TV – that offers classes on a wide variety of topics taught by 85+ world-class masters at the top of their fields. Step into Kelly Wearstler’s design studio, DOLLAR TREE AFFILIATE PROGRAM MANAGEMENT Dollar Tree. https://www.dollartree.com. Dollar Tree is the largest and most successful single-price-point retailer in the country, operating thousands of stores in all 48 contiguous states. Unique Program Offerings. 4% commission for Loyalty sites. 1% commission for coupon/deal sites. All other affiliates: 5% commission on all sales.

NOOM - AP PARTNERS

Noom is a wellness/healthcare company that focuses on building technology that centers around behavior changes. Their program is designed to help you not only lose weight, but also build healthy habits and make a lifestyle change in just 16 weeks – it’s a “Bootcamp for your mind”. Noom uses cutting-edge technology to accurately monitor your OUR GLOBAL AFFILIATE AND PARTNER MARKETING CLIENTS Leading brands in diverse industry verticals trust Acceleration Partners to help them grow and refine their marketing partnerships and drive better performance. Learn more at AccelerationPartners.com. FOR AFFILIATE PUBLISHER PARTNERS What We Do For You. Our team is responsible for managing the day-to-day relationship and overall communication between you and our Acceleration Partners client services team. We aim to work closely and collaboratively with you to identify new relationships and growth opportunities. To keep the communication lines open, our team sends

out an

PARTNER SPOTLIGHT: INCREASINGLY Acceleration Partners’ Partner Spotlight is an ongoing series where members of our Publisher Development team shine a light on innovative partners from across the world.. This month, David Vince, Senior Partner Development Manager EMEA, at Acceleration Partners, caught up with Satish Jayakumar, Co-Founder, and COO at Increasingly. ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

PRESS ARCHIVE

In this episode, we talk about how entrepreneurs & businesses can implement performance-based marketing techniques to grow their businesses. Inc. magazine has recognized his company as one of the fastest growing companies in America 5-years in a row.

PRESS ARCHIVE

Affiliate marketing is an incredibly effective marketing technique that combines a knowledgeable brand and an influential partner – but it wasn’t always that straightforward.Robert Glazer is on the show today to talk about his new book, Performance Partnerships: The Checkered Past, Changing Present & Exciting Future of Affiliate Marketing, and explain why affiliate marketing is MEASURING THE INCREMENTALITY OF YOUR AFFILIATE MARKETING Having an affiliate program management team that knows how to use the various features offered by your affiliate technology provider is a critical part of properly assess incrementality and ensuring that alignment exists between your brand’s goals/expectations and what’s actually possible to evaluate. It is also important to

discuss the

CARL ROSENDORF

Carl Rosendorf has been actively involved in the Internet space since 1994, with a specific focus on the business-to-consumer market. Carl established his consulting practice in 2005 with clients including Textbooks.com, Foraycollective.com, Skyword.com amongst others. Carl's career in the retail & e-commerce space spans over 40 years with 24 DOLLAR TREE AFFILIATE PROGRAM MANAGEMENT Dollar Tree. https://www.dollartree.com. Dollar Tree is the largest and most successful single-price-point retailer in the country, operating thousands of stores in all 48 contiguous states. Unique Program Offerings. 4% commission for Loyalty sites. 1% commission for coupon/deal sites. All other affiliates: 5% commission on all sales. AP EMPLOYEE SPOTLIGHT: ALLISON CIRINCIONE It also requires time to focus on each of the three main stages of affiliate partnerships: recruitment, activation and optimization. Each stage is crucial to the success of the program. If the process is rushed, you give up either quality or ROI. Allowing for a natural process to occur will ensure a healthy and prosperous affiliate

program.

TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships.

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs HOW AFFILIATE MARKETING’S CPA MODEL GIVES BRANDS MORE Cost Per Action (CPA) is a critical metric for brands of all sizes, no matter if the brand is young or has been established for many years. With affiliate being one of the lowest CPA marketing channels, it’s easy to see why more brands are progressing toward affiliate marketing’s CPA model.. In this post, we’ve outline what CPA is and means within the affiliate model and how this AP EMPLOYEE SPOTLIGHT: ALLISON CIRINCIONE It also requires time to focus on each of the three main stages of affiliate partnerships: recruitment, activation and optimization. Each stage is crucial to the success of the program. If the process is rushed, you give up either quality or ROI. Allowing for a natural process to occur will ensure a healthy and prosperous affiliate

program.

MEASURING THE INCREMENTALITY OF YOUR AFFILIATE MARKETINGSEE MORE ON ACCELERATIONPARTNERS.COM AFFILIATE MARKETING IN JAPAN

NOOM - AP PARTNERS

Noom is a wellness/healthcare company that focuses on building technology that centers around behavior changes. Their program is designed to help you not only lose weight, but also build healthy habits and make a lifestyle change in just 16 weeks – it’s a “Bootcamp for your mind”. Noom uses cutting-edge technology to accurately monitor your LEAD YOUR TEAM OUTSIDE THEIR COMFORT ZONE There is something to be said for physically getting out of your comfort zone through travel and the impact it has on your perspective. This is why Buffer gives employees $1,000 to go on vacation, and FullContact provides teammates with $7,500 to unplug from the rat race. Moreover, while one employee recharges and soaks up new ideas,

those back

MARKETING PLANS FOR UTILITY COMPANIES AFFILIATE MARKETING IN FRANCE Affiliate marketing in France today. Today, the affiliate industry is growing at the same pace as the digital marketing industry, which now represents 39% of advertising expense in France , with affiliate-specific spending reaching 245m€ in 2017 . In terms of spend by sector, high-tech, home equipment, retail and travel are the

most

TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships.

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs HOW AFFILIATE MARKETING’S CPA MODEL GIVES BRANDS MORE Cost Per Action (CPA) is a critical metric for brands of all sizes, no matter if the brand is young or has been established for many years. With affiliate being one of the lowest CPA marketing channels, it’s easy to see why more brands are progressing toward affiliate marketing’s CPA model.. In this post, we’ve outline what CPA is and means within the affiliate model and how this AP EMPLOYEE SPOTLIGHT: ALLISON CIRINCIONE It also requires time to focus on each of the three main stages of affiliate partnerships: recruitment, activation and optimization. Each stage is crucial to the success of the program. If the process is rushed, you give up either quality or ROI. Allowing for a natural process to occur will ensure a healthy and prosperous affiliate

program.

MEASURING THE INCREMENTALITY OF YOUR AFFILIATE MARKETINGSEE MORE ON ACCELERATIONPARTNERS.COM AFFILIATE MARKETING IN JAPAN

NOOM - AP PARTNERS

Noom is a wellness/healthcare company that focuses on building technology that centers around behavior changes. Their program is designed to help you not only lose weight, but also build healthy habits and make a lifestyle change in just 16 weeks – it’s a “Bootcamp for your mind”. Noom uses cutting-edge technology to accurately monitor your LEAD YOUR TEAM OUTSIDE THEIR COMFORT ZONE There is something to be said for physically getting out of your comfort zone through travel and the impact it has on your perspective. This is why Buffer gives employees $1,000 to go on vacation, and FullContact provides teammates with $7,500 to unplug from the rat race. Moreover, while one employee recharges and soaks up new ideas,

those back

MARKETING PLANS FOR UTILITY COMPANIES AFFILIATE MARKETING IN FRANCE Affiliate marketing in France today. Today, the affiliate industry is growing at the same pace as the digital marketing industry, which now represents 39% of advertising expense in France , with affiliate-specific spending reaching 245m€ in 2017 . In terms of spend by sector, high-tech, home equipment, retail and travel are the

most

FOR AFFILIATE PUBLISHER PARTNERS What We Do For You. Our team is responsible for managing the day-to-day relationship and overall communication between you and our Acceleration Partners client services team. We aim to work closely and collaboratively with you to identify new relationships and growth opportunities. To keep the communication lines open, our team sends

out an

PRESS ARCHIVE

In this episode, we talk about how entrepreneurs & businesses can implement performance-based marketing techniques to grow their businesses. Inc. magazine has recognized his company as one of the fastest growing companies in America 5-years in a row. PARTNER SPOTLIGHT: INCREASINGLY Acceleration Partners’ Partner Spotlight is an ongoing series where members of our Publisher Development team shine a light on innovative partners from across the world.. This month, David Vince, Senior Partner Development Manager EMEA, at Acceleration Partners, caught up with Satish Jayakumar, Co-Founder, and COO at Increasingly.

PRESS ARCHIVE

Affiliate marketing is an incredibly effective marketing technique that combines a knowledgeable brand and an influential partner – but it wasn’t always that straightforward.Robert Glazer is on the show today to talk about his new book, Performance Partnerships: The Checkered Past, Changing Present & Exciting Future of Affiliate Marketing, and explain why affiliate marketing is

CLIENT TESTIMONIALS

AP is highly differentiated in the digital marketing agency ecosystem as they truly partner with companies to understand their needs, unique constraints, and opportunities. They work with companies to deliver profitable growth and flexibly align their incentives and economic

structure to

HOW AFFILIATE MARKETING’S CPA MODEL GIVES BRANDS MORE Cost Per Action (CPA) is a critical metric for brands of all sizes, no matter if the brand is young or has been established for many years. With affiliate being one of the lowest CPA marketing channels, it’s easy to see why more brands are progressing toward affiliate marketing’s CPA model.. In this post, we’ve outline what CPA is and means within the affiliate model and how this ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

PRESS ARCHIVE

Every leader knows that bad employees are bad for business, but average employees can be even worse. A recent McKinsey & Company paper suggested a reason why, saying that average employees’ performance ratings do not indicate future performance. Several years ago, the Harvard Business Review outlined the massive effort average employees require to be trained and maintained, as well as to

PRESS ARCHIVE

A recent Pew Research Center study reports that two-thirds of American adults get their news on Facebook, yet our legal and law enforcement systems have not kept up with the dramatic advances in communication technology. Just as these tools have the power to bring us together and enhance our lives, we are beginning to realize they also have a

dark side.

CRICUT AFFILIATE PROGRAM With world-leading technology, Cricut makes it easy for novices and professionals alike to create things they love. Our users are passionate and DIY everything from cards to home décor. TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships. GLOBAL AFFILIATE MARKETING JOBS Affiliate marketers within an agency oversee the day-to-day responsibilities of an affiliate program for brands in a variety of industry verticals (online retail, e-commerce, B2B, Finance, Travel, etc.). They manage programs, work with publishers and connect directly with affiliate networks and technology platforms to manage programs.

Their

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs AP CULTURE - THE AP WAY In addition to beating the drum that provides cadence, consistency, organization, accountability and prioritization throughout AP, Matt is also a father, husband, fledgling woodworker and surprisingly impressive karaoke singer (his rendition of Boys II Men’s “Motownphilly” is a must-see). ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

AP EMPLOYEE SPOTLIGHT: ALLISON CIRINCIONE It also requires time to focus on each of the three main stages of affiliate partnerships: recruitment, activation and optimization. Each stage is crucial to the success of the program. If the process is rushed, you give up either quality or ROI. Allowing for a natural process to occur will ensure a healthy and prosperous affiliate

program.

“OPM” IS OUTDATED IN AFFILIATE MARKETING This OPM model is outdated because of the lack of depth and strategy—and because leading brands with sophisticated, brand-aligned affiliate and partner marketing programs don’t want the agency overseeing their program team to feel “outsourced.”. In fact, it’s just the opposite—they want an agency partner who

oversees their

AFFILIATE MARKETING IN JAPAN THE IMPACT OF COVID-19: PERFORMANCE MARKETING These are not normal times. Helen Southgate shares the impact on COVID-19 on the performance marketing industry and how the channel is well suited to support brands during this time. Only at Acceleration

Partners.

EMEA AFFILIATE MARKETING HANDBOOK Using Acceleration Partners’ team of affiliate marketing experts, this guide gives advertisers the tools and knowledge to run successful affiliate programmes across the region. Download this guide to learn: Best practice for running multi-regional affiliate programmes. Country highlights and best practice for key markets in EMEA. TOP GLOBAL AFFILIATE MARKETING AGENCY Acceleration Partners is a global, award-winning affiliate management agency. The leading brands trust our team to grow their affiliate marketing partnerships. GLOBAL AFFILIATE MARKETING JOBS Affiliate marketers within an agency oversee the day-to-day responsibilities of an affiliate program for brands in a variety of industry verticals (online retail, e-commerce, B2B, Finance, Travel, etc.). They manage programs, work with publishers and connect directly with affiliate networks and technology platforms to manage programs.

Their

JOB OPENINGS

Company. Events. Awards. Leadership. Board of Advisors . Careers. Job Openings. Career FAQs AP CULTURE - THE AP WAY In addition to beating the drum that provides cadence, consistency, organization, accountability and prioritization throughout AP, Matt is also a father, husband, fledgling woodworker and surprisingly impressive karaoke singer (his rendition of Boys II Men’s “Motownphilly” is a must-see). ROBERT GLAZER BIO & SPEAKING Bob Glazer is the founder and CEO of global performance marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Bob has a passion for helping individuals and organizations build their capacity to outperform. Under his leadership, Acceleration Partners has become a recognized

global

AP EMPLOYEE SPOTLIGHT: ALLISON CIRINCIONE It also requires time to focus on each of the three main stages of affiliate partnerships: recruitment, activation and optimization. Each stage is crucial to the success of the program. If the process is rushed, you give up either quality or ROI. Allowing for a natural process to occur will ensure a healthy and prosperous affiliate

program.

“OPM” IS OUTDATED IN AFFILIATE MARKETING This OPM model is outdated because of the lack of depth and strategy—and because leading brands with sophisticated, brand-aligned affiliate and partner marketing programs don’t want the agency overseeing their program team to feel “outsourced.”. In fact, it’s just the opposite—they want an agency partner who

oversees their

AFFILIATE MARKETING IN JAPAN THE IMPACT OF COVID-19: PERFORMANCE MARKETING These are not normal times. Helen Southgate shares the impact on COVID-19 on the performance marketing industry and how the channel is well suited to support brands during this time. Only at Acceleration

Partners.

EMEA AFFILIATE MARKETING HANDBOOK Using Acceleration Partners’ team of affiliate marketing experts, this guide gives advertisers the tools and knowledge to run successful affiliate programmes across the region. Download this guide to learn: Best practice for running multi-regional affiliate programmes. Country highlights and best practice for key markets in EMEA. GLOBAL AFFILIATE MARKETING JOBS Affiliate marketers within an agency oversee the day-to-day responsibilities of an affiliate program for brands in a variety of industry verticals (online retail, e-commerce, B2B, Finance, Travel, etc.). They manage programs, work with publishers and connect directly with affiliate networks and technology platforms to manage programs.

Their

FOR AFFILIATE PUBLISHER PARTNERS What We Do For You. Our team is responsible for managing the day-to-day relationship and overall communication between you and our Acceleration Partners client services team. We aim to work closely and collaboratively with you to identify new relationships and growth opportunities. To keep the communication lines open, our team sends

out an

HOW AFFILIATE MARKETING’S CPA MODEL GIVES BRANDS MORE Cost Per Action (CPA) is a critical metric for brands of all sizes, no matter if the brand is young or has been established for many years. With affiliate being one of the lowest CPA marketing channels, it’s easy to see why more brands are progressing toward affiliate marketing’s CPA model.. In this post, we’ve outline what CPA is and means within the affiliate model and how this PARTNER SPOTLIGHT: INCREASINGLY Acceleration Partners’ Partner Spotlight is an ongoing series where members of our Publisher Development team shine a light on innovative partners from across the world.. This month, David Vince, Senior Partner Development Manager EMEA, at Acceleration Partners, caught up with Satish Jayakumar, Co-Founder, and COO at Increasingly. COMMON KPIS IN AFFILIATE MARKETING Click-Active and Sale-Active Affiliate Partners. This KPI offers another way to evaluate the health of your affiliate program. If your click-active ratio is around 50 percent and your sale-active ratio is around five to 10 percent, then you likely have a very healthy program. Conversely, if your click-active ratio is in the single

digits or if

MEASURING THE INCREMENTALITY OF YOUR AFFILIATE MARKETING Having an affiliate program management team that knows how to use the various features offered by your affiliate technology provider is a critical part of properly assess incrementality and ensuring that alignment exists between your brand’s goals/expectations and what’s actually possible to evaluate. It is also important to

discuss the

“OPM” IS OUTDATED IN AFFILIATE MARKETING This OPM model is outdated because of the lack of depth and strategy—and because leading brands with sophisticated, brand-aligned affiliate and partner marketing programs don’t want the agency overseeing their program team to feel “outsourced.”. In fact, it’s just the opposite—they want an agency partner who

oversees their

PRESS ARCHIVE

A recent Pew Research Center study reports that two-thirds of American adults get their news on Facebook, yet our legal and law enforcement systems have not kept up with the dramatic advances in communication technology. Just as these tools have the power to bring us together and enhance our lives, we are beginning to realize they also have a

dark side.

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Every leader knows that bad employees are bad for business, but average employees can be even worse. A recent McKinsey & Company paper suggested a reason why, saying that average employees’ performance ratings do not indicate future performance. Several years ago, the Harvard Business Review outlined the massive effort average employees require to be trained and maintained, as well as to TOP GLOBAL AFFILIATE MARKETING AGENCY EMEA Acceleration Partners EMEA is an award-winning affiliate management agency. Leading brands trust our team to grow their affiliate marketing partnerships.

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